We are all focused on growing our business. We want the lowest cost go-to-market with the greatest ability to scale – That’s where startup partnerships come in. How can you focus on this fast growing high potential segment as part of your GTM motion?

This talk by Kelsey Aina, Senior Head of Startup Partnerships at HubSpot, will guide you through building a successful startup partnership program and discuss strategies to get to market faster and scale with less friction.

Learn how HubSpot has scaled its Startup Program over 10 years into a global program of 5,000 partners and 25,000 startups. You will walk away with tangible takeaways and the next steps that you can take to launch your own program.