SaaS Connect

Where SaaS partnership leaders
meet to connect the market.

Register now

October 5-6, 2020, San Francisco

Agenda published

What is SaaS Connect?

Since 2011, we've hosted the conference for SaaS partnership leaders.

We are the single event for SaaS companies, platforms, API services, channels, distributors, resellers, app stores, and investors.

SaaS

Make cloud software and looking for partnerships?

Channels

Do you distribute or resell cloud software?

Platforms & API

Are you building an ecosystem of cloud integrations?

Investors

Do you invest in cloud software?

Why come to SaaS Connect?

Focused on SaaS partnerships.
We only talk partnerships, platforms, and distribution.
Your instant partnership network.
Connect with 400 SaaS partnership leaders in one retreat.
Negotiate, deal, win.
Close game changing distribution, integrations, and acquisitions!
Learn industry secrets.
Hear the honest truth from your peers' real experience.

Dear manager,

I need to go to SaaS Connect. It's the one conference by and for SaaS partnership executives. Everyone I need to know is there.

For the cost of one trip, I'll meet over 200 partner teams from Microsoft, Google, Salesforce, Shopify, Intercom, Hubspot, TalkDesk, FreshWorks, you name it.

You were wondering how to scale our channel reseller program? You were wondering which integrations we should build? That's what they talk about.

It's an instant professional network. I'll leave this conference knowing everyone; they will make introductions for me.

And it's in San Francisco. I can book all my other meetings while I'm there.

The SaaS partnership conference

It's an instant professional network of the key people you need to know.

Why did Harvey Grasty, LogMeIn come to SaaS Connect?



At the end of the day, people come to SaaS Connect to meet partnership teams from around the industy. As partnership professionals, this event saves you a ton of time, money, and pain building your network and pipeline. Don't take our word for it.

Molly Siems
Director of Business Development
JustWorks
Scott Pollack
Vice President, Services & Business Development
WeWork
Jacob Burkhardt
Manager, Strategic Partnerships
Kabbage

Who's speaking?

Raphael Assaraf
Product Partnerships
Aircall
Emily Breuninger
Partnerships Manager
Zapier
Chris Byers
CEO
Formstack
Steven Chic
Senior Director, Business Development
LegalZoom
Atlee Clark
Director, Partner Platform
Shopify
Jon Coy
Co-Founder & COO
ArcticLeaf.io
Tarik Dwiek
Director, Technology Alliances
Snowflake
Asaf Fradkin
Head of Business Development & Partnerships
Monday.com
Jaimie Fucillo
Sr. Director
MINDBODY
Rory Gallagher
Sr. Director, Strategic Partnerships & Business Development
AppDirect
Bridget Graf
Product Marketing Manager
CallRail
Disha Harjani
Director of Product Partnerships
Shutterstock
Matt Irving
Senior Partner Operations Manager
WP Engine
Brian Jambor
Head of Partnerships
Sendoso
Bryn Jones
Co-founder & CEO
PartnerStack
Will Krispin
Director of Strategic Partnerships
99designs
Brian Lastovich
Director of Acquisition
ActiveCampaign
Lisa Thoman Lawson
Partnerships Consultant
LTL Partner Consulting
Guy Levy-Yurista
Chief Strategy Officer
Sisense
Bob Moore
CEO
Crossbeam
Rob Patterson
Chief Marketing Officer
AWeber
Tom Pinckney
Head of Partnerships / Business Development
Segment
Henry Prevette
Sr. Manager, Channel Partnerships Development
Impact.com
Danielle Price
Head Of Partnerships - Channel Sales
Intuit
Kevin Raheja
Head of Global Business Development
Typeform
Chris Samilla
VP of Partnerships
FullStory
Michael Sengbusch
Co-founder & CEO
Eletype
Sunir Shah
CEO
AppBind
Tony Simon
Strategic Partnerships
Mailchimp
Ashley Taylor
Head of Partnerships
Clearbit
Punit Thakkar
CEO & MD
Shivaami Cloud
Leslie Tom
Senior Vice President, AppExchange Marketing
Salesforce
Chaitra Vedullapalli
Co-Founder & CMO
Meyleh
Ronen Vengosh
VP Business Development, Platform and Ecosystem
Egnyte
Robin Yerex
Director of Strategic Partnerships and Business Development
Kira Systems

Brought to you by...

The Cloud Software Association and SaaS Connect is organized by SaaS partnership leaders like yourself.

Interested in joining the executive? Let us know.

President
Sunir Shah
CEO
AppBind
Chair
Jake Wallace
Head of Partnerships
SignEasy
Director + Treasurer
Steven Larsen
VP, Platform Partnerships & Alliances
Sisense
Director + Secretary
Tyrone Lingley
Strategic Partnerships
Unbounce
Director
Siddhartha Agarwal
Managing Director, SaaS Partnerships & Co-Innovation
Google Cloud
Director
Sue Fernand
Director of Alliances and CPaaS
8x8
Director
Rory Gallagher
Strategic Partnerships & Business Development
AppDirect
Director
Richard Gilbert
Head of Industry Partnerships NA
PayPal
Director
Cody Jones
Head of Partnerships
Zapier
Director
Bob Moore
CEO
Crossbeam
Director
Gretchen O'Hara
Vice President, Go-To-Market Strategy, One Commercial Partner
Microsoft
Director
Rajiv Ramanan
Director - Startup Program and Technology Alliances
FreshWorks
Director
Cory Snyder
Director of Global Channel Sales
ActiveCampaign
Director
Leslie Tom
Senior Vice President, AppExchange Marketing & Programs
Salesforce

Thank our sponsors!

Need to reach 400+ SaaS partnership leaders? Review our sponsorship options and then contact us.

Missed SaaS Connect 2019?

Watch these amazing talks

Our Powerful Agenda

We're raising the bar in 2020

Our mission: Meet and share experience with SaaS partnership executives to build the market for SaaS distribution.

Wednesday, April 15

Meals
8:00am

BREAKFAST

Keynote
9:00am

Welcome

Sunir Shah
CEO
AppBind
Keynote
9:30am

Breaking down the silos: Integrating your technology and channel partner programs

Jaimie Fucillo
Sr. Director
MINDBODY
Keynote
10:30am

Learning to build a SaaS platform through M&A

Chris Byers
CEO
Formstack
Keynote
11:00am

The magic of connecting passion and purpose

Leslie Tom
Senior Vice President, AppExchange Marketing
Salesforce
Meals
12:00pm

LUNCH

Channel marketing
1:30pm

Creating a partnership, not a vendorship: Build reciprocity

Brian Jambor
Head of Partnerships
Sendoso
Integrations
1:30pm

The Good, the Bad, and the Ugly of using 3rd party developers to build integrations

Tony Simon
Strategic Partnerships
Mailchimp
Channel marketing
2:00pm

How to build $30M partners channel in 3 years with bold decisions

Asaf Fradkin
Head of Business Development & Partnerships
Monday.com
Integrations
2:00pm

How Zapier grew from 0 to over 2k integrated partners

Emily Breuninger
Partnerships Manager
Zapier
Channel marketing
2:30pm

How to have agencies drive 40%+ of your global revenue

Henry Prevette
Sr. Manager, Channel Partnerships Development
Impact.com
Integrations
2:30pm

Taking Aircall from 10 to 60+ integration partners in a year

Raphael Assaraf
Product Partnerships
Aircall
Integrations
3:00pm

How small startups can grow fast by partnering BIG

Michael Sengbusch
Co-founder & CEO
Eletype
Agency partners
3:30pm

Zero to thriving: A cloud SI in the Microsoft ecosystem

Chaitra Vedullapalli
Co-Founder & CMO
Meyleh
Marketplaces
3:30pm

Don't get left behind: App ecosystems are generating big results

Rory Gallagher
Sr. Director, Strategic Partnerships & Business Development
AppDirect
Agency partners
4:00pm

Partnering with Google from across the world

Punit Thakkar
CEO & MD
Shivaami Cloud
Marketplaces
4:00pm

Enabling your partners to sell your integrated apps

Bryn Jones
Co-founder & CEO
PartnerStack
Agency partners
4:30pm

How agencies approach partner programs

Jon Coy
Co-Founder & COO
ArcticLeaf.io
Marketplaces
4:30pm

How marketplace partnerships can solve your customer pain points

Will Krispin
Director of Strategic Partnerships
99designs
Party
6:00pm - CLOSING

Party at the Hotel Zetta (55 5th St., San Francisco)

Thursday, April 16

Meals
8:00am

BREAKFAST

Keynote
9:30am

3 high impact BD channels: Integrations, Reseller, Affiliate

Kevin Raheja
Head of Global Business Development
Typeform
Keynote
10:45am

Building a data unicorn the hard way

Guy Levy-Yurista
Chief Strategy Officer
Sisense
Keynote
11:15am

What starting a pajama company taught me about SaaS partnerships

Atlee Clark
Director, Partner Platform
Shopify
Meals
12:00pm

LUNCH

Alignment
1:30pm

Partnership tailwinds: Our industry's "Why Now" moment

Bob Moore
CEO
Crossbeam
Negotiation
1:30pm

How to partner with a competitor

Danielle Price
Head Of Partnerships - Channel Sales
Intuit
Alignment
2:00pm

How to build a partner program like a product

Bridget Graf
Product Marketing Manager
CallRail
Negotiation
2:00pm

Partner with a company that doesn’t have a partner program

Steven Chic
Senior Director, Business Development
LegalZoom
Alignment
2:30pm

Convincing Shutterstock's leadership to take a chance on a partnership strategy

Disha Harjani
Director of Product Partnerships
Shutterstock
Negotiation
2:30pm

The 14-month negotiation: How ActiveCampaign & Unbounce got to "Yes"

Brian Lastovich
Director of Acquisition
ActiveCampaign
Alignment
3:00pm

Make your customers successful with partnerships

Rob Patterson
Chief Marketing Officer
AWeber
Data Partnerships
3:00pm

MC: Data Partnerships

Lisa Thoman Lawson
Partnerships Consultant
LTL Partner Consulting
Data Partnerships
3:00pm

Building out a next generation data ISV ecosystem

Tarik Dwiek
Director, Technology Alliances
Snowflake
Alignment
3:30pm

Building a partner program flywheel

Matt Irving
Senior Partner Operations Manager
WP Engine
Data Partnerships
3:30pm

Zero to One, being the first partnerships person at Clearbit

Ashley Taylor
Head of Partnerships
Clearbit
Alignment
4:00pm

Launching a developer partner program: If you build it, they will come

Robin Yerex
Director of Strategic Partnerships and Business Development
Kira Systems
Data Partnerships
4:00pm

How we scaled our broad data partner ecosystem

Tom Pinckney
Head of Partnerships / Business Development
Segment
Alignment
4:30pm

Scaling a partner ecosystem to drive business

Ronen Vengosh
VP Business Development, Platform and Ecosystem
Egnyte
Data Partnerships
4:30pm

Finding the right partners for a new data services category

Chris Samilla
VP of Partnerships
FullStory

There’s only one way to get there.

San Francisco, October 5-6, 2020

Register today!

Where is SaaS Connect

It's at Bespoke Eventspace, 4th floor of the Westfield Center, downtown San Francisco near Powell station.

Westfield San Francisco Center
835 Market Street, Suite 450
San Francisco


Before 10am use 835 Market Street entrance

Enter at the 835 Market Street Westfield entrance [street view], which is between Walgreens and Timberland. Take elevators to 4th floor.

Bespoke is at the other end of the 4th floor.

Hotel

We recommend Hotel Zetta at 55 5th St, San Francisco, CA

Zetta full? Try their sister hotel named Hotel Zelos a block away at 12 4th St., San Francisco, CA

One block in the other direction we recommend the Park Central Hotel 50 Third St. San Francisco, CA (A Starwood hotel - for the frequent travelers among us)

It's amazing. Take their word for it.

Register today!
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Alex Sirota
NewPath Consulting
As a SaaS reseller I need to be at the ground floor of the revolution happening with small businesses. the Cloud Software Association is the only organization brings together resellers like me and the SaaS vendors I work with.
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Allen Duet
Cloud Foundry at Pivotal Software
SaaS Connect is my favorite conference to attend. The agenda really affords an opportunity to make contact with people, and the openness of the sessions brings frank and candid lessons forward about everything from business partnerships to technology challenges.
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Annette Taber
CompTIA
SaaS Connect is the place to meet business savvy SaaS executives who are changing the world with their software applications!
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Arman Eshraghi
Qrvey
For a SaaS business catering to SMB; the only reason I can think of for not attending SaaS Connect is that they don't know about it.
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Darryl Oliver
Ingram Micro
Our first SaaS Connect was impressive. The Keynote and breakout presentations were great content for all of us selling the importance of the channel to Small Business. I'm looking forward to the next one!
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Hannah Shain
Cloud Elements
the Cloud Software Association is an exciting organization bringing together the right mix of young, hot companies with seasoned veterans leading some of the most successful global tech companies. If you're looking for connections, look no further than SBW.
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Jamie Lin
Gizmo Global
SaaS Connect is a great place to talk with SaaS providers to understand how they are running businesses. Great tips and solid metrics.
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Joe Bardenheier
Endurance International Group
I am very impressed with the set up, location and organization of SaaS Connect and would highly recommend it for any organization involved in working with SMB oriented solutions.
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Joel Slatis
Timesheets.com
We have been coming to SaaS Connect for several years. The knowledge we gain makes it a highly recommended, valuable resource for any serious SaaS organization.
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Kevin Hunt
ReviewBuzz
This was my first SaaS Connect event and it was terrific. I've been events over the past 2-3 years where I'd hoped to be connecting and learning from peer companies, partners and advisors. This event delivered big time. I'll be back next year!
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Kevin Raheja
HubSpot
SaaS Connect was incredibly resourceful and met the objectives I was hoping for: insightful content from the speakers, interesting industry discussions and connecting to SaaS peers and SMBs.
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Laura Roeder
MeetEdgar
SaaS Connect should not be missed for any working in the SMB SaaS space.
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Mark MacLeod
SurePath Capital Partners
This is the goto gathering for leaders of SMB-focused SaaS companies. I look forward to it every year.
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Matt Marino
WePay
An excellent networking event and forum to discuss how software platforms can help empower small business owners.
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Naruby Schlenker
Ordoro
SaaS Connect is the most valuable conference I attend each year. It is an opportunity to meet and get to know the top business development people in other companies in our space. I leave each year with new ideas and action items on how to grow our business.
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Pete Lamson
Jazz.co
For any SaaS business seeking to penetrate the SMB market, and network with those who have successfully done so, SaaS Connect is a terrific event. I will be back.
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Ronny Tey
OneSaas
SaaS Connect is one of the most productive and fun event I've attended this year. It's a great venue to meet up with current and new partners in the small business app ecosystem.
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Sam Laber
Datanyze
SaaS Connect provides a highly intimate setting for SMB professionals to share best practices and learn from some of the best minds in B2B tech.
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Santiago Uribe
AppSheet
SaaS Connect is the right place to gain insights from your peers and to build meaningful connections that can truly help you drive your business.
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Shen Sivananthan
FreshBooks
SaaS Connect is a rare opportunity to meet industry specialists in a casual, candid environment. The diverse crowd and collective experiences of the attendees provide a wealth of knowledge that's hard to find elsewhere in this competitive SMB space.
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Todd Eccles
Kickserv
I had a fantastic SaaS Connect reconnecting to old contacts and making new ones. I made some great strides in developing a new plan to open channels and partnerships. This SaaS Connect should be attended by anyone who runs or helps to run a SaaS company.
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Tom Peckenham
SFS Capital
SaaS Connect is one of the best professional events I have ever attended. Smart, focused, well-produced and full of nice, approachable people all there for the same reason - to do business. I'll be going to everything they put on.
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Manoj Ranaweera
edocr.com
After visiting San Francisco for a week and attending Small Business Web 2011 Conference, my tech company at the time, edocr.com grew by 250% in the following year, all thanks to the relationships developed during the Visit.

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