Hi everyone. I am the co-founder of www.import2.com. A newcomer here 
yep, 300mg turned into www.import2.com very quickly. We focused on data import/export problems and thats where we have got the most traction. 20,000+ customers served, so no regrets
@channel Good morning from Snowy Philadelphia, PA. Quick question, Where are you based? Who knows, you might have friends near by....
Good morning, all. I am part of a new AI initiative. It is a workshop created by the authors of the book AI&U (https://www.amazon.com/dp/1521717206?tag=geolinker-20). The workshop started in Germany, and is now hopping across the pond. Our site is www.AIandUworkshop.com. No smoke and mirrors here... it is brand spanking new here in the US. I would love to get input from this esteemed group. Thanks! Greg (yes, that is actually a _phone_ number for those who remember how to use one!).
Happy Monday @channel! Tell us about your team, are you a team of one or many? Give us some details I'm a team of 10 made up of Sales, Account Management & myself for Partnerships.
I'm a team of 10 made up of Sales, Account Management & myself for Partnerships.
We’re 2 people at AppBind, my new startup focused on SaaS reseller billing. The CSA is difference; we have a ton of volunteers.
Topic could be Partnership: A Two Way Street! Kicking around ideas to ensure that both are successful and time isn't wasted
@here hey folks, would you mind doing me a quick favor and retweeting/sharing these posts about SaaS Connect:
Retweet https://twitter.com/CloudAssoc/status/978386703625879552
Share https://www.linkedin.com/feed/update/urn
activity:6384426205294190592
Retweet https://twitter.com/CloudAssoc/status/978386703625879552
Share https://www.linkedin.com/feed/update/urn
![li](https://www.linkedin.com/feed/update/urn<img title="li" alt="li" src="http://www.cloudsoftwareassociation.com/images/emojis/li.png" height="16" width="16"/>activity:6384426205294190592 "li"){kind=small}
activity:6384426205294190592
Ross is the best, I’m sure he knows @Sunir Shah. Being remote I’m a bit out of the loop Speaking of being remote, any CSA folks in Seattle!?
Speaking of being remote, any CSA folks in Seattle!?
@here I just published the SaaS Connect agenda. It’s hotter than ever.
p.s Don’t forget to register. I start facilitating attendee introductions next week.
http://www.cloudsoftwareassociation.com/saas-connect#agenda
p.s Don’t forget to register. I start facilitating attendee introductions next week.
http://www.cloudsoftwareassociation.com/saas-connect#agenda
Looks great, @Sunir Shah. Dunno about the guy keynoting on Tuesday, though. He seems a bit questionable.
@channel Welcome those who are new to the community! Please head over to #intros and tell us a little bit about yourself Also, as a bonus hop into #saasconnect if you're planning on attending the show! Cheers 
Also, as a bonus hop into #saasconnect if you're planning on attending the show! Cheers
@channel ACTIONS FOR SaaS Connect: I’m raising the prices for SaaS Connect tomorrow because we’re starting the introductions between attendees. Basically, stop procrastinating and register.
See who’s coming so far…
http://www.cloudsoftwareassociation.com/saas-connect#who
When you register, please opt-in to be introduced to attendees so I can make the introductions.
See who’s coming so far…
http://www.cloudsoftwareassociation.com/saas-connect#who
When you register, please opt-in to be introduced to attendees so I can make the introductions.
Welcome to those who just joined us this week! Please head over to #intros and tell us a little bit about yourself! Also, are you headed to SaaS Connect? If so, join that channel too #saasconnect 
@Sunir Shah prayers and positive thoughts from your fellow Canadians out here in Vancouver and the West Coast. 
@here not sure it's the right channel to post that but I'll try anyway - we are looking to fill Alliance Manager (https://app.trinethire.com/companies/4567-aircall-io-inc/jobs/5674-alliance-manager) and Channel Partner Manager (https://app.trinethire.com/companies/4567-aircall-io-inc/jobs/8475-channel-partner-manager) positions - anyone looking for a new challenge?
Welcome @everyone who just joined during these next two days. Please jump over to #intros and tell us a little bit about yourself!
@here very excited to announce our series B!! 
https://techcrunch.com/2018/05/15/aircall-raises-another-29-million > we are hiring - check out aircall.io/jobs!!
https://techcrunch.com/2018/05/15/aircall-raises-another-29-million > we are hiring - check out aircall.io/jobs!!
Welcome everyone! If you haven't yet done so, please intro yourself in the #intro channel! Tell us a little bit about yourself.
^ that's some huge news! Magento acquired a Philly start up last year so they had an office here Magento BI... a lot of people became richer
Finally getting around to joining the slack channel, folks!
I need your help - we’re looking to level up our talent on the Partnerships team at Zapier with a key hire. We need someone with deep partnership experience, a marketing background, and familiarity with APIs and product roadmaps. _Who should I be talking to that would be a fit?_
https://zapier.com/jobs/275A6AB793/partner-manager-key-accounts/
I need your help - we’re looking to level up our talent on the Partnerships team at Zapier with a key hire. We need someone with deep partnership experience, a marketing background, and familiarity with APIs and product roadmaps. _Who should I be talking to that would be a fit?_
https://zapier.com/jobs/275A6AB793/partner-manager-key-accounts/
Favor to ask, does anyone use Intacct as your accounting system? We (intello.io) recently finalized an integration and had a few questions about Intacct configuration.
Please message me if you can help!
Dinner in NYC on me
Please message me if you can help!
Dinner in NYC on me
@here Hey SaaS Connect friends! Unbounce is hosting our 5th annual CTAConf in Vancouver August 27-29. We're running a contest with $3500 worth of prizes including a ticket. Would totally appreciate a share on Twitter or LinkedIn - thank you very much
Twitter:
https://twitter.com/intent/tweet?text=Business%20and%20pleasure%20do%20mix%3A%20Win%20a%20%23CTAConf%20Vancouver%20getaway%20worth%20%243%2C500%20from%20%40Unbounce%20and%20%40MyVancouver%21%20Details%20inside%20%F0%9F%8F%9E%F0%9F%8E%89%F0%9F%91%87%20https%3A%2F%2Fbit.ly%2F2JS3kw3&source=clicktotweet&related=clicktotweet
LinkedIn:
https://www.linkedin.com/feed/update/urnactivity:6413431777318309888
Twitter:
https://twitter.com/intent/tweet?text=Business%20and%20pleasure%20do%20mix%3A%20Win%20a%20%23CTAConf%20Vancouver%20getaway%20worth%20%243%2C500%20from%20%40Unbounce%20and%20%40MyVancouver%21%20Details%20inside%20%F0%9F%8F%9E%F0%9F%8E%89%F0%9F%91%87%20https%3A%2F%2Fbit.ly%2F2JS3kw3&source=clicktotweet&related=clicktotweet
LinkedIn:
https://www.linkedin.com/feed/update/urn![li](https://www.linkedin.com/feed/update/urn<img title="li" alt="li" src="http://www.cloudsoftwareassociation.com/images/emojis/li.png" height="16" width="16"/>activity:6413431777318309888 "li"){kind=small}
activity:6413431777318309888
Also @Sunir Shah I'd love to hear about that bootstrapping process (though I'm betting it's for paying clients 
)
)
Sunir, I've run BD teams that reported into the VP Marketing, SVP Sales, CCO and COO. I've found that regardless, you need the CEO and their team's complete buyin and engagement. With it, you have the support you need to execute and can manage expectations. Without it, different execs have different expectations and you may not be successful. I've had both scenarios
Hey Joel. Sometimes being late to the party is a good thing In terms of online channels, I would say our most consistent source of new clients comes from marketplaces. If there are marketplaces/appstores that your customers are using, they’re probably a good, low-risk way to try to build distribution
In terms of online channels, I would say our most consistent source of new clients comes from marketplaces. If there are marketplaces/appstores that your customers are using, they’re probably a good, low-risk way to try to build distribution
Anyone know anyone from the following companies? Buffer, Hootsuite, PrestaShop, Zoom and Calendly? If so, please DM me
Thanks for looking out @Jake Wallace! And yes, Sunir shared his secret sauce, super helpful. The travels have been amazing 
Hey folks, just a reminder that we’re having a meetup during Dreamforce. I’ll be there! https://www.eventbrite.ca/e/saas-connect-at-dreamforce-tickets-49061524340
https://www.eventbrite.ca/e/saas-connect-at-dreamforce-tickets-49061524340
Hi Folks Jake from AWeber is here & ready to go... Who's all here with me? Respond with the follow emoji if so....
if so....
Yeah, the usual, eh? If only I was working on a permanent solution for this problem with AppBind.com; if only.
@Natalie Kerns to seed your marketplace, you can build the first few integrations yourself, with the blessing and perhaps with a little support from the partner, and brand it with the partner’s brand (while making clear that you support it, not the partner) - you can see an example of this on a program I manage at https://docs.konghq.com/hub/ - have a look at the Datadog and Loggly listings - they were built by my company, but they have the effect of making our marketplace appear to have involvement by name-brand partners (note that they were built a long time ago, and now that we’ve got the virtuous cycle going we are able to attract contributions by third parties
Some of these questions definitely deserve more attention in our content calendar. I have my work cut out for me.
Hey all, Algolia's partner engineering team is putting together a last minute meetup in San Francisco focusing on a partner engineering roundtable. The event is November 15th. I'd love to extend the invitation to you all, and especially to your more technical counterparts.
We're also looking for one more panelist, if you know anybody good.
https://www.eventbrite.com/e/partner-engineering-meetup-a-deeper-look-into-partner-engineering-tickets-51992058647
We're also looking for one more panelist, if you know anybody good.
https://www.eventbrite.com/e/partner-engineering-meetup-a-deeper-look-into-partner-engineering-tickets-51992058647
@Tom Elliott reading the above. @Adam DuVander link is broken… I’m curious what FreshBooks data he has! (I hope it looks good for me. )
)
Give me a quote and I’ll add it here
https://lefthookdigital.com/saas/
https://lefthookdigital.com/saas/
I dream every day of making our integration partnerships as easy to measure as our agency partnerships 
happy monday folks! I’m about to 
to San Francisco for QB Connect, the Tech Adoption Summit and our CSA meetup on Thursday. I hope to see y’all this week.
https://www.eventbrite.ca/e/the-saas-partnership-network-san-francisco-meetup-tickets-51730738030
to San Francisco for QB Connect, the Tech Adoption Summit and our CSA meetup on Thursday. I hope to see y’all this week.
https://www.eventbrite.ca/e/the-saas-partnership-network-san-francisco-meetup-tickets-51730738030
You've got some of us already @Sunir Shah! SaaSMAX's PartnerOptimizer platform for channel partner profiling/identification/analytics is in the "Data" bucket.
Vancouver SaaS Partners Meetup, big thanks to @Tyrone Lingley, @Eli Mitchell, Greg from Vidyard, @Paddy McGill, @Emily Weiss for making it happen. Awesome to see all the SaaS Partners and Integrations peeps out here in Vancouver. Some really fun plans in the works to do more frequent meetups (and maybe a SaaS Christmas Pub Crawl ).
I'll throw up a few more photos and short videos from last night in the thread so I don't blow up the channel
).
I'll throw up a few more photos and short videos from last night in the thread so I don't blow up the channel
@here today’s the last day for the team early bird for SaaS Connect. I extended it a few days because everyone was sick with the flu, including me.
http://www.cloudsoftwareassociation.com/saas-connect
http://www.cloudsoftwareassociation.com/saas-connect
Hey Friends... Wanted to ask you a question. We're moving from Hipchat to Slack in the coming weeks (
) and I wanted to learn more about the possibility of inviting select partners to a private slack channel for constant communication. Has anyone done this already? If so, pro's vs cons? I'd love to pick your brain. LMK DM's are always open...
) and I wanted to learn more about the possibility of inviting select partners to a private slack channel for constant communication. Has anyone done this already? If so, pro's vs cons? I'd love to pick your brain. LMK DM's are always open...
Pros for Invite-Only:
1) You control completely who has access from the other Team
2) All messages are archived in your account
3) Free Accounts/workspaces/users have access… or rather, it doesn’t matter if they have a free or paid Slack account on their side
Cons for Invite-Only 1) Number of Invite-Only Guests available in your account is limited by the number of paid users you have. I think it’s 5 per. May be a non-issue for you 2) A bit more friction for them. They have to manage their access across multiple workspaces (I personally am a member of 30+ Slack workspaces
)
3) Searching for messages becomes a bit harder, means context switching… not the end of the world, but Shared Channels lets you search and stay within your familiar context.
4) You have to invite their users… no ability for them to pull whoever they’d like in
5) You’ll have a lot of Channels, and there’s limited means to organize. We have
Cons for Invite-Only 1) Number of Invite-Only Guests available in your account is limited by the number of paid users you have. I think it’s 5 per. May be a non-issue for you 2) A bit more friction for them. They have to manage their access across multiple workspaces (I personally am a member of 30+ Slack workspaces
)
3) Searching for messages becomes a bit harder, means context switching… not the end of the world, but Shared Channels lets you search and stay within your familiar context.
4) You have to invite their users… no ability for them to pull whoever they’d like in
5) You’ll have a lot of Channels, and there’s limited means to organize. We have #comms-[partner] for our workspace. Shared Channels at least show up in their own subsection on the left side
6) If you forget to add a workspace to one of your devices, it’s a pain, and you can miss notifications therefore
Well, my daughter puked.. again. I am going to lose my mind. How am I already behind this early in 2019.
Everyone, just do me a solid and buy your tickets to SaaS Connect already so I can take a break.
Everyone, just do me a solid and buy your tickets to SaaS Connect already so I can take a break.
Who all is going to SaaS Connect March 26-27, 2019 in San Francisco? (Raise your hand) The agenda was just published and its 
http://www.cloudsoftwareassociation.com/saas-connect/#agenda
http://www.cloudsoftwareassociation.com/saas-connect/#agenda
I echo @Sunir Shah words above!!! Please get involved... this is an excellent group and could lead to more opportunities
@channel Got an interesting question from a Freshbooks employee in another dept the other day. He told me he's interested in Biz Dev and would like to learn more about the discipline and asked me if there were any books he could read. I blanked. I know dozens of great business books, but couldn't think of one that talks to partner strategy. I know there are books out there but does anyone know of a really good one that I can recommend? And read
Just a funny anecdote to the book reco. Looked it up on Amazon.com. It's $19.99US. Looked it up on Amazon.ca and it's $152.06 CDN. That is one expensive book or else a brutal exchange rate I'm guessing they have the decimal point in the wrong spot. May hinder sales just a bit.
I'm guessing they have the decimal point in the wrong spot. May hinder sales just a bit.
Same with Amazon.it – €88 
Hey folks! We’re growing the team at Zapier 
and are looking to add a couple Partner Specialists to work with our top partners like HubSpot, Dropbox, MailChimp, Slack, etc.
Since we are 100% remote, these individuals could be anywhere.
Who do you know that we should be talking to?
https://zapier.com/jobs/4201078002/partnership-specialist/
and are looking to add a couple Partner Specialists to work with our top partners like HubSpot, Dropbox, MailChimp, Slack, etc.
Since we are 100% remote, these individuals could be anywhere.
Who do you know that we should be talking to?
https://zapier.com/jobs/4201078002/partnership-specialist/
@Jake Wallace I use it to sales prospect and also see who’s on my profile, but it’s expensive to keep for nothing. CSA member directory will be better value, I hope.
I woke up today and realized it’s 4 weeks to SaaS Connect. If you haven’t bought your tickets, today is a good day. Every ticket that comes in encourages me to sell more.
http://www.cloudsoftwareassociation.com/saas-connect
http://www.cloudsoftwareassociation.com/saas-connect
@here It’s 4 weeks to SaaS Connect. wow!
Can I ask you a favor? We have grown the association as volunteers for 10 years by inviting our partners. I could use your help expanding the network.
Can you post this on social media, please?
Thank you.
Can I ask you a favor? We have grown the association as volunteers for 10 years by inviting our partners. I could use your help expanding the network.
Can you post this on social media, please?
If there's one conference for #SaaS partnership leaders like me, it's #SaaSConnect. Come talk and close platform ecosystem, channel marketing, and marketplace deals. March 26-27, San Francisco.
Thank you.
@here just one more time, I’ll ask this favour.
We have grown the association as volunteers for 10 years by inviting our partners. I could use your help expanding the network.
Can you post this on social media, please?
Thank you.
We have grown the association as volunteers for 10 years by inviting our partners. I could use your help expanding the network.
Can you post this on social media, please?
If there's one conference for #SaaS partnership leaders like me, it's #SaaSConnect. Come talk and close platform ecosystem, channel marketing, and marketplace deals. March 26-27, San Francisco.
Thank you.
) if you're ready for spring after this latest round of snow! I'm looking forward to 
If you’ve been wondering what I’ve been doing the last 2 days, see the latest newsletter. The things I do for y’all.
I have a lot of expertise organized at SaaS Connect for all of us in partnerships.
https://mailchi.mp/cloudsoftwareassociation/expertise-at-saas-connect-2798977
I have a lot of expertise organized at SaaS Connect for all of us in partnerships.
https://mailchi.mp/cloudsoftwareassociation/expertise-at-saas-connect-2798977
@here LAST CALL for advanced priced tickets to SaaS Connect. Prices go up $100 tonight. Less than 2 weeks to go. All the pre-conference stuff is happening right now. If you’re coming, now is a good time to register.
http://www.cloudsoftwareassociation.com/saas-connect
http://www.cloudsoftwareassociation.com/saas-connect
@Steve Deckert My company specializes in building connectors and marketplace apps for SaaS companies.
https://lefthookdigital.com/saas/ We’ve built for about 40 different SaaS companies over the past two years. We’ve seen/experienced a ton of models, as you might imagine
Good afternoon, everyone! I just wanted to take a minute to announce that @Jenna Earnshaw, Business Development at PartnerStack has joined the CSA team as our VP of Community! (http://www.cloudsoftwareassociation.com/about/) Jenna will be heading up our Resource page (think agreements, co selling/co marketing ideas & more) as well as lead our community engagement here in Slack! Please give Jenna a warm welcome when you get a chance! 
@here We (the Cloud Software Association) are putting together a resource hub to make it easier for you to find and discover partnership resources like partner marketing strategies, contract templates etc
---> If you have content related to this that you'd be open to sharing (templates, partner marketing resources, best practices etc) please send me a DM or post in this thread so we can include them!
---> If you have content related to this that you'd be open to sharing (templates, partner marketing resources, best practices etc) please send me a DM or post in this thread so we can include them!
Hey @Anna Lazar That's fair lol.
You can check out the quick video here on top of our Resource page, it's about 11 mins long. But gives you a pretty in-depth look at the platform.
https://www.thinkific.com/resources/
That's fair lol.
You can check out the quick video here on top of our Resource page, it's about 11 mins long. But gives you a pretty in-depth look at the platform.
https://www.thinkific.com/resources/
Great question, @Rob Spee. Customers drive all of this for us. We work very closely with each integration partner to ensure that what they've built is valuable and the users are getting value from it. Once we have validated that, we have go to market opportunities with the partner, but we first need to know customer happiness is high. We use these distribution and marketing incentives with partners to ensure quality for the customer. Luckily for BD teams, when a customer connects their tools together and integrates them in a valuable way, it greatly improves LTV and reduces customer churn .
.
Assuming you mean referral partner program vs ISV? For referrall/affiliate- The most success I've had here is by starting with identifying who your own customer personas are. What do they look like, what verticals, ACV, who the actual buyer persona is... Once you are confident in what types of customers have the most success using your software, you have to go out and find networks or thought leaders who've attracted similar user profiles and these will likely be your best partners. Also, think about creating a content strategy around attracting those types of partners to your program. Inbound is your friend. . Once you've found the partners and networks, you'll have to find the levers to incentivize them to work for you. It's like being a recruiter. You have to sell your company, your product your vision, and you have to show them why the future is with your program.
. Once you've found the partners and networks, you'll have to find the levers to incentivize them to work for you. It's like being a recruiter. You have to sell your company, your product your vision, and you have to show them why the future is with your program.
Checkout the podcast episode just published with our fearless leader @Sunir Shah https://www.linkedin.com/feed/update/urnugcPost:6537040036502876160
https://www.linkedin.com/feed/update/urn![li](https://www.linkedin.com/feed/update/urn<img title="li" alt="li" src="http://www.cloudsoftwareassociation.com/images/emojis/li.png" height="16" width="16"/>ugcPost:6537040036502876160 "li"){kind=small}
ugcPost:6537040036502876160
@here I am recording a podcast with Jay McBain on Through-channel marketing automation next Tuesday - does anyone have any related questions they'd like me to plug (with or without mentioning who asked)?
- does anyone have any related questions they'd like me to plug (with or without mentioning who asked)?
@here Videos from SaaS Connect 2019 are up! https://www.youtube.com/watch?v=0J9LJc-jz9k&list=PLOkkgPudY8CvIsYnF8xFZpZbKiCpPUAtZ
Don’t forget to like and subscribe.
Don’t forget to like and subscribe.
@channel We all need a time and place where we can ask for expertise from our peers.
We will be hosting a weekly hot topic Q&A here every Thursday 10am PT / 1pm ET (with occasional guest AMA!).
Have a question you want to ask the community? Add it to the tracker below.
And vote early and vote often.
We will be hosting a weekly hot topic Q&A here every Thursday 10am PT / 1pm ET (with occasional guest AMA!).
Have a question you want to ask the community? Add it to the tracker below.
And vote early and vote often.
@here reminder We all need a time and place where we can ask for expertise from our peers.
We will be hosting a weekly hot topic Q&A here every Thursday 10am PT / 1pm ET (with occasional guest AMA!).
Have a question you want to ask the community? Add it to the tracker below.
And vote early and vote often.
We will be hosting a weekly hot topic Q&A here every Thursday 10am PT / 1pm ET (with occasional guest AMA!).
Have a question you want to ask the community? Add it to the tracker below.
And vote early and vote often.
@channel Let’s start our first weekly Q&A. We took the community’s advice that’s a good idea to have a predictable schedule for when you can ask peers for advice.
Today’s topic: How do you manage referral partnerships?
If you have burning questions for the community on this topic, fire away here.
Everyone is invited to answer, so if you have any insight, please use Slack’s reply feature so we can keep things threaded.
Today’s topic: How do you manage referral partnerships?
If you have burning questions for the community on this topic, fire away here.
Everyone is invited to answer, so if you have any insight, please use Slack’s reply feature so we can keep things threaded.
@here LAST CALL. Do you have a topic for our weekly Q&A, which is every Thursday at 10am PT / 1pm ET (tomorrow)? Please add it to the list above.
Also vote early, vote often for your favourite question.
Also vote early, vote often for your favourite question.
@channel It’s our weekly Q&A time! Today’s question thanks to @Bradley Blinn is
What marketing activities do you perform before, on launch, and after a launch of a partnership?
Please ask your questions of the community here in #general and if you have an answer, please reply.
What marketing activities do you perform before, on launch, and after a launch of a partnership?
Please ask your questions of the community here in #general and if you have an answer, please reply.
the idea of seeding with a case study is great. So here's a question for 'ya: what if there are no mutual customers? This could be a new partnership and the mutual benefit is obvious, but there's no overlapping customers. Or you could be partnering with them because you've successfully developed a partnership with their competitors. But again in both cases there are no mutual customers so you can't prime the pump for a case study..........So what do you do to help validate the partnership?
But again in both cases there are no mutual customers so you can't prime the pump for a case study..........So what do you do to help validate the partnership?
I braindumped tactics in this thread. I’ll build a doc afterwards based on this conversation. Please add to it.
https://www.cloudsoftwareassociation.com/wp-content/themes/csa/slack/general.html#p1561050760105200
https://www.cloudsoftwareassociation.com/wp-content/themes/csa/slack/general.html#p1561050760105200
@channel I’m very excited to announce that tickets are now on sale for our one-and-only, 10th annual SaaS partnership conference, SaaS Connect, April 15-16, 2020 in San Francisco.
Get your super early bird tickets (40% off general admission).
Now we have a date, that means we’re calling for speakers. Please submit to speak, early and often.
Conference details + registration http://saasconnect.org
Have you learnt something about cloud software partnerships? Submit to speak https://sbweb.formstack.com/forms/sessions
Get your super early bird tickets (40% off general admission).
Now we have a date, that means we’re calling for speakers. Please submit to speak, early and often.
Conference details + registration http://saasconnect.org
Have you learnt something about cloud software partnerships? Submit to speak https://sbweb.formstack.com/forms/sessions
@Chris Lucas we do a lot around that topic on the podcast - strategy around creating partners out of typical media buys. Check out the latest from Channel guru Jay McBain: https://www.linkedin.com/feed/update/urnugcPost:6549684339263844352
![li](https://www.linkedin.com/feed/update/urn<img title="li" alt="li" src="http://www.cloudsoftwareassociation.com/images/emojis/li.png" height="16" width="16"/>ugcPost:6549684339263844352 "li"){kind=small}
ugcPost:6549684339263844352
@channel TODAY. We’ll be hosting our weekly Q&A here in half an hour (10am PT / 1pm ET). Today’s topic, thanks to @Kapil Gupta:
“How do you drive partner behavior through your ISV marketplace partner program?“
For everyone wondering how to build an ecosystem of integrations into your product efficiently, today is a good day to join us.
“How do you drive partner behavior through your ISV marketplace partner program?“
For everyone wondering how to build an ecosystem of integrations into your product efficiently, today is a good day to join us.
Perhaps more generally – how do you offer effective co-marketing at scale? If you end up with 100 ISVs and only a few partnership managers, how do you keep partners happy and engaged in GTM on your integrations....
The most common stuff I see is just that the long-tail get ignored
And a handful of strategics get most of the opportunities. Makes sense that you just can't scale the in-house support for GTM and partner management.
Other programs offer a co-marketing portal - which is stuffed with template add-your-logo-here campaign assets or playbooks... most partners don't use those either.
The most common stuff I see is just that the long-tail get ignored
And a handful of strategics get most of the opportunities. Makes sense that you just can't scale the in-house support for GTM and partner management.
Other programs offer a co-marketing portal - which is stuffed with template add-your-logo-here campaign assets or playbooks... most partners don't use those either.
@here Thank you all for another great Q&A this week. Feel free to continue the discussion and reply.
And please add your questions and vote on the topics list below.
And please add your questions and vote on the topics list below.
@here Hey folks, we won’t be doing our weekly Q&A this week since most of North America is on holidays. 
However, please continue to add your questions to the Votum list below and vote up good questions. We’re now only 2 pages of questions.
However, please continue to add your questions to the Votum list below and vote up good questions. We’re now only 2 pages of questions.
hey Steve! Our VP of Partnerships, Jamie (you guys have met I'm pretty sure!), has been a great example to me of how to always have a mindset of "giving back" to partners. It's always on the top of her mind on how we can provide value to our partners and she facilitates these conversations very well to uncover how we can help partners succeed and what's important to them. Not sure what skill that translates to, exactly, but thought I'd chime in anyway
Find your inner frustration about a failing partnership and turn it into a something we can all learn from.
@channel It’s our weekly Q&A time! Today’s question thanks to WAY TOO MANY PRIVATE CONVERSATIONS 
is
Help! Why isn’t my partnership working? And what do I do about it?
Please ask your questions of the community here in #general and if you have an answer, please reply.
Channel your inner frustrations and let’s learn something as a community about dealing with partnerships gone sideways.
is
Help! Why isn’t my partnership working? And what do I do about it?
Please ask your questions of the community here in #general and if you have an answer, please reply.
Channel your inner frustrations and let’s learn something as a community about dealing with partnerships gone sideways.
jumping in late on this one (also seems like you need someone to chip in 
), but a good booster for me has been to look at exit paths when the lawyers get worried by a bunch of clauses like liability caps, audit clauses, technical compliance changes on short notice and whatnot (fairly typical in marketplace deals, which are usually non-negotiable to begin with). I ask myself what can the deal bring to our company? and how quickly can we get out if this doesn’t work anymore? Take that to the CEO or leadership person in charge and get a sign off. Basically mitigate risks by keeping the door unlocked. Not perfect, but sometimes the only thing you can have control over, and quite often good enough.
), but a good booster for me has been to look at exit paths when the lawyers get worried by a bunch of clauses like liability caps, audit clauses, technical compliance changes on short notice and whatnot (fairly typical in marketplace deals, which are usually non-negotiable to begin with). I ask myself what can the deal bring to our company? and how quickly can we get out if this doesn’t work anymore? Take that to the CEO or leadership person in charge and get a sign off. Basically mitigate risks by keeping the door unlocked. Not perfect, but sometimes the only thing you can have control over, and quite often good enough.
Hey Jamie - was it agreed upon prior to the integration that you would have access to the Sales team post an integration? Why not do some LinkedIn digging and reach out to the Sales manager that way? Another thing is figure out where they'll be headed for conference season in the fall and tag along If the sales team is present buy them several drinks and get to know them on a personal level at those events.
If the sales team is present buy them several drinks and get to know them on a personal level at those events.
Great rec @Scott Rogerson - I'll add kevin to our mentions in this new article @Kevin Raheja (Typeform)
@Kevin Raheja (Typeform)
Question for the group: Does anyone have a Partner checklist for co marketing that they use as a guide when chatting with prospective partners? Integration partnerships to be exact. @Sunir Shah posted an excellent Lauch checklist on the blog but, I'm looking to add to that and get more ideas on what others are doing that have worked well.
@kim kadiyala or @Emily Breuninger might be a good resource for you, @Jake Wallace. We have a bit of a menu at Zapier that we use to evaluate a partner’s resources/channels and then create a launch plan around it.
that we use to evaluate a partner’s resources/channels and then create a launch plan around it.
hey there @Jake Wallace and @Jason Sew Hoy there's a couple items we know work well to engage users so we encourage partners to lean on examples from the 1500+ apps on zapier and replicate their success. this section of our launch documentation might be handy for you: https://zapier.com/developer/documentation/v2/lifecycle-launch/#7-create-a-marketing-campaign-for-the-integrations-launch
there's a couple items we know work well to engage users so we encourage partners to lean on examples from the 1500+ apps on zapier and replicate their success. this section of our launch documentation might be handy for you: https://zapier.com/developer/documentation/v2/lifecycle-launch/#7-create-a-marketing-campaign-for-the-integrations-launch
Hey folks, I’m talking to a couple of development agencies about building a knowledge pool of using outsourced development.
As business development leaders, we often don’t have core development available. I found working with agencies to be a core competency in my career, but high risk.
How many of you work directly with outsourced agencies? How many have struggled? How many are considering working with agencies but don’t know how to take the risk?
If you have agencies you like, would you be willing to do a case study?
Answers to any of the above, please reply to this comment.
As business development leaders, we often don’t have core development available. I found working with agencies to be a core competency in my career, but high risk.
How many of you work directly with outsourced agencies? How many have struggled? How many are considering working with agencies but don’t know how to take the risk?
If you have agencies you like, would you be willing to do a case study?
Answers to any of the above, please reply to this comment.
@channel Our weekly Q&A is today at 10am PT / 1pm ET. Today’s topic is How do you manage the long tail of resellers? thanks to @Haley Gallant
For your lower tier, smaller resellers (small deals or few deals), what tools and programs do you use to manage them at scale.
See you in an hour.
For your lower tier, smaller resellers (small deals or few deals), what tools and programs do you use to manage them at scale.
See you in an hour.
@here 8 minutes until we begin our weekly Q&A on How do you manage the long tail of resellers? (thanks to @Haley Gallant) Get your questions ready.
@Haley Gallant I’m not going to hide my true colours today. This problem is why I built AppBind.com.
The costs of managing SaaS resellers is so painful it has really constrained the growth of the channel.
I spent years trying to build a reseller experience at FreshBooks, but the capital expenditure was egregious, and I could never justify diverting engineers from core product or even core platform work.
Building a reseller portal wasn’t even the right answer because it only solved the problem for FreshBooks : reseller; but resellers need to resell a suite of products to build a whole solution, and I can’t control my SaaS partner’s reseller efforts.
After seeing how resellers use LastPass to manage passwords, it dawned on me the right answer was building a tool for the reseller to manage in a single pane of glass all their resold subscriptions.
Amon Prasad’s talk actually gives a lot of colour on why resellers need this.
http://www.cloudsoftwareassociation.com/2018/10/10/what-a-reseller-truly-cares-about-when-picking-saas-to-sell/
This problem is why I built AppBind.com.
The costs of managing SaaS resellers is so painful it has really constrained the growth of the channel.
I spent years trying to build a reseller experience at FreshBooks, but the capital expenditure was egregious, and I could never justify diverting engineers from core product or even core platform work.
Building a reseller portal wasn’t even the right answer because it only solved the problem for FreshBooks : reseller; but resellers need to resell a suite of products to build a whole solution, and I can’t control my SaaS partner’s reseller efforts.
After seeing how resellers use LastPass to manage passwords, it dawned on me the right answer was building a tool for the reseller to manage in a single pane of glass all their resold subscriptions.
Amon Prasad’s talk actually gives a lot of colour on why resellers need this.
http://www.cloudsoftwareassociation.com/2018/10/10/what-a-reseller-truly-cares-about-when-picking-saas-to-sell/
Hi everybody! My SaaS startup www.louassist.com was just accepted to Techstars
& we're working to rev up the customer discovery process (bc I think we can all agree these sales cycles are rough). If any of you would be willing to take 10 minutes share your experience with user onboarding () please drop a thumbs up!
& we're working to rev up the customer discovery process (bc I think we can all agree these sales cycles are rough). If any of you would be willing to take 10 minutes share your experience with user onboarding () please drop a thumbs up!
However in selfish interest I am at the cottage so unless you are planning on swimming with me over the next few hours or want to invest in our angel round at AppBind, I may stop replying to your messages for a while. Geronimo! 
:)
:)
@here Reminder today we have our Q&A at 10 PST // 1 EST around the topic: The ultimate partnership toolkit.
Prepare your questions! What tools to you use to manage and run your partnership programs? How do you make everything run together? From spreadsheet templates to custom apps, and programs you can't live without - what makes your machine run?
Prepare your questions! What tools to you use to manage and run your partnership programs? How do you make everything run together? From spreadsheet templates to custom apps, and programs you can't live without - what makes your machine run?
@channel 30 minute reminder
Chance to ask your peers how they are running their partnership programs and what tools they are using starts in 30 minutes
Get your questions ready! What makes your partnership machine run?
Chance to ask your peers how they are running their partnership programs and what tools they are using starts in 30 minutes
Get your questions ready! What makes your partnership machine run?
For our partner program, we use Airtable to:
- track available partner co-marketing opps
- see scheduled co-marketing opps
- assign and manage tasks related to ^^
- track MRR
- track partner engagement
I'm sure there's more I'm missing which I can add when they come to me. Full transparency: I also rely on team members to build out our sheets, but we integrate with Hubspot via Zapier and other customer integrations with Airtable via Zapier
Dmitrius Garcia [10:09 AM]
Have you all heard of xAmplify?
Dmitrius Garcia [10:10 AM] its a partner enablement and marketing automation platform designed for channel marketing
Dmitrius Garcia [10:10 AM] I may or may not work for xAmplify 
Dmitrius Garcia [10:11 AM] but you all have time, ping me.. garcia@xamplify and we can talk greater detail
Dmitrius Garcia [10:11 AM]
Dmitrius Garcia [10:10 AM] its a partner enablement and marketing automation platform designed for channel marketing
Dmitrius Garcia [10:10 AM] I may or may not work for xAmplify
Dmitrius Garcia [10:11 AM] but you all have time, ping me.. garcia@xamplify and we can talk greater detail
Dmitrius Garcia [10:11 AM]
@Sunir Shah 
I imagine that you’ve seen lots of different models – would love your thoughts on what you’ve seen work well and why.
I imagine that you’ve seen lots of different models – would love your thoughts on what you’ve seen work well and why.
@here Reminder! Today at 10 PST / 1 EST we have Atlee Clark, Director of the App Store & Partner Platform at Shopify joining us HERE for an Ask Me Anything. Get your questions ready
RSVP here. https://www.addevent.com/event/TN3749979
RSVP here. https://www.addevent.com/event/TN3749979
@channel Reminder! Today at 10 PST / 1 EST we have Atlee Clark, Director of the App Store & Partner Platform at Shopify joining us HERE for an Ask Me Anything. Get your questions ready and post them here in #general we'll be starting soon!
RSVP here. https://www.addevent.com/event/TN3749979
RSVP here. https://www.addevent.com/event/TN3749979
Hi @Atlee Clark, Mudita from FreshBooks here I've been in talks with some of your colleagues but wanted to ask you as well - what are some of the most popular things that Shopify does to grow it's developer community? What are some things you'd suggest to someone that's starting to focus in this area?
I've been in talks with some of your colleagues but wanted to ask you as well - what are some of the most popular things that Shopify does to grow it's developer community? What are some things you'd suggest to someone that's starting to focus in this area?
Hi all! Wanted to share a great piece of content with you all - Today, we published a joint eBook with HubSpot for Agencies, “Closing the Gap Between Clicks and Conversions.”
Since it’s agency-focused, I thought you all would love to take a look!
Do take a look, feel free to share, and let us know what you think!
http://bit.ly/2YvhQSC
Since it’s agency-focused, I thought you all would love to take a look!
Do take a look, feel free to share, and let us know what you think!
http://bit.ly/2YvhQSC
I’ve been busy bringing AppBind (https://www.appbind.com) to market.
You know, saving SaaS partnerships one subscription at a time.
You know, saving SaaS partnerships one subscription at a time.
@channel Can’t wait until April, 2020 for SaaS Connect.
Are you still pining for another east coast edition of SaaS Connect?
Thanks to Daniel Saks, CEO, AppDirect, we will organize a SaaS Connect East during AppDirect Engage in Montreal, Wednesday, September 18.
AppDirect Engage (https://www.appdirect.com/engage) is well known as being the biggest cloud software channel conference around.
It brings out the CXOs across the Fortune 500. If you want to extend your professional partnership network to the top digital executives in North America, this is probably the best conference around.
AppDirect has offered the CSA a book of tickets at the SaaS Connect member ticket prices ($495) (50% off).
But it’s a member ticket, so please ask me for one and I’ll hook you up.
Also if you want to get on the agenda, ping me.
Are you still pining for another east coast edition of SaaS Connect?
Thanks to Daniel Saks, CEO, AppDirect, we will organize a SaaS Connect East during AppDirect Engage in Montreal, Wednesday, September 18.
AppDirect Engage (https://www.appdirect.com/engage) is well known as being the biggest cloud software channel conference around.
It brings out the CXOs across the Fortune 500. If you want to extend your professional partnership network to the top digital executives in North America, this is probably the best conference around.
AppDirect has offered the CSA a book of tickets at the SaaS Connect member ticket prices ($495) (50% off).
But it’s a member ticket, so please ask me for one and I’ll hook you up.
Also if you want to get on the agenda, ping me.
One trigger I've seen a couple times is the decision to invest in a large media buy (i.e. a podcast sponsorship).
> What's the ROI?
>> How to we increase ROI?
>>> Why don't offer the host residuals on referrals?
>>>> How do we track that?
>>>>> Why don't we do that with all of our media buy site owners or hosts or sponsors?
>>>>>> Smells like a partnership program to me
@here I’m gauging the interest in having a member conference, September 16-18 in Montreal (at the AppDirect Engage) conference.
SaaS Connect is next April, 2020 back in San Francisco.
AppDirect throws a great show, filled with CXOs at F500 companies. Also a great chance to rub elbows with them.
They are willing to give us space in their event for a half day track.
I’d keep it focused as an in-person version of our weekly Q&As and AMAs, to work through professional issues with peers. Cost would be $495 for CSA members.
If you’re interested, ping me and I’ll get it organized.
SaaS Connect is next April, 2020 back in San Francisco.
AppDirect throws a great show, filled with CXOs at F500 companies. Also a great chance to rub elbows with them.
They are willing to give us space in their event for a half day track.
I’d keep it focused as an in-person version of our weekly Q&As and AMAs, to work through professional issues with peers. Cost would be $495 for CSA members.
If you’re interested, ping me and I’ll get it organized.
Impartner Acquires Amplifinity, the Leader in Referral Partner Management
https://markets.businessinsider.com/news/stocks/impartner-acquires-amplifinity-the-leader-in-referral-partner-management-1028459955
My company LOU, officially launched our Digital Adoption Platform on ProductHunt this morning 
Now self-serve user onboarding and training for SaaS platforms is just one click away! I'd love to know what you think. https://www.producthunt.com/posts/interactive-tutorials-by-lou
If any of you would like to try it out let me know and i'm happy to upgrade you for free
Now self-serve user onboarding and training for SaaS platforms is just one click away! I'd love to know what you think. https://www.producthunt.com/posts/interactive-tutorials-by-lou
If any of you would like to try it out let me know and i'm happy to upgrade you for free
The Agency Reseller Course is live in Teachable for all of you interested in how agencies think about reselling software and incorporate you into their sales systems.
It took 3 months and cooperation with 7 agencies.
https://www.linkedin.com/posts/alex-glenn_agencymrr-mrr-softwarepartnerships-activity-6590271731926130688-knfj
DM me for a coupon code if you are interested in taking it
It took 3 months and cooperation with 7 agencies.
https://www.linkedin.com/posts/alex-glenn_agencymrr-mrr-softwarepartnerships-activity-6590271731926130688-knfj
DM me for a coupon code if you are interested in taking it
@Jake Wallace @Jenna Earnshaw In my opinion certifications work if you are looking for implemetation partners, however if you are expecting Partner to Sell and represent your product, its like sending one of your engineer for a Sales pitch
Also the sales teams at partners are not the ones gettign trained and the enginnering guys at partner in turn traning the sales might be generally hilarious.. With this situation just think the Marketing person at the partner getting knowledge from a certified engineer and Sales guy having a strategy and now Market it
Hi Sudhir,
that’s hard to answer without knowing more about your business model and current partner ecosystem (What is a partner for you? What does the renewal consist of? Etc). Generally, I would look at two factors: formal process and business relationship.
The formal process has of course be provided by you. It really depends on your model though, if and how a partner or customer has to interact. How much “sales” is needed or is it just a formal step? Like in a purely subscription based model, renewals should be pretty much automatic. If your process is complex and a lot of manual steps are needed – make it easier.
Now as to who “pushes the button” / makes the customer do it. I’d say it depends on who owns the relationship with the customer. If you have a strong indirect model, your partners usually interact with the customer and have the best relationship = they should handle renewals. It should be part of their compensation too. If they get money for a customer’s lifetime, they will renew the contract. You then have to support them. E.g. do your partners have the transparency they need, like an overview of their customers subscriptions and runtimes? Do they know the process? If you have a more direct approach and use partners more for services / leads / sales with one-off compensation, take care or renewals yourself.
The formal process has of course be provided by you. It really depends on your model though, if and how a partner or customer has to interact. How much “sales” is needed or is it just a formal step? Like in a purely subscription based model, renewals should be pretty much automatic. If your process is complex and a lot of manual steps are needed – make it easier
.
Now as to who “pushes the button” / makes the customer do it. I’d say it depends on who owns the relationship with the customer. If you have a strong indirect model, your partners usually interact with the customer and have the best relationship = they should handle renewals. It should be part of their compensation too. If they get money for a customer’s lifetime, they will renew the contract. You then have to support them. E.g. do your partners have the transparency they need, like an overview of their customers subscriptions and runtimes? Do they know the process? If you have a more direct approach and use partners more for services / leads / sales with one-off compensation, take care or renewals yourself.
Frank, yes, early on it is very cost prohibitive to get into a partner portal with millions of bells and whistle even mature channel programs don’t utilize.
If you reviewed the link I sent you, it is the partner portal we provide to SaaS companies, like Kornukpia, which provides everything you need to kick off a serious channel program.
The portal is a license we sell to a Wordpress site stocked full of instructions to get it installed, what information should be populated in each section and sample documents. Pretty much plug and playYou own it not rent it forever. It’s like a channel program on a box and quite inexpensive. Over 400 companies use it today.
Happy to discuss at some point
If you reviewed the link I sent you, it is the partner portal we provide to SaaS companies, like Kornukpia, which provides everything you need to kick off a serious channel program.
The portal is a license we sell to a Wordpress site stocked full of instructions to get it installed, what information should be populated in each section and sample documents. Pretty much plug and play
You own it not rent it forever. It’s like a channel program on a box and quite inexpensive. Over 400 companies use it today.
Happy to discuss at some point
post them on http://www.cloudsoftwareassociation.com/jobs as well.
Hey everyone. Been a while since I have posted and theres a lot of new members, so thought it would be good for a bit of an update!
We are really keen to engage with companies who have B2B databases, and are currently looking to resell Google/Microsoft Ads (or are currently doing so). Adzooma now has the ability to do custom API integrations into existing sales platforms and CRMS, and makes new account setups at scale a doddle, along with ongoing optimisation and automation of the campaigns themselves.
It would be great to connect with more service providers and other platforms and see if a partnership makes sense
We are really keen to engage with companies who have B2B databases, and are currently looking to resell Google/Microsoft Ads (or are currently doing so). Adzooma now has the ability to do custom API integrations into existing sales platforms and CRMS, and makes new account setups at scale a doddle
, along with ongoing optimisation and automation of the campaigns themselves.
It would be great to connect with more service providers and other platforms and see if a partnership makes sense
Hey guys, looking to chat with someone about their B2B outreach process. We've been mostly B2C but looking to ramp up our B2B funnel. Feel free to reply or DM me
@here thanks everyone for contributing so far! That wraps up our Q&A for this week but please post questions anytime that you’d like to ask the group
Hi! Black Friday is right around the corner, so I am looking for partners that would be open to some co-marketing activities to make the most of that day
We have a few available forms of promotion on our end If someone wants to join forces and promote your Black Friday deal, please send me a private message.
We have a few available forms of promotion on our end If someone wants to join forces and promote your Black Friday deal, please send me a private message.
Hey folks! I’m wondering if you can help me source guests for our monthly partner team meeting at Zapier.
Once a month we like to invite other channel/partner leaders to come speak to the entire Zapier Partner Team to share their experience, insight, and even feedback on Zapier.
Next month, we have my long-time friend and accomplice, Kevin Raheja @Kevin Raheja (Typeform), joining to share his experience as a partner leader at LeadPages, HubSpot, and now Typeform, all three companies with whom we partner.
Who else should we be reaching out to for advice?
@here As we approach the Thanksgiving holiday this week, I wanted to take a moment to thank each and every one of you. This Slack Community has grown so much in the year and a half since we launched it back in April (ish) 2018. We've seen some amazing connections, partnerships, collaborations and even job placements as a result of this fine community. So on behalf of the Slack Community team and our Board Members, we just wanted to say THANK YOU!! Have a great week and ultimately a great holiday season everyone!
Congrats @Jennifer Chang (Tray.io), how exciting for you and team at Tray.io! Enjoy your Thanksgiving 
Welcome those who are new! Please tell us a little bit about yourself over in #intros. Also, for those who have been lurking 
, feel free to introduce yourself, as well!
, feel free to introduce yourself, as well!
Heads up to all of the partner managers here: We’re launching our first-ever “State of the Partner Ecosystem” report and we could use your help. We’re collecting responses to get:
- Quantified best practices for scaling a partner program - Insights into how the best partner ecosystems are created - Compensation trends for partner managers
To get the report early, fill out our 9-minute survey and we’ll send you the collected results in early 2020. We’ve already received responses from many of you (thank you!)
https://crossbeam.typeform.com/to/lrE0Xz
(And I’m happy to answer any questions on this thread.)
- Quantified best practices for scaling a partner program - Insights into how the best partner ecosystems are created - Compensation trends for partner managers
To get the report early, fill out our 9-minute survey and we’ll send you the collected results in early 2020. We’ve already received responses from many of you (thank you!
)
https://crossbeam.typeform.com/to/lrE0Xz
(And I’m happy to answer any questions on this thread.)
Congrats to @Rob Sale and Vidyard
https://www.vidyard.com/press-releases/vidyard-closes-15-million-financing-with-bmo/?utm_source=team&utm_medium=social
https://www.vidyard.com/press-releases/vidyard-closes-15-million-financing-with-bmo/?utm_source=team&utm_medium=social
Hey Folks - we're launching something pretty cool in the new year...if your team is planning on hiring any B2B SaaS AE's in the Q1 (for the sake of clarity, I mean actual AE's, not SDR/BDRs), and you'd be interested in a low/no cost way to attract some awesome talent, hit me up. Our launch will include some interesting PR opportunities too.
Happy new year wonderful partnerships folks! Bit of random question to kick off 2020 - anyone here have experience structuring content licensing agreements, namely for video? Zero internal precedent for this so any/all war stories are welcome
Happy New Year, we're very excited to be here!
I'm looking forward to getting to know all of you in the upcoming weeks and excited to get into helping nurture this fantastic community alongside all of you! As @Sunir Shah mentioned, we met at SaaStock where we coordinated their social media efforts throughout the event.
Feel free to @ me if you want to say Hi, I'd love to hear from you!
Have a good Friday
Hey everyone, really excited to join this community! I work alongside @Noah Green at KOAH (great name I know!) I'm looking forward to what 2020 has in store!
I hope everyone has gotten a fantastic start to a new decade! In for a wild ride if it is like the past roaring 20's
@channel Happy Tuesday! Hope everyone is getting back into the swing of things following the new year break.
We're kicking off 2020 in style. ---> Q&A returns this Thursday, 10 am PT / 1pm ET here in #general.
Kicking off with a timely topic... What's your 2020 partnership challenge?
I'm sure you're in the midst of setting your 2020 goals. Perhaps you have a challenge you need help with to kick off the year? 
Come on Thursday, take a moment, ask the community and help your fellow partnership leaders kick-off 2020 with the best of starts!
RSVP ---> http://evt.to/uesihugw
We're kicking off 2020 in style. ---> Q&A returns this Thursday, 10 am PT / 1pm ET here in #general.
Kicking off with a timely topic... What's your 2020 partnership challenge?
I'm sure you're in the midst of setting your 2020 goals. Perhaps you have a challenge you need help with to kick off the year? Come on Thursday, take a moment, ask the community and help your fellow partnership leaders kick-off 2020 with the best of starts!
RSVP ---> http://evt.to/uesihugw
@channel Get your questions locked in above ahead of Thursday's Q&A here in #general
I'm excited to see everyone get together to help each-other overcome their challenges kicking off 2020 in the right way!
Get your questions locked in above ahead of Thursday's Q&A here in #general
I'm excited to see everyone get together to help each-other overcome their challenges kicking off 2020 in the right way!
@channel Hope you're having a good week. --> Just a Reminder:
We're getting into the first Q&A of the DECADE tomorrow at 10 am PT / 1 pm ET here in #general - It's my first one (very excited!)
A very timely topic to ensure we get this year off to the best start: What’s your 2020 partnership challenge?
Have a burning challenge you need help with to start the year? Collect your thoughts and put them into the list below. -> I look forward to seeing everyone come together to help each other overcome these challenges.
See you tomorrow! (Add to you Calendar herehttp://evt.to/uesihugw)
Hope you're having a good week. --> Just a Reminder:
We're getting into the first Q&A of the DECADE tomorrow at 10 am PT / 1 pm ET here in #general - It's my first one (very excited!)
A very timely topic to ensure we get this year off to the best start: What’s your 2020 partnership challenge?
Have a burning challenge you need help with to start the year? Collect your thoughts and put them into the list below. -> I look forward to seeing everyone come together to help each other overcome these challenges.
See you tomorrow! (Add to you Calendar here
http://evt.to/uesihugw)
@here Q&A today at 10am PT / 1PM ET here in #general 
Our first one of the year with a very timely topic: What’s your 2020 partnership challenge?
I know I've already got a couple of blockers... There's still time to submit your one challenge you need help overcoming this side of the year: https://www.cloudsoftwareassociation.com/wp-content/themes/csa/slack/general.html#p1578433404005100
Looking forward to seeing you help each-other overcome these challenges
Our first one of the year with a very timely topic: What’s your 2020 partnership challenge?
I know I've already got a couple of blockers... There's still time to submit your one challenge you need help overcoming this side of the year: https://www.cloudsoftwareassociation.com/wp-content/themes/csa/slack/general.html#p1578433404005100
Looking forward to seeing you help each-other overcome these challenges
@channel 
Our first Q&A of 2020 resumes today in 1 hour at 10 am PT / 1 pm ET here in #general
Our key question for today is: What's your 2020 partnership challenge? --> Come back here shortly and help your fellow partnership leaders kick-off 2020 successfully!
Our first Q&A of 2020 resumes today in 1 hour at 10 am PT / 1 pm ET here in #general
Our key question for today is: What's your 2020 partnership challenge? --> Come back here shortly and help your fellow partnership leaders kick-off 2020 successfully!
@channel We’re back with our weekly Q&A in 10 minutes at 10 am PT / 1 pm ET here in #general ---> Kicking off with a timely topic to kick off the new decade!
Topic: What's your 2020 partnership challenge?
Do you have big goals for partnerships in 2020? Have a burning challenge you need help with to start the year?
Write your questions here in #general. Excited to see you all get involved, it’s my first so don’t be shy! Also, some slack etiquette
---> If you have an answer, please use Slack’s reply feature to keep the convo threaded.
See you in 10!
We’re back with our weekly Q&A in 10 minutes at 10 am PT / 1 pm ET here in #general ---> Kicking off with a timely topic to kick off the new decade!
Topic: What's your 2020 partnership challenge?
Do you have big goals for partnerships in 2020? Have a burning challenge you need help with to start the year?
Write your questions here in #general. Excited to see you all get involved, it’s my first so don’t be shy! Also, some slack etiquette
---> If you have an answer, please use Slack’s reply feature to keep the convo threaded.
See you in 10!
@here It’s time, Let’s get started with the first Q&A of the year!
The key question for today is about any challenges you may be having going into 2020. ---> What's your 2020 partnership challenge? Do you have big goals for partnerships in 2020?
You can now fire your questions away 
Remember if you have an answer, please use the reply feature in Slack to ensure we keep these answers threaded.
The key question for today is about any challenges you may be having going into 2020. ---> What's your 2020 partnership challenge? Do you have big goals for partnerships in 2020?
You can now fire your questions away Remember if you have an answer, please use the reply feature in Slack to ensure we keep these answers threaded.
One from _@Jared Fritz _
→ “ How do you merge two partner programs?* Pushpay (a digital payments company for churches) just acquired Church Community Builder (think Salesforce for churches)!
*For the time being, it looks like we'll function as separate companies, so it's easy to keep our integration partners separate. But there are definitely opportunities for our respective referral and network partnerships to be promoting both of our products. Any tips? “
→ “ How do you merge two partner programs?* Pushpay (a digital payments company for churches) just acquired Church Community Builder (think Salesforce for churches)!
*For the time being, it looks like we'll function as separate companies, so it's easy to keep our integration partners separate. But there are definitely opportunities for our respective referral and network partnerships to be promoting both of our products. Any tips? “
How long did it take for your partnership program to start generating revenue?
@here That’s a wrap 
Thanks everyone.
+ It was my first so great to see the above in full swing!
--> I'll take out all the questions & answers and summarise them for your future reference.
Stay tuned for some really special AMA's coming up in the weeks ahead, 2020 is a GO!
Thanks everyone.
+ It was my first so great to see the above in full swing!
--> I'll take out all the questions & answers and summarise them for your future reference.
Stay tuned for some really special AMA's coming up in the weeks ahead, 2020 is a GO!
Today is my last day with Thinkific. 
A lot of you know me as the Social Media & Community Manager for Thinkific, as well as working closely with our Partnership Team. I joined the Thinkific team almost 4 years ago on the Customer Support Team. I was team member #17.
Thinkific will always be a special place for me and my family.
I'm excited to share that I've accepted an exciting role with TubeBuddy.com as their new Brand Evangelist!
I'll share more details on this next adventure very soon!
A lot of you know me as the Social Media & Community Manager for Thinkific, as well as working closely with our Partnership Team. I joined the Thinkific team almost 4 years ago on the Customer Support Team. I was team member #17.
Thinkific will always be a special place for me and my family.
I'm excited to share that I've accepted an exciting role with TubeBuddy.com as their new Brand Evangelist!
I'll share more details on this next adventure very soon!
@channel Hey everyone! This Wednesday, January 22 11am PT / 2pm ET we're excited to invite Maxim Kuzkin, from Ingram Micro into #general here on Slack for our first 
Ask-Me-Anything of the year!
Ingram Micro in Short Ingram Micro is the largest IT distributor in the world. They have made some major investments in cloud software distribution recently with CloudBlue, and they have more ideas still.
@Sunir Shah had a very interesting conversation with Maxim. So if you're figuring out distribution, this AMA will be worth your while!
Add a reminder to your calendar https://www.addevent.com/event/NO4481676
Ask-Me-Anything of the year!
Ingram Micro in Short Ingram Micro is the largest IT distributor in the world. They have made some major investments in cloud software distribution recently with CloudBlue, and they have more ideas still.
@Sunir Shah had a very interesting conversation with Maxim. So if you're figuring out distribution, this AMA will be worth your while!
Add a reminder to your calendar https://www.addevent.com/event/NO4481676
https://www.getcrossbeam.com -- I'll avoid being a total shill here but, yes this is exactly what we do. It's free to join and happy to give a red-carpet onboarding experience to anyone in CSA
@channel Our first Ask-Me-Anything of 2020 resumes in 1 hour at 11 am PT / 2 pm ET here in #general
You can ask @Max Kuzkin anything about Ingram Micro CloudBlue and his perspective on the evolving channel for SaaS.
Ingram Micro is the largest IT distributor in the world. Come back here shortly → If you're figuring out distribution, this will be worth your while!
@channel We’re back with our first Ask-Me-Anything of 2020 in 10 minutes at 11 am PT / 2 pm ET here in #general - -> Kicking off with Maxim Kuzkin, Ingram Micro (thanks for joining us @Max Kuzkin & thanks to @Sunir Shah for getting this locked in!)
If you're figuring out distribution this one is for YOU! Please write your questions here in #general.
Also, some slack etiquette --> If you want to jump in and get involved post your questions here in #general and ensure you stick to keeping your discussions around Maxim’s answers within Slack’s reply feature to keep the convo threaded. 🧹
See you in 10!
If you're figuring out distribution this one is for YOU! Please write your questions here in #general.
Also, some slack etiquette --> If you want to jump in and get involved post your questions here in #general and ensure you stick to keeping your discussions around Maxim’s answers within Slack’s reply feature to keep the convo threaded. 🧹
See you in 10!
@here It’s time, Let’s get started with the first Ask-Me-Anything of the year!
Today we have the pleasure of welcoming Maxim Kuzkin from Ingram Micro into our community. Thanks for joining us @Max Kuzkin it's great to have you in here for this session.
Ingram Micro is the largest IT distributor in the world, so if you’re figuring our distribution this one is for you! You can now fire your questions away! _Keep in mind you have something to add, please use the reply feature in Slack to ensure we keep these answers threaded. 🧹_
Today we have the pleasure of welcoming Maxim Kuzkin from Ingram Micro into our community. Thanks for joining us @Max Kuzkin it's great to have you in here for this session.
Ingram Micro is the largest IT distributor in the world, so if you’re figuring our distribution this one is for you!
You can now fire your questions away! _Keep in mind you have something to add, please use the reply feature in Slack to ensure we keep these answers threaded. 🧹_
Btw guys just curious - in principle - would you like an option to jump into the room with video conference like Zoom to ask me questions verbally? Just curious if it’s only me who hates typing or there are more people like that?
@here That’s a wrap!
Thanks everyone for getting involved - I'll get these questions & answers summarised so you can reference them in the future
@Max Kuzkin Thanks for taking the time out to answer these questions! If you want to connect with Max you can find out how to do so here (https://vimeo.com/386364246/ecda23ed44)
Thanks everyone for getting involved - I'll get these questions & answers summarised so you can reference them in the future
@Max Kuzkin Thanks for taking the time out to answer these questions! If you want to connect with Max you can find out how to do so here (https://vimeo.com/386364246/ecda23ed44)
Hi guys - I am one of the cofounders of Countly, a self-hosted product analytics platform for mobile, web and desktop apps. Looking for partners & hiring several roles - DM me if you would like to know more
Happy to be a part of this community
Happy to be a part of this community
@channel Hey everyone
This Thursday, Feb 6th 10 am PT / 1 pm ET we're excited to invite Bryn Jones, Co-Founder and CEO of PartnerStack into #general for another excitingAsk-Me-Anything!!
Today, Partnerstack powers channel programs of some of the fastest-growing companies like Asana, Intuit and Unbounce with the tools required to operationalize and support their channel program so they can focus on growing.
This is one to get involved in if you're working out how to build a great partner program for your company!
Add a reminder to your calendar
http://evt.to/uoegaehw
This Thursday, Feb 6th 10 am PT / 1 pm ET we're excited to invite Bryn Jones, Co-Founder and CEO of PartnerStack into #general for another exciting
Ask-Me-Anything!!
Today, Partnerstack powers channel programs of some of the fastest-growing companies like Asana, Intuit and Unbounce with the tools required to operationalize and support their channel program so they can focus on growing.
This is one to get involved in if you're working out how to build a great partner program for your company!
Add a reminder to your calendar
http://evt.to/uoegaehw
Happy Hump Day CSAers - witnessing the rise of the partnership function (particularly in SMB SaaS) and the important dialogue that happens in this channel, I made a goal to contribute more helpful content in 2020 and continue the conversation.
My first post this year is You Don't Have to Be a Lone Wolf: the 5Ps of SaaS Partnership Success.
I've had hundreds of conversations with partner people over the last 3 years and at some time or another, everyone has felt silo-ed, misunderstood, or undervalued in their role. The goal of this post is to help partnership leaders avoid or alleviate this phenomenon that seems commonplace in SaaS.
Check it out here: https://bit.ly/2upcrP0
If you enjoy it, send some social love
Have a great day everyone and see you in April!
LinkedIn: https://www.linkedin.com/feed/update/urnactivity:6630857545105977344/
My first post this year is You Don't Have to Be a Lone Wolf: the 5Ps of SaaS Partnership Success.
I've had hundreds of conversations with partner people over the last 3 years and at some time or another, everyone has felt silo-ed, misunderstood, or undervalued in their role. The goal of this post is to help partnership leaders avoid or alleviate this phenomenon that seems commonplace in SaaS.
Check it out here:
https://bit.ly/2upcrP0
If you enjoy it, send some social love
Have a great day everyone and see you in April!
LinkedIn: https://www.linkedin.com/feed/update/urn![li](https://www.linkedin.com/feed/update/urn<img title="li" alt="li" src="http://www.cloudsoftwareassociation.com/images/emojis/li.png" height="16" width="16"/>activity:6630857545105977344/ "li"){kind=small}
activity:6630857545105977344/
@here Reminder: Our next AMA is happening tomorrow at Feb 6th 10 am PT / 1 pm ET we're excited to welcome @Bryn Jones, Co-Founder and CEO of PartnerStack into #general for another exciting Ask-Me-Anything!!
Add to your calendar here: http://evt.to/uoegaehw
Ask-Me-Anything!!
Add to your calendar here: http://evt.to/uoegaehw
Hey @Stacy L. Carlson glad to have you in the CSA! Are you coming to Saas Connect? Your question depends on a lot of things at your company: what are your channel strengths, type of product, ACV, customer segments,... my point being partner marketing can look different at each organization. I'd be happy to connect with you and discuss this. In the meantime, I just published a post that might get your creative juices flowing: https://www.linkedin.com/feed/update/urnactivity:6630857545105977344/
activity:6630857545105977344/
@channel Hey everyone
Reminder
T-Minus 1 hour (10 am PT / 1 pm ET) We're kicking off with another excitingAsk-Me-Anything here in #general with @Bryn Jones, Co-Founder & CEO of PartnerStack!
Partnerstack powers channel programs of some of the fastest-growing companies like Asana, Intuit and Unbounce with the tools required to operationalize and support their channel program so they can focus on growing.
This is one to get involved in if you're working out how to build a great partner program for your company!
Hope to see you all there!
Reminder
T-Minus 1 hour (10 am PT / 1 pm ET) We're kicking off with another exciting
Ask-Me-Anything here in #general with @Bryn Jones, Co-Founder & CEO of PartnerStack!
Partnerstack powers channel programs of some of the fastest-growing companies like Asana, Intuit and Unbounce with the tools required to operationalize and support their channel program so they can focus on growing.
This is one to get involved in if you're working out how to build a great partner program for your company!
Hope to see you all there!
@here We’re back with another exciting AMA in 10 minutes here in #general kicking off with Bryn Jones, Co-Founder & CEO of PartnerStack.
Thanks for joining us @Bryn Jones _(Thanks to @Jake Wallace for sorting!)_
Get your questions at the ready & write your questions here in #general.
Also, some slack etiquette 🧹If you want to jump in and get involved post your questions here in #general and please ensure your keep your discussions around Bryn’s answers within Slack’s ‘reply’ feature to keep the convo threaded.
See you in 10!
We’re back with another exciting AMA in 10 minutes here in #general kicking off with Bryn Jones, Co-Founder & CEO of PartnerStack.
Thanks for joining us @Bryn Jones _(Thanks to @Jake Wallace for sorting!)_
Get your questions at the ready & write your questions here in #general.
Also, some slack etiquette 🧹If you want to jump in and get involved post your questions here in #general and please ensure your keep your discussions around Bryn’s answers within Slack’s ‘reply’ feature to keep the convo threaded.
See you in 10!
@here, It’s time! Let’s get started with our next Ask-Me-Anything!
Today we have an exciting guest Bryn Jones, Co-Founder & CEO of PartnerStack, thanks for joining us @Bryn Jones it’s great to have you in the CSA community for this hour!
PartnerStack powers channel programs of some of the fastest-growing companies like Asana, Intuit and Unbounce with the tools required to operationalize and support their channel program so they can focus on growing.
You can now fire your questions away! Keep in mind if you have something to add to, please use the reply feature in Slack to ensure we keep these answers threaded!
--> Over to you @Bryn Jones
Today we have an exciting guest Bryn Jones, Co-Founder & CEO of PartnerStack, thanks for joining us @Bryn Jones it’s great to have you in the CSA community for this hour!
PartnerStack powers channel programs of some of the fastest-growing companies like Asana, Intuit and Unbounce with the tools required to operationalize and support their channel program so they can focus on growing.
You can now fire your questions away! Keep in mind if you have something to add to, please use the reply feature in Slack to ensure we keep these answers threaded!
--> Over to you @Bryn Jones
@here That’s a wrap!
Thanks for joining us @Bryn Jones it's been a pleasure! If you want to continue your conversation with Bryn you can head over to LinkedIn and connect with him
https://www.linkedin.com/in/bryn-jones/
Thanks for joining in everyone! I’ll get all of these Questions & Answers summarized for future reference shortly!
Thanks for joining us @Bryn Jones it's been a pleasure! If you want to continue your conversation with Bryn you can head over to LinkedIn and connect with him
https://www.linkedin.com/in/bryn-jones/
Thanks for joining in everyone! I’ll get all of these Questions & Answers summarized for future reference shortly!
@channel Hey everyone
This Thursday, Feb 6th 10 am PT / 1 pm ET we're excited to invite Don Baron, Strategic Alliances @ Slack into #general for anotherAsk-Me-Anything!!
Don joined Slack's headquarters in San Francisco, California in 2018, to manage key Best of Breed technology partners and bring those partnerships to market. Don has a deep experience in managing complex partnerships that maximize joint customer value.
Ask Don, anything about Slack and his thoughts on how to manage key technology partners and bring those partnerships to market.
Add a reminder to your calendar:
https://www.addevent.com/event/Zo4637855
This Thursday, Feb 6th 10 am PT / 1 pm ET we're excited to invite Don Baron, Strategic Alliances @ Slack into #general for another
Ask-Me-Anything!!
Don joined Slack's headquarters in San Francisco, California in 2018, to manage key Best of Breed technology partners and bring those partnerships to market. Don has a deep experience in managing complex partnerships that maximize joint customer value.
Ask Don, anything about Slack and his thoughts on how to manage key technology partners and bring those partnerships to market.
Add a reminder to your calendar:
https://www.addevent.com/event/Zo4637855
Hi folks - been sitting on this one for a little while, but we just launched a B2B Tech Sales career accelerator - here's my LinkedIn post: https://www.linkedin.com/feed/update/urnactivity:6632641277785624576/
a) if you're willing to like/comment that would be a HUGE help in the launch
b) if you need to hire well-trained AE's, or want a well trained SDR intern, hit me up! Both are no-fee options!
Happy to get the CSA members to the front of the queue!
![li](https://www.linkedin.com/feed/update/urn<img title="li" alt="li" src="http://www.cloudsoftwareassociation.com/images/emojis/li.png" height="16" width="16"/>activity:6632641277785624576/ "li"){kind=small}
activity:6632641277785624576/
a) if you're willing to like/comment that would be a HUGE help in the launch
b) if you need to hire well-trained AE's, or want a well trained SDR intern, hit me up! Both are no-fee options!
Happy to get the CSA members to the front of the queue!
Hey everyone, I finally can announce my huge news and call in a favour. :)
Some of you know I’ve been working on AppBind.com, to solve a big pain we all have:
When partners want to sell our software to their customers, it always requires difficult changes to our subscription billing systems. AppBind is letting you skip these changes so you can go to market faster, cheaper, with less risk.
I can finally announce we’ve been going through the 500 startups Batch 26 (demo day is March 19) as of today’s TechCrunch announcement.
Please do me a favour by liking/sharing our announcement on LinkedIn:
https://www.linkedin.com/posts/sunirshah_meet-500-startups-26th-batch-of-startups-activity-6633096496566857728-Zg4x
Some of you know I’ve been working on AppBind.com, to solve a big pain we all have:
When partners want to sell our software to their customers, it always requires difficult changes to our subscription billing systems. AppBind is letting you skip these changes so you can go to market faster, cheaper, with less risk.
I can finally announce we’ve been going through the 500 startups Batch 26 (demo day is March 19) as of today’s TechCrunch announcement.
Please do me a favour by liking/sharing our announcement on LinkedIn:
https://www.linkedin.com/posts/sunirshah_meet-500-startups-26th-batch-of-startups-activity-6633096496566857728-Zg4x
@here Hey everyone,
Quick Reminder: This Thursday at 10 am PT / 1 pm ET we're excited to invite Don Baron, Strategic Alliances @ Slack into #general for another Ask-Me-Anything!!
Ask Don, anything about Slack and his thoughts on how to manage key technology partners and bring those partnerships to market.
Add a reminder to your calendar:
https://www.addevent.com/event/Zo4637855
Quick Reminder: This Thursday at 10 am PT / 1 pm ET we're excited to invite Don Baron, Strategic Alliances @ Slack into #general for another Ask-Me-Anything!!
Ask Don, anything about Slack and his thoughts on how to manage key technology partners and bring those partnerships to market.
Add a reminder to your calendar:
https://www.addevent.com/event/Zo4637855
@channel Hey everyone
Our next Ask-Me-Anything resumes today in 1 hour at 10 am PT / 1 pm ET here in #general with Don Baron, Strategic Alliances at Slack!
@Don Baron (Slack Partnerships) joined Slack's headquarters in San Francisco, California in 2018, to manage key best of breed technology partners and bring those partnerships to market!
Get ready to ask Don Baron, anything about his thoughts on how to manage key technology partners and bring those partnerships to market.
Hope to see you all there!
Our next Ask-Me-Anything resumes today in 1 hour at 10 am PT / 1 pm ET here in #general with Don Baron, Strategic Alliances at Slack!
@Don Baron (Slack Partnerships) joined Slack's headquarters in San Francisco, California in 2018, to manage key best of breed technology partners and bring those partnerships to market!
Get ready to ask Don Baron, anything about his thoughts on how to manage key technology partners and bring those partnerships to market.
Hope to see you all there!
@channel We’re back with another exciting AMA in 10 minutes here in #general -> Kicking off with Don Baron, Strategic Alliances, Slack.
Thanks for joining us @Don Baron (Slack Partnerships)!
Get your questions at the ready!
Also, some slack etiquette 🧹If you want to jump in and get involved post your questions here in #general and please ensure you keep your discussions around Don’s answers within Slack’s ‘reply’ feature to keep the conversations threaded.
See you in 10!
We’re back with another exciting AMA in 10 minutes here in #general -> Kicking off with Don Baron, Strategic Alliances, Slack.
Thanks for joining us @Don Baron (Slack Partnerships)!
Get your questions at the ready!
Also, some slack etiquette 🧹If you want to jump in and get involved post your questions here in #general and please ensure you keep your discussions around Don’s answers within Slack’s ‘reply’ feature to keep the conversations threaded.
See you in 10!
Everyone -- can't wait to answer your questions here in real time! Please Ask Me Anything (within reason of course!) .
Also, please note that I am not representing Slack 
in any way during this
, so if you have any Slack specific questions, please feel free to send me a note on LinkedIn https://www.linkedin.com/in/donjbaron/ . That being said, as a Slack employee I expect you all to bring a strong emoji game
It's a pleasure to have you in the CSA community for this hour!
@here You can now fire your questions away!
Keep in mind, if you have something to add, please use the ‘reply’ feature in Slack to ensure we keep these answers and discussions threaded!
Over to you @Don Baron (Slack Partnerships)
@here You can now fire your questions away!
Keep in mind, if you have something to add, please use the ‘reply’ feature in Slack to ensure we keep these answers and discussions threaded!
Over to you @Don Baron (Slack Partnerships)
Hello old friend! I trust the is treating you well. I can only give generic answers here, but I think the supernova of product market fit that Slack experienced gave us a great opportunity to provide the right platform our customers were looking for and our massive growth gave our partners good incentive to build on slack.
is treating you well. I can only give generic answers here, but I think the supernova of product market fit that Slack experienced gave us a great opportunity to provide the right platform our customers were looking for and our massive growth gave our partners good incentive to build on slack.
Wait you have higher ups Sunir? I thought you were the master of your domain 
One of my biggest challenges in managing large partnerships is the seemingly infinite reach across the company that a partnership takes. Its almost impossible to follow all activity ,and invariably there will be challenges , tensions, conflict -- sometimes small , sometimes large. I think its critical to :
1. have exec buy-in on both sides around the overall goals of the partnership. agree on a north star 2. provide transparency to execs around how things are going. i like to post weekly partner updates in slack, but provide execs a monthly/quarterly view into partner statuses 3. grow and build those exec relationships. Dinners, drinks, golf, broadway shows, canoe rides, hot air balloons. whatever you can do to build executive rapport will be worth it. risks are always there, our job is to listen to concerns, but create the foundation to mitigate
One of my biggest challenges in managing large partnerships is the seemingly infinite reach across the company that a partnership takes. Its almost impossible to follow all activity ,and invariably there will be challenges , tensions, conflict -- sometimes small , sometimes large. I think its critical to :
1. have exec buy-in on both sides around the overall goals of the partnership. agree on a north star 2. provide transparency to execs around how things are going. i like to post weekly partner updates in slack, but provide execs a monthly/quarterly view into partner statuses 3. grow and build those exec relationships. Dinners, drinks, golf, broadway shows, canoe rides, hot air balloons. whatever you can do to build executive rapport will be worth it. risks are always there, our job is to listen to concerns, but create the foundation to mitigate
Cassidy. I got dropped into some strategic partnerships at Slack. Some were well defined, others werent. I think my biggest lessons from prior roles was to drive executive alignment as much as possible. Work internally to coalesce around a strategy, share it with your BD counterpart at your partner. have them socialize internally, provide feedback and align. Then build those relationships at the exec level to really solidify the strategy. Executive alignment can move big rocks. CEO alignment can move mountains.
Well all I have to leave leave now to jump on a call, but it was a real pleasure chatting with you all and looking forward to seeing you at SaaS Connect in April in SF !
to jump on a call, but it was a real pleasure chatting with you all and looking forward to seeing you at SaaS Connect in April in SF !
@channel You know we partnerships. We have a special VALENTINE’s day promo code for SaaS Connect if you buy your ticket this weekend.
https://www.eventbrite.ca/e/saas-connect-2020-tickets-64263638272?discount=VALENTINE
partnerships. We have a special VALENTINE’s day promo code for SaaS Connect if you buy your ticket this weekend.
https://www.eventbrite.ca/e/saas-connect-2020-tickets-64263638272?discount=VALENTINE
If anyone here knows my extremely data-driven opinion of the effect of discount codes for events and SaaS, you can also guess what the probability is that my wife and I are into the red wine for Valentine’s day already. 
@here Hey folks, I read a preview of Crossbeam report on the State of Saas partnerships. It’s excellent.
https://blog.getcrossbeam.com/2020-partner-ecosystem-report
It’s a must read. We all need to get a sense of where you are relative to your peers.
Hate reading? Listen in on the report launch webinar at 2:15pm ET Crossbeam will be hosting a webinar at 1:30pm ET today to talk through it.
https://getcrossbeam.zoom.us/webinar/register/WN_rSTrip-dRiaFgdQ_vmcAjw
Sunir’s hot take: restructuring SaaS Connect in response There are some good and some bad. Salaries are way up, but reliable success is still elusive.
And some surprising ugly around executive buy-in I see.
In fact, I’m restructuring the roundtables at SaaS Connect to address this. (Details will be forthcoming.)
Thanks! Thanks @Sean Blanda (Crossbeam) for putting it together. I loved it so much, I wrote all of this.
https://blog.getcrossbeam.com/2020-partner-ecosystem-report
It’s a must read. We all need to get a sense of where you are relative to your peers.
Hate reading? Listen in on the report launch webinar at 2:15pm ET Crossbeam will be hosting a webinar at 1:30pm ET today to talk through it.
https://getcrossbeam.zoom.us/webinar/register/WN_rSTrip-dRiaFgdQ_vmcAjw
Sunir’s hot take: restructuring SaaS Connect in response There are some good and some bad. Salaries are way up, but reliable success is still elusive.
And some surprising ugly around executive buy-in I see.
In fact, I’m restructuring the roundtables at SaaS Connect to address this. (Details will be forthcoming.)
Thanks! Thanks @Sean Blanda (Crossbeam) for putting it together. I loved it so much, I wrote all of this.
Yep been here The model of building the funnel for them through basic offering leading to their premium is best way I found of delivering that SH(( sandwich (not sure if that is just English term)
The model of building the funnel for them through basic offering leading to their premium is best way I found of delivering that SH(( sandwich (not sure if that is just English term)
My favourite topic
Every company we partner with, is a /will be a competitor for Zoho. I believe the SaaS market is now mature and understands that you can partner and work with a company at the same time. There are a few exceptions though.
Be transparent & honest in the relationship with your partners. Informing them a few months in advance really helps. I'm sure you will have an NDA, so disclosing won't be a problem.
Get a buy-in internally with marketers and PM's to not do things like, providing app migration from your integration partners to your app, or writing a comparison guide in the first few months.
If you have a lead sharing/Joint-sales relationship with your partners, this will get affected once you have your own solution, so its better to set the expectations well in advance.
Bring down your expectations from your partner, as your partner contact and the company might be waiting for your response, as the changes are on your side. You can offer some co-marketing activities like letting them post on a blog on the integration on your side or some joint social media activities to bring back the confidence.
The only time where I have seen this hitting a real dead lock is when the CEO's want to stop the relationship when we have/released a similar product. Usually, we partnership folks are pretty flexible with this. I'm sure many folks from this channel would agree with me as we were unable to proceed with the partnership as some CEO's had put their foot down.
But finally, its your customers who decide on what products they want to use. Respect their decision and try providing a better experience for them, which means working together for the existing customers.
Will be happy to provide more insights if needed, please DM.
Every company we partner with, is a /will be a competitor for Zoho. I believe the SaaS market is now mature and understands that you can partner and work with a company at the same time. There are a few exceptions though.
Be transparent & honest in the relationship with your partners. Informing them a few months in advance really helps. I'm sure you will have an NDA, so disclosing won't be a problem.
Get a buy-in internally with marketers and PM's to not do things like, providing app migration from your integration partners to your app, or writing a comparison guide in the first few months.
If you have a lead sharing/Joint-sales relationship with your partners, this will get affected once you have your own solution, so its better to set the expectations well in advance.
Bring down your expectations from your partner, as your partner contact and the company might be waiting for your response, as the changes are on your side. You can offer some co-marketing activities like letting them post on a blog on the integration on your side or some joint social media activities to bring back the confidence.
The only time where I have seen this hitting a real dead lock is when the CEO's want to stop the relationship when we have/released a similar product. Usually, we partnership folks are pretty flexible with this. I'm sure many folks from this channel would agree with me as we were unable to proceed with the partnership as some CEO's had put their foot down.
But finally, its your customers who decide on what products they want to use. Respect their decision and try providing a better experience for them, which means working together for the existing customers.
Will be happy to provide more insights if needed, please DM.
Hi everyone - we're teaming up with Joel McKelvey, Director of Strategic Partner Marketing @ Looker, Wednesday, March 4 11a PST/2p EST to discuss his past experience on how to scale your partner program. Specifically, how to measure program success, track partner compliance, and new approaches for jump-starting partner sales. Here's the link https://zoom.us/webinar/register/5815826631499/WN_mhS0fw9OSF6wGXHU4dvhAw
https://zoom.us/webinar/register/5815826631499/WN_mhS0fw9OSF6wGXHU4dvhAw
Hi all!
I hope everyone is doing great and staying healthy.
I would love to invite you to our next SaaSMAX Webinar or second installment of Tough Love from Resellers to Vendors. Out last one in December was a hit and extremely well attended and reviewed by our peers... all of you Don't miss this event on Friday, March 27, at 10:00 am PT.
I hope everyone is doing great and staying healthy.
I would love to invite you to our next SaaSMAX Webinar or second installment of Tough Love from Resellers to Vendors. Out last one in December was a hit and extremely well attended and reviewed by our peers... all of you
Don't miss this event on Friday, March 27, at 10:00 am PT.
Spring break will be quiet this year Im not going US next month now... was looking forward to working in the sunshine for a few weeks.
Im not going US next month now... was looking forward to working in the sunshine for a few weeks.
Its hit already here First notice of client terminating my contract. Two weeks ago was discussing more time, now its cancel time
First notice of client terminating my contract. Two weeks ago was discussing more time, now its cancel time
Yep Im knuckling down to look for more remote work, this was onsite and launch channel.vision sooner now
Yep focus and knuckle down, always new opportunities and I think the Disney+,Netflix of the worlds are going to slam dunk it
in the thread.
LINKEDIN CONNECTION THREAD 
Now we’re all working from home we’re even more so reliant on our network… I’ve seen a few people sharing their LinkedIn profile’s across various channels within our community.
Are you connected with everyone in here?
Don’t worry, Let’s make this official. It’s time to get acquainted and start connecting!
Leave your LinkedIn URL in this thread!
Now we’re all working from home we’re even more so reliant on our network… I’ve seen a few people sharing their LinkedIn profile’s across various channels within our community.
Are you connected with everyone in here?
Don’t worry, Let’s make this official. It’s time to get acquainted and start connecting!
Leave your LinkedIn URL in this thread!
Hey everyone - good to connect with the majority of you on LinkedIn!
With that in mind, we crossed a massive milestone and would be great to get some LinkedIn Love...
https://www.linkedin.com/feed/update/urnactivity:6648579856005246976/
Thanks :+1:
With that in mind, we crossed a massive milestone and would be great to get some LinkedIn Love...
https://www.linkedin.com/feed/update/urn
![li](https://www.linkedin.com/feed/update/urn<img title="li" alt="li" src="http://www.cloudsoftwareassociation.com/images/emojis/li.png" height="16" width="16"/>activity:6648579856005246976/ "li"){kind=small}
activity:6648579856005246976/
Thanks :+1:
Off-topic for a moment : @Noah Green Big cheers for starting out this thread, buddy! Sure has made a lot of visibility and traction for everyone in the channel and even in the workspace. I've gotten connected with a handful of wonderful & efficient people via this feat; Let's keep doing this and grow further - together I hope whoever is reading this has a wonderful day! Stay safe, and cheers again folks! cc : @Sunir Shah
@channel Announcement Time
This Thursday, 26th March at 10 am PT / 1 pm ET. We’re inviting Bob Moore, Co-Founder and CEO of Crossbeam into #general for another exciting Ask-Me-Anything
--
@Bob Moore, previously co-founded Stitch (Acquired by Talend in 2018) and RJMetrics (acquired by Adobe by way of Magento Commerce in 2016).
Crossbeam’s a partnership ecosystem platform that helps companies build more valuable partnerships by discovering which customers and leads they have in common.
If you’re trying to figure out what it takes, when building a strong partnership ecosystem this AMA will be worth your while!
Be sure to add a reminder to your calendar: https://www.addevent.com/event/bN4658780
Announcement Time
This Thursday, 26th March at 10 am PT / 1 pm ET. We’re inviting Bob Moore, Co-Founder and CEO of Crossbeam into #general for another exciting Ask-Me-Anything
--
@Bob Moore, previously co-founded Stitch (Acquired by Talend in 2018) and RJMetrics (acquired by Adobe by way of Magento Commerce in 2016).
Crossbeam’s a partnership ecosystem platform that helps companies build more valuable partnerships by discovering which customers and leads they have in common.
If you’re trying to figure out what it takes, when building a strong partnership ecosystem this AMA will be worth your while!
Be sure to add a reminder to your calendar: https://www.addevent.com/event/bN4658780
Hope everyone is getting into the rhythm of their new work routines… I’m adjusting!
Interested to hear your thoughts on this one…
What remote work SaaS tools are you using?
As a community we need to lean on each other now more than ever, so drop a comment in the thread below with your go-to tools and help one another out.
Hey everyone @here A Couple of Announcements
Thursday, 26th March at 10 am PT / 1 pm ET. We’re inviting Bob Moore, Co-Founder and CEO of Crossbeam into #general for another exciting Ask-Me-Anything
Be sure to add a reminder into your calendar here: https://www.addevent.com/event/bN4658780
Next… I’ve opened up a new channel called #social-media-posts
Why?
• We’re a powerful community here with some incredible networks across our social media channel’s, the way that social media works is when a user interacts with a post it gets pushed to the top of that users network increasing visibility and as a result amplifying that post!
With the above in mind #social-media-posts enables you to request for an interaction on your latest social media post from anyone in the channel, from likes to shares, through to comments.
Go and join #social-media-posts to watch the LOOM explainer!
Thursday, 26th March at 10 am PT / 1 pm ET. We’re inviting Bob Moore, Co-Founder and CEO of Crossbeam into #general for another exciting Ask-Me-Anything
Be sure to add a reminder into your calendar here: https://www.addevent.com/event/bN4658780
Next… I’ve opened up a new channel called #social-media-posts
Why?
• We’re a powerful community here with some incredible networks across our social media channel’s, the way that social media works is when a user interacts with a post it gets pushed to the top of that users network increasing visibility and as a result amplifying that post!
With the above in mind #social-media-posts enables you to request for an interaction on your latest social media post from anyone in the channel, from likes to shares, through to comments.
Go and join #social-media-posts to watch the LOOM explainer!
Hi everyone - we're teaming up with Jay McBain, Principal Analyst, Channel Partnerships @ Forrester, Thursday, April 2 11a PST/2p EST to discuss the Third Wave of MarTech and the current state of the channel ecosystem. Here's the link https://zoom.us/webinar/register/5915832580689/WN_wLFNS8mtTVWxiyyyBc0uXQ
https://zoom.us/webinar/register/5915832580689/WN_wLFNS8mtTVWxiyyyBc0uXQ
Hey @channel
Wanted to remind you all… Tomorrow at 10 am PT / 1 pm ET. We’re inviting Bob Moore, Co-Founder and CEO of Crossbeam into #general for another exciting Ask-Me-Anything
Be sure to add a reminder into your calendar here: https://www.addevent.com/event/bN4658780
React to this message if you’re excited!
Wanted to remind you all… Tomorrow at 10 am PT / 1 pm ET. We’re inviting Bob Moore, Co-Founder and CEO of Crossbeam into #general for another exciting Ask-Me-Anything
Be sure to add a reminder into your calendar here: https://www.addevent.com/event/bN4658780
React to this message if you’re excited!
p.s. Head to #reads
I just asked everyone to share the book they’re currently reading
So head-over and share your read to help us all out, whilst we’re spending this time at home!
#reads
I just asked everyone to share the book they’re currently reading
So head-over and share your read to help us all out, whilst we’re spending this time at home!
Hey everyone @channel
As part of our ongoing efforts to make the CSA an engaging and inclusive community, we’ve chosen to partner with Swirl, a Slack app focused on creating authentic connections between members.
Swirl is integrated into a new channel called #coffee-time, which you can join to start getting matched to others in the community. 
️
• Watch our exciting announcement video to hear all about this new initiative where myself, @Jake Wallace and @Munir Pathak discuss the details! • You can also share your questions, comments, and feedback in the #coffee-time channel or DM @Munir Pathak, who is one of the founders. Head to the thread below to see how it works or watch our YouTube video!
@channel
As part of our ongoing efforts to make the CSA an engaging and inclusive community, we’ve chosen to partner with Swirl, a Slack app focused on creating authentic connections between members.
Swirl is integrated into a new channel called #coffee-time, which you can join to start getting matched to others in the community. ️
• Watch our exciting announcement video to hear all about this new initiative where myself, @Jake Wallace and @Munir Pathak discuss the details! • You can also share your questions, comments, and feedback in the #coffee-time channel or DM @Munir Pathak, who is one of the founders.
Head to the thread below to see how it works or watch our YouTube video!
@channel It’s almost time everyone…
Our next Ask-Me-Anything resumes today in 1 hour at 10 am PT / 1 pm ET here in #general with Bob Moore, Co-founder & CEO at Crossbeam!
@Bob Moore is a serial entrepreneur and partnerships veteran. He founded Stitch (Acquired by Talend in 2018) and RJMetrics (acquired by Adobe by way of Magento Commerce in 2016).
Get ready to Ask Bob anything in Slack about how to build a strong partnership ecosystem or starting and running a company.
Excited to see you all there!
Our next Ask-Me-Anything resumes today in 1 hour at 10 am PT / 1 pm ET here in #general with Bob Moore, Co-founder & CEO at Crossbeam!
@Bob Moore is a serial entrepreneur and partnerships veteran. He founded Stitch (Acquired by Talend in 2018) and RJMetrics (acquired by Adobe by way of Magento Commerce in 2016).
Get ready to Ask Bob anything in Slack about how to build a strong partnership ecosystem or starting and running a company.
Excited to see you all there!
We’re back with another exciting AMA in 10 minutes here in #general -> Kicking off with @Bob Moore, Co-founder & CEO at Crossbeam!
@channel
Get your questions at the ready!
Also, some slack etiquette 🧹*If you want to jump in and get involved post your questions here in #general and *please ensure you keep your discussions around Bob’s answers within Slack’s ‘reply’ feature to keep the conversations threaded.
See you in 10!
@here It is time!
Let’s get started with our next AMA. Today we have an exciting guest, Bob Moore, Co-Founder and CEO of Crossbeam!
Thanks for joining us @Bob Moore it’s a pleasure to have you here in #general for the next hour.
Bob, is a serial entrepreneur and partnerships veteran. He founded Stitch (Acquired by Talend in 2018) and RJMetrics (acquired by Adobe by way of Magento Commerce in 2016).
🧹Please keep in mind, if you have something to add, please use the ‘reply’ feature in Slack to ensure we keep these answers and discussions threaded.
Over to you @Bob Moore!
Let’s get started with our next AMA. Today we have an exciting guest, Bob Moore, Co-Founder and CEO of Crossbeam!
Thanks for joining us @Bob Moore it’s a pleasure to have you here in #general for the next hour.
Bob, is a serial entrepreneur and partnerships veteran. He founded Stitch (Acquired by Talend in 2018) and RJMetrics (acquired by Adobe by way of Magento Commerce in 2016).
🧹Please keep in mind, if you have something to add, please use the ‘reply’ feature in Slack to ensure we keep these answers and discussions threaded.
Over to you @Bob Moore!
Thanks for tee'ing this up @UQN7GTEBW>/<@U9EBK52DD.
Hi @Bob Moore. Thanks for doing this. I run a systems & data professional services marketplace which has a new-ish, valued added (i.e. free) element for ISVs to grow and support channel partnerships (for services & sales). What would you say are the top 3 things channel partner leaders in ISVs are looking for in new partner opportunities? Outside of the obvious net new revenue.
Hi @Bob Moore. Thanks for doing this. I run a systems & data professional services marketplace which has a new-ish, valued added (i.e. free) element for ISVs to grow and support channel partnerships (for services & sales). What would you say are the top 3 things channel partner leaders in ISVs are looking for in new partner opportunities? Outside of the obvious net new revenue
.
That’s a wrap
@Bob Moore Thanks for joining us it’s been a pleasure having you in #general over the past hour!
If you want to continue the conversation with Bob, you can hit him up here in Slack, or drop him a Tweet and to stay in the loop with Crossbeam and get insights & updates, you can sign up to their newsletter here.
Thanks everyone!
@Bob Moore Thanks for joining us it’s been a pleasure having you in #general over the past hour!
If you want to continue the conversation with Bob, you can hit him up here in Slack, or drop him a Tweet and to stay in the loop with Crossbeam and get insights & updates, you can sign up to their newsletter here.
Thanks everyone!
Morning from London
It’s time for Content Monday!
• Did you or your team write or come across any ‘share-worthy’ content over the weekend?
• We’d love to check them out and maybe share them across our social channels! 
If so, drop a link to it in the thread below!
It’s time for Content Monday!
• Did you or your team write or come across any ‘share-worthy’ content over the weekend?
• We’d love to check them out and maybe share them across our social channels!
If so, drop a link to it in the thread below!
I found this a good summary post - https://www.linkedin.com/feed/update/urnactivity:6650318000526278664/ I have worked remote for SaaS companies forever... but for mainstream channel managers its a new thing
![li](https://www.linkedin.com/feed/update/urn<img title="li" alt="li" src="http://www.cloudsoftwareassociation.com/images/emojis/li.png" height="16" width="16"/>activity:6650318000526278664/ "li"){kind=small}
activity:6650318000526278664/ I have worked remote for SaaS companies forever... but for mainstream channel managers its a new thing
Gentle Reminder: @here
️ April 6th is our first pairing! Please fill in your profile, with Swirl to be able to make it into our first sync come next monday!
️ April 6th is our first pairing! Please fill in your profile, with Swirl to be able to make it into our first sync come next monday!
Yesterday I asked you to send over any ‘share-worthy’ content you came across over the weekend.
• An excellent post by @Kelly Sarabyn (HubSpot) at Pandium, was shared https://medium.com/swlh/why-now-is-the-time-for-brand-partnerships-45effc2a1e90
• This sparked a discussion I had to open up to you all, around how now is the best time to educate your audience via live events / virtual summits. 
Question for you @here Are you or your company running a virtual event over the upcoming weeks? Or, have you seen one that’s caught your eye?
Let me know below in the thread!
p.s Share any tips / tricks you’ve learned along the way, I’ll start!
• An excellent post by @Kelly Sarabyn (HubSpot) at Pandium, was shared
https://medium.com/swlh/why-now-is-the-time-for-brand-partnerships-45effc2a1e90
• This sparked a discussion I had to open up to you all, around how now is the best time to educate your audience via live events / virtual summits.
Question for you @here Are you or your company running a virtual event over the upcoming weeks? Or, have you seen one that’s caught your eye?
Let me know below in the thread!
p.s Share any tips / tricks you’ve learned along the way, I’ll start!
Hey folks - if you know someone (yourselves included!) who had an interesting journey getting into sales, I'd love to know. We're working on a new podcast where I'm interviewing people to capture those stories. I have a super-short suggestion form if you have any that come to mind Or, if you reply with their name and email here I'm happy to fill it out for you: https://forms.gle/cwMCAuAa91FQoP3n6
Or, if you reply with their name and email here I'm happy to fill it out for you: https://forms.gle/cwMCAuAa91FQoP3n6
Happy Wednesday everyone! We’ve made it! Halfway through the week!
• The other day, in #reads I asked ‘_What are you currently reading*_?’ and some excellent book suggestions, go and take a look!
But, we haven’t spoken about podcasts… @here *What’s your favourite partnership podcast / episode? 
Drop a link in the thread below to let us know what you’re currently listening to!
We’ve made it! Halfway through the week!
• The other day, in #reads I asked ‘_What are you currently reading*_?’ and some excellent book suggestions, go and take a look!
But, we haven’t spoken about podcasts… @here *What’s your favourite partnership podcast / episode?
Drop a link in the thread below to let us know what you’re currently listening to!
How is everyone doing today?
Would love to hear about what you’re currently working on and see if there’s any alignment / opportunity to sync up!
Would love to hear about what you’re currently working on and see if there’s any alignment / opportunity to sync up!
AWeber is super focused on ecom these days. If anyone who plays in that space wants to chat... DM's are open 
Morning all, so a re think for me My contracts for Channel as a Service ended overnight a few weeks ago, joys of contracting so Im closing them out with last weeks where as usual the partnerships Ive built with Google/Amazon/Vonage/Five9 are already starting to bloom ... always the way. In terms of my other project which is to focus on channel facing role people in EMEA based SaaS companies, around news, views and insights. Getting some new headspace around that and time, but also working on my JV project for SMB focused SMS platform to go live and pushing Voda to sign off on the UK contract. Stuff going on
My contracts for Channel as a Service ended overnight a few weeks ago, joys of contracting so Im closing them out with last weeks where as usual the partnerships Ive built with Google/Amazon/Vonage/Five9 are already starting to bloom ... always the way. In terms of my other project which is to focus on channel facing role people in EMEA based SaaS companies, around news, views and insights. Getting some new headspace around that and time, but also working on my JV project for SMB focused SMS platform to go live and pushing Voda to sign off on the UK contract. Stuff going on
Good morning all, its Friday and a weekend of fun ahead. Walks, Disney+, Walks, Food, Netflix - repeat Online learning Im in overload on, but its awesome.
Online learning Im in overload on, but its awesome.
Hey @channel
Have you heard the news?
It’s almost time for our first EVER pairing in #coffee-time at 10 am PT / 1 pm ET today!
What’s #coffee-time? Good question.
• Starting every two weeks from today, we’re using the popular Donut Slack app to pair members of the #coffee-time channel together for a 1:1 meet and greet.
_(Here’s how it works)_
• You have T-Minus 2 Hours to get into #coffee-time and then you will automatically be paired with another member on the hour. ️
Let me know if you have any questions / need help getting setup!
Have you heard the news?
It’s almost time for our first EVER pairing in #coffee-time at 10 am PT / 1 pm ET today!
What’s #coffee-time? Good question.
• Starting every two weeks from today, we’re using the popular Donut Slack app to pair members of the #coffee-time channel together for a 1:1 meet and greet.
_(Here’s how it works)_
• You have T-Minus 2 Hours
to get into #coffee-time and then you will automatically be paired with another member on the hour. ️
Let me know if you have any questions / need help getting setup!
Donut will pair you and another individual on the hour but you dont’ need to respond then and there…
You’re free to respond whenever you get a moment, there’s going to be an icebreaker and then it’s up to you to start a conversation that could potentially lead to you organising a call over Zoom with each-other!
You’re free to respond whenever you get a moment, there’s going to be an icebreaker and then it’s up to you to start a conversation that could potentially lead to you organising a call over Zoom with each-other!
@channel This Thursday, 9th April at 10 am PT / 1 pm ET. We’re inviting Kimberly Jefferson, SVP of BlastMedia into #general for a special Ask-Me-Anything
Right now, of all times, communications is a critical skill.
How do you talk through the impact of COVID-19 with our partners, customers, internal stakeholders, and the public? When everybody is focused on the pandemic, communications have become especially challenging.
Many of you know @Kimberly Jefferson, SVP at BLASTmedia, the only PR agency dedicated to B2B SaaS. She’s spent March navigating her clients through conversations about the COVID-19 pandemic.
She’s jumping into Slack this Thursday to help us all get through this more empathetically and effectively.
Be sure to add a reminder to your calendar:
http://evt.to/uhhimosw
Right now, of all times, communications is a critical skill.
How do you talk through the impact of COVID-19 with our partners, customers, internal stakeholders, and the public? When everybody is focused on the pandemic, communications have become especially challenging.
Many of you know @Kimberly Jefferson, SVP at BLASTmedia, the only PR agency dedicated to B2B SaaS. She’s spent March navigating her clients through conversations about the COVID-19 pandemic.
She’s jumping into Slack this Thursday to help us all get through this more empathetically and effectively.
Be sure to add a reminder to your calendar:
http://evt.to/uhhimosw
Afternoon @here from a relatively sunny London! 
Time for some mid-week content to get us to the end of the week!
• Did you or your team write or come across any ‘share-worthy’ content over the past week?
• We’d love to check them out and maybe share them across our social channels !
If so, drop a link to it in the thread below.
Time for some mid-week content to get us to the end of the week!
• Did you or your team write or come across any ‘share-worthy’ content over the past week?
• We’d love to check them out and maybe share them across our social channels !
If so, drop a link to it in the thread below.
@channel
Tomorrow at 10 am PT / 1 pm ET we’re inviting Kimberly Jefferson, SVP of BlastMedia into #general for a special Ask-Me-Anything
Right now, of all times, communications is a critical skill.
How do you talk through the impact of COVID-19 with our partners, customers, internal stakeholders, and the public? When everybody is focused on the pandemic, communications have become especially challenging.
Many of you know @UA63GSFSA>, SVP *at BLASTmedia, the only PR agency dedicated to B2B SaaS. She’s spent March navigating her clients through conversations about the COVID-19 pandemic.
She’s jumping into Slack this Thursday to help us all get through this more empathetically and effectively.
*Be sure to add a reminder to your calendar:
http://evt.to/uhhimosw
Tomorrow at 10 am PT / 1 pm ET we’re inviting Kimberly Jefferson, SVP of BlastMedia into #general for a special Ask-Me-Anything
Right now, of all times, communications is a critical skill.
How do you talk through the impact of COVID-19 with our partners, customers, internal stakeholders, and the public? When everybody is focused on the pandemic, communications have become especially challenging.
Many of you know @UA63GSFSA>, SVP *at BLASTmedia, the only PR agency dedicated to B2B SaaS. She’s spent March navigating her clients through conversations about the COVID-19 pandemic.
She’s jumping into Slack this Thursday to help us all get through this more empathetically and effectively.
*Be sure to add a reminder to your calendar:
http://evt.to/uhhimosw
@channel It’s almost time everyone…
Our next Ask-Me-Anything resumes today in 1 hour at 10 am PT / 1 pm ET here in #general with Kimberly Jefferson, SVP at BLASTmedia!
Right now, of all times, communications is a critical skill.
How do you talk through the impact of COVID-19 with our partners, customers, internal stakeholders, and the public? When everybody is focused on the pandemic, communications have become especially challenging.
Get ready to Ask Kimberly anything in Slack to help us all get through this more empathetically and effectively.
Excited to see you there!
Our next Ask-Me-Anything resumes today in 1 hour at 10 am PT / 1 pm ET here in #general with Kimberly Jefferson, SVP at BLASTmedia!
Right now, of all times, communications is a critical skill.
How do you talk through the impact of COVID-19 with our partners, customers, internal stakeholders, and the public? When everybody is focused on the pandemic, communications have become especially challenging.
Get ready to Ask Kimberly anything in Slack to help us all get through this more empathetically and effectively.
Excited to see you there!
@here We’re back with another exciting AMA in T-Minus 10 minutes with Kimberly Jefferson, SVP at BLASTmedia!
Get your questions at the ready!
Also, some slack etiquette 🧹If you want to jump in and get involved post your questions here in #general and please ensure you keep your discussions around Kimberly’s answers threaded within Slack’s ‘reply’ feature to keep the conversation tidy!
See you in 10!
T-Minus 10 minutes with Kimberly Jefferson, SVP at BLASTmedia!
Get your questions at the ready!
Also, some slack etiquette 🧹If you want to jump in and get involved post your questions here in #general and please ensure you keep your discussions around Kimberly’s answers threaded within Slack’s ‘reply’ feature to keep the conversation tidy!
See you in 10!
@channel It is time to get into our next Ask-Me-Anything
Thanks for joining us @Kimberly Jefferson it’s a pleasure to have you here in #general for the next hour.
Many of you know Kimberly Jefferson, SVP at BLASTmedia, the only PR agency dedicated to B2B SaaS. She’s spent March navigating her clients through conversations about the COVID-19 pandemic.
Get ready to Ask Kimberly anything in Slack to help us all get through this more empathetically and effectively.
_Please keep in mind, if you have something to add, please use the ‘reply’ feature in Slack to ensure we keep these answers and discussions threaded!_
Over to you @Kimberly Jefferson
Thanks for joining us @Kimberly Jefferson it’s a pleasure to have you here in #general for the next hour.
Many of you know Kimberly Jefferson, SVP at BLASTmedia, the only PR agency dedicated to B2B SaaS. She’s spent March navigating her clients through conversations about the COVID-19 pandemic.
Get ready to Ask Kimberly anything in Slack to help us all get through this more empathetically and effectively.
_Please keep in mind, if you have something to add, please use the ‘reply’ feature in Slack to ensure we keep these answers and discussions threaded!_
Over to you @Kimberly Jefferson
@here That’s a wrap
@Kimberly Jefferson thanks for joining us, it’s been great having you in #general over the past hour!
Remember if you want to continue the conversation with Kimberly you can connect on LinkedIn here
Thanks for getting involved in this everyone!
@Kimberly Jefferson thanks for joining us, it’s been great having you in #general over the past hour!
Remember if you want to continue the conversation with Kimberly you can connect on LinkedIn here
Thanks for getting involved in this everyone!
and Chag Sameach for anyone that’s celebrating Passover! 
Reach out if I can help! 
Morning Everyone
I hope you all had a good Easter / Passover rest, it was needed!
• I’ve been so impressed with seeing everyone come together sharing their new creations throughout our community from New Services, Partnership Opportunities, Summits, Case-Studies to Affiliate Programs we’re stronger than ever and moving #forward
• As a community, there’s still a ton of opportunities from supporting a fellow members post around their new initiatives through to collaborating around potential partnerships and the list goes on!
What are YOU working on? What do YOU need help with?
Let @channel know in the thread below so we as a community can help each-other move #forward
I hope you all had a good Easter / Passover rest, it was needed!
• I’ve been so impressed with seeing everyone come together sharing their new creations throughout our community from New Services, Partnership Opportunities, Summits, Case-Studies to Affiliate Programs we’re stronger than ever and moving #forward
• As a community, there’s still a ton of opportunities from supporting a fellow members post around their new initiatives through to collaborating around potential partnerships and the list goes on!
What are YOU working on? What do YOU need help with?
Let @channel know in the thread below so we as a community can help each-other move #forward
How are you all doing today? Hello from London!
Just a reminder @channel
Two weeks ago we launched a fantastic new initiative across our community… #coffee-time️ This has resulted in a ton of learnings and new relationships between everyone in the channel!
@Reid Robinson from Zapier shared with us in #coffee-time “*I had a great time connecting with @Briana Strauss. We both shared the struggle that many partnerships people are facing right now with no conferences or in-person visits. But things like this are a great way to continue networking right now. ”
It’s great to see everyone taking full advantage of our integration with Donut to overcome the challenge that we’re all facing right now, which leads me to mention:
• *Our second pairing will commence on Monday April 20th at 10 am PT / 1 pm ET • Head to #coffee-time to get involved
• All you need to do is be a member in this channel. No profiles are created and you will automatically be paired up with another member of #coffee-time bi-weekly on Mondays.
Let me know if you have any questions about the process, just drop me a message!
Hello from London!
Just a reminder
@channel
Two weeks ago we launched a fantastic new initiative across our community… #coffee-time
️ This has resulted in a ton of learnings and new relationships between everyone in the channel!
@Reid Robinson from Zapier shared with us in #coffee-time
“*I had a great time connecting with @Briana Strauss. We both shared the struggle that many partnerships people are facing right now with no conferences or in-person visits. But things like this are a great way to continue networking right now. ”
It’s great to see everyone taking full advantage of our integration with Donut to overcome the challenge that we’re all facing right now, which leads me to mention:
• *Our second pairing will commence on Monday April 20th at 10 am PT / 1 pm ET • Head to #coffee-time
to get involved
• All you need to do is be a member in this channel. No profiles are created and you will automatically be paired up with another member of #coffee-time bi-weekly on Mondays.
Let me know if you have any questions about the process, just drop me a message!
Let’s start off our Monday right, with some virtual networking…
LINKEDIN CONNECTION THREAD
So, we’re all working from home and more so reliant on tapping into our network now more than ever… I’m seeing a lot of new faces around here and people sharing their LinkedIn profile’s across various channels within our community.
Are you connected with everyone in here?
Don’t worry, Let’s make this official. It’s time to get acquainted and start connecting!
Leave your LinkedIn URL in this thread!
LINKEDIN CONNECTION THREAD
So, we’re all working from home and more so reliant on tapping into our network now more than ever… I’m seeing a lot of new faces around here and people sharing their LinkedIn profile’s across various channels within our community.
Are you connected with everyone in here?
Don’t worry, Let’s make this official. It’s time to get acquainted and start connecting!
Leave your LinkedIn URL in this thread!
T-Minus 3 hours until our next pairing over in #coffee-time at 10 am PT / 1 pm ET today!
So how does #coffee-time work?
• We’re using Donut to power pairings between anyone in the channel #coffee-time
• All you need to do is a be a member in this channel. No profiles are created and you will automatically be paired up with another member of #coffee-time bi-weekly on Mondays.
• If you aren’t able to talk with you pairing at the allocated time above, do not worry! You can circle back and start up a discussion whenever you get a moment, the timing just outlines when you and another member of #coffee-time will be paired!
Head to #coffee-time if you want to get involved and who knows… Maybe we might get paired this time!
So how does #coffee-time work?
• We’re using Donut to power pairings between anyone in the channel #coffee-time
• All you need to do is a be a member in this channel. No profiles are created and you will automatically be paired up with another member of #coffee-time bi-weekly on Mondays.
• If you aren’t able to talk with you pairing at the allocated time above, do not worry! You can circle back and start up a discussion whenever you get a moment, the timing just outlines when you and another member of #coffee-time will be paired!
Head to #coffee-time if you want to get involved and who knows… Maybe we might get paired this time!
@channel For our next Ask-Me-Anything, we’re doing things differently…
We’re going LIVE via Zoom and opening the floor to you ahead of time to ask questions via Slido!
-- So without further ado,
I’d like to announce this Thursday, 23rd, April at 10 am PT / 1 pm ET we’re inviting Cody Jones, Global Head of Partnerships at Zapier into #general for a very special AMA!
Cody Jones is the Global Head of Partnerships at Zapier, the leading platform for integrating and automating your SaaS apps. Zapier has cracked the code on working with partners to distribute their product, with over 6M users and thousands of SaaS partners.
Having spent his entire career in the SMB/Automation space, Cody is passionate about the intersection of technology and small business, and specifically the channels that enable them. Cody is a “scaler”, having grown Infusionsoft / Keap from 7 to 700+ employees and now Zapier from 30 to 350+, and is a seasoned SaaS executive focused on growth.
@Cody Jones (Zapier) will be hosting a live AMA via Zoom where he will be available to answer any of your questions about building a thriving partner ecosystem.
Be sure to go ahead and add this one into your calendar: https://www.addevent.com/event/wx4800079
Make sure to add your burning questions into Sli.do ahead of time: https://app.sli.do/event/f2hgvl2k
We’re going LIVE via Zoom and opening the floor to you ahead of time to ask questions via Slido!
-- So without further ado,
I’d like to announce this Thursday, 23rd, April at 10 am PT / 1 pm ET we’re inviting Cody Jones, Global Head of Partnerships at Zapier into #general for a very special AMA!
Cody Jones is the Global Head of Partnerships at Zapier, the leading platform for integrating and automating your SaaS apps. Zapier has cracked the code on working with partners to distribute their product, with over 6M users and thousands of SaaS partners.
Having spent his entire career in the SMB/Automation space, Cody is passionate about the intersection of technology and small business, and specifically the channels that enable them. Cody is a “scaler”, having grown Infusionsoft / Keap from 7 to 700+ employees and now Zapier from 30 to 350+, and is a seasoned SaaS executive focused on growth.
@Cody Jones (Zapier) will be hosting a live AMA via Zoom where he will be available to answer any of your questions about building a thriving partner ecosystem.
Be sure to go ahead and add this one into your calendar: https://www.addevent.com/event/wx4800079
Make sure to add your burning questions into Sli.do ahead of time: https://app.sli.do/event/f2hgvl2k
Hey everyone, @here from a still strangely sunny London!
It’s Wednesday and you know what that means… Mid-Week content to get us through to the end of the week!
• Did you or your team write or come across any ‘share-worthy’ content over the past week?
• We’d love to check out your posts and potentially share them across our social channels / newsletter!
If so, drop a link to it in the thread below.
It’s Wednesday and you know what that means… Mid-Week content to get us through to the end of the week!
• Did you or your team write or come across any ‘share-worthy’ content over the past week?
• We’d love to check out your posts and potentially share them across our social channels / newsletter!
If so, drop a link to it in the thread below.
Hey @channel wanted to give an update
Tomorrow at 10 am PT / 1 pm ET w*e’re inviting Cody Jones, Global Head of Partnerships at Zapier into Zoom for another exciting Ask-Me-Anything!
*Want to get involved?
• Get your questions locked in ahead of time via Sli.do: https://app.sli.do/event/f2hgvl2k • Add the event into your calendar so you don’t miss it: https://www.addevent.com/event/wx4800079 -- Some background…
Cody Jones is the Global Head of Partnerships at Zapier, the leading platform for integrating and automating your SaaS apps. Zapier has cracked the code on working with partners to distribute their product, with over 6M users and thousands of SaaS partners.
Having spent his entire career in the SMB/Automation space, Cody is passionate about the intersection of technology and small business, and specifically the channels that enable them. Cody is a “scaler”, having grown Infusionsoft / Keap from 7 to 700+ employees and now Zapier from 30 to 350+, and is a seasoned SaaS executive focused on growth.
@Cody Jones (Zapier) will be hosting a live AMA via Zoom where he will be available to answer any of your questions about building a thriving partner ecosystem.
Hope to see you there!
Tomorrow at 10 am PT / 1 pm ET w*e’re inviting Cody Jones, Global Head of Partnerships at Zapier into Zoom for another exciting Ask-Me-Anything!
*Want to get involved?
• Get your questions locked in ahead of time via Sli.do: https://app.sli.do/event/f2hgvl2k • Add the event into your calendar so you don’t miss it: https://www.addevent.com/event/wx4800079 -- Some background…
Cody Jones is the Global Head of Partnerships at Zapier, the leading platform for integrating and automating your SaaS apps. Zapier has cracked the code on working with partners to distribute their product, with over 6M users and thousands of SaaS partners.
Having spent his entire career in the SMB/Automation space, Cody is passionate about the intersection of technology and small business, and specifically the channels that enable them. Cody is a “scaler”, having grown Infusionsoft / Keap from 7 to 700+ employees and now Zapier from 30 to 350+, and is a seasoned SaaS executive focused on growth.
@Cody Jones (Zapier) will be hosting a live AMA via Zoom where he will be available to answer any of your questions about building a thriving partner ecosystem.
Hope to see you there!
Heads up @channel
Our next Ask-Me-Anything resumes today in 1 hour at 10 am PT / 1 pm ET with Cody Jones, Global Head of Partnerships at Zapier!
Want to get involved?
• Join our Zoom link: https://zoom.us/j/99945178422 Where we will having our first ever live AMA kicking off on the hour! • We’ve opened the floor to questions ahead of time so get your questions locked into Sli.do here now: https://app.sli.do/event/f2hgvl2k Some background on @Cody Jones (Zapier) to help you formulate your questions!
Cody Jones is the Global Head of Partnerships at Zapier, the leading platform for integrating and automating your SaaS apps. Zapier has cracked the code on working with partners to distribute their product, with over 6M users and thousands of SaaS partners.
Having spent his entire career in the SMB/Automation space, Cody is passionate about the intersection of technology and small business, and specifically the channels that enable them. Cody is a “scaler”, having grown Infusionsoft / Keap from 7 to 700+ employees and now Zapier from 30 to 350+, and is a seasoned SaaS executive focused on growth.
See you soon
Our next Ask-Me-Anything resumes today in 1 hour at 10 am PT / 1 pm ET with Cody Jones, Global Head of Partnerships at Zapier!
Want to get involved?
• Join our Zoom link: https://zoom.us/j/99945178422 Where we will having our first ever live AMA kicking off on the hour! • We’ve opened the floor to questions ahead of time so get your questions locked into Sli.do here now: https://app.sli.do/event/f2hgvl2k Some background on @Cody Jones (Zapier) to help you formulate your questions!
Cody Jones is the Global Head of Partnerships at Zapier, the leading platform for integrating and automating your SaaS apps. Zapier has cracked the code on working with partners to distribute their product, with over 6M users and thousands of SaaS partners.
Having spent his entire career in the SMB/Automation space, Cody is passionate about the intersection of technology and small business, and specifically the channels that enable them. Cody is a “scaler”, having grown Infusionsoft / Keap from 7 to 700+ employees and now Zapier from 30 to 350+, and is a seasoned SaaS executive focused on growth.
See you soon
We’re back with another exciting AMA in 10 minutes this time with a TWIST! We’re taking this opportunity to move things forward and transition over to Zoom where we will be having an exciting AMA.
We’re welcoming Cody Jones, Global Head of Partnerships at Zapier into our LIVE Zoom room!
@channel Have a question for Cody?
Get your question answered in Zoom and added ahead of time into Sli.do here: https://app.sli.do/event/f2hgvl2k
See you in Zoom shortly: https://zoom.us/j/99945178422
Please note we’re making this available after if you’re unable to attend the live session.
See you in 10!
@here It’s time! Let’s get started with our next AMA.
Today we’re welcoming an exciting guest Cody Jones, Global Head of Partnerships at Zapier into our new format via Zoom!
Thanks for joining us today @Cody Jones (Zapier)!
We’re going live now over there so join us and get involved! Cody will be available to answer any of your questions about building a thriving partner ecosystem.
Please head to Zoom via: https://zoom.us/j/99945178422
I’ll let everyone head into Zoom now and see you all there for this hour!
Today we’re welcoming an exciting guest Cody Jones, Global Head of Partnerships at Zapier into our new format via Zoom!
Thanks for joining us today @Cody Jones (Zapier)!
We’re going live now over there so join us and get involved! Cody will be available to answer any of your questions about building a thriving partner ecosystem.
Please head to Zoom via: https://zoom.us/j/99945178422
I’ll let everyone head into Zoom now and see you all there for this hour!
Thanks @channel for joining our AMA I really enjoyed the new format!
Thanks @Cody Jones (Zapier) there were a ton of lessons in there to takeaway! Really interesting to hear more about your perspective on building out a thriving partner ecosystem.
I’ll share the recording in here over the next day or so* + If you wanted to continue the conversation with Cody you can ping him via Slack or connect on LinkedIn here: https://www.linkedin.com/in/codyjayjones/
Thanks again!
*React to this message if you liked the new format via Zoom
Thanks @Cody Jones (Zapier) there were a ton of lessons in there to takeaway! Really interesting to hear more about your perspective on building out a thriving partner ecosystem.
I’ll share the recording in here over the next day or so* + If you wanted to continue the conversation with Cody you can ping him via Slack or connect on LinkedIn here: https://www.linkedin.com/in/codyjayjones/
Thanks again!
*React to this message if you liked the new format via Zoom
It’s Friday!
Another week is coming to a close! (_albeit the weeks are blending together as I work from home!)_
Let @here know:
• What did you achieve this week? • What are you doing this weekend!? Hope you have a good day!
p.s. I’ll be sharing the recording of our first ever Ask-Me-Anything held over Zoom later, with @Cody Jones (Zapier), Head of Partnerships at Zapier!
Another week is coming to a close! (_albeit the weeks are blending together as I work from home!)_
Let @here know:
• What did you achieve this week? • What are you doing this weekend!? Hope you have a good day!
p.s. I’ll be sharing the recording of our first ever Ask-Me-Anything held over Zoom later, with @Cody Jones (Zapier), Head of Partnerships at Zapier!
It was a really great week at Doist!
• We finalized our backend integrations with PartnerStack - one step closer to launching our upcoming Ambassador program
• Had a nice product demo with the Crossbeam team, who I was introduced to via @Sean Blanda (Crossbeam) here (awesome content, btw!), and another with HubSpot. Both offering products that will help us evolve our channel strategy.
• I also had a great time at the Remote Aid event. We were able to showcase Twist to hundreds of potential teams and speak on how to make remote work, work.
• I missed the AMA w/ Cody last night but am looking forward to catching the recording.
• This weekend I'm going to disconnect from the laptop and hopefully enjoy some warm Mediterranean weather on the terrace
• We finalized our backend integrations with PartnerStack - one step closer to launching our upcoming Ambassador program
• Had a nice product demo with the Crossbeam team, who I was introduced to via @Sean Blanda (Crossbeam) here (awesome content, btw!), and another with HubSpot. Both offering products that will help us evolve our channel strategy.
• I also had a great time at the Remote Aid event. We were able to showcase Twist to hundreds of potential teams and speak on how to make remote work, work.
• I missed the AMA w/ Cody last night but am looking forward to catching the recording.
• This weekend I'm going to disconnect from the laptop and hopefully enjoy some warm Mediterranean weather on the terrace
Wanted to remind you all if you’re looking to #meetup at home we’ve launched #coffee-time ️
What does this mean?
• Head to #coffee-time where over 70 of us who are ready to step outside of our isolation and start networking again! • All you need to do is a be a member of #coffee-time and you’ll be paired up with another member of #coffee-time bi-weekly on Mondays. _+ No profiles are created it’s all done automatically!_ Note: If you aren’t able to talk with you pairing at the allocated time above, do not worry!
You can circle back and start up a discussion whenever you get a moment, the timing just outlines when you and another member of #coffee-time will be paired!
️
What does this mean?
• Head to #coffee-time where over 70 of us who are ready to step outside of our isolation and start networking again! • All you need to do is a be a member of #coffee-time and you’ll be paired up with another member of #coffee-time bi-weekly on Mondays. _+ No profiles are created it’s all done automatically!_ Note: If you aren’t able to talk with you pairing at the allocated time above, do not worry!
You can circle back and start up a discussion whenever you get a moment, the timing just outlines when you and another member of #coffee-time will be paired!
Have a great weekend everyone!!!! 
Afternoon from a rainy London! How’s everyone doing today?
• Last week we had a fantastic Ask-Me-Anything… Hosted live via Zoom with Cody Jones, Global Head of Partnerships at Zapier who answered your fantastic questions, about building a thriving partner ecosystem! • Here’s the session in-case you missed it Hope you all enjoyed the session!
Question @here
Who would you put forwards, if you could suggest one person to come into our community for an Ask-Me-Anything?
Who would you put forwards, if you could suggest one person to come into our community for an Ask-Me-Anything?
@here reminder our next pairing in #coffee-time will commence on May 4th at 10 am PT / 1 pm ET ️
Cue star wars joke…
• To recap, we’re using Donut to power these pairings
• All you need to do is join #coffee-time to get involved.
• Note, no profiles are created and you will be paired automatically with another member of #coffee-time bi-weekly on Monday’s at the above scheduled time!
Just to confirm, _*you do not need to respond to your pairing once paired*_ if you’re busy. You can respond whenever you get a moment the time just marks the moment you’re paired!
I’m here if you have any questions via this thread or feel free to message me privately.
️
Cue star wars joke…
• To recap, we’re using Donut to power these pairings
• All you need to do is join #coffee-time to get involved.
• Note, no profiles are created and you will be paired automatically with another member of #coffee-time bi-weekly on Monday’s at the above scheduled time!
Just to confirm, _*you do not need to respond to your pairing once paired*_ if you’re busy. You can respond whenever you get a moment the time just marks the moment you’re paired!
I’m here if you have any questions via this thread or feel free to message me privately.
Any Agency Founder up for a quick collab?
- what’s your Secret of Team Productivity and do you use any tools?
Writing a blog post and wanna ft. fellow founders here.
Apart from finding lots of data on crunchbase, dealroom etc that is subscription only are there any other public sites that list B2B SaaS companies that are HQ in Europe ? Linkedin Sales navigator doesnt grasp the concept of SaaS or B2B so the listings that come back are odd. I want to identify individuals for my podcast which is Europe focused but also to get news and insights for just Europe. Any other secret sauce listings out there, I can piece together data points from multiple sources but trying to save brain power
@channel Hope everyone is having a great start to the week!
We’ve got an exciting Ask-Me-Anything planned for this Thursday, 7th of May at 10 am PT / 1 pm ET. We’re welcoming Ty Lingley into #general for an action packed session
@Tyrone Lingley is the Director of Partnerships at Unbounce, the leading platform for creating high converting landing pages with less work.
Unbounce has mastered the art of acquisition through large-scale co-marketing events (ex. https://unbounce.com/marketing-optimization-week/), had a “rookie of the year” 2019 season with its Partner Program (https://unbounce.com/partner-program/), and is now focusing its partnership efforts on building a new Technology Partner Program.
Prior to life in SaaS, Ty had a storied career with the Olympic Games and has lived, worked, or travelled through 6 continents and 60+ countries. There isn’t another department he’d rather run in SaaS than partnerships; in part, because he gets to work, learn, and sometimes have a drink with all of you!
Ty will be available in #general in Slack to answer any of your questions around building a new technology partner program!
Add the event into your calendar:
https://www.addevent.com/event/ys4822214
We’ve got an exciting Ask-Me-Anything
planned for this Thursday, 7th of May at 10 am PT / 1 pm ET. We’re welcoming Ty Lingley into #general for an action packed session
@Tyrone Lingley is the Director of Partnerships at Unbounce, the leading platform for creating high converting landing pages with less work.
Unbounce has mastered the art of acquisition through large-scale co-marketing events (ex. https://unbounce.com/marketing-optimization-week/), had a “rookie of the year” 2019 season with its Partner Program (https://unbounce.com/partner-program/), and is now focusing its partnership efforts on building a new Technology Partner Program.
Prior to life in SaaS, Ty had a storied career with the Olympic Games and has lived, worked, or travelled through 6 continents and 60+ countries. There isn’t another department he’d rather run in SaaS than partnerships; in part, because he gets to work, learn, and sometimes have a drink with all of you!
Ty will be available in #general in Slack to answer any of your questions around building a new technology partner program!
Add the event into your calendar:
https://www.addevent.com/event/ys4822214
Hi everyone - we're teaming up with Stephen Lackey, Marketing and HubSpot Strategist @ SmartBug Media, Tomorrow, Weds, May 6 11a PST/2p EST to discuss how to turn content into a revenue generating tool across sales, marketing, and channel. Here's the link https://zoom.us/webinar/register/9315870788510/WN_zavj-MeIQNGPvFdOE_JyYQ
https://zoom.us/webinar/register/9315870788510/WN_zavj-MeIQNGPvFdOE_JyYQ
Hows it going everyone? What are you working on this week?
As we’re all getting back into a rhythm and moving forwards
I wanted to bring the above to light to see if we can help each other in any shape or form!!
Drop a comment in the thread below
As we’re all getting back into a rhythm and moving forwards
I wanted to bring the above to light to see if we can help each other in any shape or form!!
Drop a comment in the thread below
Behind the scenes over in Europe I’ve been working on an event to bring everyone in SaaS together, it’s called SaaStock Local Europe Let me know if you’re interested in joining and I’ll get you a free ticket!
Let me know if you’re interested in joining and I’ll get you a free ticket!
Hey everyone, quick reminder!
We’ve got an exciting Ask-Me-Anything tomorrow at 10 am PT / 1 pm ET! Welcoming Ty Lingley into #general for an action packed session
@Tyrone Lingley is the Director of Partnerships at Unbounce, the leading platform for creating high converting landing pages with less work.
Unbounce has mastered the art of acquisition through large-scale co-marketing events (ex. https://unbounce.com/marketing-optimization-week/), had a “rookie of the year” 2019 season with its Partner Program (https://unbounce.com/partner-program/), and is now focusing its partnership efforts on building a new Technology Partner Program.
Prior to life in SaaS, Ty had a storied career with the Olympic Games and has lived, worked, or travelled through 6 continents and 60+ countries. There isn’t another department he’d rather run in SaaS than partnerships; in part, because he gets to work, learn, and sometimes have a drink with all of you!
_Ty will be available in #general in Slack to answer any of your questions around building SaaS Partner Programs!*_
*Add the event into your calendar here:
https://www.addevent.com/event/ys4822214
We’ve got an exciting Ask-Me-Anything
tomorrow at 10 am PT / 1 pm ET! Welcoming Ty Lingley into #general for an action packed session
@Tyrone Lingley is the Director of Partnerships at Unbounce, the leading platform for creating high converting landing pages with less work.
Unbounce has mastered the art of acquisition through large-scale co-marketing events (ex. https://unbounce.com/marketing-optimization-week/), had a “rookie of the year” 2019 season with its Partner Program (https://unbounce.com/partner-program/), and is now focusing its partnership efforts on building a new Technology Partner Program.
Prior to life in SaaS, Ty had a storied career with the Olympic Games and has lived, worked, or travelled through 6 continents and 60+ countries. There isn’t another department he’d rather run in SaaS than partnerships; in part, because he gets to work, learn, and sometimes have a drink with all of you!
_Ty will be available in #general in Slack to answer any of your questions around building SaaS Partner Programs!*_
*Add the event into your calendar here:
https://www.addevent.com/event/ys4822214
It’s almost time @channel
Our next Ask-Me-Anything resumes in T-Minus 1 Hour at 10 am PT / 1 pm ET
Here in #general with a very special guest, Ty Lingley, the Director of Partnerships at Unbounce!
Unbounce has mastered the art of acquisition through large-scale co-marketing events.
They had a “Rookie of the Year” 2019 season with its Partner Program https://unbounce.com/partner-program/ and is now focusing their partnership efforts on building out a new Technology Partner Program.
Have you got your questions at the ready?
Prepare to ask Ty any of your questions around building SaaS Partner Programs! See you in an hour!
We’re back in 10 with our next, Ask-Me-Anything! @here be sure to get your questions ready!
Today we will be welcoming Ty Lingley, the Director of Partnerships at Unbounce into #general for this hour.
@Tyrone Lingley will be available to answer any of your questions around building SaaS Partner Programs!
🧹Please note, if you’re getting involved please post your questions here in #general and when Ty answers, be sure to keep your discussions threaded using Slack’s ‘Reply’ feature.
See you in 10!
@here It is time!
Let’s get started with our next AMA. Today we have an exciting guest, Ty Lingley, the Director of Partnerships at Unbounce!
Thanks for joining us @Tyrone Lingley it’s a pleasure to have you here in #general for the next hour.
Unbounce has mastered the art of acquisition through large-scale co-marketing events. They had a “Rookie of the Year” 2019 season with its Partner Program https://unbounce.com/partner-program/ and is now focusing their partnership efforts on building out a new Technology Partner Program.
🧹Please keep in mind, if you have something to add, please use the ‘reply’ feature in Slack to ensure we keep these answers and discussions threaded.
Over to you @Tyrone Lingley
Let’s get started with our next AMA. Today we have an exciting guest, Ty Lingley, the Director of Partnerships at Unbounce!
Thanks for joining us @Tyrone Lingley it’s a pleasure to have you here in #general for the next hour.
Unbounce has mastered the art of acquisition through large-scale co-marketing events.
They had a “Rookie of the Year” 2019 season with its Partner Program https://unbounce.com/partner-program/ and is now focusing their partnership efforts on building out a new Technology Partner Program.
🧹Please keep in mind, if you have something to add, please use the ‘reply’ feature in Slack to ensure we keep these answers and discussions threaded.
Over to you @Tyrone Lingley
Hey @Stewart Townsend - Channel.Vision! Agencies currently fall into our general Partner Program: https://unbounce.com/partner-program/ -> at sign up they are segmented (through a Drift bot) and place into an agency group in PartnerStack. From there they received 30+ onboarding and engagement emails, they also receive notifications when their client referrals turn into customers, they receive 1:1 support, they get co-marketing opportunities, we share upcoming product releases with them, they access free lead gen tools, profile them on our blog from time to time. But honestly, the Unbounce brand speaks for itself, I've never experienced so much love for a tech company from customers -> that continually separates us from our competitors. All you have to do is search what people are saying on Twitter about us vs. competitors
It can be like trying to get water from a stone To begin with I think certain personalities, brands, cultures etc. are a better fit than others. That's why we're so careful about who we partner with to preempt needing to "keep engagement alive" -> it just comes naturally because we like working with each other and there's results. Examples for us: CallRail, Zapier, HubSpot, ActiveCampaign, Typeform, FullStory, Hotjar, Google etc.
When they are more tricky, I pride myself on effective communication and the ability to bring in the right people to move things along.
To begin with I think certain personalities, brands, cultures etc. are a better fit than others. That's why we're so careful about who we partner with to preempt needing to "keep engagement alive" -> it just comes naturally because we like working with each other and there's results. Examples for us: CallRail, Zapier, HubSpot, ActiveCampaign, Typeform, FullStory, Hotjar, Google etc.
When they are more tricky, I pride myself on effective communication and the ability to bring in the right people to move things along.
Hard hittin! I like it. For Unbounce, we pride ourselves on our brand and always doing right by the customers (almost to a Canadian fault ) One thing a struggled with early on was getting our founders to trust our brand in the hands of partners (affiliates/content creators). I think they trusted me with our brand to start with so that helped, but I build a very extensive pitch deck and business case to get us to launch what is now our Partner Program. I took that on an internal roadshow for 3 months. By the end of 2020 there should 3 million reasons to appreciate that buy in!
) One thing a struggled with early on was getting our founders to trust our brand in the hands of partners (affiliates/content creators). I think they trusted me with our brand to start with so that helped, but I build a very extensive pitch deck and business case to get us to launch what is now our Partner Program. I took that on an internal roadshow for 3 months. By the end of 2020 there should 3 million reasons to appreciate that buy in!
@Jake Wallace beat me to it!
Thanks @Tyrone Lingley it’s been great having you in #general for the past hour, thanks for joining us!
I hope you all enjoyed the session! If you want to continue your conversation with Ty, you can connect with him on Linkedin here:
https://ca.linkedin.com/in/tyronelingley
Thanks @Tyrone Lingley it’s been great having you in #general for the past hour, thanks for joining us!
I hope you all enjoyed the session! If you want to continue your conversation with Ty, you can connect with him on Linkedin here:
https://ca.linkedin.com/in/tyronelingley
A brilliant and way informative Q&A @Noah Green and @Tyrone Lingley. Thanks guys. And thanks to everyone who asked the Qs .
.
Hey everyone. We at Freshworks are looking to expand our Partnership (reseller) network in France and a good friend of mine at work would love to hear from/work with someone who's done it before / building their network right now( non english speaking markets are quite tough 
). Any help here would be great. TIA 
). Any help here would be great. TIA
Margin based on street price listed on the website or in contract, thus street price is $100 and they buy at $70. Changes when big deal comes along and you need to do margin share, they need to sell at $80 per user/seat and not enough margin. Then you need to negotiate the sales price together but they take margin impact like you do. Ive always kept to street price then negotiated down to sales price together when needed. If they want to buy at 70 and sell at 80 then make up margin on services they can. Thats my take
Thank you for all the comments. I've seen resell go in both directions 1) margin on list - partners don't like this because customer/ae may force a reduced sale, thereby automatically reducing margin 2) margin on sales - ae's don't like this because sales is further reduced by partner margin -- can't win them all. all of your comments were helpful. Thank you. 
Hope you had all had a great weekend!
Heads up, our next pairing in #coffee-time is happening today at 10 am PT / 1 pm ET
Just to recap:
• We’re using Donut to power these pairings
• All you need to do is a be a member in this #coffee-time. No profiles are created and you will automatically be paired up with another member of #coffee-time bi-weekly on Mondays.
• If you aren’t able to talk with you pairing at the allocated time above, do not worry! You can circle back and start up a discussion whenever you get a moment, the timing just outlines when you and another member of #coffee-time will be paired!
Excited to get matched with one of you later today
Heads up, our next pairing in #coffee-time is happening today at 10 am PT / 1 pm ET
Just to recap:
• We’re using Donut to power these pairings
• All you need to do is a be a member in this #coffee-time. No profiles are created and you will automatically be paired up with another member of #coffee-time bi-weekly on Mondays.
• If you aren’t able to talk with you pairing at the allocated time above, do not worry! You can circle back and start up a discussion whenever you get a moment, the timing just outlines when you and another member of #coffee-time will be paired!
Excited to get matched with one of you later today
Hope @here everyone is having a great start to the week!
We’ve got another exciting Ask-Me-Anythingplanned for this Thursday, 21st at 10 am PT / 1 pm ET. We’re welcoming Dina Moskowitz into #general for an action packed hour!
As a Top 100 Channel Influencer, very few people can answer your questions about selling through the IT channel as well as @Dina Moskowitz CEO of SaaSMAX!
She has brought the traditional IT channel to the cloud and SaaS at SaaSMAX, which has built the first-ever automated partner discovery and profiling BI engine, PartnerOptimizer.
Jay McBain of Forrester recently stated: “I have been a big fan of Partner Optimizer since launch - a much-needed asset for any channel manager looking to grow and learn more about their channel.”
Every time @Sunir Shah has a question about how MSPs, distributors, and IT consultants are adopting cloud and subscription software, Dina is the person he ask’s. Now is your chance too.
Add the event into your calendar:
http://evt.to/udgomsmw
We’ve got another exciting Ask-Me-Anything
planned for this Thursday, 21st at 10 am PT / 1 pm ET. We’re welcoming Dina Moskowitz into #general for an action packed hour!
As a Top 100 Channel Influencer, very few people can answer your questions about selling through the IT channel as well as @Dina Moskowitz CEO of SaaSMAX!
She has brought the traditional IT channel to the cloud and SaaS at SaaSMAX, which has built the first-ever automated partner discovery and profiling BI engine, PartnerOptimizer.
Jay McBain of Forrester recently stated: “I have been a big fan of Partner Optimizer since launch - a much-needed asset for any channel manager looking to grow and learn more about their channel.”
Every time @Sunir Shah has a question about how MSPs, distributors, and IT consultants are adopting cloud and subscription software, Dina is the person he ask’s. Now is your chance too.
Add the event into your calendar:
http://evt.to/udgomsmw
I'm working at company Lokalise, we are streamlining software localization. I can connect you with our sales team if interested
Good morning from 
! I am fairly new to partnerships and the last few months have been like drinking from a fire-hose (in the good sense ) I wanted to ask if there have been any structured learnings (trainings, degrees, classes) that have helped you complement all the unstructured learning? So far I am only aware of the SaaSy classes. Thanks
! I am fairly new to partnerships and the last few months have been like drinking from a fire-hose (in the good sense ) I wanted to ask if there have been any structured learnings (trainings, degrees, classes) that have helped you complement all the unstructured learning? So far I am only aware of the SaaSy classes. Thanks
Good morning from London! 
There’s a lot of new faces in here so I’m going to share a thread we created a while back that you may have missed.
Feel free to leave your LI profile and connect with everyone within this thread to further your network!
https://www.cloudsoftwareassociation.com/wp-content/themes/csa/slack/general.html#p1584968074335600
There’s a lot of new faces in here so I’m going to share a thread we created a while back that you may have missed.
Feel free to leave your LI profile and connect with everyone within this thread to further your network!
https://www.cloudsoftwareassociation.com/wp-content/themes/csa/slack/general.html#p1584968074335600
Hi folks! I'm writing to ask for a vote. Your vote please
The public vote for the Europas Awards shortlist closes TODAY at midnight London time.
I would be sooo very appreciative to get your vote for my venture, MeasureMatch, in the Hottest B2B/SaaS Startup category.
Cast your vote here: https://lnkd.in/dV9EesZ.
We made it to the shortlist last year and I'm feeling pretty good about going all the way this year...with your help ;-)
Here's the TechCunch article about this year's The Europas Awards: https://lnkd.in/deeWcbP
Oh...MeasureMatch is a marketplace platform & ecosystem for the buying, selling and scaling of systems & data professional services. Here's an intro that's framed for SaaS and enterprise software vendors, the growth ambitions of which we're actively building to support and accelerate: https://measurematch.docsend.com/view/2hi5ry9dzju3jkh9 (no email address or data required to view)
Thank you so much! Merci! Gracias! большое спасибо!
James and the MeasureMatch team
@Noah Green @Sunir Shah I'd love to enlist your help to capture a little extra love.
The public vote for the Europas Awards shortlist closes TODAY at midnight London time.
I would be sooo very appreciative to get your vote for my venture, MeasureMatch, in the Hottest B2B/SaaS Startup category.
Cast your vote here: https://lnkd.in/dV9EesZ.
We made it to the shortlist last year and I'm feeling pretty good about going all the way this year...with your help ;-)
Here's the TechCunch article about this year's The Europas Awards: https://lnkd.in/deeWcbP
Oh...MeasureMatch is a marketplace platform & ecosystem for the buying, selling and scaling of systems & data professional services. Here's an intro that's framed for SaaS and enterprise software vendors, the growth ambitions of which we're actively building to support and accelerate: https://measurematch.docsend.com/view/2hi5ry9dzju3jkh9 (no email address or data required to view)
Thank you so much! Merci! Gracias! большое спасибо!
James and the MeasureMatch team
@Noah Green @Sunir Shah I'd love to enlist your help to capture a little extra love.
How’s everyone doing today?
@here we’ve got a special Ask-Me-Anything tomorrow at 10 am PT / 1 pm ET! We’re welcoming Dina Moskowitz into #general for an action packed hour!
As a Top 100 Channel Influencer @Dina Moskowitz has spent the past 7 years investing her incredible energy in bringing the traditional IT Channel to the cloud and SaaS sectors through the reseller marketplace, SaaSMAX, matching the vendors to the right channel partners.
SaaSMAX’s true sweet spot has evolved into providing hyper-targeted partner identification, profiling, and segmentation to SaaS and SaaS channel teams. PartnerOptimizer enables channel execs to hyper-target based upon their ideal reseller partner persona.
Jay McBain of Forrester recently stated: “I have been a big fan of Partner Optimizer since launch - a much-needed asset for any channel manager looking to grow and learn more about their channel.”
If there’s anyone who can answer your questions about the challenges and opportunities marketing SaaS through the IT channel, it’s Dina.
Add the event into your calendar:
http://evt.to/udgomsmw
@here we’ve got a special Ask-Me-Anything tomorrow at 10 am PT / 1 pm ET!
We’re welcoming Dina Moskowitz into #general for an action packed hour!
As a Top 100 Channel Influencer @Dina Moskowitz has spent the past 7 years investing her incredible energy in bringing the traditional IT Channel to the cloud and SaaS sectors through the reseller marketplace, SaaSMAX, matching the vendors to the right channel partners.
SaaSMAX’s true sweet spot has evolved into providing hyper-targeted partner identification, profiling, and segmentation to SaaS and SaaS channel teams. PartnerOptimizer enables channel execs to hyper-target based upon their ideal reseller partner persona.
Jay McBain of Forrester recently stated: “I have been a big fan of Partner Optimizer since launch - a much-needed asset for any channel manager looking to grow and learn more about their channel.”
If there’s anyone who can answer your questions about the challenges and opportunities marketing SaaS through the IT channel, it’s Dina.
Add the event into your calendar:
http://evt.to/udgomsmw
It’s almost time @channel
Our next Ask-Me-Anything resumes in T-Minus 1 Hour
See you here in #general with our special guest, Dina Moskowitz, CEO and Founder of SaaSMAX!
As a Top 100 Channel Influencer, very few people can answer your questions about selling through the IT channel as well as @Dina Moskowitz
Jay McBain of Forrester recently stated: “I have been a big fan of Partner Optimizer since launch - a much-needed asset for any channel manager looking to grow and learn more about their channel.”
After speaking with @Sunir Shah it’s clear whenever he has a question about MSPs, distributors, and IT consultants who are adopting cloud and subscription software Dina is the person he asks and now you can too!
If there’s anyone who can answer your questions about the challenges and opportunities marketing SaaS through the IT channel, it’s Dina.
See you in an hour!
@here we are back in 10 with our next, Ask-Me-Anything be sure to get your questions ready!
Today we will be welcoming Dina Moskowitz, CEO and Founder of SaaSMAX into #general for this hour.
If there’s there’s anyone who can answer your questions about the challenges and opportunities marketing SaaS through the IT channel, it’s @Dina Moskowitz!
🧹Please note, if you’re getting involved please post your questions here in #general *and when Dina answers, be sure to keep your discussions *threaded using Slack’s ‘Reply’ feature.
See you in 10!
@here It is time!
Let’s get started with our next Ask-Me-Anything. Today we have a fantastic guest, Dina Moskowitz, CEO and Founder of SaaSMAX!
Thanks for joining us @Dina Moskowitz it’s a pleasure to have you here in #general for the next hour!
As a Top 100 Channel Influencer Dina has spent the past 7 years investing her incredible energy in bringing the traditional IT Channel to the cloud and SaaS sectors through the reseller marketplace, SaaSMAX, matching the vendors to the right channel partners.
SaaSMAX’s true sweet spot has evolved into providing hyper-targeted partner identification, profiling, and segmentation to SaaS and SaaS channel teams. PartnerOptimizer enables channel execs to hyper-target based upon their ideal reseller partner persona.
🧹Please keep in mind, if you have something to add, please use the ‘reply’ feature in Slack to ensure we keep these answers and discussions threaded.
Over to you @Dina Moskowitz
Let’s get started with our next Ask-Me-Anything. Today we have a fantastic guest, Dina Moskowitz, CEO and Founder of SaaSMAX!
Thanks for joining us @Dina Moskowitz it’s a pleasure to have you here in #general for the next hour!
As a Top 100 Channel Influencer Dina has spent the past 7 years investing her incredible energy in bringing the traditional IT Channel to the cloud and SaaS sectors through the reseller marketplace, SaaSMAX, matching the vendors to the right channel partners.
SaaSMAX’s true sweet spot has evolved into providing hyper-targeted partner identification, profiling, and segmentation to SaaS and SaaS channel teams. PartnerOptimizer enables channel execs to hyper-target based upon their ideal reseller partner persona.
🧹Please keep in mind, if you have something to add, please use the ‘reply’ feature in Slack to ensure we keep these answers and discussions threaded.
Over to you @Dina Moskowitz
I hope you all enjoyed the session and managed to get some real value out of the hour! If you wanted to connect with Dina you can over on LinkedIn: https://www.linkedin.com/in/dinamoskowitz/
Thank you so much for joining us for this hour @Dina Moskowitz it’s been a pleasure having you share all of these learnings
Thank you so much for joining us for this hour @Dina Moskowitz it’s been a pleasure having you share all of these learnings
Is anybody working on US Accessibility Section 508 requirements? (or WCAG 2.0+?) I could use some commiseration
Hello from London We’re still locked down here but slowly easing the restrictions. How’s everyone doing?
TWITTER CONNECTION THREAD
I’ve seen a few people sharing their Twitter profiles throughout our community across various channels from time to time and if you’re anything like me I’m sure you’re spending a lot more of your time there since working from home.
Do you follow everyone in here?
Don’t worry if not. Let’s make this official and get acquainted across a more opinionated social channel!
Leave your Twitter Company @ or Personal @ in this thread!
We’re still locked down here but slowly easing the restrictions. How’s everyone doing?
TWITTER CONNECTION THREAD
I’ve seen a few people sharing their Twitter profiles throughout our community across various channels from time to time and if you’re anything like me I’m sure you’re spending a lot more of your time there since working from home.
Do you follow everyone in here?
Don’t worry if not. Let’s make this official and get acquainted across a more opinionated social channel!
Leave your Twitter Company @ or Personal @ in this thread!
Hi everyone!
*It's Monday morning here in Chennai - India, and here's to a great start to the week!*
I had clicked this killer sunset yesterday and thought it'd be great to share it over here, and hear a word or two from you guys as well!
Who else is looking forward to the implement everything you've been brainstorming about over the weekend, or get that important business meeting done successfully?
We'd love to hear your most important thought or interaction you've had over the weekend, a read you think none should miss out on, or even so much as a home workout routine or a WFH desk hack (We can never run out of those, can we?!)
*It's Monday morning here in Chennai - India, and here's to a great start to the week!*
I had clicked this killer sunset yesterday and thought it'd be great to share it over here, and hear a word or two from you guys as well!
Who else is looking forward to the implement everything you've been brainstorming about over the weekend, or get that important business meeting done successfully?
We'd love to hear your most important thought or interaction you've had over the weekend, a read you think none should miss out on, or even so much as a home workout routine or a WFH desk hack (We can never run out of those, can we?!)
Morning @Sankararaman WOW what a fantastic view! Mine is somewhat less impressive but the reality I face working from home
I got to meet with two fantastic new additions to our community leaders team last week so that was fantastic *cough *cough @Kiran Elengickal and @David Thomson
This weekend I managed to get out and have a BBQ which might not sound impressive but to find a garden in London where one can BBQ can often become a challenge!
I got to meet with two fantastic new additions to our community leaders team last week so that was fantastic *cough *cough @Kiran Elengickal and @David Thomson
This weekend I managed to get out and have a BBQ which might not sound impressive but to find a garden in London where one can BBQ can often become a challenge!
Thanks for that fantastic morning greeting @Sankararaman!
There’s a ton of new faces entering our community on a day to day, I wanted to firstly welcome you all to our community!
I’m Noah and I help cultivate this fantastic space @Sunir Shah has grown over the years it’s a pleasure to have you all in here!
Let’s get this week off to a good start and get to know each-other a little bit better!
INTRODUCTION THREAD
1. Where are you from in the world? 2. Where do you work? & What’s your role?
Let us know in the thread below!
There’s a ton of new faces entering our community on a day to day, I wanted to firstly welcome you all to our community!
I’m Noah and I help cultivate this fantastic space @Sunir Shah has grown over the years it’s a pleasure to have you all in here!
Let’s get this week off to a good start and get to know each-other a little bit better!
INTRODUCTION THREAD
1. Where are you from in the world? 2. Where do you work? & What’s your role?
Let us know in the thread below!
Hey @Noah Green! Thanks :)
Definitely! Big ups to everyone who contributes and shares in this community and especially Mr. @Sunir Shah and @Noah Green!
Been a while since I've been around here but for everyone who's missed out/have never seen my name:
• I'm based out of Chennai - India, and I've seen quite a few names from the same city here (Yay!) as well. • I am currently with Freshworks and I am in market research wherein I mostly deal with lead generation and market analysis reports!
Definitely! Big ups to everyone who contributes and shares in this community and especially Mr. @Sunir Shah and @Noah Green!
Been a while since I've been around here but for everyone who's missed out/have never seen my name:
• I'm based out of Chennai - India, and I've seen quite a few names from the same city here (Yay!) as well. • I am currently with Freshworks and I am in market research wherein I mostly deal with lead generation and market analysis reports!
@channel
This Thursday, at 10 am PT / 1 pm ET we’re inviting David Thomson, Chief Sales Officer at Allbound into #general for another exciting Ask-Me-Anything
--
@David Thomson has close to 20 years of experience working in SaaS, helping build and scale multiple companies.
Recently Dave took on the role as Chief Sales Officer at Allbound and, in the last 6 months, has helped expand the team and open up offices in both Atlanta and London.
Dave has the opportunity to interact with some of the most knowledgeable and successful channel leaders across a wide variety of disciplines every day.
Previous to Allbound, Dave was at List Partners/Winmo for 10 years, taking a small bootstrapped startup from a small warehouse in Atlanta to an international organization with offices in NYC and London. Dave lead strategy on multiple acquisitions and was involved in the successful exit to private equity in 2018.
If you have questions about anything SaaS, scaling a business, M&A, channel, selling your company, hiring, culture, etc just ask Dave!
Add this event into your calendar + React with a if you will join!
https://www.addevent.com/event/ys4822214
This Thursday, at 10 am PT / 1 pm ET we’re inviting David Thomson, Chief Sales Officer at Allbound into #general for another exciting Ask-Me-Anything
--
@David Thomson has close to 20 years of experience working in SaaS, helping build and scale multiple companies.
Recently Dave took on the role as Chief Sales Officer at Allbound and, in the last 6 months, has helped expand the team and open up offices in both Atlanta and London.
Dave has the opportunity to interact with some of the most knowledgeable and successful channel leaders across a wide variety of disciplines every day.
Previous to Allbound, Dave was at List Partners/Winmo for 10 years, taking a small bootstrapped startup from a small warehouse in Atlanta to an international organization with offices in NYC and London. Dave lead strategy on multiple acquisitions and was involved in the successful exit to private equity in 2018.
If you have questions about anything SaaS, scaling a business, M&A, channel, selling your company, hiring, culture, etc just ask Dave!
Add this event into your calendar
+ React with a if you will join!
https://www.addevent.com/event/ys4822214
Good morning all from grey and dull Lancashire (UK)
So something that always intrigues me is "How did you get into a channel role", its not typically something you start out when you leave school/college/university as a career choice.
For me I joined Sun Microsystems when I was 30 !!!! and became a Partner ISV manager for Financial Services/Telecoms focusing on Solaris 10 adoption. I had never heard of indirect/channel/technology partnerships before this and went on to head up a Startup Team across Europe driving sales through our Distributors and Indirects, before moving onto setting up and leading channel teams at two high growth startups (DataSift / Zendesk).
When ever Im on a call with anyone in this space I always ask "How did you get started?" so Im intrigued and putting it out to the CSA group, how did you start of enter into a role working with channel ? Did you come from direct sales, business development type roles.
What is your story ? @Samuel (Frontify) @Sunir Shah @Sankararaman @Rachel Fisch Random selection
So something that always intrigues me is "How did you get into a channel role", its not typically something you start out when you leave school/college/university as a career choice.
For me I joined Sun Microsystems when I was 30 !!!! and became a Partner ISV manager for Financial Services/Telecoms focusing on Solaris 10 adoption. I had never heard of indirect/channel/technology partnerships before this and went on to head up a Startup Team across Europe driving sales through our Distributors and Indirects, before moving onto setting up and leading channel teams at two high growth startups (DataSift / Zendesk).
When ever Im on a call with anyone in this space I always ask "How did you get started?" so Im intrigued and putting it out to the CSA group, how did you start of enter into a role working with channel ? Did you come from direct sales, business development type roles.
What is your story ? @Samuel (Frontify) @Sunir Shah @Sankararaman @Rachel Fisch Random selection
Thanks for the ping @Sankararaman! I've worked in SaaS startups my entire career, graduating from Uni with a degree in Digital Marketing. My first job out of uni was being employee #3 (and only non-dev) for a real-estate CRM (Brivity.com). I worked there for a few years as their head of marketing and sales, and left just after we reached $1M ARR. Wearing a lot of different hats at a tiny startup peaked my interest in a lot of different passions: tech/software development, marketing, and BD. I chased those passions around for a while in different directions (mostly enterprise sales) until I found Zapier, and landed in product partnerships, launching new integrations on our platform for a few years.
When we decided to grow and expand our channel program this year, I volunteered to help build out the model. And, that's where I am today! To me, channel partnerships are the perfect combination of everything that I love: building relationships with quantifiable metrics from both sides, fun marketing experiments, and creating a world-class experience for our users.
Hey @channel wanted to give an update…
Our next Ask-Me-Anything resumes tomorrow at 10 am PT / 1 pm ET. Have you got your questions ready?
We will be joined by David Thomson, Chief Sales Officer at Allbound!
• @David Thomson recently took on the role as Chief Sales Officer at Allbound and, in the last 6 months, has helped expand the team and open up offices in both Atlanta and London. Dave has the opportunity to interact with some of the most knowledgeable and successful channel leaders across a wide variety of disciplines every day.
• Previous to Allbound, Dave was at List Partners/Winmo for 10 years, taking a small bootstrapped startup from a small warehouse in Atlanta to an international organization with offices in NYC and London. Dave, lead strategy on multiple acquisitions and was involved in the successful exit to private equity in 2018. • If you have questions about anything SaaS, scaling a business, M&A, channel, selling your company, hiring, culture, etc just ask Dave!
Add this event into your calendar
https://www.addevent.com/event/ys4822214
Our next Ask-Me-Anything resumes tomorrow at 10 am PT / 1 pm ET. Have you got your questions ready?
We will be joined by David Thomson, Chief Sales Officer at Allbound!
• @David Thomson recently took on the role as Chief Sales Officer at Allbound and, in the last 6 months, has helped expand the team and open up offices in both Atlanta and London. Dave has the opportunity to interact with some of the most knowledgeable and successful channel leaders across a wide variety of disciplines every day.
• Previous to Allbound, Dave was at List Partners/Winmo for 10 years, taking a small bootstrapped startup from a small warehouse in Atlanta to an international organization with offices in NYC and London. Dave, lead strategy on multiple acquisitions and was involved in the successful exit to private equity in 2018. • If you have questions about anything SaaS, scaling a business, M&A, channel, selling your company, hiring, culture, etc just ask Dave!
Add this event into your calendar
https://www.addevent.com/event/ys4822214
You can also DM me if you can’t make it with your questions and I’ll be sure to get them to Dave to answer throughout the hour
@channel It’s almost time!
Our next Ask-Me-Anything resumes in T-Minus 1 Hour. You’ll find us here in #general with an exciting guest, David Thomson, Chief Sales Officer at Allbound!
• @David Thomson recently took on the role as Chief Sales Officer at Allbound and, in the last 6 months, has helped expand the team and open up offices in both Atlanta and London. • Dave has the opportunity to interact with some of the most knowledgeable and successful channel leaders across a wide variety of disciplines every day. • Previous to Allbound, Dave was at List Partners/Winmo for 10 years, taking a small bootstrapped startup from a small warehouse in Atlanta to an international organization with offices in NYC and London. • Dave, lead strategy on multiple acquisitions and was involved in the successful exit to private equity in 2018.
Have you got your questions ready?
Get ready to ask Dave anything about SaaS, scaling a business, M&A, channel, selling your company, hiring, culture, etc!
Our next Ask-Me-Anything resumes in T-Minus 1 Hour.
You’ll find us here in #general with an exciting guest, David Thomson, Chief Sales Officer at Allbound!
• @David Thomson recently took on the role as Chief Sales Officer at Allbound and, in the last 6 months, has helped expand the team and open up offices in both Atlanta and London. • Dave has the opportunity to interact with some of the most knowledgeable and successful channel leaders across a wide variety of disciplines every day. • Previous to Allbound, Dave was at List Partners/Winmo for 10 years, taking a small bootstrapped startup from a small warehouse in Atlanta to an international organization with offices in NYC and London. • Dave, lead strategy on multiple acquisitions and was involved in the successful exit to private equity in 2018.
Have you got your questions ready?
Get ready to ask Dave anything about SaaS, scaling a business, M&A, channel, selling your company, hiring, culture, etc!
T-Minus 10 mins until our next AMA. Get your questions ready!!
We’re inviting David Thomson, Chief Sales Officer at Allbound into #general for this hour.
@David Thomson will be available to answer any of your questions around SaaS, scaling a business, M&A, channel, selling your company, hiring, culture etc!
🧹 Please note, if you’re getting involved please post your questions here in #general *and when Dave answers, be sure to keep your discussions *threaded using Slack’s ‘Reply’ feature.
See you in 10!
@channel It is time!
Let’s get into our next AMA. Today we’ve got the pleasure of having David Thomson, Chief Sales Officer at Allbound here in #general for the next hour!
• Having recently taken on the role as Chief Sales Officer at Allbound and, in the last 6 months, has helped expand the team and open up offices in both Atlanta and London. • Dave has the opportunity to interact with some of the most knowledgeable and successful channel leaders across a wide variety of disciplines every day. • Previous to Allbound, Dave was at List Partners/Winmo for 10 years, taking a small bootstrapped startup from a small warehouse in Atlanta to an international organization with offices in NYC and London. • Dave, lead strategy on multiple acquisitions and was involved in the successful exit to private equity in 2018.
🧹
Please note, if you have something to add be sure to use the ‘reply’ feature in Slack so we can keep these questions and answers threaded!
Over to you @David Thomson!
Let’s get into our next AMA. Today we’ve got the pleasure of having David Thomson, Chief Sales Officer at Allbound here in #general for the next hour!
• Having recently taken on the role as Chief Sales Officer at Allbound and, in the last 6 months, has helped expand the team and open up offices in both Atlanta and London. • Dave has the opportunity to interact with some of the most knowledgeable and successful channel leaders across a wide variety of disciplines every day. • Previous to Allbound, Dave was at List Partners/Winmo for 10 years, taking a small bootstrapped startup from a small warehouse in Atlanta to an international organization with offices in NYC and London. • Dave, lead strategy on multiple acquisitions and was involved in the successful exit to private equity in 2018.
🧹
Please note, if you have something to add be sure to use the ‘reply’ feature in Slack so we can keep these questions and answers threaded!
Over to you @David Thomson!
Hi Dao, I am also interested in hearing about this as this is something we are looking at in our company at the moment - looking forward to hearing the groups feedback
Thanks all for the great answers, particular @Sunir Shah with the super detailed response. This is really helpful. I’ll take this feedback to the team and see what we can do. I completely see the challenges you talk about when having the partnerships team report into sales and can completely see your point about reporting into marketing. I’ve always engaged myself with building relationships with influential people in the market and this definitely falls more into the “brand building” bucket vs. pipeline generation. Thanks again all and if anyone else has something to contribute too, that would be great! 
Good morning fellow CSA friends
I would love to tap into your wisdom. Frontify is an Enterprise Brand Management Platform. We have 15 integrations to other tools (Communication, Design, Analytics, etc.) How have you gone about to prioritize partnerships? Adoption & usage seem obvious.
I really liked Jared Fuller’s tactical insights on the SaaSy podcast around understanding how your solution can help your partners AEs win deals. However that makes for a lot of AEs to talk to… Any thoughts/ideas/insights on this?
https://anchor.fm/saasy/episodes/The-SaaSy-Podcast-w-Jared-Fuller--Senior-Director-of-Partnerships-at-Drift-ed32gc
I would love to tap into your wisdom. Frontify is an Enterprise Brand Management Platform. We have 15 integrations to other tools (Communication, Design, Analytics, etc.) How have you gone about to prioritize partnerships? Adoption & usage seem obvious.
I really liked Jared Fuller’s tactical insights on the SaaSy podcast around understanding how your solution can help your partners AEs win deals. However that makes for a lot of AEs to talk to… Any thoughts/ideas/insights on this?
https://anchor.fm/saasy/episodes/The-SaaSy-Podcast-w-Jared-Fuller--Senior-Director-of-Partnerships-at-Drift-ed32gc
Hey Folks, I am doing some research and wanted to leverage the great brain of this group:
What are the most important outcomes (not KPIs) of your partner program? What is the most important public artifact of your partner program? What is the most important internal artifact of your partner program? What type of programs do you have? (Affiliate, Channel, Tech, Distribution, Implementation, Consultant, Other)?
Also, I used to be an engineer but have moved into partnerships and product management so would love to connect with anyone else who has made or is making that or a similar transition. I would love to learn from you and help you out in any way I can.
Appreciate any comments
What are the most important outcomes (not KPIs) of your partner program? What is the most important public artifact of your partner program? What is the most important internal artifact of your partner program? What type of programs do you have? (Affiliate, Channel, Tech, Distribution, Implementation, Consultant, Other)?
Also, I used to be an engineer but have moved into partnerships and product management so would love to connect with anyone else who has made or is making that or a similar transition. I would love to learn from you and help you out in any way I can.
Appreciate any comments
Hey there, are there any freelancer related or focused SaaS companies in this group? Drop me a DM or reply if freelancers are a customer avatar for you. I have a new client who is looking to partner and educate his audience with complementary SaaS tech! Huge opportunity for co-marketing!
It’s that time of the week again! 
Good Morning from London! We finally have a little bit of sun (a rarity over here)
Later today we’ve got our next pairing in #coffee-time️ 
️
Don’t know what #coffee-time is?
• We’ve deployed Donut into the channel which auto pairs members of the channel bi-weekly on Mondays at 10 am PT / 1pm ET
• All you need to do is be a member in the channel! No profiles are created and you’re auto paired every other Monday!
• What happens if you can’t make the time? You can circle back whenever you get a moment, the meeting doesn’t take place then, it marks the time when Donut puts you and your pairing into a chat to schedule your meeting!
Look forward to pairing with one of you later!
Later today we’ve got our next pairing in #coffee-time
️ ️
Don’t know what #coffee-time is?
• We’ve deployed Donut into the channel which auto pairs members of the channel bi-weekly on Mondays at 10 am PT / 1pm ET
• All you need to do is be a member in the channel! No profiles are created and you’re auto paired every other Monday!
• What happens if you can’t make the time? You can circle back whenever you get a moment, the meeting doesn’t take place then, it marks the time when Donut puts you and your pairing into a chat to schedule your meeting!
Look forward to pairing with one of you later!
@channel Heads up everyone!
Tomorrow at 1 pm ET we’ve got an exciting new event planned, we’re having our first SaaS Connect 1:1 discussion + audience Q&A between two partnership leaders on what went wrong and how they fixed their partnership.
How did Formstack save its Salesforce partnership?
Formstack tried the “Build it and they will come” strategy when it integrated with Salesforce, and unsurprisingly it got mediocre results.
Join Gabe Caldwell, Formstack and Joe Ondrejcka, Salesforce on Thursday for a candid conversation about what went wrong, what Formstack had to do to save its Salesforce partnership, and how they finally achieved incredible 200% YoY growth.
Register for the event below + React with a if you’re attending!
https://us02web.zoom.us/webinar/register/WN_KEfQUQLaRPOm0anCwLOgNQ
Heads up everyone!
Tomorrow at 1 pm ET we’ve got an exciting new event planned, we’re having our first SaaS Connect 1:1 discussion + audience Q&A between two partnership leaders on what went wrong and how they fixed their partnership.
How did Formstack save its Salesforce partnership?
Formstack tried the “Build it and they will come” strategy when it integrated with Salesforce, and unsurprisingly it got mediocre results.
Join Gabe Caldwell, Formstack and Joe Ondrejcka, Salesforce on Thursday for a candid conversation about what went wrong, what Formstack had to do to save its Salesforce partnership, and how they finally achieved incredible 200% YoY growth.
Register for the event below + React with a
if you’re attending!
https://us02web.zoom.us/webinar/register/WN_KEfQUQLaRPOm0anCwLOgNQ
T-minus 3 HOURS!
In just a few hours (1 pm ET) we will be kicking off our first virtual SaaS Connect 1:1 discussion + audience Q&A between two partnership leaders on what went wrong and how they fixed their partnership.
How did Formstack save its Salesforce partnership?
Formstack tried the “Build it and they will come” strategy when it integrated with Salesforce, and unsurprisingly it got mediocre results.
Join Gabe Caldwell, Formstack and Joe Ondrejcka, Salesforce on Thursday for a candid conversation about what went wrong, what Formstack had to do to save its Salesforce partnership, and how they finally achieved incredible 200% YoY growth.
You’ve still got time to register just head to the link below:
https://us02web.zoom.us/webinar/register/WN_KEfQUQLaRPOm0anCwLOgNQ
Heads up @channel 10 mins until our first virtual SaaS Connect 1:1 discussion + audience Q&A gets underway! We’re bringing together two partnership leaders to discuss what went wrong and how they fixed their partnership…
How did Formstack save its Salesforce partnership?
Formstack tried the “Build it and they will come” strategy when it integrated with Salesforce, and unsurprisingly it got mediocre results.
Join Gabe Caldwell, Formstack and Joe Ondrejcka, Salesforce on Thursday for a candid conversation about what went wrong, what Formstack had to do to save its Salesforce partnership, and how they finally achieved incredible 200% YoY growth.
This is happening in Zoom, gain access via the registrant link:
https://us02web.zoom.us/webinar/register/WN_KEfQUQLaRPOm0anCwLOgNQ
We’re bringing together two partnership leaders to discuss what went wrong and how they fixed their partnership…
How did Formstack save its Salesforce partnership?
Formstack tried the “Build it and they will come” strategy when it integrated with Salesforce, and unsurprisingly it got mediocre results.
Join Gabe Caldwell, Formstack and Joe Ondrejcka, Salesforce on Thursday for a candid conversation about what went wrong, what Formstack had to do to save its Salesforce partnership, and how they finally achieved incredible 200% YoY growth.
This is happening in Zoom, gain access via the registrant link:
https://us02web.zoom.us/webinar/register/WN_KEfQUQLaRPOm0anCwLOgNQ
Afternoon from London, hope you’ve had a great weekend!
It’s been a minute since I’ve done this… It’s time for Content Monday!
• Have you or your team produced / come across any ‘share-worthy’ content. of the weekend / past few days? • Perhaps you’ve got an upcoming webinar, interesting blog post or podcast?
Drop a link in the thread and let us know.
It’s been a minute since I’ve done this… It’s time for Content Monday!
• Have you or your team produced / come across any ‘share-worthy’ content. of the weekend / past few days? • Perhaps you’ve got an upcoming webinar, interesting blog post or podcast?
Drop a link in the thread and let us know.
@Grace Hayes You mentioned you felt like this has gotten worse after going remote, so I'll add my two cents having been in a fully remote culture for 2 yrs now. The TL;DR is to mitigate information overload at the exec level.
Cultures that are oriented around verbal updates or presentations struggle with remote because written communication gets weighted more heavily and is no longer fully "scheduled" - it's just out there for folks to consume on their own time. Not sure if that's the case in your org, but if so, execs might be overwhelmed by endless access to updates across the biz. The way I handle this at InVision is actually limiting the # of updates and making them feel more distinct. That happens in the form of 1) a bi-weekly email digest to core leadership re partnership activity 2) dedicated Slack channel for different areas of partnerships, with intentionally limited membership in each channel and 3) a tight set of KPIs (e.g. for channel it could even be a single KPI: partner-sourced revenue actuals vs. plan). If execs can glance at a single number and evaluate at a glance how the program is directionally doing, that's always a win.
Cultures that are oriented around verbal updates or presentations struggle with remote because written communication gets weighted more heavily and is no longer fully "scheduled" - it's just out there for folks to consume on their own time. Not sure if that's the case in your org, but if so, execs might be overwhelmed by endless access to updates across the biz. The way I handle this at InVision is actually limiting the # of updates and making them feel more distinct. That happens in the form of 1) a bi-weekly email digest to core leadership re partnership activity 2) dedicated Slack channel for different areas of partnerships, with intentionally limited membership in each channel and 3) a tight set of KPIs (e.g. for channel it could even be a single KPI: partner-sourced revenue actuals vs. plan). If execs can glance at a single number and evaluate at a glance how the program is directionally doing, that's always a win
.
Hey @channel wanted to give an update
This Thursday at 10 am PT / 1 pm ET we’re inviting Cory Snyder, Director, Global Channel @ ActiveCampaign into #general for another exciting Ask-Me-Anything!
Want to get involved?
• React to this message with a to confirm your attendance
• Add the event into your calendar so you don’t miss it: http://evt.to/usashhgw
-- Some background…
Cory has over 13 years of experience working in MARTECH SaaS, helping build and scale Channel/Partnership program. Cory has had the opportunity to help build partner programs and channel orgs for 6 companies ranging from small agencies to over 100M companies. Companies like Infusionsoft/Keap, Zenreach, and now ActiveCampaign.
Recently Cory took on the role as Director, Global Channel at ActiveCampaign and, in the last 6 months, has relaunched a more focused Agency program, launched a new one to many Partner Onboarding, new partner journey, and more. All while leveraging the current team and shifting their positions to fit their skillset and the needs of the partners.
Previous to ActiveCampaign, Cory was at Infusionsoft/Keap for 10 years, helping them grow from 15M to over 100M, building and launching their channel sales team, 3 partner programs, and growing revenues from 0 to over 1M in ARR per month from Certified Partners.
If you have questions about anything SaaS, scaling a channel org & its structure, comp plans, channel, hiring, culture, etc just ask.
Hope to see you there!
This Thursday at 10 am PT / 1 pm ET we’re inviting Cory Snyder, Director, Global Channel @ ActiveCampaign into #general for another exciting Ask-Me-Anything!
Want to get involved?
• React to this message with a
to confirm your attendance
• Add the event into your calendar so you don’t miss it: http://evt.to/usashhgw
-- Some background…
Cory has over 13 years of experience working in MARTECH SaaS, helping build and scale Channel/Partnership program. Cory has had the opportunity to help build partner programs and channel orgs for 6 companies ranging from small agencies to over 100M companies. Companies like Infusionsoft/Keap, Zenreach, and now ActiveCampaign.
Recently Cory took on the role as Director, Global Channel at ActiveCampaign and, in the last 6 months, has relaunched a more focused Agency program, launched a new one to many Partner Onboarding, new partner journey, and more. All while leveraging the current team and shifting their positions to fit their skillset and the needs of the partners.
Previous to ActiveCampaign, Cory was at Infusionsoft/Keap for 10 years, helping them grow from 15M to over 100M, building and launching their channel sales team, 3 partner programs, and growing revenues from 0 to over 1M in ARR per month from Certified Partners.
If you have questions about anything SaaS, scaling a channel org & its structure, comp plans, channel, hiring, culture, etc just ask.
Hope to see you there!
Share your partnership stories, mentor others if they need help. Connect with those who share similar audiences to you and where you can help each other.
Make sure you don't miss out on our AMA's they are fantastic.
In case you missed the post, here's our next one. =================
Hey @Stewart Townsend - Channel.Vision wanted to give an update
This Thursday at 10 am PT / 1 pm ET we’re inviting Cory Snyder, Director, Global Channel @ ActiveCampaign into #general for another exciting Ask-Me-Anything!
Want to get involved?
• React to this message with a to confirm your attendance
• Add the event into your calendar so you don’t miss it: http://evt.to/usashhgw
-- Some background…
Cory has over 13 years of experience working in MARTECH SaaS, helping build and scale Channel/Partnership program. Cory has had the opportunity to help build partner programs and channel orgs for 6 companies ranging from small agencies to over 100M companies. Companies like Infusionsoft/Keap, Zenreach, and now ActiveCampaign.
Recently Cory took on the role as Director, Global Channel at ActiveCampaign and, in the last 6 months, has relaunched a more focused Agency program, launched a new one to many Partner Onboarding, new partner journey, and more. All while leveraging the current team and shifting their positions to fit their skillset and the needs of the partners.
Previous to ActiveCampaign, Cory was at Infusionsoft/Keap for 10 years, helping them grow from 15M to over 100M, building and launching their channel sales team, 3 partner programs, and growing revenues from 0 to over 1M in ARR per month from Certified Partners.
If you have questions about anything SaaS, scaling a channel org & its structure, comp plans, channel, hiring, culture, etc just ask.
Hope to see you there! (edited)
Make sure you don't miss out on our AMA's they are fantastic.
In case you missed the post, here's our next one. =================
Hey @Stewart Townsend - Channel.Vision wanted to give an update
This Thursday at 10 am PT / 1 pm ET we’re inviting Cory Snyder, Director, Global Channel @ ActiveCampaign into #general for another exciting Ask-Me-Anything!
Want to get involved?
• React to this message with a
to confirm your attendance
• Add the event into your calendar so you don’t miss it: http://evt.to/usashhgw
-- Some background…
Cory has over 13 years of experience working in MARTECH SaaS, helping build and scale Channel/Partnership program. Cory has had the opportunity to help build partner programs and channel orgs for 6 companies ranging from small agencies to over 100M companies. Companies like Infusionsoft/Keap, Zenreach, and now ActiveCampaign.
Recently Cory took on the role as Director, Global Channel at ActiveCampaign and, in the last 6 months, has relaunched a more focused Agency program, launched a new one to many Partner Onboarding, new partner journey, and more. All while leveraging the current team and shifting their positions to fit their skillset and the needs of the partners.
Previous to ActiveCampaign, Cory was at Infusionsoft/Keap for 10 years, helping them grow from 15M to over 100M, building and launching their channel sales team, 3 partner programs, and growing revenues from 0 to over 1M in ARR per month from Certified Partners.
If you have questions about anything SaaS, scaling a channel org & its structure, comp plans, channel, hiring, culture, etc just ask.
Hope to see you there! (edited)
Couldn’t have put it better myself @Paddy McGill (PartnerPixel and Other SaaS Companies)!!
Welcome @Rafael Chemtob it’s a pleasure to have you in here, I’d also recommend adding a photo and updating your profile to include a little bit about you
Lastly you should definitely grab some popcorn and take an hour out later to watch our last SaaS Connect 1:1 with Gabe Caldwell, Formstack and Joe Ondrejcka, Salesforce AppExchange for a candid exchange, about what it took to level up Formstack’s partnership with Salesforce from 15% YoY growth to 299% YoY growth.
Video here: https://youtu.be/m5Oj1gDqTsA
Welcome @Rafael Chemtob it’s a pleasure to have you in here, I’d also recommend adding a photo and updating your profile to include a little bit about you
Lastly you should definitely grab some popcorn and take an hour out later to watch our last SaaS Connect 1:1 with Gabe Caldwell, Formstack and Joe Ondrejcka, Salesforce AppExchange for a candid exchange, about what it took to level up Formstack’s partnership with Salesforce from 15% YoY growth to 299% YoY growth.
Video here: https://youtu.be/m5Oj1gDqTsA
Hope everyone’s having a good Tuesday! Thought I’d recap in case you missed our session the other week: SaaS Connect 1:1
--
How did Formstack maximize its Salesforce partnership?
Gabe Caldwell, Formstack and Joe Ondrejcka, Salesforce AppExchange had a candid exchange discussing what it took to level up Formstack’s partnership with Salesforce from 15% YoY growth to 299% YoY growth.
Here’s the video: https://bit.ly/2VxxitR
• We created a #salesforce channel here in slack so ISVs can learn from others’ experience working with Salesforce as a partner. (Head over to join in on the discussion and intro yourself!) • The Cloud Software Association has created the complete integrated partner launch checklist Joe Ondrejcka, Salesforce AppExchange has provided resources to get started with the AppExchange:
• What resources are available to AppExchange partners? The best resource is the overview • How to get a Partnership Account Manager (PAM)? Start with the ISV Onboarding Guide. Based on the new program tiers, this will determine the benefits they get access to including a PAM. Gabe Caldwell, Formstack is also making himself available.
• Learn more about Formstack: www.formstack.com • Interested in Partnering with Formstack? https://www.formstack.com/partners • Reach out to Gabe with questions.
--
How did Formstack maximize its Salesforce partnership?
Gabe Caldwell, Formstack and Joe Ondrejcka, Salesforce AppExchange had a candid exchange discussing what it took to level up Formstack’s partnership with Salesforce from 15% YoY growth to 299% YoY growth.
Here’s the video: https://bit.ly/2VxxitR
• We created a #salesforce channel here in slack so ISVs can learn from others’ experience working with Salesforce as a partner. (Head over to join in on the discussion and intro yourself!) • The Cloud Software Association has created the complete integrated partner launch checklist Joe Ondrejcka, Salesforce AppExchange has provided resources to get started with the AppExchange:
• What resources are available to AppExchange partners? The best resource is the overview • How to get a Partnership Account Manager (PAM)? Start with the ISV Onboarding Guide. Based on the new program tiers, this will determine the benefits they get access to including a PAM. Gabe Caldwell, Formstack is also making himself available.
• Learn more about Formstack: www.formstack.com • Interested in Partnering with Formstack? https://www.formstack.com/partners • Reach out to Gabe with questions.
Heads up, wanted to remind you all about tomorrow
Tomorrow at 10 am PT / 1 pm ET we’re inviting Cory Snyder, Director, Global Channel @ ActiveCampaign into #general for our next Ask-Me-Anything!
-- Some background…
Cory has over 13 years of experience working in MARTECH SaaS, helping build and scale Channel/Partnership program. Cory has had the opportunity to help build partner programs and channel orgs for 6 companies ranging from small agencies to over 100M companies. Companies like Infusionsoft/Keap, Zenreach, and now ActiveCampaign.
Recently Cory took on the role as Director, Global Channel at ActiveCampaign and, in the last 6 months, has relaunched a more focused Agency program, launched a new one to many Partner Onboarding, new partner journey, and more. All while leveraging the current team and shifting their positions to fit their skillset and the needs of the partners.
Previous to ActiveCampaign, Cory was at Infusionsoft/Keap for 10 years, helping them grow from 15M to over 100M, building and launching their channel sales team, 3 partner programs, and growing revenues from 0 to over 1M in ARR per month from Certified Partners.
If you have questions about anything SaaS, scaling a channel org & its structure, comp plans, channel, hiring, culture, etc just ask.
Add the event into your calendar so you don’t miss it: http://evt.to/usashhgw
Tomorrow at 10 am PT / 1 pm ET we’re inviting Cory Snyder, Director, Global Channel @ ActiveCampaign into #general for our next Ask-Me-Anything!
-- Some background…
Cory has over 13 years of experience working in MARTECH SaaS, helping build and scale Channel/Partnership program. Cory has had the opportunity to help build partner programs and channel orgs for 6 companies ranging from small agencies to over 100M companies. Companies like Infusionsoft/Keap, Zenreach, and now ActiveCampaign.
Recently Cory took on the role as Director, Global Channel at ActiveCampaign and, in the last 6 months, has relaunched a more focused Agency program, launched a new one to many Partner Onboarding, new partner journey, and more. All while leveraging the current team and shifting their positions to fit their skillset and the needs of the partners.
Previous to ActiveCampaign, Cory was at Infusionsoft/Keap for 10 years, helping them grow from 15M to over 100M, building and launching their channel sales team, 3 partner programs, and growing revenues from 0 to over 1M in ARR per month from Certified Partners.
If you have questions about anything SaaS, scaling a channel org & its structure, comp plans, channel, hiring, culture, etc just ask.
Add the event into your calendar so you don’t miss it: http://evt.to/usashhgw
@channel
Our next Ask-Me-Anything resumes in T-Minus 1 Hour here in #general with Cory Snyder, Director, Global Channel @ ActiveCampaign — get ready for an action packed session!
Want to get involved?
• Have a think about what you want to ask Cory! • Head back to #general in 1 hour to get your questions answered! • Comment below if you’re joining in on the action?
Cory has over 13 years of experience working in MARTECH SaaS, helping build and scale Channel/Partnership program. Cory has had the opportunity to help build partner programs and channel orgs for 6 companies ranging from small agencies to over 100M companies. Companies like Infusionsoft/Keap, Zenreach, and now ActiveCampaign.
Recently Cory took on the role as Director, Global Channel at ActiveCampaign and, in the last 6 months, has relaunched a more focused Agency program, launched a new one to many Partner Onboarding, new partner journey, and more. All while leveraging the current team and shifting their positions to fit their skillset and the needs of the partners.
Previous to ActiveCampaign, Cory was at Infusionsoft/Keap for 10 years, helping them grow from 15M to over 100M, building and launching their channel sales team, 3 partner programs, and growing revenues from 0 to over 1M in ARR per month from Certified Partners.
If you have questions about anything SaaS, scaling a channel org & its structure, comp plans, channel, hiring, culture, etc just ask.
Our next Ask-Me-Anything resumes in T-Minus 1 Hour here in #general
with Cory Snyder, Director, Global Channel @ ActiveCampaign — get ready for an action packed session!
Want to get involved?
• Have a think about what you want to ask Cory! • Head back to #general in 1 hour to get your questions answered! • Comment below if you’re joining in on the action?
Cory has over 13 years of experience working in MARTECH SaaS, helping build and scale Channel/Partnership program. Cory has had the opportunity to help build partner programs and channel orgs for 6 companies ranging from small agencies to over 100M companies. Companies like Infusionsoft/Keap, Zenreach, and now ActiveCampaign.
Recently Cory took on the role as Director, Global Channel at ActiveCampaign and, in the last 6 months, has relaunched a more focused Agency program, launched a new one to many Partner Onboarding, new partner journey, and more. All while leveraging the current team and shifting their positions to fit their skillset and the needs of the partners.
Previous to ActiveCampaign, Cory was at Infusionsoft/Keap for 10 years, helping them grow from 15M to over 100M, building and launching their channel sales team, 3 partner programs, and growing revenues from 0 to over 1M in ARR per month from Certified Partners.
If you have questions about anything SaaS, scaling a channel org & its structure, comp plans, channel, hiring, culture, etc just ask.
It’s almost time. 8 minute warning @here — Get your questions ready!!
We’re welcoming Cory Snyder, Director, Global Channel @ ActiveCampaign into #general for this power hour Ask-Me-Anything!
@Cory Snyder will be free to answer your questions about anything around SaaS, scaling a channel org & its structure, comp plans, channel, hiring, culture, etc!
🧹 How to participate? — Ask your questions here in #general -> Cory will answer via Slack’s thread feature, if you want to discuss you answer please be sure to keep your convo threaded within the ‘reply / thread’ feature.
See you soon!
@channel It is time!
Let’s get into our next AMA. Today we’ve got the pleasure of having Cory Snyder, Director, Global Channel @ ActiveCampaign here in #general for the next hour!
• Cory has over 13 years of experience working in MARTECH SaaS, helping build and scale Channel/Partnership program. Cory has had the opportunity to help build partner programs and channel orgs for 6 companies ranging from small agencies to over 100M companies. Companies like Infusionsoft/Keap, Zenreach, and now ActiveCampaign.
• Recently Cory took on the role as Director, Global Channel at ActiveCampaign and, in the last 6 months, has relaunched a more focused Agency program, launched a new one to many Partner Onboarding, new partner journey, and more. All while leveraging the current team and shifting their positions to fit their skillset and the needs of the partners.
• Previous to ActiveCampaign, Cory was at Infusionsoft/Keap for 10 years, helping them grow from 15M to over 100M, building and launching their channel sales team, 3 partner programs, and growing revenues from 0 to over 1M in ARR per month from Certified Partners.
If you have questions about anything SaaS, scaling a channel org & its structure, comp plans, channel, hiring, culture, etc just ask.
Note 🧹 If you’ve got something to add be sure to use the ‘reply’ feature in Slack so we can keep these discussions threaded!
Looks like we’re already pretty underway so I’ll let you get to it @Cory Snyder
Let’s get into our next AMA. Today we’ve got the pleasure of having Cory Snyder, Director, Global Channel @ ActiveCampaign here in #general for the next hour!
• Cory has over 13 years of experience working in MARTECH SaaS, helping build and scale Channel/Partnership program. Cory has had the opportunity to help build partner programs and channel orgs for 6 companies ranging from small agencies to over 100M companies. Companies like Infusionsoft/Keap, Zenreach, and now ActiveCampaign.
• Recently Cory took on the role as Director, Global Channel at ActiveCampaign and, in the last 6 months, has relaunched a more focused Agency program, launched a new one to many Partner Onboarding, new partner journey, and more. All while leveraging the current team and shifting their positions to fit their skillset and the needs of the partners.
• Previous to ActiveCampaign, Cory was at Infusionsoft/Keap for 10 years, helping them grow from 15M to over 100M, building and launching their channel sales team, 3 partner programs, and growing revenues from 0 to over 1M in ARR per month from Certified Partners.
If you have questions about anything SaaS, scaling a channel org & its structure, comp plans, channel, hiring, culture, etc just ask.
Note 🧹 If you’ve got something to add be sure to use the ‘reply’ feature in Slack so we can keep these discussions threaded!
Looks like we’re already pretty underway so I’ll let you get to it @Cory Snyder
Hi @Cory Snyder Great to have you here
In my view, companies with active partner programs must have : A Partner marketing team, a Partner evangelism (Technology partnerships, ISVs, SIs) team, and Partner managers to foster and upscale existing relationships ; How would your views and suggestions align or diverge from the above - from your perspectives and experiences?
In my view, companies with active partner programs must have : A Partner marketing team, a Partner evangelism (Technology partnerships, ISVs, SIs) team, and Partner managers to foster and upscale existing relationships ; How would your views and suggestions align or diverge from the above - from your perspectives and experiences?
Yes as a individual partner, measuring those, 100% agreed. I meant as a Partner Program Manager/Channel/Territory etc are those metrics measured, and considered when determining the success of a partner program.
To take that one step further, Which is a better metric of success when presenting the health of a partner program? “We had 153 sales up this quarter from 122 sales last quarter! Hooray we’re growing.” OR “Our revenue is staying strong and level this quarter!” The reason I ask is you can tout sales every month, but if the customer churns after 1-3 months, you have a problem, but it gives a superficial appearance that there’s consistent growth, but it also likely incentivizes partner sales and friendly competition, not always a bad thing in a way.
Sorry that migh be more than able to swallow here as the hour is just about to wrap up.
To take that one step further, Which is a better metric of success when presenting the health of a partner program? “We had 153 sales up this quarter from 122 sales last quarter! Hooray we’re growing.” OR “Our revenue is staying strong and level this quarter!” The reason I ask is you can tout sales every month, but if the customer churns after 1-3 months, you have a problem, but it gives a superficial appearance that there’s consistent growth, but it also likely incentivizes partner sales and friendly competition, not always a bad thing in a way.
Sorry that migh be more than able to swallow here as the hour is just about to wrap up.
@Cory Snyder thank you so much it’s been great having you here for the past hour, tons of learnings shared!
I must say that was an awesome session, really enjoyed the discussion — I hope you all enjoyed the hour!
p.s Hope you all have a great 4th of July weekend!
I must say that was an awesome session, really enjoyed the discussion
— I hope you all enjoyed the hour!
p.s Hope you all have a great 4th of July weekend!
Hey folks. We just wrapped up a glossy two-pager to [attempt to ] clarify why MeasureMatch's Partner Hubs are worth baking into SaaS/enterprise technology vendors' GTM strategies - to grow new channel partner relationships and to deepen existing ones. Check it out here: https://measurematch.docsend.com/view/tjdiikcmj24h7jbu. All ideas welcomed.
] clarify why MeasureMatch's Partner Hubs are worth baking into SaaS/enterprise technology vendors' GTM strategies - to grow new channel partner relationships and to deepen existing ones. Check it out here: https://measurematch.docsend.com/view/tjdiikcmj24h7jbu. All ideas welcomed.
Hi @James Sandoval (MeasureMatch) I like it alot, I like the 2 sections of "new route" and then the GTM strategy page. Is there a way in one of the bullets you can give an example under "measure partner performance" - see what partners perform best <<< very vague - in terms of MRR? Quantity? Just any examples in that section I think would be good
Oooo...this is excellent @Kelly Sarabyn (HubSpot)! Thank you. I’ll look at each of your items and bake into the work we’re doing to improve the doc. Thank you so much
@Janine Perro Thank you! I’ll circle back with notes and answers. I’m deep in prepping dinner for the fam now
@Kelly Sarabyn (HubSpot) Lots of great points. The copy is mind and I know I can get a little verbose...over excited. I've done some surgery off the back of your recs, which are very much appreciated. I love feedback like this .
@Janine Perro Great question re: partner performance measurement. I'll see what we can bake in. It may be worth [attempting to] clarify that we're not trying to become another system for recording product sales by partners (there are lots of systems already out there). We'll have some of that data to demonstrate our platform's value to software vendors at a high level, but things like MRR and commission/referral/affiliate fee management are for PMPs and related orgs. Also important is that we have no plans to monetise on product sales - when service providers in our network sell products/licences into clients as part of their service engagements, any/all commissions are between software vendors and service providers. MeasureMatch makes money through each services contract and a soon to be released subscriptions model on the vendor side of the platform.
Clearly, kinda complex and a lot to distil into a handful of bullets.
.
@Janine Perro Great question re: partner performance measurement. I'll see what we can bake in. It may be worth [attempting to] clarify that we're not trying to become another system for recording product sales by partners (there are lots of systems already out there). We'll have some of that data to demonstrate our platform's value to software vendors at a high level, but things like MRR and commission/referral/affiliate fee management are for PMPs and related orgs. Also important is that we have no plans to monetise on product sales - when service providers in our network sell products/licences into clients as part of their service engagements, any/all commissions are between software vendors and service providers. MeasureMatch makes money through each services contract and a soon to be released subscriptions model on the vendor side of the platform.
Clearly, kinda complex and a lot to distil into a handful of bullets
.
Hello all - happy Monday - @Sunir Shah gave me the go ahead to post a little intro to our new and unique accelerator a few you know and us here at Partnerprograms arre hosting starting August 1st.
If you are a part of a SaaS currently exploring or iterating on an agency-focused partnerships channel for 2021, this is perfect for you.
36 sessions 14 experts 90 days of training The ONLY training for partner teams from all sides of the SaaS-agency partnership!
We'd love to have you
@Bryn Jones @Sunir Shah @Jess Waldeck @GJ - Apideck are all teaching sessions along with some top agency partners like Hawke Media, Electric, Aptitude8, Invisible PPC, Cyberbytes and Stephen Steers.
https://partnerprograms.io/resources/partner-program-accelerator/
If you are a part of a SaaS currently exploring or iterating on an agency-focused partnerships channel for 2021, this is perfect for you.
36 sessions 14 experts 90 days of training The ONLY training for partner teams from all sides of the SaaS-agency partnership!
We'd love to have you
@Bryn Jones @Sunir Shah @Jess Waldeck @GJ - Apideck are all teaching sessions along with some top agency partners like Hawke Media, Electric, Aptitude8, Invisible PPC, Cyberbytes and Stephen Steers.
https://partnerprograms.io/resources/partner-program-accelerator/
Afternoon from London, hope everyone’s enjoying their week
It’s been a minute and a half since I’ve done this… It’s time for some mid-week content
• Have you / your team produced / come across any ‘share-worthy’ content over the past few days? • Blogs, Webinars, Virtual Events, Podcasts, it can be anything!
Drop a link in the thread and let everyone know below!
It’s been a minute and a half since I’ve done this… It’s time for some mid-week content
• Have you / your team produced / come across any ‘share-worthy’ content over the past few days? • Blogs, Webinars, Virtual Events, Podcasts, it can be anything!
Drop a link in the thread and let everyone know below!
INFLUENCER BRAND DEALS and SPONSORSHIPS.
I’m creating a resource and am looking to interview a few people that represent brands and how they approach brand deals and sponsorships with influencers on YouTube, Instagram, Podcasts, Virtual Summits, and other Social Media/Channels.
If you’re in this space, I’d love to chat, please send me a DM here.
If you’re in this space, I’d love to chat, please send me a DM here.
Good Morning from London! We finally have a little bit of sun (a rarity over here)
Later today we’ve got our next pairing in #coffee-time️ ️
Don’t know what #coffee-time is?
• We’ve deployed Donut into the channel which auto pairs members of the channel bi-weekly on Mondays at 10 am PT / 1pm ET
• All you need to do is be a member in the channel! No profiles are created and you’re auto paired every other Monday!
• What happens if you can’t make the time? You can circle back whenever you get a moment, the meeting doesn’t take place then, it marks the time when Donut puts you and your pairing into a chat to schedule your meeting!
Look forward to pairing with one of you later!
Later today we’ve got our next pairing in #coffee-time
️ ️
Don’t know what #coffee-time is?
• We’ve deployed Donut into the channel which auto pairs members of the channel bi-weekly on Mondays at 10 am PT / 1pm ET
• All you need to do is be a member in the channel! No profiles are created and you’re auto paired every other Monday!
• What happens if you can’t make the time? You can circle back whenever you get a moment, the meeting doesn’t take place then, it marks the time when Donut puts you and your pairing into a chat to schedule your meeting!
Look forward to pairing with one of you later!
hey @Agnese Kalnina! would love to chat - I know our respective partner marketing teams have been in touch a bit recently feel free to DM me and we'll set something up!
feel free to DM me and we'll set something up!
Hi @Agnese Kalnina Crossbeam is another great resource and has put together some reports on this. @Sean Blanda (Crossbeam) put together a State of Partnerships report on KPIs, titles, etc. that you might find helpful https://blog.crossbeam.com/2020-partner-ecosystem-report?utm_source=hs_email&utm_medium=email&utm_content=81906801&_hsenc=p2ANqtz-83bKSqUYfLQUhw6dMpHP9HvNGl8ananfTuNwNTaKoFp9BZ_cqE-z31W_7LukTyFrqj2MZSE_ipFahDdhMUWyi6mWKTbQ&_hsmi=81906801
https://blog.crossbeam.com/2020-partner-ecosystem-report?utm_source=hs_email&utm_medium=email&utm_content=81906801&_hsenc=p2ANqtz-83bKSqUYfLQUhw6dMpHP9HvNGl8ananfTuNwNTaKoFp9BZ_cqE-z31W_7LukTyFrqj2MZSE_ipFahDdhMUWyi6mWKTbQ&_hsmi=81906801
Hey @channel wanted to give an update
This Thursday at 10 am PT / 1 pm ET we’re inviting Cristina Flaschen Founder and CEO @ Pandium into #general for another exciting Ask-Me-Anything!
Want to get involved?
• React to this message with a to confirm your attendance
• Add the event into your calendar so you don’t miss it: http://evt.to/usiigdow
-- Some background…
Cristina Flaschen has 10 years of experience working in technology partnerships, helping to execute integrations at multiple different SaaS companies.
Most recently, Cristina is the founder and CEO of Pandium, an integration platform specifically designed to power in-app integration marketplaces. Through Pandium, she has interacted with hundreds of technology partnership leaders and helped SaaS companies to successfully execute on their partnership strategy with minimal engineering resources.
Previous to Pandium, Cristina managed integration projects and technical implementation teams for over a decade, including at Handshake (acquired by Shopify), Booker (acquired by MindBody), and Arbela Technologies.
If you have any questions on developing a technology partnership program, building and maintaining integrations, launching an in-app marketplace, or the importance of SaaS product integrations (Pandium recently released a report on product integrations at the 1000 fastest growing SaaS companies), Cristina would be happy to help.
Hope to see you there!
This Thursday at 10 am PT / 1 pm ET we’re inviting Cristina Flaschen Founder and CEO @ Pandium into #general for another exciting Ask-Me-Anything!
Want to get involved?
• React to this message with a
to confirm your attendance
• Add the event into your calendar so you don’t miss it: http://evt.to/usiigdow
-- Some background…
Cristina Flaschen has 10 years of experience working in technology partnerships, helping to execute integrations at multiple different SaaS companies.
Most recently, Cristina is the founder and CEO of Pandium, an integration platform specifically designed to power in-app integration marketplaces. Through Pandium, she has interacted with hundreds of technology partnership leaders and helped SaaS companies to successfully execute on their partnership strategy with minimal engineering resources.
Previous to Pandium, Cristina managed integration projects and technical implementation teams for over a decade, including at Handshake (acquired by Shopify), Booker (acquired by MindBody), and Arbela Technologies.
If you have any questions on developing a technology partnership program, building and maintaining integrations, launching an in-app marketplace, or the importance of SaaS product integrations (Pandium recently released a report on product integrations at the 1000 fastest growing SaaS companies), Cristina would be happy to help.
Hope to see you there!
@here
Tomorrow at 10 am PT / 1 pm ET we’re inviting Cristina Flaschen Founder and CEO @ Pandium into #general for another exciting Ask-Me-Anything!
-- Some background…
Cristina Flaschen has 10 years of experience working in technology partnerships, helping to execute integrations at multiple different SaaS companies.
Most recently, Cristina is the founder and CEO of Pandium, an integration platform specifically designed to power in-app integration marketplaces. Through Pandium, she has interacted with hundreds of technology partnership leaders and helped SaaS companies to successfully execute on their partnership strategy with minimal engineering resources.
Previous to Pandium, Cristina managed integration projects and technical implementation teams for over a decade, including at Handshake (acquired by Shopify), Booker (acquired by MindBody), and Arbela Technologies.
If you have any questions on developing a technology partnership program, building and maintaining integrations, launching an in-app marketplace, or the importance of SaaS product integrations (Pandium recently released a report on product integrations at the 1000 fastest growing SaaS companies), Cristina would be happy to help.
Add the event into your calendar: http://evt.to/usiigdow
Tomorrow at 10 am PT / 1 pm ET we’re inviting Cristina Flaschen Founder and CEO @ Pandium into #general for another exciting Ask-Me-Anything!
-- Some background…
Cristina Flaschen has 10 years of experience working in technology partnerships, helping to execute integrations at multiple different SaaS companies.
Most recently, Cristina is the founder and CEO of Pandium, an integration platform specifically designed to power in-app integration marketplaces. Through Pandium, she has interacted with hundreds of technology partnership leaders and helped SaaS companies to successfully execute on their partnership strategy with minimal engineering resources.
Previous to Pandium, Cristina managed integration projects and technical implementation teams for over a decade, including at Handshake (acquired by Shopify), Booker (acquired by MindBody), and Arbela Technologies.
If you have any questions on developing a technology partnership program, building and maintaining integrations, launching an in-app marketplace, or the importance of SaaS product integrations (Pandium recently released a report on product integrations at the 1000 fastest growing SaaS companies), Cristina would be happy to help.
Add the event into your calendar: http://evt.to/usiigdow
Ive always had push back internally against lead sharing, dont ask !!! works best when can do that, in Europe its a way to gain territory foothold with a partner and get over language barriers. Trial customer signing up in Israel doesn't really want a call from Australian SDR based in London Going back to your question, again based on maturity I have kept margins the same when its immature program and developing partners, reduced when mature program. Hope makes sense
Going back to your question, again based on maturity I have kept margins the same when its immature program and developing partners, reduced when mature program. Hope makes sense
@channel
Our next Ask-Me-Anything resumes in T-Minus 1 Hour here in #general with Cristina Flaschen Founder and CEO @ Pandium— get ready for an action packed session!
Want to get involved?
• Have a think about what you want to ask Cristina (now!) • Head back to #general in 1 hour to get your questions answered!
Some background…
Cristina Flaschen has 10 years of experience working in technology partnerships, helping to execute integrations at multiple different SaaS companies.
Most recently, Cristina is the founder and CEO of Pandium, an integration platform specifically designed to power in-app integration marketplaces. Through Pandium, she has interacted with hundreds of technology partnership leaders and helped SaaS companies to successfully execute on their partnership strategy with minimal engineering resources.
Previous to Pandium, Cristina managed integration projects and technical implementation teams for over a decade, including at Handshake (acquired by Shopify), Booker (acquired by MindBody), and Arbela Technologies.
If you have any questions on developing a technology partnership program, building and maintaining integrations, launching an in-app marketplace, or the importance of SaaS product integrations (Pandium recently released a report on product integrations at the 1000 fastest growing SaaS companies), Cristina would be happy to help.
Hope to see you there!
Our next Ask-Me-Anything resumes in T-Minus 1 Hour here in #general
with Cristina Flaschen Founder and CEO @ Pandium— get ready for an action packed session!
Want to get involved?
• Have a think about what you want to ask Cristina (now!) • Head back to #general in 1 hour to get your questions answered!
Some background…
Cristina Flaschen has 10 years of experience working in technology partnerships, helping to execute integrations at multiple different SaaS companies.
Most recently, Cristina is the founder and CEO of Pandium, an integration platform specifically designed to power in-app integration marketplaces. Through Pandium, she has interacted with hundreds of technology partnership leaders and helped SaaS companies to successfully execute on their partnership strategy with minimal engineering resources.
Previous to Pandium, Cristina managed integration projects and technical implementation teams for over a decade, including at Handshake (acquired by Shopify), Booker (acquired by MindBody), and Arbela Technologies.
If you have any questions on developing a technology partnership program, building and maintaining integrations, launching an in-app marketplace, or the importance of SaaS product integrations (Pandium recently released a report on product integrations at the 1000 fastest growing SaaS companies), Cristina would be happy to help.
Hope to see you there!
T-Minus 10 mins until our next AMA. Get your questions ready @channel!!
We’re inviting Cristina Flaschen Founder and CEO @ Pandium into #general for this hour.
If you have any questions on developing a technology partnership program, building and maintaining integrations, launching an in-app marketplace, or the importance of SaaS product integrations (Pandium recently released a report on product integrations at the 1000 fastest growing SaaS companies), @Cristina Flaschen will be happy to help!
🧹 Please note, if you’re getting involved please post your questions here in #general and when Cristina answers, be sure to keep your discussions threaded using Slack’s ‘Reply’ feature.
See you in 10!
Welcome @Cristina Flaschen! Very excited to see you featured in the AMA. The content Pandium is producing is top notch . My question, once a SaaS company has greenlit a Technology Partner Program (API/SDK builds are on the product roadmap) what are the first steps or milestones (starting from zero) you should tackle from the product side and on the BD/partnerships side?
. My question, once a SaaS company has greenlit a Technology Partner Program (API/SDK builds are on the product roadmap) what are the first steps or milestones (starting from zero) you should tackle from the product side and on the BD/partnerships side?
It is time @channel!
Let’s get into our next AMA. Today we’ve got the pleasure of having Cristina Flaschen Founder and CEO @ Pandium here in #general for the next hour!
Cristina Flaschen has 10 years of experience working in technology partnerships, helping to execute integrations at multiple different SaaS companies.
Most recently, Cristina is the founder and CEO of Pandium, an integration platform specifically designed to power in-app integration marketplaces. Through Pandium, she has interacted with hundreds of technology partnership leaders and helped SaaS companies to successfully execute on their partnership strategy with minimal engineering resources.
Previous to Pandium, Cristina managed integration projects and technical implementation teams for over a decade, including at Handshake (acquired by Shopify), Booker (acquired by MindBody), and Arbela Technologies.
If you have any questions on developing a technology partnership program, building and maintaining integrations, launching an in-app marketplace, or the importance of SaaS product integrations (Pandium recently released a report on product integrations at the 1000 fastest growing SaaS companies), @Cristina Flaschen will be happy to help.
Please be sure to use the ‘reply’ feature in Slack so we can keep these discussions threaded!
Over to you @Cristina Flaschen thanks for being here, it’s great to have you for the hour.
Let’s get into our next AMA. Today we’ve got the pleasure of having Cristina Flaschen Founder and CEO @ Pandium here in #general for the next hour!
Cristina Flaschen has 10 years of experience working in technology partnerships, helping to execute integrations at multiple different SaaS companies.
Most recently, Cristina is the founder and CEO of Pandium, an integration platform specifically designed to power in-app integration marketplaces. Through Pandium, she has interacted with hundreds of technology partnership leaders and helped SaaS companies to successfully execute on their partnership strategy with minimal engineering resources.
Previous to Pandium, Cristina managed integration projects and technical implementation teams for over a decade, including at Handshake (acquired by Shopify), Booker (acquired by MindBody), and Arbela Technologies.
If you have any questions on developing a technology partnership program, building and maintaining integrations, launching an in-app marketplace, or the importance of SaaS product integrations (Pandium recently released a report on product integrations at the 1000 fastest growing SaaS companies), @Cristina Flaschen will be happy to help.
Please be sure to use the ‘reply’ feature in Slack so we can keep these discussions threaded!
Over to you @Cristina Flaschen thanks for being here, it’s great to have you for the hour.
Can I brag? 
.....well, i work for HGS which is a leading CXM, BPM and Digital transformation (DT) services provider. Since, we are a services provider, I focus on creating channel partnerships with ISVs in the CXM, BPM and DT space. Recently closed relationships include Twilio and Amazon and we are flying high with them, being their SIs and Re-sellers. 
.....well, i work for HGS which is a leading CXM, BPM and Digital transformation (DT) services provider. Since, we are a services provider, I focus on creating channel partnerships with ISVs in the CXM, BPM and DT space. Recently closed relationships include Twilio and Amazon and we are flying high with them, being their SIs and Re-sellers.
@channel
Our next SaaS Connect 1:1 is just around the corner! Are you joining us?
• When? --> Thursday, July 23, 10am PT / 1pm ET • How to Join? --> https://us02web.zoom.us/webinar/register/WN_DoSnifAJQFSQrxhzpSdnHg • React with a to let us know you are attending!
--
It’s a constant debate. What is the strategic value of partnerships? How do you convince the C-suite and board to invest in a partnership program? Are you building an ecosystem or is it all about revenue?
• Brian Jambor, Head of Partnerships, Sendoso has over 10 years of experience building partnership programs. He convinced Sendoso to invest in partnerships by laying out a strong case for additional revenue. • Adrienne Coburn, Strategic Partnerships, Shopify built the service partner program at Uberflip and recently joined Shopify to scaling their strategic partner program. At Uberflip, she found success with a different approach by looking at what customer problems partners could solve. What worked? What didn’t? Why? What can we learn comparing the two approaches?
Our next SaaS Connect 1:1 is just around the corner! Are you joining us?
• When? --> Thursday, July 23, 10am PT / 1pm ET • How to Join? --> https://us02web.zoom.us/webinar/register/WN_DoSnifAJQFSQrxhzpSdnHg • React with a
to let us know you are attending!
--
It’s a constant debate. What is the strategic value of partnerships? How do you convince the C-suite and board to invest in a partnership program? Are you building an ecosystem or is it all about revenue?
• Brian Jambor, Head of Partnerships, Sendoso has over 10 years of experience building partnership programs. He convinced Sendoso to invest in partnerships by laying out a strong case for additional revenue. • Adrienne Coburn, Strategic Partnerships, Shopify built the service partner program at Uberflip and recently joined Shopify to scaling their strategic partner program. At Uberflip, she found success with a different approach by looking at what customer problems partners could solve. What worked? What didn’t? Why? What can we learn comparing the two approaches?
@channel Confession! My least favourite partnership conversation is the very first one I have to do. 
How do you convince your CEO to invest in partnerships? Is it all about revenue? Do ecosystems even matter?
I’ve invited experts Brian Jambor, Sendoso and Adrienne Coburn, Shopify to compare their stories of how they convinced their companies to invest in and keep growing partnerships.
Join us for a live discussion with Q&A.
Listen, learn, and ask questions that will help you. What worked? What didn’t? What can you learn from their experiences?
THIS Thursday 10am PT on Zoom. Register herehttps://us02web.zoom.us/webinar/register/WN_DoSnifAJQFSQrxhzpSdnHg
How do you convince your CEO to invest in partnerships? Is it all about revenue? Do ecosystems even matter?
I’ve invited experts Brian Jambor, Sendoso and Adrienne Coburn, Shopify to compare their stories of how they convinced their companies to invest in and keep growing partnerships.
Join us for a live discussion with Q&A.
Listen, learn, and ask questions that will help you. What worked? What didn’t? What can you learn from their experiences?
THIS Thursday 10am PT on Zoom. Register here
https://us02web.zoom.us/webinar/register/WN_DoSnifAJQFSQrxhzpSdnHg
Hey folks. So unsurprisingly the European Court of Justice voided the Privacy Shield treaty last week. We can expect no predictability over privacy laws for many years.
As partnership professionals we are responsible for negotiating how to move data between companies. Customers, our own companies, our partners, and our tools.
It’s part of the expectations of being a partnership professional to know how to navigate data compliance.
Fun times I know!
In my conversations, I see a large number of companies setting themselves for compliance trouble in the years to come when working with partners. For instance pushing end user data processing liability onto their channel partners, or creating partner accounts that mixes data owned by different end customers.
Do you have a good, clear data compliance framework at your company? I’d like to interview you for a SaaS connect 1:1.
As partnership professionals we are responsible for negotiating how to move data between companies. Customers, our own companies, our partners, and our tools.
It’s part of the expectations of being a partnership professional to know how to navigate data compliance.
Fun times I know!
In my conversations, I see a large number of companies setting themselves for compliance trouble in the years to come when working with partners. For instance pushing end user data processing liability onto their channel partners, or creating partner accounts that mixes data owned by different end customers.
Do you have a good, clear data compliance framework at your company? I’d like to interview you for a SaaS connect 1:1.
@here
Our next SaaS Connect 1:1 is coming up tomorrow! Are you joining us?
• Sendoso : Shopify, Thursday, July 23, 10am PT • Do CEOs only care about partnerships for revenue? Register here: https://us02web.zoom.us/webinar/register/WN_DoSnifAJQFSQrxhzpSdnHg
-- How do you convince the CEO to invest in partnerships? Is it all about revenue? Does an ecosystem matter strategically?
Our next two SaaS partnership leaders have built partnership teams from nothing by convincing leadership to invest more and more. In our next SaaS Connect 1:1 live discussion, they’ll tell their stories of how they found success.
• Brian Jambor, Head of Partnrships, Sendoso has over 10 years of experience building partnership programs. He convinced Sendoso to invest in partnerships by laying out a strong case for additional revenue.
• Adrienne Coburn, Strategic Partnerships, Shopify built the service partner program at Uberflip and recently joined Shopify to scaling their strategic partner program. At Uberflip, she found success focusing on what customer problems partners could solve.
What worked? What didn’t? Why? What can we learn comparing the two approaches?
Hope to see you there! — Bring your questions as they’ll be sure to answer in real time!
Our next SaaS Connect 1:1 is coming up tomorrow! Are you joining us?
• Sendoso : Shopify, Thursday, July 23, 10am PT • Do CEOs only care about partnerships for revenue? Register here: https://us02web.zoom.us/webinar/register/WN_DoSnifAJQFSQrxhzpSdnHg
-- How do you convince the CEO to invest in partnerships? Is it all about revenue? Does an ecosystem matter strategically?
Our next two SaaS partnership leaders have built partnership teams from nothing by convincing leadership to invest more and more. In our next SaaS Connect 1:1 live discussion, they’ll tell their stories of how they found success.
• Brian Jambor, Head of Partnrships, Sendoso has over 10 years of experience building partnership programs. He convinced Sendoso to invest in partnerships by laying out a strong case for additional revenue.
• Adrienne Coburn, Strategic Partnerships, Shopify built the service partner program at Uberflip and recently joined Shopify to scaling their strategic partner program. At Uberflip, she found success focusing on what customer problems partners could solve.
What worked? What didn’t? Why? What can we learn comparing the two approaches?
Hope to see you there! — Bring your questions as they’ll be sure to answer in real time!
@channel -- T-Minus 1 Hour until our next SaaS Connect 1:1
It’s not too late to register:https://us02web.zoom.us/webinar/register/WN_DoSnifAJQFSQrxhzpSdnHg
-- How do you convince the CEO to invest in partnerships? Is it all about revenue? Does an ecosystem matter strategically?
We’ve got two SaaS partnership leaders joining us alongside @Sunir Shah — Who’ve built partnership teams from nothing by convincing leadership to invest more and more.
Join us for this next SaaS Connect 1:1 live discussion! They’ll be sharing their stories of how they’ve found success.
Today we’re going welcoming:
• Brian Jambor, Head of Partnrships, Sendoso has over 10 years of experience building partnership programs. He convinced Sendoso to invest in partnerships by laying out a strong case for additional revenue. • Adrienne Coburn, Strategic Partnerships, Shopify built the service partner program at Uberflip and recently joined Shopify to scaling their strategic partner program. At Uberflip, she found success focusing on what customer problems partners could solve. Breaking down what you want to hear about! What worked? What didn’t? Why? + What we can learn from comparing the two approaches?
There will be a Question and Answer section within the session so come with your questions and expect some great answers!
Hope to see you there!
It’s not too late to register:
https://us02web.zoom.us/webinar/register/WN_DoSnifAJQFSQrxhzpSdnHg
-- How do you convince the CEO to invest in partnerships? Is it all about revenue? Does an ecosystem matter strategically?
We’ve got two SaaS partnership leaders joining us alongside @Sunir Shah — Who’ve built partnership teams from nothing by convincing leadership to invest more and more.
Join us for this next SaaS Connect 1:1 live discussion! They’ll be sharing their stories of how they’ve found success.
Today we’re going welcoming:
• Brian Jambor, Head of Partnrships, Sendoso has over 10 years of experience building partnership programs. He convinced Sendoso to invest in partnerships by laying out a strong case for additional revenue. • Adrienne Coburn, Strategic Partnerships, Shopify built the service partner program at Uberflip and recently joined Shopify to scaling their strategic partner program. At Uberflip, she found success focusing on what customer problems partners could solve. Breaking down what you want to hear about! What worked? What didn’t? Why? + What we can learn from comparing the two approaches?
There will be a Question and Answer section within the session so come with your questions and expect some great answers!
Hope to see you there!
@channel ---> 10 mins to go until our next SaaS Connect 1:1 with Sendoso and Shopify
Get ready for two SaaS partnership leaders who’ve built their built partnership teams from nothing by convincing leadership to invest more and more.
If you’ve not registered here’s the link to do so now: https://us02web.zoom.us/webinar/register/WN_DoSnifAJQFSQrxhzpSdnHg
We’re going to be welcoming Brian Jambor, Head of Partnrships, Sendoso and Adrienne Coburn, Strategic Partnerships, Shopify into our session for the hour!
• Brian has over 10 years of experience building partnership programs. He convinced Sendoso to invest in partnerships by laying out a strong case for additional revenue. • Adrienne built the service partner program at Uberflip and recently joined Shopify to scaling their strategic partner program. At Uberflip, she found success focusing on what customer problems partners could solve.
With @Sunir Shah delving into What worked? What didn’t? Why? and What can we learn comparing these two approaches?
Be sure to get your questions ready — See you in 10!
Get ready for two SaaS partnership leaders who’ve built their built partnership teams from nothing by convincing leadership to invest more and more.
If you’ve not registered here’s the link to do so now: https://us02web.zoom.us/webinar/register/WN_DoSnifAJQFSQrxhzpSdnHg
We’re going to be welcoming Brian Jambor, Head of Partnrships, Sendoso and Adrienne Coburn, Strategic Partnerships, Shopify into our session for the hour!
• Brian has over 10 years of experience building partnership programs. He convinced Sendoso to invest in partnerships by laying out a strong case for additional revenue. • Adrienne built the service partner program at Uberflip and recently joined Shopify to scaling their strategic partner program. At Uberflip, she found success focusing on what customer problems partners could solve.
With @Sunir Shah delving into What worked? What didn’t? Why? and What can we learn comparing these two approaches?
Be sure to get your questions ready — See you in 10!
Hope everyone had a good weekend!
Today is a good day as it’s time for our next pairing in #coffee-time at 10 am PT / 1 pm ET
What’s expected? What is #coffee-time?
• We’re using Donut to power pairings bi-weekly occurring with anyone who is a member of the channel #coffee-time
• All you need to do is be a member in this channel. No profiles are created and you will automatically be paired with another member of the channel bi-weekly on Mondays.
• You don’t have to sync up and meet at the set time when the pairing takes place. Circle back and startup a discussion whenever you get a moment, book some time in the calendar and network! — The timing just outlines when you and another member of #coffee-time will be paired.
Hope to see you there!
p.s. Please be sure to join ahead of 1-Hour ahead of today’s pairing to make the cut!
Today is a good day as it’s time for our next pairing in #coffee-time at 10 am PT / 1 pm ET
What’s expected? What is #coffee-time?
• We’re using Donut to power pairings bi-weekly occurring with anyone who is a member of the channel #coffee-time
• All you need to do is be a member in this channel. No profiles are created and you will automatically be paired with another member of the channel bi-weekly on Mondays.
• You don’t have to sync up and meet at the set time when the pairing takes place. Circle back and startup a discussion whenever you get a moment, book some time in the calendar and network! — The timing just outlines when you and another member of #coffee-time will be paired.
Hope to see you there!
p.s. Please be sure to join ahead of 1-Hour ahead of today’s pairing to make the cut!
LINKEDIN CONNECTION THREAD
By POPULAR demand we’re bringing this back! I’ve seen people sharing their LinkedIn profile’s across various channels within our community so felt it was only fair to bring this back.
Are you connected with everyone in here?
Don’t worry, Let’s make this official. It’s time to get acquainted and start connecting!
Leave your LinkedIn URL in this thread!
By POPULAR demand we’re bringing this back! I’ve seen people sharing their LinkedIn profile’s across various channels within our community so felt it was only fair to bring this back.
Are you connected with everyone in here?
Don’t worry, Let’s make this official. It’s time to get acquainted and start connecting!
Leave your LinkedIn URL in this thread!
Happy to connect
https://www.linkedin.com/in/agnese-kalnina/
https://www.linkedin.com/in/agnese-kalnina/
Looking forward for new connections! https://www.linkedin.com/in/michaelkalus/
https://www.linkedin.com/in/michaelkalus/
let's connect https://www.linkedin.com/in/helen-prashchur/
https://www.linkedin.com/in/helen-prashchur/
Hey all - hope everyone is enjoying their summers
We are going very heavy on IPP analysis for our friends with an awesome strategy and a new saas partnership we've formed that will help everyone find closer ideal matches for their programs.
We're going to do this for our Accelerator participants and Category Leaders, but I also wanted to offer you all the chance to have your persona's (agency only) added to the list free of charge so your team to have access to.
If you'd like your target persona to be added, please submit this form soon and we will share the frontend with you as soon as it's done:
https://airtable.com/shrl33TtQ16fBRtNd
We are going very heavy on IPP analysis for our friends with an awesome strategy and a new saas partnership we've formed that will help everyone find closer ideal matches for their programs.
We're going to do this for our Accelerator participants and Category Leaders, but I also wanted to offer you all the chance to have your persona's (agency only) added to the list free of charge so your team to have access to.
If you'd like your target persona to be added, please submit this form soon and we will share the frontend with you as soon as it's done:
https://airtable.com/shrl33TtQ16fBRtNd
Hey @Eugene Krimkevich, I have just finished up creating the upcoming SaaS Connect 1:1 which Sunir mentioned above. You can register to watch using the following link. Look forward to seeing you there
https://us02web.zoom.us/webinar/register/WN_o30EoFbZRIWkicAopxN_wQ
https://us02web.zoom.us/webinar/register/WN_o30EoFbZRIWkicAopxN_wQ
Here are some best practices I've found over the past 18 months in doing this at :
1. Start small -- find friendly reps who want to work together and overlap territories. White glove those interactions to drive success. 2. Articulate value up front. Its hard to quantify the impact of partner influence in terms of speed to close or deal growth, but you can find quotes from key reps on your sales team and start tracking all the deals and pipeline thats being co-sold. 3. Show early results to sales leaders if they need convincing. Get managers on board -- go to team meetings and share your success as mentioned in (2) 4. Bring value to each conversation with a sales person : eg. Hey rep, i heard you're working on deal X , did you know that theyre a huge Y shop? I can into you to their sales people 5. Meet and brief every new AE 1:1 when they onboard (ive done this with 100+ reps and wont give it up because it helps me build the relationship, introduce them to the right systems, etc.) 6. Run a report of top deals your reps are working and white glove the top opptys 7. Create shared channels in Slack between your sales team and partner sales team 8. Track convos in shared channels, save to spreadsheet to track all convos. Go back to reps 2x a quarter to ask them how their convo went. Ask them if it "influenced' the deal. Track that info. 9. Work with bizpos to get influence into SFDC 10. Once in SFDC get tracking data out of spreadsheets and into SFDC
The holy grail is to get all of the reps to reach out on their own and report on their own , but thats super hard, especiailly for reporting -- so you';; have to do a lot of leg work till then.
:
1. Start small -- find friendly reps who want to work together and overlap territories. White glove those interactions to drive success. 2. Articulate value up front. Its hard to quantify the impact of partner influence in terms of speed to close or deal growth, but you can find quotes from key reps on your sales team and start tracking all the deals and pipeline thats being co-sold. 3. Show early results to sales leaders if they need convincing. Get managers on board -- go to team meetings and share your success as mentioned in (2) 4. Bring value to each conversation with a sales person : eg. Hey rep, i heard you're working on deal X , did you know that theyre a huge Y shop? I can into you to their sales people 5. Meet and brief every new AE 1:1 when they onboard (ive done this with 100+ reps and wont give it up because it helps me build the relationship, introduce them to the right systems, etc.) 6. Run a report of top deals your reps are working and white glove the top opptys 7. Create shared channels in Slack between your sales team and partner sales team 8. Track convos in shared channels, save to spreadsheet to track all convos. Go back to reps 2x a quarter to ask them how their convo went. Ask them if it "influenced' the deal. Track that info. 9. Work with bizpos to get influence into SFDC 10. Once in SFDC get tracking data out of spreadsheets and into SFDC
The holy grail is to get all of the reps to reach out on their own and report on their own , but thats super hard, especiailly for reporting -- so you';; have to do a lot of leg work till then.
Thanks for all the intel here folks, and great list of of best practices @Don Baron (Slack Partnerships), much appreciated! Borrowing several of these for my own playbook . Recurring theme I've heard reinforced a lot lately is to socialize and amplify partner-influenced wins with AEs and managers. Sounds obvious but easy to underinvest or not do it consistently.
. Recurring theme I've heard reinforced a lot lately is to socialize and amplify partner-influenced wins with AEs and managers. Sounds obvious but easy to underinvest or not do it consistently.
@here Good afternoon from a sunny London!
I’m seeing a ton of new faces across our community which is fantastic! — But this made me realise that some of you might not have discovered some of our great activities we have going on throughout our community week on week.
--
Do you know what #coffee-time is? ️️
Let me explain.
Outside of our channels we wanted to create a place where we could enable our members to get to know each other via the means of a virtual coffee one on one… Hence #coffee-time!
We deployed Donut into #coffee-time —> Donut auto pairs members of this channel bi-weekly on Mondays at 10 am PT / 1 pm ET via a direct message.
Do I need to do anything?
No. We don’t create profiles, all you need to do is join the channel ahead of our pairing to make the cut… (Next Monday is our next one!) — If you’ve got any questions you can Direct Message me!
Outside of that people have asked me… What happens if I can’t make that time?
Truth be told you can circle back whenever you get a moment… The meeting doesn’t take place at 10 am PT / 1 pm ET this just marks the moment when Donut works it’s magic and pairs you with another member.
Look forward to seeing some more of you join!
I’m seeing a ton of new faces across our community which is fantastic!
— But this made me realise that some of you might not have discovered some of our great activities we have going on throughout our community week on week.
--
Do you know what #coffee-time is? ️
️
Let me explain.
Outside of our channels we wanted to create a place where we could enable our members to get to know each other via the means of a virtual coffee one on one… Hence #coffee-time!
We deployed Donut into #coffee-time —> Donut auto pairs members of this channel bi-weekly on Mondays at 10 am PT / 1 pm ET via a direct message.
Do I need to do anything?
No. We don’t create profiles, all you need to do is join the channel ahead of our pairing to make the cut… (Next Monday is our next one!) — If you’ve got any questions you can Direct Message me!
Outside of that people have asked me… What happens if I can’t make that time?
Truth be told you can circle back whenever you get a moment… The meeting doesn’t take place at 10 am PT / 1 pm ET this just marks the moment when Donut works it’s magic and pairs you with another member.
Look forward to seeing some more of you join!
@channel One thing that will help immensely is changing your display name in Slack to your Full Name (Company)
1. At the Slack settings drop down at the top left 2. Click on View Profile 3. Then click on Edit profile in the righthand profile view 4. Change your display name to Full Name (Company) 5. Save changes
1. At the Slack settings drop down at the top left 2. Click on View Profile 3. Then click on Edit profile in the righthand profile view 4. Change your display name to Full Name (Company) 5. Save changes
@channel So, what DO channel partners really want?
If there was ever a question for 2020 in SaaS partnerships, it’s how do I activate more of my channel partners? I’m on the hunt to find out.
There are few people who are as immersed in making channels work as Daniel Graff-Radford, CEO, Allbound. His company works every day to make software channel programs successful.
Join Daniel and me tomorrow where we breakdown the mysterious psyches of our channel and service partners. Do they want more commissions? Do they want clients? Do they just want a hug?
Register here. TOMORROW Wednesday, August 5 at 11am PT https://zoom.us/webinar/register/5915952773679/WN_ZhuI3moFT3-En2FQaWc4uA
If there was ever a question for 2020 in SaaS partnerships, it’s how do I activate more of my channel partners? I’m on the hunt to find out.
There are few people who are as immersed in making channels work as Daniel Graff-Radford, CEO, Allbound. His company works every day to make software channel programs successful.
Join Daniel and me tomorrow where we breakdown the mysterious psyches of our channel and service partners. Do they want more commissions? Do they want clients? Do they just want a hug?
Register here. TOMORROW Wednesday, August 5 at 11am PT https://zoom.us/webinar/register/5915952773679/WN_ZhuI3moFT3-En2FQaWc4uA
Hey @channel Announcement time!
Next Thursday, August 13th 10 am PT / 1 pm ET we’re having our next exciting SaaS Connect 1:1!
Want to get involved? • React to this message with a to confirm your attendance
• Register to gain access to the live session: https://us02web.zoom.us/webinar/register/WN_o30EoFbZRIWkicAopxN_wQ
--
Can you turn your tech partners into a revenue driver?
Integrations always seem like a good strategy. After all, customers demand them. But let’s be honest, how do you measure results? Adoption? Retention?
What really drives a SaaS company is revenue. How do you turn your tech partner ecosystem into a revenue generator?
Forced by COVID to innovate, Rajiv Ramanan at FreshWorks unlocked a powerful new channel this year. Jake Wallace from SignEasy, has been working hand in hand with Rajiv to find revenue in their integrated partnership.
Join us to live to find out… How are SignEasy and FreshWorks driving more sales together? What works? What hasn’t?
We will also have a live Q&A where you’ll be able to put forward your questions to @Rajiv Ramanan and @Jake Wallace! — Start to have a think about what you want to uncover / ask.
Hope to see you there!
Announcement time!
Next Thursday, August 13th 10 am PT / 1 pm ET we’re having our next exciting SaaS Connect 1:1!
Want to get involved? • React to this message with a
to confirm your attendance
• Register to gain access to the live session: https://us02web.zoom.us/webinar/register/WN_o30EoFbZRIWkicAopxN_wQ
--
Can you turn your tech partners into a revenue driver?
Integrations always seem like a good strategy. After all, customers demand them. But let’s be honest, how do you measure results? Adoption? Retention?
What really drives a SaaS company is revenue. How do you turn your tech partner ecosystem into a revenue generator?
Forced by COVID to innovate, Rajiv Ramanan at FreshWorks unlocked a powerful new channel this year. Jake Wallace from SignEasy, has been working hand in hand with Rajiv to find revenue in their integrated partnership.
Join us to live to find out… How are SignEasy and FreshWorks driving more sales together? What works? What hasn’t?
We will also have a live Q&A where you’ll be able to put forward your questions to @Rajiv Ramanan and @Jake Wallace! — Start to have a think about what you want to uncover / ask.
Hope to see you there!
@channel Our Slack is getting busy! Here’s how to get around.
Learning • #general — Ask questions, help your peers, and keep up with news here. • #reads — Found a useful resource on SaaS partnerships, marketing or leadership? Drop it here.
Oh, this crazy year!
• #jobs We use this to post recent openings!
• #covid19 — Help each other move forward through this difficult time together.
Networking
• #intros — Introduce yourself. Meet new members!
• #conferences — Attending or hosting a conference? Coordinate conference marketing or find fellow attendees here.
• #meetups — Holding a meetup or a local event? Drop it here.
• #coffee-time — Up your networking. We pair you up every 2 weeks for a virtual coffe with someone else in the community. ️
Go to market
• #salesforce — Need help navigating the Salesforce ecosystem? Get help from your peers.
• #marketing-opportunities Have a marketing opportunity? Looking for cosponsors or collaborators? Drop it here.
Learning • #general — Ask questions, help your peers, and keep up with news here. • #reads — Found a useful resource on SaaS partnerships, marketing or leadership? Drop it here.
Oh, this crazy year!
• #jobs We use this to post recent openings!
• #covid19 — Help each other move forward through this difficult time together.
Networking
• #intros — Introduce yourself. Meet new members!
• #conferences — Attending or hosting a conference? Coordinate conference marketing or find fellow attendees here.
• #meetups — Holding a meetup or a local event? Drop it here.
• #coffee-time — Up your networking. We pair you up every 2 weeks for a virtual coffe with someone else in the community. ️
Go to market
• #salesforce — Need help navigating the Salesforce ecosystem? Get help from your peers.
• #marketing-opportunities Have a marketing opportunity? Looking for cosponsors or collaborators? Drop it here.
Hey folks! I’m working on restructuring titles and growth plans for my teams at Zapier . I’m running into naming convention challenges, for example:
Partner Manager - IC role that manages our partners Manager, Partner Management - the manager over the partner managers
As you can see, it gets tricky as you try and plot these things out for a full career path. _*Does anyone have a growth path that they have successfully used? Suggestions for alternative titles?*_ Sharing my current framework in the thread below.
Afternoon from a sunny London!
I’m seeing a ton of new faces across our community which is fantastic! Made me realise, you might not have discovered one of my fave activities that occurs in our community week on week!
--
Do you know what #coffee-time is? ️️
Let me explain…
Outside of our channels we wanted to create a place where we could enable our members to get to know each other via the means of a virtual coffee one on one… Hence #coffee-time!
With that i mind we launched Donut into #coffee-time —> Donut auto pairs members of this channel bi-weekly on Mondays at 10 am PT / 1 pm ET via a direct message.
Do I need to do anything?
No. We don’t create profiles, all you need to do is join the channel ahead of our pairing to make the cut… (Today is our next one!) — If you’ve got any questions you can Direct Message me!
What happens if I can’t make that time?
Truth be told you can circle back whenever you get a moment… The meeting doesn’t take place at 10 am PT / 1 pm ET this just marks the moment when Donut works it’s magic and pairs you with another member.
Next pairing is today! Hope to see some more of you in there
I’m seeing a ton of new faces across our community which is fantastic!
Made me realise, you might not have discovered one of my fave activities that occurs in our community week on week!
--
Do you know what #coffee-time is? ️
️
Let me explain…
Outside of our channels we wanted to create a place where we could enable our members to get to know each other via the means of a virtual coffee one on one… Hence #coffee-time!
With that i mind we launched Donut into #coffee-time —> Donut auto pairs members of this channel bi-weekly on Mondays at 10 am PT / 1 pm ET via a direct message.
Do I need to do anything?
No. We don’t create profiles, all you need to do is join the channel ahead of our pairing to make the cut… (Today is our next one!) — If you’ve got any questions you can Direct Message me!
What happens if I can’t make that time?
Truth be told you can circle back whenever you get a moment… The meeting doesn’t take place at 10 am PT / 1 pm ET this just marks the moment when Donut works it’s magic and pairs you with another member.
Next pairing is today! Hope to see some more of you in there
Hi everyone! If you're a sales leader or someone in channels, partnerships, or alliances for a company that sells through one of the major Cloud Marketplaces (like AWS, Azure, GCP), I'd love to borrow 5 minutes of your time!
My company (Tackle) just launched the first-of-its-kind State of B2B Marketplaces 2020 Survey to help us collect and share data about how B2B companies leverage Cloud Marketplaces as an emerging revenue channel.
By completing the survey, you'll secure a copy of the findings and as a bonus, you'll be entered for a chance to win a $250 Amazon gift card! https://bit.ly/3k4q7El
Thank you so much in advance!
My company (Tackle) just launched the first-of-its-kind State of B2B Marketplaces 2020 Survey to help us collect and share data about how B2B companies leverage Cloud Marketplaces as an emerging revenue channel.
By completing the survey, you'll secure a copy of the findings and as a bonus, you'll be entered for a chance to win a $250 Amazon gift card! https://bit.ly/3k4q7El
Thank you so much in advance!
Hey @channel
Remember our next SaaS Connect 1:1 is just around the corner, coming up on Thursday at 10 am PT / 1 pm ET!
Register to gain access to the live session: https://us02web.zoom.us/webinar/register/WN_o30EoFbZRIWkicAopxN_wQ
Can you turn your tech partners into a revenue driver?
Integrations always seem like a good strategy. After all, customers demand them. But let’s be honest, how do you measure results? Adoption? Retention?
What really drives a SaaS company is revenue. How do you turn your tech partner ecosystem into a revenue generator?
Forced by COVID to innovate, Rajiv Ramanan at FreshWorks unlocked a powerful new channel this year. Jake Wallace from SignEasy, has been working hand in hand with Rajiv to find revenue in their integrated partnership.
Join us to live to find out… How are SignEasy and FreshWorks driving more sales together?
What works? What hasn’t?
We’re also having a live Q&A, you’ll be able to put forward your questions to @Rajiv Ramanan and @Jake Wallace!
Hope to see you there!
Remember our next SaaS Connect 1:1 is just around the corner, coming up on Thursday at 10 am PT / 1 pm ET!
Register to gain access to the live session: https://us02web.zoom.us/webinar/register/WN_o30EoFbZRIWkicAopxN_wQ
Can you turn your tech partners into a revenue driver?
Integrations always seem like a good strategy. After all, customers demand them. But let’s be honest, how do you measure results? Adoption? Retention?
What really drives a SaaS company is revenue. How do you turn your tech partner ecosystem into a revenue generator?
Forced by COVID to innovate, Rajiv Ramanan at FreshWorks unlocked a powerful new channel this year. Jake Wallace from SignEasy, has been working hand in hand with Rajiv to find revenue in their integrated partnership.
Join us to live to find out… How are SignEasy and FreshWorks driving more sales together?
What works? What hasn’t?
We’re also having a live Q&A, you’ll be able to put forward your questions to @Rajiv Ramanan and @Jake Wallace!
Hope to see you there!
@channel Join us tomorrow at 10 am PT / 1pm ET for our next SaaS Connect 1:1 — Under a day to go!
Register to gain access to the live session: https://us02web.zoom.us/webinar/register/WN_o30EoFbZRIWkicAopxN_wQ
Can you turn your tech partners into a revenue driver?
Integrations always seem like a good strategy. After all, customers demand them. But let’s be honest, how do you measure results? Adoption? Retention?
What really drives a SaaS company is revenue. How do you turn your tech partner ecosystem into a revenue generator?
Forced by COVID to innovate, Rajiv Ramanan at FreshWorks unlocked a powerful new channel this year. Jake Wallace from SignEasy, has been working hand in hand with Rajiv to find revenue in their integrated partnership.
Join us to live to find out… How are SignEasy and FreshWorks driving more sales together?
What works? What hasn’t?
Get your questions ready to put forward to @U014CF9S06A> and <@U9D8G7KA7 within our Q&A!
See you tomorrow!
Join us tomorrow at 10 am PT / 1pm ET for our next SaaS Connect 1:1 — Under a day to go!
Register to gain access to the live session: https://us02web.zoom.us/webinar/register/WN_o30EoFbZRIWkicAopxN_wQ
Can you turn your tech partners into a revenue driver?
Integrations always seem like a good strategy. After all, customers demand them. But let’s be honest, how do you measure results? Adoption? Retention?
What really drives a SaaS company is revenue. How do you turn your tech partner ecosystem into a revenue generator?
Forced by COVID to innovate, Rajiv Ramanan at FreshWorks unlocked a powerful new channel this year. Jake Wallace from SignEasy, has been working hand in hand with Rajiv to find revenue in their integrated partnership.
Join us to live to find out… How are SignEasy and FreshWorks driving more sales together?
What works? What hasn’t?
Get your questions ready to put forward to @U014CF9S06A> and <@U9D8G7KA7 within our Q&A!
See you tomorrow!
On that note, we did a prep call yesterday for the webinar (register here) and hoo boy, this one is going to be hot.
This is the burning question this year: how do I get my partner team to prove it’s a revenue center?
@Rajiv Ramanan, FreshWorks kept dropping gold. He’s converting FreshWorks’s ecosystem strategy with tech partnerships into a revenue-oriented strategy with great success. I was stunned.
@Jake Wallace recently started at SignEasy to figure out a revenue path with tech partners, and was fortunate to get into the process with FreshWorks to learn and build a successful revenue program quickly. The amount they have figured out is impressive.
Come tomorrow with your questions.
This is the burning question this year: how do I get my partner team to prove it’s a revenue center?
@Rajiv Ramanan, FreshWorks kept dropping gold. He’s converting FreshWorks’s ecosystem strategy with tech partnerships into a revenue-oriented strategy with great success. I was stunned.
@Jake Wallace recently started at SignEasy to figure out a revenue path with tech partners, and was fortunate to get into the process with FreshWorks to learn and build a successful revenue program quickly. The amount they have figured out is impressive.
Come tomorrow with your questions.
Vena is a high revenue growth SaaS company with a focus on the Office of Finance market. Leveraging Excel interface and operating on the cloud platform, Vena is taking off with VARs, ISVs, and Technology Alliance partners.
We are working cross-functionally to evaluate and launch a Partner 2.0 program for the best customer journey and partner experience.
Would anyone want to share their experience and Partner Tiered Program learnings, do's / don'ts? Thoughts on naming conversion 'silver-gold-platinum'?
@channel T-Minus 1 Hour until our next SaaS Connect 1:1
It’s still not too late to register to gain access to our live session: https://us02web.zoom.us/webinar/register/WN_o30EoFbZRIWkicAopxN_wQ
Can you turn your tech partners into a revenue driver?
Integrations always seem like a good strategy. After all, customers demand them. But let’s be honest, how do you measure results? Adoption? Retention?
What really drives a SaaS company is revenue. How do you turn your tech partner ecosystem into a revenue generator?
Forced by COVID to innovate, Rajiv Ramanan at FreshWorks unlocked a powerful new channel this year. Jake Wallace from SignEasy, has been working hand in hand with Rajiv to find revenue in their integrated partnership.
Join us to live to find out… How are SignEasy and FreshWorks driving more sales together?
What works? What hasn’t?
Get your questions ready to put forward to @U014CF9S06A> and <@U9D8G7KA7 within our Q&A!
It’s still not too late to register to gain access to our live session: https://us02web.zoom.us/webinar/register/WN_o30EoFbZRIWkicAopxN_wQ
Can you turn your tech partners into a revenue driver?
Integrations always seem like a good strategy. After all, customers demand them. But let’s be honest, how do you measure results? Adoption? Retention?
What really drives a SaaS company is revenue. How do you turn your tech partner ecosystem into a revenue generator?
Forced by COVID to innovate, Rajiv Ramanan at FreshWorks unlocked a powerful new channel this year. Jake Wallace from SignEasy, has been working hand in hand with Rajiv to find revenue in their integrated partnership.
Join us to live to find out… How are SignEasy and FreshWorks driving more sales together?
What works? What hasn’t?
Get your questions ready to put forward to @U014CF9S06A> and <@U9D8G7KA7 within our Q&A!
@channel 10 minutes to go until our next SaaS Connect 1:1 with @U014CF9S06A> and <@U9D8G7KA7
If you head to your emails you will have received the link to join live — See you in soon!
If you head to your emails you will have received the link to join live — See you in soon!
It is time @channel for our next SaaS Connect 1:1!
Head to the registrant link you received via email to join in on this live session
Can you turn your tech partners into a revenue driver?
Integrations always seem like a good strategy. After all, customers demand them. But let’s be honest, how do you measure results? Adoption? Retention?
What really drives a SaaS company is revenue. How do you turn your tech partner ecosystem into a revenue generator?
Forced by COVID to innovate, Rajiv Ramanan at FreshWorks unlocked a powerful new channel this year. Jake Wallace from SignEasy, has been working hand in hand with Rajiv to find revenue in their integrated partnership.
Join us to live to find out… How are SignEasy and FreshWorks driving more sales together?
What works? What hasn’t?
Get your questions ready to put forward to @U014CF9S06A> and <@U9D8G7KA7 within our Q&A!
Head to the registrant link you received via email to join in on this live session
Can you turn your tech partners into a revenue driver?
Integrations always seem like a good strategy. After all, customers demand them. But let’s be honest, how do you measure results? Adoption? Retention?
What really drives a SaaS company is revenue. How do you turn your tech partner ecosystem into a revenue generator?
Forced by COVID to innovate, Rajiv Ramanan at FreshWorks unlocked a powerful new channel this year. Jake Wallace from SignEasy, has been working hand in hand with Rajiv to find revenue in their integrated partnership.
Join us to live to find out… How are SignEasy and FreshWorks driving more sales together?
What works? What hasn’t?
Get your questions ready to put forward to @U014CF9S06A> and <@U9D8G7KA7 within our Q&A!
Afternoon from London
I’m seeing a ton of new joiners across our community which is fantastic! Here’s a few tips and tricks to ensure you make the most out of our community moving forwards:
• Our Channel Navigation: https://www.cloudsoftwareassociation.com/wp-content/themes/csa/slack/general.html#p1596746256191900 • Updating Your Profile: https://www.cloudsoftwareassociation.com/wp-content/themes/csa/slack/general.html#p1596562396132500 • Coffee Time FAQ: https://www.cloudsoftwareassociation.com/wp-content/themes/csa/slack/general.html#p1596463347121000 • LinkedIn Connection Thread: https://www.cloudsoftwareassociation.com/wp-content/themes/csa/slack/general.html#p1595857146012200
Let me know if you have any questions (via this thread or DM me) — Have a great start the week!
I’m seeing a ton of new joiners across our community which is fantastic! Here’s a few tips and tricks to ensure you make the most out of our community moving forwards:
• Our Channel Navigation: https://www.cloudsoftwareassociation.com/wp-content/themes/csa/slack/general.html#p1596746256191900 • Updating Your Profile: https://www.cloudsoftwareassociation.com/wp-content/themes/csa/slack/general.html#p1596562396132500 • Coffee Time FAQ: https://www.cloudsoftwareassociation.com/wp-content/themes/csa/slack/general.html#p1596463347121000 • LinkedIn Connection Thread: https://www.cloudsoftwareassociation.com/wp-content/themes/csa/slack/general.html#p1595857146012200
Let me know if you have any questions (via this thread or DM me) — Have a great start the week!
Hi everyone, to celebrate the latest Forrester Channel Tech Stack 2020, we’re about to launch a channel tech directory and would like to include as many companies possible. Let us know if you’re missing
@channel [fixed link, whoops!] THURSDAY, 10am PT. What do you NEED to know about data and privacy as a partnership leader?
ALTERNATIVELY: When the
hits the fan, making sure you did the right thing.
You stand at the intersection between your company and your partners, constructing agreements that move and control customer data.
Data privacy law and trade law may not be your favourite topic, but you’re the one who negotiated the deal. You’re the one who’s going to be held accountable.
With the EU-US Privacy Shield struck down, Brexit, and the new Brazil, Japanese, Argentina, and Indian data privacy laws enacted, it’s a lot to digest.
Problems I’ve seen this year that you need to know what to do:
• Are your integrations legally transferring data? • Are you making your channel partners liable for data? Are they prepared for this? • Is customer data exposed because they are mixed in with other customers of the same partner? • Can you aggregate data? Join William Littman, Crownpeak and Micky Khanna, GDPRplan.com on Thursday, 10am https://us02web.zoom.us/webinar/register/WN_8pnid45vRDiRHxnNDJ7jcg
ALTERNATIVELY: When the
hits the fan, making sure you did the right thing.
You stand at the intersection between your company and your partners, constructing agreements that move and control customer data.
Data privacy law and trade law may not be your favourite topic, but you’re the one who negotiated the deal. You’re the one who’s going to be held accountable.
With the EU-US Privacy Shield struck down, Brexit, and the new Brazil, Japanese, Argentina, and Indian data privacy laws enacted, it’s a lot to digest.
Problems I’ve seen this year that you need to know what to do:
• Are your integrations legally transferring data? • Are you making your channel partners liable for data? Are they prepared for this? • Is customer data exposed because they are mixed in with other customers of the same partner? • Can you aggregate data? Join William Littman, Crownpeak and Micky Khanna, GDPRplan.com on Thursday, 10am https://us02web.zoom.us/webinar/register/WN_8pnid45vRDiRHxnNDJ7jcg
I don’t post here often, but this group has been an invaluable resource to me this year. Thank you I’ve been trying to be more active on LinkedIn where I have more than 15k followers - especially as I navigate my way to the next stop in my journey. Today I wrote a more general dive into partnerships after a great chat wtih @Alex Glenn: https://www.linkedin.com/posts/dweinberg_partnerships-sales-partnerprogram-activity-6701597568931028992-j5hT
My audience on LinkedIn is more broad, so the goal there is to further the message of what a partnerships are, what it takes to succeed in partnerships, how leadership (especially in early or venture backed SaaS) can better understand what partnerships really are operated to sales or marketing, and more deeper dives in the future.
Hoping your will share your thoughts with me there or connect with me if we haven’t already.
I’ve been trying to be more active on LinkedIn where I have more than 15k followers - especially as I navigate my way to the next stop in my journey. Today I wrote a more general dive into partnerships after a great chat wtih @Alex Glenn: https://www.linkedin.com/posts/dweinberg_partnerships-sales-partnerprogram-activity-6701597568931028992-j5hT
My audience on LinkedIn is more broad, so the goal there is to further the message of what a partnerships are, what it takes to succeed in partnerships, how leadership (especially in early or venture backed SaaS) can better understand what partnerships really are operated to sales or marketing, and more deeper dives in the future.
Hoping your will share your thoughts with me there or connect with me if we haven’t already.
@channel In an hour, we’re going to dive right into how privacy policies make life difficult for us partnership people with William Littman, Crownpeak, Micky Khalla, GDPRplan, and Abbie Clement, iUbenda.
We’re the ones negotiating agreements moving data between our companies and our partners. We need to know what to do in case the hits the fan.
Join us at 10am PT today https://us02web.zoom.us/webinar/register/WN_8pnid45vRDiRHxnNDJ7jcg
------------------------------------------------------------------------
Here’s a background article we’re discussing
We’re the ones negotiating agreements moving data between our companies and our partners. We need to know what to do in case the
hits the fan.
Join us at 10am PT today https://us02web.zoom.us/webinar/register/WN_8pnid45vRDiRHxnNDJ7jcg
------------------------------------------------------------------------
Here’s a background article we’re discussing
Hi Aleksi,
I think initially it would more about testing with various combinations.
For instance:
1. You can start by focusing on what type of partners do you want to onboard (SMB, Enterprise) and if they align with your company goals and what is target segment in terms of customers.
2. Develop a draft process plan that covers end to end cycle from onboarding, signing contract, training, go to market and sharing business.
3. For Technology partners it would be more around what APIs would you like to expose in order to work on a solution. You can test and explore.
Initially it would be all about experimenting, collaborating with partners to see what works and what does not and then keep improvising
All the best :+1:
I think initially it would more about testing with various combinations.
For instance:
1. You can start by focusing on what type of partners do you want to onboard (SMB, Enterprise) and if they align with your company goals and what is target segment in terms of customers.
2. Develop a draft process plan that covers end to end cycle from onboarding, signing contract, training, go to market and sharing business.
3. For Technology partners it would be more around what APIs would you like to expose in order to work on a solution. You can test and explore.
Initially it would be all about experimenting, collaborating with partners to see what works and what does not and then keep improvising
All the best :+1:
Afternoon from London!
Are you new @here? I’m seeing a ton of new faces throughout our community which is fantastic. Feel free to ping me via @ or DM me to ask me anything as you navigate through our community!
I wanted to share with you on of our activities that occurs bi-weekly within our Slack. Do you know what #coffee-time is? ️️
Let me explain…
Outside of our channels we wanted to create a space to enable our community to get to know each other via a virtual coffee, one on one…
So we created #coffee-time️
We integrated Donut into channel (#coffee-time) -> Donut auto pairs members of this channel bi-weekly on Mondays at 10 am PT / 1 pm ET via a direct message. Next pairing is later today!
--
Do you need to do anything?
NO! We do not create profiles. All you need to do is join the channel ahead of our pairing time to make the cut… Today is our next one. If you’ve got any questions please direct message me!
What happens if you can’t make the time slot?
Truth be told you can circle back whenever you get a moment! The meeting does not take place at 10 am PT. It’s marking the time the pairing takes place.
See you there!
Are you new @here? I’m seeing a ton of new faces throughout our community which is fantastic.
Feel free to ping me via @ or DM me to ask me anything as you navigate through our community!
I wanted to share with you on of our activities that occurs bi-weekly within our Slack. Do you know what #coffee-time is? ️
️
Let me explain…
Outside of our channels we wanted to create a space to enable our community to get to know each other via a virtual coffee, one on one…
So we created #coffee-time
️
We integrated Donut into channel (#coffee-time) -> Donut auto pairs members of this channel bi-weekly on Mondays at 10 am PT / 1 pm ET via a direct message.
Next pairing is later today!
--
Do you need to do anything?
NO! We do not create profiles. All you need to do is join the channel ahead of our pairing time to make the cut… Today is our next one. If you’ve got any questions please direct message me!
What happens if you can’t make the time slot?
Truth be told you can circle back whenever you get a moment! The meeting does not take place at 10 am PT. It’s marking the time the pairing takes place.
See you there!
I agree with this post. I've had amazing conversations with folks from all over. Those seasoned vets to those just starting out. Even those looking for their next challenge! I go into every conversation with the mindset that at any point, I could be of help and I hope they could return the favor down the line as well. Every conversation I've had so far I've enjoyed.
agree with this post. I've had amazing conversations with folks from all over. Those seasoned vets to those just starting out. Even those looking for their next challenge! I go into every conversation with the mindset that at any point, I could be of help and I hope they could return the favor down the line as well. Every conversation I've had so far I've enjoyed.
@channel Hey folks, thank you @Greg Plum for recruiting a master agent to answer any of our questions this Thursday. If you’re in the telecom space, this is an amazing opportunity.
If you aren’t in the telecom space and don’t understand master agents, your eyes will be opened to what a subscription channel really is.
THURSDAY 10am pt. Ask a telecom master agent anything about how to really sell subscriptions through a channel
There’s one industry that really knows how to sell complicated, variable cost subscription digital products through the channel: the telecom industry. And they sell A LOT subscriptions.
The telecom channel is adapting to sell more and more cloud software. But are you adapting to sell through the telecom channel?
We’re hosting a live Ask Me Anything with 2 incredible telecom channel titans, Michael Sterl, President of Mobile Solutions and Patrick Oborn, Co-founder of Telarus, a master agent.
Register here
https://us02web.zoom.us/webinar/register/WN_IiZforCsSYK5xIMpAwUxKA
If you aren’t in the telecom space and don’t understand master agents, your eyes will be opened to what a subscription channel really is.
THURSDAY 10am pt. Ask a telecom master agent anything about how to really sell subscriptions through a channel
There’s one industry that really knows how to sell complicated, variable cost subscription digital products through the channel: the telecom industry. And they sell A LOT subscriptions.
The telecom channel is adapting to sell more and more cloud software. But are you adapting to sell through the telecom channel?
We’re hosting a live Ask Me Anything with 2 incredible telecom channel titans, Michael Sterl, President of Mobile Solutions and Patrick Oborn, Co-founder of Telarus, a master agent.
Register here
https://us02web.zoom.us/webinar/register/WN_IiZforCsSYK5xIMpAwUxKA
Good afternoon from a cold London! 
I’ve been asked countless times over the past few weeks since we launched our SaaS Connect 1:1 series: _“Hey Noah, How can I get a hold of the last session?”*_
With that in mind — *Here is the recordings of our last 4 sessions:
Ask Cody Jones, Zapier anything
• Cody Jones is the Global Head of Partnerships at Zapier, the leading platform for integrating and automating your SaaS apps.
• Cody hosted this AMA via Zoom where he answered questions about building a thriving partner ecosystem.
SaaS Connect 1:1 - Why invest in partnerships? To build ecosystems or revenue?
• How do you convince the CEO to invest in partnerships? Is it all about revenue? Does an ecosystem matter strategically?
• Brian Jambor, Head of Partnerships, Sendoso has over 10 years of experience building partnership programs.
• Adrienne Coburn, Strategic Partnerships, Shopify built the service partner program at Uberflip and recently joined Shopify to scaling their strategic partner program.
SaaS Connect 1:1 - The shift to revenue in tech partnerships
• How do you drive revenue from tech partners?
• Forced by COVID to innovate, Rajiv Ramanan at FreshWorks unlocked a powerful new channel this year. Jake Wallace from SignEasy, has been working hand in hand with Rajiv to find revenue in their integrated partnership.
Espionage, GDPR and partnerships - Webinar
• What does the tumultuous world of data privacy law mean for partnership managers?
• As partnership leaders, we sit at the boundary between our software companies and dozens, hundreds and even thousands of others who collect process, and export data.
• Featuring: Sunir Shah - AppBind. William Littman - CrownPeak. Abbie Clement - Iubenda. Micky Khanna - Gdprplan.
• Resources: https://www.cloudsoftwareassociation.com/wp-content/themes/csa/slack/general.html#p1597939734005100
Thanks and let me know if you need anything!
I’ve been asked countless times over the past few weeks since we launched our SaaS Connect 1:1 series:
_“Hey Noah, How can I get a hold of the last session?”*_
With that in mind — *Here is the recordings of our last 4 sessions:
Ask Cody Jones, Zapier anything
• Cody Jones is the Global Head of Partnerships at Zapier, the leading platform for integrating and automating your SaaS apps.
• Cody hosted this AMA via Zoom where he answered questions about building a thriving partner ecosystem.
SaaS Connect 1:1 - Why invest in partnerships? To build ecosystems or revenue?
• How do you convince the CEO to invest in partnerships? Is it all about revenue? Does an ecosystem matter strategically?
• Brian Jambor, Head of Partnerships, Sendoso has over 10 years of experience building partnership programs.
• Adrienne Coburn, Strategic Partnerships, Shopify built the service partner program at Uberflip and recently joined Shopify to scaling their strategic partner program.
SaaS Connect 1:1 - The shift to revenue in tech partnerships
• How do you drive revenue from tech partners?
• Forced by COVID to innovate, Rajiv Ramanan at FreshWorks unlocked a powerful new channel this year. Jake Wallace from SignEasy, has been working hand in hand with Rajiv to find revenue in their integrated partnership.
Espionage, GDPR and partnerships - Webinar
• What does the tumultuous world of data privacy law mean for partnership managers?
• As partnership leaders, we sit at the boundary between our software companies and dozens, hundreds and even thousands of others who collect process, and export data.
• Featuring: Sunir Shah - AppBind. William Littman - CrownPeak. Abbie Clement - Iubenda. Micky Khanna - Gdprplan.
• Resources: https://www.cloudsoftwareassociation.com/wp-content/themes/csa/slack/general.html#p1597939734005100
Thanks and let me know if you need anything!
@channel Our next Ask-Me-Anything is happening tomorrow!
Masters of the channel: Telecom master agents know how to sell subscriptions.
Thursday, August 27th at 10 am PT.
Want to get involved?
• React to this message with a to let us know you are attending!
• Register to gain access: https://us02web.zoom.us/webinar/register/WN_IiZforCsSYK5xIMpAwUxKA
---
There’s one industry that really knows how to sell complicated, variable cost subscription digital products through the channel: the telecom industry. And they sell A LOT of subscriptions.
The telecom channel is adapting to sell more and more cloud software.
But are you adapting to sell through the telecom channel?
We’re hosting a live Ask Me Anything with 2 incredible telecom channel titans, Michael Sterl, President of Mobile Solutions and Patrick Oborn, Co-founder of Telarus, a master agent.
p.s. What is a master agent? If you don’t know, you should probably attend. :)
Masters of the channel: Telecom master agents know how to sell subscriptions.
Thursday, August 27th at 10 am PT.
Want to get involved?
• React to this message with a
to let us know you are attending!
• Register to gain access: https://us02web.zoom.us/webinar/register/WN_IiZforCsSYK5xIMpAwUxKA
---
There’s one industry that really knows how to sell complicated, variable cost subscription digital products through the channel: the telecom industry. And they sell A LOT of subscriptions.
The telecom channel is adapting to sell more and more cloud software.
But are you adapting to sell through the telecom channel?
We’re hosting a live Ask Me Anything with 2 incredible telecom channel titans, Michael Sterl, President of Mobile Solutions and Patrick Oborn, Co-founder of Telarus, a master agent.
p.s. What is a master agent? If you don’t know, you should probably attend. :)
@channel T-Minus 1 Hour until our next Ask-Me-Anything!
Masters of the channel: Telecom master agents know how to sell subscriptions.
You still have time to register to access the session live: https://us02web.zoom.us/webinar/register/WN_IiZforCsSYK5xIMpAwUxKA
--- There’s one industry that really knows how to sell complicated, variable cost subscription digital products through the channel: the telecom industry. And they sell A LOT of subscriptions.
The telecom channel is adapting to sell more and more cloud software.
But are you adapting to sell through the telecom channel?
Join us alongside 2 incredible telecom channel titans, Michael Sterl, President of Mobile Solutions and Patrick Oborn, Co-founder of Telarus, a master agent.
Find out: What is a master agent? If you don’t know, you should attend!
Masters of the channel: Telecom master agents know how to sell subscriptions.
You still have time to register to access the session live: https://us02web.zoom.us/webinar/register/WN_IiZforCsSYK5xIMpAwUxKA
--- There’s one industry that really knows how to sell complicated, variable cost subscription digital products through the channel: the telecom industry. And they sell A LOT of subscriptions.
The telecom channel is adapting to sell more and more cloud software.
But are you adapting to sell through the telecom channel?
Join us alongside 2 incredible telecom channel titans, Michael Sterl, President of Mobile Solutions and Patrick Oborn, Co-founder of Telarus, a master agent.
Find out: What is a master agent? If you don’t know, you should attend!
@channel It is time for our next Ask-Me-Anything happening live!
You can join live right now via this link if you haven’t registered: https://us02web.zoom.us/w/84436426755?tk=LrRzedOpbxxB1RPrrs43OwqS-KAJCFGCfKa4nTV8Bvg.DQIAAAATqM2gAxZmODNxZ1c5X1NqNjY4bjk3UDI2UUhnAAAAAAAAAAAAAAAAAAAAAAAAAAAA&uuid=WN_IiZforCsSYK5xIMpAwUxKA
Masters of the channel: Telecom master agents know how to sell subscriptions.
-- There’s one industry that really knows how to sell complicated, variable cost subscription digital products through the channel: the telecom industry. And they sell A LOT of subscriptions.
The telecom channel is adapting to sell more and more cloud software.
But are you adapting to sell through the telecom channel?
Join us alongside 2 incredible telecom channel titans, Michael Sterl, President of Mobile Solutions and Patrick Oborn, Co-founder of Telarus, a master agent.
See you in a minute!
You can join live right now via this link if you haven’t registered: https://us02web.zoom.us/w/84436426755?tk=LrRzedOpbxxB1RPrrs43OwqS-KAJCFGCfKa4nTV8Bvg.DQIAAAATqM2gAxZmODNxZ1c5X1NqNjY4bjk3UDI2UUhnAAAAAAAAAAAAAAAAAAAAAAAAAAAA&uuid=WN_IiZforCsSYK5xIMpAwUxKA
Masters of the channel: Telecom master agents know how to sell subscriptions.
-- There’s one industry that really knows how to sell complicated, variable cost subscription digital products through the channel: the telecom industry. And they sell A LOT of subscriptions.
The telecom channel is adapting to sell more and more cloud software.
But are you adapting to sell through the telecom channel?
Join us alongside 2 incredible telecom channel titans, Michael Sterl, President of Mobile Solutions and Patrick Oborn, Co-founder of Telarus, a master agent.
See you in a minute!
Hope you’re all having a good start to the week. Re-sharing in case you missed this!
I’ve been asked countless times over the past few weeks since we launched our SaaS Connect 1:1 series:
_“Hey Noah, How can I get a hold of the last session?”*_
With that in mind — *Here is the recordings of our last 4 sessions:
Ask Cody Jones, Zapier anything
• Cody Jones is the Global Head of Partnerships at Zapier, the leading platform for integrating and automating your SaaS apps.
• Cody hosted this AMA via Zoom where he answered questions about building a thriving partner ecosystem.
SaaS Connect 1:1 - Why invest in partnerships? To build ecosystems or revenue?
• How do you convince the CEO to invest in partnerships? Is it all about revenue? Does an ecosystem matter strategically?
• Brian Jambor, Head of Partnerships, Sendoso has over 10 years of experience building partnership programs.
• Adrienne Coburn, Strategic Partnerships, Shopify built the service partner program at Uberflip and recently joined Shopify to scaling their strategic partner program.
SaaS Connect 1:1 - The shift to revenue in tech partnerships
• How do you drive revenue from tech partners?
• Forced by COVID to innovate, Rajiv Ramanan at FreshWorks unlocked a powerful new channel this year. Jake Wallace from SignEasy, has been working hand in hand with Rajiv to find revenue in their integrated partnership.
Espionage, GDPR and partnerships - Webinar
• What does the tumultuous world of data privacy law mean for partnership managers?
• As partnership leaders, we sit at the boundary between our software companies and dozens, hundreds and even thousands of others who collect process, and export data.
• Featuring: Sunir Shah - AppBind. William Littman - CrownPeak. Abbie Clement - Iubenda. Micky Khanna - Gdprplan.
• Resources: https://www.cloudsoftwareassociation.com/wp-content/themes/csa/slack/general.html#p1597939734005100
Thanks and let me know if you need anything!
Hello People,
I have just posted a new article on Partnerships on my LinkedIn. You may want to have a look. Looking forward for any feedback
Link: Sustaining & Leveraging Partnerships to achieve Top-Line ! https://www.linkedin.com/pulse/sustaining-leveraging-partnerships-achieve-top-line-prateek-bawa-mba
I have just posted a new article on Partnerships on my LinkedIn. You may want to have a look. Looking forward for any feedback
Link: Sustaining & Leveraging Partnerships to achieve Top-Line ! https://www.linkedin.com/pulse/sustaining-leveraging-partnerships-achieve-top-line-prateek-bawa-mba
Hey guys! We’re looking to hire a Software Architect / Senior Development Lead at eWebinar immediately. HERE is the job description and requirements.
eWebinar is an up and coming startup solving huge problems in interesting ways with the latest tech. We have a 90% conversion rate from trials to paid. Join a group of experienced entrepreneurs who love to party and have fun
USD$92k/CAD$120k+ /year, paid as a contractor. 100% freedom for where you work and when you work, as long as the customer comes first. (We are HQ in Vancouver, Canada)
Are you this person? Or know someone who is looking to make a change? Please DM me.
eWebinar is an up and coming startup solving huge problems in interesting ways with the latest tech. We have a 90% conversion rate from trials to paid. Join a group of experienced entrepreneurs who love to party and have fun
USD$92k/CAD$120k+ /year, paid as a contractor. 100% freedom for where you work and when you work, as long as the customer comes first. (We are HQ in Vancouver, Canada)
Are you this person? Or know someone who is looking to make a change? Please DM me.
Hi folks, I hope everyone is doing well. I wanted to ask the group, does anyone have a contact at Lever? (lever.co) When searching the community for someone, I noticed a lot of companies are using them for their job listings! 
Anywho, thanks in advance!
Anywho, thanks in advance!
Hi guys!
If you have a minute I’d appreciate your contribution in my future SaaS Report.
The survey aims to shed insight on the current market state. It is my hope that this market report will help the SaaS community understand industry-specific benchmarks and customer needs to help you improve products and overcome business hurdles.
To be part of this survey and get the resulting market report, go to this link: https://bit.ly/323b3hW
Thanks!
To be part of this survey and get the resulting market report, go to this link: https://bit.ly/323b3hW
Thanks!
LINKEDIN CONNECTION THREAD
I thought it was time to share another connection thread since there are so many new joiners! What better a way to start our week off than some virtual networking!
Are you connected with everyone in here?
Don’t worry, Let’s make this official. It’s time to get acquainted and start connecting!
Leave your LINKEDIN URL in this thread!
I thought it was time to share another connection thread since there are so many new joiners! What better a way to start our week off than some virtual networking!
Are you connected with everyone in here?
Don’t worry, Let’s make this official. It’s time to get acquainted and start connecting!
Leave your LINKEDIN URL in this thread!
Hey everyone, Hope you’re all having a great start to the week!
I’m seeing a ton of new faces throughout our community which is fantastic. Feel free to ping me via @ or DM me to ask me anything as you navigate through our community!
I wanted to share with you on of our activities that occurs bi-weekly within our Slack. Do you know what #coffee-time is? ️️
Let me explain…
Outside of our channels we wanted to create a space to enable our community to get to know each other via a virtual coffee, one on one…
So we created #coffee-time️
We integrated Donut into channel (#coffee-time) -> Donut auto pairs members of this channel bi-weekly on Mondays at 10 am PT / 1 pm ET via a direct message. Next pairing is next week!
--
Do you need to do anything?
NO! We do not create profiles. All you need to do is join the channel ahead of our pairing time to make the cut… Today is our next one. If you’ve got any questions please direct message me!
What happens if you can’t make the time slot?
Truth be told you can circle back whenever you get a moment! The meeting does not take place at 10 am PT. It’s marking the time the pairing takes place.
See you there!
Hope you’re all having a great start to the week!
I’m seeing a ton of new faces throughout our community which is fantastic.
Feel free to ping me via @ or DM me to ask me anything as you navigate through our community!
I wanted to share with you on of our activities that occurs bi-weekly within our Slack. Do you know what #coffee-time is? ️
️
Let me explain…
Outside of our channels we wanted to create a space to enable our community to get to know each other via a virtual coffee, one on one…
So we created #coffee-time
️
We integrated Donut into channel (#coffee-time) -> Donut auto pairs members of this channel bi-weekly on Mondays at 10 am PT / 1 pm ET via a direct message.
Next pairing is next week!
--
Do you need to do anything?
NO! We do not create profiles. All you need to do is join the channel ahead of our pairing time to make the cut… Today is our next one. If you’ve got any questions please direct message me!
What happens if you can’t make the time slot?
Truth be told you can circle back whenever you get a moment! The meeting does not take place at 10 am PT. It’s marking the time the pairing takes place.
See you there!
hi @Eugene Krimkevich thanks for your help ! It’s a full on software solution offered to be whitelabeled for resellers. I don’t know if a clause in the reseller agreement in enough or if we should create another addendum attached to the reseller one exclusively about the whitelabeling. Never done that before
@Eva Fayemi I can speculate and how I might approach but really don't want to send you down the wrong track... but I have to think somebody in CSA has background here. You mind if I repost in channel and tag you along with a few folks that would have answers? Sorry the question didn't get traction on the first take, sometimes tough to keep up with message traffic
Hi folks. My team and I are surveying leadership in consultancies, agencies, SIs and solo consultants to better understand their aims and desires regarding SaaS and enterprise software vendor partnerships.
I’d be grateful if you’d do one or more of the following: - Take the survey here (if you’re in the target audience, of course) - Share this survey link https://wearemeasurematch.com/phsurvey with relevant folks in your network - Share forward this LinkedIn post: https://www.linkedin.com/feed/update/urnactivity:6711639604593729536
Why?
We are in the [_early_] process of building a unique, high-value, trusted environment called MeasureMatch for the buying, selling & scaling of enterprise systems & data professional services.
Partner Hubs is the "scaling" part.
It is designed for SaaS & enterprise technology vendors to easily broaden and deepen channel partner relationships for critically important services and product sales. Ultimately, Partner Hubs is about trust. When business leaders step into MeasureMatch for high-value professional services, Partner Hubs helps to make certain each client is presented with high-trust, high-integrity, no-second-guessing professional services providers to advance the use of SaaS and enterprise software systems, and the heaps of data these systems collect.
More about Partner Hubs here: https://web.measurematch.com/solutions/tech-vendors.
Here’s the survey again: https://wearemeasurematch.com/phsurvey
Oh, and you can bag a chance to win one of three £25 Amazon vouchers, plus a very grateful and personal thank you from me!
Answers to this survey will help us identify where we can do better to serve the needs of service providers and the SaaS/enterprise software vendors participating in the MeasureMatch marketplace.
No worries if this isn't for you.
Thank you! James
I’d be grateful if you’d do one or more of the following: - Take the survey here (if you’re in the target audience, of course) - Share this survey link https://wearemeasurematch.com/phsurvey with relevant folks in your network - Share forward this LinkedIn post: https://www.linkedin.com/feed/update/urn
![li](https://www.linkedin.com/feed/update/urn<img title="li" alt="li" src="http://www.cloudsoftwareassociation.com/images/emojis/li.png" height="16" width="16"/>activity:6711639604593729536 "li"){kind=small}
activity:6711639604593729536
Why?
We are in the [_early_] process of building a unique, high-value, trusted environment called MeasureMatch for the buying, selling & scaling of enterprise systems & data professional services.
Partner Hubs is the "scaling" part.
It is designed for SaaS & enterprise technology vendors to easily broaden and deepen channel partner relationships for critically important services and product sales. Ultimately, Partner Hubs is about trust. When business leaders step into MeasureMatch for high-value professional services, Partner Hubs helps to make certain each client is presented with high-trust, high-integrity, no-second-guessing professional services providers to advance the use of SaaS and enterprise software systems, and the heaps of data these systems collect.
More about Partner Hubs here: https://web.measurematch.com/solutions/tech-vendors.
Here’s the survey again: https://wearemeasurematch.com/phsurvey
Oh, and you can bag a chance to win one of three £25 Amazon vouchers, plus a very grateful and personal thank you from me!
Answers to this survey will help us identify where we can do better to serve the needs of service providers and the SaaS/enterprise software vendors participating in the MeasureMatch marketplace.
No worries if this isn't for you.
Thank you! James
Hey @Natalie Luneva Welcome! I’d recommend you check out some of our previous recorded sessions from our SaaS Connect 1:1 series.
Here’s a link to a previous message where I shared some of the recordings: https://www.cloudsoftwareassociation.com/wp-content/themes/csa/slack/general.html#p1598955054008500
Welcome! I’d recommend you check out some of our previous recorded sessions from our SaaS Connect 1:1 series.
Here’s a link to a previous message where I shared some of the recordings: https://www.cloudsoftwareassociation.com/wp-content/themes/csa/slack/general.html#p1598955054008500
Hey everyone! Hope you’re having a great week. We’ve got lots of new faces around here which is fantastic!
Couple of things that will really help you get the best out of our community from the get-go is changing your display name in Slack to your Full Name (Company) + Adding a Profile Picture
1. At the Slack settings drop down at the top left 2. Click on View Profile 3. Then click on Edit profile in the righthand profile view 4. Change your display name to Full Name (Company) 5. Save changes
We’ve got lots of new faces around here which is fantastic!
Couple of things that will really help you get the best out of our community from the get-go is changing your display name in Slack to your Full Name (Company) + Adding a Profile Picture
1. At the Slack settings drop down at the top left 2. Click on View Profile 3. Then click on Edit profile in the righthand profile view 4. Change your display name to Full Name (Company) 5. Save changes
Hope you had a great weekend!
Later today we’ve got out next pairing in #coffee-time️
We integrated Donut into #coffee-time -> Donut auto pairs members of this channel bi-weekly on Mondays at 10 am PT / 1 pm ET via a direct message. (Pairing taking place later today)
Do you need to do anything? NO!
We do not create profiles. All you need to do is join the channel ahead of our pairing time to make the cut… Today is our next one. If you’ve got any questions please direct message me.
What happens if you can’t make the time slot?
Truth be told you can circle back whenever you get a moment! The meeting does not take place at 10 am PT. It’s marking the time the pairing takes place.
See you in #coffee-time
Later today we’ve got out next pairing in #coffee-time
️
We integrated Donut into #coffee-time -> Donut auto pairs members of this channel bi-weekly on Mondays at 10 am PT / 1 pm ET via a direct message. (Pairing taking place later today)
Do you need to do anything? NO!
We do not create profiles. All you need to do is join the channel ahead of our pairing time to make the cut… Today is our next one. If you’ve got any questions please direct message me.
What happens if you can’t make the time slot?
Truth be told you can circle back whenever you get a moment! The meeting does not take place at 10 am PT. It’s marking the time the pairing takes place.
See you in #coffee-time
Hey @channel I’ve got an announcement!
This Thursday at 10 am PT / 1 pm ET we’re inviting David Petts ex CRO at Shutterstock into #general for an exciting Ask-Me-Anything!
Want to get involved? • React to this message with a to confirm your attendance
• Add the event into your calendar here: https://www.addevent.com/event/ng5218364
---
David Petts has 10 + years as a senior Go-To-Market (GTM) executive in mid-size and scaling technology companies, building leadership teams to support culture and performance transformations, leveraging better sales systems and talent amplification strategies.
Most recently David was Chief Revenue Officer at Shutterstock a Global technology company that powers a two-sided market, connecting Creative Agencies, Production Companies and Corporate Marketing departments, to digital content, tools, and services. He led the evolution of sales and customer care and associated process, workflow, systems and productivity to enable next-level scaling for the Enterprise Business.
Previous to Shutterstock David led the transformation of ShoreTel’s (acquired by Mitel) GTM from ‘On-Premise’ to ‘SaaS’, built out a whole new GTM for Nokia to address business customers, grew HP’s software business in the Americas to $400m + and led various teams at Compaq.
If you have any questions about building scalable, effective, efficient go-to-market teams that cover the customer journey from initial discovery through to a multi-year happy repeat customer or the balance of processes, systems, talent development and motivation, David would be happy to help.
Hope to see you there!
This Thursday at 10 am PT / 1 pm ET we’re inviting David Petts ex CRO at Shutterstock into #general for an exciting Ask-Me-Anything!
Want to get involved? • React to this message with a
to confirm your attendance
• Add the event into your calendar here: https://www.addevent.com/event/ng5218364
---
David Petts has 10 + years as a senior Go-To-Market (GTM) executive in mid-size and scaling technology companies, building leadership teams to support culture and performance transformations, leveraging better sales systems and talent amplification strategies.
Most recently David was Chief Revenue Officer at Shutterstock a Global technology company that powers a two-sided market, connecting Creative Agencies, Production Companies and Corporate Marketing departments, to digital content, tools, and services. He led the evolution of sales and customer care and associated process, workflow, systems and productivity to enable next-level scaling for the Enterprise Business.
Previous to Shutterstock David led the transformation of ShoreTel’s (acquired by Mitel) GTM from ‘On-Premise’ to ‘SaaS’, built out a whole new GTM for Nokia to address business customers, grew HP’s software business in the Americas to $400m + and led various teams at Compaq.
If you have any questions about building scalable, effective, efficient go-to-market teams that cover the customer journey from initial discovery through to a multi-year happy repeat customer or the balance of processes, systems, talent development and motivation, David would be happy to help.
Hope to see you there!
Quick reminder @here! We’re inviting David Petts ex CRO at Shutterstock into #general tomorrow @ 1 pm ET / 10 am PT for an exciting Ask-Me-Anything!
Want to attend?
• Add the event into your calendar: https://www.addevent.com/event/ng5218364 • Have a think about what you would like to ask David!
David Petts has 10 + years as a senior Go-To-Market (GTM) executive in mid-size and scaling technology companies, building leadership teams to support culture and performance transformations, leveraging better sales systems and talent amplification strategies.
Most recently David was Chief Revenue Officer at Shutterstock a Global technology company that powers a two-sided market, connecting Creative Agencies, Production Companies and Corporate Marketing departments, to digital content, tools, and services. He led the evolution of sales and customer care and associated process, workflow, systems and productivity to enable next-level scaling for the Enterprise Business.
Previous to Shutterstock David led the transformation of ShoreTel’s (acquired by Mitel) GTM from ‘On-Premise’ to ‘SaaS’, built out a whole new GTM for Nokia to address business customers, grew HP’s software business in the Americas to $400m + and led various teams at Compaq.
If you have any questions about building scalable, effective, efficient go-to-market teams that cover the customer journey from initial discovery through to a multi-year happy repeat customer or the balance of processes, systems, talent development and motivation, David would be happy to help.
Hope to see you there!
We’re inviting David Petts ex CRO at Shutterstock into #general tomorrow @ 1 pm ET / 10 am PT for an exciting Ask-Me-Anything!
Want to attend?
• Add the event into your calendar: https://www.addevent.com/event/ng5218364 • Have a think about what you would like to ask David!
David Petts has 10 + years as a senior Go-To-Market (GTM) executive in mid-size and scaling technology companies, building leadership teams to support culture and performance transformations, leveraging better sales systems and talent amplification strategies.
Most recently David was Chief Revenue Officer at Shutterstock a Global technology company that powers a two-sided market, connecting Creative Agencies, Production Companies and Corporate Marketing departments, to digital content, tools, and services. He led the evolution of sales and customer care and associated process, workflow, systems and productivity to enable next-level scaling for the Enterprise Business.
Previous to Shutterstock David led the transformation of ShoreTel’s (acquired by Mitel) GTM from ‘On-Premise’ to ‘SaaS’, built out a whole new GTM for Nokia to address business customers, grew HP’s software business in the Americas to $400m + and led various teams at Compaq.
If you have any questions about building scalable, effective, efficient go-to-market teams that cover the customer journey from initial discovery through to a multi-year happy repeat customer or the balance of processes, systems, talent development and motivation, David would be happy to help.
Hope to see you there!
@channel It’s almost time…
Our next Ask-Me-Anything resumes today in under an hour! — Here in #general with David Petts ex CRO at Shutterstock!
David Petts has 10 + years as a senior Go-To-Market (GTM) executive in mid-size and scaling technology companies, building leadership teams to support culture and performance transformations, leveraging better sales systems and talent amplification strategies.
Most recently David was Chief Revenue Officer at Shutterstock a Global technology company that powers a two-sided market, connecting Creative Agencies, Production Companies and Corporate Marketing departments, to digital content, tools, and services. He led the evolution of sales and customer care and associated process, workflow, systems and productivity to enable next-level scaling for the Enterprise Business.
Previous to Shutterstock David led the transformation of ShoreTel’s (acquired by Mitel) GTM from ‘On-Premise’ to ‘SaaS’, built out a whole new GTM for Nokia to address business customers, grew HP’s software business in the Americas to $400m + and led various teams at Compaq.
If you have any questions about building scalable, effective, efficient go-to-market teams that cover the customer journey from initial discovery through to a multi-year happy repeat customer or the balance of processes, systems, talent development and motivation, David would be happy to help.
Have you thought about what you want to ask David? — See you soon
Our next Ask-Me-Anything resumes today in under an hour! — Here in #general with David Petts ex CRO at Shutterstock!
David Petts has 10 + years as a senior Go-To-Market (GTM) executive in mid-size and scaling technology companies, building leadership teams to support culture and performance transformations, leveraging better sales systems and talent amplification strategies.
Most recently David was Chief Revenue Officer at Shutterstock a Global technology company that powers a two-sided market, connecting Creative Agencies, Production Companies and Corporate Marketing departments, to digital content, tools, and services. He led the evolution of sales and customer care and associated process, workflow, systems and productivity to enable next-level scaling for the Enterprise Business.
Previous to Shutterstock David led the transformation of ShoreTel’s (acquired by Mitel) GTM from ‘On-Premise’ to ‘SaaS’, built out a whole new GTM for Nokia to address business customers, grew HP’s software business in the Americas to $400m + and led various teams at Compaq.
If you have any questions about building scalable, effective, efficient go-to-market teams that cover the customer journey from initial discovery through to a multi-year happy repeat customer or the balance of processes, systems, talent development and motivation, David would be happy to help.
Have you thought about what you want to ask David? — See you soon
@channel T-Minus 10 Minutes until our next Ask-Me-Anything with David Petts, ex CRO at Shutterstock here in #general
Get your questions at the ready!
Get your questions at the ready!
It is time @channel
Let’s get into our next AMA. Today we’ve invited David Petts ex CRO at Shutterstock here into #general for the next hour to answer all your questions!
David Petts has 10 + years as a senior Go-To-Market (GTM) executive in mid-size and scaling technology companies, building leadership teams to support culture and performance transformations, leveraging better sales systems and talent amplification strategies.
Most recently David was Chief Revenue Officer at Shutterstock a Global technology company that powers a two-sided market, connecting Creative Agencies, Production Companies and Corporate Marketing departments, to digital content, tools, and services. He led the evolution of sales and customer care and associated process, workflow, systems and productivity to enable next-level scaling for the Enterprise Business.
Previous to Shutterstock David led the transformation of ShoreTel’s (acquired by Mitel) GTM from ‘On-Premise’ to ‘SaaS’, built out a whole new GTM for Nokia to address business customers, grew HP’s software business in the Americas to $400m + and led various teams at Compaq.
If you have any questions about building scalable, effective, efficient go-to-market teams that cover the customer journey from initial discovery through to a multi-year happy repeat customer or the balance of processes, systems, talent development and motivation, David would be happy to help.
— Please be sure to use the ‘reply’ feature in Slack so we can keep your discussions threaded!
Over to you @David Petts, thanks for being here. It’s great to have you here for the hour!
Let’s get into our next AMA. Today we’ve invited David Petts ex CRO at Shutterstock here into #general for the next hour to answer all your questions!
David Petts has 10 + years as a senior Go-To-Market (GTM) executive in mid-size and scaling technology companies, building leadership teams to support culture and performance transformations, leveraging better sales systems and talent amplification strategies.
Most recently David was Chief Revenue Officer at Shutterstock a Global technology company that powers a two-sided market, connecting Creative Agencies, Production Companies and Corporate Marketing departments, to digital content, tools, and services. He led the evolution of sales and customer care and associated process, workflow, systems and productivity to enable next-level scaling for the Enterprise Business.
Previous to Shutterstock David led the transformation of ShoreTel’s (acquired by Mitel) GTM from ‘On-Premise’ to ‘SaaS’, built out a whole new GTM for Nokia to address business customers, grew HP’s software business in the Americas to $400m + and led various teams at Compaq.
If you have any questions about building scalable, effective, efficient go-to-market teams that cover the customer journey from initial discovery through to a multi-year happy repeat customer or the balance of processes, systems, talent development and motivation, David would be happy to help.
— Please be sure to use the ‘reply’ feature in Slack so we can keep your discussions threaded!
Over to you @David Petts, thanks for being here. It’s great to have you here for the hour!
Hi David! Great to meet you and thank you for your time. As I scale out building a channel program, do you have any tips on "must-do's" or "must-haves" for building a foundation/baseline. For example, must display revenue targets, etc. A bit of a broad ask, but really just wanting to hear your initial thoughts! Thank you
Thanks @David Petts — It was fantastic having you in here for the hour, really appreciate all of your insights! Thanks again @Sunir Shah for lining this up
Hey everyone - Kevin Raheja and I just launched PartnerUp The Partnerships Podcast because I felt there was so little out there for learning the secrets to BD across channel, alliances, and platform.
We decided to pre-record the first five and went live on Monday! We have some legends like Bobby Napiltonia (who launched SFDC App Exchange and Salesforce’s Enterprise Channel), Pete Caputa who built HubSpot’s channel from $0-$100M, and more.
We launch new episodes every week - would love to have you a part of the community - here are the links to where you can subscribe: • Apple Podcasts • Spotify • Youtube • or full episodes are available with transcripts at partneruppodcast.com Greatly appreciate the subs on your favorite podcast app and Youtube. We’re doing this solely to give back, so thank you!
Would love to hear in a thread what topics you think we should cover re: BD and guests
We decided to pre-record the first five and went live on Monday! We have some legends like Bobby Napiltonia (who launched SFDC App Exchange and Salesforce’s Enterprise Channel), Pete Caputa who built HubSpot’s channel from $0-$100M, and more.
We launch new episodes every week - would love to have you a part of the community - here are the links to where you can subscribe: • Apple Podcasts • Spotify • Youtube • or full episodes are available with transcripts at partneruppodcast.com Greatly appreciate the subs on your favorite podcast app and Youtube. We’re doing this solely to give back, so thank you!
Would love to hear in a thread what topics you think we should cover re: BD and guests
Hope everyone’s having a great week
Congrats @DELETE OLD JARED PROFILE on the launch of your podcast by the way! — Leading on from the above I’d love to open up a conversation around what other podcasts everyone is listening too!
I know there’s a ton of avid podcasters / listeners in here (_for instance, @Adam Michalski who is smashing it with his show ‘The Partnered Podcast’)_
What’s your go-to podcast that you listen to week on week?
Don’t hold back! — Let us know in the thread below!
Congrats @DELETE OLD JARED PROFILE on the launch of your podcast by the way! — Leading on from the above I’d love to open up a conversation around what other podcasts everyone is listening too!
I know there’s a ton of avid podcasters / listeners in here (_for instance, @Adam Michalski who is smashing it with his show ‘The Partnered Podcast’)_
What’s your go-to podcast that you listen to week on week?
Don’t hold back! — Let us know in the thread below!
Very timely - Crossbeam actually put out a great article on top podcasts yesterday!
https://blog.crossbeam.com/best-partnership-and-business-development-podcasts#partnered-podcast-1
https://blog.crossbeam.com/best-partnership-and-business-development-podcasts#partnered-podcast-1
@channel BIG UPDATE. What is happening with SaaS Connect?
Ok, here it is! I have been taking a lot of feedback from the community for the past several months, and tried a lot of things. We have a better than than a virtual summit.
Here it straight from me https://www.youtube.com/watch?v=bbnhOowWpsc
Here’s the plan in detail http://www.cloudsoftwareassociation.com/2020/10/01/what-is-happening-with-saas-connect-moving-virtual/
Adding paid memberships While we cannot meet in person at SaaS Connect, we don’t want to lose the value of SaaS Connect for you. We are adding paid memberships to this Slack community to give you the same kinds of value you’d get at the conference--but year round and wherever you are in the world.
• Introduction service to connect with other members. • Q&A with speakers and mentors. • Roundtables year-round to develop professionally with a cohort of your peers. • Quarterly (virtual) cocktails, starting October 27! It’s only $249/year per member. Come join us on the other side.
https://launchpass.com/cloudassoc/members
Ok, here it is! I have been taking a lot of feedback from the community for the past several months, and tried a lot of things. We have a better than than a virtual summit.
Here it straight from me https://www.youtube.com/watch?v=bbnhOowWpsc
Here’s the plan in detail http://www.cloudsoftwareassociation.com/2020/10/01/what-is-happening-with-saas-connect-moving-virtual/
Adding paid memberships While we cannot meet in person at SaaS Connect, we don’t want to lose the value of SaaS Connect for you. We are adding paid memberships to this Slack community to give you the same kinds of value you’d get at the conference--but year round and wherever you are in the world.
• Introduction service to connect with other members. • Q&A with speakers and mentors. • Roundtables year-round to develop professionally with a cohort of your peers. • Quarterly (virtual) cocktails, starting October 27! It’s only $249/year per member. Come join us on the other side.
https://launchpass.com/cloudassoc/members
Hello everyone, hope you are doing well! We are a SaaS vendor and searching for a subscription management system that works well in the Middle East and have the tools for channel management. 2checkout supports Middle East countries but the price is a bit high for our start up. Does anyone know any other solutions? Thank you! Have a nice day ahead!
We are a SaaS vendor and searching for a subscription management system that works well in the Middle East and have the tools for channel management. 2checkout supports Middle East countries but the price is a bit high for our start up. Does anyone know any other solutions? Thank you! Have a nice day ahead!
Hey @Rachel Fisch! What kind of program are you building and do you already have some early adopters? I can let you know some of the things we've been looking at as we're building our hyper-focused channel program, but I want to make sure it's relevant
This usually requires 2 successful executions on your part, so my relationship pipeline had Target, Contact, Handshaking, Committed, Action 1, Action 2, won
won
won to my assessment metrics!
@Rachel Fisch here are some pre-revenue partner engagement metrics I would measure on:
- Number of demos or POCs being worked on - Certifications completed - Deal registrations - Number of marketing campaigns, other lead gen programs, and branding exercises created
Would be happy to hop on a call to go beyond this. I am also familiar with the ERP Partner space
LINKEDIN CONNECTION THREAD
It’s Monday! Hope you had a great weekend. Let’s get this week off to the best start with some good old fashioned networking!
Are you connected with everyone in here?
Don’t worry, Let’s make this official. It’s time to get acquainted and start connecting!
Leave your LinkedIn URL in this thread!
It’s Monday! Hope you had a great weekend. Let’s get this week off to the best start with some good old fashioned networking!
Are you connected with everyone in here?
Don’t worry, Let’s make this official. It’s time to get acquainted and start connecting!
Leave your LinkedIn URL in this thread!
Hey @channel
I was speaking with SaaStock last week who have kindly offered to give our community 10 FREE tickets to their event, SaaStock EMEA happening virtually next week.
Reply to this Thread if you want a ticket. (We only have 10, so first come first served)
Here’s some background on the event:
Europe’s most actionable conference for B2B SaaS founders, executives, and investors is back in an all-new, fully-online format. We can’t get together in-person right now, but we believe it’s so important that we come together, keep learning, inspire one another and continue building our companies.
• 4 Days • 3,000+ Attendees • 300+ Investors • 70+ Partners • 30+ Hours of Content • 200+ Startups Take a look at the event here: https://www.saastock.com/emea/
I’ll follow up with you (privately) to give you the code to get your ticket once you “”reply” in the thread
I was speaking with SaaStock last week who have kindly offered to give our community 10 FREE tickets
to their event, SaaStock EMEA happening virtually next week.
Reply to this Thread if you want a ticket. (We only have 10, so first come first served)
Here’s some background on the event:
Europe’s most actionable conference for B2B SaaS founders, executives, and investors is back in an all-new, fully-online format. We can’t get together in-person right now, but we believe it’s so important that we come together, keep learning, inspire one another and continue building our companies.
• 4 Days • 3,000+ Attendees • 300+ Investors • 70+ Partners • 30+ Hours of Content • 200+ Startups Take a look at the event here: https://www.saastock.com/emea/
I’ll follow up with you (privately) to give you the code to get your ticket once you “”reply” in the thread
anyone 
Join me and Sarah Hatter, the Founder and CEO of CoSupport in a live Q&A session to talk about Easy SaaS Customer Support. Wednesday 1pm Central .
https://www.eventbrite.com/e/saas-boss-qa-session-easy-saas-customer-support-tickets-124149058175
.
https://www.eventbrite.com/e/saas-boss-qa-session-easy-saas-customer-support-tickets-124149058175
Hey @GRAHAM ROSS HATCH
It’s a pleasure to have you in here!
One thing I’d recommend you could do when getting setup is 1) Have a look at some of our channels, my fave is #coffee-time
2) — I’d recommend taking a moment to ensure you have a profile picture + adding your title and company to your profile.
It’s a pleasure to have you in here!
One thing I’d recommend you could do when getting setup is 1) Have a look at some of our channels, my fave is #coffee-time
2) — I’d recommend taking a moment to ensure you have a profile picture + adding your title and company to your profile.
Happy Friday, Everyone! I wanted to share a Cloud Software Assoc #coffee-time Success Story - @Scott Rogerson and I recently completed a partner learning/sales enablement project I’m so proud of what we’ve accomplished in such a short time, and while working with a great human to boot! If you need to curate content (Yes, always Yes) for your marketing programs, check out UpContent!
Success Story - @Scott Rogerson and I recently completed a partner learning/sales enablement project I’m so proud of what we’ve accomplished in such a short time, and while working with a great human to boot! If you need to curate content (Yes, always Yes) for your marketing programs, check out UpContent!
@channel Join us this Thursday (15th) at 10 am PT for our next SaaS Connect 1:1! Selling through game-changing partnerships, with Bill Wade (Company.com) and Drew Quinlan (RingCentral) moderated by @Sunir Shah
Register to access the live event over Zoom: https://us02web.zoom.us/webinar/register/WN_K7J1CRL9QvmcCVKym5ZL8A
Oh, that dream partner! The one that changes your business forever by bringing you to market at a game-changing scale.
But how is it done? What’s the secret?
That’s why I’ve invited two of the best partnership executives to explain what it takes.
Bill Wade, Company.com has built Company.com into a massive distribution platform reselling SaaS to over 100,000 SMBs.
Drew Quinlan, VP Strategic Alliances, RingCentral works both sides, selling RingCentral through distribution partners and turning RingCentral into a distribution channel for its integrated partners.
You’ll never get another chance to ask such experienced experts how exactly did they negotiate, package up, and execute distribution deals at this level.
Selling through game-changing partnerships, with Bill Wade (Company.com) and Drew Quinlan (RingCentral) moderated by @Sunir Shah
Register to access the live event over Zoom: https://us02web.zoom.us/webinar/register/WN_K7J1CRL9QvmcCVKym5ZL8A
Oh, that dream partner! The one that changes your business forever by bringing you to market at a game-changing scale.
But how is it done? What’s the secret?
That’s why I’ve invited two of the best partnership executives to explain what it takes.
Bill Wade, Company.com has built Company.com into a massive distribution platform reselling SaaS to over 100,000 SMBs.
Drew Quinlan, VP Strategic Alliances, RingCentral works both sides, selling RingCentral through distribution partners and turning RingCentral into a distribution channel for its integrated partners.
You’ll never get another chance to ask such experienced experts how exactly did they negotiate, package up, and execute distribution deals at this level.
Question for the squad:
• I’m trying to build a top of funnel for channel partner acquisition. • Funnel looks like Target Partner TAM > Engaged > Signed > Account Map > Account Overlap > Opp Review > Discovery > Pipe > CW$ (and of course funnel math, ASP, Close rate, cycle). • Everything from Engaged on is pretty easy - sharing for context. My question is this: • How do you reliably build out your TAM for channel (service) partners? Goals: • I’m looking to get domains, employee count of agencies (ABM, DemandGen, etc), consultants, SIs. Challenges: • The problem is this: It’s _*who*_ they serve that really matters. We’re really trying to narrow the list down to agencies that don’t service SMB (read > 100 employees - so small web design and SEO shops a-la HubSpot or Shopify we don’t want in, and are primarily B2B focused. • Clearbit industry tags kind of helped, but it really was hit or miss. We then want to tag all of these in SFDC so if they come inbound, they can be routed through Drift to a CAM on our partner team and accurately build the double funnel for inbound/outbound.
Anyone tackled this before? Would appreciate any help in a thread
• I’m trying to build a top of funnel for channel partner acquisition. • Funnel looks like Target Partner TAM > Engaged > Signed > Account Map > Account Overlap > Opp Review > Discovery > Pipe > CW$ (and of course funnel math, ASP, Close rate, cycle). • Everything from Engaged on is pretty easy - sharing for context. My question is this: • How do you reliably build out your TAM for channel (service) partners? Goals: • I’m looking to get domains, employee count of agencies (ABM, DemandGen, etc), consultants, SIs. Challenges: • The problem is this: It’s _*who*_ they serve that really matters. We’re really trying to narrow the list down to agencies that don’t service SMB (read > 100 employees - so small web design and SEO shops a-la HubSpot or Shopify we don’t want in, and are primarily B2B focused. • Clearbit industry tags kind of helped, but it really was hit or miss. We then want to tag all of these in SFDC so if they come inbound, they can be routed through Drift to a CAM on our partner team and accurately build the double funnel for inbound/outbound.
Anyone tackled this before? Would appreciate any help in a thread
Brilliant @Sunir Shah. I fully agree with your articulate description of the purpose. I hope to use this approach when I have a team . In the meantime, I am looking to start with partner QBR’s and will start with the template you’ve provided above. As always, extremely grateful for your time and guidance!
. In the meantime, I am looking to start with partner QBR’s and will start with the template you’ve provided above. As always, extremely grateful for your time and guidance!
Hey @channel Join us for our next SaaS Connect 1:1, tomorrow @ 10 am PT Selling through game-changing partnerships, with Bill Wade (company.com) and Drew Quinlan (RingCentral) moderated by @Sunir Shah
Register here to gain access: https://us02web.zoom.us/webinar/register/WN_K7J1CRL9QvmcCVKym5ZL8A
Oh, that dream partner! The one that changes your business forever by bringing you to market at a game-changing scale.
But how is it done? What’s the secret?
That’s why we’ve invited two of the best partnership executives to explain what it takes.
Bill Wade, Company.com has built Company.com into a massive distribution platform reselling SaaS to over 100,000 SMBs.
Drew Quinlan, VP Strategic Alliances, RingCentral works both sides, selling RingCentral through distribution partners and turning RingCentral into a distribution channel for its integrated partners.
You’ll never get another chance to ask such experienced experts how exactly did they negotiate, package up, and execute distribution deals at this level.
Look forward to seeing you there!
Selling through game-changing partnerships, with Bill Wade (company.com) and Drew Quinlan (RingCentral) moderated by @Sunir Shah
Register here to gain access: https://us02web.zoom.us/webinar/register/WN_K7J1CRL9QvmcCVKym5ZL8A
Oh, that dream partner! The one that changes your business forever by bringing you to market at a game-changing scale.
But how is it done? What’s the secret?
That’s why we’ve invited two of the best partnership executives to explain what it takes.
Bill Wade, Company.com has built Company.com into a massive distribution platform reselling SaaS to over 100,000 SMBs.
Drew Quinlan, VP Strategic Alliances, RingCentral works both sides, selling RingCentral through distribution partners and turning RingCentral into a distribution channel for its integrated partners.
You’ll never get another chance to ask such experienced experts how exactly did they negotiate, package up, and execute distribution deals at this level.
Look forward to seeing you there!
Heads up everyone! In a few hours we have our next SaaS Connect 1:1 — Selling through game-changing partnerships, with Bill Wade (company.com) and Drew Quinlan (RingCentral) moderated by @Sunir Shah
There’s still time to register: https://us02web.zoom.us/webinar/register/WN_K7J1CRL9QvmcCVKym5ZL8A
Oh, that dream partner! The one that changes your business forever by bringing you to market at a game-changing scale.
But how is it done? What’s the secret?
That’s why we’ve invited two of the best partnership executives to explain what it takes.
Bill Wade, Company.com has built Company.com into a massive distribution platform reselling SaaS to over 100,000 SMBs.
Drew Quinlan, VP Strategic Alliances, RingCentral works both sides, selling RingCentral through distribution partners and turning RingCentral into a distribution channel for its integrated partners.
You’ll never get another chance to ask such experienced experts how exactly did they negotiate, package up, and execute distribution deals at this level.
Look forward to seeing you there!
Selling through game-changing partnerships, with Bill Wade (company.com) and Drew Quinlan (RingCentral) moderated by @Sunir Shah
There’s still time to register: https://us02web.zoom.us/webinar/register/WN_K7J1CRL9QvmcCVKym5ZL8A
Oh, that dream partner! The one that changes your business forever by bringing you to market at a game-changing scale.
But how is it done? What’s the secret?
That’s why we’ve invited two of the best partnership executives to explain what it takes.
Bill Wade, Company.com has built Company.com into a massive distribution platform reselling SaaS to over 100,000 SMBs.
Drew Quinlan, VP Strategic Alliances, RingCentral works both sides, selling RingCentral through distribution partners and turning RingCentral into a distribution channel for its integrated partners.
You’ll never get another chance to ask such experienced experts how exactly did they negotiate, package up, and execute distribution deals at this level.
Look forward to seeing you there!
LINKEDIN CONNECTION THREAD
It’s fantastic to see so many new faces joining us, hope you had a great weekend! With that in mind I’m bring back this thread to enable us to connect with each other!
Are you connected with everyone in here?
Don’t worry, Let’s make this official. It’s time to get acquainted and start connecting!
Leave your LinkedIn URL in this thread!
It’s fantastic to see so many new faces joining us, hope you had a great weekend! With that in mind I’m bring back this thread to enable us to connect with each other!
Are you connected with everyone in here?
Don’t worry, Let’s make this official. It’s time to get acquainted and start connecting!
Leave your LinkedIn URL in this thread!
Just updated our new conversational marketing, chat bot, for the company which we are aiming for the best experience for our customers. Curious if any of you have deployed a 
specific playbook for your Partner Page (Find a Partner, Become a Partner)? Any insights or advice or gold standard examples 
?
specific playbook for your Partner Page (Find a Partner, Become a Partner)? Any insights or advice or gold standard examples ?
@channel Well look at that! We’ve already crossed a big milestone. Thank you to our first 50 paid members.
We’re on a mission to bring all the networking and learning we do in-person at our conference SaaS Connect, but year-round here in Slack!
What’s holding you back? Join us here: https://launchpass.com/cloudassoc/members
p.s. If you can’t or have feedback otherwise, please DM me. The Cloud Software Association is a labour of.
We’re on a mission to bring all the networking and learning we do in-person at our conference SaaS Connect, but year-round here in Slack!
What’s holding you back? Join us here: https://launchpass.com/cloudassoc/members
p.s. If you can’t or have feedback otherwise, please DM me. The Cloud Software Association is a labour of
.
@channel We’re here to help you build your network, learn from experienced peers, and close more deals.
We’re trying a new format, a Speaker’s Lounge with Asaf Fradkin, Monday.com for paid members after his talk tomorrow.
During his recorded talk, Q&A is done through the moderator.
But since half the fun of speaking is meeting new people, we’re inviting our paid members to hang out with Asaf in a regular, unrecorded Zoom meeting--kind of like walking up to him after his talk an in-person conference.
Close a deal or ask a question or give him a high five. We’re all friends here.
• Come join us all backstage! https://launchpass.com/cloudassoc/members ------------------------------------------------------- ps. you can register for his talk here as well:
How to build $30M partners channel in 3 years with bold decisions (Asaf Fradkin, Monday.com) https://us02web.zoom.us/webinar/register/WN_2RL_Z3sZQiWNXtquZCsx1g
We’re trying a new format, a Speaker’s Lounge with Asaf Fradkin, Monday.com for paid members after his talk tomorrow.
During his recorded talk, Q&A is done through the moderator.
But since half the fun of speaking is meeting new people, we’re inviting our paid members to hang out with Asaf in a regular, unrecorded Zoom meeting--kind of like walking up to him after his talk an in-person conference.
Close a deal or ask a question or give him a high five. We’re all friends here.
• Come join us all backstage! https://launchpass.com/cloudassoc/members ------------------------------------------------------- ps. you can register for his talk here as well:
How to build $30M partners channel in 3 years with bold decisions (Asaf Fradkin, Monday.com) https://us02web.zoom.us/webinar/register/WN_2RL_Z3sZQiWNXtquZCsx1g
@channel I have even more fantastic news! Please join me in welcoming @Evan Radisic, who has joined the Cloud Software Association team as our new Executive Director.
We know that this year has brought a lot of challenges for you as SaaS partnership professionals. We’ve taken the lesson and blessing of this year to convert our in-person events to year-round opportunities for our 3,500 members to network, learn, deal, and find opportunities. Evan has joined to run these efforts so we can do more for you.
Evan is not just the Executive Director, but he’s a member as well. He kicked off and ran a successful partnership program at Proposify, in part with the help, advice, and network at the Cloud Software Association. He knows and has lived the journey our members are on. He’s going to be great.
@Evan Radisic has one ask. DM him your answer to “What’s the biggest challenge you’re facing right now?” We can organize our programs to help you.
https://youtu.be/P6wR12n3fzo
We know that this year has brought a lot of challenges for you as SaaS partnership professionals. We’ve taken the lesson and blessing of this year to convert our in-person events to year-round opportunities for our 3,500 members to network, learn, deal, and find opportunities. Evan has joined to run these efforts so we can do more for you.
Evan is not just the Executive Director, but he’s a member as well. He kicked off and ran a successful partnership program at Proposify, in part with the help, advice, and network at the Cloud Software Association. He knows and has lived the journey our members are on. He’s going to be great.
@Evan Radisic has one ask. DM him your answer to “What’s the biggest challenge you’re facing right now?” We can organize our programs to help you.
https://youtu.be/P6wR12n3fzo
@channel This is a big week! Things are getting busy again. Life is good again. :)
PUBLIC MEMBERS
• Thursday 10am pt. @Raphael (Aircall), Aircall is speaking about, “Taking Aircall from 10 to 60+ integration partners in a year” Register here https://us02web.zoom.us/webinar/register/WN_sIT2Ch5BQ7inUwexA8wdgg
PAID MEMBERS • Tuesday is our first SaaS Connect virtual cocktails. • Wednesday we kick off our roundtables. • Thursday Speaker’s Lounge to meet and talk with Raphael directly. Join as a paid member http://launchpass.com/cloudassoc/members
PUBLIC MEMBERS
• Thursday 10am pt. @Raphael (Aircall), Aircall is speaking about, “Taking Aircall from 10 to 60+ integration partners in a year”
Register here https://us02web.zoom.us/webinar/register/WN_sIT2Ch5BQ7inUwexA8wdgg
PAID MEMBERS • Tuesday is our first SaaS Connect virtual cocktails. • Wednesday we kick off our roundtables. • Thursday Speaker’s Lounge to meet and talk with Raphael directly.
Join as a paid member http://launchpass.com/cloudassoc/members
Hey folks, we’ve published @Asaf Fradkin’s talk “How did Monday com build a $30M partner channel in 3 years?”
• https://www.youtube.com/watch?v=pSX-yLgoKJ4 Next up is Raphael Assaraf, Aircall.io. “Taking Aircall from 10 to 60+ integration partners in a year”
Register here https://us02web.zoom.us/webinar/register/WN_sIT2Ch5BQ7inUwexA8wdgg
• https://www.youtube.com/watch?v=pSX-yLgoKJ4 Next up is Raphael Assaraf, Aircall.io. “Taking Aircall from 10 to 60+ integration partners in a year”
Register here https://us02web.zoom.us/webinar/register/WN_sIT2Ch5BQ7inUwexA8wdgg
@channel Join us for drinks tonight for SaaS Connect (virtual) cocktails at 3pm PT / 6pm ET!
We know you’re here to network. Also, we’re all stuck in our houses. That’s why we’re hosting our first SaaS Connect (virtual) cocktail party today so we can be human once again!
Break the ice. Meet people. Talk through your challenges right now with others in the same shoes. We’re talking about:
• What is the right partnership strategy and how do you get buy-in for it? • How do you recruit and attract new partners--while we’re all stuck at home? This is part of our year long SaaS Connect power networking and learning ~conference~ community. We moved the conference here into Slack. Come join us on the other side.
Join us for drinks! https://launchpass.com/cloudassoc/members
Join us for drinks tonight for SaaS Connect (virtual) cocktails at 3pm PT / 6pm ET!
We know you’re here to network. Also, we’re all stuck in our houses. That’s why we’re hosting our first SaaS Connect (virtual) cocktail party today so we can be human once again!
Break the ice. Meet people. Talk through your challenges right now with others in the same shoes. We’re talking about:
• What is the right partnership strategy and how do you get buy-in for it? • How do you recruit and attract new partners--while we’re all stuck at home? This is part of our year long SaaS Connect power networking and learning ~conference~ community. We moved the conference here into Slack. Come join us on the other side.
Join us for drinks! https://launchpass.com/cloudassoc/members
@Melissa Kwan (eWebinar) @Sunir Shah You bet, here are a couple samples of the agreements I used to use at Chrometa (which Sunir will remember!)
Heads up on both that I'm not actually a lawyer nor did we have a lawyer draft. I just adapted templates from simple partner agreements that I liked.
I did just sign a partner agreement for Afluencer, drafted by our partner, that is much more comprehensive (15 pages). Covers liability, confidentiality, etc. In my opinion that's a lot for an affiliate agreement. But depending on legal counsel you can certainly make these templates much longer, if you choose!
Any questions, let me know. At LeadDyno we had our own affiliates living in relative harmony under the 1-pager, which we just had them opt into when they signed up.
Heads up on both that I'm not actually a lawyer nor did we have a lawyer draft. I just adapted templates from simple partner agreements that I liked.
I did just sign a partner agreement for Afluencer, drafted by our partner, that is much more comprehensive (15 pages). Covers liability, confidentiality, etc. In my opinion that's a lot for an affiliate agreement. But depending on legal counsel you can certainly make these templates much longer, if you choose!
Any questions, let me know. At LeadDyno we had our own affiliates living in relative harmony under the 1-pager, which we just had them opt into when they signed up.
I will be honest, for me it was always a find/replace function
Let me ping my friends at Refersion now, they do a nice job with templates as well and may have something they are cool to share. Will let you know.
Let me ping my friends at Refersion now, they do a nice job with templates as well and may have something they are cool to share. Will let you know.
A couple of reference articles from Refersion: https://support.refersion.com/en/articles/2952776-getting-started-3-update-your-your-terms-conditions-your-privacy-policy-and-review-your-default-offer
https://support.refersion.com/en/articles/1915729-what-to-include-in-your-affiliate-program-terms-and-privacy-policy
If anyone would like an intro to them, happy to do so. Excellent people and product (I know being a former competitor now partner)
If anyone would like an intro to them, happy to do so. Excellent people and product (I know being a former competitor now partner
)
@channel Hey everyone, what’s up this week? (subscribe to our calendar)
THURSDAY 10am pt. Ask @Henry Prevette, Impact anything about “How Impact has grown 40%+ of their global revenue from agencies”.
• Register https://us02web.zoom.us/webinar/register/WN_j14cgNfFRvWvdPeOJYfSpg
Afterwards, we’ll have our Speaker’s Lounge to ask Henry anything directly for SaaS Connect members. Come join us! https://launchpass.com/cloudassoc/members
MASTERMIND ROUNDTABLES KICKOFF! For SaaS Connect members, we’ve organized Mastermind roundtables kicking off next week on:
1. 2021 partnership planning. How to set a partnership strategy and achieve buy-in and budget heading into 2021.
2. Partner acquisition. Tactics, strategy, tools, and resources to help build partner pipelines, identify the right partners.
Again, come join the SaaS Connect members to participate! https://launchpass.com/cloudassoc/members
THURSDAY 10am pt. Ask @Henry Prevette, Impact anything about “How Impact has grown 40%+ of their global revenue from agencies”.
•
Register https://us02web.zoom.us/webinar/register/WN_j14cgNfFRvWvdPeOJYfSpg
Afterwards, we’ll have our Speaker’s Lounge to ask Henry anything directly for SaaS Connect members. Come join us! https://launchpass.com/cloudassoc/members
MASTERMIND ROUNDTABLES KICKOFF! For SaaS Connect members, we’ve organized Mastermind roundtables kicking off next week on:
1. 2021 partnership planning. How to set a partnership strategy and achieve buy-in and budget heading into 2021.
2. Partner acquisition. Tactics, strategy, tools, and resources to help build partner pipelines, identify the right partners.
Again, come join the SaaS Connect members to participate! https://launchpass.com/cloudassoc/members
@channel Join us in 45 minutes to ask @Henry Prevette from Impact anything about how Impact drives 40%+ of its global revenue from agencies. That’s super impressive!
Hosted by @Sue Fernand, one of the top experts at running channel programs I know. :)
Register https://us02web.zoom.us/webinar/register/WN_j14cgNfFRvWvdPeOJYfSpg
If you want to hang out with and talk directly to Henry afterwards, come on over and join the other SaaS Connect members in the Speaker’s Lounge https://launchpass.com/cloudassoc/members
Hosted by @Sue Fernand, one of the top experts at running channel programs I know. :)
Register https://us02web.zoom.us/webinar/register/WN_j14cgNfFRvWvdPeOJYfSpg
If you want to hang out with and talk directly to Henry afterwards, come on over and join the other SaaS Connect members in the Speaker’s Lounge https://launchpass.com/cloudassoc/members
Since there's not much going on in world news this week () I wanted to share with you details of an awesome free event that Typeform is hosting next Tuesday...
Meaningful by Typeform—a virtual event on November 10
What do an ex-Navy Seal Officer, a gender equality evangelist, and a culture transformation leader have in common? They’re all speaking at Typeform’s ‘Meaningful’ event, next Tuesday November 10.
With an incredible lineup of speakers and panelists, the one day interactive event will explore how we can create more meaningful interactions in a virtual world.
Meaningful is free for anyone with a Typeform account (or you can simply sign up for one, also for free). Book your spot here!
) I wanted to share with you details of an awesome free event that Typeform is hosting next Tuesday...
Meaningful by Typeform—a virtual event on November 10
What do an ex-Navy Seal Officer, a gender equality evangelist, and a culture transformation leader have in common? They’re all speaking at Typeform’s ‘Meaningful’ event, next Tuesday November 10.
With an incredible lineup of speakers and panelists, the one day interactive event will explore how we can create more meaningful interactions in a virtual world.
Meaningful is free for anyone with a Typeform account (or you can simply sign up for one, also for free). Book your spot here!
@Ryan Badke I'm working on putting together a session (as part of our Masterminds series) around working with Agencies. I think this is a complex issue that allot of our members are dealing within different categories. More to come on this in full CSA member's area (#members). Would love to take a look at that doc and contribute as you work on it
Have you tried https://www.reachdesk.com? - My friend is the co-founder and I can make an intro if you want
@channel What’s happening this week?
THURSDAY 10am. What will it take for VCs to invest in partnerships?
I’m hosting Tomasz Tunguz, Managing Director, Redpoint Ventures and our friend Bob Moore, CEO, Crossbeam to answer this extremely importing topic.
The pre-interview was very… _interesting._ This is definitely a critical subject for anyone trying to build and grow a partnership team.
Come join the fun and bring your questions.
https://us02web.zoom.us/webinar/register/WN_zcb3Oy_RT4y4tTJW_gqHXQ
THURSDAY 10am. What will it take for VCs to invest in partnerships?
I’m hosting Tomasz Tunguz, Managing Director, Redpoint Ventures and our friend Bob Moore, CEO, Crossbeam to answer this extremely importing topic.
The pre-interview was very… _interesting._ This is definitely a critical subject for anyone trying to build and grow a partnership team.
Come join the fun and bring your questions.
https://us02web.zoom.us/webinar/register/WN_zcb3Oy_RT4y4tTJW_gqHXQ
@channel Hey folks, I have some updates on the SaaS Connect front. We kicked off our masterminds and got feedback people needed more tactical help heading into 2021.
We recruited 2 incredible partnership leaders to help us prep for 2021. You do need to be a SaaS Connect member to benefit.
• Join as a SaaS Connect member to benefit https://launchpass.com/cloudassoc/members
PARTNER ATTRIBUTION @Adam Michalski has become a master of partner attribution, given he works at analytics superstar Branch.io. He’s running a 2-part Mastermind workshop on how to do partner attribution
• Tuesday, December 1, 10am pt, How Adam set up partnership attribution at Branch.io • Tuesday, December 8, 10am pt. Deep dive partnership attribution
EXECUTIVE MANAGEMENT OF PARTNERSHIPS Mark Brigman ran strategic partnerships at Sprint, including winning and managing a $5 billion partnership. Yes, _billion_.
Along the way, he got really curious why only a few of his partnership reps were crushing it, many were middling, and a few never could make a partnership work. He ended up getting a PhD in partnerships, making him Dr. Partnerships.
He runs a popular partnership certification course, Partnernomics. I’ve recruited him to run a 3 part exec bootcamp to prep us all for 2021.
• Thursday December 3, 10am pt. What a $5B partnership taught me was the real truth about partnership management _(this is public)_ • Tuesday December 15, 10am pt. How to organize a partnership team’s operations as an executive • Tuesday December 22, 10am pt. How to go from strategy to execution with a new partner
OTHER EXECUTIVE MANAGEMENT SaaS Connect 1:1s.. Also on the subject of management, we have 2 public SaaS Connects coming up of interest:
• December 14, 12:30pm pt. We’ll be hosting @UJB0C5K43> and <@UV61FTRN0 to talk through their specific approaches to management. “How Chargebee and Mailchimp organized our partnership teams to scale” • December 17 10am pt. Chris Byers, CEO, Formstack talks through “Learning to build a SaaS platform through M&A”
Subscribe to our calendar to stay up to date
We recruited 2 incredible partnership leaders to help us prep for 2021. You do need to be a SaaS Connect member to benefit.
•
Join as a SaaS Connect member to benefit https://launchpass.com/cloudassoc/members
PARTNER ATTRIBUTION @Adam Michalski has become a master of partner attribution, given he works at analytics superstar Branch.io. He’s running a 2-part Mastermind workshop on how to do partner attribution
• Tuesday, December 1, 10am pt, How Adam set up partnership attribution at Branch.io • Tuesday, December 8, 10am pt. Deep dive partnership attribution
EXECUTIVE MANAGEMENT OF PARTNERSHIPS Mark Brigman ran strategic partnerships at Sprint, including winning and managing a $5 billion partnership. Yes, _billion_.
Along the way, he got really curious why only a few of his partnership reps were crushing it, many were middling, and a few never could make a partnership work. He ended up getting a PhD in partnerships, making him Dr. Partnerships.
He runs a popular partnership certification course, Partnernomics. I’ve recruited him to run a 3 part exec bootcamp to prep us all for 2021.
• Thursday December 3, 10am pt. What a $5B partnership taught me was the real truth about partnership management _(this is public)_ • Tuesday December 15, 10am pt. How to organize a partnership team’s operations as an executive • Tuesday December 22, 10am pt. How to go from strategy to execution with a new partner
OTHER EXECUTIVE MANAGEMENT SaaS Connect 1:1s.. Also on the subject of management, we have 2 public SaaS Connects coming up of interest:
• December 14, 12:30pm pt. We’ll be hosting @UJB0C5K43> and <@UV61FTRN0 to talk through their specific approaches to management. “How Chargebee and Mailchimp organized our partnership teams to scale” • December 17 10am pt. Chris Byers, CEO, Formstack talks through “Learning to build a SaaS platform through M&A”
Subscribe to our calendar to stay up to date
@channel What will it take for VCs to invest in partnerships? (10am PT TODAY)
Reminder that in 1 hour, at 10am pt / 1pm ET we’re hosting the deservedly famous Tomasz Tunguz, Managing Director at Redpoint and Bob Moore, CEO, Crossbeam (@Bob Moore) to talk through the challenges of convincing VCs to invest in partnerships.
• REGISTER TO JOIN. https://us02web.zoom.us/webinar/register/WN_zcb3Oy_RT4y4tTJW_gqHXQ
CONNECT WITH TOMASZ AND BOB IN THE SPEAKER’S LOUNGE AFTERWARD
This is a popular talk. You may not be able to get your question in during Q&A.
You can talk directly with the speakers afterward in our Speaker’s Lounge. Because their time is a limited resource, we’re only making this available for SaaS Connect members.
• Tip. Become a SaaS Connect member here. https://launchpass.com/cloudassoc/members
Reminder that in 1 hour, at 10am pt / 1pm ET we’re hosting the deservedly famous Tomasz Tunguz, Managing Director at Redpoint and Bob Moore, CEO, Crossbeam (@Bob Moore) to talk through the challenges of convincing VCs to invest in partnerships.
•
REGISTER TO JOIN. https://us02web.zoom.us/webinar/register/WN_zcb3Oy_RT4y4tTJW_gqHXQ
CONNECT WITH TOMASZ AND BOB IN THE SPEAKER’S LOUNGE AFTERWARD
This is a popular talk. You may not be able to get your question in during Q&A.
You can talk directly with the speakers afterward in our Speaker’s Lounge. Because their time is a limited resource, we’re only making this available for SaaS Connect members.
•
Tip. Become a SaaS Connect member here. https://launchpass.com/cloudassoc/members
Hi'all, I've got a quick favor to ask. We just launched on ProductHunt today. Now that the national elections are over, can we count on one more vote from you? https://www.producthunt.com/posts/nachonacho
https://www.producthunt.com/posts/nachonacho
@here We’re all worried about how we’ll prove our partner plans are going to work in 2021.
You need metrics you can trust. Partnerships are hard to measure because they are indirect. But they aren’t impossible. We’ve recruited @UQTU8JK89>, Branch.io to deliver a 2-part Master Class on how to measure partnerships. How do you attribute revenue? How do you report results? Can’t tell ya how valuable this is. If you want in drop a line in the comments.
- Session 1: Tuesday, December 1, 10am pt, How Adam set up partnership attribution at Branch.io
- Session 2: Tuesday, December 8, 10am pt. Deep dive partnership attribution
You need to be a paid CSA member to take part in these sessions. To sign up as a member go here.
If you want in drop a line in the comments.
- Session 1: Tuesday, December 1, 10am pt, How Adam set up partnership attribution at Branch.io
- Session 2: Tuesday, December 8, 10am pt. Deep dive partnership attribution
You need to be a paid CSA member to take part in these sessions. To sign up as a member go here.
HUGE props to @Kasey Bayne (Pocketed) who just shared a wealth of her expertise in channel partnerships from her time at freshbooks! i love this community so much! thanks @Sunir Shah for the connect
@channel What’s up this week?
------------------------------------------------------------------------------------- ------------------------------------------------------------------------------------- PUBLIC EVENTS THIS WEEK
THURSDAY, 10am. What a $5B partnership taught Mark Brigman about partnership management
Mark Brigman, Partnernomics ran strategic partnerships at Sprint, including winning and managing a $5 billion partnership. Yes, _billion_.
Along the way, he got really curious why only a few of his partnership reps were crushing it, many were middling, and a few never could make a partnership work. He turned this into a popular partnership certification course, Partnernomics
I’ve recruited him to run a 3 part exec bootcamp to prep us all for 2021. The first session is open to everyone this Thursday.
REGISTER. Thursday December 3, 10am pt
https://us02web.zoom.us/webinar/register/WN_P8FNxpCkQsqWU8bM52Yuwg
------------------------------------------------------------------------------------- ------------------------------------------------------------------------------------- SAAS CONNECT MEMBER EVENTS THIS WEEK (join here)
MASTERCLASSES • TOMORROW 10am pt @Adam Michalski answers the seemingly unanswerable: How do you prove to your boss that your partnership programs are working? He’s doing a deep dive into partnership attribution and metrics.
• FRIDAY 10am pt @Alex Glenn summarizes the 2020 epic accelerator he ran on starting and growing a partner program targeting agencies, “Why agencies hate working with software companies and what you can do about it”
@Alex Glenn is starting his next accelerator soon. I twisted his arm into offering SaaS Connect level members ofr the CSA 50% off their training package and 30% off their accelerator. I really love what he’s doing. I recommend it personally whether in my role here at the CSA, at AppBind, as just Sunir.
------------------------------------------------------------------------------------- ------------------------------------------------------------------------------------- PUBLIC EVENTS THIS WEEK
THURSDAY, 10am. What a $5B partnership taught Mark Brigman about partnership management
Mark Brigman, Partnernomics ran strategic partnerships at Sprint, including winning and managing a $5 billion partnership. Yes, _billion_.
Along the way, he got really curious why only a few of his partnership reps were crushing it, many were middling, and a few never could make a partnership work. He turned this into a popular partnership certification course, Partnernomics
I’ve recruited him to run a 3 part exec bootcamp to prep us all for 2021. The first session is open to everyone this Thursday.
REGISTER. Thursday December 3, 10am pt
https://us02web.zoom.us/webinar/register/WN_P8FNxpCkQsqWU8bM52Yuwg
------------------------------------------------------------------------------------- ------------------------------------------------------------------------------------- SAAS CONNECT MEMBER EVENTS THIS WEEK (join here)
MASTERCLASSES •
TOMORROW 10am pt @Adam Michalski answers the seemingly unanswerable: How do you prove to your boss that your partnership programs are working? He’s doing a deep dive into partnership attribution and metrics.
• FRIDAY 10am pt @Alex Glenn summarizes the 2020 epic accelerator he ran on starting and growing a partner program targeting agencies, “Why agencies hate working with software companies and what you can do about it”
@Alex Glenn is starting his next accelerator soon. I twisted his arm into offering SaaS Connect level members ofr the CSA 50% off their training package and 30% off their accelerator. I really love what he’s doing. I recommend it personally whether in my role here at the CSA, at AppBind, as just Sunir.
Hiya friends! Longtime stalker/appreciator, first time poster.
I manage a facebook community (made up of 2,300 people globally) that to date has been currently exclusive to the customers of our SaaS company.
Two questions: • How have others achieved success in driving membership of customer only communities? • Has anyone made the transition from a customer only community to opening up to trialists? How did this go for you? Thanks in advance!
Longtime stalker/appreciator, first time poster.
I manage a facebook community (made up of 2,300 people globally) that to date has been currently exclusive to the customers of our SaaS company.
Two questions: • How have others achieved success in driving membership of customer only communities? • Has anyone made the transition from a customer only community to opening up to trialists? How did this go for you? Thanks in advance!
I am exploring how we can grow our company as a reason people choose and stay with us -Community becoming an indispensable part of the Practice Ignition experience.
I think there is opportunity to embrace our trialists (those who are in a trial period of using our software) into our community as a way to encourage conversion. I suppose it’s a ‘belong before you buy-in’.
I know there’s pros and cons to customer only vs open communities, so was keen to hear if anyone had a similar experience.
I think there is opportunity to embrace our trialists (those who are in a trial period of using our software) into our community as a way to encourage conversion. I suppose it’s a ‘belong before you buy-in’.
I know there’s pros and cons to customer only vs open communities, so was keen to hear if anyone had a similar experience.
@channel Hi folks, that was a great discussion. Thanks for the kudos everyone. I absolutely love nerding out about partnerships with Mark. I did that one for me. :)
But, now back to serving you! We are continuing the discussion with a deeper dive, and TACTICAL approach in his two upcoming sessions:
1. Tuesday December 15, 10am pt. How to organize a partnership team’s operations as an executive 2. Tuesday December 22, 10am pt. How to go from strategy to execution with a new partner If you are interested in attending these sessions please REPLY BELOW. @Evan Radisic will hook you up.
But, now back to serving you! We are continuing the discussion with a deeper dive, and TACTICAL approach in his two upcoming sessions:
1. Tuesday December 15, 10am pt. How to organize a partnership team’s operations as an executive 2. Tuesday December 22, 10am pt. How to go from strategy to execution with a new partner If you are interested in attending these sessions please REPLY BELOW
. @Evan Radisic will hook you up.
Yes, but I’m not sure we’ve dug deep on that subject.
Some resources touching on this.
How to launch a tech partner http://www.cloudsoftwareassociation.com/2019/07/11/the-complete-integrated-partnership-launch-checklist/
How @Raphael (Aircall), Aircall structured an SMB tech partner strategy (I cannot recommend this enough) https://www.youtube.com/watch?v=OZZURzld4Pk
How @Jake Wallace and @Rajiv Ramanan used account mapping to grow their relationship https://www.youtube.com/watch?v=VBGHOWg1sz4
And mys won system to measure and pipeline relationship marketing
https://youtu.be/fmnXrarKkJg?t=2075
Some resources touching on this.
How to launch a tech partner http://www.cloudsoftwareassociation.com/2019/07/11/the-complete-integrated-partnership-launch-checklist/
How @Raphael (Aircall), Aircall structured an SMB tech partner strategy (I cannot recommend this enough) https://www.youtube.com/watch?v=OZZURzld4Pk
How @Jake Wallace and @Rajiv Ramanan used account mapping to grow their relationship https://www.youtube.com/watch?v=VBGHOWg1sz4
And my
s won system to measure and pipeline relationship marketing
https://youtu.be/fmnXrarKkJg?t=2075
Hey @Jeff Mattan! Great to see you back in action.
Food for thought. AWS has something like 6k partners WW right now - but not all are going to be the right/optimal ones for you. It might be better to know the range/volume of AWS partners that are ideal before you invest too much. PartnerOptimizer's db already has many of them profiled by their broader business attributes (solutions, services, product types, customer focus, tech stacks, certifications, business company type, etc,) and we can help you do that hyper-targeted discovery beyond what you'd learn about partners from the AWS directory. That said, if your hypothesis is that all AWS partners are ideal for your solution, then ignore this and "spray and pray" away
Food for thought. AWS has something like 6k partners WW right now - but not all are going to be the right/optimal ones for you. It might be better to know the range/volume of AWS partners that are ideal before you invest too much. PartnerOptimizer's db already has many of them profiled by their broader business attributes (solutions, services, product types, customer focus, tech stacks, certifications, business company type, etc,) and we can help you do that hyper-targeted discovery beyond what you'd learn about partners from the AWS directory. That said, if your hypothesis is that all AWS partners are ideal for your solution, then ignore this and "spray and pray" away
Great topical question @Danielle Simon Great responses above but I'll add a few things: I've run partner teams that have reported into marketing and sales and the COO (who oversaw, sales and operations). - get alignment on what the KPI's are that measure yours and your teams success. This is your opportunity to lead by telling the exec what you think those KPI's should be based on the type of partners you're focused on and where their value comes from (ex. trackable acquisition from them, leads from them, product integrations from them). That will make it obvious where you should report. (ie drive your own destiny). I've found that reporting into sales AS LONG as we are aligned on realistic KPI's works best and gets you the most resources. At FreshBooks, I report to the CCO who oversees Sales, BD and Support. I have api leads on my team which connects us to Prod Dev org and partner marketing dotted line to me so we are connected to marketing. Works well over here but align on KPI's and support from your boss. I can tell you horror stories too, but that it's another topic for another day
@channel Coming up NEXT WEEK, two incredible talks, 10 times the amazing partnership executive power!
MONDAY 12:30pm PT. How do you organize a partnership team to scale? (with @Eric Chan @Joni Deus)
Two very successful SaaS companies with two very success SaaS partnership leaders. But they have two different partnership organizations dealing with two different circumstances. Come join us in conversation to see where these two partnership execs agree and disagree about the right way to run partnerships. Bring your questions, too! We’re all doing 2021 planning. Their experiences may help you figure out your own puzzle.
• REGISTER https://us02web.zoom.us/webinar/register/WN_Q3CCxHbaSli-utXMF0DIyg --------------------------------
THURSDAY 10am PT How Chris Byers of Formstack learned to build a SaaS platform through M&A (with Siddharta Aggarwal, Google)
As @Gabe Caldwell Caldwell, formerly WebMerge and now Formstack, can attest, Formstack has had a very successful run acquiring companies to extend their platform. Mergers and acquisitions are frought with risk, but somehow Chris Byers, CEO, Formstack has figured out how to repeatedly succeed and build a happy, thriving company out of many.
• REGISTER https://us02web.zoom.us/webinar/register/WN_EHWGcqblQj2K8ApNH5mYDA -------------------------------
PLUS for Executive Members only
TUESDAY 10am pt Mark Brigman, Partnernomics is back for a Masterclass. “How to organize a partnership team’s operations as an executive”
It’s full, full, full, but if we’ll open 2 seats for new members if you join as an Executive Member today!
And just WHY is there no
emoji?
MONDAY 12:30pm PT. How do you organize a partnership team to scale? (with @Eric Chan @Joni Deus)
Two very successful SaaS companies with two very success SaaS partnership leaders. But they have two different partnership organizations dealing with two different circumstances. Come join us in conversation to see where these two partnership execs agree and disagree about the right way to run partnerships. Bring your questions, too! We’re all doing 2021 planning. Their experiences may help you figure out your own puzzle.
• REGISTER https://us02web.zoom.us/webinar/register/WN_Q3CCxHbaSli-utXMF0DIyg --------------------------------
THURSDAY 10am PT How Chris Byers of Formstack learned to build a SaaS platform through M&A (with Siddharta Aggarwal, Google)
As @Gabe Caldwell Caldwell, formerly WebMerge and now Formstack, can attest, Formstack has had a very successful run acquiring companies to extend their platform. Mergers and acquisitions are frought with risk, but somehow Chris Byers, CEO, Formstack has figured out how to repeatedly succeed and build a happy, thriving company out of many.
• REGISTER https://us02web.zoom.us/webinar/register/WN_EHWGcqblQj2K8ApNH5mYDA -------------------------------
PLUS for Executive Members only
TUESDAY 10am pt Mark Brigman, Partnernomics is back for a Masterclass. “How to organize a partnership team’s operations as an executive”
It’s full, full, full, but if we’ll open 2 seats for new members if you join as an Executive Member today!
And just WHY is there no
emoji?
@channel What’s up this week? We have 2 big talks.
TODAY 12:30pm PT. How do you organize a partnership team to scale? (with @UJB0C5K43> <@UV61FTRN0)
Two very successful SaaS companies with two very success SaaS partnership leaders. But they have two different partnership organizations dealing with two different circumstances. Come join us in conversation to see where these two partnership execs agree and disagree about the right way to run partnerships. Bring your questions, too! We’re all doing 2021 planning. Their experiences may help you figure out your own puzzle.
• REGISTER https://us02web.zoom.us/webinar/register/WN_Q3CCxHbaSli-utXMF0DIyg
--------------------------------
THURSDAY 10am PT How Chris Byers of Formstack learned to build a SaaS platform through M&A (with Siddharta Aggarwal, Google)
As @Gabe Caldwell Caldwell, formerly WebMerge and now Formstack, can attest, Formstack has had a very successful run acquiring companies to extend their platform. Mergers and acquisitions are frought with risk, but somehow Chris Byers, CEO, Formstack has figured out how to repeatedly succeed and build a happy, thriving company out of many.
• REGISTER https://us02web.zoom.us/webinar/register/WN_EHWGcqblQj2K8ApNH5mYDA
TODAY 12:30pm PT. How do you organize a partnership team to scale? (with @UJB0C5K43> <@UV61FTRN0)
Two very successful SaaS companies with two very success SaaS partnership leaders. But they have two different partnership organizations dealing with two different circumstances. Come join us in conversation to see where these two partnership execs agree and disagree about the right way to run partnerships. Bring your questions, too! We’re all doing 2021 planning. Their experiences may help you figure out your own puzzle.
• REGISTER https://us02web.zoom.us/webinar/register/WN_Q3CCxHbaSli-utXMF0DIyg
--------------------------------
THURSDAY 10am PT How Chris Byers of Formstack learned to build a SaaS platform through M&A (with Siddharta Aggarwal, Google)
As @Gabe Caldwell Caldwell, formerly WebMerge and now Formstack, can attest, Formstack has had a very successful run acquiring companies to extend their platform. Mergers and acquisitions are frought with risk, but somehow Chris Byers, CEO, Formstack has figured out how to repeatedly succeed and build a happy, thriving company out of many.
• REGISTER https://us02web.zoom.us/webinar/register/WN_EHWGcqblQj2K8ApNH5mYDA
@channel Whoa… we have some exciting news! We have now more than Executive Members of the Cloud Software Association.
We really appreciate your support! It takes a lot to run the association; the memberships help us keep building.
Come join us! Executive Members get to hang out with our speakers, get exec training, and more. https://launchpass.com/cloudassoc/members
And thank you @Evan Radisic for making it all possible!
Executive Members of the Cloud Software Association.
We really appreciate your support! It takes a lot to run the association; the memberships help us keep building.
Come join us! Executive Members get to hang out with our speakers, get exec training, and more. https://launchpass.com/cloudassoc/members
And thank you @Evan Radisic for making it all possible!
quick answer: require every new integration request to come with a client .
Hey @Sunir Shah I thought the discussion with Freshworks would be good here too. Do you happen to have the link for that one? He walked through his process pretty well I remember.
.
Hey @Sunir Shah I thought the discussion with Freshworks would be good here too. Do you happen to have the link for that one? He walked through his process pretty well I remember.
@channel TOMORROW 10am pt join us to ask Chris Byers, CEO, Formstack anything.
Every SaaS partnership professional will eventually end up in a mergers and acquisition (M&A) conversation. What are you supposed to do?
He’s run one of the most successful M&A programs in the SaaS industry, scaling the Formstack platform and revenue significantly through this strategy.
And he’s figured out how to build a cohesive whole post-M&A.
• REGISTER https://us02web.zoom.us/webinar/register/WN_EHWGcqblQj2K8ApNH5mYDA
Every SaaS partnership professional will eventually end up in a mergers and acquisition (M&A) conversation. What are you supposed to do?
He’s run one of the most successful M&A programs in the SaaS industry, scaling the Formstack platform and revenue significantly through this strategy.
And he’s figured out how to build a cohesive whole post-M&A.
•
REGISTER https://us02web.zoom.us/webinar/register/WN_EHWGcqblQj2K8ApNH5mYDA
Dear all, Today, we are hosting an interactive webinar on "Enabling product-led growth to your modern SaaS businesses"
Thursday 17th Dec 2020
5.30-6.00 PM IST, 1.30 PM CET, 7 AM EDT
Save your seat here
https://user.dashfrugal.com/webinar-product-led-growth
Thursday 17th Dec 2020
5.30-6.00 PM IST, 1.30 PM CET, 7 AM EDT
Save your seat here
https://user.dashfrugal.com/webinar-product-led-growth
@here
THIS IS ON TODAY. We have a select few spots open to general public.
Plan your integration strategy for 2021
We’ve asked Ryan Lunka from Blended Edge to take us though his process to run successful integration partnership strategies, “A Partner Manager’s guide to integration.”
Ryan is a former head of product and COO for a software vendor who served digital commerce and retail merchants where he ran their integration strategy. He’s gone on to build a practice supporting clients launching their own integration strategy.
He’s got a great playbook to launch and operate an integration strategy now. We asked him to share what he does for clients for anyone who wants to join.
Session is on TODAY, December 21, 2:00pm EST.
To sign up go to: https://www.cloudsoftwareassociation.com/masterclass/
THIS IS ON TODAY. We have a select few spots open to general public.
Plan your integration strategy for 2021
We’ve asked Ryan Lunka from Blended Edge to take us though his process to run successful integration partnership strategies, “A Partner Manager’s guide to integration.”
Ryan is a former head of product and COO for a software vendor who served digital commerce and retail merchants where he ran their integration strategy. He’s gone on to build a practice supporting clients launching their own integration strategy.
He’s got a great playbook to launch and operate an integration strategy now. We asked him to share what he does for clients for anyone who wants to join.
Session is on TODAY, December 21, 2:00pm EST.
To sign up go to: https://www.cloudsoftwareassociation.com/masterclass/
Happy New Year CSA folks! I dropped a semi-controversial SaaS pricing question into a LinkedIn poll. I'd love to get your take. Thank you for playing @Sunir Shah (I'll add my reply shortly ).
Check it here: https://www.linkedin.com/posts/jamessandoval_ive-been-thinking-a-lot-about-saas-billing-activity-6751520373059141632-eHaa. Thx!
(I'll add my reply shortly ).
Check it here: https://www.linkedin.com/posts/jamessandoval_ive-been-thinking-a-lot-about-saas-billing-activity-6751520373059141632-eHaa. Thx!
@channel Happy new year! What’s up this week?
Danielle Price, Intuit is one of the hardest working channel marketing managers in our industry. To her, the pandemic was only a challenge to overcome and crush. She ran a number of experiences and build a new strategy to continue building and scaling Intuit’s channel partner program virtually.
Because she’s awesome, she’s sharing her bag of tricks with us all this Thursday. This is a can’t miss talk and an amazing way to kick off 2021.
REGISTER TO ASK HER ANYTHING--THURSDAY AT 10AM https://us02web.zoom.us/webinar/register/WN_TzzOZYIqQGK9Ef1plWPwtA
Danielle Price, Intuit is one of the hardest working channel marketing managers in our industry. To her, the pandemic was only a challenge to overcome and crush. She ran a number of experiences and build a new strategy to continue building and scaling Intuit’s channel partner program virtually.
Because she’s awesome, she’s sharing her bag of tricks with us all this Thursday. This is a can’t miss talk and an amazing way to kick off 2021.
REGISTER TO ASK HER ANYTHING--THURSDAY AT 10AM https://us02web.zoom.us/webinar/register/WN_TzzOZYIqQGK9Ef1plWPwtA
I took this course when I first started at Zapier, it helped a lot and wasn't a huge lift. I also took Zapier's course: https://zapier.com/learn/apis/chapter-1-introduction-to-apis/. Hope that helps
Hey @Emily Breuninger thanks for the recommendations! These are great and I think I will sign up for the Udemy crash course too
Hey @Arpit Choudhury
@Kelly Sarabyn (HubSpot) thanks for sharing this. I think I might have already read it but it's a great document and a good refresher You guys always come out with the best content for us!
@Kelly Sarabyn (HubSpot) thanks for sharing this. I think I might have already read it but it's a great document and a good refresher
You guys always come out with the best content for us!
@Sean Matthews good question - My goal is most in line with your third point and a little bit from your fourth point. I have a decent understanding of APIs but looking to dive a little deeper. It would be for reference on the partnership side to better understand the technical pieces and better speak to them. Would love any recommendations you might have
(Aloha @Arpit Choudhury )
@Briana Strauss Gotcha, I think Pandium’s guide on this is on point for the most part. Happy to point to more technical resources/definitions if a hands-on experience is going to help with concepts… let me know what topics/concepts you’d like to learn more about and I can point to additional resources you might find helpful (and I imagine, Pandium’s team would want to link out/potentially produce some of their own as well!)
)
@Briana Strauss Gotcha, I think Pandium’s guide on this is on point for the most part. Happy to point to more technical resources/definitions if a hands-on experience is going to help with concepts… let me know what topics/concepts you’d like to learn more about and I can point to additional resources you might find helpful (and I imagine, Pandium’s team would want to link out/potentially produce some of their own as well!)
@Stacy L. Carlson I heard you and we will have a class in the course addressing these by end of next week. Let’s do a call this week if you need them answered ASAP 
@channel TOMORROW, Thursday 10am PT. Join @Tyrone Lingley as he leads a Q&A and session with Danielle Price, Intuit as she reveals her incredible bag of tricks to keep building the Intuit channel partner program despite forced to go virtual.
She’s one of the hardest working channel marketing professionals in the industry. This will be an amazing opportunity for anyone growing channel in 2021 as the world continues to be trapped in a bag of wet cats.
REGISTER TO ASK DANIELLE PRICE, INTUIT ANYTHING--THURSDAY AT 10AM https://us02web.zoom.us/webinar/register/WN_TzzOZYIqQGK9Ef1plWPwtA
She’s one of the hardest working channel marketing professionals in the industry. This will be an amazing opportunity for anyone growing channel in 2021 as the world continues to be trapped in a bag of wet cats.
REGISTER TO ASK DANIELLE PRICE, INTUIT ANYTHING--THURSDAY AT 10AM https://us02web.zoom.us/webinar/register/WN_TzzOZYIqQGK9Ef1plWPwtA
@channel We’re on in 30 minutes with Danielle Price, Intuit as she reveals her incredible bag of tricks to keep building the Intuit channel partner program despite forced to go virtual.
With host @Tyrone Lingley
She’s one of the hardest working channel marketing professionals in the industry. This will be an amazing opportunity for anyone growing channel in 2021 as the world continues to be trapped in a bag of wet cats.
REGISTER TO ASK DANIELLE PRICE, INTUIT ANYTHING--TODAY AT 10AM https://us02web.zoom.us/webinar/register/WN_TzzOZYIqQGK9Ef1plWPwtA
With host @Tyrone Lingley
She’s one of the hardest working channel marketing professionals in the industry. This will be an amazing opportunity for anyone growing channel in 2021 as the world continues to be trapped in a bag of wet cats.
REGISTER TO ASK DANIELLE PRICE, INTUIT ANYTHING--TODAY AT 10AM https://us02web.zoom.us/webinar/register/WN_TzzOZYIqQGK9Ef1plWPwtA
@channel What’s up this week?
First.. I’m behind in notifying people (how has your 2021 gone so far? lol). If you missed a talk, we published a ton of videos on our YouTube channel. https://www.youtube.com/c/CloudSoftwareAssociation
THURSDAY 10am PT. What do global resellers really want?
Punit Thakkar, CEO & MD of Shivaami is a major Google reseller in India. He’s gone through all the pain of figuring out how to bring Google Cloud into the Indian market, and he can tell you what Google did well and where they had to work on to make the business successful.
With the growth of global markets including countries like India, Brazil, Japan and more, every SaaS company needs to have good answers to how to enter these markets--or else they’ll lose the opportunity.
Ask Punit anything this Thursday.
Register here https://us02web.zoom.us/webinar/register/WN_4FB4_CC0RmeTfTtx_CWgyA
First.. I’m behind in notifying people (how has your 2021 gone so far? lol). If you missed a talk, we published a ton of videos on our YouTube channel. https://www.youtube.com/c/CloudSoftwareAssociation
THURSDAY 10am PT. What do global resellers really want?
Punit Thakkar, CEO & MD of Shivaami is a major Google reseller in India. He’s gone through all the pain of figuring out how to bring Google Cloud into the Indian market, and he can tell you what Google did well and where they had to work on to make the business successful.
With the growth of global markets including countries like India, Brazil, Japan and more, every SaaS company needs to have good answers to how to enter these markets--or else they’ll lose the opportunity.
Ask Punit anything this Thursday.
Register here https://us02web.zoom.us/webinar/register/WN_4FB4_CC0RmeTfTtx_CWgyA
Hey folks. Some news. It's not nearly as impressive as what @Nate Roybal shared (THAT is AWESOME!), but MeasureMatch got a pretty cool nod in the "Ecosystem Management" category of Jay McBain's Channel Software Tech Stack 2021. We're pretty chuffed. We're early in our game and loving the direction we're headed. Many thanks go to those of you who've given us a shot. Onward and upward
@here We’re now offering our Executive Masterclasses to Community Members. Learn _directly_ from SaaS partnership executives how they run their partnership teams and programs.
Next one up is January 21, 1:00pm
Despite the pandemic, Robert Rand signed 40 new strategic partners for JetRails
. He’s teaching us his tricks. He’ll be discussing:
• 4 strategies he found to deliver new partners while stuck at home during 2020
• What questions they asked to identify their ideal partners and underperforming ones
• Setting up a cadence for hunting for new partners so that your new partnership pipeline is always full.
Available for Executive Members for Free as always, and now by demand, $79 per session for Community Members to get a taste of what Executive Members get. Hit the link to get in
. Learn _directly_ from SaaS partnership executives how they run their partnership teams and programs.
Next one up is January 21, 1:00pm
Despite the pandemic, Robert Rand signed 40 new strategic partners for JetRails
. He’s teaching us his tricks. He’ll be discussing:
• 4 strategies he found to deliver new partners while stuck at home during 2020
• What questions they asked to identify their ideal partners and underperforming ones
• Setting up a cadence for hunting for new partners so that your new partnership pipeline is always full.
Available for Executive Members for Free as always, and now by demand, $79 per session for Community Members to get a taste of what Executive Members get. Hit the link to get in
Thanks @Evan Radisic @Ryan Lunka and @Kali Keesee. I'm really excited to be leading this Executive Masterclass on Thursday. Looking back at 2020, we've all learned so much, it's going to be great to share my winning strategies with the group.
with the group.
@channel What’s up this week?
This Thursday 10am pt, we have recruited another amazing partnership leader who has figured out how to keep the trains moving despite the loss of travel due to COVID.
During the pandemic, @Robert Rand Did. Not. Stop. He signed a whopping _40*_ new strategic partners for JetRails.
He’s running a masterclass this Thursday to teach us all his tricks. He’ll be discussing: • 4 strategies he found to deliver new partners while stuck at home during 2020 • What questions they asked to identify their ideal partners and underperforming ones • Setting up a cadence for hunting for new partners so that your new partnership pipeline is always full. We are running these masterclasses for Executive Members for free all year.
For those considering whether or not to join as an Executive Members ($249/year), we are offering this one session for $79 which you can later use as credit to a full executive membership.
Come join us and let’s all kick off 2021 with results.
*REGISTER HERE https://www.cloudsoftwareassociation.com/masterclass/
This Thursday 10am pt, we have recruited another amazing partnership leader who has figured out how to keep the trains moving despite the loss of travel due to COVID.
During the pandemic, @Robert Rand Did. Not. Stop. He signed a whopping _40*_ new strategic partners for JetRails
.
He’s running a masterclass this Thursday to teach us all his tricks. He’ll be discussing: • 4 strategies he found to deliver new partners while stuck at home during 2020 • What questions they asked to identify their ideal partners and underperforming ones • Setting up a cadence for hunting for new partners so that your new partnership pipeline is always full. We are running these masterclasses for Executive Members for free all year.
For those considering whether or not to join as an Executive Members ($249/year), we are offering this one session for $79 which you can later use as credit to a full executive membership.
Come join us and let’s all kick off 2021 with results.
*REGISTER HERE https://www.cloudsoftwareassociation.com/masterclass/
@channel What’s up this week?
THURSDAY, 10am PT we have a HUGE talk. Leslie Tom, SVP Salesforce AppExchange Marketing, is taking us on her journey as a partnership manager.
Leslie started at Salesforce in 2005 as a partnership manager and has been a driving force behind the most successful B2B SaaS partner ecosystem.
She’s helped build and grow the AppExchange. She was instrumental in transforming Dreamforce into a must attend B2B SaaS conference by bringing in the Salesforce partner ecosystem. And she’s incredibly nice.
I know she’d rather be on airplane right now, but since she’s stuck at home, we get an hour to Ask Leslie Anything this Thursday. Take advantage.
With guest host @Cody Jones (Zapier), Zapier!
REGISTER https://us02web.zoom.us/webinar/register/WN_eZp_xB7pRMWR96skAunUEg
THURSDAY, 10am PT we have a HUGE talk. Leslie Tom, SVP Salesforce AppExchange Marketing, is taking us on her journey as a partnership manager.
Leslie started at Salesforce in 2005 as a partnership manager and has been a driving force behind the most successful B2B SaaS partner ecosystem.
She’s helped build and grow the AppExchange. She was instrumental in transforming Dreamforce into a must attend B2B SaaS conference by bringing in the Salesforce partner ecosystem. And she’s incredibly nice.
I know she’d rather be on airplane right now, but since she’s stuck at home, we get an hour to Ask Leslie Anything this Thursday. Take advantage.
With guest host @Cody Jones (Zapier), Zapier!
REGISTER https://us02web.zoom.us/webinar/register/WN_eZp_xB7pRMWR96skAunUEg
Hello everyone! I hope you’re all doing well I am starting to work on the first formal partner program for my company. I’m looking at building a tier system, with requirements and benefits for each tier. Does anyone have resources, examples, or advice they can share with me? It is my first time working on creating a partner program from the ground up. Your help would be much appreciated!
I am starting to work on the first formal partner program for my company. I’m looking at building a tier system, with requirements and benefits for each tier. Does anyone have resources, examples, or advice they can share with me? It is my first time working on creating a partner program from the ground up. Your help would be much appreciated!
@channel Join us in an hour with @Leslie Tom, SVP Salesforce AppExchange for a powerful talk about how Leslie successfully built a career in partnerships delivering one of the biggest SaaS partner ecosystems on the planet since joining Salesforce in 2005.
With host @Cody Jones (Zapier), Head of Partnerships & Alliances, Zapier
Ask Leslie Anything today in our hour!
REGISTER https://us02web.zoom.us/webinar/register/WN_eZp_xB7pRMWR96skAunUEg
Join us in an hour with @Leslie Tom, SVP Salesforce AppExchange for a powerful talk about how Leslie successfully built a career in partnerships delivering one of the biggest SaaS partner ecosystems on the planet since joining Salesforce in 2005.
With host @Cody Jones (Zapier), Head of Partnerships & Alliances, Zapier
Ask Leslie Anything today in our hour!
REGISTER https://us02web.zoom.us/webinar/register/WN_eZp_xB7pRMWR96skAunUEg
I have some Clubhouse invites to share - follow the instructions on this LinkedIn post and I'll be choosing some winners by EOD
https://www.linkedin.com/posts/katiebentz_clubhouse-activity-6760973320264441856-6IY_
https://www.linkedin.com/posts/katiebentz_clubhouse-activity-6760973320264441856-6IY_
@here
@U01CB8TKU5N> and <@U01KXA3Q2TU are a one-two punch of partnerships at Drift. They are bringing their high energy back to the partner community with their weekly PartnerUp podcast.
We love it. CSA is officially partnered…up.
CSA community members can tune in live, and Executive Members will get the exclusive perk to talk to the speakers and ask questions after the podcast, every TUESDAY
Next one is great. @Kevin McFarland, Head of Business Development at Coursera, is spilling the beans on how Coursera used B2B Partnerships to enable 6M+ learners and drive $50M in revenue.
Join us at 2pm PT to listen in and 2:45pm PT to Q&A directly with Kevin.
https://riverside.fm/studio/partnerup-the-partnerships-podcast---new
p.s. join as an Executive Member https://launchpass.com/cloudassoc/members
We love it. CSA is officially partnered…up.
CSA community members can tune in live, and Executive Members will get the exclusive perk to talk to the speakers and ask questions after the podcast, every TUESDAY
Next one is great. @Kevin McFarland, Head of Business Development at Coursera, is spilling the beans on how Coursera used B2B Partnerships to enable 6M+ learners and drive $50M in revenue.
Join us at 2pm PT to listen in and 2:45pm PT to Q&A directly with Kevin.
https://riverside.fm/studio/partnerup-the-partnerships-podcast---new
p.s. join as an Executive Member https://launchpass.com/cloudassoc/members
@channel @Matt Irving is giving a talk working through his Partner Flywheel tomorrow at 1pm PT. He’s figured out how to scale partnerships systematically at a global scale.
Matt did a fantastic write up of his process on the Crossbeam blog which just went up here:
• “WP Engine Used This 7-Stage “Bow-Tie” Funnel to Increase Agency Partners by 50%” That’s a lot to digest. That’s why we invited him to give a talk tomorrow.
ASK @Matt Irving ANYTHING. TOMORROW. Thursday 1pm pt https://us02web.zoom.us/webinar/register/WN_okG-VnwqSR2SO9R2AoFlkA
Matt did a fantastic write up of his process on the Crossbeam blog which just went up here:
• “WP Engine Used This 7-Stage “Bow-Tie” Funnel to Increase Agency Partners by 50%” That’s a lot to digest. That’s why we invited him to give a talk tomorrow.
ASK @Matt Irving ANYTHING. TOMORROW. Thursday 1pm pt https://us02web.zoom.us/webinar/register/WN_okG-VnwqSR2SO9R2AoFlkA
@here
Reminder folks TODAY...Tune in for PartnerUp podcast live @ 5:00pm EST with Norma Watenpaugh, CEO and Founding Principal of PhoenixCG
They will be discussing “How to build an ecosystem to win against your competition”
We will have a Q&A with our CSA Executive Members with Norma afterwards. If you haven’t signed up as an Exec member here is a link. Tune into Podcast via link here.
They will be discussing “How to build an ecosystem to win against your competition”
We will have a Q&A with our CSA Executive Members with Norma afterwards. If you haven’t signed up as an Exec member here is a link. Tune into Podcast via link here.
Good morning, .
I am ISO software advice. We have quite a few deals to hand to our Solutions partners and I'm looking for a way to easily follow-through and report on these deals as they progress. Handing over spreadsheets and chasing updates is exhausting.
.
What is the best software to manage these deals handed to partners outside of our Salesforce instance?
.
I am ISO software advice. We have quite a few deals to hand to our Solutions partners and I'm looking for a way to easily follow-through and report on these deals as they progress. Handing over spreadsheets and chasing updates is exhausting.
.
What is the best software to manage these deals handed to partners outside of our Salesforce instance?
Hi partner managers all over the world
A questions about featuring the in the company newsletter… What are the rules there in your org?
I mean, do you only feature newly joined partners? or high performing partners? alphabetically? 
A questions about featuring the in the company newsletter… What are the rules there in your org?
I mean, do you only feature newly joined partners? or high performing partners? alphabetically?
All of those methods above are great, and I feel that we've used them all. I typically end up lobbying for whatever tells the most compelling story (for the context of the newsletter). In my experience this changes on a rolling basis, and finding the best way to feature is half the fun (most of the time )
)
@channel WHAT’S UP THIS WEEK?
THURSDAY 12pm PT.THE STATE OF THE PARTNER ECOSYSTEM 2021
Join @Bob Moore from Crossbeam for the incredible annual State of the Partnership Ecosystem report put together by the ever amazing @Sean Blanda (Crossbeam). I’ll be talking with Bob about the good, bad, and ugly in the report and what it means to us all.
Come ask him questions live about what the data means to you in your partnerships career.
REGISTER https://us02web.zoom.us/webinar/register/WN_agtjGMizQJeHgImK8YdOsQ
------------------- Tuesday, 2pm PT.
Scott Barker, Outreach.io joins @DELETE OLD JARED PROFILE and @Justin Bartels in our weekly podcast to talk about how Scott has leveraged his community to build an expansive ecosystem.
REGISTER https://www.addevent.com/event/XK6056486
------------------- PLUS @Dave Weinberg has built a recruiting firm, Gently Ventures, focused on SaaS partnerships. He’s helping us with our job market ecosystem. Hang out with him in #jobs
THURSDAY 12pm PT.
THE STATE OF THE PARTNER ECOSYSTEM 2021
Join @Bob Moore from Crossbeam for the incredible annual State of the Partnership Ecosystem report put together by the ever amazing @Sean Blanda (Crossbeam). I’ll be talking with Bob about the good, bad, and ugly in the report and what it means to us all.
Come ask him questions live about what the data means to you in your partnerships career.
REGISTER https://us02web.zoom.us/webinar/register/WN_agtjGMizQJeHgImK8YdOsQ
------------------- Tuesday, 2pm PT.
Scott Barker, Outreach.io joins @DELETE OLD JARED PROFILE and @Justin Bartels in our weekly podcast to talk about how Scott has leveraged his community to build an expansive ecosystem.
REGISTER https://www.addevent.com/event/XK6056486
-------------------
PLUS @Dave Weinberg has built a recruiting firm, Gently Ventures, focused on SaaS partnerships. He’s helping us with our job market ecosystem. Hang out with him in #jobs
@here
There is an art and science to creating a” partnership centric” organization.
Join me for a Mastermind session with @Jason Breed where he’ll share how he grew partnerships from 0 to 35% of revenue in a company that didn’t believe
“When I started at Crownpeak, we lacked a clear vision and strategy for partners. Our executive team never managed a partner ecosystem. We had a culture of “do-it-ourselves”. It was an uphill climb to start”
Yet, after only two years (including a pandemic) partner-generated bookings account for 35% of company revenue.
February 25, 10am PT, Jason will share how he created a “culture of partners” at Crownpeak
We only have 15 spots for these sessions, first come first serve. If you want in register HERE
There is an art and science to creating a” partnership centric” organization.
Join me for a Mastermind session with @Jason Breed where he’ll share how he grew partnerships from 0 to 35% of revenue in a company that didn’t believe
“When I started at Crownpeak, we lacked a clear vision and strategy for partners. Our executive team never managed a partner ecosystem. We had a culture of “do-it-ourselves”. It was an uphill climb to start”
Yet, after only two years (including a pandemic) partner-generated bookings account for 35% of company revenue.
February 25, 10am PT, Jason will share how he created a “culture of partners” at Crownpeak
We only have 15 spots for these sessions, first come first serve. If you want in register HERE
@channel REMINDER. TOMORROW 12pm PT I’m interviewing @Bob Moore from Crossbeam about their amazing 2021 State of Partner Ecosystem report. (https://blog.crossbeam.com/2021-partner-ecosystem-report)
Frankly, I think of this report as the “How do I get promoted as a partnership professional?” guidebook. I know at least one person at the CSA who has radically changed her career because of it.
• We’ll be digging into what partnership compensation really looks like and why? • What KPIs you need to focus on to move up the ladder as a partnership professional. • Do partnerships really belong inside the sales, marketing, or product organizations? What’s the trend? If you have your own hard questions you want Bob and I to dig into, reply to this comment.
REGISTER https://us02web.zoom.us/webinar/register/WN_agtjGMizQJeHgImK8YdOsQ
Frankly, I think of this report as the “How do I get promoted as a partnership professional?” guidebook. I know at least one person at the CSA who has radically changed her career because of it.
• We’ll be digging into what partnership compensation really looks like and why? • What KPIs you need to focus on to move up the ladder as a partnership professional. • Do partnerships really belong inside the sales, marketing, or product organizations? What’s the trend? If you have your own hard questions you want Bob and I to dig into, reply to this comment.
REGISTER https://us02web.zoom.us/webinar/register/WN_agtjGMizQJeHgImK8YdOsQ
@here ok, we’re on with Bob Moore to talk about the State of the Parnter Ecosystem. See you on Zoom.
Hi all, wanted to share an article I wrote called "My 10 Partnership Commandments"
I'd like to invite you all to join me as I'm hosting two Clubhouse rooms over the coming week to unpack and discuss these with both the Sales and Startup Clubs, please join!
Saturday, Feb 27 at 4:00 PM CST: https://www.joinclubhouse.com/event/P0Yka3j3 Tuesday, Mar 2 at 12:30 PM CST: https://www.joinclubhouse.com/event/xj4A686m
I'd like to invite you all to join me as I'm hosting two Clubhouse
rooms over the coming week to unpack and discuss these with both the Sales and Startup Clubs, please join!
Saturday, Feb 27 at 4:00 PM CST: https://www.joinclubhouse.com/event/P0Yka3j3 Tuesday, Mar 2 at 12:30 PM CST: https://www.joinclubhouse.com/event/xj4A686m
@here MASTERMIND SESSION
Spinning up a new “partner program” has its challenges. Try launching when there is historical baggage attached on top.
When @Eugene Krimkevich inherited an agency program running on fumes (at a tech unicorn), here is what he did…
Thursday, March 4, 10:00am PT
Free to Executive Members Community Members register here.
Spinning up a new “partner program” has its challenges. Try launching when there is historical baggage attached on top.
When @Eugene Krimkevich inherited an agency program running on fumes (at a tech unicorn), here is what he did…
Thursday, March 4, 10:00am PT
Free to Executive Members Community Members register here.
@channel What’s up this week?
VIDEOS • Crossbeam’s State of the Partnership Ecosystem. https://www.youtube.com/watch?v=nVgVG_0W5os • 0 to 60 as an SI in the Microsoft ecosystem. https://youtu.be/pBQCXD3F8eU MASTERCLASSES!
THURSDAY 10am pt
How I get partnerships on track in my first 90 days
@Eugene Krimkevich (linkedin) has worked in partnerships for 10 years at companies like Chegg, MINDBODY, InVision, and now Onna.
Inheriting partnerships and building a strategy from scratch is an exciting opportunity, but it requires discipline and a method.
Eugene has done it over and over again. He’ll talk you through:
1. Quickly determine the state of partnerships so you can plan 2. Setting a clear partnership strategy and getting the organization to buy-in 3. Relaunching to your partners to rebuild trust and get results
TUESDAY March 9 10am pt
How to partner with your competitor
@Danielle Price (Intuit) (linkedin) is literally writing the book on how to build a channel acquisition program.
She gave an incredible talk about how she rebuilt her channel partner marketing program from scratch to contend with the lockdown.
By popular demand, she’s delivering a Masterclass on how to partner with your competitor, a tricky situation she’s navigated skillfully.
SIGN UP AS AN EXECUTIVE MEMBER TO JOIN
Masterclasses are services we do for our Executive Members. You join as an Executive Member here
VIDEOS • Crossbeam’s State of the Partnership Ecosystem. https://www.youtube.com/watch?v=nVgVG_0W5os • 0 to 60 as an SI in the Microsoft ecosystem. https://youtu.be/pBQCXD3F8eU MASTERCLASSES!
THURSDAY 10am pt
How I get partnerships on track in my first 90 days
@Eugene Krimkevich (linkedin) has worked in partnerships for 10 years at companies like Chegg, MINDBODY, InVision, and now Onna.
Inheriting partnerships and building a strategy from scratch is an exciting opportunity, but it requires discipline and a method.
Eugene has done it over and over again. He’ll talk you through:
1. Quickly determine the state of partnerships so you can plan 2. Setting a clear partnership strategy and getting the organization to buy-in 3. Relaunching to your partners to rebuild trust and get results
TUESDAY March 9 10am pt
How to partner with your competitor
@Danielle Price (Intuit) (linkedin) is literally writing the book on how to build a channel acquisition program.
She gave an incredible talk about how she rebuilt her channel partner marketing program from scratch to contend with the lockdown.
By popular demand, she’s delivering a Masterclass on how to partner with your competitor, a tricky situation she’s navigated skillfully.
SIGN UP AS AN EXECUTIVE MEMBER TO JOIN
Masterclasses are services we do for our Executive Members. You join as an Executive Member here
@here MASTERCLASS THURSDAY 10AM (NEXT WEEK)
Does your CEO know your product integrations are making money?
Everyone knows that software has to be integrated, right? Customers demand it. But are they making money?
Engineering resources are scarce. Are you using them efficiently?
You need a system to help you plan, prioritize, execute, and deepen any integrated partnership.
@Ryan Lunka, formerly VP Product and COO of nChannel and now CEO of Blended Edge, has been organizing engineering and marketing teams to deliver consistent, predictable revenue results through a focused integration partner program.
In this Masterclass, he’ll walk you through exactly how he does it
Thursday, March 18, 10:00am PT
If you want in REGISTER HERE
Does your CEO know your product integrations are making money?
Everyone knows that software has to be integrated, right? Customers demand it. But are they making money?
Engineering resources are scarce. Are you using them efficiently?
You need a system to help you plan, prioritize, execute, and deepen any integrated partnership.
@Ryan Lunka, formerly VP Product and COO of nChannel and now CEO of Blended Edge, has been organizing engineering and marketing teams to deliver consistent, predictable revenue results through a focused integration partner program.
In this Masterclass, he’ll walk you through exactly how he does it
Thursday, March 18, 10:00am PT
If you want in REGISTER HERE
Happy Friday CSA team!My company (NoFraud.com) is currently looking for a VP of Marketing. We're a rapidly growing start-up so this would be a hands-on position. Ideal candidate would be: Marketing Director and above, 5+ yrs experience, eCommerce SaaS background. If you know anyone that would be a good fit, please DM me. Thanks and have a terrific day/wknd!
Hi Everyone! I'm new to Cloud Software Association but have followed Sunir and a few of the webinars for a while. Looking forward to being an active part of the community! I'm Rowena - have been Global Partnerships Manager at MOO (moo.com) for 6 years until the world decided it didn't need business cards so much anymore and now leading Partnerships and Integrations at FoundersCard. Looking forward to being a genuine and active member and learning from you all too. Best wishes, Rowena
@channel Next week, we have a really strong SaaS Connect 1:1.
Your API is your business with Christian Owens, CEO, Paddle and @Tim Metzner (Cofounder)
Many billion dollar SaaS companies’ core products are their APIs. Integrations aren’t just a strategy, it is their core purpose. For these companies, partnerships are mission critical.
It may surprise you, but being partner-centric from the beginning radically changes the way these companies think and has opened up much more dynamic and nimble market strategies.
Whether you’re API-centric or not, these hyper-partnering companies have a lot to teach us.
Paddle is a master of making the pain of international payments, tax and compliance go away; and Coterie has cleaned up the mess of commercial insurance for the Internet.
REGISTER Thursday, March 25, 10am pt
https://us02web.zoom.us/webinar/register/WN_MGg3mTN5SoqS6e-eTd477Q
Your API is your business with Christian Owens, CEO, Paddle and @Tim Metzner (Cofounder)
Many billion dollar SaaS companies’ core products are their APIs. Integrations aren’t just a strategy, it is their core purpose. For these companies, partnerships are mission critical.
It may surprise you, but being partner-centric from the beginning radically changes the way these companies think and has opened up much more dynamic and nimble market strategies.
Whether you’re API-centric or not, these hyper-partnering companies have a lot to teach us.
Paddle is a master of making the pain of international payments, tax and compliance go away; and Coterie has cleaned up the mess of commercial insurance for the Internet.
REGISTER Thursday, March 25, 10am pt
https://us02web.zoom.us/webinar/register/WN_MGg3mTN5SoqS6e-eTd477Q
@channel What’s up this week?
THURSDAY 10am pt. They turned their APIs into their entire business
There is no more powerful tech partnership strategy than making the entire product revolve around your API. All software is a component in your customers’ systems, so why not design your entire product as a component?
That’s why I’m super thrilled to have Christian Owens, CEO, Paddle and @Tim Metzner (Cofounder) join us on Thursday for a SaaS Connect 1:1.
Not only have they build powerful platform strategies, but they have done so by taking legacy industries and making them Internet ready. Paddle has made international payments, commerce and tax compliance a plug-in component; and Coterie has turned commercial insurance into something ready to be sold directly in your web app.
And they have crazy hot partnership skills! They had to convince all these huge legacy companies to give up on their own direct sales and let Paddle and Coterie take them to market. That takes some serious partnership skill.
REGISTER Thursday, March 25, 10am pt
https://us02web.zoom.us/webinar/register/WN_MGg3mTN5SoqS6e-eTd477Q
THURSDAY 10am pt. They turned their APIs into their entire business
There is no more powerful tech partnership strategy than making the entire product revolve around your API. All software is a component in your customers’ systems, so why not design your entire product as a component?
That’s why I’m super thrilled to have Christian Owens, CEO, Paddle and @Tim Metzner (Cofounder) join us on Thursday for a SaaS Connect 1:1.
Not only have they build powerful platform strategies, but they have done so by taking legacy industries and making them Internet ready. Paddle has made international payments, commerce and tax compliance a plug-in component; and Coterie has turned commercial insurance into something ready to be sold directly in your web app.
And they have crazy hot partnership skills! They had to convince all these huge legacy companies to give up on their own direct sales and let Paddle and Coterie take them to market. That takes some serious partnership skill.
REGISTER Thursday, March 25, 10am pt
https://us02web.zoom.us/webinar/register/WN_MGg3mTN5SoqS6e-eTd477Q
@channel TODAY 10am PT. Join us for a very hot live conversation.
What is the most powerful SaaS partnership strategy? Design your product from day one to be the API, a component that can go to market in other people’s SaaS.
I’ve invited 2 of the best API-centric companies’ founders today to talk live with Christian Owens, Paddle and Tim Metzner, Coterie.
1. What does it mean to be API-centric from day one?
2. How API-centric products turns partners into customers
3. Why the best API wins the market, and other companies will let you just take over their go-to-market wrapped inside your API
4. And the magic trick of turning competitors into partners and even customers by selling components instead of products
REGISTER TO JOIN TO ASK YOUR QUESTIONS LIVE AT 10am PT https://us02web.zoom.us/webinar/register/WN_MGg3mTN5SoqS6e-eTd477Q
What is the most powerful SaaS partnership strategy? Design your product from day one to be the API, a component that can go to market in other people’s SaaS.
I’ve invited 2 of the best API-centric companies’ founders today to talk live with Christian Owens, Paddle and Tim Metzner, Coterie.
1. What does it mean to be API-centric from day one?
2. How API-centric products turns partners into customers
3. Why the best API wins the market, and other companies will let you just take over their go-to-market wrapped inside your API
4. And the magic trick of turning competitors into partners and even customers by selling components instead of products
REGISTER TO JOIN TO ASK YOUR QUESTIONS LIVE AT 10am PT https://us02web.zoom.us/webinar/register/WN_MGg3mTN5SoqS6e-eTd477Q
@channel We’re on in 5 with Coterie and Paddle to change everything about your integration strategy.
REGISTER TO JOIN TO ASK YOUR QUESTIONS LIVE AT 10am PT https://us02web.zoom.us/webinar/register/WN_MGg3mTN5SoqS6e-eTd477Q
REGISTER TO JOIN TO ASK YOUR QUESTIONS LIVE AT 10am PT https://us02web.zoom.us/webinar/register/WN_MGg3mTN5SoqS6e-eTd477Q
@here MASTERCLASS THURSDAY APRIL 1, 10AM (THIS WEEK)
Activating agency partners is no joke. The first 30 days is critical.
@Ashley Hildreth built a very successful Agency partner program at Trustpilot and now with Clyde. She’s going to share her secret formula for agency activation and engagement.
Join us this week April 1, 10am PT. If you want in, REGISTER HERE
Activating agency partners is no joke. The first 30 days is critical.
@Ashley Hildreth built a very successful Agency partner program at Trustpilot and now with Clyde. She’s going to share her secret formula for agency activation and engagement.
Join us this week April 1, 10am PT. If you want in, REGISTER HERE
Sales vs. Marketing Trivia Competition on April 22nd! Register here for some friendly competition and networking
https://app.postal.io/l/xa6irq0q
https://app.postal.io/l/xa6irq0q
Helllooooo
I wanted to share this webinar I hosted with @Paddy McGill (PartnerPixel and Other SaaS Companies), legend in this group about how SaaS companies can launch their first partnership program: https://ilove.ewebinar.com/webinar/how-saas-companies-can-launch-their-first-partnership-program-926
I wanted to share this webinar I hosted with @Paddy McGill (PartnerPixel and Other SaaS Companies), legend in this group about how SaaS companies can launch their first partnership program: https://ilove.ewebinar.com/webinar/how-saas-companies-can-launch-their-first-partnership-program-926
@channel WHAT’S UP NEXT WEEK? TURNING THE LEMONS 
OF PARTNERSHIPS INTO LEMONADE 
_Wednesday, April 14 10am pt._
How Callrail and TextExpander rapidly scaled to hundreds of partners
I am thrilled to invite @Stacy L. Carlson and Madelyn Wing, Callrail.
Starting from partner programs that were languishing , they have worked hard to build ripping success.
Callrail has scaled to 1600 partners. Stacy took TextExpander’s partner program down to the studs and rebuilt it the right way, doubling quarterly revenue from partners since November.
• Where they had to focus to acquire partners at scale • How they finagled resources from sales and marketing by positioning partnerships correctly • And what they both agreed is their biggest challenge in 2021REGISTER TO ASK THEM ANYTHING LIVE https://us02web.zoom.us/webinar/register/WN_OoWJk_dkQFuExgB8S_2S0w
----------------
_Thursday, April 15 10am pt._
Why, oh, why aren’t your partners activating?
Most SaaS partner programs get only 5% to 20% partner activation. WHY?!
It all starts with building a partner profile that fits their business model and yours. And then you need to align your business with theirs. It sounds easy, so why are so many of us struggling?
Dina Moskowitz and Clinton Gatewood, SaaSMAX are professional matchmakers between SaaS and channel partners. They are teaching us what has been working and not working in partner acquisition.
Join the Executive Members to learn from the pros. https://launchpass.com/cloudassoc/members
OF PARTNERSHIPS INTO LEMONADE
_Wednesday, April 14 10am pt._
How Callrail and TextExpander rapidly scaled to hundreds of partners
I am thrilled to invite @Stacy L. Carlson and Madelyn Wing, Callrail.
Starting from partner programs that were languishing
, they have worked hard to build ripping success.
Callrail has scaled to 1600 partners
. Stacy took TextExpander’s partner program down to the studs and rebuilt it the right way, doubling quarterly revenue from partners since November.
• Where they had to focus to acquire partners at scale • How they finagled resources from sales and marketing by positioning partnerships correctly • And what they both agreed is their biggest challenge in 2021
REGISTER TO ASK THEM ANYTHING LIVE https://us02web.zoom.us/webinar/register/WN_OoWJk_dkQFuExgB8S_2S0w
----------------
_Thursday, April 15 10am pt._
Why, oh, why aren’t your partners activating?
Most SaaS partner programs get only 5% to 20% partner activation. WHY?!
It all starts with building a partner profile that fits their business model and yours. And then you need to align your business with theirs. It sounds easy, so why are so many of us struggling?
Dina Moskowitz and Clinton Gatewood, SaaSMAX are professional matchmakers between SaaS and channel partners. They are teaching us what has been working and not working in partner acquisition.
Join the Executive Members to learn from the pros. https://launchpass.com/cloudassoc/members
@channel WHAT’S UP THIS WEEK? Turning the partnership mudball into 
s!
LIVE TOMORROW WEDNESDAY 10am PT
Did you inherit a partnership mudball? You’re not alone. What do you do?
I have 2 of the best stories of SUCCESS in conversation LIVE tomorrow.
@Stacy L. Carlson took her partner program down to the studs, relaunched it in November, and already doubled partnership revenue per quarter.
@Madelyn Wing grew her agency channel at CallRail to 30%+ of revenue and 1,600 partners since 2019.
We’ll go into how they analyzed, cleaned up, and found successes with the partner programs; and where they have to invest in next to keep growing in 2021.
Don’t get lost yourself…
REGISTER TO ASK THEM ANYTHING LIVE https://us02web.zoom.us/webinar/register/WN_OoWJk_dkQFuExgB8S_2S0w
THURSDAY 10am PT
Are you wondering why your partner activation rate is less than 20%? Less than 10%
@Dina Moskowitz with @Clinton Gatewood are teaching Executive Members forward what years and years of experience has taught them about targeting partners for success.
Building an Ideal Partner Profile should not be a mystery. It’s just a project, and you can do it too.
This is for Executive Members only, so come join us for the fun.
https://launchpass.com/cloudassoc/members
s!
LIVE TOMORROW WEDNESDAY 10am PT
Did you inherit a partnership mudball? You’re not alone. What do you do?
I have 2 of the best stories of SUCCESS in conversation LIVE tomorrow.
@Stacy L. Carlson took her partner program down to the studs, relaunched it in November, and already doubled partnership revenue per quarter.
@Madelyn Wing grew her agency channel at CallRail to 30%+ of revenue and 1,600 partners since 2019.
We’ll go into how they analyzed, cleaned up, and found successes with the partner programs; and where they have to invest in next to keep growing in 2021.
Don’t get lost yourself…
REGISTER TO ASK THEM ANYTHING LIVE https://us02web.zoom.us/webinar/register/WN_OoWJk_dkQFuExgB8S_2S0w
THURSDAY 10am PT
Are you wondering why your partner activation rate is less than 20%? Less than 10%
@Dina Moskowitz with @Clinton Gatewood are teaching Executive Members forward what years and years of experience has taught them about targeting partners for success.
Building an Ideal Partner Profile should not be a mystery. It’s just a project, and you can do it too.
This is for Executive Members only, so come join us for the fun.
https://launchpass.com/cloudassoc/members
@channel TODAY 10am PT How do you take a partner program from mudball to masterpiece?
Join @Stacy L. Carlson and @Madelyn Wing who both inherited a partner program without focus or structure but with a lot of promise, and did the hard work to deliver big results.
We’ll talk through • how they figured out who to focus on • how they acquired partners • how they got resources from the organization to build out their programs • and what they need to do next REGISTER TO ASK THEM ANYTHING LIVE AT 10AM PT https://us02web.zoom.us/webinar/register/WN_OoWJk_dkQFuExgB8S_2S0w
TODAY 10am PT How do you take a partner program from mudball to masterpiece?
Join @Stacy L. Carlson and @Madelyn Wing who both inherited a partner program without focus or structure but with a lot of promise, and did the hard work to deliver big results.
We’ll talk through • how they figured out who to focus on • how they acquired partners • how they got resources from the organization to build out their programs • and what they need to do next REGISTER TO ASK THEM ANYTHING LIVE AT 10AM PT https://us02web.zoom.us/webinar/register/WN_OoWJk_dkQFuExgB8S_2S0w
@here MASTERCLASS - next week
Your partner team’s job is to convince companies closer to your customer to tell your story.
Step one is know who those companies are.
As a new or even current partnership manager, you need to do this work quickly. Learn how CSA’s one and only @Sunir Shah has done this for _FreshBooks_, _Olark_, _Format_, _Briza_, _and more_.
Follow along the exact market research playbook he does to deliver answers quickly.
Thursday, April 22, 10:00am PT
If you want in register HERE
Your partner team’s job is to convince companies closer to your customer to tell your story.
Step one is know who those companies are.
As a new or even current partnership manager, you need to do this work quickly. Learn how CSA’s one and only @Sunir Shah has done this for _FreshBooks_, _Olark_, _Format_, _Briza_, _and more_.
Follow along the exact market research playbook he does to deliver answers quickly.
Thursday, April 22, 10:00am PT
If you want in register HERE
Hello friends! We’re working on a maturity model for tech/integration programs. Think: answer some questions and get a sense of what next steps you should take to grow.
If you help execute a tech/integration program, I’d love to show you the model and get your super-candid feedback! If you’re into that, drop me a DM?
If you help execute a tech/integration program, I’d love to show you the model and get your super-candid feedback! If you’re into that, drop me a DM?
Way to go @Eric Chan and the rest of the Chargebee team! 
https://techcrunch.com/2021/04/20/chargebee-valued-at-1-4-billion-in-new-125-million-fundraise/amp/
https://techcrunch.com/2021/04/20/chargebee-valued-at-1-4-billion-in-new-125-million-fundraise/amp/
@channel TODAY 10am PT. For anyone hasn’t become an Executive Member, I’m running a masterclass today at 10am PT on my very specific process to do market research and map the market to organize a partnership program.
• I run through my exact customer survey questions to understand their perception, your core positioning, and the products and services they use • Where and how to search Google, LinkedIn and other channels exactly to find partners quickly • How I systematically organize the data, and leverage that data to find more partners • And more I am a keener. I’ve put together 42 slides of all my tactics and tricks.
Yes, I am recording it, but I am only sharing it with those who care enough to become an Executive Member.
You know what to do! https://launchpass.com/cloudassoc/members
• I run through my exact customer survey questions to understand their perception, your core positioning, and the products and services they use • Where and how to search Google, LinkedIn and other channels exactly to find partners quickly • How I systematically organize the data, and leverage that data to find more partners • And more I am a keener. I’ve put together 42 slides of all my tactics and tricks.
Yes, I am recording it, but I am only sharing it with those who care enough to become an Executive Member.
You know what to do!
https://launchpass.com/cloudassoc/members
@here MASTERCLASS next week
@Matt Irving increased his agency partners by 50% when he implemented the “bow tie funnel”
He’s going to show us how he did it, with specific tactics and methodology so you can hit the ground running
He will cover: • Benchmarking your current Partner Program • Aligning activities/value for engagement stages, and • Build alignment through your organization to support Partners across your customer lifecycle Thursday, April 29, 10:00am PT
To register for the single session go here. For executive members its included (as always).
@Matt Irving increased his agency partners by 50% when he implemented the “bow tie funnel”
He’s going to show us how he did it, with specific tactics and methodology so you can hit the ground running
He will cover: • Benchmarking your current Partner Program • Aligning activities/value for engagement stages, and • Build alignment through your organization to support Partners across your customer lifecycle Thursday, April 29, 10:00am PT
To register for the single session go here. For executive members its included (as always
).
@channel WHAT’S UP THIS WEEK?
LIVE WEDNESDAY 10am PT How will you hit revenue and sales targets from partnerships?
The biggest anxiety I ever had was when I was given revenue targets to hit from partnerships. Do you have a plan to get there?
@Simon Bouchez (Sharework) was in sales at SAP, but figured out how to consistently drive revenue from the massive SAP partner channel. He split outreach campaigns, ran comarketing campaigns, structured co-selling relationships, and figured out how account mapping is supposed to be done correctly.
He ended up building Sharework.co to answer these challenges. I am pinning him down on Wednesday to learn everything he figured out.
OPEN TO EVERYONE. REGISTER TO ASK HIM ANYTHING LIVE https://us02web.zoom.us/webinar/register/WN_A7ja7JkjRdSax8zQqUbRPA
MASTERCLASS THURSDAY 10am PT Step-by-step, how @Matt Irving increase agency partners by 50%
By popular demand, Matt Irving is walking us step-by-step how you too can implement the same Bow-Tie funnel he used to grow agency partners by 50%.
He will cover: • Benchmarking your current Partner Program • Aligning activities/value for engagement stages, and • Build alignment through your organization to support Partners across your customer lifecycle JOIN EXECUTIVE MEMBERS LIVE FOR THIS PRIVATE MASTERCLASS https://launchpass.com/cloudassoc/members
LIVE WEDNESDAY 10am PT How will you hit revenue and sales targets from partnerships?
The biggest anxiety I ever had was when I was given revenue targets to hit from partnerships. Do you have a plan to get there?
@Simon Bouchez (Sharework) was in sales at SAP, but figured out how to consistently drive revenue from the massive SAP partner channel. He split outreach campaigns, ran comarketing campaigns, structured co-selling relationships, and figured out how account mapping is supposed to be done correctly.
He ended up building Sharework.co to answer these challenges. I am pinning him down on Wednesday to learn everything he figured out.
OPEN TO EVERYONE. REGISTER TO ASK HIM ANYTHING LIVE https://us02web.zoom.us/webinar/register/WN_A7ja7JkjRdSax8zQqUbRPA
MASTERCLASS THURSDAY 10am PT Step-by-step, how @Matt Irving increase agency partners by 50%
By popular demand, Matt Irving is walking us step-by-step how you too can implement the same Bow-Tie funnel he used to grow agency partners by 50%.
He will cover: • Benchmarking your current Partner Program • Aligning activities/value for engagement stages, and • Build alignment through your organization to support Partners across your customer lifecycle JOIN EXECUTIVE MEMBERS LIVE FOR THIS PRIVATE MASTERCLASS https://launchpass.com/cloudassoc/members
Congrats, @Lee Hadsock!
I'm personally excited since my wife works at Taxjar. https://stripe.com/newsroom/news/taxjar
I'm personally excited since my wife works at Taxjar. https://stripe.com/newsroom/news/taxjar
@channel LIVE WITH @Simon Bouchez (Sharework) at 10am PT TODAY.
How will you hit your revenue KPIs from partnerships?
I cornered Simon to talk about his experience as a salesperson working with the SAP partner ecosystem to hit his sales quotas. He translated everything he learnt into Sharework.co, which does account mapping the right way to align partnerships and sales.
I told him to lay it all out there today and he whipped up this incredible slide with 20 action items on it across the whole process. Honestly, we can talk through Simon’s story today; or if you have questions, join us live today to ask questions and we’ll do that instead.
JOIN US LIVE WITH SIMON TODAY AT 10am PT https://us02web.zoom.us/webinar/register/WN_A7ja7JkjRdSax8zQqUbRPA
LIVE WITH @Simon Bouchez (Sharework) at 10am PT TODAY.
How will you hit your revenue KPIs from partnerships?
I cornered Simon to talk about his experience as a salesperson working with the SAP partner ecosystem to hit his sales quotas. He translated everything he learnt into Sharework.co, which does account mapping the right way to align partnerships and sales.
I told him to lay it all out there today and he whipped up this incredible slide with 20 action items on it across the whole process. Honestly, we can talk through Simon’s story today; or if you have questions, join us live today to ask questions and we’ll do that instead.
JOIN US LIVE WITH SIMON TODAY AT 10am PT https://us02web.zoom.us/webinar/register/WN_A7ja7JkjRdSax8zQqUbRPA
@here NEXT WEEK - Thursday, 10am PT. SaaSConnect 1:1
How do you scale a partner team
Since kicking-off their partner program in 2019, Tipalti has grown from a team of 1 to a team of 17 (& counting). Building any team from the ground up is hard work. Join @Zach Svendsen (Tipalti), who will share their journey and how they continue to scale and support a growing community of partners.
REGISTER TO ASK HIM ANYTHING LIVE AT 10AM PT - THURSDAY, MAY 6
https://bit.ly/2QH2Dv4
How do you scale a partner team
Since kicking-off their partner program in 2019, Tipalti has grown from a team of 1 to a team of 17 (& counting). Building any team from the ground up is hard work. Join @Zach Svendsen (Tipalti), who will share their journey and how they continue to scale and support a growing community of partners.
REGISTER TO ASK HIM ANYTHING LIVE AT 10AM PT - THURSDAY, MAY 6
https://bit.ly/2QH2Dv4
@channel WHAT’S UP THIS WEEK
MATCHMAKING (thank you xAmplify!) We ran the first #matchmaking with the new sponsored Donut, thanks to @sudhir today. We’ll be matching again in 2 weeks. All you need to do is join #matchmaking.
THURSDAY 10am PT How @Zach Svendsen (Tipalti) got past a partnership team of one
In only 2 years, Zach Svendsen grew the partnership team at Tipalti from 1 to 17.
Everyone here has been the partnership team of one. It’s not easy to convince your organization to invest in partnerships to build a team of 2-4; it takes something else to get to a team of 17.
Learn how Zach convinced the C-suite to invest in partnerships, where he focused strategically, and why he hired 16 more people. What partner programs did he build up and what roles did he hire, in what order?
REGISTER HERE TO ASK ZACH QUESTIONS LIVE https://us02web.zoom.us/webinar/register/WN_y-eEmR_BQL-wZKPZc69tvg
MATCHMAKING (thank you xAmplify!) We ran the first #matchmaking with the new sponsored Donut, thanks to @sudhir today. We’ll be matching again in 2 weeks. All you need to do is join #matchmaking.
THURSDAY 10am PT How @Zach Svendsen (Tipalti) got past a partnership team of one
In only 2 years, Zach Svendsen grew the partnership team at Tipalti from 1 to 17.
Everyone here has been the partnership team of one. It’s not easy to convince your organization to invest in partnerships to build a team of 2-4; it takes something else to get to a team of 17.
Learn how Zach convinced the C-suite to invest in partnerships, where he focused strategically, and why he hired 16 more people. What partner programs did he build up and what roles did he hire, in what order?
REGISTER HERE TO ASK ZACH QUESTIONS LIVE https://us02web.zoom.us/webinar/register/WN_y-eEmR_BQL-wZKPZc69tvg
@channel Are you a team of one? NO LONGER. We got you.
@Zach Svendsen (Tipalti)’s talk coming on Thursday 10am pt, about how he did the unthinkable and grew past being a team of one in partnerships to building a team of 17 (
) got some reactions.
> REGISTER https://us02web.zoom.us/webinar/register/WN_y-eEmR_BQL-wZKPZc69tvg Many of us feel stuck by ourselves. BUT YOU ARE NOT ALONE!
You have the Cloud Software Association. 3 things you can do right now.
• Join #matchmaking. Literally all our networking events and services will be in this channel going forward. Meet your peers. • [new] Join #channel-partnerships. For all things service / agency / solution / channel partners. • [new] Join #tech-partnerships. For all things tech / integration partners. We have 2 rules in the new channels.
1. Introduce yourself and ask one question about what you need help with right now. 2. Answer someone else’s question. You’re now on a team. 
@Zach Svendsen (Tipalti)’s talk coming on Thursday 10am pt, about how he did the unthinkable and grew past being a team of one in partnerships to building a team of 17 (
) got some reactions.
> REGISTER https://us02web.zoom.us/webinar/register/WN_y-eEmR_BQL-wZKPZc69tvg Many of us feel stuck by ourselves. BUT YOU ARE NOT ALONE!
You have the Cloud Software Association. 3 things you can do right now.
• Join #matchmaking. Literally all our networking events and services will be in this channel going forward. Meet your peers. • [new] Join #channel-partnerships. For all things service / agency / solution / channel partners. • [new] Join #tech-partnerships. For all things tech / integration partners. We have 2 rules in the new channels.
1. Introduce yourself and ask one question about what you need help with right now. 2. Answer someone else’s question.
You’re now on a team.
@channel Good morning. In case you missed it, we’ve made it easier to learn from and connect with others. You’ve got a big team in this Slack.
Many of us feel stuck by ourselves. BUT YOU ARE NOT ALONE!
You have the Cloud Software Association. 3 things you can do right now.
• Join #matchmaking. Literally all our networking events and services will be in this channel going forward. Meet your peers. • [new] Join #channel-partnerships. For all things service / agency / solution / channel partners. • [new] Join #tech-partnerships. For all things tech / integration partners. We have 2 rules in the new channels.
1. Introduce yourself and ask one question about what you need help with right now. 2. Answer someone else’s question. You’re now on a team.
Many of us feel stuck by ourselves. BUT YOU ARE NOT ALONE!
You have the Cloud Software Association. 3 things you can do right now.
• Join #matchmaking. Literally all our networking events and services will be in this channel going forward. Meet your peers. • [new] Join #channel-partnerships. For all things service / agency / solution / channel partners. • [new] Join #tech-partnerships. For all things tech / integration partners. We have 2 rules in the new channels.
1. Introduce yourself and ask one question about what you need help with right now. 2. Answer someone else’s question.
You’re now on a team.
@channel 
LIVE TODAY 10am PT. Get past a being a team of one onto the executive partnership track
We’re on with @Zach Svendsen (Tipalti) who in the span of just 2 years grew his team of one at Tipalti partnerships to a team of 17 and growing.
It’s the difference between doing the work and organizing the work. Join us to ask Zach anything about how he…
• Got the foundation right • Reported and convinced the brass to invest more in partnerships • Who he hired first, and then next, and then next and next…
• Set objectives and KPIs to delegate, and of course comp!
• And overall, how he made partnerships strategically critical rather than a nice-to-have
> REGISTER https://us02web.zoom.us/webinar/register/WN_y-eEmR_BQL-wZKPZc69tvg
LIVE TODAY 10am PT. Get past a being a team of one onto the executive partnership track
We’re on with @Zach Svendsen (Tipalti) who in the span of just 2 years grew his team of one at Tipalti partnerships to a team of 17 and growing.
It’s the difference between doing the work and organizing the work. Join us to ask Zach anything about how he…
• Got the foundation right • Reported and convinced the brass to invest more in partnerships • Who he hired first, and then next, and then next and next…
• Set objectives and KPIs to delegate, and of course comp!
• And overall, how he made partnerships strategically critical rather than a nice-to-have
> REGISTER https://us02web.zoom.us/webinar/register/WN_y-eEmR_BQL-wZKPZc69tvg
Hi #general,
for all #ecommerce folks out there,
On the 27th of May, companies Booking.com, Trustpilot, Tiger of Sweden, Sik Silk, Daniel Wellington and Zendesk will share their conversational commerce experiences.
• Tiger of Sweden will speak about how a Conversational AI assistant is helping customers find the right products and decrease returns
• Sik Silk will speak about how to introduce a Conversational AI assistant to minimize cart abandonment rates and maximize sales
REGISTER https://www.linkedin.com/events/6793528357339308032/
REGISTER https://www.linkedin.com/events/6793528357339308032/
@here MASTERCLASS next week
How to Position Your Content for Partner Recruitment
@Jake Jorgovan is one of those rare serial entrepreneurs that knows content like nobody else.
He’s hosted and created dozens of very successful campaigns for the likes of Salesforce, Freshworks, and GoCanvas, you name it!
We’ve recruited him to show us his tricks on using content to drive Partner Recruitment. In this session Jake will walk us through:
• How to position your content in a way that attracts partners to you • How to establish new partnerships through content collaborations (Partner co-marketing) • How to write an email that gets a “Yes” on a content collaboration
TUESDAY May 18, 10:00am PT
To attend register for $79 or just come to the light and become an EXECUTIVE MEMBER and get access to these every week!!!
REGISTRATION LINK
How to Position Your Content for Partner Recruitment
@Jake Jorgovan is one of those rare serial entrepreneurs that knows content like nobody else.
He’s hosted and created dozens of very successful campaigns for the likes of Salesforce, Freshworks, and GoCanvas, you name it!
We’ve recruited him to show us his tricks on using content to drive Partner Recruitment. In this session Jake will walk us through:
• How to position your content in a way that attracts partners to you • How to establish new partnerships through content collaborations (Partner co-marketing) • How to write an email that gets a “Yes” on a content collaboration
TUESDAY May 18, 10:00am PT
To attend register for $79 or just come to the light and become an EXECUTIVE MEMBER and get access to these every week!!!
REGISTRATION LINK
Happy Friday CSAers! I'm currently struggling with some channel conflict 
between my internal Professional Services team and my SI partners 
and am looking for guidance on how you align and harmonize these opposing forces. Some of my acute challenges include reps having an internal services quota vs none with partners
between my internal Professional Services team and my SI partners and am looking for guidance on how you align and harmonize these opposing forces. Some of my acute challenges include reps having an internal services quota vs none with partners
@here MASTERCLASS next week
How to Launch a High Performing Affiliate Program
Launching an Affiliate partner program is usually the quickest way to launch
However there is the RIGHT way to do it and the QUICK way to do it, with many pitfalls.
We’ve recruited @Stacy L. Carlson, a 15-year veteran of managing affiliates to take us through how to do it right
Stacey will take us through:
• Understanding the difference between an affiliate, influencer, partners, & referral • Common marketing mistakes • Common compensation structures • In-depth q&a - bring your questions (you’ve got an expert, take advantage)Friday, May 28, 10:00am PT
If you want in REGISTER HERE
How to Launch a High Performing Affiliate Program
Launching an Affiliate partner program is usually the quickest way to launch
However there is the RIGHT way to do it and the QUICK way to do it, with many pitfalls.
We’ve recruited @Stacy L. Carlson, a 15-year veteran of managing affiliates to take us through how to do it right
Stacey will take us through:
• Understanding the difference between an affiliate, influencer, partners, & referral • Common marketing mistakes • Common compensation structures • In-depth q&a - bring your questions (you’ve got an expert, take advantage)
Friday, May 28, 10:00am PT
If you want in REGISTER HERE
@channel HUGE NEWS.
SaaS Connect, our one and only SaaS partnership conference, is back on November 9-10, San Francisco.
I can’t wait to buy everyone a drink.
We are super excited, so we are offering a limited 50 super early bird tickets for anyone as eager as us before June 21.
Extra bonus: every ticket to SaaS Connect comes with a fully paid Executive Membership to the Cloud Software Association, including access to the member directory, introduction service, our archive of masterclasses, and more.
Let’s get our game back on. Register with the link below and we’ll see each other in San Francisco again.
https://www.eventbrite.ca/e/saas-connect-2021-tickets-156007766429?discount=SUPERBIRD
HUGE NEWS.
SaaS Connect, our one and only SaaS partnership conference, is back on November 9-10, San Francisco.
I can’t wait to buy everyone a drink.
We are super excited, so we are offering a limited 50 super early bird tickets for anyone as eager as us before June 21.
Extra bonus: every ticket to SaaS Connect comes with a fully paid Executive Membership to the Cloud Software Association, including access to the member directory, introduction service, our archive of masterclasses, and more.
Let’s get our game back on. Register with the link below and we’ll see each other in San Francisco again.
https://www.eventbrite.ca/e/saas-connect-2021-tickets-156007766429?discount=SUPERBIRD
PE money continues to flow into the channel software tech stack. Today PartnerStack raised $29 million in a Series B. Observations: 1) Canadian company and best place to work - my home stomping grounds! 2) 336% growth in past two years according to LinkedIn. 3) Ridiculously good marketing through G2 as a primary GTM. 4) Most important - straddling the $422 million PRM market and the triple-digit growing ecosystem market to gain revenue/share ultra-quickly. There is a playbook here that other companies on the stack should be studying.
https://lnkd.in/ekbZuuA
company and best place to work - my home stomping grounds! 2) 336% growth in past two years according to LinkedIn. 3) Ridiculously good marketing through G2 as a primary GTM. 4) Most important - straddling the $422 million PRM market and the triple-digit growing ecosystem market to gain revenue/share ultra-quickly. There is a playbook here that other companies on the stack should be studying.
https://lnkd.in/ekbZuuA
and we’re done. For the rest of y’all, if you want to join, come join the exec members https://launchpass.com/cloudassoc/members
https://launchpass.com/cloudassoc/members
@channel CALL FOR SPEAKERS.
What’s your partnership story of power and glory? SaaS Connect (http://saasconnect.org) is BACK ON, November 9-10 in San Francisco. We want YOU to tell your tales of integrations, platforms, channel programs, and referrals, app stores, and distribution.
•
APPLY EARLY, APPLY OFTEN. https://sbweb.formstack.com/forms/sessions
----------------------------------
p.s. Have a great partner? Nominate them! DM me.
CALL FOR SPEAKERS.
What’s your partnership story of power and glory? SaaS Connect (http://saasconnect.org) is BACK ON, November 9-10 in San Francisco. We want YOU to tell your tales of integrations, platforms, channel programs, and referrals, app stores, and distribution.
•
APPLY EARLY, APPLY OFTEN. https://sbweb.formstack.com/forms/sessions
----------------------------------
p.s. Have a great partner? Nominate them! DM me.
@here MASTERCLASS - next week
How to Prioritize Integration Partners (the tactical approach)
@Bharat Chopra - orangeKarma was tasked with building an integration partner ecosystem and has built a tactical playbook on how to qualify, prioritize and on-board them. We found his playbook to be very approachable and highly adaptable.
We asked him to share his system.
He will be going through how to: • Evaluate and prioritizing partnerships • Design and develop technology integrations • Bring integrations to marketThursday, June 3, 10am PT
If you want in REGISTER HERE
How to Prioritize Integration Partners (the tactical approach)
@Bharat Chopra - orangeKarma was tasked with building an integration partner ecosystem and has built a tactical playbook on how to qualify, prioritize and on-board them. We found his playbook to be very approachable and highly adaptable.
We asked him to share his system.
He will be going through how to: • Evaluate and prioritizing partnerships • Design and develop technology integrations • Bring integrations to market
Thursday, June 3, 10am PT
If you want in REGISTER HERE
@Carolyn Williamson (CommentSold) Refersion and LeadDyno are both good.
(I am a co-founder at LD though not involved there day-to-day anymore. Refersion was our top competitor, they have a very nice product. )
Ambassador is also good though more expensive than these two. A few more features I think.
Can help with personal intros to Refersion and/or LD if you would like a demo of either.
(I am a co-founder at LD though not involved there day-to-day anymore. Refersion was our top competitor, they have a very nice product.
)
Ambassador is also good though more expensive than these two. A few more features I think.
Can help with personal intros to Refersion and/or LD if you would like a demo of either.
LD does not (they use my current company to find influencers https://afluencer.com/#/influencers)
Refersion has an affiliate Marketplace but they also use us for influencers.
Ambassador I'm not sure if they added any influencer support.
Nice looking at CommentSold. So are you looking for influencers for your merchants (to sell their products?) Or are you looking for influencers to help you (CommendSold) find more merchants?
I can share what we have. You can also check out platforms like Grin for influencer sourcing too.
https://afluencer.com/#/influencers)
Refersion has an affiliate Marketplace but they also use us for influencers.
Ambassador I'm not sure if they added any influencer support.
Nice looking at CommentSold. So are you looking for influencers for your merchants (to sell their products?) Or are you looking for influencers to help you (CommendSold) find more merchants?
I can share what we have. You can also check out platforms like Grin for influencer sourcing too.
@here MASTERCLASS this week
Top 3 tactics used by some of the most successful Salesforce ISVs
The Salesforce ecosystem is XXL and competitive to say the least. It’s difficult to get noticed by Salesforce AEs, which largely drive adoption with customers.
We’ve recruited @Robin Seidner, 10-year Salesforce partnerships veteran to take us thought the top tactics used by some of the most successful ISVs.
She we will discuss:
1. How having an SI strategy helps you grow your footprint 2. How to focus on the key markets that will drive Salesforce engagement 3. How to partner with other ISVs to expand your reach both inside and outside the Salesforce ecosystem 4. In-depth Q&A. Bring your questions!
Thursday, June 10, 10am PT
If you want in. Register HERE
Top 3 tactics used by some of the most successful Salesforce ISVs
The Salesforce ecosystem is XXL and competitive to say the least. It’s difficult to get noticed by Salesforce AEs, which largely drive adoption with customers.
We’ve recruited @Robin Seidner, 10-year Salesforce partnerships veteran to take us thought the top tactics used by some of the most successful ISVs.
She we will discuss:
1. How having an SI strategy helps you grow your footprint 2. How to focus on the key markets that will drive Salesforce engagement 3. How to partner with other ISVs to expand your reach both inside and outside the Salesforce ecosystem 4. In-depth Q&A. Bring your questions!
Thursday, June 10, 10am PT
If you want in. Register HERE
Has anyone built out a partner tiering program? If so, how did you go about building this out/what criteria do you base the tiers off of/what types of benefits come with the different tiers? Would love any input on this/what you've found successful
@Robert Gilbreath Our partner program is quite similarly modelled after the HubSpot partner program which is why my initial thoughts are the bronze, silver, gold etc type tiering. So you're saying that you would essentially have an internal scoring model but not public facing? What types of benefits did you include for the different levels in your model?
@channel Are we meeting up for drinks?
If you haven’t chimed in #meetups, members are starting to plan drinks wherever in the world you are, whenever we can!
Extra bonus points to @GiladShoham, 2bcloud for kicking off in NEW YORK 
June 16 (next week). https://www.cloudsoftwareassociation.com/wp-content/themes/csa/slack/meetup-newyork.html#p1623348800019800
p.s. Get your
vaccinations, first and second doses ASAP! If you’ve got yours, hit the syringe below.
If you haven’t chimed in #meetups, members are starting to plan drinks wherever in the world you are, whenever we can!
Extra bonus points
to @GiladShoham, 2bcloud for kicking off in NEW YORK June 16 (next week). https://www.cloudsoftwareassociation.com/wp-content/themes/csa/slack/meetup-newyork.html#p1623348800019800
p.s. Get your
vaccinations, first and second doses ASAP! If you’ve got yours, hit the syringe below.
@channel NEXT WEEK Thursday June 17 10am PT. How SpaceIQ drove their partner engagement waaaaay up
@Danielle Moore Director, Channel Marketing at SpaceIQ had a major partner engagement problem but she turned it around systematically.
It’s not just about more emails and messages. It’s about understanding what partners need and organizing your company to meet it.
Learn Danielle’s secret recipe…
1. The 3 C’s strategy they used to drive engagement rates way up. 2. Top 5 partner engagement tactics with real world examples. 3. Partner engagement metrics that may surprise you!
With special guest, the one and only @Daniel Graff-Radford, CEO, Allbound, a true expert on partner engagement himself.
REGISTER HERE https://us02web.zoom.us/webinar/register/WN_dIvjgRdhSFeRZnI3ZbV38A
@Danielle Moore Director, Channel Marketing at SpaceIQ had a major partner engagement problem but she turned it around systematically.
It’s not just about more emails and messages. It’s about understanding what partners need and organizing your company to meet it.
Learn Danielle’s secret recipe…
1. The 3 C’s strategy they used to drive engagement rates way up. 2. Top 5 partner engagement tactics with real world examples. 3. Partner engagement metrics that may surprise you!
With special guest, the one and only @Daniel Graff-Radford, CEO, Allbound, a true expert on partner engagement himself.
REGISTER HERE https://us02web.zoom.us/webinar/register/WN_dIvjgRdhSFeRZnI3ZbV38A
@channel WHAT’S UP THIS WEEK?
TODAY. Donut matches in #matchmaking (thank you xAmplify!)
------
June 16, 6pm ET Meetup for SaaS partnership pros in New York!
RSVP here https://www.cloudsoftwareassociation.com/wp-content/themes/csa/slack/meetup-newyork.html#p1623685463030100
------
June 17, 10am PT [LIVE] How SpaceIQ drove their partner engagement waaaaay up
@Danielle Moore Director, Channel Marketing at SpaceIQ had a major partner engagement problem but she turned it around systematically.
It’s not just about more emails and messages. It’s about understanding what partners need and organizing your company to meet it.
Learn Danielle’s secret recipe…
1. The 3 C’s strategy they used to drive engagement rates way up. 2. Top 5 partner engagement tactics with real world examples. 3. Partner engagement metrics that may surprise you!
With special guest, the one and only @Daniel Graff-Radford, CEO, Allbound, a true expert on partner engagement himself.
REGISTER TO ASK QUESTIONS LIVE HERE https://us02web.zoom.us/webinar/register/WN_dIvjgRdhSFeRZnI3ZbV38A
------
ONGOING. Continued feedback on the new Onna search of the Cloud Software Association search for Executive #members. See https://youtu.be/WoMoc8J2my4
TODAY.
Donut matches in #matchmaking (thank you xAmplify!)
------
June 16, 6pm ET Meetup for SaaS partnership pros in New York!
RSVP here https://www.cloudsoftwareassociation.com/wp-content/themes/csa/slack/meetup-newyork.html#p1623685463030100
------
June 17, 10am PT [LIVE] How SpaceIQ drove their partner engagement waaaaay up
@Danielle Moore Director, Channel Marketing at SpaceIQ had a major partner engagement problem but she turned it around systematically.
It’s not just about more emails and messages. It’s about understanding what partners need and organizing your company to meet it.
Learn Danielle’s secret recipe…
1. The 3 C’s strategy they used to drive engagement rates way up. 2. Top 5 partner engagement tactics with real world examples. 3. Partner engagement metrics that may surprise you!
With special guest, the one and only @Daniel Graff-Radford, CEO, Allbound, a true expert on partner engagement himself.
REGISTER TO ASK QUESTIONS LIVE HERE https://us02web.zoom.us/webinar/register/WN_dIvjgRdhSFeRZnI3ZbV38A
------
ONGOING. Continued feedback on the new Onna search of the Cloud Software Association search for Executive #members. See https://youtu.be/WoMoc8J2my4
sending swag to partners - anyone have a promotional material company they love ordering from? I am based in Canada and will need to send to partners in the US, Canada and Europe. I'm fine to package things up myself and send out but if there is a company that can print and ship that would be even better Thanks in advance!
Thanks in advance!
@Katie Bentz obviously I'm biased, so let me know if this is a non-started due to your current setup, but you shouldn't have to do this by hand - we work with a solid list of vendors, and most importantly to your point, can leverage our 5 warehouse locations to cover over 165 countries. let me know if you'd like to chat. Shipping from a single location can be a high cost / logistical nightmare depending on volumes.
@here SaaSConnect 1:1 TOMORROW
Is everyone attending this? I strongly recommend it. Had a call with Danielle and she is going to hit us with some pretty neat tactics she launched last year. Including what she calls “Campaign in a box” on driving Partner Engagement REGISTER HERE
REGISTER HERE
@channel WHAT’S UP THIS WEEK?
Join @Rohit Gupta Gupta, Leader Partner Strategic Initiatives at AWS live to talk about “How to build a successful ISV partnership with a hyperscaler”.
As a hyperscaler, AWS keen on making sure the rest of us know how to best partner with them. They ARE committed to our success, but it’s a two-way street.
Join us for a unique conversation with AWS about how they view and develop their ISV partners...
And maybe, just, maybe you’ll learn how to improve your go-to-market strategy working with them. Wouldn’t that be something?
Thursday June 24, 10:00am Pacific
REGISTER HERE
Join the Cloud Software Association to talk directly with Rohit afterwards in the Executive Members lounge only.
Join @Rohit Gupta Gupta, Leader Partner Strategic Initiatives at AWS live to talk about “How to build a successful ISV partnership with a hyperscaler”.
As a hyperscaler, AWS keen on making sure the rest of us know how to best partner with them. They ARE committed to our success, but it’s a two-way street.
Join us for a unique conversation with AWS about how they view and develop their ISV partners...
And maybe, just, maybe you’ll learn how to improve your go-to-market strategy working with them. Wouldn’t that be something?
Thursday June 24, 10:00am Pacific
REGISTER HERE
Join the Cloud Software Association to talk directly with Rohit afterwards in the Executive Members lounge only.
@channel MORE THINGS THIS WEEK!
Fix your AWS partnership. Ask Rohit Gupta, AWS (linkedin) live on Thursday 10am. Rohit’s extensive experience at TrendMicro taught him about distribution partnerships. Then he learnt the ISV’s journey with AWS while at AlertLogic.
Now he’s at AWS making all of our lives better… if only we’d listen to what he’s saying. Come join this Thursday to figure out your AWS go-to-market strategy straight from the source.
REGISTER HERE. https://us02web.zoom.us/webinar/register/WN_dsEQWtHoSzKq3cARB44amw
--------------------------------------------------------------
How do you hit your revenue KPIs and sales targets with partnerships? In case you missed it, @Simon Bouchez (Sharework), Reveal (né Sharework) drops absolute gold about how to build a co-selling, co-marketing, and account-mapping practice at your SaaS company based on his extensive sales experience at SAP. https://www.youtube.com/watch?v=X2zhsQaWvX8
--------------------------------------------------------------
Super-early bird tickets for SaaS Connect end this Thursday!
This is the lowest price to buy a ticket to the one and only SaaS partnership conference. Get in before it expires. 40% off general admission.
https://www.eventbrite.ca/e/saas-connect-2021-tickets-156007766429
Fix your AWS partnership. Ask Rohit Gupta, AWS (linkedin) live on Thursday 10am. Rohit’s extensive experience at TrendMicro taught him about distribution partnerships. Then he learnt the ISV’s journey with AWS while at AlertLogic.
Now he’s at AWS making all of our lives better… if only we’d listen to what he’s saying.
Come join this Thursday to figure out your AWS go-to-market strategy straight from the source.
REGISTER HERE. https://us02web.zoom.us/webinar/register/WN_dsEQWtHoSzKq3cARB44amw
--------------------------------------------------------------
How do you hit your revenue KPIs and sales targets with partnerships? In case you missed it, @Simon Bouchez (Sharework), Reveal (né Sharework) drops absolute gold about how to build a co-selling, co-marketing, and account-mapping practice at your SaaS company based on his extensive sales experience at SAP. https://www.youtube.com/watch?v=X2zhsQaWvX8
--------------------------------------------------------------
Super-early bird tickets for SaaS Connect end this Thursday!
This is the lowest price to buy a ticket to the one and only SaaS partnership conference. Get in before it expires. 40% off general admission.
https://www.eventbrite.ca/e/saas-connect-2021-tickets-156007766429
Anyone open to sharing - what are your top survey questions for partner programs?
@ bench.co We’re looking to better understand how we can support our +800 partners in our long-tail program. Primary metric to optimize is engagement. Thanks! Your suggestions are super appreciated
textbook.
@here MASTERCLASS - NEXT WEEK
@Shubham Sood did something many of us are challenged with….scaling partner revenue systematically from LOW to HIGH. Shubham has been able to go from $0 to 1M ARR in less than 2 years with SaaS Labs (Maker of JustCall, HelpWise, EasyCalendar).
He’s going to take us through the tactics he put in place to get him there
Here is what we’ll be going through: • How to find your partner audience • Cold Emailing & Calling partners • Deliver high value through content • Team alignment to achieve goals Thursday, July 8, 10:00am PT
If you want in join us as an Executive Member or register for single session here.
@Shubham Sood did something many of us are challenged with….scaling partner revenue systematically from LOW to HIGH
. Shubham has been able to go from $0 to 1M ARR in less than 2 years with SaaS Labs (Maker of JustCall, HelpWise, EasyCalendar).
He’s going to take us through the tactics he put in place to get him there
Here is what we’ll be going through: • How to find your partner audience • Cold Emailing & Calling partners • Deliver high value through content • Team alignment to achieve goals Thursday, July 8, 10:00am PT
If you want in join us as an Executive Member or register for single session here.
@channel NEXT THURSDAY 10am PT
How did Kabir Mathur rally Typeform to grow integrations from 5 to 100+ partners
When Kabir Mathur took over Product Partnerships at Typeform, he was handed a portfolio with very few integration partners. It was critical he not only launch an integrations program, but launch one that quickly caught Typeform up with and even excelled past the competition in the highly integrated form builder market.
Kabir organized a very strategic campaign, recruiting support from all the other departments at Typeform (marketing, product, support). He rallied the entire company to find, recruit, onboard, and activate integration partners quickly. And that’s how they scaled VERY, VERY fast.
Join and ask Kabir live exactly how he convinced every department to focus and work towards this common goal.
REGISTER
https://us02web.zoom.us/webinar/register/WN_U7ZIMQwNRAK8NJnkEpCURw
NEXT THURSDAY 10am PT
How did Kabir Mathur rally Typeform to grow integrations from 5 to 100+ partners
When Kabir Mathur took over Product Partnerships at Typeform, he was handed a portfolio with very few integration partners. It was critical he not only launch an integrations program, but launch one that quickly caught Typeform up with and even excelled past the competition in the highly integrated form builder market.
Kabir organized a very strategic campaign, recruiting support from all the other departments at Typeform (marketing, product, support). He rallied the entire company to find, recruit, onboard, and activate integration partners quickly. And that’s how they scaled VERY, VERY fast.
Join and ask Kabir live exactly how he convinced every department to focus and work towards this common goal.
REGISTER
https://us02web.zoom.us/webinar/register/WN_U7ZIMQwNRAK8NJnkEpCURw
@channel What’s up this week?
CALL FOR SPEAKERS for SaaS Connect
We’re starting to put together our agenda for our annual SaaS partnerships conference. If you haven’t applied yet, you’d better get on it. https://sbweb.formstack.com/forms/sessions
-------
THURSDAY 10am PT. How did @Kabir Mathur rally Typeform to grow integrations from 5 to 100+ partners
When Kabir Mathur took over Product Partnerships at Typeform, he was handed a portfolio with very few integration partners. It was critical he not only launch an integrations program, but launch one that quickly caught Typeform up with and even excelled past the competition in the highly integrated form builder market.
Kabir organized a very strategic campaign, recruiting support from all the other departments at Typeform (marketing, product, support). He rallied the entire company to find, recruit, onboard, and activate integration partners quickly. And that’s how they scaled VERY, VERY fast.
Join and ask Kabir live exactly how he convinced every department to focus and work towards this common goal.
REGISTER
https://us02web.zoom.us/webinar/register/WN_U7ZIMQwNRAK8NJnkEpCURw
CALL FOR SPEAKERS for SaaS Connect
We’re starting to put together our agenda for our annual SaaS partnerships conference. If you haven’t applied yet, you’d better get on it. https://sbweb.formstack.com/forms/sessions
-------
THURSDAY 10am PT. How did @Kabir Mathur rally Typeform to grow integrations from 5 to 100+ partners
When Kabir Mathur took over Product Partnerships at Typeform, he was handed a portfolio with very few integration partners. It was critical he not only launch an integrations program, but launch one that quickly caught Typeform up with and even excelled past the competition in the highly integrated form builder market.
Kabir organized a very strategic campaign, recruiting support from all the other departments at Typeform (marketing, product, support). He rallied the entire company to find, recruit, onboard, and activate integration partners quickly. And that’s how they scaled VERY, VERY fast.
Join and ask Kabir live exactly how he convinced every department to focus and work towards this common goal.
REGISTER
https://us02web.zoom.us/webinar/register/WN_U7ZIMQwNRAK8NJnkEpCURw
@here TODAY
In 20min, we’ll be talking to @Kabir Mathur on how they built their integration ecosystem from zero to 50 and counting.
Join and ask Kabir live exactly how he convinced every department to focus and work towards this common goal.
REGISTER
https://us02web.zoom.us/we
In 20min, we’ll be talking to @Kabir Mathur on how they built their integration ecosystem from zero to 50 and counting.
Join and ask Kabir live exactly how he convinced every department to focus and work towards this common goal.
REGISTER
https://us02web.zoom.us/we
@channel NEXT THURSDAY 10am pet. We will get your 2021 revenue KPIs to grow through the Salesforce AppExchange rocking and rolling. 
We’re bringing heavy hitters @Leslie Tom, SVP Salesforce AppExchange Marketing & Programs and Mike Kreaden, Salesforce Accelerator in to help you. They’ll walk you through the 3 month plan to get any ISV to market and take your questions.
You’ve got 6 months left in 2021. Mike will get you to a new level in 3 months. You can do it. Join us next Thursday.
REGISTER HERE
https://us02web.zoom.us/webinar/register/WN_jzM0YyrqTPS1rca2hq2-dw
NEXT THURSDAY 10am pet. We will get your 2021 revenue KPIs to grow through the Salesforce AppExchange rocking and rolling.
We’re bringing heavy hitters @Leslie Tom, SVP Salesforce AppExchange Marketing & Programs and Mike Kreaden, Salesforce Accelerator in to help you. They’ll walk you through the 3 month plan to get any ISV to market and take your questions.
You’ve got 6 months left in 2021. Mike will get you to a new level in 3 months. You can do it. Join us next Thursday.
REGISTER HERE
https://us02web.zoom.us/webinar/register/WN_jzM0YyrqTPS1rca2hq2-dw
@channel TOMORROW 10am pt. We will get your 2021 revenue KPIs to grow through the Salesforce AppExchange rocking and rolling.
We’re bringing heavy hitters @Leslie Tom, SVP Salesforce AppExchange Marketing & Programs and Mike Kreaden, Salesforce Accelerator in to help you. They’ll walk you through the 3 month plan to get any ISV to market and take your questions.
You’ve got 6 months left in 2021. Mike will get you to a new level in 3 months. You can do it. Join us next Thursday.
REGISTER HERE
https://us02web.zoom.us/webinar/register/WN_jzM0YyrqTPS1rca2hq2-dw
TOMORROW 10am pt. We will get your 2021 revenue KPIs to grow through the Salesforce AppExchange rocking and rolling.
We’re bringing heavy hitters @Leslie Tom, SVP Salesforce AppExchange Marketing & Programs and Mike Kreaden, Salesforce Accelerator in to help you. They’ll walk you through the 3 month plan to get any ISV to market and take your questions.
You’ve got 6 months left in 2021. Mike will get you to a new level in 3 months. You can do it. Join us next Thursday.
REGISTER HERE
https://us02web.zoom.us/webinar/register/WN_jzM0YyrqTPS1rca2hq2-dw
@channel
We are on in 45 min.
Hosted by @Leslie Tom, SVP Salesforce AppExchange Marketing & Programs and Mike Kreaden, Salesforce Accelerator will be discussing and interviewing two ISVs that have gone through their 3 month accelerator to launch in AppExchange. You don’t want to miss this!
REGISTER HERE
https://us02web.zoom.us/webinar/register/WN_jzM0YyrqTPS1rca2hq2-dw
We are on in 45 min.
Hosted by @Leslie Tom, SVP Salesforce AppExchange Marketing & Programs and Mike Kreaden, Salesforce Accelerator will be discussing and interviewing two ISVs that have gone through their 3 month accelerator to launch in AppExchange. You don’t want to miss this!
REGISTER HERE
https://us02web.zoom.us/webinar/register/WN_jzM0YyrqTPS1rca2hq2-dw
. Better times ahead.
@channel TOMORROW 10am PT Hubspot’s has a new way to bring ISVs to market
We have a big conversation tomorrow. We’re on with Scott Brinker, VP Platform Ecosystem, Hubspot with special host @Bob Moore Moore, CEO, Crossbeam to talk about Hubspot’s new plan to bring its tech partners to market.
Armed with tons of customer data, they are really focusing partnerships where it counts. If you’re an ISV partner, you should join the call to learn what’s the new Hubspot accelerator program.
REGISTER https://us02web.zoom.us/webinar/register/WN_9t6bGAahRN-u1YBs9gYhWQ
We have a big conversation tomorrow. We’re on with Scott Brinker, VP Platform Ecosystem, Hubspot with special host @Bob Moore Moore, CEO, Crossbeam to talk about Hubspot’s new plan to bring its tech partners to market.
Armed with tons of customer data, they are really focusing partnerships where it counts. If you’re an ISV partner, you should join the call to learn what’s the new Hubspot accelerator program.
REGISTER https://us02web.zoom.us/webinar/register/WN_9t6bGAahRN-u1YBs9gYhWQ
@channel 
REMINDER TODAY 10am PT (30 mins)
Hubspot’s new way to bring ISVs to market
We have a big conversation today. We’re on with Scott Brinker, VP Platform Ecosystem, Hubspot with special host @Bob Moore Moore, CEO, Crossbeam to talk about Hubspot’s new plan to bring its tech partners to market.
Armed with tons of customer data, they are really focusing partnerships where it counts. If you’re an ISV partner, you should join the call to learn what’s the new Hubspot accelerator program.
REGISTER https://us02web.zoom.us/webinar/register/WN_9t6bGAahRN-u1YBs9gYhWQ
REMINDER TODAY 10am PT (30 mins)
Hubspot’s new way to bring ISVs to market
We have a big conversation today. We’re on with Scott Brinker, VP Platform Ecosystem, Hubspot with special host @Bob Moore Moore, CEO, Crossbeam to talk about Hubspot’s new plan to bring its tech partners to market.
Armed with tons of customer data, they are really focusing partnerships where it counts. If you’re an ISV partner, you should join the call to learn what’s the new Hubspot accelerator program.
REGISTER https://us02web.zoom.us/webinar/register/WN_9t6bGAahRN-u1YBs9gYhWQ
Hello again! Today I'm curious about the org structure of your partner marketing.
How many marketers are on your partnerships team? What do they do? How does that compare to other functions on the team?
Right now my team is small with 1 marketer and 1 account manager. We report into the growth org and have a lot of discussion around adding more content roles directly on our team. Always interested in this group's perspective
How many marketers are on your partnerships team? What do they do? How does that compare to other functions on the team?
Right now my team is small with 1 marketer and 1 account manager. We report into the growth org and have a lot of discussion around adding more content roles directly on our team. Always interested in this group's perspective
@channel What’s up this week?
It’s summer in Canada so @Evan Radisic and I are enjoying every moment on vacation for the 10 days summer lasts. However, I have something I’ve been working on to show you.
So much of our Slack conversation are gold. The 30 day history is a bummer. I have created an archive that you can search for our collective wisdom and insight. You can find the entire Slack archive (BETA) here.
SEARCH OUR SLACK ARCHIVE https://www.cloudsoftwareassociation.com/slack/
What’s up with SaaS Connect?
Speaker deadline is coming up August 17. Submit to speak. https://sbweb.formstack.com/forms/sessions
Our speaker submissions matter not just for SaaS Connect but for our webinars and masterclasses and when we nominate speakers at other conferences. If you have a story, submit it. It lets us know you’ve got a story worth telling.
It’s summer in Canada so @Evan Radisic and I are enjoying every moment on vacation for the 10 days summer lasts. However, I have something I’ve been working on to show you.
So much of our Slack conversation are gold. The 30 day history is a bummer. I have created an archive that you can search for our collective wisdom and insight. You can find the entire Slack archive (BETA) here.
SEARCH OUR SLACK ARCHIVE https://www.cloudsoftwareassociation.com/slack/
What’s up with SaaS Connect?
Speaker deadline is coming up August 17. Submit to speak. https://sbweb.formstack.com/forms/sessions
Our speaker submissions matter not just for SaaS Connect but for our webinars and masterclasses and when we nominate speakers at other conferences. If you have a story, submit it. It lets us know you’ve got a story worth telling.
@here MASTERCLASS - Next week
How to create a perfect pitch deck for partners
Its hard enough to get your internal team to use a pitch deck effectively, so how do you do it for partners?
How do you get them to use it (and add their own slides) without sacrificing the quality/effectiveness of the message?
@Rajiv Nathan has been working with technology companies across multiple industries on this very process. He lives and breathes this stuff. He’s agreed to come talk to us on what his approach is to building a kick ass deck and how to work with your partners on variations of “the product pitch”.
Rajiv will be going through:
• Why your partner demo is only half as effective without a presentation. • How most presentations fall short in the first 60 seconds. • The step-by-step storytelling method for repeatable, scalable partner pitch.
Thursday, September 2, 10:00am PT
If you want in go. here 
How to create a perfect pitch deck for partners
Its hard enough to get your internal team to use a pitch deck effectively, so how do you do it for partners?
How do you get them to use it (and add their own slides) without sacrificing the quality/effectiveness of the message?
@Rajiv Nathan has been working with technology companies across multiple industries on this very process. He lives and breathes this stuff. He’s agreed to come talk to us on what his approach is to building a kick ass deck and how to work with your partners on variations of “the product pitch”.
Rajiv will be going through:
• Why your partner demo is only half as effective without a presentation. • How most presentations fall short in the first 60 seconds. • The step-by-step storytelling method for repeatable, scalable partner pitch.
Thursday, September 2, 10:00am PT
If you want in go.
here
@channel WHAT’S UP NEXT WEEK?
Hey, I’m back from vacation. Let’s get back to it.
The new partnership tech directory is up (BETA)
We asked partner teams what tech they use to run their partnership programs and built this directory. https://www.cloudsoftwareassociation.com/directory
>
Want to get listed? Submit here.
----------------------------------------------------------------------------------------------
LIVE Thursday September 9, 10am PT.
It’s 2021! Your integration strategy is TOOOO SLOOOW
with @Fraser Davidson Davidson, CEO, Cyclr
It’s 2021. There’s too much software. There is no way you can keep up with your customers’ demand for integrations. Will you meet your objectives without a strategy to go to market with new integration partners?
Engineering’s desire to build it all in house is sacrificing not only your revenue targets in partnerships, but the customer experience as they fall behind. A modern strategy takes advantage of the new layer of cloud connectors to move faster.
How do you lay out a strategy internally to make your integration programme go faster?
We’ve invited @Fraser Davidson Davidson, the CEO of fast growing cloud connector, Cyclr, to break down the strategies they deploy for clients. You’ve got to go faster. That means more than the technology, but also how you as a partnership leader get engineering, sales, success and marketing all aligned around your goal to drive co-sales and comarketing from partners.
REGISTER HERE TO FIX YOUR INTEGRATION ROADMAP LIVE. https://us02web.zoom.us/webinar/register/WN_X9xGlUTXQGOhqMw7pMFwJA
----------------------------------------------------------------------------------------------
What’s up with SaaS Connect?
We have plans. Announcement next week. Please get vaccinated.
Hey, I’m back from vacation. Let’s get back to it.
The new partnership tech directory is up (BETA)
We asked partner teams what tech they use to run their partnership programs and built this directory. https://www.cloudsoftwareassociation.com/directory
>
Want to get listed? Submit here.
----------------------------------------------------------------------------------------------
LIVE Thursday September 9, 10am PT.
It’s 2021! Your integration strategy is TOOOO SLOOOW
with @Fraser Davidson Davidson, CEO, Cyclr
It’s 2021. There’s too much software. There is no way you can keep up with your customers’ demand for integrations. Will you meet your objectives without a strategy to go to market with new integration partners?
Engineering’s desire to build it all in house is sacrificing not only your revenue targets in partnerships, but the customer experience as they fall behind. A modern strategy takes advantage of the new layer of cloud connectors to move faster.
How do you lay out a strategy internally to make your integration programme go faster?
We’ve invited @Fraser Davidson Davidson, the CEO of fast growing cloud connector, Cyclr, to break down the strategies they deploy for clients. You’ve got to go faster. That means more than the technology, but also how you as a partnership leader get engineering, sales, success and marketing all aligned around your goal to drive co-sales and comarketing from partners.
REGISTER HERE TO FIX YOUR INTEGRATION ROADMAP LIVE. https://us02web.zoom.us/webinar/register/WN_X9xGlUTXQGOhqMw7pMFwJA
----------------------------------------------------------------------------------------------
What’s up with SaaS Connect?
We have plans. Announcement next week. Please get vaccinated.
@channel WHAT’S UP THIS WEEK?
LIVE Thursday September 9, 10am PT.
It’s 2021! Your integration strategy is TOOOO SLOOOW with @Fraser Davidson Davidson, CEO, Cyclr
It’s 2021. There’s too much software. There is no way you can keep up with your customers’ demand for integrations. Will you meet your objectives without a strategy to go to market with new integration partners?
Engineering’s desire to build it all in house is sacrificing not only your revenue targets in partnerships, but the customer experience as they fall behind. A modern strategy takes advantage of the new layer of cloud connectors to move faster.
How do you lay out a strategy internally to make your integration programme go faster?
We’ve invited @Fraser Davidson Davidson, the CEO of fast growing cloud connector, Cyclr, to break down the strategies they deploy for clients. You’ve got to go faster. That means more than the technology, but also how you as a partnership leader get engineering, sales, success and marketing all aligned around your goal to drive co-sales and comarketing from partners.
REGISTER HERE TO FIX YOUR INTEGRATION ROADMAP LIVE. https://us02web.zoom.us/webinar/register/WN_X9xGlUTXQGOhqMw7pMFwJA
----------------------------------------------------------------------------------------------
The new partnership tech directory is up (BETA)
We asked partner teams what tech they use to run their partnership programs and built this directory. https://www.cloudsoftwareassociation.com/directory
> Want to get listed? Submit here.
----------------------------------------------------------------------------------------------
What’s up with SaaS Connect?
We have plans. Announcement next week. Please get vaccinated.
LIVE Thursday September 9, 10am PT.
It’s 2021! Your integration strategy is TOOOO SLOOOW
with @Fraser Davidson Davidson, CEO, Cyclr
It’s 2021. There’s too much software. There is no way you can keep up with your customers’ demand for integrations. Will you meet your objectives without a strategy to go to market with new integration partners?
Engineering’s desire to build it all in house is sacrificing not only your revenue targets in partnerships, but the customer experience as they fall behind. A modern strategy takes advantage of the new layer of cloud connectors to move faster.
How do you lay out a strategy internally to make your integration programme go faster?
We’ve invited @Fraser Davidson Davidson, the CEO of fast growing cloud connector, Cyclr, to break down the strategies they deploy for clients. You’ve got to go faster. That means more than the technology, but also how you as a partnership leader get engineering, sales, success and marketing all aligned around your goal to drive co-sales and comarketing from partners.
REGISTER HERE TO FIX YOUR INTEGRATION ROADMAP LIVE. https://us02web.zoom.us/webinar/register/WN_X9xGlUTXQGOhqMw7pMFwJA
----------------------------------------------------------------------------------------------
The new partnership tech directory is up (BETA)
We asked partner teams what tech they use to run their partnership programs and built this directory. https://www.cloudsoftwareassociation.com/directory
>
Want to get listed? Submit here.
----------------------------------------------------------------------------------------------
What’s up with SaaS Connect?
We have plans. Announcement next week. Please get vaccinated.
Thanks @Ben Bassett.
I work at Certainly.io, a Conversational AI chatbots platform, and this feedback helps us with some content we are preparing for an upcoming webinar.
If I may, go to https://siksilkusa.com/, and ask the chatbot Melo "tell me a joke" - hopefully this will make you feel slightly better about the technology 
Have a great day!
Have a great day!
@channel LIVE TODAY 10am PT
Hey folks, we know finding engineering resources for integrations sucks. It’s a gigantic risk for your partnership strategy. We invited @Fraser Davidson Davidson to talk through his story of how he came to create Cyclr.
With so much software coming to market, getting control of the integration roadmap is absolutely critical for partnership teams to keep up with customer demand.
And every integration you launch, the more marketing and co-sales opportunities you have to hit your revenue targets.
2021Q4 is coming. Get your game on. Join us tomorrow to pepper Fraser live with questions about how to get your integration strategy back in your control.
REGISTER HERE TO ASK FRASER QUESTIONS LIVE. https://us02web.zoom.us/webinar/register/WN_X9xGlUTXQGOhqMw7pMFwJA
Hey folks, we know finding engineering resources for integrations sucks. It’s a gigantic risk for your partnership strategy. We invited @Fraser Davidson Davidson to talk through his story of how he came to create Cyclr.
With so much software coming to market, getting control of the integration roadmap is absolutely critical for partnership teams to keep up with customer demand.
And every integration you launch, the more marketing and co-sales opportunities you have to hit your revenue targets.
2021Q4 is coming. Get your game on. Join us tomorrow to pepper Fraser live with questions about how to get your integration strategy back in your control.
REGISTER HERE TO ASK FRASER QUESTIONS LIVE. https://us02web.zoom.us/webinar/register/WN_X9xGlUTXQGOhqMw7pMFwJA
@Sunir Shah _In your case at xAmplify, as a TCMA, you have an obligation as a data escrow service (re: FTC rules) to isolate contact information held by the partner from the software vendors._ >>> This is very interesting. Do you think that ALL TCMA companies are compliant to isolating partner data from vendor data? From software and data architecture this can be very hard. A TCMA solution that provisions a vendor platform is very different than a true cloud platform. These differences can drive different partner experiences (ie. vanity URL...). BTW I'm not a software or db architect but I did stay at a Holiday Inn last night
How to Build a Best in Class Referral Partner - Influencer vs Affiliate
The traditional Affiliate model is changing. Recently “influencers” have entered the SaaS partner space as “super-affiliates”.
We’ve recruited @Brett Owens who has laser focus on influencer marketing, coming from SaaS and working with affiliates for years, he’s going to show us how to LEVEL UP your partner program 2021 style.
He will be discussing:
• Understanding the difference between an affiliate, influencer, partners, & referral. • Common marketing mistakes • Common compensation structures • In-depth q&a - bring your question (you’ve got an expert, take advantage)
Thursday, September 23, 10:00am PT
The traditional Affiliate model is changing. Recently “influencers” have entered the SaaS partner space as “super-affiliates”.
We’ve recruited @Brett Owens who has laser focus on influencer marketing, coming from SaaS and working with affiliates for years, he’s going to show us how to LEVEL UP your partner program 2021 style.
He will be discussing:
• Understanding the difference between an affiliate, influencer, partners, & referral. • Common marketing mistakes • Common compensation structures • In-depth q&a - bring your question (you’ve got an expert, take advantage)
Thursday, September 23, 10:00am PT
@channel WHAT’S UP NEXT WEEK?
IN CASE YOU MISSED IT…. SaaS Connect rescheduled to April 27-28, 2022.
https://www.cloudsoftwareassociation.com/2021/09/14/saas-connect-rescheduled-to-april-27-28-2022/
---------------
LIVE, NEXT WEDNESDAY 1pm PT. So, you want to build an app ecosystem?
I’m cornering my old friend Daniel Saks, CEO and Founder of AppDirect to talk through what we’ve each learnt after over a decade of building and working through app ecosystems.
It’s going to be a wild conversation, but we have seen some things! WE WILL ...identify the key metrics your CEO and CFO need and how to report on them. ...show monetization models that drive additional revenue ...shudder at the top pitfalls from those who have failed ...applaud the success secrets to winners of the app economy figured out ...list what integrated partners exactly need from you to succeed ...give you the leverage to get marketing wins out of your app ecosystem partners
REGISTER HERE. https://us02web.zoom.us/webinar/register/WN_t67LvgusRdu18wbI3nKCKg
IN CASE YOU MISSED IT…. SaaS Connect rescheduled to April 27-28, 2022.
https://www.cloudsoftwareassociation.com/2021/09/14/saas-connect-rescheduled-to-april-27-28-2022/
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LIVE, NEXT WEDNESDAY 1pm PT. So, you want to build an app ecosystem?
I’m cornering my old friend Daniel Saks, CEO and Founder of AppDirect to talk through what we’ve each learnt after over a decade of building and working through app ecosystems.
It’s going to be a wild conversation, but we have seen some things! WE WILL ...identify the key metrics your CEO and CFO need and how to report on them. ...show monetization models that drive additional revenue ...shudder at the top pitfalls from those who have failed ...applaud the success secrets to winners of the app economy figured out ...list what integrated partners exactly need from you to succeed ...give you the leverage to get marketing wins out of your app ecosystem partners
REGISTER HERE. https://us02web.zoom.us/webinar/register/WN_t67LvgusRdu18wbI3nKCKg
Hey!!
We’re looking to hire at the Manager - Sr manager level for a partnerships manager.
The focus will have will be on our strategic partnerships, and not so much on building long tail channel.
My question - has anyone here built out a case study to be done either in a live interview or as a take home?
If so -how did you action this part of the interview process - and what were some of the key areas you were testing for?
Thanks looking forward to the input
My question - has anyone here built out a case study to be done either in a live interview or as a take home?
If so -how did you action this part of the interview process - and what were some of the key areas you were testing for?
Thanks looking forward to the input
@channelWHAT’S UP THIS WEEK?
LIVE WEDNESDAY 1pm PT. So, you want to build an app ecosystem?
I’m cornering my old friend Daniel Saks, CEO and Founder of AppDirect to talk through what we’ve each learnt after over a decade of building and working through app ecosystems.
It’s going to be a wild conversation, but we have seen some things! WE WILL ...identify the key metrics your CEO and CFO need and how to report on them. ...show monetization models that drive additional revenue ...shudder at the top pitfalls from those who have failed ...applaud the success secrets to winners of the app economy figured out ...list what integrated partners exactly need from you to succeed ...give you the leverage to get marketing wins out of your app ecosystem partners
REGISTER HERE. https://us02web.zoom.us/webinar/register/WN_t67LvgusRdu18wbI3nKCKg
LIVE WEDNESDAY 1pm PT. So, you want to build an app ecosystem?
I’m cornering my old friend Daniel Saks, CEO and Founder of AppDirect to talk through what we’ve each learnt after over a decade of building and working through app ecosystems.
It’s going to be a wild conversation, but we have seen some things! WE WILL ...identify the key metrics your CEO and CFO need and how to report on them. ...show monetization models that drive additional revenue ...shudder at the top pitfalls from those who have failed ...applaud the success secrets to winners of the app economy figured out ...list what integrated partners exactly need from you to succeed ...give you the leverage to get marketing wins out of your app ecosystem partners
REGISTER HERE. https://us02web.zoom.us/webinar/register/WN_t67LvgusRdu18wbI3nKCKg
@channel LIVE at 1pm PT. How do you convince your company to build an app ecosystem?
I’m on with Daniel Saks, CEO, AppDirect to talk through what 12 years of building our app ecosystems has taught us as an industry.
Every SaaS company with an integration program should be thinking about how to turn your app ecosystem into a feature and a revenue driver. Of course building this out is non-trivial.
Daniel has seen successes and failures as AppDirect matured. I’m pinning him down for the key KPIs and strategic reasons that you’ll need to bring to the CEO, CFO, and VP Product to convince your company to invest in an app ecosytem. And we’ll go through the product roadmap, partnership strategy, and comarketing and cosale programs necessary to make the magic happen.
This is a conversation. Jump in and ask questions.
REGISTER HERE TO ASK QUESTIONS LIVE.
https://us02web.zoom.us/webinar/register/WN_t67LvgusRdu18wbI3nKCKg
LIVE at 1pm PT. How do you convince your company to build an app ecosystem?
I’m on with Daniel Saks, CEO, AppDirect to talk through what 12 years of building our app ecosystems has taught us as an industry.
Every SaaS company with an integration program should be thinking about how to turn your app ecosystem into a feature and a revenue driver. Of course building this out is non-trivial.
Daniel has seen successes and failures as AppDirect matured. I’m pinning him down for the key KPIs and strategic reasons that you’ll need to bring to the CEO, CFO, and VP Product to convince your company to invest in an app ecosytem. And we’ll go through the product roadmap, partnership strategy, and comarketing and cosale programs necessary to make the magic happen.
This is a conversation. Jump in and ask questions.
REGISTER HERE TO ASK QUESTIONS LIVE.
https://us02web.zoom.us/webinar/register/WN_t67LvgusRdu18wbI3nKCKg
@channel WHAT’S UP THIS WEEK?
LIVE THURSDAY OCTOBER 7, 10AM Meet LIVE with Amelia Kirby, Facebook Workplace…
Facebook is building products for the workforce, and it’s betting on SaaS partners!
Facebook’s Workplace is connecting the world… of work! On its mission to “leave no worker behind”, their new suite of tools provides reach across the entire organization, from C suite to frontline workers.
Facebook cannot get there on their own and is investing in partners to accelerate their next phase of growth beyond their 7M existing paid subscribers. They are building out an ecosystem of partners that service different industries and verticals and invest in the Employee Experience.
Join Amelia Kirby, Head of Global Technology & Platform Partnerships, at Facebook Workplace in conversation with CSA Board Member Sue Fernand, Channel Director - Alliances, 8x8.
Learn how to get involved in Workplace’s recently launched partner program, where it is going, and what partners in particular they are focused on.
ASK AMELIA KIRBY ANYTHING LIVE. REGISTER https://us02web.zoom.us/webinar/register/WN_8DltEotJR3uROxaeQR4SHw
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RAPID SURVEY. Who wants to meet up for drinks?
https://sbweb.formstack.com/forms/meetup_in_2021q4
LIVE THURSDAY OCTOBER 7, 10AM Meet LIVE with Amelia Kirby, Facebook Workplace…
Facebook is building products for the workforce, and it’s betting on SaaS partners!
Facebook’s Workplace is connecting the world… of work! On its mission to “leave no worker behind”, their new suite of tools provides reach across the entire organization, from C suite to frontline workers.
Facebook cannot get there on their own and is investing in partners to accelerate their next phase of growth beyond their 7M existing paid subscribers. They are building out an ecosystem of partners that service different industries and verticals and invest in the Employee Experience.
Join Amelia Kirby, Head of Global Technology & Platform Partnerships, at Facebook Workplace in conversation with CSA Board Member Sue Fernand, Channel Director - Alliances, 8x8.
Learn how to get involved in Workplace’s recently launched partner program, where it is going, and what partners in particular they are focused on.
ASK AMELIA KIRBY ANYTHING LIVE. REGISTER https://us02web.zoom.us/webinar/register/WN_8DltEotJR3uROxaeQR4SHw
-------
RAPID SURVEY. Who wants to meet up for drinks?
https://sbweb.formstack.com/forms/meetup_in_2021q4
Hey everyone! If you haven't already, please feel free to nominate your peers for the first annual Allbound Awards! The last day to nominate is TODAY! Way better than the Dundies https://www.allbound.com/2021-allbound-awards/
https://www.allbound.com/2021-allbound-awards/
@channel REMINDER LIVE TOMORROW 10am pt. If there’s anything Facebook’s outage on Monday proved…
It’s how BIG a platform they are and how CRITICAL Facebook is to so many businesses worldwide.
Facebook is building out its platform for businesses, called Facebook Workplace. On its mission to “leave no worker behind”, their new suite of tools provides reach across the entire organization, from C suite to frontline workers.
You can see their new platform here https://www.workplace.com/ and what integrations they already have (not you?) here https://www.workplace.com/features/integrations
Join CSA Board member @Sue Fernand in conversation with Amelia Kirby, Head of Global Technology & Platform Partnerships, at Facebook Workplace TOMORROW at 10am PT
ASK AMELIA KIRBY ANYTHING LIVE. REGISTER HERE https://us02web.zoom.us/webinar/register/WN_8DltEotJR3uROxaeQR4SHw
REMINDER LIVE TOMORROW 10am pt. If there’s anything Facebook’s outage on Monday proved…
It’s how BIG a platform they are and how CRITICAL Facebook is to so many businesses worldwide.
Facebook is building out its platform for businesses, called Facebook Workplace. On its mission to “leave no worker behind”, their new suite of tools provides reach across the entire organization, from C suite to frontline workers.
You can see their new platform here https://www.workplace.com/ and what integrations they already have (not you?) here https://www.workplace.com/features/integrations
Join CSA Board member @Sue Fernand in conversation with Amelia Kirby, Head of Global Technology & Platform Partnerships, at Facebook Workplace TOMORROW at 10am PT
ASK AMELIA KIRBY ANYTHING LIVE. REGISTER HERE https://us02web.zoom.us/webinar/register/WN_8DltEotJR3uROxaeQR4SHw
Hey all - Just sharing that today at 2:30pm PST/ 5:30pm EST, we are hosting a session on clubhouse about “How to Measure the Value of Tech Partnerships.”
If interested, join clubhouse and the discussion using this link on your phone: https://www.clubhouse.com/join/tech-partnership-all/CsTzJh0m/M431b4Zg
- Just sharing that today at 2:30pm PST/ 5:30pm EST, we are hosting a session on clubhouse about “How to Measure the Value of Tech Partnerships.”
If interested, join clubhouse and the discussion using this link on your phone: https://www.clubhouse.com/join/tech-partnership-all/CsTzJh0m/M431b4Zg
Hey everyone! My name is http://linkedin.com/in/rachshi, I’m former #1 SaaS AE, founder-in-residence with Entrepreneur First. Working with my technical cofounder Mary Hu (ex-Linkedin, Amazon, Wealthsimple) on an idea to create a more human learning & enablement experience for sellers in the hybrid world. We've created a short survey https://forms.gle/TtZaCb4gUYxKxWCx9 -- would love to get your thoughts. 
@here Masterclass This week
How to Win Strategic Alliances with Market Giants, as a Startup.
How did a startup like Draft secure key partnerships with giants like Microsoft, Hubspot, and Adobe?
In this Masterclass @DELETE OLD JARED PROFILE , Sr. Director of Global Partnerships at Drift, shares his secrets on how he built a winning “Strategic Alliance” program leveraging every resource he had at Drift.
Jared’s key strategy was recognizing not all partnerships are created equal
For those partnerships at the top of the food chain, there are “Strategic Alliances.” Winning these partnerships will either suck the breath out of your partner initiatives OR it may radically change the trajectory of your startup.
You may know Jared. He was previously the VP Sales & Business Development at PandaDoc. He is also the host of PartnerUp, the Partnerships Podcast.
In the Masterclass you will learn: • How to leverage the “Playing to Win,” strategy to gain alignment with your executive team on which Strategic Alliance you MUST WIN. • How to find product & market “Black Swan” that is critical to your alliance partner, their employees, and their partners. • How to prepare, negotiate, and win a strategic alliance agreement with your category leader.
Its on this Thursday, October 21, 10am PT.
To register go here
How to Win Strategic Alliances with Market Giants, as a Startup.
How did a startup like Draft secure key partnerships with giants like Microsoft, Hubspot, and Adobe?
In this Masterclass @DELETE OLD JARED PROFILE , Sr. Director of Global Partnerships at Drift, shares his secrets on how he built a winning “Strategic Alliance” program leveraging every resource he had at Drift.
Jared’s key strategy was recognizing not all partnerships are created equal
For those partnerships at the top of the food chain, there are “Strategic Alliances.” Winning these partnerships will either suck the breath out of your partner initiatives OR it may radically change the trajectory of your startup.
You may know Jared. He was previously the VP Sales & Business Development at PandaDoc. He is also the host of PartnerUp, the Partnerships Podcast.
In the Masterclass you will learn: • How to leverage the “Playing to Win,” strategy to gain alignment with your executive team on which Strategic Alliance you MUST WIN. • How to find product & market “Black Swan” that is critical to your alliance partner, their employees, and their partners. • How to prepare, negotiate, and win a strategic alliance agreement with your category leader.
Its on this Thursday, October 21, 10am PT.
To register go here
You don’t want to miss this one
I can’t believe I’m giving away all my secrets for free
And this isn’t some “ivory tower” intellectualism.
I’ll detail how I went from zero partner relationship with HubSpot, Marketo, and Adobe all the way to Number 1 partner globally for two startups in a row, PandaDoc and Drift.
There’s a method to this madness, and I’m telling all for the first time.
Look forward to seeing y’all there.
I can’t believe I’m giving away all my secrets for free
And this isn’t some “ivory tower” intellectualism.
I’ll detail how I went from zero partner relationship with HubSpot, Marketo, and Adobe all the way to Number 1 partner globally for two startups in a row, PandaDoc and Drift.
There’s a method to this madness, and I’m telling all for the first time.
Look forward to seeing y’all there.
Channelyze.io has just been updated to include through channel marketing automation. Automatic running of campaigns for partners with assets cobranded without any efforts from the partner. For more information on the update see https://www.linkedin.com/feed/update/urnactivity:6856161057090621441
![li](https://www.linkedin.com/feed/update/urn<img title="li" alt="li" src="http://www.cloudsoftwareassociation.com/images/emojis/li.png" height="16" width="16"/>activity:6856161057090621441 "li"){kind=small}
activity:6856161057090621441
Hi everyone! I wanted to quickly share some exciting news: Today at Crossbeam, we're announcing a $76 million Series C investment led by a16z with participation from all our previous lead investors plus strategics like Salesforce Ventures, HubSpot Ventures, Slack Fund, Okta Ventures, and others.
We want to extend a huge thanks to the CSA community, who have been here helping us meet amazing people, learn fast, and build in public at Crossbeam since day zero. We hope this is not just a vote of confidence in our own vision, but also a message to the market that partnership professionals are more important than ever, the value they create is greater than ever, and that momentum is building. We're excited to do our part to speed up the inevitable rise of partnerships as the most important growth channel for business the coming decade. We're so proud to be working on this opportunity space alongside all of you in CSA.
@here MASTERCLASS - Next Week
How I Grew My Partner Program by 500% in 6 Months
Scaling a partner program is a tall order! Especially when the goals aren’t clear and company alignment isn’t ideal
But there is a playbook that has proven results. @Cory Snyder has led partner teams and programs at some incredible companies including Infusionsoft and ActiveCampaign, most recently at Maropost, where he grew the partner ecosystem by 500% in 6 months. We’ve recruited him to give us his secret sauce.
In this Masterclass Cory will running through:
• How to get your entire company to be partner educated and bought in • Understand what data you should be tracking and why to define success • How to simplify and automate your onboarding to grow fast
Thursday, November 4, 10:00am PT
To register go to https://www.cloudsoftwareassociation.com/masterclass/
How I Grew My Partner Program by 500% in 6 Months
Scaling a partner program is a tall order! Especially when the goals aren’t clear and company alignment isn’t ideal
But there is a playbook that has proven results. @Cory Snyder has led partner teams and programs at some incredible companies including Infusionsoft and ActiveCampaign, most recently at Maropost, where he grew the partner ecosystem by 500% in 6 months. We’ve recruited him to give us his secret sauce.
In this Masterclass Cory will running through:
• How to get your entire company to be partner educated and bought in • Understand what data you should be tracking and why to define success • How to simplify and automate your onboarding to grow fast
Thursday, November 4, 10:00am PT
To register go to https://www.cloudsoftwareassociation.com/masterclass/
@channel WHAT’S UP THIS WEEK
THURSDAY 10am PT What is the modern playbook to scale a partner team in 2022?
How has @Tyrone Lingley set up a partner team TWICE, at Unbounce and now Ally.io, to scale?
How did he build his team? How did he set up his partner operations? What tech stack did he use?
Ty is joining @Nikita who just set up the channel programme at Partnerstack, and will compare their strategies.
REGISTER HERE https://us02web.zoom.us/webinar/register/WN_WXeLKzPsRIq5JjgNjIu8Gg
THURSDAY 10am PT What is the modern playbook to scale a partner team in 2022?
How has @Tyrone Lingley set up a partner team TWICE
, at Unbounce and now Ally.io, to scale?
How did he build his team? How did he set up his partner operations? What tech stack did he use?
Ty is joining @Nikita who just set up the channel programme at Partnerstack, and will compare their strategies.
REGISTER HERE https://us02web.zoom.us/webinar/register/WN_WXeLKzPsRIq5JjgNjIu8Gg
Howdy Partners 
Gorgias has built one of the most successful partner programs we've seen in the last decade. We just launched a case study on how Grovia and Partnerstack helped Gorgias's partner program account for ~50% of the company's ARR. Hope this is helpful!
https://grovia.io/how-gorgias-grew-partner-program/
Gorgias has built one of the most successful partner programs we've seen in the last decade. We just launched a case study on how Grovia and Partnerstack helped Gorgias's partner program account for ~50% of the company's ARR. Hope this is helpful!
https://grovia.io/how-gorgias-grew-partner-program/
@here
LIVE in 30min
What’s changed to make partnerships so much more important for B2B companies?
Once a relatively underutilized, SaaS partnerships are becoming a must-have component of go-to-market strategies for companies that want to grow quickly. What does the future hold? Join Tyrone Lingley, Head of Partnerships at Ally.io, and Nikita Zhitkevich, Director of Channel Partnerships at PartnerStack, as they share their experiences in scaling SaaS partnerships in the modern era, and cover questions like:
• What does a modern partnerships team look like, and how should you build it? • What role does technology play in building and scaling partnerships? • What should SaaS companies do right now to capitalize on current partnerships trends?
TODAY, Nov 11, 10:00am PT
JOIN LIVE to ask Tyrone and Nikita Anything!!
LIVE in 30min
What’s changed to make partnerships so much more important for B2B companies?
Once a relatively underutilized, SaaS partnerships are becoming a must-have component of go-to-market strategies for companies that want to grow quickly. What does the future hold? Join Tyrone Lingley, Head of Partnerships at Ally.io, and Nikita Zhitkevich, Director of Channel Partnerships at PartnerStack, as they share their experiences in scaling SaaS partnerships in the modern era, and cover questions like:
• What does a modern partnerships team look like, and how should you build it? • What role does technology play in building and scaling partnerships? • What should SaaS companies do right now to capitalize on current partnerships trends?
TODAY, Nov 11, 10:00am PT
JOIN LIVE to ask Tyrone and Nikita Anything!!
Alright friends, I’m putting on my hunting gear. The target? The best dang Partner Marketer that you know. Who should I be putting in my sights??
I have a crucial role to fill at Zapier, someone to lead all of our partner marketing efforts. I’m going to need the help of the community to find the perfect person. Who do you recommend?
I have a crucial role to fill at Zapier
, someone to lead all of our partner marketing efforts. I’m going to need the help of the community to find the perfect person. Who do you recommend?
Howdy... I'm Justin and I run partners at Salesmsg SMS. I'm thankful to be invited here to learn and share. Call it good timing, I've got something worth sharing as part of my first contribution here.
We're rolling out a new phase of our partner program. This Thursday we're doing a "triple co-marketing webinar" with our partners at Leadfuze and Woodpecker. This is a good example to see what we're doing. PS: In addition, happen to know anyone Salesmsg should partner with? Another tool/app, agency, or influencer?
@channel WHAT’S UP THIS WEEK?
THURSDAY 10am PT How do you sell “partnerships” to your CEO?
Who the hell knows the answer?!! I know who…
I have a real treat lined up for this Thursday. So many of us have to figure out how to sell the idea of “partnerships” to the C suite. I thought about it, and I realized I know the best person to explain how to do it.
@Nam Le is the Head Enterprise Sales at Workato (linkedin). I’ve invited him to reveal the magic trick and dissect exactly how he makes a sale to, well, us...
Nam’s job depends on figuring out what it takes for B2B SaaS companies to say yes to partnerships, so they can say yes to Workato. He knows every single stakeholder at a SaaS company, their objections and needs, and how to answer them.
That means he knows exactly what partnership leaders have done to establish themselves successfully. And that means you will too.
REGISTER HERE https://us02web.zoom.us/webinar/register/WN_YN0jZI6sSl6CASTpMTeNAw
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drinks anyone?
#meetups are being organized in #meetup-toronto, #meetup-newyork and #meetup-sf-bay-area.
THURSDAY 10am PT How do you sell “partnerships” to your CEO?
Who the hell knows the answer?!! I know who…
I have a real treat lined up for this Thursday. So many of us have to figure out how to sell the idea of “partnerships” to the C suite. I thought about it, and I realized I know the best person to explain how to do it.
@Nam Le is the Head Enterprise Sales at Workato (linkedin). I’ve invited him to reveal the magic trick and dissect exactly how he makes a sale to, well, us...
Nam’s job depends on figuring out what it takes for B2B SaaS companies to say yes to partnerships, so they can say yes to Workato. He knows every single stakeholder at a SaaS company, their objections and needs, and how to answer them.
That means he knows exactly what partnership leaders have done to establish themselves successfully. And that means you will too.
REGISTER HERE https://us02web.zoom.us/webinar/register/WN_YN0jZI6sSl6CASTpMTeNAw
----------
drinks anyone?
#meetups are being organized in #meetup-toronto, #meetup-newyork and #meetup-sf-bay-area.
For those interested, I’m hosting a happy hour as part of Pavilion on Thursday in Hoboken, right near the path.
CNJ Happy Hour Details
Thursday, November 18th, 5:30pm Belo Bar Hoboken 104 Hudson St, Hoboken, NJ 07030
It’s open to the public, just please register if you’d like to come.
https://joinpavilion.zoom.us/meeting/register/tJ0udOysrzgvHtctUuFC6kSnrYFeUFqnPpqY
CNJ Happy Hour Details
Thursday, November 18th, 5:30pm Belo Bar Hoboken 104 Hudson St, Hoboken, NJ 07030
It’s open to the public, just please register if you’d like to come.
https://joinpavilion.zoom.us/meeting/register/tJ0udOysrzgvHtctUuFC6kSnrYFeUFqnPpqY
@channel Just a reminder that TOMORROW 10amPT we take apart the question of “How do I convince my CEO to invest in partnerships?” from the other side. I’ve invited @Nam Le, Head of Enterprise Sales of the Ecosystem Platform at Workato on to reverse engineer his entire sales pitch.
• Who are the stakeholders? • What are their objections? • What has already been done by the head of partnerships to qualify them? • What does Workato have to do to close the sale? And therefore…. if you see if from his side, where he only sees partnership leaders who have SUCCEEDED at convincing their CEO, you’ll quickly put together a roadmap of what YOU have to do to win over your CEO to invest in partnerships.
This is a one of a kind talk. Come armed with questions. What magician reveals how the trick is done? (Well one that is a good person and wants you to succeed of course. )
REGISTER https://us02web.zoom.us/webinar/register/WN_YN0jZI6sSl6CASTpMTeNAw
• Who are the stakeholders? • What are their objections? • What has already been done by the head of partnerships to qualify them? • What does Workato have to do to close the sale? And therefore…. if you see if from his side, where he only sees partnership leaders who have SUCCEEDED at convincing their CEO, you’ll quickly put together a roadmap of what YOU have to do to win over your CEO to invest in partnerships.
This is a one of a kind talk. Come armed with questions. What magician reveals how the trick is done? (Well one that is a good person and wants you to succeed of course.
)
REGISTER https://us02web.zoom.us/webinar/register/WN_YN0jZI6sSl6CASTpMTeNAw
@channel FINAL REMINDER… Trying to figure out how exactly to convince your company to buy-in to your partnerships program?
Join me in 15mins with @Nam Le, Head of Enterprise Sales, Workato where we deconstruct his playbook. Build a roadmap of how you’re going to bring on the heads of product, engineering, finance, sales, marketing to your plan from someone who has seen all the objections.
BRING YOUR QUESTIONS. When are you ever going to get a chance to flip the script with a salesperson again?
10am PT today REGISTER https://us02web.zoom.us/webinar/register/WN_YN0jZI6sSl6CASTpMTeNAw
FINAL REMINDER… Trying to figure out how exactly to convince your company to buy-in to your partnerships program?
Join me in 15mins with @Nam Le, Head of Enterprise Sales, Workato where we deconstruct his playbook. Build a roadmap of how you’re going to bring on the heads of product, engineering, finance, sales, marketing to your plan from someone who has seen all the objections.
BRING YOUR QUESTIONS. When are you ever going to get a chance to flip the script with a salesperson again?
10am PT today REGISTER https://us02web.zoom.us/webinar/register/WN_YN0jZI6sSl6CASTpMTeNAw
@channel I am so super excited to announce we are expanding our team with two excellent partnership leaders who are now leading the community here at the Cloud Software Association
.
Please give a warm welcome to @Stacy L. Carlson and @Lindsey Ward {CSA Managing Director}!
Many of you know Stacy as a long-time member of this community. She’s had years of experience both as a partnership leader and as a community manager.
Lindsey ran the partner success and channel at Proposify, and comes equipped with a wide range of technical skills we need to keep this community operating at scale.
We all know that 2022 is going to be a big year for everyone now in-person events (like our conference in April, SaaS Connect!) are resuming and the market will be reacting a lot to post-pandemic needs. The team is here to support you.
.
Please give a warm welcome to @Stacy L. Carlson and @Lindsey Ward {CSA Managing Director}!
Many of you know Stacy as a long-time member of this community. She’s had years of experience both as a partnership leader and as a community manager.
Lindsey ran the partner success and channel at Proposify, and comes equipped with a wide range of technical skills we need to keep this community operating at scale.
We all know that 2022 is going to be a big year for everyone now in-person events (like our conference in April, SaaS Connect!) are resuming and the market will be reacting a lot to post-pandemic needs. The team is here to support you.
@Jenny Zhan, you and I are in the same bucket for sure! I also checked out your app and one of my Partnership Strategies is the "Tech Stack" co-selling co-promoting webinar approach. The goal is to solve more of the customers problems by showcasinh multiple solutions together "done for them" in one presentation. So by the end, they know the results they will get and how to get them using both our products.
Calendar apps like ChiliPiper and Calendly are great partner apps. Maybe you and I should talk next week
Calendar apps like ChiliPiper and Calendly are great partner apps. Maybe you and I should talk next week
Hi all, does anybody have a shareable (Excel) template to calculate the business case for partnerships? Not easy and most probably based on a lot of assumptions, but it’s more the set-up of the business case I’m interested in. Which parameters to take into account? Any other quantitative tools/information are welcome too! Thanks!
Thanks!
@channel What’s up this week?
Drinks in San Francisco Thursday! I’m flying into San Francisco tomorrow. Let’s meet up for drinks after work Thursday at the Thriller Social Club (thanks @Danny Gray for the suggestion!)
PLEASE REGISTER HERE https://www.eventbrite.ca/e/the-saas-partnership-network-san-francisco-meetup-tickets-219434924767
Drinks in San Francisco Thursday! I’m flying into San Francisco tomorrow. Let’s meet up for drinks after work Thursday at the Thriller Social Club (thanks @Danny Gray for the suggestion!)
PLEASE REGISTER HERE https://www.eventbrite.ca/e/the-saas-partnership-network-san-francisco-meetup-tickets-219434924767
Amazing, thank you! We also just released an ebook today on best practices for measuring the impact of tech partnerships. If you think that could be relevant to your audience feel free to share the link here 
: https://lnkd.in/d8HKsvdC
: https://lnkd.in/d8HKsvdC
RESEARCH PURPOSES:
Who do you think needs Customer Service Outsourcing in the eCommerce space these day? I'm curious about the market!
Who do you think needs Customer Service Outsourcing in the eCommerce space these day? I'm curious about the market!
@channel FINAL REMINDER… 10am PT Do partner commissions really matter?
Yes and no. Depends. If commissions are the only thing holding the relationship it will fail. But we need them, right?
Join @Zach Svendsen (Tipalti) and @Simon Bouchez (Sharework), Reveal who will talk about some of the most successful partner commissions models and why they work.
They will also talk about how to build trust and transparency with your partners so that commissions aren’t the only thing holding the relationship.
They will discuss issues like, + more:
• Best in class compensation models to generate partner revenue
• How to build trust with partners
• Setting partners expectations on commissions
Simon Bouchez is joining Zach Svendsen to discuss how it takes more than commissions to build a relationship with partners.
10am PT today
REGISTER HERE: https://us02web.zoom.us/webinar/register/WN_tZD5Zec7TPyh26iLvBQo2w
FINAL REMINDER… 10am PT Do partner commissions really matter?
Yes and no. Depends. If commissions are the only thing holding the relationship it will fail. But we need them, right?
Join @Zach Svendsen (Tipalti) and @Simon Bouchez (Sharework), Reveal who will talk about some of the most successful partner commissions models and why they work.
They will also talk about how to build trust and transparency with your partners so that commissions aren’t the only thing holding the relationship.
They will discuss issues like, + more:
• Best in class compensation models to generate partner revenue
• How to build trust with partners
• Setting partners expectations on commissions
Simon Bouchez is joining Zach Svendsen to discuss how it takes more than commissions to build a relationship with partners.
10am PT today
REGISTER HERE: https://us02web.zoom.us/webinar/register/WN_tZD5Zec7TPyh26iLvBQo2w
Hi all!
Any quick tips on where to find SaaS (specifically ERP) referral partners? My company's partner program is relatively new and initially targeted our competitors' partners in an effort to give them a complement to their offerings for the times in which their current systems are not a fit.
Any feedback is greatly appreciated as we are working to build our partner program. If anyone wants to connect on a call for a mind-share I'd love to set that up too!
Any quick tips on where to find SaaS (specifically ERP) referral partners? My company's partner program is relatively new and initially targeted our competitors' partners in an effort to give them a complement to their offerings for the times in which their current systems are not a fit.
Any feedback is greatly appreciated as we are working to build our partner program. If anyone wants to connect on a call for a mind-share I'd love to set that up too!
agreed - would start with the SIs at Netsuite if you haven’t already: https://www.netsuite.com/portal/partners/alliance-partner-program.shtml
Hi all! Question for those who have an active app/developer marketplace - do you test the apps submitted by technology partners? If so,
• any process to best document the tests and share feedback to partners/devs? i.e. recording a loom, screenshots, app testing checklists…
• how many folks test the apps? have dedicated app testers/QA or just the partnerships team for now?
I personally used loom a lot and sent recording of the session to partners to help them, curious about common practices there!
Question for those who have an active app/developer marketplace - do you test the apps submitted by technology partners? If so,
• any process to best document the tests and share feedback to partners/devs? i.e. recording a loom, screenshots, app testing checklists…
• how many folks test the apps? have dedicated app testers/QA or just the partnerships team for now?
I personally used loom a lot and sent recording of the session to partners to help them, curious about common practices there!
• Yes I think similar work could be done via external contractor. Hiring dedicated technical partner support internally serves a similar function. • I liked your idea of a video but could see that adding time / complexity. We try to ensure partners do as much of the prep work and possible (eg provide us with demo accounts).
@channel The Cloud Software Association (that’s us) has an EXCLUSIVE to run the conference party at Social Media Marketing World.
We will require everyone REGISTERS to get drink tickets so you WILL get the opt-in attendee contact information!
Reach 2.5k+ attendees, 1/3 agencies, 2/3 in house digital marketers, social media marketers in San Diego, California, March 14-16, 2022. Let’s get back at it folks.
Who is IN to come in as a sponsor?
https://www.socialmediaexaminer.com/smmworld/sponsoroptions/
We will require everyone REGISTERS to get drink tickets so you WILL get the opt-in attendee contact information!
Reach 2.5k+ attendees, 1/3 agencies, 2/3 in house digital marketers, social media marketers in San Diego, California, March 14-16, 2022. Let’s get back at it folks.
Who is IN to come in as a sponsor?
https://www.socialmediaexaminer.com/smmworld/sponsoroptions/
Hey all, wondering if anyone here is in charge of partner onboarding for their partner program? This will be a shift in roles for me so curious to learn from others on what’s worked well for you (or not so well). If anyone has experience and is interested in chatting, please shoot me a DM
Hey CSA friends and partners. Earlier today my team and I announced a deepening and broadening of a partnership with San Francisco-based Improvado, which is using the MeasureMatch Partner Exchange for service provider growth, customer success and more.
Here's my take in a LinkedIn post.
Here's our announcement in the MeasureMatch Blog.
And here's Improvado's announcement.
All love (), high fives (
), questions () and critiques () are welcomed/encouraged.
Cheers from London, James
Here's my take in a LinkedIn post.
Here's our announcement in the MeasureMatch Blog.
And here's Improvado's announcement.
All love (
), high fives (), questions () and critiques () are welcomed/encouraged.
Cheers from London, James
@channel 
Are you knowledgeable about emerging trends in partnerships? Do you have any partnership technique you would like to share to the CSA community? Here at the Cloud Software Association, we’re always looking for interesting speakers for our 
Masterclass series!
The Masterclass series addresses best practices, practical solutions, and quality resources that can help those in the partner ecosystem in their daily workflow.
Masterclasses typically run 60 minutes, including 5 minutes for introduction, a 45-minute presentation, and 10 minutes to address participant questions.
Let me know in the comments or in DM that you are interested and I will reach out to you!
p.s. Masterclass speakers receive a one-year Executive Membership!
Are you knowledgeable about emerging trends in partnerships? Do you have any partnership technique you would like to share to the CSA community? Here at the Cloud Software Association, we’re always looking for interesting speakers for our Masterclass series!
The Masterclass series addresses best practices, practical solutions, and quality resources that can help those in the partner ecosystem in their daily workflow.
Masterclasses typically run 60 minutes, including 5 minutes for introduction, a 45-minute presentation, and 10 minutes to address participant questions.
Let me know in the comments or in DM that you are interested and I will reach out to you!
p.s. Masterclass speakers receive a one-year Executive Membership!
That’s a curious take. Most inbound marketing teams already have professional brand partnership and content partnership practices. Partnership people like in this community are not really required or adding value.
@channel REMINDER as you’re planning your 2022 events schedule.
The Cloud Software Association (that’s us) has an EXCLUSIVE to run the conference party at Social Media Marketing World.
We will require everyone REGISTERS to get drink tickets so you WILL get the opt-in attendee contact information!
Reach 2.5k+ attendees, 1/3 agencies, 2/3 in house digital marketers, social media marketers in San Diego, California, March 14-16, 2022. Let’s get back at it folks.
Who is IN to come in as a sponsor?
https://www.socialmediaexaminer.com/smmworld
The Cloud Software Association (that’s us) has an EXCLUSIVE to run the conference party at Social Media Marketing World.
We will require everyone REGISTERS to get drink tickets so you WILL get the opt-in attendee contact information!
Reach 2.5k+ attendees, 1/3 agencies, 2/3 in house digital marketers, social media marketers in San Diego, California, March 14-16, 2022. Let’s get back at it folks.
Who is IN to come in as a sponsor?
https://www.socialmediaexaminer.com/smmworld
@channel Early bird Ticket Sales are coming to an END Dec 31! 
Get your tickets purchased now for SaaS Connect 2022! IN PERSON April 27th-28th, in San Francisco
All tickets to SaaS Connect include a year-round, paid Executive Membership (normally $249/year) to the Cloud Software Association, with all the benefits included. Access the huge online community, the full member directory, introduction service, weekly masterclasses, and all past resources where we are answering every question about how to run a SaaS partnership team from start to finish.
Yes, we used the pandemic to seriously level up. SaaS Connect is more than an event, it's the network of SaaS partnership professionals. https://www.eventbrite.ca/e/saas-connect-2022-tickets-156007766429
Get your tickets purchased now for SaaS Connect 2022! IN PERSON April 27th-28th, in San Francisco
All tickets to SaaS Connect include a year-round, paid Executive Membership (normally $249/year) to the Cloud Software Association, with all the benefits included. Access the huge online community, the full member directory, introduction service, weekly masterclasses, and all past resources where we are answering every question about how to run a SaaS partnership team from start to finish.
Yes, we used the pandemic to seriously level up. SaaS Connect is more than an event, it's the network of SaaS partnership professionals. https://www.eventbrite.ca/e/saas-connect-2022-tickets-156007766429
I just got boosted and my kids will be double vaxxed tomorrow. Despite how wild a ride this holiday has been, I’m very optimistic for 2022.
@channel WHAT’S UP THIS WEEK? THURSDAY 10am PT So how do you raise a $76 million round for a partner ecosystem platform?
Crossbeam recently raised a historic $76 million round for their partner ecosystem platform SaaS company. In this webinar, you will get the inside track on how it went down and the lessons learned along the way. Why raise a round now? Sounds like there may be more to this story around timing and context that we should talk about…
Join Cory Snyder Maropost and Bob Moore, Crossbeam who will talk about all the details on where to start, and why raise at all.
They will also talk about: • “Why” raise money at all • Is the VC market warming up to companies who have a strong partnership strategy • Why pick one investor over another based on your industry and stage • + more REGISTER HERE: https://us02web.zoom.us/webinar/register/WN_Krp_-SWuQWWgYKgKy38aAg
WHAT’S UP THIS WEEK? THURSDAY 10am PT So how do you raise a $76 million round for a partner ecosystem platform?
Crossbeam recently raised a historic $76 million round for their partner ecosystem platform SaaS company. In this webinar, you will get the inside track on how it went down and the lessons learned along the way. Why raise a round now? Sounds like there may be more to this story around timing and context that we should talk about…
Join Cory Snyder Maropost and Bob Moore, Crossbeam who will talk about all the details on where to start, and why raise at all.
They will also talk about: • “Why” raise money at all • Is the VC market warming up to companies who have a strong partnership strategy • Why pick one investor over another based on your industry and stage • + more
REGISTER HERE: https://us02web.zoom.us/webinar/register/WN_Krp_-SWuQWWgYKgKy38aAg
@channel Just a reminder that TOMORROW, THURSDAY 10am PT we answer the question of how do you raise a $76 million round for a partner ecosystem platform?
Crossbeam recently raised a historic $76 million round for their partner ecosystem platform SaaS company. In this webinar, you will get the inside track on how it went down and the lessons learned along the way. Why raise a round now? Sounds like there may be more to this story around timing and context that we should talk about…
Join Cory Snyder Maropost and Bob Moore, Crossbeam who will talk about the steps to getting a round done? When do you kick things off? What makes it a good time?
They will also talk about: • Is the VC market warming up to companies who have a strong partnership strategy • Why pick one investor over another based on your industry and stage • “Why” raise money at all • + More REGISTER HERE: https://us02web.zoom.us/webinar/register/WN_Krp_-SWuQWWgYKgKy38aAg
Just a reminder that TOMORROW, THURSDAY 10am PT we answer the question of how do you raise a $76 million round for a partner ecosystem platform?
Crossbeam recently raised a historic $76 million round for their partner ecosystem platform SaaS company. In this webinar, you will get the inside track on how it went down and the lessons learned along the way. Why raise a round now? Sounds like there may be more to this story around timing and context that we should talk about…
Join Cory Snyder Maropost and Bob Moore, Crossbeam who will talk about the steps to getting a round done? When do you kick things off? What makes it a good time?
They will also talk about: • Is the VC market warming up to companies who have a strong partnership strategy • Why pick one investor over another based on your industry and stage • “Why” raise money at all • + More
REGISTER HERE: https://us02web.zoom.us/webinar/register/WN_Krp_-SWuQWWgYKgKy38aAg
@channel FINAL REMINDER… TODAY at 10:00 am PT So how do you raise a $76 million round for a partner ecosystem platform?
Crossbeam recently raised a historic $76 million round for their partner ecosystem platform SaaS company. In this webinar, you will get the inside track on how it went down and the lessons learned along the way. Why raise a round now? Sounds like there may be more to this story around timing and context that we should talk about…
Join Cory Snyder Maropost and Bob Moore, Crossbeam who will talk about the steps to getting a round done? When do you kick things off? What makes it a good time?
10:00 am PT today
REGISTER HERE: https://us02web.zoom.us/webinar/register/WN_Krp_-SWuQWWgYKgKy38aAg
FINAL REMINDER… TODAY at 10:00 am PT So how do you raise a $76 million round for a partner ecosystem platform?
Crossbeam recently raised a historic $76 million round for their partner ecosystem platform SaaS company. In this webinar, you will get the inside track on how it went down and the lessons learned along the way. Why raise a round now? Sounds like there may be more to this story around timing and context that we should talk about…
Join Cory Snyder Maropost and Bob Moore, Crossbeam who will talk about the steps to getting a round done? When do you kick things off? What makes it a good time?
10:00 am PT today
REGISTER HERE: https://us02web.zoom.us/webinar/register/WN_Krp_-SWuQWWgYKgKy38aAg
@channel Time to grab your tickets to SaaS Connect 2022!
The 10th annual SaaS partnership conference is on for April 27-28, 2022 in San Francisco!
We’re getting our lineup of speakers ready to make this an incredible jump back into in-person networking, connection, and collaboration. All tickets to SaaS Connect include a year-round, paid Executive Membership (normally $249/year) to the Cloud Software Association, with all the benefits included.
Access the huge online community, the full member directory, introduction service, weekly masterclasses, and all past resources where we are answering every question about how to run a SaaS partnership team from start to finish. There's no better time to join, and head to SaaS Connect! See you there! https://www.eventbrite.ca/e/saas-connect-2022-tickets-156007766429
The 10th annual SaaS partnership conference is on for April 27-28, 2022 in San Francisco!
We’re getting our lineup of speakers ready to make this an incredible jump back into in-person networking, connection, and collaboration. All tickets to SaaS Connect include a year-round, paid Executive Membership (normally $249/year) to the Cloud Software Association, with all the benefits included.
Access the huge online community, the full member directory, introduction service, weekly masterclasses, and all past resources where we are answering every question about how to run a SaaS partnership team from start to finish. There's no better time to join, and head to SaaS Connect! See you there! https://www.eventbrite.ca/e/saas-connect-2022-tickets-156007766429
@channel please give a warm welcome to CSA's newest board member @Jared Fuller 
Jared is an entrepreneur and student of B2B markets. He serves on multiple advisory boards ranging from Universities to Venture Backed SaaS startups and is currently the host of PartnerUp, The Partnerships Podcast. Previously, Jared held executive GTM & partner positions at PandaDoc and Drift, both now known B2B SaaS Unicorns.
Welcome aboard Jared!
Jared is an entrepreneur and student of B2B markets. He serves on multiple advisory boards ranging from Universities to Venture Backed SaaS startups and is currently the host of PartnerUp, The Partnerships Podcast. Previously, Jared held executive GTM & partner positions at PandaDoc and Drift, both now known B2B SaaS Unicorns.
Welcome aboard Jared!
@channel WHAT’S UP THIS WEEK WITH SAAS CONNECT 1:1? THURSDAY 10am PT
Is Digital Accessibility something that should be on your radar?
Join Jason Breed Crownpeak and Shilpi Kapoor, Barrier Break who will talk about Digital Accessibility - a differentiator & a must-have in SAAS Ecosystems
Up to $16 Billion in design spending in the US and Canada will shift to tech vendors and services companies that commit to Accessibility,” as per Forrester. Shilpi Kapoor, CEO of BarrierBreak, introduces Digital Accessibility and why it will be a crucial driver of growth for SAAS Companies as governments and customers start to create mandates on procuring inclusive technology. She will highlight the global drivers as well as demystify how SAAS companies can embed accessibility in their organizations.
Join Jason Breed from Crownpeak and Shilpi Kapoor from Barrier Break who will talk about how are your customers going to evaluate the Accessibility of your product.
They will also talk about: • Why Accessibility Matters • Embedding Accessibility in your organization • Global Accessibility Drivers • + More REGISTER HERE: https://us02web.zoom.us/webinar/register/WN__a1VOGecTcSb2jSdeJU7qw
WHAT’S UP THIS WEEK WITH SAAS CONNECT 1:1? THURSDAY 10am PT
Is Digital Accessibility something that should be on your radar?
Join Jason Breed Crownpeak and Shilpi Kapoor, Barrier Break who will talk about Digital Accessibility - a differentiator & a must-have in SAAS Ecosystems
Up to $16 Billion in design spending in the US and Canada will shift to tech vendors and services companies that commit to Accessibility,” as per Forrester. Shilpi Kapoor, CEO of BarrierBreak, introduces Digital Accessibility and why it will be a crucial driver of growth for SAAS Companies as governments and customers start to create mandates on procuring inclusive technology. She will highlight the global drivers as well as demystify how SAAS companies can embed accessibility in their organizations.
Join Jason Breed from Crownpeak and Shilpi Kapoor from Barrier Break who will talk about how are your customers going to evaluate the Accessibility of your product.
They will also talk about: • Why Accessibility Matters • Embedding Accessibility in your organization • Global Accessibility Drivers • + More
REGISTER HERE: https://us02web.zoom.us/webinar/register/WN__a1VOGecTcSb2jSdeJU7qw
@channel! Time to grab your tickets for SaaS Connect 2022 happening April 27-28 in San Francisco! Live and IN PERSON!
Join us at the 10th annual SaaS partnership conference, SaaS Connect to meet, network, learn from, and close deals with business development, partnership, marketing, platform, reseller, channel and distribution experts across SaaS.
DM me for team rates! or email
https://www.eventbrite.ca/e/saas-connect-2022-tickets-156007766429
Join us at the 10th annual SaaS partnership conference, SaaS Connect to meet, network, learn from, and close deals with business development, partnership, marketing, platform, reseller, channel and distribution experts across SaaS.
DM me for team rates! or email
https://www.eventbrite.ca/e/saas-connect-2022-tickets-156007766429
@channel Just a reminder that TOMORROW, THURSDAY 10am PT we answer the question of why digital accessibility is important to your partner program.
Up to $16 Billion in design spending in the US and Canada will shift to tech vendors and services companies that commit to Accessibility,” as per Forrester. Shilpi Kapoor, CEO of BarrierBreak, introduces Digital Accessibility and why it will be a crucial driver of growth for SAAS Companies as governments and customers start to create mandates on procuring inclusive technology. She will highlight the global drivers as well as demystify how SAAS companies can embed accessibility in their organizations.
Join Jason Breed Crownpeak and Shilpi Kapoor, Barrier Break who will talk about why Accessibility matters
They will also talk about: • Global Accessibility Drivers • Embedding Accessibility in your organization • Going Beyond compliance • + More REGISTER HERE: https://us02web.zoom.us/webinar/register/WN__a1VOGecTcSb2jSdeJU7qw
Just a reminder that TOMORROW, THURSDAY 10am PT we answer the question of why digital accessibility is important to your partner program.
Up to $16 Billion in design spending in the US and Canada will shift to tech vendors and services companies that commit to Accessibility,” as per Forrester. Shilpi Kapoor, CEO of BarrierBreak, introduces Digital Accessibility and why it will be a crucial driver of growth for SAAS Companies as governments and customers start to create mandates on procuring inclusive technology. She will highlight the global drivers as well as demystify how SAAS companies can embed accessibility in their organizations.
Join Jason Breed Crownpeak and Shilpi Kapoor, Barrier Break who will talk about why Accessibility matters
They will also talk about: • Global Accessibility Drivers • Embedding Accessibility in your organization • Going Beyond compliance • + More
REGISTER HERE: https://us02web.zoom.us/webinar/register/WN__a1VOGecTcSb2jSdeJU7qw
Hey ya'll... here's a link to a co-webinar I'm doing Thursday with Darius Santos (Co-founder) at Dubb.com. They integrated our text app (Salesmsg SMS) right into their video email app. Now we're doing this webinar to teach their customers _6 Proven Ways To Combine Video & SMS For 100+ More Appointments & Sales_!
Let me know if you'd like to attend or invite anyone. I can get you a special link.
PS: Next month we're doing a partner webinar with Aircall . We're going to demo the best ways to use their sales and support call center solution with our integrated team texting app.
https://www.salesmessage.com/webinar-sms-dubb/
. We're going to demo the best ways to use their sales and support call center solution with our integrated team texting app.
https://www.salesmessage.com/webinar-sms-dubb/
@channel TODAY! January 27, 2022 at 9:00 AM PT - I have a couple guest spots to today’s Masterclass I’d like to give out!!
Join Scindia Balasing from Freshworks, who will discuss cracking the right tech partnerships model for SaaS organizations.
There are no entry barriers in SaaS today, it’s not easy to convert free customers to paid customers, and the organic/monolithic software concept no longer exists. No company can build all the features the customer requires; you need the right tech partner to fill the product gap.
Thanks to the digital clutter, the digital marketing cost has gone up by 40%. Adapting the right tech partnerships strategy will help you reduce the CPL by half, shorten the sales cycle, and increase customer retention.
She will discuss issues like:
• How to choose the right partners • How to tier your partners • Which co-marketing frameworks work under each tier. • + moreComment in thread if you would like grab one of the free spots I have!
Join Scindia Balasing from Freshworks, who will discuss cracking the right tech partnerships model for SaaS organizations.
There are no entry barriers in SaaS today, it’s not easy to convert free customers to paid customers, and the organic/monolithic software concept no longer exists. No company can build all the features the customer requires; you need the right tech partner to fill the product gap.
Thanks to the digital clutter, the digital marketing cost has gone up by 40%. Adapting the right tech partnerships strategy will help you reduce the CPL by half, shorten the sales cycle, and increase customer retention.
She will discuss issues like:
• How to choose the right partners • How to tier your partners • Which co-marketing frameworks work under each tier. • + more
Comment in thread if you would like grab one of the free spots I have!
@channel Time for another Board Member spotlight! 
Meet @Jason Breed! CSA - Chairman of the Board
As well as being an active board member with CSA, Jason is orchestrating the global growth of the Crownpeak ecosystem across Agencies, Technology partners, and Alliances. Starting at 1% share of bookings 3 years ago, Partner generated bookings at Crownpeak topped 35% this past year and continues to grow.
With deep experience leading complex, transformative change across industries and companies, Jason built new business units at both IBM and Accenture prior to Crownpeak. When not travelling to meet with Partners, Jason and his wife run a non-profit, Digital Futures Initiative, to help teach kids digital literacy across the US.
Make sure to say howdy!
Meet @Jason Breed! CSA - Chairman of the Board
As well as being an active board member with CSA, Jason is orchestrating the global growth of the Crownpeak ecosystem across Agencies, Technology partners, and Alliances. Starting at 1% share of bookings 3 years ago, Partner generated bookings at Crownpeak topped 35% this past year and continues to grow.
With deep experience leading complex, transformative change across industries and companies, Jason built new business units at both IBM and Accenture prior to Crownpeak. When not travelling to meet with Partners, Jason and his wife run a non-profit, Digital Futures Initiative, to help teach kids digital literacy across the US.
Make sure to say howdy!
Calling all high-growth SaaS companies around the world 
to participate in the 2022 People Benchmark Report.
We are seeking your input - this report will help you:
Benchmark your business against others, against key metrics like productivity, retention and DE&I
Provide you with a free copy of the "High Growth Saas People Benchmark Report"
Offer one lucky winner a $500 donation to a charity of their choice
Click here to participate and receive your data * https://www.surveymonkey.com/r/intellihr-mars-2022-survey
#intelliHR #MaRSDD #futureofwork #leadership #performance #metrics
@channel Happy Monday all! Why not start the week off by grabbing your SaaS Connect ticket, and planning to join us in San Francisco April 27-28th?
Just a reminder that all tickets to SaaS Connect include a year-round, paid Executive Membership (normally $249/year) to the Cloud Software Association, with all the benefits included https://www.eventbrite.ca/e/saas-connect-2022-tickets-156007766429
Just a reminder that all tickets to SaaS Connect include a year-round, paid Executive Membership (normally $249/year) to the Cloud Software Association, with all the benefits included
https://www.eventbrite.ca/e/saas-connect-2022-tickets-156007766429
@channel WHAT’S UP THIS WEEK? THURSDAY 10am PT How the Chrome Enterprise Recommended team is growing the partner ecosystem for Contact Centers
It can be difficult to determine the characteristics of your next growth partner. Many factors must be weighed before taking the next step. The wrong choice can have serious consequences for your business, so it is important to get it right.
Join Sue Fernand 8x8 and Jimmy Riordan, Google who will talk about growing their partner program through Contact Centers
They will also talk about: • How their team put hyperfocus on the growth of Chrome OS + Contact Centers • What incentives and enablement tactics they will be focusing on • What challenges they have encountered and how they faced them head-on • + More REGISTER HERE: https://us02web.zoom.us/webinar/register/WN_ePQoVJ2PSFCuveJGIU1g8w
WHAT’S UP THIS WEEK? THURSDAY 10am PT How the Chrome Enterprise Recommended team is growing the partner ecosystem for Contact Centers
It can be difficult to determine the characteristics of your next growth partner. Many factors must be weighed before taking the next step. The wrong choice can have serious consequences for your business, so it is important to get it right.
Join Sue Fernand 8x8 and Jimmy Riordan, Google who will talk about growing their partner program through Contact Centers
They will also talk about: • How their team put hyperfocus on the growth of Chrome OS + Contact Centers • What incentives and enablement tactics they will be focusing on • What challenges they have encountered and how they faced them head-on • + More
REGISTER HERE: https://us02web.zoom.us/webinar/register/WN_ePQoVJ2PSFCuveJGIU1g8w
New release of Channelyze.io is here https://land.chan-pages.com/asset/public/eyJ0aWVyMVBhcnRuZXJzaGlwSUQiOm51bGwsInRpZXIyU[…]SI6MCwicGFydG5lclR5cGUiOjEsImhhc2giOjg2OTg1ODMxNDUzMzc2NjZ9 Check out our channel marketing automation capabilities that brings "one click" campaigns to social media for partners For a more detailed look, book a call with us using the form on the video.
For a more detailed look, book a call with us using the form on the video.
@channel Just a reminder that TOMORROW, THURSDAY 10am PT we answer the question of How the Chrome Enterprise Recommended team is growing the partner ecosystem for Contact Centers
It can be difficult to determine the characteristics of your next growth partner. Many factors must be weighed before taking the next step. The wrong choice can have serious consequences for your business, so it is important to get it right.
Join Sue Fernand 8x8 and Jimmy Riordan, Google who will talk about the focus on growing their partner program through Contact Centers.
They will also talk about: • How their team put hyperfocus on the growth of Chrome OS + Contact Centers • What incentives and enablement tactics they will be focusing on • What challenges they have encountered and how they faced them head-on • + More REGISTER HERE: https://us02web.zoom.us/webinar/register/WN_ePQoVJ2PSFCuveJGIU1g8w
Just a reminder that TOMORROW, THURSDAY 10am PT we answer the question of How the Chrome Enterprise Recommended team is growing the partner ecosystem for Contact Centers
It can be difficult to determine the characteristics of your next growth partner. Many factors must be weighed before taking the next step. The wrong choice can have serious consequences for your business, so it is important to get it right.
Join Sue Fernand 8x8 and Jimmy Riordan, Google who will talk about the focus on growing their partner program through Contact Centers.
They will also talk about: • How their team put hyperfocus on the growth of Chrome OS + Contact Centers • What incentives and enablement tactics they will be focusing on • What challenges they have encountered and how they faced them head-on • + More
REGISTER HERE: https://us02web.zoom.us/webinar/register/WN_ePQoVJ2PSFCuveJGIU1g8w
Hi all! On February 15th at 1:00PM EST, Striven is hosting a webinar on "How To Increase Cash Flow Easily"
In just one hour you'll learn: • Why status quo cash flow methods set you up to fail • Ideal payment collection info cadences • Best practices for customer/client communication • Transaction fee no-brainers Register Here https://bit.ly/3Gc57W2
In just one hour you'll learn: • Why status quo cash flow methods set you up to fail • Ideal payment collection info cadences • Best practices for customer/client communication • Transaction fee no-brainers Register Here
https://bit.ly/3Gc57W2
@channel FINAL REMINDER… 10:00 am PT
How the Chrome Enterprise Recommended team is growing the partner ecosystem for Contact Centers
It can be difficult to determine the characteristics of your next growth partner. Many factors must be weighed before taking the next step. The wrong choice can have serious consequences for your business, so it is important to get it right.
Join Sue Fernand 8x8 and Jimmy Riordan, Google who will talk about the focus on growing their partner program through Contact Centers.
They will also talk about: • How their team put hyperfocus on the growth of Chrome OS + Contact Centers • What incentives and enablement tactics they will be focusing on • What challenges they have encountered and how they faced them head-on • + More REGISTER HERE: https://us02web.zoom.us/webinar/register/WN_ePQoVJ2PSFCuveJGIU1g8w
FINAL REMINDER… 10:00 am PT
How the Chrome Enterprise Recommended team is growing the partner ecosystem for Contact Centers
It can be difficult to determine the characteristics of your next growth partner. Many factors must be weighed before taking the next step. The wrong choice can have serious consequences for your business, so it is important to get it right.
Join Sue Fernand 8x8 and Jimmy Riordan, Google who will talk about the focus on growing their partner program through Contact Centers.
They will also talk about: • How their team put hyperfocus on the growth of Chrome OS + Contact Centers • What incentives and enablement tactics they will be focusing on • What challenges they have encountered and how they faced them head-on • + More REGISTER HERE: https://us02web.zoom.us/webinar/register/WN_ePQoVJ2PSFCuveJGIU1g8w
Been working on this in the background for a while. No gimmicks, no catch. And I'm always plugging the CSA and our community.
Announcing PartnerHacker.com and the first ever daily partner newsletter, PartnerHacker Daily (PhD)
https://www.linkedin.com/posts/jaredfuller_partnerships-partner-partnerecosystem-activity-6896813676402466816-UZke
Drop a comment on the linkedin post if you subscribe and we'll send you an advanced copy of the PartnerHacker Handbook coming soon too...
Thanks for the love peeps - it's the decade of partner ecosystems. Let's go!
and our community.
Announcing PartnerHacker.com and the first ever daily partner newsletter, PartnerHacker Daily (PhD)
https://www.linkedin.com/posts/jaredfuller_partnerships-partner-partnerecosystem-activity-6896813676402466816-UZke
Drop a comment on the linkedin post if you subscribe and we'll send you an advanced copy of the PartnerHacker Handbook coming soon too...
Thanks for the love peeps - it's the decade of partner ecosystems. Let's go!
Hey friends! Looking forward to speaking with @Sunir Shah, @Billy Robins , @Raphael (Aircall), and @Shailesh Powdwal on our panel next week!
I also wanted to let this rich network know that I’m hiring for a Sr. BD Mgr at Slack ! Job description can be found here … I’m looking for a seasoned BD manager who can help take our partners to the next level as we join forces with Salesforce to re-define the Digital HQ. Please shoot me an email if you’re interested or know someone who is!
I also wanted to let this rich network know that I’m hiring for a Sr. BD Mgr at Slack
! Job description can be found here … I’m looking for a seasoned BD manager who can help take our partners to the next level as we join forces with Salesforce to re-define the Digital HQ. Please shoot me an email
@channel Happy Friday! it's time for another Board Member spotlight!
Meet @Steven Larsen! Steven has spent his career in B2B software to develop partnerships, expand into new markets, and launch new products and services. Formerly at Sisense, Xero, Zendesk and Deloitte. Additionally, Steven is the President of Central Coast Ventures that provides capital and advisory support to high growth, early stage startups in San Luis Obispo and Santa Barbara counties.
Make sure to say howdy!
it's time for another Board Member spotlight!
Meet @Steven Larsen! Steven has spent his career in B2B software to develop partnerships, expand into new markets, and launch new products and services. Formerly at Sisense, Xero, Zendesk and Deloitte. Additionally, Steven is the President of Central Coast Ventures that provides capital and advisory support to high growth, early stage startups in San Luis Obispo and Santa Barbara counties.
Make sure to say howdy!
@channel Happy v-day all! 
Instead of the usual
, , and 
we got you all what we KNEW you truly wanted! A chance to see each other in person, in San Francisco at SaaS Connect!
For this week ONLY use the code PARTNERLOVE to grab $75 off your SaaS connect tickets. Going with your partner team? Use the team ticket options, and grab that sweet discount.
Can’t wait to see you all in April!
www.eventbrite.ca/e/156007766429/?discount=PARTNERLOVE
Instead of the usual
, , and we got you all what we KNEW you truly wanted! A chance to see each other in person, in San Francisco at SaaS Connect!
For this week ONLY use the code PARTNERLOVE to grab $75 off your SaaS connect tickets. Going with your partner team? Use the team ticket options, and grab that sweet discount
.
Can’t wait to see you all in April!
www.eventbrite.ca/e/156007766429/?discount=PARTNERLOVE
@channel AGENDA ANNOUNCED for SaaS Connect 2022!
The only conference by and for SaaS partnership leaders.
We have posted the agenda for SaaS Connect (April 27-28, San Francisco) with a few more announcements to come!
SaaS Connect is the conference by and for SaaS partnership leaders. We build our conference agenda based on what you, our members, want to see, hear, and say.
We have outdone ourselves this year with: • Incredible partnership executive career stories like @Bryn Jones - Partnerstack, Laura Padilla - Zoom, David A. Yovanno - Impact, and Scott Brinker - Hubspot + more! • Partnerships as the future of SaaS • Zero to One, building a partnerships function from the ground up • Overcoming the pressure of partnerships in a pandemic at Zoom • How Channel is changing: partnerships will revolutionize how you sell your SaaS But there's only one way to get there.
https://www.eventbrite.ca/e/saas-connect-2022-tickets-156007766429
The only conference by and for SaaS partnership leaders.
We have posted the agenda for SaaS Connect (April 27-28, San Francisco) with a few more announcements to come!
SaaS Connect is the conference by and for SaaS partnership leaders. We build our conference agenda based on what you, our members, want to see, hear, and say.
We have outdone ourselves this year with: • Incredible partnership executive career stories like @Bryn Jones - Partnerstack, Laura Padilla - Zoom, David A. Yovanno - Impact, and Scott Brinker - Hubspot + more! • Partnerships as the future of SaaS • Zero to One, building a partnerships function from the ground up • Overcoming the pressure of partnerships in a pandemic at Zoom • How Channel is changing: partnerships will revolutionize how you sell your SaaS But there's only one way to get there.
https://www.eventbrite.ca/e/saas-connect-2022-tickets-156007766429
@channel Happy Friday! I'm very excited to announce David A. Yovanno CEO - Impact as one of our keynote speakers for SaaS Connect 2022!
Happening April 27-28th in San Francisco! David will be talking on how Channel is changing: partnerships will revolutionize how you sell your SaaS. Make sure to grab your tickets today before our Valentines code www.eventbrite.ca/e/156007766429/?discount=PARTNERLOVE expires!
Happening April 27-28th in San Francisco! David will be talking on how Channel is changing: partnerships will revolutionize how you sell your SaaS. Make sure to grab your tickets today before our Valentines code www.eventbrite.ca/e/156007766429/?discount=PARTNERLOVE expires!
I have 6 spots for this weeks Masterclass with Norma Watenpaugh. Message in thread if you would like to grab a spot!
What your CEO should know about Partners and Ecosystems
Despite the fact that the largest and most successful companies in tech have massive partner ecosystems, do you still find yourself having to justify why it is important to invest in partnering?
Join Norma Watenpaugh from Phoenix Consulting Group who will talk about how to tell the story about the value and power of partnering with your leadership and colleagues.
She will also discuss: • How do partners drive revenue, market share, innovation? • How does an ecosystem enable you to scale the organization and boost market valuation at IPO? • What kinds of partners are there? And how do each fit within the customer experience? • + MoreFebruary 24, 2022 - 10:00AM PT
What your CEO should know about Partners and Ecosystems
Despite the fact that the largest and most successful companies in tech have massive partner ecosystems, do you still find yourself having to justify why it is important to invest in partnering?
Join Norma Watenpaugh from Phoenix Consulting Group who will talk about how to tell the story about the value and power of partnering with your leadership and colleagues.
She will also discuss: • How do partners drive revenue, market share, innovation? • How does an ecosystem enable you to scale the organization and boost market valuation at IPO? • What kinds of partners are there? And how do each fit within the customer experience? • + More
February 24, 2022 - 10:00AM PT
Howdy -
I have a presentation next week with a potential strategic partner. The format is a 'general' presentation to educate a large number of their employees (both senior and junior) about our solution.
Can anyone share a template they've used for a similar scenario? Also open to any content you can share that might be helpful!
Thanks in advance,
-
I have a presentation next week with a potential strategic partner. The format is a 'general' presentation to educate a large number of their employees (both senior and junior) about our solution.
Can anyone share a template they've used for a similar scenario? Also open to any content you can share that might be helpful!
Thanks in advance,
@Nicholas Nicolo hopefully you have some initial information about the prospective partner's pain points that you can address... Extra points if you have intel about the organization's most important objectives to which your company's solutions align
General outline theme (not the agenda, though):
1. Why do anything? (The current situation/problem. How times have changed and now the new paradigm requires legitimate consideration.) 2. Why you? (Your company, instead of others) 3. Why now? 4. Some sort of CTA/call to action
General outline theme (not the agenda, though):
1. Why do anything? (The current situation/problem. How times have changed and now the new paradigm requires legitimate consideration.) 2. Why you? (Your company, instead of others) 3. Why now? 4. Some sort of CTA/call to action
If you are a high-growth SaaS company and want access to relevant & timely people data to inform hiring and retention decisions, check out this opportunity.
The 2022 People Benchmark Report for High-Growth SaaS Companies report will:
Benchmark your business against others, against key metrics like productivity, retention and DE&I
Provide you with a free copy of the "High Growth Saas People Benchmark Report"
Offer one lucky winner a $500 donation to a charity of their choice
Feature outperforming companies including Loopio, 7 Shifts, and Maple.
Click here to participate and receive your data * https://intellihr.com/2022-survey-people-benchmark-report
Cheers,
Daneal
P.S. If you want to download last’s year survey the password is ‘benchmark’ https://learn.marsdd.com/high-growth-saas-people-benchmark-report/
The 2022 People Benchmark Report for High-Growth SaaS Companies report will:
Benchmark your business against others, against key metrics like productivity, retention and DE&I
Provide you with a free copy of the "High Growth Saas People Benchmark Report"
Offer one lucky winner a $500 donation to a charity of their choice
Feature outperforming companies including Loopio, 7 Shifts, and Maple.
Click here to participate and receive your data * https://intellihr.com/2022-survey-people-benchmark-report
Cheers,
Daneal
P.S. If you want to download last’s year survey the password is ‘benchmark’ https://learn.marsdd.com/high-growth-saas-people-benchmark-report/
Hey hey hey everybody, hoping this is not a self promotional post as the end result will be free to everyone here
I'm putting together the final chapters on the PartnerHacker HandBook releasing end of month/early April and am looking for a couple more standalone, seminal works between 3,000-5,000 words that can be chapters in the anthology.
They DO NOT need to be original.
We just need republishing permission from original author. Already have people like Avanish Sahai (Board of Directors at HubSpot), the one and only Sunir Shah, and a bunch of other mavens. Curious if anything stands out to you - if so feel free to send a DM!
I'm putting together the final chapters on the PartnerHacker HandBook releasing end of month/early April and am looking for a couple more standalone, seminal works between 3,000-5,000 words that can be chapters in the anthology.
They DO NOT need to be original.
We just need republishing permission from original author. Already have people like Avanish Sahai (Board of Directors at HubSpot), the one and only Sunir Shah, and a bunch of other mavens. Curious if anything stands out to you - if so feel free to send a DM!
@channel It's Monday! The BEST day of the week to buy tickets to SaaS Connect. Time for us all to get back together and talk partnerships in person! https://www.eventbrite.ca/e/saas-connect-2022-tickets-156007766429
https://www.eventbrite.ca/e/saas-connect-2022-tickets-156007766429
@channel THIS WEEK! who else is in??
Transactional or relational Affiliate Programs?
Is your affiliate program designed for relational partnerships or transactional ones? That question can make a difference in how successful your program is. In this Masterclass, we will look at the two types of programs and help you figure out which one is best. I’ll also provide some tips on how to get your affiliate program up and running. So, whether you’re just starting or looking to improve your current program, join me!
We’ve brought in Rob Balasabas of Uscreen who will discuss:
• Setting up Partnership / Affiliate Communities
• Building Relationship with Affiliates at Scale
• Relational vs. Transactional Affiliate Programs
• + More
March 10, 2022 - 10:00AM PT
Register Here: https://us02web.zoom.us/meeting/register/tZIkcO-vrjsoGdB3lSONUgkmfBM9wfic9s21
Transactional or relational Affiliate Programs?
Is your affiliate program designed for relational partnerships or transactional ones? That question can make a difference in how successful your program is. In this Masterclass, we will look at the two types of programs and help you figure out which one is best. I’ll also provide some tips on how to get your affiliate program up and running. So, whether you’re just starting or looking to improve your current program, join me!
We’ve brought in Rob Balasabas of Uscreen who will discuss:
• Setting up Partnership / Affiliate Communities
• Building Relationship with Affiliates at Scale
• Relational vs. Transactional Affiliate Programs
• + More
March 10, 2022 - 10:00AM PT
Register Here: https://us02web.zoom.us/meeting/register/tZIkcO-vrjsoGdB3lSONUgkmfBM9wfic9s21
@channel TODAY! Don’t forget to sign up??
Transactional or relational Affiliate Programs?
Is your affiliate program designed for relational partnerships or transactional ones? That question can make a difference in how successful your program is. In this Masterclass, we will look at the two types of programs and help you figure out which one is best. I’ll also provide some tips on how to get your affiliate program up and running. So, whether you’re just starting or looking to improve your current program, join me!
We’ve brought in Rob Balasabas of Uscreen who will discuss:
• Setting up Partnership / Affiliate Communities
• Building Relationship with Affiliates at Scale
• Relational vs. Transactional Affiliate Programs
• + More
March 10, 2022 - 10:00AM PT
Register Here: https://us02web.zoom.us/meeting/register/tZIkcO-vrjsoGdB3lSONUgkmfBM9wfic9s21
Transactional or relational Affiliate Programs?
Is your affiliate program designed for relational partnerships or transactional ones? That question can make a difference in how successful your program is. In this Masterclass, we will look at the two types of programs and help you figure out which one is best. I’ll also provide some tips on how to get your affiliate program up and running. So, whether you’re just starting or looking to improve your current program, join me!
We’ve brought in Rob Balasabas of Uscreen who will discuss:
• Setting up Partnership / Affiliate Communities
• Building Relationship with Affiliates at Scale
• Relational vs. Transactional Affiliate Programs
• + More
March 10, 2022 - 10:00AM PT
Register Here: https://us02web.zoom.us/meeting/register/tZIkcO-vrjsoGdB3lSONUgkmfBM9wfic9s21
Another Channelyze update complete. We have built a fully blown channel learning management system that works across multiple tiers of the channel and promotes learning and readiness.
It feels like we release something new every single month. Last month we released through channel marketing automation and now learning management! Whatever could be next
https://www.linkedin.com/feed/update/urnactivity:6909072124074717184/
Start your free Channelyze.io account at https://app.channelyze.io
Get a demo with us at https://calendly.com/channelyze-prm/30min
It feels like we release something new every single month. Last month we released through channel marketing automation and now learning management! Whatever could be next
https://www.linkedin.com/feed/update/urn
![li](https://www.linkedin.com/feed/update/urn<img title="li" alt="li" src="http://www.cloudsoftwareassociation.com/images/emojis/li.png" height="16" width="16"/>activity:6909072124074717184/ "li"){kind=small}
activity:6909072124074717184/
Start your free Channelyze.io account at https://app.channelyze.io
Get a demo with us at https://calendly.com/channelyze-prm/30min
Curious to hear from anyone in the community who have implemented a PRM recently for managing partners (not vendors who sell PRMs please ) . I'm looking to understand how you personally went about modelling the uplift the PRM would bring to your partner acquisition and revenue. Also interested in first hand insight into your experience of getting a PRM up and running.
) . I'm looking to understand how you personally went about modelling the uplift the PRM would bring to your partner acquisition and revenue. Also interested in first hand insight into your experience of getting a PRM up and running.
I have learned I can talk a _lot_ about why I love SaaS Connect https://youtu.be/ZDF8Q_RLycQ
https://youtu.be/ZDF8Q_RLycQ
@here 
Happy St. Patrick's Day! We're very lucky, and happy to have such a vast group of partnership leaders here at CSA.
So to celebrate you all we've got a great code for everyone to use on their SaaS Connect registration. Use Code LUCKY today and tomorrow only for $50 off your tickets! Can't wait to see you all in April! https://www.eventbrite.ca/e/saas-connect-2022-tickets-156007766429?discount=LUCKY&aff=odeimcmailchimp&mc_cid=3dae4decad&mc_eid=df6d3dfad8
Happy St. Patrick's Day! We're very lucky, and happy to have such a vast group of partnership leaders here at CSA.
So to celebrate you all we've got a great code for everyone to use on their SaaS Connect registration. Use Code LUCKY today and tomorrow only for $50 off your tickets! Can't wait to see you all in April!
https://www.eventbrite.ca/e/saas-connect-2022-tickets-156007766429?discount=LUCKY&aff=odeimcmailchimp&mc_cid=3dae4decad&mc_eid=df6d3dfad8
Thanks @Jake Wallace it's been awhile and hope you're doing well!
@KaraLynn Lewis it's nice to meet you and glad to hear you have been using Zapier for many integrations! I took a peek and saw Trengo is currently a Beta partner on our platform. Happy to answer any questions you might have top of mind or feel free to reach out to our team at and we can with any questions you have there and explore more ways to leverage Zapier with your customers
@KaraLynn Lewis it's nice to meet you and glad to hear you have been using Zapier for many integrations! I took a peek and saw Trengo is currently a Beta partner on our platform. Happy to answer any questions you might have top of mind or feel free to reach out to our team at
@channel WHAT’S UP THIS WEEK? THURSDAY 10am PT
How do you establish successful partnerships with major SaaS companies? Join us for a lively SaaS Connect session on March 31 as Swaroop Kolli, CEO & Founder of Pronto, interviews Shreyas Sadalgi, Chief Business Strategy Officer at BetterCloud, about his experiences building partnerships with SaaS companies serving the mid-market, including Dropbox, Okta, and overcoming hurdles in SaaS ecosystem partnerships: Lessons & strategies
They will also talk about: • What are the gives and gets you should be thinking about in these partnerships, and what should mid-market companies plan for? • Which criteria and frameworks should you consider when recruiting and establishing SaaS ecosystem partnerships? • Once you’ve launched one of these partnerships, which GTM operational processes around co-selling and co-marketing should you put in place to ensure success? • + More REGISTER HERE: https://us02web.zoom.us/webinar/register/WN_GGGCorn8RnCMFxJnWzIXYA
WHAT’S UP THIS WEEK? THURSDAY 10am PT
How do you establish successful partnerships with major SaaS companies?
Join us for a lively SaaS Connect session on March 31 as Swaroop Kolli, CEO & Founder of Pronto, interviews Shreyas Sadalgi, Chief Business Strategy Officer at BetterCloud, about his experiences building partnerships with SaaS companies serving the mid-market, including Dropbox, Okta, and overcoming hurdles in SaaS ecosystem partnerships: Lessons & strategies
They will also talk about: • What are the gives and gets you should be thinking about in these partnerships, and what should mid-market companies plan for? • Which criteria and frameworks should you consider when recruiting and establishing SaaS ecosystem partnerships? • Once you’ve launched one of these partnerships, which GTM operational processes around co-selling and co-marketing should you put in place to ensure success? • + More
REGISTER HERE: https://us02web.zoom.us/webinar/register/WN_GGGCorn8RnCMFxJnWzIXYA
@channel Don't forget Tomorrow! 10am PT
How do you establish successful partnerships with major SaaS companies? Join us for a lively SaaS Connect session on March 31 as Swaroop Kolli, CEO & Founder of Pronto, interviews Shreyas Sadalgi, Chief Business Strategy Officer at BetterCloud, about his experiences building partnerships with SaaS companies serving the mid-market, including Dropbox, Okta, and overcoming hurdles in SaaS ecosystem partnerships: Lessons & strategies
They will also talk about: • What are the gives and gets you should be thinking about in these partnerships, and what should mid-market companies plan for? • Which criteria and frameworks should you consider when recruiting and establishing SaaS ecosystem partnerships? • Once you’ve launched one of these partnerships, which GTM operational processes around co-selling and co-marketing should you put in place to ensure success? • + More REGISTER HERE: https://us02web.zoom.us/webinar/register/WN_GGGCorn8RnCMFxJnWzIXYA
Don't forget Tomorrow! 10am PT
How do you establish successful partnerships with major SaaS companies?
Join us for a lively SaaS Connect session on March 31 as Swaroop Kolli, CEO & Founder of Pronto, interviews Shreyas Sadalgi, Chief Business Strategy Officer at BetterCloud, about his experiences building partnerships with SaaS companies serving the mid-market, including Dropbox, Okta, and overcoming hurdles in SaaS ecosystem partnerships: Lessons & strategies
They will also talk about: • What are the gives and gets you should be thinking about in these partnerships, and what should mid-market companies plan for? • Which criteria and frameworks should you consider when recruiting and establishing SaaS ecosystem partnerships? • Once you’ve launched one of these partnerships, which GTM operational processes around co-selling and co-marketing should you put in place to ensure success? • + More
REGISTER HERE: https://us02web.zoom.us/webinar/register/WN_GGGCorn8RnCMFxJnWzIXYA
@channel TODAY 10am PT
How do you establish successful partnerships with major SaaS companies? Join us for a lively SaaS Connect session on March 31 as Swaroop Kolli, CEO & Founder of Pronto, interviews Shreyas Sadalgi, Chief Business Strategy Officer at BetterCloud, about his experiences building partnerships with SaaS companies serving the mid-market, including Dropbox, Okta, and overcoming hurdles in SaaS ecosystem partnerships: Lessons & strategies
They will also talk about: • What are the gives and gets you should be thinking about in these partnerships, and what should mid-market companies plan for? • Which criteria and frameworks should you consider when recruiting and establishing SaaS ecosystem partnerships? • Once you’ve launched one of these partnerships, which GTM operational processes around co-selling and co-marketing should you put in place to ensure success? • + More REGISTER HERE: https://us02web.zoom.us/webinar/register/WN_GGGCorn8RnCMFxJnWzIXYA
TODAY 10am PT
How do you establish successful partnerships with major SaaS companies?
Join us for a lively SaaS Connect session on March 31 as Swaroop Kolli, CEO & Founder of Pronto, interviews Shreyas Sadalgi, Chief Business Strategy Officer at BetterCloud, about his experiences building partnerships with SaaS companies serving the mid-market, including Dropbox, Okta, and overcoming hurdles in SaaS ecosystem partnerships: Lessons & strategies
They will also talk about: • What are the gives and gets you should be thinking about in these partnerships, and what should mid-market companies plan for? • Which criteria and frameworks should you consider when recruiting and establishing SaaS ecosystem partnerships? • Once you’ve launched one of these partnerships, which GTM operational processes around co-selling and co-marketing should you put in place to ensure success? • + More
REGISTER HERE: https://us02web.zoom.us/webinar/register/WN_GGGCorn8RnCMFxJnWzIXYA
@channel Apply To Lead A Roundtable At SaaS Connect
At lunch, we not only break the ice, but invite attendees to share their experience on the most difficult challenges we all face as partnership leaders. The best part? It’s led by you! Our members.
Apply to lead dynamic conversations focused on:
• Acquiring customers through integration marketplaces • Platform business models and monetization • Channel distribution through resellers (agencies, SPs, SIs, MSPs, and affiliates) • Partner co-marketing, co-sales, enablement • Organizational alignment with sales, marketing, product, engineering, support • Growing and maintaining a platform ecosystem, developer relations, building your own app marketplace Have another idea for a roundtable? Let us know!
Apply here: https://sbweb.formstack.com/forms/saas_connect_2022_roundtables?mc_cid=4f01b4d7e6&mc_eid=UNIQID
At lunch, we not only break the ice, but invite attendees to share their experience on the most difficult challenges we all face as partnership leaders. The best part? It’s led by you! Our members.
Apply to lead dynamic conversations focused on:
• Acquiring customers through integration marketplaces • Platform business models and monetization • Channel distribution through resellers (agencies, SPs, SIs, MSPs, and affiliates) • Partner co-marketing, co-sales, enablement • Organizational alignment with sales, marketing, product, engineering, support • Growing and maintaining a platform ecosystem, developer relations, building your own app marketplace Have another idea for a roundtable? Let us know!
Apply here: https://sbweb.formstack.com/forms/saas_connect_2022_roundtables?mc_cid=4f01b4d7e6&mc_eid=UNIQID
@channel WHAT’S UP FOR NEXT WEEK? THURSDAY April 14th 10am PT
Leveraging The CS Journey To Accelerate Partnerships.
Today, SaaS Companies tend to focus on activating referral-based services channels against top-of-funnel KPIs. Unfortunately, misaligned incentives plague these programs, causing failures-to-launch. This is particularly a pain point for high-growth, high-complexity software organizations that truly need services. So why isn't it working?
They’re missing a key opportunity to leverage the full customer journey.
A more effective approach is to design and manage partner collaboration against the Customer Journey focusing on three core functions, Partner Product Management, Coaching & Alignment, and PLM.
Join @Andrew Porter from Pariveda, and Christy Dockendorf, Lenovo who will talk about driving revenue growth and improving customer satisfaction by reframing how to partner with Services Firms with the CS journey.
They will discuss issues like: • Expanding evaluation, and measurement of partners to include customer success metrics • Driving top-line revenue growth and improve gross margins • Reducing the need for in-house staff, allowing you to focus on your core product • Accelerating time to market and get new features/products to market faster • + more REGISTER HERE: https://us02web.zoom.us/webinar/register/WN_0E6OtTK3RgC6D2p4XjecjQ
WHAT’S UP FOR NEXT WEEK? THURSDAY April 14th 10am PT
Leveraging The CS Journey To Accelerate Partnerships.
Today, SaaS Companies tend to focus on activating referral-based services channels against top-of-funnel KPIs. Unfortunately, misaligned incentives plague these programs, causing failures-to-launch. This is particularly a pain point for high-growth, high-complexity software organizations that truly need services. So why isn't it working?
They’re missing a key opportunity to leverage the full customer journey.
A more effective approach is to design and manage partner collaboration against the Customer Journey focusing on three core functions, Partner Product Management, Coaching & Alignment, and PLM.
Join @Andrew Porter from Pariveda, and Christy Dockendorf, Lenovo who will talk about driving revenue growth and improving customer satisfaction by reframing how to partner with Services Firms with the CS journey.
They will discuss issues like: • Expanding evaluation, and measurement of partners to include customer success metrics • Driving top-line revenue growth and improve gross margins • Reducing the need for in-house staff, allowing you to focus on your core product • Accelerating time to market and get new features/products to market faster • + more
REGISTER HERE: https://us02web.zoom.us/webinar/register/WN_0E6OtTK3RgC6D2p4XjecjQ
Question about partner certificates: What do you send to your partners as a proof of their partnership level (tier), besides the typical wall plaques / digital (PDF) certificates? I'm looking for some fresh ideas 
, wall plaques seem outdated. Thanks!
, wall plaques seem outdated. Thanks!
@channel TWO WEEKS TO GO.
SaaS Connect 2022 is back and it is jammed pack with channel, tech, and ecosystem partnerships. After 3 years without the network being together face-to-face, you can’t miss this year. Refresh and reinvigorate your own professional network in 2 days in San Francisco, April 27-28.
> “SaaS Connect was the most valuable in-person industry event I’ve ever attended during my career. It’s all the great advice, intros, and meetings, with none of the filler.” -- Clay McDaniel (VP GTM Vista; formerly CEO, Ripl) REGISTER + AGENDA: Prices will go up NEXT WEEK. See who’s already coming and the agenda on http://saasconnect.org.
TWO WEEKS TO GO.
SaaS Connect 2022 is back and it is jammed pack with channel, tech, and ecosystem partnerships. After 3 years without the network being together face-to-face, you can’t miss this year. Refresh and reinvigorate your own professional network in 2 days in San Francisco, April 27-28.
> “SaaS Connect was the most valuable in-person industry event I’ve ever attended during my career. It’s all the great advice, intros, and meetings, with none of the filler.” -- Clay McDaniel (VP GTM Vista; formerly CEO, Ripl) REGISTER + AGENDA: Prices will go up NEXT WEEK
. See who’s already coming and the agenda on http://saasconnect.org.
@channel WHAT’S UP FOR THIS WEEK? THURSDAY April 14th 10am PTLeveraging The CS Journey To Accelerate Partnerships
Today, SaaS Companies tend to focus on activating referral-based services channels against top-of-funnel KPIs. Unfortunately, misaligned incentives plague these programs, causing failures-to-launch. This is particularly a pain point for high-growth, high-complexity software organizations that truly need services. So why isn't it working?
They’re missing a key opportunity to leverage the full customer journey.
A more effective approach is to design and manage partner collaboration against the Customer Journey focusing on three core functions, Partner Product Management, Coaching & Alignment, and PLM.
Join @Andrew Porter from Pariveda, and Christy Dockendorf, Lenovo who will talk about driving revenue growth and improving customer satisfaction by reframing how to partner with Services Firms with the CS journey.
They will discuss issues like: • Expanding evaluation, and measurement of partners to include customer success metrics • Driving top-line revenue growth and improve gross margins • Reducing the need for in-house staff, allowing you to focus on your core product • Accelerating time to market and get new features/products to market faster • + more REGISTER HERE: https://us02web.zoom.us/webinar/register/WN_0E6OtTK3RgC6D2p4XjecjQ
WHAT’S UP FOR THIS WEEK? THURSDAY April 14th 10am PTLeveraging The CS Journey To Accelerate Partnerships
Today, SaaS Companies tend to focus on activating referral-based services channels against top-of-funnel KPIs. Unfortunately, misaligned incentives plague these programs, causing failures-to-launch. This is particularly a pain point for high-growth, high-complexity software organizations that truly need services. So why isn't it working?
They’re missing a key opportunity to leverage the full customer journey.
A more effective approach is to design and manage partner collaboration against the Customer Journey focusing on three core functions, Partner Product Management, Coaching & Alignment, and PLM.
Join @Andrew Porter from Pariveda, and Christy Dockendorf, Lenovo who will talk about driving revenue growth and improving customer satisfaction by reframing how to partner with Services Firms with the CS journey.
They will discuss issues like: • Expanding evaluation, and measurement of partners to include customer success metrics • Driving top-line revenue growth and improve gross margins • Reducing the need for in-house staff, allowing you to focus on your core product • Accelerating time to market and get new features/products to market faster • + more
REGISTER HERE: https://us02web.zoom.us/webinar/register/WN_0E6OtTK3RgC6D2p4XjecjQ
@channel Don't forget TOMORROW!
Join @Andrew Porter from Pariveda, and Christy Dockendorf, Lenovo who will talk about driving revenue growth and improving customer satisfaction by reframing how to partner with Services Firms with the CS journey.
They will discuss issues like: • Expanding evaluation, and measurement of partners to include customer success metrics • Driving top-line revenue growth and improve gross margins • Reducing the need for in-house staff, allowing you to focus on your core product • Accelerating time to market and get new features/products to market faster • + more REGISTER HERE: https://us02web.zoom.us/webinar/register/WN_0E6OtTK3RgC6D2p4XjecjQ
Join @Andrew Porter from Pariveda, and Christy Dockendorf, Lenovo who will talk about driving revenue growth and improving customer satisfaction by reframing how to partner with Services Firms with the CS journey.
They will discuss issues like: • Expanding evaluation, and measurement of partners to include customer success metrics • Driving top-line revenue growth and improve gross margins • Reducing the need for in-house staff, allowing you to focus on your core product • Accelerating time to market and get new features/products to market faster • + more
REGISTER HERE: https://us02web.zoom.us/webinar/register/WN_0E6OtTK3RgC6D2p4XjecjQ
Tomorrow the SaaS Ecosystem Alliance is hosting a Partner Tech Showcase
Whether you’re looking for specific solutions to build, grow, scale or monetize your partner program, or you’re just curious about what’’s out there, join us to see a bite-sized look at 8 ecosystem products built to accelerate your partnerships.
Register here!
Whether you’re looking for specific solutions to build, grow, scale or monetize your partner program, or you’re just curious about what’’s out there, join us to see a bite-sized look at 8 ecosystem products built to accelerate your partnerships.
Register here!
@channel Don't Forget TODAY! 10am PTLeveraging The CS Journey To Accelerate Partnerships
Today, SaaS Companies tend to focus on activating referral-based services channels against top-of-funnel KPIs. Unfortunately, misaligned incentives plague these programs, causing failures-to-launch. This is particularly a pain point for high-growth, high-complexity software organizations that truly need services. So why isn't it working?
They’re missing a key opportunity to leverage the full customer journey.
A more effective approach is to design and manage partner collaboration against the Customer Journey focusing on three core functions, Partner Product Management, Coaching & Alignment, and PLM.
Join @Andrew Porter from Pariveda, and Christy Dockendorf, Lenovo who will talk about driving revenue growth and improving customer satisfaction by reframing how to partner with Services Firms with the CS journey.
They will discuss issues like: • Expanding evaluation, and measurement of partners to include customer success metrics • Driving top-line revenue growth and improve gross margins • Reducing the need for in-house staff, allowing you to focus on your core product • Accelerating time to market and get new features/products to market faster • + more REGISTER HERE: https://us02web.zoom.us/webinar/register/WN_0E6OtTK3RgC6D2p4XjecjQ
Don't Forget TODAY! 10am PTLeveraging The CS Journey To Accelerate Partnerships
Today, SaaS Companies tend to focus on activating referral-based services channels against top-of-funnel KPIs. Unfortunately, misaligned incentives plague these programs, causing failures-to-launch. This is particularly a pain point for high-growth, high-complexity software organizations that truly need services. So why isn't it working?
They’re missing a key opportunity to leverage the full customer journey.
A more effective approach is to design and manage partner collaboration against the Customer Journey focusing on three core functions, Partner Product Management, Coaching & Alignment, and PLM.
Join @Andrew Porter from Pariveda, and Christy Dockendorf, Lenovo who will talk about driving revenue growth and improving customer satisfaction by reframing how to partner with Services Firms with the CS journey.
They will discuss issues like: • Expanding evaluation, and measurement of partners to include customer success metrics • Driving top-line revenue growth and improve gross margins • Reducing the need for in-house staff, allowing you to focus on your core product • Accelerating time to market and get new features/products to market faster • + more
REGISTER HERE: https://us02web.zoom.us/webinar/register/WN_0E6OtTK3RgC6D2p4XjecjQ
Hi everyone! I am BDM at Rootquotient.com - a software development agency based here on Toronto. We ramped up our team (due to demands) and some engagements are taking longer than usual to set in. As a result we have at least 5 developers (frontend/backend/mobile) who are ready to take on work on staff augmentation or time and material model . Here is the stack we work on > Backend - Node Express/GoLang/Django Python/Laravel
PHP/Ruby Rails > FrontEnd Dev - Angular/React/Vue > Cross Platform Mobile Dev - Flutter/React Native. happy to connect and answer any questions you may have https://www.linkedin.com/in/srivatsana/
@channel REMINDER. SaaS Connect prices go up tonight It’s not coming back until 2023. Don’t miss out on 200 companies, 400 partnership execs, and the only conference that truly understands you. http://saasconnect.org
REMINDER. SaaS Connect prices go up tonight It’s not coming back until 2023. Don’t miss out on 200 companies, 400 partnership execs, and the only conference that truly understands you. http://saasconnect.org
@channel Only ONE week left until SaaS Connect. It's not too late to register, and connect with over 400 SaaS Partnership leaders! Speaking of! Our event app also launched this week. One on one meetings are booking like crazy. Don't miss out
http://saasconnect.org
Only ONE week left until SaaS Connect. It's not too late to register, and connect with over 400 SaaS Partnership leaders! Speaking of! Our event app also launched this week. One on one meetings are booking like crazy. Don't miss outhttp://saasconnect.org
@channel with SaaS Connect only a week away, what is everyone most looking forward to attending on the agenda? https://www.cloudsoftwareassociation.com/saas-connect/#agenda
https://www.cloudsoftwareassociation.com/saas-connect/#agenda
I'm excited to attend all on the agenda, especially the tech ones. But what I'm most excited is that I finally will get to meet and thank the legend @Norma Watenpaugh in person. I reached out to her cold on LinkedIn when I was trying to break in into partnerships from sales. And she was so kind and generous with her time and advice. Fast forward 2 yrs later, I'm now part of this amazing partnerships ecosystem
I'm curious what my peers are experiencing to find the right partners to sell your products. How much time do you spending each week on partner discovery? 
https://www.linkedin.com/posts/partneroptimizersaasmax_channelchiefs-channelexecs-cha[…]nZFC?utm_source=linkedin_share&utm_medium=member_desktop_web (edited)
https://www.linkedin.com/posts/partneroptimizersaasmax_channelchiefs-channelexecs-cha[…]nZFC?utm_source=linkedin_share&utm_medium=member_desktop_web (edited)
Hi everyone!
I'd like to extend an invite for you to join us as Tackle’s Chief Cloud Officer, Sanjay Mehta, Cory Schickendantz of DataStax, and Teresa Letlow from StreamSets, Inc share their Cloud GTM expertise. You’ll walk away with a better understanding of
-What a Cloud GTM is and all of the moving parts
-How to build a Cloud GTM team
-Why and how you can build a “better together” story
Register here: https://info.tackle.io/level-up-your-cloud-gtm
I'd like to extend an invite for you to join us as Tackle’s Chief Cloud Officer, Sanjay Mehta, Cory Schickendantz of DataStax, and Teresa Letlow from StreamSets, Inc share their Cloud GTM expertise. You’ll walk away with a better understanding of
-What a Cloud GTM is and all of the moving parts
-How to build a Cloud GTM team
-Why and how you can build a “better together” story
Register here: https://info.tackle.io/level-up-your-cloud-gtm
Big news today AT SaaSConnect! So excited to have our wonderful launch partners with us and the opportunity to celebrate with everyone in person. Would love your support on this post and join us in celebrating : https://www.linkedin.com/posts/jaredfuller_in-2006-clive-humby-boldy-proclaimed-data-activity-6925466789753540608-ZxPp?utm_source=linkedin_share&utm_medium=member_desktop_web
If you’re at SaaSConnect, pop by the PartnerHacker booth at 4PM today for some drinks and more celebration!
: https://www.linkedin.com/posts/jaredfuller_in-2006-clive-humby-boldy-proclaimed-data-activity-6925466789753540608-ZxPp?utm_source=linkedin_share&utm_medium=member_desktop_web
If you’re at SaaSConnect, pop by the PartnerHacker booth at 4PM today for some drinks and more celebration!
@channel What's up this week? THURSDAY MAY 5TH! Accelerate Success with AppExchange: Learn Best Practices from Aforza's Visionary CEO
Ever wondered what building a business on the Salesforce platform entails and how to reach an expansive customer base?
Join Julie Jacobson - Senior Director, AppExchange Marketing - Salesforce, and Dominic Dinardo CEO and Co-Founder of Aforza, for this conversation about a visionary entrepreneur as he embarks on his journey with AppExchange.
Dominic Dinardo, CEO and Co-Founder of Aforza, an industry cloud company dedicated to the consumer goods sector, shares why it took 17 years for him to follow through with his idea for Aforza, the best way to get feedback, and top tips for entrepreneurs today.
Dominic shares, “_Industry cloud companies done well can be very successful. The pattern was always obvious. Taking the power of the Salesforce Platform and pairing it with specific industry knowledge has proven to be successful over and over again_.”
They will discuss issues like:
• Getting inside the minds of world-class entrepreneurs, and learning how they went from the starting block to series funding, and much more. • Leveraging Salesforce and AppExchange to help your business innovate and scale to new heights. • Following in a successful company’s footsteps and learn about Industry Cloud Pattern Matching • + more Don't forget to register!
https://us02web.zoom.us/webinar/register/WN_Or2PFbFqREy1nYEqqMyo_g
Accelerate Success with AppExchange: Learn Best Practices from Aforza's Visionary CEO
Ever wondered what building a business on the Salesforce platform entails and how to reach an expansive customer base?
Join Julie Jacobson - Senior Director, AppExchange Marketing - Salesforce, and Dominic Dinardo CEO and Co-Founder of Aforza, for this conversation about a visionary entrepreneur as he embarks on his journey with AppExchange.
Dominic Dinardo, CEO and Co-Founder of Aforza, an industry cloud company dedicated to the consumer goods sector, shares why it took 17 years for him to follow through with his idea for Aforza, the best way to get feedback, and top tips for entrepreneurs today.
Dominic shares, “_Industry cloud companies done well can be very successful. The pattern was always obvious. Taking the power of the Salesforce Platform and pairing it with specific industry knowledge has proven to be successful over and over again_.”
They will discuss issues like:
• Getting inside the minds of world-class entrepreneurs, and learning how they went from the starting block to series funding, and much more. • Leveraging Salesforce and AppExchange to help your business innovate and scale to new heights. • Following in a successful company’s footsteps and learn about Industry Cloud Pattern Matching • + more Don't forget to register!
https://us02web.zoom.us/webinar/register/WN_Or2PFbFqREy1nYEqqMyo_g
@channel Don't forget! TOMORROW! Accelerate Success with AppExchange: Learn Best Practices from Aforza's Visionary CEO
Ever wondered what building a business on the Salesforce platform entails and how to reach an expansive customer base?
Join @Julie Jacobson Jacobson - Senior Director, AppExchange Marketing - Salesforce, and @Dominic Dinardo CEO and Co-Founder of Aforza, for this conversation about a visionary entrepreneur as he embarks on his journey with AppExchange.
Dominic Dinardo, CEO and Co-Founder of Aforza, an industry cloud company dedicated to the consumer goods sector, shares why it took 17 years for him to follow through with his idea for Aforza, the best way to get feedback, and top tips for entrepreneurs today.
Dominic shares, “_Industry cloud companies done well can be very successful. The pattern was always obvious. Taking the power of the Salesforce Platform and pairing it with specific industry knowledge has proven to be successful over and over again_.”
They will discuss issues like:
• Getting inside the minds of world-class entrepreneurs, and learning how they went from the starting block to series funding, and much more. • Leveraging Salesforce and AppExchange to help your business innovate and scale to new heights. • Following in a successful company’s footsteps and learn about Industry Cloud Pattern Matching • + more Don't forget to register!
https://us02web.zoom.us/webinar/register/WN_Or2PFbFqREy1nYEqqMyo_g
Accelerate Success with AppExchange: Learn Best Practices from Aforza's Visionary CEO
Ever wondered what building a business on the Salesforce platform entails and how to reach an expansive customer base?
Join @Julie Jacobson Jacobson - Senior Director, AppExchange Marketing - Salesforce, and @Dominic Dinardo CEO and Co-Founder of Aforza, for this conversation about a visionary entrepreneur as he embarks on his journey with AppExchange.
Dominic Dinardo, CEO and Co-Founder of Aforza, an industry cloud company dedicated to the consumer goods sector, shares why it took 17 years for him to follow through with his idea for Aforza, the best way to get feedback, and top tips for entrepreneurs today.
Dominic shares, “_Industry cloud companies done well can be very successful. The pattern was always obvious. Taking the power of the Salesforce Platform and pairing it with specific industry knowledge has proven to be successful over and over again_.”
They will discuss issues like:
• Getting inside the minds of world-class entrepreneurs, and learning how they went from the starting block to series funding, and much more. • Leveraging Salesforce and AppExchange to help your business innovate and scale to new heights. • Following in a successful company’s footsteps and learn about Industry Cloud Pattern Matching • + more Don't forget to register!
https://us02web.zoom.us/webinar/register/WN_Or2PFbFqREy1nYEqqMyo_g
@channel TODAY! Accelerate Success with AppExchange: Learn Best Practices from Aforza's Visionary CEO
Ever wondered what building a business on the Salesforce platform entails and how to reach an expansive customer base?
Join @Julie Jacobson Jacobson - Senior Director, AppExchange Marketing - Salesforce, and @Dominic Dinardo CEO and Co-Founder of Aforza, for this conversation about a visionary entrepreneur as he embarks on his journey with AppExchange.
Dominic Dinardo, CEO and Co-Founder of Aforza, an industry cloud company dedicated to the consumer goods sector, shares why it took 17 years for him to follow through with his idea for Aforza, the best way to get feedback, and top tips for entrepreneurs today.
Dominic shares, “_Industry cloud companies done well can be very successful. The pattern was always obvious. Taking the power of the Salesforce Platform and pairing it with specific industry knowledge has proven to be successful over and over again_.”
They will discuss issues like:
• Getting inside the minds of world-class entrepreneurs, and learning how they went from the starting block to series funding, and much more. • Leveraging Salesforce and AppExchange to help your business innovate and scale to new heights. • Following in a successful company’s footsteps and learn about Industry Cloud Pattern Matching • + more Don't forget to register!
https://us02web.zoom.us/webinar/register/WN_Or2PFbFqREy1nYEqqMyo_g
Accelerate Success with AppExchange: Learn Best Practices from Aforza's Visionary CEO
Ever wondered what building a business on the Salesforce platform entails and how to reach an expansive customer base?
Join @Julie Jacobson Jacobson - Senior Director, AppExchange Marketing - Salesforce, and @Dominic Dinardo CEO and Co-Founder of Aforza, for this conversation about a visionary entrepreneur as he embarks on his journey with AppExchange.
Dominic Dinardo, CEO and Co-Founder of Aforza, an industry cloud company dedicated to the consumer goods sector, shares why it took 17 years for him to follow through with his idea for Aforza, the best way to get feedback, and top tips for entrepreneurs today.
Dominic shares, “_Industry cloud companies done well can be very successful. The pattern was always obvious. Taking the power of the Salesforce Platform and pairing it with specific industry knowledge has proven to be successful over and over again_.”
They will discuss issues like:
• Getting inside the minds of world-class entrepreneurs, and learning how they went from the starting block to series funding, and much more. • Leveraging Salesforce and AppExchange to help your business innovate and scale to new heights. • Following in a successful company’s footsteps and learn about Industry Cloud Pattern Matching • + more Don't forget to register!
https://us02web.zoom.us/webinar/register/WN_Or2PFbFqREy1nYEqqMyo_g
Howdy! Great seeing so many of you in person at #saasconnect
My company, Before, one of the talent partners for this community (more on that coming very soon) is about to launch a “Coffee Fund” to help in a tiny way those going through a new job change whether due to the current crisis or otherwise.
URGENT NEED: Looking for a platform partner who can help us on the backend create and deploy digital charge cards (visa/mc — not gift cards) so users on the receiving end can just use their phones to pay for coffee using our branded cards. Anyone do this or have ideas? We have already looked at tremendous, and stripe, but neither offer this use case.
My company, Before, one of the talent partners for this community (more on that coming very soon) is about to launch a “Coffee Fund” to help in a tiny way those going through a new job change whether due to the current crisis or otherwise.
URGENT NEED: Looking for a platform partner who can help us on the backend create and deploy digital charge cards (visa/mc — not gift cards) so users on the receiving end can just use their phones to pay for coffee using our branded cards. Anyone do this or have ideas? We have already looked at tremendous, and stripe, but neither offer this use case.
@channel NEXT WEEK! Thursday, May 26th 10AM PT 
How to Build a Tech Partner Program That Works.
Tech partner programs can be challenging to execute well as they require cross-functional alignment and the tracking of partner influence on deals and retention.
Join @Kelly Sarabyn (HubSpot) arabyn Director of Marketing, Pandium as she interviews Pandium CEO @Cristina Flaschen Flaschen. Cristina has worked with hundreds of B2B SaaS companies tech partner programs, and she is sharing the components that enable a tech partner program to successfully drive growth for an organization at any scale.
They will discuss issues like:
• Why you need cross-functional alignment and how to achieve it • Different strategic goals and how they enable prioritization of your tech partners • Designing a winning tech partner UX • + more REGISTER TODAY
https://us02web.zoom.us/webinar/register/WN_yTcdzxMMRDSJS4sRxJaspg
How to Build a Tech Partner Program That Works.
Tech partner programs can be challenging to execute well as they require cross-functional alignment and the tracking of partner influence on deals and retention.
Join @Kelly Sarabyn (HubSpot) arabyn Director of Marketing, Pandium as she interviews Pandium CEO @Cristina Flaschen Flaschen. Cristina has worked with hundreds of B2B SaaS companies tech partner programs, and she is sharing the components that enable a tech partner program to successfully drive growth for an organization at any scale.
They will discuss issues like:
• Why you need cross-functional alignment and how to achieve it • Different strategic goals and how they enable prioritization of your tech partners • Designing a winning tech partner UX • + more REGISTER TODAY
https://us02web.zoom.us/webinar/register/WN_yTcdzxMMRDSJS4sRxJaspg
@channel 
HUGE NEWS! Introducing! SaaS Connect Metaverse! 
Thursday, June 23rd 2PM ET The Virtual Conference
You all loved SaaS Connect 2022 in San Francisco so much that we decided not to wait a year before we did it again!
Continue the conversation at SaaS Connect - Metaverse! Create your avatar, roam the conference space, join breakout sessions, roundtables, connect with sponsors and more!
The best part? You get to connect with everyone, in multiple rooms by navigating the space just as you would in person! Gather has partnered up with the CSA to bring you an unparalleled virtual experience. You have the freedom to join, move, and network all from one screen.
Focused on SaaS partnerships: • We only talk partnerships, platforms, and distribution. • Your instant partnership network. • Apply to speak! • Connect with 200+ SaaS partnership leaders in one virtual event! • Negotiate, deal, win. • Close game changing distribution, integrations, and acquisitions! • Learn industry secrets! • Sign up to lead a virtual roundtable! • Hear the honest truth from your peers' real experience • The freedom to move from session to session, and book virtual meetings BEFORE, DURING, and AFTER the conference. • All online! Grab your tickets while advanced prices are up! https://www.eventbrite.ca/e/saas-connect-metaverse-tickets-342393868277?aff=odeimcmailchimp&mc_cid=b748968bec&mc_eid=df6d3dfad8
HUGE NEWS! Introducing! SaaS Connect Metaverse!
Thursday, June 23rd 2PM ET The Virtual Conference
You all loved SaaS Connect 2022 in San Francisco so much that we decided not to wait a year before we did it again!
Continue the conversation at SaaS Connect - Metaverse! Create your avatar, roam the conference space, join breakout sessions, roundtables, connect with sponsors and more!
The best part? You get to connect with everyone, in multiple rooms by navigating the space just as you would in person! Gather has partnered up with the CSA to bring you an unparalleled virtual experience. You have the freedom to join, move, and network all from one screen.
Focused on SaaS partnerships: • We only talk partnerships, platforms, and distribution. • Your instant partnership network. • Apply to speak! • Connect with 200+ SaaS partnership leaders in one virtual event! • Negotiate, deal, win. • Close game changing distribution, integrations, and acquisitions! • Learn industry secrets! • Sign up to lead a virtual roundtable! • Hear the honest truth from your peers' real experience • The freedom to move from session to session, and book virtual meetings BEFORE, DURING, and AFTER the conference. • All online! Grab your tickets while advanced prices are up! https://www.eventbrite.ca/e/saas-connect-metaverse-tickets-342393868277?aff=odeimcmailchimp&mc_cid=b748968bec&mc_eid=df6d3dfad8
We went and released our referral management system within Channelyze and people are loving it! Handle referral leads that are worked direct or passed to other channel partners. Works with distribution too with tracking across multiple layers of the channel so you know what to pay out and who to pay it out to even if it's not you transacting the dea! Ecosystem style handling of referral partners.
https://www.linkedin.com/feed/update/urnugcPost:6932639743390191616?updateEntityU[…]32639743390191616%2CFEED_DETAIL%2CEMPTY%2CDEFAULT%2Cfalse%29
https://www.linkedin.com/feed/update/urn
![li](https://www.linkedin.com/feed/update/urn<img title="li" alt="li" src="http://www.cloudsoftwareassociation.com/images/emojis/li.png" height="16" width="16"/>ugcPost:6932639743390191616?updateEntityUrn=urn%3Ali%3Afs_updateV2%3A%28urn%3Ali%3AugcPost%3A6932639743390191616%2CFEED_DETAIL%2CEMPTY%2CDEFAULT%2Cfalse%29 "li"){kind=small}
ugcPost:6932639743390191616?updateEntityU[…]32639743390191616%2CFEED_DETAIL%2CEMPTY%2CDEFAULT%2Cfalse%29
@channel TOMORROW! A special opportunity to join an A+ masterclass
The critical metrics you need to prove your Channel Team’s success.
Today’s channel leaders struggle to define the success of their channels without historical data. Their own metrics are often different from those of the company, and therefore require new definitions to prove channel success to decision makers.
Providing additional metrics such as channel capacity, partner engagement, and pipeline, while properly demonstrating your company's ROI, is critical to show the success of your channel. So, how do you present those metrics to your team in a meaningful way?
Join Andy Drummond, CFO/COO of channel technology company Zift Solutions, who will cover the metrics and dashboards that are crucial for decision-makers who are both launching and managing a channel program. This Masterclass will take a deep dive into these metrics, as well as recommend methodologies to apply them to the unique situation in your own channel program and business.
He will discuss issues like:
• Demonstrating and translating Channel ROI across various companies. • Defining and using additional metrics such as channel capacity, partner engagement, and pipeline. • The impact your channel has on SaaS metrics, and how to present it. • + More! REGISTER HERE
https://us02web.zoom.us/webinar/register/WN_v-yvodj2RoqGTVFCMrNZZQ
The critical metrics you need to prove your Channel Team’s success.
Today’s channel leaders struggle to define the success of their channels without historical data. Their own metrics are often different from those of the company, and therefore require new definitions to prove channel success to decision makers.
Providing additional metrics such as channel capacity, partner engagement, and pipeline, while properly demonstrating your company's ROI, is critical to show the success of your channel. So, how do you present those metrics to your team in a meaningful way?
Join Andy Drummond, CFO/COO of channel technology company Zift Solutions, who will cover the metrics and dashboards that are crucial for decision-makers who are both launching and managing a channel program. This Masterclass will take a deep dive into these metrics, as well as recommend methodologies to apply them to the unique situation in your own channel program and business.
He will discuss issues like:
• Demonstrating and translating Channel ROI across various companies. • Defining and using additional metrics such as channel capacity, partner engagement, and pipeline. • The impact your channel has on SaaS metrics, and how to present it. • + More! REGISTER HERE
https://us02web.zoom.us/webinar/register/WN_v-yvodj2RoqGTVFCMrNZZQ
Not sure if this is the place to share this message, but today we’re launching our free, open IMDB for APIs on Product Hunt. A community resource for all APIs across the industry. The data is sourced automatically, so we’re inviting the community to send in changes if you spot any mismatches.
The tracker covers: +5,600 APIs +17,000 Endpoint +550 API specs +145 API tools
Let us know what you think, and leave an upvote if you like it.
https://www.producthunt.com/posts/api-tracker-2
The tracker covers: +5,600 APIs +17,000 Endpoint +550 API specs +145 API tools
Let us know what you think, and leave an upvote if you like it.
https://www.producthunt.com/posts/api-tracker-2
Still time to register for today's Masterclass!! A special opportunity to join an A+ masterclass
The critical metrics you need to prove your Channel Team’s success.
Today’s channel leaders struggle to define the success of their channels without historical data. Their own metrics are often different from those of the company, and therefore require new definitions to prove channel success to decision makers.
Providing additional metrics such as channel capacity, partner engagement, and pipeline, while properly demonstrating your company's ROI, is critical to show the success of your channel. So, how do you present those metrics to your team in a meaningful way?
Join Andy Drummond, CFO/COO of channel technology company Zift Solutions, who will cover the metrics and dashboards that are crucial for decision-makers who are both launching and managing a channel program. This Masterclass will take a deep dive into these metrics, as well as recommend methodologies to apply them to the unique situation in your own channel program and business.
He will discuss issues like:
• Demonstrating and translating Channel ROI across various companies. • Defining and using additional metrics such as channel capacity, partner engagement, and pipeline. • The impact your channel has on SaaS metrics, and how to present it. • + More! REGISTER HERE
https://us02web.zoom.us/webinar/register/WN_v-yvodj2RoqGTVFCMrNZZQ (edited)
The critical metrics you need to prove your Channel Team’s success.
Today’s channel leaders struggle to define the success of their channels without historical data. Their own metrics are often different from those of the company, and therefore require new definitions to prove channel success to decision makers.
Providing additional metrics such as channel capacity, partner engagement, and pipeline, while properly demonstrating your company's ROI, is critical to show the success of your channel. So, how do you present those metrics to your team in a meaningful way?
Join Andy Drummond, CFO/COO of channel technology company Zift Solutions, who will cover the metrics and dashboards that are crucial for decision-makers who are both launching and managing a channel program. This Masterclass will take a deep dive into these metrics, as well as recommend methodologies to apply them to the unique situation in your own channel program and business.
He will discuss issues like:
• Demonstrating and translating Channel ROI across various companies. • Defining and using additional metrics such as channel capacity, partner engagement, and pipeline. • The impact your channel has on SaaS metrics, and how to present it. • + More! REGISTER HERE
https://us02web.zoom.us/webinar/register/WN_v-yvodj2RoqGTVFCMrNZZQ (edited)
@channel THIS WEEK! Thursday, May 26th 10AM PT
How to Build a Tech Partner Program That Works.
Tech partner programs can be challenging to execute well as they require cross-functional alignment and the tracking of partner influence on deals and retention.
Join @Kelly Sarabyn (HubSpot) arabyn Director of Marketing, Pandium as she interviews Pandium CEO @Cristina Flaschen Flaschen. Cristina has worked with hundreds of B2B SaaS companies tech partner programs, and she is sharing the components that enable a tech partner program to successfully drive growth for an organization at any scale.
They will discuss issues like:
• Why you need cross-functional alignment and how to achieve it • Different strategic goals and how they enable prioritization of your tech partners • Designing a winning tech partner UX • + more REGISTER TODAY
https://us02web.zoom.us/webinar/register/WN_yTcdzxMMRDSJS4sRxJaspg
How to Build a Tech Partner Program That Works.
Tech partner programs can be challenging to execute well as they require cross-functional alignment and the tracking of partner influence on deals and retention.
Join @Kelly Sarabyn (HubSpot) arabyn Director of Marketing, Pandium as she interviews Pandium CEO @Cristina Flaschen Flaschen. Cristina has worked with hundreds of B2B SaaS companies tech partner programs, and she is sharing the components that enable a tech partner program to successfully drive growth for an organization at any scale.
They will discuss issues like:
• Why you need cross-functional alignment and how to achieve it • Different strategic goals and how they enable prioritization of your tech partners • Designing a winning tech partner UX • + more REGISTER TODAY
https://us02web.zoom.us/webinar/register/WN_yTcdzxMMRDSJS4sRxJaspg
DON'T FORGET! Today 10AM PT
How to Build a Tech Partner Program That Works.
Tech partner programs can be challenging to execute well as they require cross-functional alignment and the tracking of partner influence on deals and retention.
Join @Kelly Sarabyn (HubSpot) arabyn Director of Marketing, Pandium as she interviews Pandium CEO @Cristina Flaschen Flaschen. Cristina has worked with hundreds of B2B SaaS companies tech partner programs, and she is sharing the components that enable a tech partner program to successfully drive growth for an organization at any scale.
They will discuss issues like:
• Why you need cross-functional alignment and how to achieve it • Different strategic goals and how they enable prioritization of your tech partners • Designing a winning tech partner UX • + more REGISTER TODAY
https://us02web.zoom.us/webinar/register/WN_yTcdzxMMRDSJS4sRxJaspg
How to Build a Tech Partner Program That Works.
Tech partner programs can be challenging to execute well as they require cross-functional alignment and the tracking of partner influence on deals and retention.
Join @Kelly Sarabyn (HubSpot) arabyn Director of Marketing, Pandium as she interviews Pandium CEO @Cristina Flaschen Flaschen. Cristina has worked with hundreds of B2B SaaS companies tech partner programs, and she is sharing the components that enable a tech partner program to successfully drive growth for an organization at any scale.
They will discuss issues like:
• Why you need cross-functional alignment and how to achieve it • Different strategic goals and how they enable prioritization of your tech partners • Designing a winning tech partner UX • + more REGISTER TODAY
https://us02web.zoom.us/webinar/register/WN_yTcdzxMMRDSJS4sRxJaspg
Hey Friends ,
after onboarding a couple of distributors I'm now playing with the idea of building something to tackle some of the challenges I came across. Would love to bounce ideas with someone else who has experience in working with distributors/channel partners. Anyone up for a quick chat?
Cheers!
,
after onboarding a couple of distributors I'm now playing with the idea of building something to tackle some of the challenges I came across. Would love to bounce ideas with someone else who has experience in working with distributors/channel partners. Anyone up for a quick chat?
Cheers!
Hey Conor!
I managed partnerships in my last role and used Magentrix. To be totally honest, the UI was extremely tough to navigate and I was always on the phone with support (I know how to work technology, but am by no means an expert with using tech).
Because of my past struggles, I now work at Allbound PRM where we offer an _extremely_ effective solution for deal registration, content management, etc.
No pressure at all on my end, but wanted to throw this option out there
If you have any questions at all, feel free to DM me!
I managed partnerships in my last role and used Magentrix. To be totally honest, the UI was extremely tough to navigate and I was always on the phone with support (I know how to work technology, but am by no means an expert with using tech).
Because of my past struggles, I now work at Allbound PRM where we offer an _extremely_ effective solution for deal registration, content management, etc.
No pressure at all on my end, but wanted to throw this option out there
If you have any questions at all, feel free to DM me!
Hi @Conor Daly, I was a co-founder at LeadDyno so while active there day-to-day (until 2018) I used LD to manage our own referral partners. We had 3000+ at peak though in typical referral fashion probably less than 100 active.
Refersion was our top competitor, they have a good product and fine for SaaS partners from what I know. (Nice to finally be able to admit how good a competitor was LOL.)
There are lots of nice products in the space these days. Key features I think are being able to email/message all of your partners and for them to be able to share their links on social media easily. Partner payouts are something any system should have.
We did a CSA Masterclass on SaaS Referral Programs back on Sept 23, I'm not sure if recording is still around (couldn't find it offhand). Discussed general methodology there, really one tool (whether LD or Refersion or whatever) should be enough, you don't need a stack beyond that IMO.
Refersion was our top competitor, they have a good product and fine for SaaS partners from what I know. (Nice to finally be able to admit how good a competitor was LOL.)
There are lots of nice products in the space these days. Key features I think are being able to email/message all of your partners and for them to be able to share their links on social media easily. Partner payouts are something any system should have.
We did a CSA Masterclass on SaaS Referral Programs back on Sept 23, I'm not sure if recording is still around (couldn't find it offhand). Discussed general methodology there, really one tool (whether LD or Refersion or whatever) should be enough, you don't need a stack beyond that IMO.
@channel WTF is an ecosystem?! 
Our friends at PartnerStack and PartnerHacker are setting the record straight – it's more than just tech integrations. Join the conversation at the first-ever Ecosystem Week from June 21–24! You'll be joined by world-class thought leaders and speakers — who know the ecosystem inside-out — like Jay McBain, Scott Brinker, Allan Adler, and many more.
Expect vetted advice on how to:
• Define an ecosystem and leverage it properly • Create an economic edge for your SaaS business • Accelerate pipeline and revenue • Attract bigger and better partners All this and more — for FREE. https://www.ecosystemweek.com/?utm_campaign=FY22Q2%3A%20Ecosystem%20Week&utm_source=csa-slack&utm_medium=referral
Our friends at PartnerStack and PartnerHacker are setting the record straight – it's more than just tech integrations. Join the conversation at the first-ever Ecosystem Week from June 21–24! You'll be joined by world-class thought leaders and speakers — who know the ecosystem inside-out — like Jay McBain, Scott Brinker, Allan Adler, and many more.
Expect vetted advice on how to:
• Define an ecosystem and leverage it properly • Create an economic edge for your SaaS business • Accelerate pipeline and revenue • Attract bigger and better partners All this and more — for FREE. https://www.ecosystemweek.com/?utm_campaign=FY22Q2%3A%20Ecosystem%20Week&utm_source=csa-slack&utm_medium=referral
@channel SaaS Connect METAVERSE! Is this Thursday! It's not too late to register
If you missed SaaS Connect in San Francisco or just want more time to connect partnership leaders come join us THIS Thursday June 23 from 11-1pm PT.
https://www.eventbrite.ca/e/saas-connect-metaverse-tickets-342393868277?aff=odeimcmailchimp&mc_cid=b748968bec&mc_eid=UNIQID
Is this Thursday! It's not too late to register
If you missed SaaS Connect in San Francisco or just want more time to connect partnership leaders come join us THIS Thursday June 23 from 11-1pm PT.
https://www.eventbrite.ca/e/saas-connect-metaverse-tickets-342393868277?aff=odeimcmailchimp&mc_cid=b748968bec&mc_eid=UNIQID
Calling all channel leaders who have experience with a GTM plan for partners. Looking to cover the following topics in our next series: setting goals + kpis, onboarding and tiering partners, recruiting partners, playbook best practices, creating commission structures and incentives, and activating partners. If any of those resonate with you I'd love to chat in a pre-interview for our podcast. Book time here https://calendly.com/toribarlow/15min-1
@channel WHAT’S UP THIS WEEK? THURSDAY 10 am PT for The Pillars of Starting a SAAS affiliate program in 2022
Join me and Dustin Howes, dustinhowes.com. The history of affiliate marketing that has changed a lot in the last 12 years, and with those changes comes a need to understand how to start and grow your affiliate channel.
Dustin Howes (dustinhowes.com) has been turning affiliate programs into tremendous sources of revenue for the last 12 years. He has seen the affiliate ecosystem change and grows into a beneficial channel for all brands through his journey.
They will also talk about: • The early days of affiliate marketing. • Where we are now with affiliate marketing. • Need to know tips if you’re looking at affiliate marketing as a new channel. • + More REGISTER HERE: https://us02web.zoom.us/webinar/register/WN_mOdx4b_ZR_-f0eMkEp4yYg
WHAT’S UP THIS WEEK? THURSDAY 10 am PT for The Pillars of Starting a SAAS affiliate program in 2022
Join me and Dustin Howes, dustinhowes.com. The history of affiliate marketing that has changed a lot in the last 12 years, and with those changes comes a need to understand how to start and grow your affiliate channel.
Dustin Howes (dustinhowes.com) has been turning affiliate programs into tremendous sources of revenue for the last 12 years. He has seen the affiliate ecosystem change and grows into a beneficial channel for all brands through his journey.
They will also talk about: • The early days of affiliate marketing. • Where we are now with affiliate marketing. • Need to know tips if you’re looking at affiliate marketing as a new channel. • + More
REGISTER HERE: https://us02web.zoom.us/webinar/register/WN_mOdx4b_ZR_-f0eMkEp4yYg
Hi guys
Looking to connect with field marketing/ event marketing pros here
Would love to have a discussion on events strategy and goal setting
Anyone up for a chat? Please DM
Would love to have a discussion on events strategy and goal setting
Anyone up for a chat? Please DM
@channel TODAY! The Pillars of Starting a SAAS affiliate program in 2022
Join @Stacy L. Carlson and Dustin Howes, dustinhowes.com. The history of affiliate marketing that has changed a lot in the last 12 years, and with those changes comes a need to understand how to start and grow your affiliate channel.
Dustin Howes (dustinhowes.com) has been turning affiliate programs into tremendous sources of revenue for the last 12 years. He has seen the affiliate ecosystem change and grows into a beneficial channel for all brands through his journey.
They will also talk about: • The early days of affiliate marketing. • Where we are now with affiliate marketing. • Need to know tips if you’re looking at affiliate marketing as a new channel. • + More REGISTER HERE: https://us02web.zoom.us/webinar/register/WN_mOdx4b_ZR_-f0eMkEp4yYg
Join @Stacy L. Carlson and Dustin Howes, dustinhowes.com. The history of affiliate marketing that has changed a lot in the last 12 years, and with those changes comes a need to understand how to start and grow your affiliate channel.
Dustin Howes (dustinhowes.com) has been turning affiliate programs into tremendous sources of revenue for the last 12 years. He has seen the affiliate ecosystem change and grows into a beneficial channel for all brands through his journey.
They will also talk about: • The early days of affiliate marketing. • Where we are now with affiliate marketing. • Need to know tips if you’re looking at affiliate marketing as a new channel. • + More
REGISTER HERE: https://us02web.zoom.us/webinar/register/WN_mOdx4b_ZR_-f0eMkEp4yYg
Brilliant, here is the page to save your seat
https://www.allbound.com/resource-center/how-to-build-a-partner-program/
https://www.allbound.com/resource-center/how-to-build-a-partner-program/
Hey @channel! Introducing SaaS Connect Roundtables! We're getting the top SaaS Partnerships experts together to lead roundtables on all hard topics facing partnerships today! Don't miss out on registering!
NEXT THURSDAY 10AM PT: How To Grow Partnerships And The Ecosystem
We'll have Nicolette Lopes, Manager of Channel Partnerships, PartnerStack & @Kristine Stewart, Founder of the Lexington Group, as they lead a discussion around growing partnerships and the ecosystem. Take part in the conversation, and connect with the top leaders in SaaS partnerships.
But you need to be an executive member to attend! Upgrade here so you don't miss out! https://www.cloudsoftwareassociation.com/join/
NEXT THURSDAY 10AM PT: How To Grow Partnerships And The Ecosystem
We'll have Nicolette Lopes, Manager of Channel Partnerships, PartnerStack & @Kristine Stewart, Founder of the Lexington Group, as they lead a discussion around growing partnerships and the ecosystem. Take part in the conversation, and connect with the top leaders in SaaS partnerships.
But you need to be an executive member to attend! Upgrade here so you don't miss out! https://www.cloudsoftwareassociation.com/join/
Hi everyone! I am so excited to share Tackle.io is in the process of crafting our 2022 State of Cloud Marketplaces Report gathering trends, predictions, and expert insights into the ongoing transformation of #GTM. There is no denying times have changed and we think digital selling is the future, but how are software sellers maintaining pace?
We invite #buyers and#sellers from across industries to complete the State of Cloud Marketplaces survey to help us understand how B2B companies are adapting during a revolution in software sales. By completing the 10-minute survey you'll be entered in a chance to to win a $250 Visa gift card and secure your copy of the report. If you have any questions or need any clarification please feel free to DM me and thank you for participating!
I am so excited to share Tackle.io is in the process of crafting our 2022 State of Cloud Marketplaces Report gathering trends, predictions, and expert insights into the ongoing transformation of #GTM. There is no denying times have changed and we think digital selling is the future, but how are software sellers maintaining pace?
We invite #buyers and#sellers from across industries to complete the State of Cloud Marketplaces survey to help us understand how B2B companies are adapting during a revolution in software sales. By completing the 10-minute survey you'll be entered in a chance to to win a $250 Visa gift card and secure your copy of the report. If you have any questions or need any clarification please feel free to DM me and thank you for participating!
Let me give you some examples from my history:
• Becoming an official Adobe Technology partner and winning the Adobe Tech Partner EMEA award was a strategic win at Searchmetrics - why? Because it gave us the needed credibility for entering the US market • Partnering with GoDaddy for launching a joint product for SMBs/SOHO customer of GoDaddy as OEM partnership was strategic (Searchmetrics) • Closing a global framework contract with GroupM (Part of WPP) as Agency reseller and launching a global partner program was strategic success as well (Searchmetrics) If you look at the likes of Microsoft or Salesforce, I am pretty sure they have a complete different view on what a successful strategic partnership would be
• Becoming an official Adobe Technology partner and winning the Adobe Tech Partner EMEA award was a strategic win at Searchmetrics - why? Because it gave us the needed credibility for entering the US market • Partnering with GoDaddy for launching a joint product for SMBs/SOHO customer of GoDaddy as OEM partnership was strategic (Searchmetrics) • Closing a global framework contract with GroupM (Part of WPP) as Agency reseller and launching a global partner program was strategic success as well (Searchmetrics) If you look at the likes of Microsoft or Salesforce, I am pretty sure they have a complete different view on what a successful strategic partnership would be
Hi everyone! I am Caesar Keluro, I run Nanocentric Technologies limited, we provide sales representation for software companies who wants to get their products into the African market. Here is my Linkedin: https://www.linkedin.com/in/caesarkeluro, You can WhatsApp me:
Could anyone recommend a video making company they have been happy with, for making a high-level ‘what-we-do-and-why-we-do-it’ type video? We want a video that is not a run-of-the-mill animation video based on templates. We want something creative, and different, that stands out, and is memorable. And of course, on a budget .Thanks!
.Thanks!
Looking podcast guests: We're all about career progression - making the transition into partnerships and how to climb the ladder. If you know of anyone who'd be a good podcast guest send them my way for a pre-interview. Here's my link https://calendly.com/toribarlow/15min-1
@channel INBOUND Sponsorships are OPEN!!
Heading to INBOUND in September? We're putting on Agency Connect Cocktails again! After THREE years it's time to get back together!
The single best room to connect with agencies during INBOUND | Boston. Grab a drink and a bite with your peers. Meet other marketing agencies, SaaS companies to network and create partnerships. Located right next to the Boston Convention Center, this is the warmest room to build relationships at INBOUND.
Contact us to sponsor and connect with 400+ attendees? Reach out to me on Slack, or via email
Heading to INBOUND in September?
We're putting on Agency Connect Cocktails again! After THREE years it's time to get back together!
The single best room to connect with agencies during INBOUND | Boston. Grab a drink and a bite with your peers. Meet other marketing agencies, SaaS companies to network and create partnerships. Located right next to the Boston Convention Center, this is the warmest room to build relationships at INBOUND.
Contact us to sponsor and connect with 400+ attendees? Reach out to me on Slack, or via email
@channel This topic has been so popular we decided to open it up to everyone!
Join us for a Roundtable at 10AM PT
How to Streamline Your API integration Process
In this dedicated hour join hosts @Ryan Lunka Co-Founder, CEO | Blended Edge, and Mike Vaccaro, VP, Global Partnerships & Alliances | tray.io as they lead a discussion around How to Streamline your API integration process. Take part in the conversation, and connect with the top leaders in SaaS partnerships.
They'll lead conversation around: • Why the integrations process such a painpoint for partner teams • How to begin to create an integration process • How do you get internal stakeholders to buy-in on new integrations • Are you ready to release 100+ integration to the world? Can you support it? Register here: https://us02web.zoom.us/meeting/register/tZAud-GtpzkoG9Oh7W6gMUThtkIAVCurQAXg
Join us for a Roundtable at 10AM PT
How to Streamline Your API integration Process
In this dedicated hour join hosts @Ryan Lunka Co-Founder, CEO | Blended Edge, and Mike Vaccaro, VP, Global Partnerships & Alliances | tray.io as they lead a discussion around How to Streamline your API integration process. Take part in the conversation, and connect with the top leaders in SaaS partnerships.
They'll lead conversation around: • Why the integrations process such a painpoint for partner teams • How to begin to create an integration process • How do you get internal stakeholders to buy-in on new integrations • Are you ready to release 100+ integration to the world? Can you support it? Register here: https://us02web.zoom.us/meeting/register/tZAud-GtpzkoG9Oh7W6gMUThtkIAVCurQAXg
There's still time to register for today's roundtable!
10AM PT!
How to Streamline Your API integration Process
Hosts @Ryan Lunka Co-Founder, CEO | Blended Edge, and Mike Vaccaro, VP, Global Partnerships & Alliances | tray.io will lead a discussion around How to Streamline your API integration process. Take part in the conversation, and connect with the top leaders in SaaS partnerships.
They'll lead conversation around: • Why the integrations process such a pain-point for partner teams • How to begin to create an integration process • How do you get internal stakeholders to buy-in on new integrations • Are you ready to release 100+ integration to the world? Can you support it? Register here: https://us02web.zoom.us/meeting/register/tZAud-GtpzkoG9Oh7W6gMUThtkIAVCurQAXg
10AM PT!
How to Streamline Your API integration Process
Hosts @Ryan Lunka Co-Founder, CEO | Blended Edge, and Mike Vaccaro, VP, Global Partnerships & Alliances | tray.io will lead a discussion around How to Streamline your API integration process. Take part in the conversation, and connect with the top leaders in SaaS partnerships.
They'll lead conversation around: • Why the integrations process such a pain-point for partner teams • How to begin to create an integration process • How do you get internal stakeholders to buy-in on new integrations • Are you ready to release 100+ integration to the world? Can you support it? Register here:
https://us02web.zoom.us/meeting/register/tZAud-GtpzkoG9Oh7W6gMUThtkIAVCurQAXg
Great Roundtable all! Thanks so much to everyone who participated! Excellent conversation all around. As I mentioned if you would like to lead a roundtable, or have an idea for a topic please get in contact with me here in slack, or via email
Thanks so much to everyone who participated! Excellent conversation all around. As I mentioned if you would like to lead a roundtable, or have an idea for a topic please get in contact with me here in slack, or via email 
Hi Sunir
The cloud based platform we offer is for small and medium size brick-and-mortar retailers. The precise nature of the service is still under wraps
I’m mapping out a funnel that will help optimize the incoming leads with the end-goal of achieving an automated process that qualifies incoming leads and schedules demos with our sales team.
I’m mapping out a funnel that will help optimize the incoming leads with the end-goal of achieving an automated process that qualifies incoming leads and schedules demos with our sales team.
@channel We've got ONE spot left open for Agency Connect Cocktails During Inbound! We're nearly 300 registrants, and rising! If you want to make sure you have the best lead generator during INBOUND this is the party to sponsor.
Contact me to sponsor on Slack, or via email
We've got ONE spot left open for Agency Connect Cocktails During Inbound! We're nearly 300 registrants, and rising! If you want to make sure you have the best lead generator during INBOUND this is the party to sponsor.
Contact me to sponsor on Slack, or via email
@channel We're going to be putting on SaaS Connect Cocktails During SaaStr Annual this month! September 14th 5-8PM | SF BAY AREA
We've got AppBind, Crossbeam, PartnerStack, Salesforce, Zomentum, and Impact as confirmed co-sponsors, but we still have a few spots left! We're expecting 300+ attendees this year! Sponsors get the full list before and after the event. Book in meetings before you even get there! Reach out to me to sponsor on Slack, or via email
September 14th 5-8PM | SF BAY AREA
We've got AppBind, Crossbeam, PartnerStack, Salesforce, Zomentum, and Impact as confirmed co-sponsors, but we still have a few spots left! We're expecting 300+ attendees this year! Sponsors get the full list before and after the event. Book in meetings before you even get there! Reach out to me to sponsor on Slack, or via email
@channel are you going to be at INBOUND next week? We need a couple of volunteers for the Agency Connect Cocktail event on Wednesday! This event is primarily for agencies, but CSA volunteers can enjoy the free drinks, snacks, and networking as well Reach out to me on Slack to volunteer
We need a couple of volunteers for the Agency Connect Cocktail event on Wednesday! This event is primarily for agencies, but CSA volunteers can enjoy the free drinks, snacks, and networking as well Reach out to me on Slack to volunteer
@channel Heading to SaaStr next week? Along with our incredible sponsors, we're putting on SaaS Connect Cocktails! If you're looking to make connections while at SaaStr this is the best room in town to do it! Huge thanks to Appbind Crossbeam, PartnerStack, Salesforce, Zomentum, Impact, and WorkSpan for hosting!
Register here: https://www.eventbrite.ca/e/saas-connect-cocktails-during-saastr-annual-2022-tickets-410669933827
Along with our incredible sponsors, we're putting on SaaS Connect Cocktails! If you're looking to make connections while at SaaStr this is the best room in town to do it! Huge thanks to Appbind Crossbeam, PartnerStack, Salesforce, Zomentum, Impact, and WorkSpan for hosting!
Register here: https://www.eventbrite.ca/e/saas-connect-cocktails-during-saastr-annual-2022-tickets-410669933827
@channel WHAT'S UP THIS WEEK?
Future-proof Your Business With Partner Ecosystems In this weeks SaaS Connect 1:1, PartnerStack’s Bryn Jones and Tyler Calder explore how and why partner ecosystems can operate and thrive for your B2B SaaS business leading into the new year. As a co-founder and CMO, with a mission to change the way the world sells software, they’ll walk us through an anti-fragile growth strategy that’ll help future-proof your business for 2023.
They will discuss issues like: • What you need to launch an ecosystem • What you need to successfully integrate into an ecosystem • How to judge if an ecosystem is right for your company REGISTER TODAY https://us02web.zoom.us/webinar/register/WN_b0JjXVsVTIWtVlG38DAjIQ
Future-proof Your Business With Partner Ecosystems In this weeks SaaS Connect 1:1, PartnerStack’s Bryn Jones and Tyler Calder explore how and why partner ecosystems can operate and thrive for your B2B SaaS business leading into the new year. As a co-founder and CMO, with a mission to change the way the world sells software, they’ll walk us through an anti-fragile growth strategy that’ll help future-proof your business for 2023.
They will discuss issues like: • What you need to launch an ecosystem • What you need to successfully integrate into an ecosystem • How to judge if an ecosystem is right for your company REGISTER TODAY https://us02web.zoom.us/webinar/register/WN_b0JjXVsVTIWtVlG38DAjIQ
@channel We've got ONE more spot left to sponsor SaaS Connect Cocktails during SaaStr . Looking to get in front of 300+ B2B SaaS leaders, meet other SaaS companies, network, and create partnerships? This is the best room to do it! Sponsors get the attendee list before, and after the event. Reach out to me on Slack or email to grab the last spot.
. Looking to get in front of 300+ B2B SaaS leaders, meet other SaaS companies, network, and create partnerships? This is the best room to do it! Sponsors get the attendee list before, and after the event. Reach out to me on Slack or email to grab the last spot.
@channel TOMORROW!
Future-proof Your Business With Partner Ecosystems In this weeks SaaS Connect 1:1, PartnerStack’s Bryn Jones and Tyler Calder explore how and why partner ecosystems can operate and thrive for your B2B SaaS business leading into the new year. As a co-founder and CMO, with a mission to change the way the world sells software, they’ll walk us through an anti-fragile growth strategy that’ll help future-proof your business for 2023.
They will discuss issues like: • What you need to launch an ecosystem • What you need to successfully integrate into an ecosystem • How to judge if an ecosystem is right for your company REGISTER TODAY https://us02web.zoom.us/webinar/register/WN_b0JjXVsVTIWtVlG38DAjIQ
Future-proof Your Business With Partner Ecosystems In this weeks SaaS Connect 1:1, PartnerStack’s Bryn Jones and Tyler Calder explore how and why partner ecosystems can operate and thrive for your B2B SaaS business leading into the new year. As a co-founder and CMO, with a mission to change the way the world sells software, they’ll walk us through an anti-fragile growth strategy that’ll help future-proof your business for 2023.
They will discuss issues like: • What you need to launch an ecosystem • What you need to successfully integrate into an ecosystem • How to judge if an ecosystem is right for your company REGISTER TODAY https://us02web.zoom.us/webinar/register/WN_b0JjXVsVTIWtVlG38DAjIQ
TODAY!! 10 AM PT Don't miss this SaaS Connect 1:1!
Future-proof Your Business With Partner Ecosystems In this weeks SaaS Connect 1:1, PartnerStack’s Bryn Jones and Tyler Calder explore how and why partner ecosystems can operate and thrive for your B2B SaaS business leading into the new year. As a co-founder and CMO, with a mission to change the way the world sells software, they’ll walk us through an anti-fragile growth strategy that’ll help future-proof your business for 2023.
They will discuss issues like: • What you need to launch an ecosystem • What you need to successfully integrate into an ecosystem • How to judge if an ecosystem is right for your company REGISTER TODAY https://us02web.zoom.us/webinar/register/WN_b0JjXVsVTIWtVlG38DAjIQ
Don't miss this SaaS Connect 1:1!
Future-proof Your Business With Partner Ecosystems In this weeks SaaS Connect 1:1, PartnerStack’s Bryn Jones and Tyler Calder explore how and why partner ecosystems can operate and thrive for your B2B SaaS business leading into the new year. As a co-founder and CMO, with a mission to change the way the world sells software, they’ll walk us through an anti-fragile growth strategy that’ll help future-proof your business for 2023.
They will discuss issues like: • What you need to launch an ecosystem • What you need to successfully integrate into an ecosystem • How to judge if an ecosystem is right for your company REGISTER TODAY https://us02web.zoom.us/webinar/register/WN_b0JjXVsVTIWtVlG38DAjIQ
@channel you still have an hour to register Don't miss this SaaS Connect 1:1!
Future-proof Your Business With Partner Ecosystems In this weeks SaaS Connect 1:1, PartnerStack’s Bryn Jones and Tyler Calder explore how and why partner ecosystems can operate and thrive for your B2B SaaS business leading into the new year. As a co-founder and CMO, with a mission to change the way the world sells software, they’ll walk us through an anti-fragile growth strategy that’ll help future-proof your business for 2023.
They will discuss issues like: • What you need to launch an ecosystem • What you need to successfully integrate into an ecosystem • How to judge if an ecosystem is right for your company REGISTER TODAY https://us02web.zoom.us/webinar/register/WN_b0JjXVsVTIWtVlG38DAjIQ
Don't miss this SaaS Connect 1:1!
Future-proof Your Business With Partner Ecosystems In this weeks SaaS Connect 1:1, PartnerStack’s Bryn Jones and Tyler Calder explore how and why partner ecosystems can operate and thrive for your B2B SaaS business leading into the new year. As a co-founder and CMO, with a mission to change the way the world sells software, they’ll walk us through an anti-fragile growth strategy that’ll help future-proof your business for 2023.
They will discuss issues like: • What you need to launch an ecosystem • What you need to successfully integrate into an ecosystem • How to judge if an ecosystem is right for your company REGISTER TODAY https://us02web.zoom.us/webinar/register/WN_b0JjXVsVTIWtVlG38DAjIQ
On now Future-proof Your Business With Partner Ecosystems
In this weeks SaaS Connect 1:1, PartnerStack’s Bryn Jones and Tyler Calder explore how and why partner ecosystems can operate and thrive for your B2B SaaS business leading into the new year. As a co-founder and CMO, with a mission to change the way the world sells software, they’ll walk us through an anti-fragile growth strategy that’ll help future-proof your business for 2023.
They will discuss issues like: • What you need to launch an ecosystem • What you need to successfully integrate into an ecosystem • How to judge if an ecosystem is right for your company Hop in
https://us02web.zoom.us/webinar/register/WN_b0JjXVsVTIWtVlG38DAjIQ
Future-proof Your Business With Partner Ecosystems
In this weeks SaaS Connect 1:1, PartnerStack’s Bryn Jones and Tyler Calder explore how and why partner ecosystems can operate and thrive for your B2B SaaS business leading into the new year. As a co-founder and CMO, with a mission to change the way the world sells software, they’ll walk us through an anti-fragile growth strategy that’ll help future-proof your business for 2023.
They will discuss issues like: • What you need to launch an ecosystem • What you need to successfully integrate into an ecosystem • How to judge if an ecosystem is right for your company Hop in
https://us02web.zoom.us/webinar/register/WN_b0JjXVsVTIWtVlG38DAjIQ
@channel Don't forget to join us during SaaStr next week! On Tuesday, Sept 13th, along with our incredible sponsors, we're putting on SaaS Connect Cocktails! If you're looking to make connections while at SaaStr this is the best room in town to do it! Huge thanks to AppBind, Crossbeam, PartnerStack, Salesforce, Zomentum, Impact, WorkSpan, and Cloudeagle for hosting!
Register here: https://www.eventbrite.ca/e/saas-connect-cocktails-during-saastr-annual-2022-tickets-410669933827
On Tuesday, Sept 13th, along with our incredible sponsors, we're putting on SaaS Connect Cocktails! If you're looking to make connections while at SaaStr this is the best room in town to do it! Huge thanks to AppBind, Crossbeam, PartnerStack, Salesforce, Zomentum, Impact, WorkSpan, and Cloudeagle for hosting!
Register here: https://www.eventbrite.ca/e/saas-connect-cocktails-during-saastr-annual-2022-tickets-410669933827
Don't forget if you're at SaaStr this week to register for SaaS Connect Cocktails! Tonight 5-8PM.
https://www.eventbrite.ca/e/saas-connect-cocktails-during-saastr-annual-2022-tickets-410669933827
https://www.eventbrite.ca/e/saas-connect-cocktails-during-saastr-annual-2022-tickets-410669933827
In .5 an hour! Don't forget if you're at SaaStr this week to register for SaaS Connect Cocktails! Tonight 5-8PM.
https://www.eventbrite.ca/e/saas-connect-cocktails-during-saastr-annual-2022-tickets-410669933827
https://www.eventbrite.ca/e/saas-connect-cocktails-during-saastr-annual-2022-tickets-410669933827
I know it’s last minute, but we are speaking today on how to set up your marketing plans for 2023. Join us - it will be fun, I promise https://www.crowdcast.io/c/2023planning
https://www.crowdcast.io/c/2023planning
Hi Friends Join Jennifer Rhima, Director of Partnerships at Apollo.io tomorrow Tuesday, Sept 20 at 2 pm EST in another episode of Confessions of Partner Leaders! Jennifer will share her secrets on what it takes to lay the foundation for a sustainable partnership program.
Save your seat before it’s gone https://hubs.la/Q01mFTNH0
Join Jennifer Rhima, Director of Partnerships at Apollo.io tomorrow Tuesday, Sept 20 at 2 pm EST in another episode of Confessions of Partner Leaders! Jennifer will share her secrets on what it takes to lay the foundation for a sustainable partnership program.
Save your seat before it’s gone https://hubs.la/Q01mFTNH0
Hey everyone - With companies in the midst of planning for 2023, we are looking for podcast guests who manage partner programs discuss all things about EOY planning. Some topics could be: what it's like to analyze the previous year, forecast for 2023, make a business case for budget, and get approval from execs. If you're interested or know someone who is please book a 15 min pre-interview with me here https://calendly.com/toribarlow/15min-1
@channel Looking to up your game in partnerships? 
Become a Certified Partnerships Professional With Firneo.
CSA members have early access to join the 8-week certification program that teaches you the playbook for creating game-changing partnerships. CSA Members get early access to a special offer of TWO extra peer Mastermind sessions. Apply before September 28th to claim them!
Partnerships isn't a job that you studied in school. It's a role that you "fell into" and you've been figuring things out as you go along. Even your boss doesn't understand what you do - but your CEO wants results now. What if you could cut years off of your learning curve and confidently build strategic partnerships that accelerate the growth of your company — and your career? During the 8-week program, you'll learn: • frameworks and tactics to help you excel • how to secure resources from internal stakeholders, structure and negotiate winning deals • how to launch & manage partner relationships that will have a transformational impact on your company's growth trajectory. https://courses.firneo.com/certification?via=csa
Become a Certified Partnerships Professional With Firneo.
CSA members have early access to join the 8-week certification program that teaches you the playbook for creating game-changing partnerships. CSA Members get early access to a special offer of TWO extra peer Mastermind sessions. Apply before September 28th to claim them!
Partnerships isn't a job that you studied in school. It's a role that you "fell into" and you've been figuring things out as you go along. Even your boss doesn't understand what you do - but your CEO wants results now. What if you could cut years off of your learning curve and confidently build strategic partnerships that accelerate the growth of your company — and your career? During the 8-week program, you'll learn: • frameworks and tactics to help you excel • how to secure resources from internal stakeholders, structure and negotiate winning deals • how to launch & manage partner relationships that will have a transformational impact on your company's growth trajectory. https://courses.firneo.com/certification?via=csa
@channel don't forget we have a meeting happening in Toronto next month
CSA Meetup happening in Toronto!
Join us for a happy hour, and connect with your fellow members Thursday, Oct 6th 6-9PM! We know it can be hard to connect with each other city to city, that’s why CSA is looking to plan more meetups to get you guys face to face! Join us in Toronto this fall to connect with members, have a bite, and a drink on us!
Huge thank you to PartnerStack for helping us make this happen! https://www.eventbrite.ca/e/csa-meetup-in-toronto-tickets-418980480897
CSA Meetup happening in Toronto!
Join us for a happy hour, and connect with your fellow members Thursday, Oct 6th 6-9PM! We know it can be hard to connect with each other city to city, that’s why CSA is looking to plan more meetups to get you guys face to face! Join us in Toronto this fall to connect with members, have a bite, and a drink on us!
Huge thank you to PartnerStack for helping us make this happen! https://www.eventbrite.ca/e/csa-meetup-in-toronto-tickets-418980480897
Hi team, I am so excited to share with you the incredible funding news we at Remofirst shared this week!
Please find the article here: https://www.businesswire.com/news/home/20220921005220/en/Remofirst-Comes-out-of-Stealth[…].1-Million-Fundraise-to-Fix-Payroll-for-Remote-First-Teams
Please find the article here: https://www.businesswire.com/news/home/20220921005220/en/Remofirst-Comes-out-of-Stealth[…].1-Million-Fundraise-to-Fix-Payroll-for-Remote-First-Teams
@channel WHAT'S ON NEXT WEEK?
How to build co-marketing partnerships through podcasting
In this SaaS Connect 1:1, Content Allies @Jake Jorgovan, and Lindsey Ward, Managing Director of CSA discuss the benefits of leveraging podcasting to build co-marketing partnerships.
Jake has helped B2B enterprise & SMB companies navigate the rapidly changing world of B2B podcasting. In total, his team has published 2,000+ podcast episodes for clients such as Meta, Siemens Energy, Alibaba.com, Gusto, Ironclad, Tonkean, Stampli, and more.
They will discuss issues like: - Why podcasting is one of the fastest growing mediums. - What you need to launch a successful podcast - How to create a successful co-marketing partnerships through your podcast - What is the process? - How do you define success? - Distribute, and repurpose it on both sides?
REGISTER HERE
https://us02web.zoom.us/webinar/register/WN_g2xxld8wScWAzZPrAes_nQ
How to build co-marketing partnerships through podcasting
In this SaaS Connect 1:1, Content Allies @Jake Jorgovan, and Lindsey Ward, Managing Director of CSA discuss the benefits of leveraging podcasting to build co-marketing partnerships.
Jake has helped B2B enterprise & SMB companies navigate the rapidly changing world of B2B podcasting. In total, his team has published 2,000+ podcast episodes for clients such as Meta, Siemens Energy, Alibaba.com, Gusto, Ironclad, Tonkean, Stampli, and more.
They will discuss issues like: - Why podcasting is one of the fastest growing mediums. - What you need to launch a successful podcast - How to create a successful co-marketing partnerships through your podcast - What is the process? - How do you define success? - Distribute, and repurpose it on both sides?
REGISTER HERE
https://us02web.zoom.us/webinar/register/WN_g2xxld8wScWAzZPrAes_nQ
@channel WHAT'S ON THIS WEEK?
How to build co-marketing partnerships through podcasting!
In this SaaS Connect 1:1, Content Allies @Jake Jorgovan, and Lindsey Ward, Managing Director of CSA discuss the benefits of leveraging podcasting to build co-marketing partnerships.
Jake has helped B2B enterprise & SMB companies navigate the rapidly changing world of B2B podcasting. In total, his team has published 2,000+ podcast episodes for clients such as Meta, Siemens Energy, Alibaba.com, Gusto, Ironclad, Tonkean, Stampli, and more.
They will discuss issues like: - Why podcasting is one of the fastest growing mediums. - What you need to launch a successful podcast - How to create a successful co-marketing partnerships through your podcast - What is the process? - How do you define success? - Distribute, and repurpose it on both sides?
REGISTER HERE
https://us02web.zoom.us/webinar/register/WN_g2xxld8wScWAzZPrAes_nQ
How to build co-marketing partnerships through podcasting!
In this SaaS Connect 1:1, Content Allies @Jake Jorgovan, and Lindsey Ward, Managing Director of CSA discuss the benefits of leveraging podcasting to build co-marketing partnerships.
Jake has helped B2B enterprise & SMB companies navigate the rapidly changing world of B2B podcasting. In total, his team has published 2,000+ podcast episodes for clients such as Meta, Siemens Energy, Alibaba.com, Gusto, Ironclad, Tonkean, Stampli, and more.
They will discuss issues like: - Why podcasting is one of the fastest growing mediums. - What you need to launch a successful podcast - How to create a successful co-marketing partnerships through your podcast - What is the process? - How do you define success? - Distribute, and repurpose it on both sides?
REGISTER HERE
https://us02web.zoom.us/webinar/register/WN_g2xxld8wScWAzZPrAes_nQ
Don't forget to register for our Toronto meetup! CSA + PartnerStack are hosting a meeting in Toronto October 6th! Come see your peers, and grab a bite and a drink! https://www.eventbrite.ca/e/csa-meetup-in-toronto-tickets-418980480897
@channel TODAY
How to build co-marketing partnerships through podcasting!
In this SaaS Connect 1:1, Content Allies @Jake Jorgovan, and Lindsey Ward, Managing Director of CSA discuss the benefits of leveraging podcasting to build co-marketing partnerships.
Podcasting is changing the way we connect with businesses. Even a few years ago the approach looked very different. The goal was to reach individuals, and connect 1 to 1. Downloads were the game. Now in order to really reach businesses we need to change our approach to podcast from a B2B perspective, and drive long-lasting value.
Jake has helped B2B enterprise & SMB companies navigate the rapidly changing world of B2B podcasting. In total, his team has published 2,000+ podcast episodes for clients such as Meta, Siemens Energy, Alibaba.com, Gusto, Ironclad, Tonkean, Stampli, and more.
They will discuss issues like: - How do we think about podcasting from a B2B standpoint? - Why podcasting is one of the fastest growing mediums. - What you need to launch a successful podcast - How to create a successful co-marketing partnerships through your podcast - What is the process? - How do you define success? - Distribute, and repurpose it on both sides?
REGISTER HERE
https://us02web.zoom.us/webinar/register/WN_g2xxld8wScWAzZPrAes_nQ
How to build co-marketing partnerships through podcasting!
In this SaaS Connect 1:1, Content Allies @Jake Jorgovan, and Lindsey Ward, Managing Director of CSA discuss the benefits of leveraging podcasting to build co-marketing partnerships.
Podcasting is changing the way we connect with businesses. Even a few years ago the approach looked very different. The goal was to reach individuals, and connect 1 to 1. Downloads were the game. Now in order to really reach businesses we need to change our approach to podcast from a B2B perspective, and drive long-lasting value.
Jake has helped B2B enterprise & SMB companies navigate the rapidly changing world of B2B podcasting. In total, his team has published 2,000+ podcast episodes for clients such as Meta, Siemens Energy, Alibaba.com, Gusto, Ironclad, Tonkean, Stampli, and more.
They will discuss issues like: - How do we think about podcasting from a B2B standpoint? - Why podcasting is one of the fastest growing mediums. - What you need to launch a successful podcast - How to create a successful co-marketing partnerships through your podcast - What is the process? - How do you define success? - Distribute, and repurpose it on both sides?
REGISTER HERE
https://us02web.zoom.us/webinar/register/WN_g2xxld8wScWAzZPrAes_nQ
@channel Heading to SaaStock in Dublin this year?
October 18th during the conference, CSA will be putting on a cocktail party for all of our partnership leaders to meet, and network while grabbing a drink, and a bite!
This is the BEST way to accelerate your ROI during SaaStock. Sponsors get the attendee list before, and after the event, so you can made the best connections possible.
Email, or send me a message on Slack for more information!
October 18th during the conference, CSA will be putting on a cocktail party for all of our partnership leaders to meet, and network while grabbing a drink, and a bite!
This is the BEST way to accelerate your ROI during SaaStock. Sponsors get the attendee list before, and after the event, so you can made the best connections possible.
@channel If you're in the Toronto area don't forget to register for our meetup! CSA + PartnerStack are hosting a meeting in Toronto October 6th! Come see your peers, and grab a bite and a drink! https://www.eventbrite.ca/e/csa-meetup-in-toronto-tickets-418980480897
If you're in the Toronto area don't forget to register for our meetup! CSA + PartnerStack are hosting a meeting in Toronto October 6th! Come see your peers, and grab a bite and a drink! https://www.eventbrite.ca/e/csa-meetup-in-toronto-tickets-418980480897
@channel NEXT WEEK! October 6th | 10AM PT
How To Create a Path To Impactful Partnerships.
Partnerships could be called the new kid on the block. We’ve only seen this development in business propel itself in the last 10 year’s. So it’s no surprise that we’re still fine-tuning the process. For most of us, there were no courses in school to learn partnerships, or a process to follow.
In fact, the idea of what partnerships means varies so drastically from company to company that it can be hard to nail down training for partner teams, KPIs, and a defined path to success.
However, the key principals of creating partnerships’ actually remain more or less the same from role to role, and company to company.
In this episode of SaaS Connect Lindsey Ward, MD of CSA will be joined by @Scott Pollack Pollack, the co-founder & CEO of Firneo a learning community for the next generation of Partnerships, Ecosystems, and Business Development leaders.
They’ll dig into:
•Why there is a lack of education for partners
• How to grow partnerships through education
• The key principals of creating partnerships
• Value alignment framework for partnerships
• + more!
https://us02web.zoom.us/webinar/register/WN_JudIWW9CQBaCeSivFdQbUA
How To Create a Path To Impactful Partnerships.
Partnerships could be called the new kid on the block. We’ve only seen this development in business propel itself in the last 10 year’s. So it’s no surprise that we’re still fine-tuning the process. For most of us, there were no courses in school to learn partnerships, or a process to follow.
In fact, the idea of what partnerships means varies so drastically from company to company that it can be hard to nail down training for partner teams, KPIs, and a defined path to success.
However, the key principals of creating partnerships’ actually remain more or less the same from role to role, and company to company.
In this episode of SaaS Connect Lindsey Ward, MD of CSA will be joined by @Scott Pollack Pollack, the co-founder & CEO of Firneo a learning community for the next generation of Partnerships, Ecosystems, and Business Development leaders.
They’ll dig into:
•
Why there is a lack of education for partners
• How to grow partnerships through education
• The key principals of creating partnerships
• Value alignment framework for partnerships
• + more!
https://us02web.zoom.us/webinar/register/WN_JudIWW9CQBaCeSivFdQbUA
@channel THIS THURSDAY! October 6th | 10AM PT
How To Create a Path To Impactful Partnerships.
Partnerships could be called the new kid on the block. We’ve only seen this development in business propel itself in the last 10 year’s. So it’s no surprise that we’re still fine-tuning the process. For most of us, there were no courses in school to learn partnerships, or a process to follow.
In fact, the idea of what partnerships means varies so drastically from company to company that it can be hard to nail down training for partner teams, KPIs, and a defined path to success.
However, the key principals of creating partnerships’ actually remain more or less the same from role to role, and company to company.
In this episode of SaaS Connect Lindsey Ward, MD of CSA will be joined by @Scott Pollack Pollack, the co-founder & CEO of Firneo a learning community for the next generation of Partnerships, Ecosystems, and Business Development leaders.
They’ll dig into:
•Why there is a lack of education for partners
• How to grow partnerships through education
• The key principals of creating partnerships
• Value alignment framework for partnerships
• + more!
https://us02web.zoom.us/webinar/register/WN_JudIWW9CQBaCeSivFdQbUA
How To Create a Path To Impactful Partnerships.
Partnerships could be called the new kid on the block. We’ve only seen this development in business propel itself in the last 10 year’s. So it’s no surprise that we’re still fine-tuning the process. For most of us, there were no courses in school to learn partnerships, or a process to follow.
In fact, the idea of what partnerships means varies so drastically from company to company that it can be hard to nail down training for partner teams, KPIs, and a defined path to success.
However, the key principals of creating partnerships’ actually remain more or less the same from role to role, and company to company.
In this episode of SaaS Connect Lindsey Ward, MD of CSA will be joined by @Scott Pollack Pollack, the co-founder & CEO of Firneo a learning community for the next generation of Partnerships, Ecosystems, and Business Development leaders.
They’ll dig into:
•
Why there is a lack of education for partners
• How to grow partnerships through education
• The key principals of creating partnerships
• Value alignment framework for partnerships
• + more!
https://us02web.zoom.us/webinar/register/WN_JudIWW9CQBaCeSivFdQbUA
@channel don't forgot! If you're in the area to join us for a Toronto meetup! Thursday 6-9PM. Register for free here : https://www.eventbrite.ca/e/csa-meetup-in-toronto-tickets-418980480897
: https://www.eventbrite.ca/e/csa-meetup-in-toronto-tickets-418980480897
Hello everyone
+> Would you guys be interested to learn about: "How to start expanding your business in Asia Pacific" (more specifically Singapore and Australia)
I'm thinking to do a webinar on this with J2Group.
Let me know what you think
+> Would you guys be interested to learn about: "How to start expanding your business in Asia Pacific" (more specifically Singapore and Australia)
I'm thinking to do a webinar on this with J2Group.
Let me know what you think
@channel Where y’all going to this quarter? CSA is busy, busy, busy. Add to our list of partnership gatherings here.
• Oct 6. Toronto. SaaS Connect meetup. (I’m going) https://www.eventbrite.ca/e/csa-meetup-in-toronto-tickets-418980480897 • Oct 11-13. Chicago. B2SMBi Global in Chicago is partnership catnip for those in the SMB SaaS market. (I’m going) https://b2smbi.com/best2smb-global-conference-2022/#hotels • Oct 17-19. Dublin. SaaStock, Europe’s #1 SaaS conference. CSA members get 50% off because we SaaStock. (Lindsey is going) https://ti.to/saastock/saastock-2022/discount/CSA-50
• Oct 24. New York. Agency Connect cocktails. (I’m organizing.) Marketing to agencies? As always, chip in and split costs to reach marketing agencies in New York; DM me)
• Oct 18. New York. Partnership networking night (@Antoine Moreau is organizing) https://www.eventbrite.com/e/nyc-networking-night-for-partnership-professionals-tickets-407021160247
• Oct 24. Las Vegas. Money 20/20 — Game night at Redtail. (Jacquelin Millen organizing) https://www.eventbrite.com/e/money2020-2022-game-night-at-redtail-tickets-410142726937?aff=finix
• Nov 17. London. SaaS Connect London. @Lindsey Ward {CSA Managing Director} and Allbound is organizing.
• Nov 17. (virtual, Ukraine) Uncode.live, a 2000 person no-code developer conference and fundraiser for Ukrainian relief. Sponsors welcome for a good cause and for great results. (I’m organizing.) https://uncode.live/partner
• Oct 6. Toronto. SaaS Connect meetup. (I’m going) https://www.eventbrite.ca/e/csa-meetup-in-toronto-tickets-418980480897 • Oct 11-13. Chicago. B2SMBi Global in Chicago is partnership catnip for those in the SMB SaaS market. (I’m going) https://b2smbi.com/best2smb-global-conference-2022/#hotels • Oct 17-19. Dublin. SaaStock, Europe’s #1 SaaS conference. CSA members get 50% off because we
SaaStock. (Lindsey is going) https://ti.to/saastock/saastock-2022/discount/CSA-50
• Oct 24. New York. Agency Connect cocktails. (I’m organizing.) Marketing to agencies? As always, chip in and split costs to reach marketing agencies in New York; DM me)
• Oct 18. New York. Partnership networking night (@Antoine Moreau is organizing) https://www.eventbrite.com/e/nyc-networking-night-for-partnership-professionals-tickets-407021160247
• Oct 24. Las Vegas. Money 20/20 — Game night at Redtail. (Jacquelin Millen organizing) https://www.eventbrite.com/e/money2020-2022-game-night-at-redtail-tickets-410142726937?aff=finix
• Nov 17. London. SaaS Connect London. @Lindsey Ward {CSA Managing Director} and Allbound is organizing.
• Nov 17. (virtual, Ukraine) Uncode.live, a 2000 person no-code developer conference and fundraiser for Ukrainian relief. Sponsors welcome for a good cause and for great results. (I’m organizing.) https://uncode.live/partner
TOMORROW! | 10AM PT
How To Create a Path To Impactful Partnerships.
Partnerships could be called the new kid on the block. We’ve only seen this development in business propel itself in the last 10 year’s. So it’s no surprise that we’re still fine-tuning the process. For most of us, there were no courses in school to learn partnerships, or a process to follow.
In fact, the idea of what partnerships means varies so drastically from company to company that it can be hard to nail down training for partner teams, KPIs, and a defined path to success.
However, the key principals of creating partnerships’ actually remain more or less the same from role to role, and company to company.
In this episode of SaaS Connect Lindsey Ward, MD of CSA will be joined by @Scott Pollack, the co-founder & CEO of Firneo a learning community for the next generation of Partnerships, Ecosystems, and Business Development leaders.
They’ll dig into:
•Why there is a lack of education for partners
• How to grow partnerships through education
• The key principals of creating partnerships
• Value alignment framework for partnerships
• + more!
https://us02web.zoom.us/webinar/register/WN_JudIWW9CQBaCeSivFdQbUA
How To Create a Path To Impactful Partnerships.
Partnerships could be called the new kid on the block. We’ve only seen this development in business propel itself in the last 10 year’s. So it’s no surprise that we’re still fine-tuning the process. For most of us, there were no courses in school to learn partnerships, or a process to follow.
In fact, the idea of what partnerships means varies so drastically from company to company that it can be hard to nail down training for partner teams, KPIs, and a defined path to success.
However, the key principals of creating partnerships’ actually remain more or less the same from role to role, and company to company.
In this episode of SaaS Connect Lindsey Ward, MD of CSA will be joined by @Scott Pollack, the co-founder & CEO of Firneo a learning community for the next generation of Partnerships, Ecosystems, and Business Development leaders.
They’ll dig into:
•
Why there is a lack of education for partners
• How to grow partnerships through education
• The key principals of creating partnerships
• Value alignment framework for partnerships
• + more!
https://us02web.zoom.us/webinar/register/WN_JudIWW9CQBaCeSivFdQbUA
There's still time to register for today's SaaS Connect 1:1! | 10AM PT
How To Create a Path To Impactful Partnerships.
Partnerships could be called the new kid on the block. We’ve only seen this development in business propel itself in the last 10 year’s. So it’s no surprise that we’re still fine-tuning the process. For most of us, there were no courses in school to learn partnerships, or a process to follow.
In fact, the idea of what partnerships means varies so drastically from company to company that it can be hard to nail down training for partner teams, KPIs, and a defined path to success.
However, the key principals of creating partnerships’ actually remain more or less the same from role to role, and company to company.
In this episode of SaaS Connect Lindsey Ward, MD of CSA will be joined by @Scott Pollack, the co-founder & CEO of Firneo a learning community for the next generation of Partnerships, Ecosystems, and Business Development leaders.
They’ll dig into:
•Why there is a lack of education for partners
• How to grow partnerships through education
• The key principals of creating partnerships
• Value alignment framework for partnerships
• + more!
https://us02web.zoom.us/webinar/register/WN_JudIWW9CQBaCeSivFdQbUA
How To Create a Path To Impactful Partnerships.
Partnerships could be called the new kid on the block. We’ve only seen this development in business propel itself in the last 10 year’s. So it’s no surprise that we’re still fine-tuning the process. For most of us, there were no courses in school to learn partnerships, or a process to follow.
In fact, the idea of what partnerships means varies so drastically from company to company that it can be hard to nail down training for partner teams, KPIs, and a defined path to success.
However, the key principals of creating partnerships’ actually remain more or less the same from role to role, and company to company.
In this episode of SaaS Connect Lindsey Ward, MD of CSA will be joined by @Scott Pollack, the co-founder & CEO of Firneo a learning community for the next generation of Partnerships, Ecosystems, and Business Development leaders.
They’ll dig into:
•
Why there is a lack of education for partners
• How to grow partnerships through education
• The key principals of creating partnerships
• Value alignment framework for partnerships
• + more!
https://us02web.zoom.us/webinar/register/WN_JudIWW9CQBaCeSivFdQbUA
@channel Starting Now!!
How To Create a Path To Impactful Partnerships.
Partnerships could be called the new kid on the block. We’ve only seen this development in business propel itself in the last 10 year’s. So it’s no surprise that we’re still fine-tuning the process. For most of us, there were no courses in school to learn partnerships, or a process to follow.
In fact, the idea of what partnerships means varies so drastically from company to company that it can be hard to nail down training for partner teams, KPIs, and a defined path to success.
However, the key principals of creating partnerships’ actually remain more or less the same from role to role, and company to company.
In this episode of SaaS Connect Lindsey Ward, MD of CSA will be joined by @Scott Pollack, the co-founder & CEO of Firneo a learning community for the next generation of Partnerships, Ecosystems, and Business Development leaders.
They’ll dig into:
•Why there is a lack of education for partners
• How to grow partnerships through education
• The key principals of creating partnerships
• Value alignment framework for partnerships
• + more!
https://us02web.zoom.us/webinar/register/WN_JudIWW9CQBaCeSivFdQbUA
How To Create a Path To Impactful Partnerships.
Partnerships could be called the new kid on the block. We’ve only seen this development in business propel itself in the last 10 year’s. So it’s no surprise that we’re still fine-tuning the process. For most of us, there were no courses in school to learn partnerships, or a process to follow.
In fact, the idea of what partnerships means varies so drastically from company to company that it can be hard to nail down training for partner teams, KPIs, and a defined path to success.
However, the key principals of creating partnerships’ actually remain more or less the same from role to role, and company to company.
In this episode of SaaS Connect Lindsey Ward, MD of CSA will be joined by @Scott Pollack, the co-founder & CEO of Firneo a learning community for the next generation of Partnerships, Ecosystems, and Business Development leaders.
They’ll dig into:
•
Why there is a lack of education for partners
• How to grow partnerships through education
• The key principals of creating partnerships
• Value alignment framework for partnerships
• + more!
https://us02web.zoom.us/webinar/register/WN_JudIWW9CQBaCeSivFdQbUA
@channel Last chance to register for tonight's meetup If you're in the area to join us for a Toronto meetup! Tonight 6-9PM. Register for free here : https://www.eventbrite.ca/e/csa-meetup-in-toronto-tickets-418980480897
: https://www.eventbrite.ca/e/csa-meetup-in-toronto-tickets-418980480897
If you’re in the Toronto area, you should definitely go! I’ll be at the event.
Will I see you there?
^
@channel WHAT'S UP NEXT WEEK? Build a 100% Channel Sales Program in SaaS
Imagine every sale going through a partner. It’s not too good to be true if you set the right expectations upfront and follow through on them.
Join Swaroop Kolli, CEO & Founder of Pronto, as he interviews John McCabe, VP of Worldwide Channels & Alliances at SafeGuard Cyber. John will explain how he scaled channel partner programs to influence 100% of sales, ultimately increasing pipeline by 200% and cutting sales cycles in half.
He’ll share advice for strategizing, getting support, and producing results with limited resources.
They’ll discuss topics such as: • The key steps you should take to reach 100% indirect sales • What to expect and look out for along the way: • The 3 biggest ways that an entirely channel approach benefits sales • How to get sales teams and senior executives to understand and value partnerships • + MORE! Register here
https://us02web.zoom.us/webinar/register/WN_0ulTjUsJSR-piPHN42bQQg
Imagine every sale going through a partner. It’s not too good to be true if you set the right expectations upfront and follow through on them.
Join Swaroop Kolli, CEO & Founder of Pronto, as he interviews John McCabe, VP of Worldwide Channels & Alliances at SafeGuard Cyber. John will explain how he scaled channel partner programs to influence 100% of sales, ultimately increasing pipeline by 200% and cutting sales cycles in half.
He’ll share advice for strategizing, getting support, and producing results with limited resources.
They’ll discuss topics such as: • The key steps you should take to reach 100% indirect sales • What to expect and look out for along the way: • The 3 biggest ways that an entirely channel approach benefits sales • How to get sales teams and senior executives to understand and value partnerships • + MORE! Register here
https://us02web.zoom.us/webinar/register/WN_0ulTjUsJSR-piPHN42bQQg
@channel WHAT'S UP THIS WEEK? Build a 100% Channel Sales Program in SaaS
Imagine every sale going through a partner. It’s not too good to be true if you set the right expectations upfront and follow through on them.
Join Swaroop Kolli, CEO & Founder of Pronto, as he interviews John McCabe, VP of Worldwide Channels & Alliances at SafeGuard Cyber. John will explain how he scaled channel partner programs to influence 100% of sales, ultimately increasing pipeline by 200% and cutting sales cycles in half.
He’ll share advice for strategizing, getting support, and producing results with limited resources.
They’ll discuss topics such as: • The key steps you should take to reach 100% indirect sales • What to expect and look out for along the way: • The 3 biggest ways that an entirely channel approach benefits sales • How to get sales teams and senior executives to understand and value partnerships • + MORE! Register here
https://us02web.zoom.us/webinar/register/WN_0ulTjUsJSR-piPHN42bQQg
Imagine every sale going through a partner. It’s not too good to be true if you set the right expectations upfront and follow through on them.
Join Swaroop Kolli, CEO & Founder of Pronto, as he interviews John McCabe, VP of Worldwide Channels & Alliances at SafeGuard Cyber. John will explain how he scaled channel partner programs to influence 100% of sales, ultimately increasing pipeline by 200% and cutting sales cycles in half.
He’ll share advice for strategizing, getting support, and producing results with limited resources.
They’ll discuss topics such as: • The key steps you should take to reach 100% indirect sales • What to expect and look out for along the way: • The 3 biggest ways that an entirely channel approach benefits sales • How to get sales teams and senior executives to understand and value partnerships • + MORE! Register here
https://us02web.zoom.us/webinar/register/WN_0ulTjUsJSR-piPHN42bQQg
@channel! SaaS Connect is going to the UK next month! Nov 17th We'll be holding a panel with partnership leaders, a session of roundtables after, and a happy hour to close us out!
Chip in with CSA to reach partner leaders in Europe email , or send me a dm for more details.
We'll be holding a panel with partnership leaders, a session of roundtables after, and a happy hour to close us out!
Chip in with CSA to reach partner leaders in Europe
email
@channel Don't Forget! Today 10AM PT.
Build a 100% Channel Sales Program in SaaS
Imagine every sale going through a partner. It’s not too good to be true if you set the right expectations upfront and follow through on them.
Join Swaroop Kolli, CEO & Founder of Pronto, as he interviews John McCabe, VP of Worldwide Channels & Alliances at SafeGuard Cyber. John will explain how he scaled channel partner programs to influence 100% of sales, ultimately increasing pipeline by 200% and cutting sales cycles in half.
He’ll share advice for strategizing, getting support, and producing results with limited resources.
They’ll discuss topics such as: • The key steps you should take to reach 100% indirect sales • What to expect and look out for along the way: • The 3 biggest ways that an entirely channel approach benefits sales • How to get sales teams and senior executives to understand and value partnerships • + MORE! Register here
https://us02web.zoom.us/webinar/register/WN_0ulTjUsJSR-piPHN42bQQg
Build a 100% Channel Sales Program in SaaS
Imagine every sale going through a partner. It’s not too good to be true if you set the right expectations upfront and follow through on them.
Join Swaroop Kolli, CEO & Founder of Pronto, as he interviews John McCabe, VP of Worldwide Channels & Alliances at SafeGuard Cyber. John will explain how he scaled channel partner programs to influence 100% of sales, ultimately increasing pipeline by 200% and cutting sales cycles in half.
He’ll share advice for strategizing, getting support, and producing results with limited resources.
They’ll discuss topics such as: • The key steps you should take to reach 100% indirect sales • What to expect and look out for along the way: • The 3 biggest ways that an entirely channel approach benefits sales • How to get sales teams and senior executives to understand and value partnerships • + MORE! Register here
https://us02web.zoom.us/webinar/register/WN_0ulTjUsJSR-piPHN42bQQg
Starting in 20 minutes!
@channel
Build a 100% Channel Sales Program in SaaS
Imagine every sale going through a partner. It’s not too good to be true if you set the right expectations upfront and follow through on them.
Join Swaroop Kolli, CEO & Founder of Pronto, as he interviews John McCabe, VP of Worldwide Channels & Alliances at SafeGuard Cyber. John will explain how he scaled channel partner programs to influence 100% of sales, ultimately increasing pipeline by 200% and cutting sales cycles in half.
He’ll share advice for strategizing, getting support, and producing results with limited resources.
They’ll discuss topics such as: • The key steps you should take to reach 100% indirect sales • What to expect and look out for along the way: • The 3 biggest ways that an entirely channel approach benefits sales • How to get sales teams and senior executives to understand and value partnerships • + MORE! Register here
https://us02web.zoom.us/webinar/register/WN_0ulTjUsJSR-piPHN42bQQg
@channel
Build a 100% Channel Sales Program in SaaS
Imagine every sale going through a partner. It’s not too good to be true if you set the right expectations upfront and follow through on them.
Join Swaroop Kolli, CEO & Founder of Pronto, as he interviews John McCabe, VP of Worldwide Channels & Alliances at SafeGuard Cyber. John will explain how he scaled channel partner programs to influence 100% of sales, ultimately increasing pipeline by 200% and cutting sales cycles in half.
He’ll share advice for strategizing, getting support, and producing results with limited resources.
They’ll discuss topics such as: • The key steps you should take to reach 100% indirect sales • What to expect and look out for along the way: • The 3 biggest ways that an entirely channel approach benefits sales • How to get sales teams and senior executives to understand and value partnerships • + MORE! Register here
https://us02web.zoom.us/webinar/register/WN_0ulTjUsJSR-piPHN42bQQg
@channel! SaaS Connect UK | Nov 17th is on! We're looking for panel, and Roundtable leaders! Apply here :https://8oggaw9yn2f.typeform.com/SaaSConnectUK
:https://8oggaw9yn2f.typeform.com/SaaSConnectUK
@channel WHAT'S ON NEXT WEEK? SaaS Connect Roundtables are back!
Fuel API Ecosystems With Data Products
Thursday, October 27th | 10AM PT In this dedicated hour join hosts @Allan Knabe CEO & Co-Founder | apiable.io, and Michael Leppitsch Head of Data Strategies and Alliances | Ascend.io, as they lead a discussion around supercharging API ecosystems with data products. Take part in the conversation, and connect with the top leaders in SaaS partnerships.
What's on topic? • How do you define an API ecosystem? • How to achieve business value through user journeys • Widgets/Connectors vs APIs (prebuilt vs bespoke)? • + more! https://us02web.zoom.us/meeting/register/tZUpcumhpj8oHNKKXXnClxJ7xgfidSmZig1V?mc_cid=dffe5ca7c5&mc_eid=41748e91e9
SaaS Connect Roundtables are back!
Fuel API Ecosystems With Data Products
Thursday, October 27th | 10AM PT In this dedicated hour join hosts @Allan Knabe CEO & Co-Founder | apiable.io, and Michael Leppitsch Head of Data Strategies and Alliances | Ascend.io, as they lead a discussion around supercharging API ecosystems with data products. Take part in the conversation, and connect with the top leaders in SaaS partnerships.
What's on topic? • How do you define an API ecosystem? • How to achieve business value through user journeys • Widgets/Connectors vs APIs (prebuilt vs bespoke)? • + more! https://us02web.zoom.us/meeting/register/tZUpcumhpj8oHNKKXXnClxJ7xgfidSmZig1V?mc_cid=dffe5ca7c5&mc_eid=41748e91e9
@channel SaaS Connect UK is November 17th!
What's on deck?? 3PM - Doors open!
3:30PM - We kick things off with our Partnership Panel Discussion
4:30PM- Brief intermission
4:45PM - Roundtables begin
5:45-9PM- Happy hour! 
Location: The Listing 27 Bush Ln, London EC4R 0AA, United Kingdom
Thank you to our Sponsors!: AppBind, Crossbeam, Salesforce, PartnerStack, Allbound, and Impact!
Register here! https://www.eventbrite.ca/e/saas-connect-uk-tickets-444011730037
What's on deck?? 3PM - Doors open!
3:30PM - We kick things off with our Partnership Panel Discussion
4:30PM- Brief intermission
4:45PM - Roundtables begin
5:45-9PM- Happy hour!
Location: The Listing 27 Bush Ln, London EC4R 0AA, United Kingdom
Thank you to our Sponsors!: AppBind, Crossbeam, Salesforce, PartnerStack, Allbound, and Impact!
Register here!
https://www.eventbrite.ca/e/saas-connect-uk-tickets-444011730037
@channel WHAT'S ON THIS WEEK? SaaS Connect Roundtables are back on Thursday!
Fuel API Ecosystems With Data Products
Thursday, October 27th | 10AM PT
In this dedicated hour join hosts @Allan Knabe CEO & Co-Founder | apiable.io, and @Michael Leppitsch Leppitsch Head of Data Strategies and Alliances | Ascend.io, as they lead a discussion around supercharging API ecosystems with data products. Take part in the conversation, and connect with the top leaders in SaaS partnerships.
What's on topic? • How do you define an API ecosystem? • How to achieve business value through user journeys • Widgets/Connectors vs APIs (prebuilt vs bespoke)? • + more! https://us02web.zoom.us/meeting/register/tZUpcumhpj8oHNKKXXnClxJ7xgfidSmZig1V?mc_cid=dffe5ca7c5&mc_eid=41748e91e9
SaaS Connect Roundtables are back on Thursday!
Fuel API Ecosystems With Data Products
Thursday, October 27th | 10AM PT
In this dedicated hour join hosts @Allan Knabe CEO & Co-Founder | apiable.io, and @Michael Leppitsch Leppitsch Head of Data Strategies and Alliances | Ascend.io, as they lead a discussion around supercharging API ecosystems with data products. Take part in the conversation, and connect with the top leaders in SaaS partnerships.
What's on topic? • How do you define an API ecosystem? • How to achieve business value through user journeys • Widgets/Connectors vs APIs (prebuilt vs bespoke)? • + more! https://us02web.zoom.us/meeting/register/tZUpcumhpj8oHNKKXXnClxJ7xgfidSmZig1V?mc_cid=dffe5ca7c5&mc_eid=41748e91e9
@channel Don't forget to register for our roundtable tomorrow!
Fuel API Ecosystems With Data Products
TOMORROW, October 27th | 10AM PT
In this dedicated hour join hosts @Allan Knabe CEO & Co-Founder | apiable.io, and @Michael Leppitsch Leppitsch Head of Data Strategies and Alliances | Ascend.io, as they lead a discussion around supercharging API ecosystems with data products. Take part in the conversation, and connect with the top leaders in SaaS partnerships.
What's on topic? • How do you define an API ecosystem? • How to achieve business value through user journeys • Widgets/Connectors vs APIs (prebuilt vs bespoke)? • + more! https://us02web.zoom.us/meeting/register/tZUpcumhpj8oHNKKXXnClxJ7xgfidSmZig1V?mc_cid=dffe5ca7c5&mc_eid=41748e91e9
Fuel API Ecosystems With Data Products
TOMORROW, October 27th | 10AM PT
In this dedicated hour join hosts @Allan Knabe CEO & Co-Founder | apiable.io, and @Michael Leppitsch Leppitsch Head of Data Strategies and Alliances | Ascend.io, as they lead a discussion around supercharging API ecosystems with data products. Take part in the conversation, and connect with the top leaders in SaaS partnerships.
What's on topic? • How do you define an API ecosystem? • How to achieve business value through user journeys • Widgets/Connectors vs APIs (prebuilt vs bespoke)? • + more! https://us02web.zoom.us/meeting/register/tZUpcumhpj8oHNKKXXnClxJ7xgfidSmZig1V?mc_cid=dffe5ca7c5&mc_eid=41748e91e9
Hi all, long time. Reposting from random. Anyone got a Partners mapping template they recommend, or are willing to share?
Trying to ramp up a partnerships program, figured I should start with value prop and revshare for each category of partners. Any advice appreciated!
@channel TODAY 10AM PT
Fuel API Ecosystems With Data Products
In this dedicated hour join hosts @Allan Knabe CEO & Co-Founder | apiable.io, and @Michael Leppitsch Leppitsch Head of Data Strategies and Alliances | Ascend.io, as they lead a discussion around supercharging API ecosystems with data products. Take part in the conversation, and connect with the top leaders in SaaS partnerships.
What's on topic? • How do you define an API ecosystem? • How to achieve business value through user journeys • Widgets/Connectors vs APIs (prebuilt vs bespoke)? • + more! https://us02web.zoom.us/meeting/register/tZUpcumhpj8oHNKKXXnClxJ7xgfidSmZig1V?mc_cid=dffe5ca7c5&mc_eid=41748e91e9
10AM PT
Fuel API Ecosystems With Data Products
In this dedicated hour join hosts @Allan Knabe CEO & Co-Founder | apiable.io, and @Michael Leppitsch Leppitsch Head of Data Strategies and Alliances | Ascend.io, as they lead a discussion around supercharging API ecosystems with data products. Take part in the conversation, and connect with the top leaders in SaaS partnerships.
What's on topic? • How do you define an API ecosystem? • How to achieve business value through user journeys • Widgets/Connectors vs APIs (prebuilt vs bespoke)? • + more! https://us02web.zoom.us/meeting/register/tZUpcumhpj8oHNKKXXnClxJ7xgfidSmZig1V?mc_cid=dffe5ca7c5&mc_eid=41748e91e9
@channel Starting in 10 minutes
CSA Roundtable: Fuel API Ecosystems With Data Products
https://us02web.zoom.us/meeting/register/tZUpcumhpj8oHNKKXXnClxJ7xgfidSmZig1V?mc_cid=dffe5ca7c5&mc_eid=41748e91e9
CSA Roundtable: Fuel API Ecosystems With Data Products
https://us02web.zoom.us/meeting/register/tZUpcumhpj8oHNKKXXnClxJ7xgfidSmZig1V?mc_cid=dffe5ca7c5&mc_eid=41748e91e9
Hey ya'll... I have a tiny integration I need to build. Any suggestions on where / who could dev this for me?
I'd love to integrate some features of Zoom (when someone fills out a poll during a meeting) and push the results into the viewers Hubspot contact fields. There's some pretty clear API docs on this.
I'm not a developer or I'd do it myself
I'd love to integrate some features of Zoom (when someone fills out a poll during a meeting) and push the results into the viewers Hubspot contact fields. There's some pretty clear API docs on this.
I'm not a developer or I'd do it myself
@channel SaaS Connect in London is just around the corner! Registration is limited! Make sure you grab your ticket today
http://ow.ly/S2No50LpMqk
http://ow.ly/S2No50LpMqk
Integrations are only as good as the ability for someone to easily install them. 
Join us on Zoom TODAY at 1pm EDT to hear partnership and app marketplace leaders share their experiences and the business impact they've seen on their partner program, customers, and GTM from launching app marketplaces.
Register to join live, ask questions, and receive the recording after: https://www.saasecosystemalliance.com/the-benefits-of-building-and-launching-an-app-marketplaces
Join us on Zoom TODAY at 1pm EDT to hear partnership and app marketplace leaders share their experiences and the business impact they've seen on their partner program, customers, and GTM from launching app marketplaces.
Register to join live, ask questions, and receive the recording after: https://www.saasecosystemalliance.com/the-benefits-of-building-and-launching-an-app-marketplaces
Looking for podcast guests: We're all about what keeps you up at night as a partner leader. Anything is fair game! If you know anyone who'd be a good podcast guest send them my way for a pre-interview. Here's my link https://calendly.com/toribarlow/15min-1
@channel! Registration for SaaS Connect in London, UK is limited! Make sure you grab your spot today!
What's on deck??
3PM - Doors open!
3:30PM - We kick things off with our Partnership Panel Discussion
4:30PM- Brief intermission
4:45PM - Roundtables begin
5:45-9PM- Happy hour!
Location: The Listing 27 Bush Ln, London EC4R 0AA, United Kingdom
Thank you to our Sponsors!: AppBind, Crossbeam, Salesforce, PartnerStack, Allbound, Cyclr, and Impact!
https://www.eventbrite.ca/e/saas-connect-uk-tickets-444011730037
What's on deck??
3PM - Doors open!
3:30PM - We kick things off with our Partnership Panel Discussion
4:30PM- Brief intermission
4:45PM - Roundtables begin
5:45-9PM- Happy hour!
Location: The Listing 27 Bush Ln, London EC4R 0AA, United Kingdom
Thank you to our Sponsors!: AppBind, Crossbeam, Salesforce, PartnerStack, Allbound, Cyclr, and Impact!
https://www.eventbrite.ca/e/saas-connect-uk-tickets-444011730037
@channel Panel announced for SaaS Connect in London. Nov 17th | 3:30PM
Proving Partnerships-Led Growth to your CRO
What do partnerships mean within SaaS, and how, as a partnership leader, do we go about proving it? We’ve all asked ourselves those fundamental questions in order to begin, or grow our ecosystems. So, exactly where do we find the answers that lead to successful growth?
In this panel discussion, *Wendy Gardner, RVP ISV Sales, at Salesforce Dimitar Stanimiroff, General Manager, EME, at Crossbeam and Ryan Sherman, VP of Product at Allbound s*hare proven strategies for creating, and demonstrating powerful, partner led growth. Join us to hear about lessons learned, and where success lies, with topics including:
- How to propel your GTM teams with partnerships to grow revenue. - How to build a thriving ecosystem of partners at scale - How to leverage the best products, and tools to prove your partner models. - How to take partner led growth to the next level Audience Q&A + more
http://ow.ly/9Y8l50LyQjy
Proving Partnerships-Led Growth to your CRO
What do partnerships mean within SaaS, and how, as a partnership leader, do we go about proving it? We’ve all asked ourselves those fundamental questions in order to begin, or grow our ecosystems. So, exactly where do we find the answers that lead to successful growth?
In this panel discussion, *Wendy Gardner, RVP ISV Sales, at Salesforce Dimitar Stanimiroff, General Manager, EME, at Crossbeam and Ryan Sherman, VP of Product at Allbound s*hare proven strategies for creating, and demonstrating powerful, partner led growth. Join us to hear about lessons learned, and where success lies, with topics including:
- How to propel your GTM teams with partnerships to grow revenue. - How to build a thriving ecosystem of partners at scale - How to leverage the best products, and tools to prove your partner models. - How to take partner led growth to the next level Audience Q&A + more
http://ow.ly/9Y8l50LyQjy
@channel! SaaS Connect in London, UK is next week! Make sure you grab your spot today!
What's on deck??
3PM - Doors open!
3:30PM - We kick things off with our Partnership Panel Discussion with Wendy Gardner, RVP ISV Sales, at Salesforce, Dimitar Stanimiroff, General Manager, EMEA, at Crossbeam, and Ryan Sherman, VP of Product at Allbound
4:30PM- Brief intermission
4:45PM - Roundtables begin
5:45-9PM- Happy hour!
Location: The Listing 27 Bush Ln, London EC4R 0AA, United Kingdom
Thank you to our Sponsors! AppBind, Crossbeam, Salesforce, PartnerStack, Allbound, Cyclr, Impact, and Impartner!
https://www.eventbrite.ca/e/saas-connect-uk-tickets-444011730037 (edited)
What's on deck??
3PM - Doors open!
3:30PM - We kick things off with our Partnership Panel Discussion with Wendy Gardner, RVP ISV Sales, at Salesforce, Dimitar Stanimiroff, General Manager, EMEA, at Crossbeam, and Ryan Sherman, VP of Product at Allbound
4:30PM- Brief intermission
4:45PM - Roundtables begin
5:45-9PM- Happy hour!
Location: The Listing 27 Bush Ln, London EC4R 0AA, United Kingdom
Thank you to our Sponsors! AppBind, Crossbeam, Salesforce, PartnerStack, Allbound, Cyclr, Impact, and Impartner!
https://www.eventbrite.ca/e/saas-connect-uk-tickets-444011730037 (edited)
CSA, what do you all think I should call this role? I debated the traditional "partner program manager" or "partner ops manager" but wondering if there is a unique title given this mix of skills/outcomes out of this role:
• analytics visionary that can unpack the partner data to reshape the partner program
• wears the operational excellence hat to ensure partner program governance and accountability
• master collaborator that can connect the dots with stakeholders and partner leader to co-evolve the partner program and partnering motions
@channel SaaS Connect in London, UK is TODAY!!
What's on deck?? 3PM - Doors open!
3:30PM - We kick things off with our Partnership Panel Discussion with Wendy Gardner, RVP ISV Sales, at Salesforce, Dimitar Stanimiroff, General Manager, EMEA, at Crossbeam, and Ryan Sherman, VP of Product at Allbound
4:30PM- Brief intermission
4:45PM - Roundtables begin
5:45-9PM- Happy hour!
Location: The Listing 27 Bush Ln, London EC4R 0AA, United Kingdom
Thank you to our Sponsors! AppBind, Crossbeam, Salesforce, PartnerStack, Allbound, Cyclr, Impact, and Impartner!
https://www.eventbrite.ca/e/saas-connect-uk-tickets-444011730037
What's on deck?? 3PM - Doors open!
3:30PM - We kick things off with our Partnership Panel Discussion with Wendy Gardner, RVP ISV Sales, at Salesforce, Dimitar Stanimiroff, General Manager, EMEA, at Crossbeam, and Ryan Sherman, VP of Product at Allbound
4:30PM- Brief intermission
4:45PM - Roundtables begin
5:45-9PM- Happy hour!
Location: The Listing 27 Bush Ln, London EC4R 0AA, United Kingdom
Thank you to our Sponsors! AppBind, Crossbeam, Salesforce, PartnerStack, Allbound, Cyclr, Impact, and Impartner!
https://www.eventbrite.ca/e/saas-connect-uk-tickets-444011730037
Hey Everyone
Prasoon here from Bangalore, India! It's lovely to join the community. I have 15 years of experience in the Business Intelligence and analytics domain. Have deployed analytics products and solutions across the CPG, Retail, Healthcare, and Manufacturing industries.
I am building a search-based BI and analytics platform, INSIA, that can enable business users to make fast and smart data-driven decisions!
I hope to get a lot of knowledge and guidance, especially around GTM and product-led growth.
I can provide support on anything Data. I look forward to connecting, learning, and helping wherever possible.
Prasoon here from Bangalore, India! It's lovely to join the community. I have 15 years of experience in the Business Intelligence and analytics domain. Have deployed analytics products and solutions across the CPG, Retail, Healthcare, and Manufacturing industries.
I am building a search-based BI and analytics platform, INSIA, that can enable business users to make fast and smart data-driven decisions!
I hope to get a lot of knowledge and guidance, especially around GTM and product-led growth.
I can provide support on anything Data. I look forward to connecting, learning, and helping wherever possible.
@channel We’re hosting a virtual Agency Connect cocktail party Dec 6. If you’re trying to reach agencies ahead of 2023, we will have 150 there in a very high touch, warm environment where we’ll put you in a position to break the ice and build high quality relationships + the entire attendee list will be yours. If you want in as a sponsor, now’s a good time to say so. $1500 each.
Simple, wonderful, happy holiday, hit your KPIs.
$1500 each.
Simple, wonderful, happy holiday, hit your KPIs.
Hello everyone, we organized a Partnership Meetup in Berlin last week. A lot of people joined and we will keep organizing more Partnerships MeetUps. Check the link below, and feel free to reach out if you want to receive updates about the upcoming meetups. https://www.linkedin.com/feed/update/urnactivity:7003439119167086592/
![li](https://www.linkedin.com/feed/update/urn<img title="li" alt="li" src="http://www.cloudsoftwareassociation.com/images/emojis/li.png" height="16" width="16"/>activity:7003439119167086592/ "li"){kind=small}
activity:7003439119167086592/
You're invited...to SaaS Connect 2023!
This is an event you won't want to miss. We’re bringing together the largest collection of SaaS partnership leaders all in one room.
Join us to expand your network, discover new opportunities in the market, level up your partnership expertise, and meet brand new partners.
Super early bird tickets are on sale now. Over 40% off the general price. [Sale ends Jan 01/2023]
Register here now! https://www.eventbrite.ca/e/saas-connect-2023-tickets-477618779627
Are you a CSA Executive Member? Check your email for a special link
This is an event you won't want to miss. We’re bringing together the largest collection of SaaS partnership leaders all in one room.
Join us to expand your network, discover new opportunities in the market, level up your partnership expertise, and meet brand new partners.
Super early bird tickets are on sale now. Over 40% off the general price. [Sale ends Jan 01/2023]
Register here now!
https://www.eventbrite.ca/e/saas-connect-2023-tickets-477618779627
Are you a CSA Executive Member? Check your email for a special link
Did you get your early bird ticket for SaaS Connect 2023 yet?
Registration has kicked off and CSA members are already grabbing theirs!
This will be our biggest event yet, where we’re bringing together the largest collection of SaaS partnership leaders all in one room. This year, we had over 400 partnership leaders attend, and we’re expecting even more attendees in 2023
Join us to expand your network, discover new opportunities, level up your partnership knowledge, and meet new partners.
Super early bird tickets are on sale now. Get 40% off the general price only until Dec 31/22. Register now! https://www.eventbrite.ca/e/saas-connect-2023-tickets-477618779627
Are you a CSA Executive Member? Check your email for a special link from us
Tell your story of partnership glory...SPEAKERS NEEDED!
SaaS Connect 2023 is happening in San Francisco next April. This is your opportunity to speak and share your expertise in front of over 400 SaaS partnership leaders! (Plus, attend an amazing conference and meet the rest of our community in-person!)
Looking for topics around:
- Integrations, platforms and APIs
- Marketplaces and distribution
- Channel sales, marketing, and reselling
And all other things partnerships-related!
Apply to speak at SaaS Connect 2023
SaaS Connect 2023 is happening in San Francisco next April. This is your opportunity to speak and share your expertise in front of over 400 SaaS partnership leaders! (Plus, attend an amazing conference and meet the rest of our community in-person!)
Looking for topics around:
- Integrations, platforms and APIs
- Marketplaces and distribution
- Channel sales, marketing, and reselling
And all other things partnerships-related!
Apply to speak at SaaS Connect 2023
Hey everyone - I'm helping coordinate office hour sessions relevant to those building, launching, and managing, APIs, app marketplaces, integrations, and SaaS platforms!
Join us for our first open forum zoom session on Dec 13th to ask questions about what to implement to transition from a product to a platform. Cristina Flaschen, who has years of experience working in and with SaaS companies on this problem, will be hosting!
Register here:
- I'm helping coordinate office hour sessions relevant to those building, launching, and managing, APIs, app marketplaces, integrations, and SaaS platforms!
Join us for our first open forum zoom session on Dec 13th to ask questions about what to implement to transition from a product to a platform. Cristina Flaschen, who has years of experience working in and with SaaS companies on this problem, will be hosting!
Register here:
For some fun on this hump day – I’m assuming you’ve seen your spotify wrapped by now… what about your partnerships wrapped?
https://www.linkedin.com/posts/prontotechnologyinc_your-2022-partnerships-wrapped-is-[…]869269946368--NmO?utm_source=share&utm_medium=member_desktop
https://www.linkedin.com/posts/prontotechnologyinc_your-2022-partnerships-wrapped-is-[…]869269946368--NmO?utm_source=share&utm_medium=member_desktop
More exciting news for today...announcing the brand new Cloud Software Association Partner Vendor Directory!
Curious who makes up our community? With over 4,000 members in the Cloud Software Association, our membership is made up of tons of _incredible_ brands, tools, and technology.
With the help of our members, we’ve published a directory of partnership tech, making it much easier for you to find exactly what you need.
So if you’re looking for the exact tools any partnership professional needs to be successful - we’ve got you covered!
To make this directory valuable for everyone, we need your help. 1. Claim your listing. Start by optimizing your listing to best represent your brand. Here’s how. 2. Not there yet? Add your listing. Last but not least, start browsing the directory to discover all the different partners and vendors represented by your fellow partnership professionals.
Browse the Directory
Got questions? Let us know in the comments
Thank you, Partner Fleet for providing the service. Want to launch your own directory? Contact them at https://www.partnerfleet.io/
Hey @Tom Elliott! Great question. The listings you see on there were migrated over from our old vendor directory. We simply wanted to start populating it with as many listings as we could, and we are now able to easily welcome new applications! Excited to have Left Hook on there
As for your second question - you're absolutely right. The Featured listings with a full profile are our Enterprise Members, also known as our CSA sponsors.
Executive Members, our paid membership, doesn't curently unlock anything on our directory. Hope that answers your questions!
As for your second question - you're absolutely right. The Featured listings with a full profile are our Enterprise Members, also known as our CSA sponsors.
Executive Members, our paid membership, doesn't curently unlock anything on our directory. Hope that answers your questions!
Time is running out for early bird tickets to SaaS Connect 2023
This is a great way to spend any leftover personal development budget!
With over 600 SaaS partnership leaders in one room, it will be our biggest and best event yet.
Network with the best of the best
Book new partner opportunities
Level up your expertise
Have a blast with the community in person!
Super early bird tickets are only on sale until Dec 31/22. Get 40% off the general price only and register now! Bring your team, too!
https://www.eventbrite.ca/e/saas-connect-2023-tickets-477618779627
Come and join us in our upcoming SaaS Connect 1:1 next Thursday!
How do you succeed with European partner ecosystems?
Join two international partnership veterans, @Bernhard Friedrichs of PartnerXperience and @Rob Rebholz of Superglue.io as they’ll share insights, best practices, and tactics on how to build and scale European partner ecosystems. Learn what works, what doesn’t, and how to approach your ecosystem expansion and growth across Europe.
Time: 10am PT | 1pm ET
When: Thursday, December 15
Duration: 45-60 mins
You in? Register here.
How do you succeed with European partner ecosystems?
Join two international partnership veterans, @Bernhard Friedrichs of PartnerXperience and @Rob Rebholz of Superglue.io as they’ll share insights, best practices, and tactics on how to build and scale European partner ecosystems. Learn what works, what doesn’t, and how to approach your ecosystem expansion and growth across Europe.
Time: 10am PT | 1pm ET
When: Thursday, December 15
Duration: 45-60 mins
You in? Register here.
Happy Monday, Cloud Software Association! Here's a roundup of what's been happening in the community and what's coming up next!
It's been busy here, especially with the launch of our new Partner Vendor Directory If you’re looking for the exact tools any partnership professional needs to be successful - we’ve got you covered! Claim your listing or get added to the directory if you're not on there yet. Here's how.
Upcoming Events
SaaS Connect 1:1 | December 15, 2022 | Virtual Webinar
How do you succeed with European partner ecosystems?
Join two international partnership veterans, @Bernhard Friedrichs of PartnerXperience and @Rob Rebholz of Superglue.io as they’ll share insights, best practices, and tactics on how to build and scale European partner ecosystems.
Register here.
SaaS Connect 2023 | April 19-20, 2023 | San Francisco
Get your SUPER early bird tickets now before prices go up on Jan 1. This is the ultimate event for SaaS partnership pros - don't miss it!
Posts to check out
@Sean Blanda (Crossbeam) from Crossbeam is putting together the 4th annual State of the Partner Ecosystem report! Take the survey & get some early insights.
@Liz Garcia (Pandium) from Pandium is hosting open forum zoom session on Dec 13th to answer questions about what to implement when transitioning from a product to a platform. Check it out!
Fresh Content
How Salesforce’s Core Values Encourage Trust and Innovation with Amy Gorman, Vice President ISV Sales at Salesforce
What incentives actually incentivize partners? with Alex Glenn, CEO of Partnerhub
Job Board
Vice President, Global Alliances & Partnerships at insightsoftware - message @Julie Koslen Diehl
Business Development Manager Northeast and New England Region (NY and NJ) at Jotform - message @Allie Schratz
Product Marketing Manager at Jotform - message @Allie Schratz
Remember you can submit your jobs HERE anytime.
Your Action Steps!
Get on the Partner Vendor Directory
Apply to speak at SaaS Connect 2023
Buy your super early bird ticket for SaaS Connect 2023 (at the best price!)
Register for SaaS Connect 1:1 happening Thursday
Welcome some of our newest CSA members Ashley Brown, Alex Sigov, Miguel CHESSA, Stephen Spence, Marcel Macinga, Edgar Carrasco, Ben Davies, Tyler O'Brien, Ralf Boonstoppel, Stephane, Derek Eubanks, Amanda, Chuck Pacheco, Gary Gower, Phillip Bublitz, Yoshiko Araki, Chris Saum, Todd Kirk, and Andy Karuza
️ Want to get included in our new weekly round-ups? Have feedback on what you'd like to see? We want to know! Message @Tamara with all the details!
Here's a roundup of what's been happening in the community and what's coming up next!
It's been busy here, especially with the launch of our new Partner Vendor Directory
If you’re looking for the exact tools any partnership professional needs to be successful - we’ve got you covered! Claim your listing or get added to the directory if you're not on there yet. Here's how.
Upcoming Events
SaaS Connect 1:1 | December 15, 2022 | Virtual Webinar
How do you succeed with European partner ecosystems?
Join two international partnership veterans, @Bernhard Friedrichs of PartnerXperience and @Rob Rebholz of Superglue.io as they’ll share insights, best practices, and tactics on how to build and scale European partner ecosystems.
Register here.
SaaS Connect 2023 | April 19-20, 2023 | San Francisco
Get your SUPER early bird tickets now before prices go up on Jan 1. This is the ultimate event for SaaS partnership pros - don't miss it!
Posts to check out
@Sean Blanda (Crossbeam) from Crossbeam is putting together the 4th annual State of the Partner Ecosystem report! Take the survey & get some early insights.
@Liz Garcia (Pandium) from Pandium is hosting open forum zoom session on Dec 13th to answer questions about what to implement when transitioning from a product to a platform. Check it out!
Fresh Content
How Salesforce’s Core Values Encourage Trust and Innovation with Amy Gorman, Vice President ISV Sales at Salesforce
What incentives actually incentivize partners? with Alex Glenn, CEO of Partnerhub
Job Board
Vice President, Global Alliances & Partnerships at insightsoftware - message @Julie Koslen Diehl
Business Development Manager Northeast and New England Region (NY and NJ) at Jotform - message @Allie Schratz
Product Marketing Manager at Jotform - message @Allie Schratz
Remember you can submit your jobs HERE anytime.
Your Action Steps!
Get on the Partner Vendor Directory
Apply to speak at SaaS Connect 2023
Buy your super early bird ticket for SaaS Connect 2023 (at the best price!)
Register for SaaS Connect 1:1 happening Thursday
Welcome some of our newest CSA members
Ashley Brown, Alex Sigov, Miguel CHESSA, Stephen Spence, Marcel Macinga, Edgar Carrasco, Ben Davies, Tyler O'Brien, Ralf Boonstoppel, Stephane, Derek Eubanks, Amanda, Chuck Pacheco, Gary Gower, Phillip Bublitz, Yoshiko Araki, Chris Saum, Todd Kirk, and Andy Karuza
️ Want to get included in our new weekly round-ups? Have feedback on what you'd like to see? We want to know! Message @Tamara with all the details!
@here WHAT'S ON THIS WEEK?
How do you succeed with European partner ecosystems?
Join two international partnership veterans, @Bernhard Friedrichs of PartnerXperience and @Rob Rebholz of Superglue.io as they’ll share insights, best practices, and tactics on how to build and scale European partner ecosystems. Learn what works, what doesn’t, and how to approach your ecosystem expansion and growth across Europe.
Time: 10am PT | 1pm ET
When: Thursday, December 15
Register here.
How do you succeed with European partner ecosystems?
Join two international partnership veterans, @Bernhard Friedrichs of PartnerXperience and @Rob Rebholz of Superglue.io as they’ll share insights, best practices, and tactics on how to build and scale European partner ecosystems. Learn what works, what doesn’t, and how to approach your ecosystem expansion and growth across Europe.
Time: 10am PT | 1pm ET
When: Thursday, December 15
Register here.
Did you register yet for the next SaaS Connect 1:1, happening TOMORROW?
How do you succeed with European partner ecosystems?
Join two international partnership veterans, @Bernhard Friedrichs of PartnerXperience and @Rob Rebholz of Superglue.io as they’ll share insights, best practices, and tactics on how to build and scale European partner ecosystems. Learn what works, what doesn’t, and how to approach your ecosystem expansion and growth across Europe.
Time: 10am PT | 1pm ET
When: Thursday, December 15
Duration: 45-60 mins
You in? Register here.
How do you succeed with European partner ecosystems?
Join two international partnership veterans, @Bernhard Friedrichs of PartnerXperience and @Rob Rebholz of Superglue.io as they’ll share insights, best practices, and tactics on how to build and scale European partner ecosystems. Learn what works, what doesn’t, and how to approach your ecosystem expansion and growth across Europe.
Time: 10am PT | 1pm ET
When: Thursday, December 15
Duration: 45-60 mins
You in? Register here.
@channel TODAY 10AM PT
How to Succeed with European Partner Ecosystems
In this dedicated hour join hosts @Bernhard Friedrichs Founder | PartnerXperience, and @Rob Rebholz Co-founder & CEO | Superglue.io, as they share insights, best practices, and tactics on how to build and scale European partner ecosystems. Learn what works, what doesn’t, and how to approach your ecosystem expansion and growth across Europe.
What's on topic? • US vs. Europe: key differences, opportunities, misconceptions • Partnering across Europe: country deep-dives • Entry strategies and tactics on how to build a European ecosystem • + more!Register here!
10AM PT
How to Succeed with European Partner Ecosystems
In this dedicated hour join hosts @Bernhard Friedrichs Founder | PartnerXperience, and @Rob Rebholz Co-founder & CEO | Superglue.io, as they share insights, best practices, and tactics on how to build and scale European partner ecosystems. Learn what works, what doesn’t, and how to approach your ecosystem expansion and growth across Europe.
What's on topic? • US vs. Europe: key differences, opportunities, misconceptions • Partnering across Europe: country deep-dives • Entry strategies and tactics on how to build a European ecosystem • + more!
Register here!
We had such a GREAT convo around European Partner Ecosystems, hosted by @Bernhard Friedrichs & @Rob Rebholz! Thanks to everyone who joined us and asked great questions. Recording coming soooon! 
Did you miss the convo but want to learn MORE about GoToEurope market entry strategies?
Join our newest channel & drop all your questions: #saas-partnerships-europe
Cya there!
Thanks to everyone who joined us and asked great questions. Recording coming soooon!
Did you miss the convo but want to learn MORE about GoToEurope market entry strategies?
Join our newest channel & drop all your questions: #saas-partnerships-europe
Cya there!
@channel Starting now! How to Succeed with European Partner Ecosystems
In this dedicated hour join hosts Bernhard, Founder | PartnerXperience, and Rob, Co-founder & CEO | Superglue.io, as they share insights, best practices, and tactics on how to build and scale European partner ecosystems.
It's not too late to register here!
How to Succeed with European Partner Ecosystems
In this dedicated hour join hosts Bernhard, Founder | PartnerXperience, and Rob, Co-founder & CEO | Superglue.io, as they share insights, best practices, and tactics on how to build and scale European partner ecosystems.
It's not too late to register here!
@channel Calling all CSA vendors! You might have noticed that we recently launched our new vendor directory! If you haven't already make sure you apply, or claim your listing https://csa.partnerfleet.app/
We want to start 2023 off with a bang by hearing from you!
What have liked about the directory? What can we improve on? How can CSA make your experience as a vendor better, and more valuable? Register here to take part in the discussion on January 10th, and don't forget to fill out our short survey so we can jump into a great conversation
https://us02web.zoom.us/meeting/register/tZwrde6qrz4oG9y2T6mE4FFOtvuna7ps4H03
Happy Monday, Cloud Software Association! ️ Here's your weekly roundup of what's been happening in the community and what's coming up next!
Upcoming Events
Q&A! How to Navigate Microsoft as an ISV with Neeti Gupta | December 21, 9AM PT | Online
Discover how Neeti got VMWare to a top 5 ISV partner of Microsoft. Register here!
SaaS Connect 2023 | April 19-20, 2023 | San Francisco
Get your SUPER early bird tickets now before prices go up on Jan 1. This is the ultimate event bringing together 600+ SaaS partnership pros - don't miss it!
Leveraging Partnerships for Growth | January 10, 2023 | Online
@Kelly Sarabyn from Hubspot is hosting a webinar with 4 CEOs to discuss how they approach partnerships. More details here.
Posts to check out
@Sunir Shah put together a ‘reseller’ agreement template. Check it out!
@Stewart Wesley from PartnerPage shared a fantastic tool to help partner managers find deals in Salesforce that weren’t properly attributed to partners. Hit those quotas - learn more!
@Indu Manglotra from WorkSpan hosted a panel: "Building Joint Solutions with Tech Partners." Grab the replay.
@Nikunj Sanghvi put together an awesome compilation on HubSpot’s partner program. Save this post!
@sharon hiu is looking for suggestions on tooling for building a partner directory. Drop your suggestions here!
Fresh Content
Lessons Learned Building Snowflake’s Ecosystem From Scratch with Tarik Dwiek, Director of Technology Alliances at Snowflake
How Salesforce’s Core Values Encourage Trust and Innovation with Amy Gorman, Vice President ISV Sales at Salesforce
What incentives actually incentivize partners? with Alex Glenn, CEO of Partnerhub
Job Board
Senior Manager, Business Development – Strategic Partnerships at Dropbox
Submit your jobs HERE anytime.
Your Action Steps!
Buy your super early bird ticket for SaaS Connect 2023 (only 13 days left to grab the best price!)
Get on the Partner Vendor Directory
Apply to speak at SaaS Connect 2023
Calling all CSA Vendors - Let's plan for 2023 together!
Welcome some of our newest CSA members Cathy Chang, Jody Spencer, Steven Coles, Robin Brinkmann, Bhagavatiprasad Vaghela, Nora Al-Adwani, Jim Tennant, Oliver B, Rashellee Herrera, Richard Ainscough, Nicole Campos, Yenhsin, Austin Lemke, Lauren Wendell, Heatherly Bucher, Helen Morse, Santiago Barcón, Jeffrey Talasazan, Daniel Bondzie, Gabriel. We can't wait to see your #intros!
️ Want to get included in our new weekly round-ups? Have feedback on what you'd like to see? We want to know! Message @Tamara with all the details!
️ Here's your weekly roundup of what's been happening in the community and what's coming up next!
Upcoming Events
Q&A! How to Navigate Microsoft as an ISV with Neeti Gupta | December 21, 9AM PT | Online
Discover how Neeti got VMWare to a top 5 ISV partner of Microsoft. Register here!
SaaS Connect 2023 | April 19-20, 2023 | San Francisco
Get your SUPER early bird tickets now before prices go up on Jan 1. This is the ultimate event bringing together 600+ SaaS partnership pros - don't miss it!
Leveraging Partnerships for Growth | January 10, 2023 | Online
@Kelly Sarabyn from Hubspot is hosting a webinar with 4 CEOs to discuss how they approach partnerships. More details here.
Posts to check out
@Sunir Shah put together a ‘reseller’ agreement template. Check it out!
@Stewart Wesley from PartnerPage shared a fantastic tool to help partner managers find deals in Salesforce that weren’t properly attributed to partners. Hit those quotas - learn more!
@Indu Manglotra from WorkSpan hosted a panel: "Building Joint Solutions with Tech Partners." Grab the replay.
@Nikunj Sanghvi put together an awesome compilation on HubSpot’s partner program. Save this post!
@sharon hiu is looking for suggestions on tooling for building a partner directory. Drop your suggestions here!
Fresh Content
Lessons Learned Building Snowflake’s Ecosystem From Scratch with Tarik Dwiek, Director of Technology Alliances at Snowflake
How Salesforce’s Core Values Encourage Trust and Innovation with Amy Gorman, Vice President ISV Sales at Salesforce
What incentives actually incentivize partners? with Alex Glenn, CEO of Partnerhub
Job Board
Senior Manager, Business Development – Strategic Partnerships at Dropbox
Submit your jobs HERE anytime.
Your Action Steps!
Buy your super early bird ticket for SaaS Connect 2023 (only 13 days left to grab the best price!)
Get on the Partner Vendor Directory
Apply to speak at SaaS Connect 2023
Calling all CSA Vendors - Let's plan for 2023 together!
Welcome some of our newest CSA members
Cathy Chang, Jody Spencer, Steven Coles, Robin Brinkmann, Bhagavatiprasad Vaghela, Nora Al-Adwani, Jim Tennant, Oliver B, Rashellee Herrera, Richard Ainscough, Nicole Campos, Yenhsin, Austin Lemke, Lauren Wendell, Heatherly Bucher, Helen Morse, Santiago Barcón, Jeffrey Talasazan, Daniel Bondzie, Gabriel. We can't wait to see your #intros!
️ Want to get included in our new weekly round-ups? Have feedback on what you'd like to see? We want to know! Message @Tamara with all the details!
@channel Hey fabulous folks… ok, here’s my not-so-private opinion. Hyperscalars are big, and the Microsoft ecosystem is the BIGGEST one out there…
But it’s a frickin’ nightmare to break into. Microsoft has 300,000 employees and a total global market impact > $1T. What do you have to offer, eh?
So I convinced @Neeti Gupta (https://www.linkedin.com/in/neetigupta/), who runs the Microsoft Alliance at VMWare to do an AMA for us. How did she get VMWare from to a top 5 ISV partner of Microsoft? You’d think it’d be easy for a company like VMWare…. no. Even they required a serious plan of action.
This is a preview of her upcoming talk at SaaS Connect 2023. But I don’t think anyone can wait a full quarter.
Come one, come all. This Wednesday 9am PT. Sign up here.
https://us02web.zoom.us/meeting/register/tZEqdu-gqTwvGNdm3HYJLmHNCrAOzHS-V4tl
But it’s a frickin’ nightmare to break into. Microsoft has 300,000 employees and a total global market impact > $1T. What do you have to offer, eh?
So I convinced @Neeti Gupta (https://www.linkedin.com/in/neetigupta/), who runs the Microsoft Alliance at VMWare to do an AMA for us. How did she get VMWare from
to a top 5 ISV partner of Microsoft? You’d think it’d be easy for a company like VMWare…. no. Even they required a serious plan of action.
This is a preview of her upcoming talk at SaaS Connect 2023. But I don’t think anyone can wait a full quarter.
Come one, come all. This Wednesday 9am PT. Sign up here.
https://us02web.zoom.us/meeting/register/tZEqdu-gqTwvGNdm3HYJLmHNCrAOzHS-V4tl
11 Days Left...to grab your SUPER early bird ticket to SaaS Connect 2023! @channel
This is a great way to spend any leftover personal development budget!
With over 500 SaaS partnership leaders in one room, it will be our biggest and best event yet.
Network with the best of the best
Book new partner opportunities
Level up your expertise
Have a blast with the community in person!
Prices go up on January 1, 2023! Get 40% off the general price by registering now! Bring your team, too!
https://www.eventbrite.ca/e/saas-connect-2023-tickets-477618779627
Will we see you there?!
@channel Did you register yet for our Q&A happening TOMORROW?
How to navigate Microsoft as an ISV with @Neeti Gupta from VMware
Only 2 years ago, VMware was nowhere with Microsoft, until Neeti, Head of Hyperscaler Alliances at VMware, turned it around and became their # 2 partner of the year.
How did she do this? What does it take? Do you need to be a winner like VMware to achieve this?
Discover how you can do it too. Register now! http://ow.ly/sT4L50M7wyz
Time: 9am PT | 12pm ET
When: Wednesday, December 20
Duration: 45-60 mins
How to navigate Microsoft as an ISV with @Neeti Gupta from VMware
Only 2 years ago, VMware was nowhere with Microsoft, until Neeti, Head of Hyperscaler Alliances at VMware, turned it around and became their # 2 partner of the year.
How did she do this? What does it take? Do you need to be a winner like VMware to achieve this?
Discover how you can do it too. Register now!
http://ow.ly/sT4L50M7wyz
Time: 9am PT | 12pm ET
When: Wednesday, December 20
Duration: 45-60 mins
Join us TODAY for a Q&A with @Sunir Shah and @Neeti Gupta from VMware
How to navigate Microsoft as an ISV with @Neeti Gupta from VMware
Only 2 years ago, VMware was nowhere with Microsoft, until Neeti, Head of Hyperscaler Alliances at VMware, turned it around and became their # 2 partner of the year.
Register now!
http://ow.ly/sT4L50M7wyz
Time: 9am PT | 12pm ET
Duration: 45-60 mins
@channel Starting now! Q&A: How to navigate Microsoft as an ISV with Neeti Gupta from VMware
Learn how Neeti, Head of Hyperscaler Alliances at VMware, turned VMware into Microsoft's # 2 partner of the year.
It's not too late to register here!
Q&A: How to navigate Microsoft as an ISV with Neeti Gupta from VMware
Learn how Neeti, Head of Hyperscaler Alliances at VMware, turned VMware into Microsoft's # 2 partner of the year.
It's not too late to register here!
Do you know which events you're attending in 2023?
Want to promote your events to bring the best attendees?
...announcing the CSA Event Planners List! Here’s the _#1 Events Calendar in Partnerships_
Stay in the know on all the latest SaaS Partnerships Events and join the list!
Let's craft incredible partnerships events together!
https://mailchi.mp/49fabec637b2/csa-event-planners
Happy holidays to our community! In case you missed our recap in the newsletter yesterday, we're sharing it once more!
Let’s take a look back…here are some of our favorite moments and wins!
• SaaS Connect 2022 brought us together in person (400+ of us)! • We took SaaS Connect to the Metaverse
• For the first time, SaaS Connect UK launched
• So many more events happened 
◦ SaaS Connect cocktails at SaaStr Annual 2022
◦ Agency Connect cocktails at INBOUND 2022
◦ Toronto SaaS Connect meet-up
◦ Agency Connect cocktails in New York AND virtually
◦ We gained insights from amazing Partnerships thought leaders through:
▪︎ 15 SaaS Connect 1:1s
▪︎ 5 Masterclasses
• We introduced 3 virtual Roundtables and had powerful conversations
• The CSA Partner Vendor Directory went live
• 2 new members joined our board!
• 3 new members joined the CSA team. Say in Slack to @Tamara, our Community Manager, and our Sales Development Representatives, @Hakeem Lucero and @Jonathan Mann!
Most importantly, over 4,600 partnership professionals have joined our community! Without you, the Cloud Software Association wouldn’t be the same.
Huge thanks to all of our members, and staff who have made these accomplishments possible. Let’s keep it going into 2023!
Until then, we wish you all a relaxing holiday season. As for the CSA team, we’ll also be _taking a break until January 3rd, 2023*_. We look forward to seeing you in the new year!
*P.S. Feel free to share YOUR favorite moments & wins for 2022 below. We want to celebrate them all with you!
LAST CALL for Super Early Bird Tickets to SaaS Connect 2023
We're bringing together over 500 SaaS partnership leaders in one room, it will be our biggest and best event yet.
Networking with the best of the best
New partner opportunities
Level up your expertise
Have a blast with the community in person!
Super early bird tickets are only on sale until Dec 31/22. Get 40% off the general price only and register now! https://www.eventbrite.ca/e/saas-connect-2023-tickets-477618779627
Happy New Year, Cloud Software Association!
Thank you for being a part of our community!️
Together, we'll make 2023 yet another amazing year! We've already got a lot of exciting things in store...stay tuned!
Thank you for being a part of our community!
️
Together, we'll make 2023 yet another amazing year! We've already got a lot of exciting things in store...stay tuned!
Welcome to 2023, Cloud Software Association! Happy New Year!
We hope you all had a wonderful holiday break. Here's your weekly roundup of what's been happening in the community and what's coming up next!
Upcoming Events
SaaS Connect 2023 | April 19-20, 2023 | San Francisco
Good news, we've _extended*_ super early bird tickets! Join over 600+ SaaS partnership professionals in this amazing event!
Grab your tickets now before prices go up on Jan 15. Don't miss out!
*CSA Vendors Planning Call | Jan 10, 2023, 10AM PT | Online
We want to start 2023 off with a bang by hearing from you!
• What have you liked about the partner vendor directory?
• What can we improve on?
• What would you like to see in 2023?
• How can CSA make your experience as a vendor better, and more valuable?
Register now to take part in the discussion
@Peter Loving at UserActive shared a roundup of 11 SaaS Events & Conferences to Attend in 2023. Check it out!
Fresh Content
Our Journey With Salesforce AppExchange as an Accelerating Kickstarter with Charles Yang, Senior Director of Product Management at ScreenMeet, and Tehsin Daya, Head Of Partnerships at Groove
Lessons Learned Building Snowflake’s Ecosystem From Scratch with Tarik Dwiek, Director of Technology Alliances at Snowflake
How Salesforce’s Core Values Encourage Trust and Innovation with Amy Gorman, Vice President ISV Sales at Salesforce
Job Board
Senior Manager, Business Development – Strategic Partnerships at Dropbox
Partnership manager at Clerk.io
Submit your jobs HERE anytime.
Your Action Steps!
Buy your super early bird ticket for SaaS Connect 2023 (prices go up Jan 15!)
Get on the Partner Vendor Directory
Apply to speak at SaaS Connect 2023
Calling all CSA Vendors - Let's plan for 2023 together!
Welcome some of our newest CSA members srikanth, Chris, Yuliya, Todd Hussey, Logan Amstey, Brian Leonard, Jacques Muszkat, Adetutu Talabi, and Josephine Cahill!
️ Want to get included in our new weekly round-ups? Have feedback on what you'd like to see? We want to know! Message @Tamara with all the details!
We hope you all had a wonderful holiday break. Here's your weekly roundup of what's been happening in the community and what's coming up next!
Upcoming Events
SaaS Connect 2023 | April 19-20, 2023 | San Francisco
Good news, we've _extended*_ super early bird tickets! Join over 600+ SaaS partnership professionals in this amazing event!
Grab your tickets now before prices go up on Jan 15. Don't miss out!
*CSA Vendors Planning Call | Jan 10, 2023, 10AM PT | Online
We want to start 2023 off with a bang by hearing from you!
• What have you liked about the partner vendor directory?
• What can we improve on?
• What would you like to see in 2023?
• How can CSA make your experience as a vendor better, and more valuable?
Register now to take part in the discussion
@Peter Loving at UserActive shared a roundup of 11 SaaS Events & Conferences to Attend in 2023. Check it out!
Fresh Content
Our Journey With Salesforce AppExchange as an Accelerating Kickstarter with Charles Yang, Senior Director of Product Management at ScreenMeet, and Tehsin Daya, Head Of Partnerships at Groove
Lessons Learned Building Snowflake’s Ecosystem From Scratch with Tarik Dwiek, Director of Technology Alliances at Snowflake
How Salesforce’s Core Values Encourage Trust and Innovation with Amy Gorman, Vice President ISV Sales at Salesforce
Job Board
Senior Manager, Business Development – Strategic Partnerships at Dropbox
Partnership manager at Clerk.io
Submit your jobs HERE anytime.
Your Action Steps!
Buy your super early bird ticket for SaaS Connect 2023 (prices go up Jan 15!)
Get on the Partner Vendor Directory
Apply to speak at SaaS Connect 2023
Calling all CSA Vendors - Let's plan for 2023 together!
Welcome some of our newest CSA members
srikanth, Chris, Yuliya, Todd Hussey, Logan Amstey, Brian Leonard, Jacques Muszkat, Adetutu Talabi, and Josephine Cahill!
️ Want to get included in our new weekly round-ups? Have feedback on what you'd like to see? We want to know! Message @Tamara with all the details!
Calling all CSA vendors! Let's start 2023 off with a bang by hearing from you
We recently launched our new Partner Vendor Directory! If you haven't already, make sure you apply, or claim your listing! https://csa.partnerfleet.app/
We want to know...* • What have liked about the directory? • What can we improve on? • How can CSA make your experience as a vendor better, and more valuable? *Join our CSA Vendor Meeting Tuesday, January 10th
10 AM PT
Register now to take part in the discussion and don't forget to fill out our short survey!
https://us02web.zoom.us/meeting/register/tZwrde6qrz4oG9y2T6mE4FFOtvuna7ps4H03
We recently launched our new Partner Vendor Directory! If you haven't already, make sure you apply, or claim your listing!
https://csa.partnerfleet.app/
We want to know...* • What have liked about the directory? • What can we improve on? • How can CSA make your experience as a vendor better, and more valuable? *Join our CSA Vendor Meeting
Tuesday, January 10th
10 AM PT
Register now to take part in the discussion and don't forget to fill out our short survey!
https://us02web.zoom.us/meeting/register/tZwrde6qrz4oG9y2T6mE4FFOtvuna7ps4H03
Come and join us next Thursday in our first SaaS Connect 1:1 of the year!
The Key to Successful Agency Partnerships in 2023 with @Alex Glenn and @Sunir Shah
The nature of agency partnerships is changing, and building a successful ecosystem, with the right strategies, and tech has never been more important. Join Alex Glenn, CEO of Partnerhub, and Sunir Shah, President of CSA and CEO of AppBind, as they outline the key to successful agency partnerships heading into in 2023.
They’ll break down how to partner with the top agencies in the game, and successfully grow revenue together.
They will discuss topics like: • What B2B agency partnerships look like in 2023 • How top agencies and tech are enabling their partners effectively • Best practices for going to market with partners • And more! Discover how you can do it too. Register now! https://us02web.zoom.us/webinar/register/WN_eD1kUyRgQfGtaSKSucBBMw
Time: 10am PT | 1pm ET
When: Thursday, January 12
Duration: 45-60 mins
The Key to Successful Agency Partnerships in 2023 with @Alex Glenn and @Sunir Shah
The nature of agency partnerships is changing, and building a successful ecosystem, with the right strategies, and tech has never been more important. Join Alex Glenn, CEO of Partnerhub, and Sunir Shah, President of CSA and CEO of AppBind, as they outline the key to successful agency partnerships heading into in 2023.
They’ll break down how to partner with the top agencies in the game, and successfully grow revenue together.
They will discuss topics like: • What B2B agency partnerships look like in 2023 • How top agencies and tech are enabling their partners effectively • Best practices for going to market with partners • And more! Discover how you can do it too. Register now!
https://us02web.zoom.us/webinar/register/WN_eD1kUyRgQfGtaSKSucBBMw
Time: 10am PT | 1pm ET
When: Thursday, January 12
Duration: 45-60 mins
Happy Monday, Cloud Software Association! Here's your weekly roundup of what's been happening in the community and what's coming up next!
Upcoming Events
SaaS Connect 2023 | April 19-20, 2023 | San Francisco
Good news, we've _extended*_ super early bird tickets! Join over 600+ SaaS partnership professionals in this amazing event!
Grab your tickets now before prices go up on Jan 15. Don't miss out!
*CSA Vendors Planning Call | Tomorrow, Jan 10, 2023, 10AM PT | Online
We want to start 2023 off with a bang by hearing from you!
• What have you liked about the partner vendor directory?
• What can we improve on?
• What would you like to see in 2023?
• How can CSA make your experience as a vendor better, and more valuable?
Register now to take part in the discussion
The Key to Successful Agency Partnerships in 2023 | This Thursday, Jan 12, 2023, 10AM PT | Online
Join Alex Glenn, CEO of Partnerhub and Sunir Shah, President of CSA and CEO of AppBind, as they outline the key to successful agency partnerships heading into in 2023. They’ll break down how to partner with the top agencies in the game, and successfully grow revenue together. They'll discuss:
• What B2B agency partnerships look like in 2023
• How top agencies and tech are enabling their partners effectively
• Best practices for going to market with partners
Register now!
@Peter Loving at UserActive shared a roundup of 11 SaaS Events & Conferences to Attend in 2023. Check it out!
@Patrick McGill is hosting Amplify Summit 2023 | Jan 17, 2023
@Chaitra Vedullapalli is hosting Cosell Velocity Digital Marketing Summit | Jan 18, 2023
@Chaitra Vedullapalli is hosting Women In Cloud Annual Summit 2023 | Jan 26, 2023
Subscribe to the Member Events Calendar Subscribe to the CSA Events Calendar Submit your events HERE!
Fresh Content
Building a Strategic Partner Program and Using CSAT as a Benchmark with Lauren Salanitro, Partnerships Lead at Vanta
Our Journey With Salesforce AppExchange as an Accelerating Kickstarter with Charles Yang, Senior Director of Product Management at ScreenMeet, and Tehsin Daya, Head Of Partnerships at Groove
Lessons Learned Building Snowflake’s Ecosystem From Scratch with Tarik Dwiek, Director of Technology Alliances at Snowflake
How Salesforce’s Core Values Encourage Trust and Innovation with Amy Gorman, Vice President ISV Sales at Salesforce
Job Board
Senior Manager, Business Development – Strategic Partnerships at Dropbox
Partnership manager at Clerk.io
Submit your jobs HERE!
Your Action Steps!
Calling all CSA Vendors - Let's plan for 2023 together!
Register for this week's SaaS Connect 1:1 with Alex from Partnerhub
Buy your super early bird ticket for SaaS Connect 2023 (prices go up Jan 15!)
Apply to speak at SaaS Connect 2023
Welcome some of our newest CSA members Gordon Bowman, Michael Dortch, James Haefele, Estelle Smith, Casey Trujillo, Arthur Soulis, Matt Moore, Jean-Marie Kesch, Mahlapane Tesia Bopape, Juan Felipe Arbeláez Torres, and Volkan Caner Efe
️ Want to get included in our new weekly round-ups? Have feedback on what you'd like to see? We want to know! Message @Tamara with all the details!
Here's your weekly roundup of what's been happening in the community and what's coming up next!
Upcoming Events
SaaS Connect 2023 | April 19-20, 2023 | San Francisco
Good news, we've _extended*_ super early bird tickets! Join over 600+ SaaS partnership professionals in this amazing event!
Grab your tickets now before prices go up on Jan 15. Don't miss out!
*CSA Vendors Planning Call | Tomorrow, Jan 10, 2023, 10AM PT | Online
We want to start 2023 off with a bang by hearing from you!
• What have you liked about the partner vendor directory?
• What can we improve on?
• What would you like to see in 2023?
• How can CSA make your experience as a vendor better, and more valuable?
Register now to take part in the discussion
The Key to Successful Agency Partnerships in 2023 | This Thursday, Jan 12, 2023, 10AM PT | Online
Join Alex Glenn, CEO of Partnerhub and Sunir Shah, President of CSA and CEO of AppBind, as they outline the key to successful agency partnerships heading into in 2023. They’ll break down how to partner with the top agencies in the game, and successfully grow revenue together. They'll discuss:
• What B2B agency partnerships look like in 2023
• How top agencies and tech are enabling their partners effectively
• Best practices for going to market with partners
Register now!
@Peter Loving at UserActive shared a roundup of 11 SaaS Events & Conferences to Attend in 2023. Check it out!
@Patrick McGill is hosting Amplify Summit 2023 | Jan 17, 2023
@Chaitra Vedullapalli is hosting Cosell Velocity Digital Marketing Summit | Jan 18, 2023
@Chaitra Vedullapalli is hosting Women In Cloud Annual Summit 2023 | Jan 26, 2023
Subscribe to the Member Events Calendar Subscribe to the CSA Events Calendar Submit your events HERE!
Fresh Content
Building a Strategic Partner Program and Using CSAT as a Benchmark with Lauren Salanitro, Partnerships Lead at Vanta
Our Journey With Salesforce AppExchange as an Accelerating Kickstarter with Charles Yang, Senior Director of Product Management at ScreenMeet, and Tehsin Daya, Head Of Partnerships at Groove
Lessons Learned Building Snowflake’s Ecosystem From Scratch with Tarik Dwiek, Director of Technology Alliances at Snowflake
How Salesforce’s Core Values Encourage Trust and Innovation with Amy Gorman, Vice President ISV Sales at Salesforce
Job Board
Senior Manager, Business Development – Strategic Partnerships at Dropbox
Partnership manager at Clerk.io
Submit your jobs HERE!
Your Action Steps!
Calling all CSA Vendors - Let's plan for 2023 together!
Register for this week's SaaS Connect 1:1 with Alex from Partnerhub
Buy your super early bird ticket for SaaS Connect 2023 (prices go up Jan 15!)
Apply to speak at SaaS Connect 2023
Welcome some of our newest CSA members
Gordon Bowman, Michael Dortch, James Haefele, Estelle Smith, Casey Trujillo, Arthur Soulis, Matt Moore, Jean-Marie Kesch, Mahlapane Tesia Bopape, Juan Felipe Arbeláez Torres, and Volkan Caner Efe
️ Want to get included in our new weekly round-ups? Have feedback on what you'd like to see? We want to know! Message @Tamara with all the details!
WHAT’S UP THIS WEEK? THURSDAY 10am PT | The Key to Successful Agency Partnerships in 2023
The nature of agency partnerships is changing, and building a successful ecosystem, with the right strategies, and tech has never been more important.
Join @Alex Glenn, CEO of Partnerhub and @Sunir Shah, President of CSA and CEO of AppBind, as they outline the key to successful agency partnerships heading into in 2023.
They’ll break down how to partner with the top agencies in the game, and successfully grow revenue together.
They will discuss topics like: · What B2B agency partnerships look like in 2023 · How top agencies and tech are enabling their partners effectively · Best practices for going to market with partners · And more!
REGISTER HERE: https://us02web.zoom.us/webinar/register/WN_eD1kUyRgQfGtaSKSucBBMw
Want to become a world-class Partner Ecosystem Leader in 2023? Here's your exclusive sneak peek at SEBS!
SEBS is the world’s first and only partner ecosystem education center based on the Canalys partner ecosystem framework. SEBS features an on-demand, video-based education program designed to enable entire organizations, line-of-business teams and individual partner professionals to build and grow a partner ecosystem GTM model.
✦ Gain frameworks, strategies, and tools you need to drive desired outcomes for your organization ✦ Learn from partner ecosystem luminaries such as Jay McBain, Jason Breed and more expert guest instructors
Whether you’re new to the partner ecosystem world, or a seasoned veteran looking to grow their career, SEBS provides the programs and training you need to be successful!*
*SEBS will be available on January 31, 2023! We've partnered up with SEBS to offer CSA members first access to the waitlist. Join the waitlist now!
Join #sebs-school to stay updated!
Here's your exclusive sneak peek at SEBS!
SEBS is the world’s first and only partner ecosystem education center based on the Canalys partner ecosystem framework.
SEBS features an on-demand, video-based education program designed to enable entire organizations, line-of-business teams and individual partner professionals to build and grow a partner ecosystem GTM model.
✦ Gain frameworks, strategies, and tools you need to drive desired outcomes for your organization ✦ Learn from partner ecosystem luminaries such as Jay McBain, Jason Breed and more expert guest instructors
Whether you’re new to the partner ecosystem world, or a seasoned veteran looking to grow their career, SEBS provides the programs and training you need to be successful!*
*SEBS will be available on January 31, 2023!
We've partnered up with SEBS to offer CSA members first access to the waitlist. Join the waitlist now!
Join #sebs-school to stay updated!
Are you joining us at the biggest event for SaaS partnerships professionals? There's only a few days left to grab your SUPER early bird tickets to SaaS Connect 2023!
You're invited to the 11th annual SaaS partnership conference this April in San Francisco. With over 600 SaaS partnership leaders in one room, it will be our best event yet.
This is the perfect opportunity to expand your network, discover new opportunities in the market, level up your partnerships expertise, and meet brand new partners.
Super early bird tickets are available only until Sunday, January 15th (40% off regular price). Don't forget to bring your team and save even more!
If you're a partnership professional, this is an event you won't want to miss. Register now!http://ow.ly/rT2y50MbCRE
You're invited to the 11th annual SaaS partnership conference this April in San Francisco. With over 600 SaaS partnership leaders in one room, it will be our best event yet.
This is the perfect opportunity to expand your network, discover new opportunities in the market, level up your partnerships expertise, and meet brand new partners.
Super early bird tickets are available only until Sunday, January 15th (40% off regular price). Don't forget to bring your team and save even more!
If you're a partnership professional, this is an event you won't want to miss. Register now!
http://ow.ly/rT2y50MbCRE
@channel Just a reminder that TOMORROW, THURSDAY 10am PT we're discussing: The Key to Successful Agency Partnerships in 2023
The nature of agency partnerships is changing, and building a successful ecosystem, with the right strategies, and tech has never been more important.
Join @Alex Glenn, CEO of Partnerhub and @Sunir Shah, President of CSA and CEO of AppBind, as they outline the key to successful agency partnerships heading into in 2023.
They’ll break down how to partner with the top agencies in the game, and successfully grow revenue together.
They will discuss topics like: · What B2B agency partnerships look like in 2023 · How top agencies and tech are enabling their partners effectively · Best practices for going to market with partners · And more!
REGISTER HERE: https://us02web.zoom.us/webinar/register/WN_eD1kUyRgQfGtaSKSucBBMw
Just a reminder that TOMORROW, THURSDAY 10am PT we're discussing: The Key to Successful Agency Partnerships in 2023
The nature of agency partnerships is changing, and building a successful ecosystem, with the right strategies, and tech has never been more important.
Join @Alex Glenn, CEO of Partnerhub and @Sunir Shah, President of CSA and CEO of AppBind, as they outline the key to successful agency partnerships heading into in 2023.
They’ll break down how to partner with the top agencies in the game, and successfully grow revenue together.
They will discuss topics like: · What B2B agency partnerships look like in 2023 · How top agencies and tech are enabling their partners effectively · Best practices for going to market with partners · And more!
REGISTER HERE: https://us02web.zoom.us/webinar/register/WN_eD1kUyRgQfGtaSKSucBBMw
@channel FINAL REMINDER… 10:00 am PT The Key to Successful Agency Partnerships in 2023
Join Alex Glenn, CEO of Partnerhub and Sunir Shah, President of CSA and CEO of AppBind, as they outline the key to successful agency partnerships heading into in 2023.
They’ll break down how to partner with the top agencies in the game, and successfully grow revenue together.
They will discuss topics like: · What B2B agency partnerships look like in 2023 · How top agencies and tech are enabling their partners effectively · Best practices for going to market with partners · And more!
10am PT today
REGISTER HERE: https://us02web.zoom.us/webinar/register/WN_eD1kUyRgQfGtaSKSucBBMw
FINAL REMINDER… 10:00 am PT The Key to Successful Agency Partnerships in 2023
Join Alex Glenn, CEO of Partnerhub and Sunir Shah, President of CSA and CEO of AppBind, as they outline the key to successful agency partnerships heading into in 2023.
They’ll break down how to partner with the top agencies in the game, and successfully grow revenue together.
They will discuss topics like: · What B2B agency partnerships look like in 2023 · How top agencies and tech are enabling their partners effectively · Best practices for going to market with partners · And more!
10am PT today
REGISTER HERE: https://us02web.zoom.us/webinar/register/WN_eD1kUyRgQfGtaSKSucBBMw
Thank you to everyone who joined today! We will be sharing the recording with everyone once it goes live shortly!
Be sure to check out https://partnerhub.app/ & https://app.partnerhub.app/ to get connected with Alex!
Be sure to check out https://partnerhub.app/ & https://app.partnerhub.app/ to get connected with Alex!
@channel Starting now! The Key to Successful Agency Partnerships in 2023
Join Alex Glenn, CEO of Partnerhub and Sunir Shah, President of CSA and CEO of AppBind, as they outline the key to successful agency partnerships heading into in 2023.
It's not too late to register here!
The Key to Successful Agency Partnerships in 2023
Join Alex Glenn, CEO of Partnerhub and Sunir Shah, President of CSA and CEO of AppBind, as they outline the key to successful agency partnerships heading into in 2023.
It's not too late to register here!
Here's how to become a world-class Partner Ecosystem Leader in 2023
SEBS is the world’s first and only partner ecosystem education center based on the Canalys partner ecosystem framework. SEBS features an on-demand, video-based education program designed to enable entire organizations, line-of-business teams and individual partner professionals to build and grow a partner ecosystem GTM model.
Whether you’re new to the partner ecosystem world, or a seasoned veteran looking to grow their career, SEBS provides the programs and training you need to be successful!*
*Your annual subscription to SEBS includes:
• 20+ hours of videos, 100+ lessons, 100+ business building blueprints and modeling tools • Interactive student center of your peers • Email and chat support • Monthly live roundtable sessions • Access to all future lessons and content SEBS is launching on January 31, 2023! We've partnered up with SEBS to offer CSA members first access to the waitlist. Join the waitlist now!
Join #sebs-school to stay updated and check out this video for all the info!
SEBS is the world’s first and only partner ecosystem education center based on the Canalys partner ecosystem framework.
SEBS features an on-demand, video-based education program designed to enable entire organizations, line-of-business teams and individual partner professionals to build and grow a partner ecosystem GTM model.
Whether you’re new to the partner ecosystem world, or a seasoned veteran looking to grow their career, SEBS provides the programs and training you need to be successful!*
*Your annual subscription to SEBS includes:
• 20+ hours of videos, 100+ lessons, 100+ business building blueprints and modeling tools • Interactive student center of your peers • Email and chat support • Monthly live roundtable sessions • Access to all future lessons and content SEBS is launching on January 31, 2023!
We've partnered up with SEBS to offer CSA members first access to the waitlist. Join the waitlist now!
Join #sebs-school to stay updated and check out this video for all the info!
Happy Friday, CSA!
Don't forget to grab your SUPER early bird tickets to SaaS Connect 2023! Prices go up on Monday!
Join us at the 11th annual SaaS partnership conference! We’re bringing together the largest collection of partnership leaders in one room.
Register now! http://ow.ly/rT2y50MbCRE
Who's coming?!
Don't forget to grab your SUPER early bird tickets to SaaS Connect 2023! Prices go up on Monday!
Join us at the 11th annual SaaS partnership conference! We’re bringing together the largest collection of partnership leaders in one room.
Register now! http://ow.ly/rT2y50MbCRE
Who's coming?!
Happy Monday, Cloud Software Association! Here's your weekly roundup of what's been happening in the community and what's coming up next!
Upcoming Events
SaaS Connect 2023 | April 19-20, 2023 | San Francisco
Tickets are going, it's time to grab yours! Join over 600+ SaaS partnership professionals at this amazing event!
Grab your Advanced Purchase tickets now before prices go up on Feb 15!
CSA Vendors Planning Call [RESCHEDULED] | Feb 1, 2023, 10AM PT | Online
We want to start 2023 off with a bang by hearing from you, our vendors!
• What have you liked about the partner vendor directory?
• What can we improve on?
• What would you like to see in 2023?
• How can CSA make your experience as a vendor better, and more valuable?
Register now to take part in the discussion
@Patrick McGill is hosting Amplify Summit 2023 | Jan 17, 2023
@Liz Garcia (Pandium) is hosting Integrations 101 | Jan 17, 2023
@Chaitra Vedullapalli is hosting Cosell Velocity Digital Marketing Summit | Jan 18, 2023
@Chaitra Vedullapalli is hosting Women In Cloud Annual Summit 2023 | Jan 26, 2023
Subscribe to the Member Events Calendar Subscribe to the CSA Events Calendar Submit your events HERE!
Posts to check out
@Matt Bonfiglio is asking for advice on running a spiff program. Add your thoughts!
@Eva Fayemi is asking for insights on referral program incentives. Drop yours!
@Kelly Sarabyn shared the recording of her webinar: Leveraging Partnerships for Growth
@Shawnie Hamer shared a great article: Build a Winnebago: A Conversation on Partner Marketplaces
@Alexey Panteleev is asking for advice on building engagement platforms on top of Google Workspace/ MS Teams. Share your thoughts!
Fresh Content
Succeeding in the European Partner Ecosystem with Bernhard Friedrichs, Founder at PartnerXperience and nd Rob Rebholz, Co-Founder and CEO at Superglue
Salesforce Partnership Keys for Success and the Power of Simplification with James Huang, SVP Alliances at Copado
Building a Strategic Partner Program and Using CSAT as a Benchmark with Lauren Salanitro, Partnerships Lead at Vanta
Our Journey With Salesforce AppExchange as an Accelerating Kickstarter with Charles Yang, Senior Director of Product Management at ScreenMeet, and Tehsin Daya, Head Of Partnerships at Groove
Job Board
Senior Manager, Business Development – Strategic Partnerships at Dropbox
Partnership manager at Clerk.io
Submit your jobs HERE!
Your Action Steps!
Sign up for the CSA Vendors planning meeting
Buy your advanced purchase bird ticket for SaaS Connect 2023 (prices go up Feb 15!)
Apply to speak at SaaS Connect 2023
Welcome some of our newest CSA members Frederick Sher, Wolf Schumacher, Hector Li, Jon Yoo, Cooper Wright (Syncari), Karl Kaiser, Jisse Plaggenborg (Teamleader.eu), David Claunch, Cillian Bourke, Kelsey Kearns, Marina Barsoum, Mark Winey, MBA, PMP, and Vaughn Mordecai
️ Want to get included in our new weekly round-ups? Have feedback on what you'd like to see? We want to know! Message @Tamara with all the details!
Here's your weekly roundup of what's been happening in the community and what's coming up next!
Upcoming Events
SaaS Connect 2023 | April 19-20, 2023 | San Francisco
Tickets are going, it's time to grab yours! Join over 600+ SaaS partnership professionals at this amazing event!
Grab your Advanced Purchase tickets now before prices go up on Feb 15!
CSA Vendors Planning Call [RESCHEDULED] | Feb 1, 2023, 10AM PT | Online
We want to start 2023 off with a bang by hearing from you, our vendors!
• What have you liked about the partner vendor directory?
• What can we improve on?
• What would you like to see in 2023?
• How can CSA make your experience as a vendor better, and more valuable?
Register now to take part in the discussion
@Patrick McGill is hosting Amplify Summit 2023 | Jan 17, 2023
@Liz Garcia (Pandium) is hosting Integrations 101 | Jan 17, 2023
@Chaitra Vedullapalli is hosting Cosell Velocity Digital Marketing Summit | Jan 18, 2023
@Chaitra Vedullapalli is hosting Women In Cloud Annual Summit 2023 | Jan 26, 2023
Subscribe to the Member Events Calendar Subscribe to the CSA Events Calendar Submit your events HERE!
Posts to check out
@Matt Bonfiglio is asking for advice on running a spiff program. Add your thoughts!
@Eva Fayemi is asking for insights on referral program incentives. Drop yours!
@Kelly Sarabyn shared the recording of her webinar: Leveraging Partnerships for Growth
@Shawnie Hamer shared a great article: Build a Winnebago: A Conversation on Partner Marketplaces
@Alexey Panteleev is asking for advice on building engagement platforms on top of Google Workspace/ MS Teams. Share your thoughts!
Fresh Content
Succeeding in the European Partner Ecosystem with Bernhard Friedrichs, Founder at PartnerXperience and nd Rob Rebholz, Co-Founder and CEO at Superglue
Salesforce Partnership Keys for Success and the Power of Simplification with James Huang, SVP Alliances at Copado
Building a Strategic Partner Program and Using CSAT as a Benchmark with Lauren Salanitro, Partnerships Lead at Vanta
Our Journey With Salesforce AppExchange as an Accelerating Kickstarter with Charles Yang, Senior Director of Product Management at ScreenMeet, and Tehsin Daya, Head Of Partnerships at Groove
Job Board
Senior Manager, Business Development – Strategic Partnerships at Dropbox
Partnership manager at Clerk.io
Submit your jobs HERE!
Your Action Steps!
Sign up for the CSA Vendors planning meeting
Buy your advanced purchase bird ticket for SaaS Connect 2023 (prices go up Feb 15!)
Apply to speak at SaaS Connect 2023
Welcome some of our newest CSA members
Frederick Sher, Wolf Schumacher, Hector Li, Jon Yoo, Cooper Wright (Syncari), Karl Kaiser, Jisse Plaggenborg (Teamleader.eu), David Claunch, Cillian Bourke, Kelsey Kearns, Marina Barsoum, Mark Winey, MBA, PMP, and Vaughn Mordecai
️ Want to get included in our new weekly round-ups? Have feedback on what you'd like to see? We want to know! Message @Tamara with all the details!
@channel WHAT’S UP THIS WEEK? Building Better UX Practices for your Integrations
Thursday, January 19th, 10am PT
When you build a software product, the experience you create for your users is fundamental. When providing an integration, better described as creating a cross-product user experience, the same idea applies.
Join @Ryan Lunka, Co-Founder and CEO of Blended Edge, and @Cody Sunkel (Partner Fleet), Co-Founder & VP of Growth of Partner Fleet as they shed light on how to design an integration user experience that best meets your users' needs.
They will also discuss topics like: • Common user anxieties related to integrations • Strategies to help your users activate more integrations • Key user experience considerations • + more REGISTER HERE: https://us02web.zoom.us/webinar/register/WN_r06KV7bVR0q9zvMXCmqk1Q
WHAT’S UP THIS WEEK? Building Better UX Practices for your Integrations
Thursday, January 19th, 10am PT
When you build a software product, the experience you create for your users is fundamental. When providing an integration, better described as creating a cross-product user experience, the same idea applies.
Join @Ryan Lunka, Co-Founder and CEO of Blended Edge, and @Cody Sunkel (Partner Fleet), Co-Founder & VP of Growth of Partner Fleet as they shed light on how to design an integration user experience that best meets your users' needs.
They will also discuss topics like: • Common user anxieties related to integrations • Strategies to help your users activate more integrations • Key user experience considerations • + more
REGISTER HERE: https://us02web.zoom.us/webinar/register/WN_r06KV7bVR0q9zvMXCmqk1Q
You're invited to an exclusive Salesforce webinar Understand buyer changing behaviors in times of economic uncertainty
Hosted by: Ed Thompson, SVP Market Strategy, Salesforce
Date: THURSDAY, February 2nd
Time: 5PM GMT / 9 AM PT / 12 PM ET
During challenging economic times, technology-buying decisions slow due to increasing pressures to cut costs and do more with less. Buyers are often more conservative and turn to existing suppliers for additional support. Learn how being a Salesforce partner can help you start delivering success now.
Hosted by Salesforce’s SVP, Market Strategy and former Gartner Distinguished Analyst, Ed Thompson, the session will cover: • The evolving buying trends and the implications for B2B SaaS companies • How to stay relevant in times of economic headwinds • How other partners are driving growth and gaining global exposure in the Salesforce ecosystem Register now to start driving efficient growth! https://invite.salesforce.com/understandingbuyerbehaviourint/SaaSconnect
Understand buyer changing behaviors in times of economic uncertainty
Hosted by: Ed Thompson, SVP Market Strategy, Salesforce
Date: THURSDAY, February 2nd
Time: 5PM GMT / 9 AM PT / 12 PM ET
During challenging economic times, technology-buying decisions slow due to increasing pressures to cut costs and do more with less. Buyers are often more conservative and turn to existing suppliers for additional support. Learn how being a Salesforce partner can help you start delivering success now.
Hosted by Salesforce’s SVP, Market Strategy and former Gartner Distinguished Analyst, Ed Thompson, the session will cover: • The evolving buying trends and the implications for B2B SaaS companies • How to stay relevant in times of economic headwinds • How other partners are driving growth and gaining global exposure in the Salesforce ecosystem Register now to start driving efficient growth!
https://invite.salesforce.com/understandingbuyerbehaviourint/SaaSconnect
@channel Just a reminder that TOMORROW, THURSDAY 10am PT we're discussing Building Better UX Practices for your Integrations
When you build a software product, the experience you create for your users is fundamental. When providing an integration, better described as creating a cross-product user experience, the same idea applies.
Join @Ryan Lunka, Co-Founder and CEO of Blended Edge, and @Cody Sunkel (Partner Fleet), Co-Founder & VP of Growth of Partner Fleet as they shed light on how to design an integration user experience that best meets your users' needs.
They will also discuss topics like: • Common user anxieties related to integrations • Strategies to help your users activate more integrations • Key user experience considerations • + more REGISTER HERE: https://us02web.zoom.us/webinar/register/WN_r06KV7bVR0q9zvMXCmqk1Q
Just a reminder that TOMORROW, THURSDAY 10am PT we're discussing Building Better UX Practices for your Integrations
When you build a software product, the experience you create for your users is fundamental. When providing an integration, better described as creating a cross-product user experience, the same idea applies.
Join @Ryan Lunka, Co-Founder and CEO of Blended Edge, and @Cody Sunkel (Partner Fleet), Co-Founder & VP of Growth of Partner Fleet as they shed light on how to design an integration user experience that best meets your users' needs.
They will also discuss topics like: • Common user anxieties related to integrations • Strategies to help your users activate more integrations • Key user experience considerations • + more
REGISTER HERE: https://us02web.zoom.us/webinar/register/WN_r06KV7bVR0q9zvMXCmqk1Q
@channel FINAL REMINDER… 10:00 am PT Building Better UX Practices for your Integrations
Discover how to design an integration user experience that best meets your users' needs.
Join @Ryan Lunka, Co-Founder and CEO of Blended Edge, and @Cody Sunkel (Partner Fleet), Co-Founder & VP of Growth of Partner Fleet as they discuss: • Common user anxieties related to integrations • Strategies to help your users activate more integrations • Key user experience considerations • + more10am PT today
REGISTER HERE: https://us02web.zoom.us/webinar/register/WN_r06KV7bVR0q9zvMXCmqk1Q
FINAL REMINDER… 10:00 am PT Building Better UX Practices for your Integrations
Discover how to design an integration user experience that best meets your users' needs.
Join @Ryan Lunka, Co-Founder and CEO of Blended Edge, and @Cody Sunkel (Partner Fleet), Co-Founder & VP of Growth of Partner Fleet as they discuss: • Common user anxieties related to integrations • Strategies to help your users activate more integrations • Key user experience considerations • + more
10am PT today
REGISTER HERE: https://us02web.zoom.us/webinar/register/WN_r06KV7bVR0q9zvMXCmqk1Q
@channel Starting now! Building Better UX Practices for your Integrations
Join Ryan Lunka, Co-Founder and CEO of Blended Edge, and Cody Sunkel, Co-Founder & VP of Growth of Partner Fleet as they shed light on how to design an integration user experience that best meets your users' needs.
It's not too late to register here!
Building Better UX Practices for your Integrations
Join Ryan Lunka, Co-Founder and CEO of Blended Edge, and Cody Sunkel, Co-Founder & VP of Growth of Partner Fleet as they shed light on how to design an integration user experience that best meets your users' needs.
It's not too late to register here!
Don't miss the _exclusive*_ Salesforce webinar Understand buyer changing behaviors in times of economic uncertainty
*Hosted by: Ed Thompson, SVP Market Strategy, Salesforce
Date: Thursday, February 2nd
Time: 5PM GMT / 9 AM PT / 12 PM ET
During challenging economic times, technology-buying decisions slow due to increasing pressures to cut costs and do more with less. Buyers are often more conservative and turn to existing suppliers for additional support. Learn how being a Salesforce partner can help you start delivering success now.
Hosted by Salesforce’s SVP, Market Strategy and former Gartner Distinguished Analyst, Ed Thompson, the session will cover: • The evolving buying trends and the implications for B2B SaaS companies • How to stay relevant in times of economic headwinds • How other partners are driving growth and gaining global exposure in the Salesforce ecosystem Register now to start driving efficient growth! https://invite.salesforce.com/understandingbuyerbehaviourint/SaaSconnect
Understand buyer changing behaviors in times of economic uncertainty
*Hosted by: Ed Thompson, SVP Market Strategy, Salesforce
Date: Thursday, February 2nd
Time: 5PM GMT / 9 AM PT / 12 PM ET
During challenging economic times, technology-buying decisions slow due to increasing pressures to cut costs and do more with less. Buyers are often more conservative and turn to existing suppliers for additional support. Learn how being a Salesforce partner can help you start delivering success now.
Hosted by Salesforce’s SVP, Market Strategy and former Gartner Distinguished Analyst, Ed Thompson, the session will cover: • The evolving buying trends and the implications for B2B SaaS companies • How to stay relevant in times of economic headwinds • How other partners are driving growth and gaining global exposure in the Salesforce ecosystem Register now to start driving efficient growth!
https://invite.salesforce.com/understandingbuyerbehaviourint/SaaSconnect
Happy Monday, Cloud Software Association! Here's your weekly roundup of what's been happening in the community and what's coming up next!
Upcoming Events
SaaS Connect 2023 | April 19-20, 2023 | San Francisco
Tickets are going, it's time to grab yours! Join over 600+ SaaS partnership professionals at this amazing event!
Grab your Advanced Purchase tickets now before prices go up on Feb 15!
CSA Vendors Planning Call [RESCHEDULED] | Feb 1, 2023, 10AM PT | Online
We want to start 2023 off with a bang by hearing from you, our vendors!
• What have you liked about the partner vendor directory?
• What can we improve on?
• What would you like to see in 2023?
• How can CSA make your experience as a vendor better, and more valuable?
Register now to take part in the discussion
Understand buyer changing behaviors in times of economic uncertainty | Feb 2, 2023, 9AM PT | Online
Join this exclusive Salesforce webinar to learn how being a Salesforce partner can help you start delivering success. Hosted by Salesforce’s SVP, Market Strategy, Ed Thompson, the session will cover:
• The evolving buying trends and the implications for B2B SaaS companies
• How to stay relevant in times of economic headwinds
• How other partners are driving growth and gaining global exposure in the Salesforce ecosystem
Register now
@Chaitra Vedullapalli is hosting Women In Cloud Annual Summit 2023 | Jan 26, 2023
Subscribe to the Member Events Calendar Subscribe to the CSA Events Calendar Submit your events HERE!
Posts to check out
@Will Taylor is is crowd-sourcing a partner success maturity model. Contribute your thoughts!
@Shawnie Hamer shared a Partnerships interview with Justin Zimmerman on partner recruitment strategies and the role content will play on scaling up this year. Check it out!
@Justin Zimmerman is offering a $1,500 scholarship to help a tenacious partner person get to the next level in their career! Don't miss this amazing opportunity! Learn more here.
@Liz Garcia (Pandium) shared a new podcast: Auditing the Health and Mutual Success of Tech Partnerships featuring Caitlin Teed, an integration partner manager at Ryder E-commerce by Whiplash. Listen in and grab the templates.
@Courtney Tyson is asking if anyone has any resources to share around the role partnerships plays in a CX strategy. Join the convo.
Fresh Content
Navigating Microsoft Is an Employee-Based Network Approach with Neeti Gupta, Head of Hyperscaler Business Development and Alliances at VMware
The Value of Tech Partnerships From Two Viewpoints with Francois Grenier, Head of Platform Partnerships at Laika
Succeeding in the European Partner Ecosystem with Bernhard Friedrichs, Founder at PartnerXperience and Rob Rebholz, Co-Founder and CEO at Superglue
Salesforce Partnership Keys for Success and the Power of Simplification with James Huang, SVP Alliances at Copado
Job Board
Partner Marketing Manager at insightsoftware
Alliance Manager at HelpScout
Senior Manager, Business Development – Strategic Partnerships at Dropbox
Partnership manager at Clerk.io
Submit your jobs HERE!
Your Action Steps!
Sign up for the CSA Vendors planning meeting
Buy your advanced purchase bird ticket for SaaS Connect 2023 (prices go up Feb 15!)
Apply to speak at SaaS Connect 2023
Welcome some of our newest CSA members David Jacobs, Jen Peachman, Soumitra Deshpande, Amy Bailey, Ferai Ivie, John Thompson, Russell Fleming, Jonathan Gregory MUC, Rushil H, jim.hutchison, Gaurav Bhattacharya, Andrew Buckley, and Victor Belinschi
️ Want to get included in our new weekly round-ups? Have feedback on what you'd like to see? We want to know! Message @Tamara with all the details!
Here's your weekly roundup of what's been happening in the community and what's coming up next!
Upcoming Events
SaaS Connect 2023 | April 19-20, 2023 | San Francisco
Tickets are going, it's time to grab yours! Join over 600+ SaaS partnership professionals at this amazing event!
Grab your Advanced Purchase tickets now before prices go up on Feb 15!
CSA Vendors Planning Call [RESCHEDULED] | Feb 1, 2023, 10AM PT | Online
We want to start 2023 off with a bang by hearing from you, our vendors!
• What have you liked about the partner vendor directory?
• What can we improve on?
• What would you like to see in 2023?
• How can CSA make your experience as a vendor better, and more valuable?
Register now to take part in the discussion
Understand buyer changing behaviors in times of economic uncertainty | Feb 2, 2023, 9AM PT | Online
Join this exclusive Salesforce webinar to learn how being a Salesforce partner can help you start delivering success. Hosted by Salesforce’s SVP, Market Strategy, Ed Thompson, the session will cover:
• The evolving buying trends and the implications for B2B SaaS companies
• How to stay relevant in times of economic headwinds
• How other partners are driving growth and gaining global exposure in the Salesforce ecosystem
Register now
@Chaitra Vedullapalli is hosting Women In Cloud Annual Summit 2023 | Jan 26, 2023
Subscribe to the Member Events Calendar Subscribe to the CSA Events Calendar Submit your events HERE!
Posts to check out
@Will Taylor is is crowd-sourcing a partner success maturity model. Contribute your thoughts!
@Shawnie Hamer shared a Partnerships interview with Justin Zimmerman on partner recruitment strategies and the role content will play on scaling up this year. Check it out!
@Justin Zimmerman is offering a $1,500 scholarship to help a tenacious partner person get to the next level in their career! Don't miss this amazing opportunity! Learn more here.
@Liz Garcia (Pandium) shared a new podcast: Auditing the Health and Mutual Success of Tech Partnerships featuring Caitlin Teed, an integration partner manager at Ryder E-commerce by Whiplash. Listen in and grab the templates.
@Courtney Tyson is asking if anyone has any resources to share around the role partnerships plays in a CX strategy. Join the convo.
Fresh Content
Navigating Microsoft Is an Employee-Based Network Approach with Neeti Gupta, Head of Hyperscaler Business Development and Alliances at VMware
The Value of Tech Partnerships From Two Viewpoints with Francois Grenier, Head of Platform Partnerships at Laika
Succeeding in the European Partner Ecosystem with Bernhard Friedrichs, Founder at PartnerXperience and Rob Rebholz, Co-Founder and CEO at Superglue
Salesforce Partnership Keys for Success and the Power of Simplification with James Huang, SVP Alliances at Copado
Job Board
Partner Marketing Manager at insightsoftware
Alliance Manager at HelpScout
Senior Manager, Business Development – Strategic Partnerships at Dropbox
Partnership manager at Clerk.io
Submit your jobs HERE!
Your Action Steps!
Sign up for the CSA Vendors planning meeting
Buy your advanced purchase bird ticket for SaaS Connect 2023 (prices go up Feb 15!)
Apply to speak at SaaS Connect 2023
Welcome some of our newest CSA members
David Jacobs, Jen Peachman, Soumitra Deshpande, Amy Bailey, Ferai Ivie, John Thompson, Russell Fleming, Jonathan Gregory MUC, Rushil H, jim.hutchison, Gaurav Bhattacharya, Andrew Buckley, and Victor Belinschi
️ Want to get included in our new weekly round-ups? Have feedback on what you'd like to see? We want to know! Message @Tamara with all the details!
Meet our newest CSA board member, David A. Yovanno, CEO of impact.com!
David A. Yovanno is the CEO of impact.com, the global standard partnership management platform that makes it easy for businesses to create, manage, and scale an ecosystem of partnerships.
For over two decades, Dave has provided strategic leadership to SaaS companies in the technology vertical. He is also the author of The Partnership Economy: How Modern Businesses Find New Customers, Grow Revenue, and Deliver Exceptional Experiences.
Welcome to the CSA team! Get in touch with Dave!
Hey CSA community! In collaboration with Pronto, we are putting together a report on the State of Partnerships in 2023 – and we’d love your input!
80 trillion dollars in annual revenue will be generated by partnerships by 2030 + a third of global sales is predicted to come from partnerships by 2025.
And yet, partnership leaders still struggle with operational and data challenges that prevent them from recognizing this potential.
Please answer our survey to contribute your input & help the entire partnerships community. It will only take ~10 minutes, you’ll get early access to the data, AND you’ll be entered for a chance to win $250.
Take the survey here http://ow.ly/XyGy50MzfRK
In collaboration with Pronto, we are putting together a report on the State of Partnerships in 2023 – and we’d love your input!
80 trillion dollars in annual revenue will be generated by partnerships by 2030 + a third of global sales is predicted to come from partnerships by 2025.
And yet, partnership leaders still struggle with operational and data challenges that prevent them from recognizing this potential.
Please answer our survey to contribute your input & help the entire partnerships community. It will only take ~10 minutes, you’ll get early access to the data, AND you’ll be entered for a chance to win $250.
Take the survey here
http://ow.ly/XyGy50MzfRK
Here's the Partnerships playbook that gets you promoted
We all know that partnerships isn't a role we studied in school. And yet, every partnerships leader is expected to figure out how to do this job by themselves.
Firneo's Certified Partnerships Professional program is a certification program that will cut years off of your learning curve and teach you how to create game-changing partnerships.
During the 8-week program, you'll: • Get hands-on practice with building partnerships skills • Collaborate with peers to work through your current challenges • Walk a mile in an expert's shoes with interactive case studies based around the real-world experiences of partnerships experts Special offer for CSA members: Apply before February 10th and get a free 1:1 personalized coaching session with Firneo CEO @Scott Pollack (ex-Amex, WeWork) firneo.com/csa
We all know that partnerships isn't a role we studied in school. And yet, every partnerships leader is expected to figure out how to do this job by themselves.
Firneo's Certified Partnerships Professional program is a certification program that will cut years off of your learning curve and teach you how to create game-changing partnerships.
During the 8-week program, you'll: • Get hands-on practice with building partnerships skills • Collaborate with peers to work through your current challenges • Walk a mile in an expert's shoes with interactive case studies based around the real-world experiences of partnerships experts
Special offer for CSA members: Apply before February 10th and get a free 1:1 personalized coaching session with Firneo CEO @Scott Pollack (ex-Amex, WeWork) firneo.com/csa
Happy Monday, Cloud Software Association! Here's your weekly roundup of what's been happening in the community and what's coming up next!
Upcoming Events
SaaS Connect 2023 | April 19-20, 2023 | San Francisco
Tickets are flying, it's time to grab yours! Join over 500+ SaaS partnership professionals at this amazing event!
Grab your Advanced Purchase tickets now before prices go up on Feb 15!
CSA Vendors Planning Call | This WEDNESDAY, Feb 1, 2023, 10AM PT | Online
We want to start 2023 off with a bang by hearing from you, our vendors!
• What have you liked about the partner vendor directory?
• What can we improve on?
• What would you like to see in 2023?
• How can CSA make your experience as a vendor better, and more valuable?
Register now to take part in the discussion
Subscribe to the Member Events Calendar Subscribe to the CSA Events Calendar Submit your events HERE!
Posts to check out
@Shawnie Hamer shared a resource that outlines How to Recognize Opportunities in Your Channel Ecosystem. Check it out!
@Liz Garcia (Pandium) shared: The Benefits of Reporting to Sales & Best Practices for Cross-functional Collaboration. Read more!
@Bernhard Friedrichs shared an article on article on why partner ≠ customers. Check out the article.
@Jesper Lyngbye is asking if anyone have a CAC Partnerships model. Share yours!
@Sourajit Ghoshal is asking for partner prospecting tips. Share your tips!
@Rachel Halldorson is asking...what's the coolest/most interesting swag you've ever gotten? Help her out!
@Martin Lind is looking for partners in employment verification. If that's you, get connected!
Fresh Content
Switching 3 Tech Partnership Philosophies with Nick Valluri, Head of Partnerships at Coda
How To Win With Google with Samrah Khan, Global Head of Industry Technology & Data Partners at Google
Navigating Microsoft Is an Employee-Based Network Approach with Neeti Gupta
Head of Hyperscaler Business Development and Alliances at VMware
Job Board
@Kasey Bayne (Pocketed) is looking for 2 Account Execs, Partnerships for APOLLO. Get connected!
@Ian Cugniere and @Katie Bentz are hiring a Partner Enablement Manager at Aircall. Get connected!
Sales Representative at Outsell
Partner Marketing Manager at insightsoftware
Alliance Manager at HelpScout
Senior Manager, Business Development – Strategic Partnerships at Dropbox
Partnership manager at Clerk.io
Submit your jobs HERE!
Your Action Steps!
Sign up for the CSA Vendors planning meeting on WEDNESDAY!
Buy your advanced purchase bird ticket for SaaS Connect 2023 (prices go up Feb 15!)
Apply to speak at SaaS Connect 2023
Welcome some of our newest CSA members DAVID MORENO, Derek Brown, Nick Burgoyne, Emily Cozzens, Anthony Marc Band, Paulo Santos, Gunn, Amanda Twomey, Sunder S, Tammy McDonald, Liudmila Kiseleva, Jay Scott, Neil, Hattie, Kevin White, Jenny Nguyen, Mitul P., Sophie Zugnoni, and Orel Levit
️ Want to get included in our new weekly round-ups? Have feedback on what you'd like to see? We want to know! Message @Tamara with all the details!
Here's your weekly roundup of what's been happening in the community and what's coming up next!
Upcoming Events
SaaS Connect 2023 | April 19-20, 2023 | San Francisco
Tickets are flying, it's time to grab yours! Join over 500+ SaaS partnership professionals at this amazing event!
Grab your Advanced Purchase tickets now before prices go up on Feb 15!
CSA Vendors Planning Call | This WEDNESDAY, Feb 1, 2023, 10AM PT | Online
We want to start 2023 off with a bang by hearing from you, our vendors!
• What have you liked about the partner vendor directory?
• What can we improve on?
• What would you like to see in 2023?
• How can CSA make your experience as a vendor better, and more valuable?
Register now to take part in the discussion
Subscribe to the Member Events Calendar Subscribe to the CSA Events Calendar Submit your events HERE!
Posts to check out
@Shawnie Hamer shared a resource that outlines How to Recognize Opportunities in Your Channel Ecosystem. Check it out!
@Liz Garcia (Pandium) shared: The Benefits of Reporting to Sales & Best Practices for Cross-functional Collaboration. Read more!
@Bernhard Friedrichs shared an article on article on why partner ≠ customers. Check out the article.
@Jesper Lyngbye is asking if anyone have a CAC Partnerships model. Share yours!
@Sourajit Ghoshal is asking for partner prospecting tips. Share your tips!
@Rachel Halldorson is asking...what's the coolest/most interesting swag you've ever gotten? Help her out!
@Martin Lind is looking for partners in employment verification. If that's you, get connected!
Fresh Content
Switching 3 Tech Partnership Philosophies with Nick Valluri, Head of Partnerships at Coda
How To Win With Google with Samrah Khan, Global Head of Industry Technology & Data Partners at Google
Navigating Microsoft Is an Employee-Based Network Approach with Neeti Gupta
Head of Hyperscaler Business Development and Alliances at VMware
Job Board
@Kasey Bayne (Pocketed) is looking for 2 Account Execs, Partnerships for APOLLO. Get connected!
@Ian Cugniere and @Katie Bentz are hiring a Partner Enablement Manager at Aircall. Get connected!
Sales Representative at Outsell
Partner Marketing Manager at insightsoftware
Alliance Manager at HelpScout
Senior Manager, Business Development – Strategic Partnerships at Dropbox
Partnership manager at Clerk.io
Submit your jobs HERE!
Your Action Steps!
Sign up for the CSA Vendors planning meeting on WEDNESDAY!
Buy your advanced purchase bird ticket for SaaS Connect 2023 (prices go up Feb 15!)
Apply to speak at SaaS Connect 2023
Welcome some of our newest CSA members
DAVID MORENO, Derek Brown, Nick Burgoyne, Emily Cozzens, Anthony Marc Band, Paulo Santos, Gunn, Amanda Twomey, Sunder S, Tammy McDonald, Liudmila Kiseleva, Jay Scott, Neil, Hattie, Kevin White, Jenny Nguyen, Mitul P., Sophie Zugnoni, and Orel Levit
️ Want to get included in our new weekly round-ups? Have feedback on what you'd like to see? We want to know! Message @Tamara with all the details!
CSA VENDOR MEETING TOMORROW, FEB 1!
Calling all vendors! We want to hear from you! • How can we partner more closely with you? • As a vendor who are you looking to get in front of, and how can we help? • What would improve your experience as a CSA Vendor? • How can CSA make your experience as a vendor better, and more valuable? Join our CSA Vendor Meeting
Wednesday, February 1
10 AM PT
REGISTER HERE: https://us02web.zoom.us/meeting/register/tZwrde6qrz4oG9y2T6mE4FFOtvuna7ps4H03
HAPPENING NEXT WEEK! The 3-Phase Framework for Building Better Partnerships
Your partnerships are missing something.
_You need a framework._
Having a clear framework to follow in your partnership-building efforts will help you save time, be more effective, and have more confidence along the way.
In this Masterclass, @Scott Pollack from Firneo will talk about the three phases of the Value Alignment framework, which provides a clear roadmap to building better partnerships.
Discover:* • The #1 reason why most partnerships fail to deliver revenue • Key insights that will help you get buy-in from your marketing, product, sales, and executive teams • How to prioritize your partnerships efforts so that you’re maximizing your time • + more
*REGISTER HERE: https://us02web.zoom.us/webinar/register/WN_WrId5thgTJ-NQSmn2O8GCQ
HAPPENING TODAY, 10AM PT CSA VENDOR MEETING
Calling all vendors! We want to hear from you! • How can we partner more closely with you? • As a vendor who are you looking to get in front of, and how can we help? • What would improve your experience as a CSA Vendor? • How can CSA make your experience as a vendor better, and more valuable?
REGISTER HERE: https://us02web.zoom.us/meeting/register/tZwrde6qrz4oG9y2T6mE4FFOtvuna7ps4H03
How to create game-changing partnerships that accelerate your company & your career
Firneo's Certified Partnerships Professional program is a certification program that will cut years off of your learning curve and teach you how to create game-changing partnerships.
During the 8-week program, you'll learn frameworks and tactics that will help you excel in every facet of your partnerships role, from securing internal resourcesnegotiating winning deals, to launching & managing partner relationships that have a transformational impact on your company's growth trajectory.
Special offer for CSA members: Apply before February 10th and get a free 1:1 personalized coaching session with Firneo CEO @Scott Pollack (ex-Amex, WeWork) firneo.com/csa
Meet your speakers for SaaS Connect 2023
The 11th annual SaaS partnership conference is on for April 19-20, 2023! We've released our speaker lineup for SaaS Connect! _Stay tuned for more speaker announcements to come!_
SaaS Connect is the conference by and for SaaS partnership leaders. We build our conference agenda based on what you, our members, want to see, hear, and say.
TAKE A PEEK http://saasconnect.org/
& grab your ticket today! Will we see you there?
The 11th annual SaaS partnership conference is on for April 19-20, 2023! We've released our speaker lineup for SaaS Connect! _Stay tuned for more speaker announcements to come!_
SaaS Connect is the conference by and for SaaS partnership leaders. We build our conference agenda based on what you, our members, want to see, hear, and say.
TAKE A PEEK
http://saasconnect.org/
& grab your ticket today!
Will we see you there?
HAPPENING NEXT WEEK! The 3-Phase Framework for Building Better Partnerships
Your partnerships are missing something.
_You need a framework._
Having a clear framework to follow in your partnership-building efforts will help you save time, be more effective, and have more confidence along the way.
In this Masterclass, @Scott Pollack from Firneo will talk about the three phases of the Value Alignment framework, which provides a clear roadmap to building better partnerships.
Discover:* • The #1 reason why most partnerships fail to deliver revenue • Key insights that will help you get buy-in from your marketing, product, sales, and executive teams • How to prioritize your partnerships efforts so that you’re maximizing your time • + more
*REGISTER HERE: https://us02web.zoom.us/webinar/register/WN_r06KV7bVR0q9zvMXCmqk1Q
For many years I have searched for an effective model to better advise companies, incubate new ideas, and nurture strong relationships. Today I am ready to share the result: FAIL
We are on the looking for more advisors, experts, and of course clients who we could help. Read more here: https://www.linkedin.com/feed/update/urnactivity:7028369393680044032/
We are on the looking for more advisors, experts, and of course clients who we could help. Read more here: https://www.linkedin.com/feed/update/urn
![li](https://www.linkedin.com/feed/update/urn<img title="li" alt="li" src="http://www.cloudsoftwareassociation.com/images/emojis/li.png" height="16" width="16"/>activity:7028369393680044032/ "li"){kind=small}
activity:7028369393680044032/
Happy Monday, Cloud Software Association! Here's your weekly roundup of what's been happening in the community and what's coming up next!
Upcoming Events
SaaS Connect 2023 | April 19-20, 2023 | San Francisco
Tickets are flying, it's time to grab yours! Join over 500+ SaaS partnership professionals at this amazing event! Check out our speakers now!
Grab your Advanced Purchase tickets now before prices go up on Feb 15!
Masterclass - The 3-Phase Framework for Building Better Partnerships | This Thursday, Feb 9, 2023, 10AM PT
Your partnerships are missing something. You need a framework. In this Masterclass, @Scott Pollack from Firneo will talk about the three phases of the Value Alignment framework, which provides a clear roadmap to building better partnerships. Learn:
· The #1 reason why most partnerships fail to deliver revenue
· Key insights that will help you get buy-in from your marketing, product, sales, and executive teams
· How to prioritize your partnerships efforts so that you’re maximizing your time
Register now!
SaaS Connect 1:1 - Strategies for Partnering with Cloud Providers | Next Thursday, Feb 16, 2023, 10AM PT
Join @Andrew P, Principal - Alliances & Ecosystems at Pariveda and @Sophie Zugnoni, Head of Cloud Business Development at Hazelcast for a conversation about finding your niche within 750,000+ partners in the cloud ecosystem. In this talk, they will discuss:
· Navigating Partner Programs & PartnerOps
· Trust & Accountability in the Field
· Building Solutions & Joint Marketing
· Executive Alignment
Register now!
Subscribe to the Member Events Calendar Subscribe to the CSA Events Calendar Submit your events HERE!
Posts to check out
@Shawnie Hamer is hosting a Roundtable tomorrow with Justin Zimmerman and Martin Scholz about Partner Recruitment. Register here!
@Liz Garcia (Pandium) is hosting office hours tomorrow on Supporting and Enabling Integration Users. Check it out!
@Sunder S is hosting an event this Thursday on Accelerating Channel Sales : Proven strategies from SaaS industry Experts. Join it!
@Indu Manglotra is hosting the Ecosystem Aces-Pro Panel: Partner Program Best Practices on March 8th. Save your spot!
@Tim Monner is asking if anyone here hosts any SaaS or Tech Meet Ups in the Chicago area! Connect with him.
@DAVID MORENO is asking for recommended reads & best practices about how to market a SAAS product? Share your thoughts.
@Thomas (SaneBox) is asking for feedback & your thoughts on G2 Crowd. Share your feedback.
Fresh Content
Talkdesk Partner Strategy and Secrets of the Past, Present and Future with Walla Oriqat – Director at Talkdesk AppConnect
The Key to Successful Agency Partnerships in 2023 with Alex Glenn, CEO at Partnerhub and Sunir Shah, CSA President & CEO at AppBind
Switching 3 Tech Partnership Philosophies with Nick Valluri, Head of Partnerships at Coda
How To Win With Google with Samrah Khan, Global Head of Industry Technology & Data Partners at Google
Job Board
2 Account Execs, Partnerships for APOLLO
Partner Enablement Manager at Aircall
Sales Representative at Outsell
Partner Marketing Manager at insightsoftware
Alliance Manager at HelpScout
Submit your jobs HERE!
Your Action Steps!
Buy your advanced purchase bird ticket for SaaS Connect 2023 (prices go up Feb 15!)
Apply to speak for CSA Events!
Welcome some of our newest CSA members Yuriy, Greg Corson, Jo, Melissa, Dylan Brown, Rudy Mathias, Maryna Wach, Kasey Yardley, Robert Beecher, alejandro sanchez, Everett Brooks, Samantha, Jatin Kalson, John Higgins, and Tim Monner
️ Want to get included in our new weekly round-ups? Have feedback on what you'd like to see? We want to know! Message @Tamara with all the details!
Here's your weekly roundup of what's been happening in the community and what's coming up next!
Upcoming Events
SaaS Connect 2023 | April 19-20, 2023 | San Francisco
Tickets are flying, it's time to grab yours! Join over 500+ SaaS partnership professionals at this amazing event! Check out our speakers now!
Grab your Advanced Purchase tickets now before prices go up on Feb 15!
Masterclass - The 3-Phase Framework for Building Better Partnerships | This Thursday, Feb 9, 2023, 10AM PT
Your partnerships are missing something. You need a framework. In this Masterclass, @Scott Pollack from Firneo will talk about the three phases of the Value Alignment framework, which provides a clear roadmap to building better partnerships. Learn:
· The #1 reason why most partnerships fail to deliver revenue
· Key insights that will help you get buy-in from your marketing, product, sales, and executive teams
· How to prioritize your partnerships efforts so that you’re maximizing your time
Register now!
SaaS Connect 1:1 - Strategies for Partnering with Cloud Providers | Next Thursday, Feb 16, 2023, 10AM PT
Join @Andrew P, Principal - Alliances & Ecosystems at Pariveda and @Sophie Zugnoni, Head of Cloud Business Development at Hazelcast for a conversation about finding your niche within 750,000+ partners in the cloud ecosystem. In this talk, they will discuss:
· Navigating Partner Programs & PartnerOps
· Trust & Accountability in the Field
· Building Solutions & Joint Marketing
· Executive Alignment
Register now!
Subscribe to the Member Events Calendar Subscribe to the CSA Events Calendar Submit your events HERE!
Posts to check out
@Shawnie Hamer is hosting a Roundtable tomorrow with Justin Zimmerman and Martin Scholz about Partner Recruitment. Register here!
@Liz Garcia (Pandium) is hosting office hours tomorrow on Supporting and Enabling Integration Users. Check it out!
@Sunder S is hosting an event this Thursday on Accelerating Channel Sales : Proven strategies from SaaS industry Experts. Join it!
@Indu Manglotra is hosting the Ecosystem Aces-Pro Panel: Partner Program Best Practices on March 8th. Save your spot!
@Tim Monner is asking if anyone here hosts any SaaS or Tech Meet Ups in the Chicago area! Connect with him.
@DAVID MORENO is asking for recommended reads & best practices about how to market a SAAS product? Share your thoughts.
@Thomas (SaneBox) is asking for feedback & your thoughts on G2 Crowd. Share your feedback.
Fresh Content
Talkdesk Partner Strategy and Secrets of the Past, Present and Future with Walla Oriqat – Director at Talkdesk AppConnect
The Key to Successful Agency Partnerships in 2023 with Alex Glenn, CEO at Partnerhub and Sunir Shah, CSA President & CEO at AppBind
Switching 3 Tech Partnership Philosophies with Nick Valluri, Head of Partnerships at Coda
How To Win With Google with Samrah Khan, Global Head of Industry Technology & Data Partners at Google
Job Board
2 Account Execs, Partnerships for APOLLO
Partner Enablement Manager at Aircall
Sales Representative at Outsell
Partner Marketing Manager at insightsoftware
Alliance Manager at HelpScout
Submit your jobs HERE!
Your Action Steps!
Buy your advanced purchase bird ticket for SaaS Connect 2023 (prices go up Feb 15!)
Apply to speak for CSA Events!
Welcome some of our newest CSA members
Yuriy, Greg Corson, Jo, Melissa, Dylan Brown, Rudy Mathias, Maryna Wach, Kasey Yardley, Robert Beecher, alejandro sanchez, Everett Brooks, Samantha, Jatin Kalson, John Higgins, and Tim Monner
️ Want to get included in our new weekly round-ups? Have feedback on what you'd like to see? We want to know! Message @Tamara with all the details!
@channel HAPPENING THIS WEEK! The 3-Phase Framework for Building Better Partnerships
Your partnerships are missing something.
_You need a framework._
Having a clear framework to follow in your partnership-building efforts will help you save time, be more effective, and have more confidence along the way.
In this Masterclass, @Scott Pollack from Firneo will talk about the three phases of the Value Alignment framework, which provides a clear roadmap to building better partnerships.
Discover:* • The #1 reason why most partnerships fail to deliver revenue • Key insights that will help you get buy-in from your marketing, product, sales, and executive teams • How to prioritize your partnerships efforts so that you’re maximizing your time • + more
*REGISTER HERE: https://us02web.zoom.us/webinar/register/WN_WrId5thgTJ-NQSmn2O8GCQ
Hello CSA friends! On 2/14 (
) We’ll be publicly sharing the findings from our State of the Partner Ecosystem report! That’s salary data, KPI benchmarks + tons on the current state of the market. We hope to see you there: https://www.crossbeam.com/resources/webinars/the-state-of-the-partner-ecosystem-2023/
) We’ll be publicly sharing the findings from our State of the Partner Ecosystem report! That’s salary data, KPI benchmarks + tons on the current state of the market. We hope to see you there: https://www.crossbeam.com/resources/webinars/the-state-of-the-partner-ecosystem-2023/
@channel Just a reminder that TOMORROW, THURSDAY 10am PT we're discussing The 3-Phase Framework for Building Better Partnerships
Having a clear framework to follow in your partnership-building efforts will help you save time, be more effective, and have more confidence along the way.
Join @Scott Pollack from Firneo in this masterclass about the 3 phases of the Value Alignment framework. Discover: • The #1 reason why most partnerships fail to deliver revenue • Key insights that will help you get buy-in from your marketing, product, sales, and executive teams • How to prioritize your partnerships efforts so that you’re maximizing your time • and more!REGISTER HERE: https://us02web.zoom.us/webinar/register/WN_WrId5thgTJ-NQSmn2O8GCQ
Just a reminder that TOMORROW, THURSDAY 10am PT we're discussing The 3-Phase Framework for Building Better Partnerships
Having a clear framework to follow in your partnership-building efforts will help you save time, be more effective, and have more confidence along the way.
Join @Scott Pollack from Firneo in this masterclass about the 3 phases of the Value Alignment framework. Discover: • The #1 reason why most partnerships fail to deliver revenue • Key insights that will help you get buy-in from your marketing, product, sales, and executive teams • How to prioritize your partnerships efforts so that you’re maximizing your time • and more!
REGISTER HERE: https://us02web.zoom.us/webinar/register/WN_WrId5thgTJ-NQSmn2O8GCQ
@channel FINAL REMINDER… 10:00 am PT The 3-Phase Framework for Building Better Partnerships
Join @Scott Pollack from Firneo in this masterclass about the three phases of the Value Alignment framework. Discover: • The #1 reason why most partnerships _fail to deliver revenue_ • Key insights that will help you _get buy-in_ from your marketing, product, sales, and executive teams • _How to prioritize_ your partnerships efforts so that you’re maximizing your time • and more!10am PT today
REGISTER HERE: https://us02web.zoom.us/webinar/register/WN_WrId5thgTJ-NQSmn2O8GCQ
FINAL REMINDER… 10:00 am PT The 3-Phase Framework for Building Better Partnerships
Join @Scott Pollack from Firneo in this masterclass about the three phases of the Value Alignment framework. Discover: • The #1 reason why most partnerships _fail to deliver revenue_ • Key insights that will help you _get buy-in_ from your marketing, product, sales, and executive teams • _How to prioritize_ your partnerships efforts so that you’re maximizing your time • and more!
10am PT today
REGISTER HERE: https://us02web.zoom.us/webinar/register/WN_WrId5thgTJ-NQSmn2O8GCQ
@channel Starting now! The 3-Phase Framework for Building Better Partnerships
In this Masterclass, Scott Pollack from Firneo will talk about the three phases of the Value Alignment framework, which provides a clear roadmap to building better partnerships.
It's not too late to register here!
The 3-Phase Framework for Building Better Partnerships
In this Masterclass, Scott Pollack from Firneo will talk about the three phases of the Value Alignment framework, which provides a clear roadmap to building better partnerships.
It's not too late to register here!
Happy Friday, CSA! Here's what's happening next week Strategies for Partnering with Cloud Providers
Join @Andrew P, Principal - Alliances & Ecosystems at Pariveda and @Sophie Zugnoni, Head of Cloud Business Development at Hazelcast for a conversation about finding your niche within 750,000+ partners in the cloud ecosystem.
They’ll dive into their lessons learned and their strategies for success when partnering with cloud providers!
In this talk, they will discuss: • Navigating Partner Programs & PartnerOps • Trust & Accountability in the Field • Building Solutions & Joint Marketing • Executive Alignment • And more! REGISTER HERE: https://us02web.zoom.us/webinar/register/WN_7IOQORr7QmGb8d8bSiUmHg
Strategies for Partnering with Cloud Providers
Join @Andrew P, Principal - Alliances & Ecosystems at Pariveda and @Sophie Zugnoni, Head of Cloud Business Development at Hazelcast for a conversation about finding your niche within 750,000+ partners in the cloud ecosystem.
They’ll dive into their lessons learned and their strategies for success when partnering with cloud providers!
In this talk, they will discuss: • Navigating Partner Programs & PartnerOps • Trust & Accountability in the Field • Building Solutions & Joint Marketing • Executive Alignment • And more!
REGISTER HERE: https://us02web.zoom.us/webinar/register/WN_7IOQORr7QmGb8d8bSiUmHg
Happy Monday, Cloud Software Association! Here's your weekly roundup of what's been happening in the community and what's coming up next!
Upcoming Events
SaaS Connect 2023 | April 19-20, 2023 | San Francisco
Join over 500+ SaaS partnership professionals for networking, amazing content, and more! Check out our speakers now!
Grab your Advanced Purchase tickets now before prices go up!
SaaS Connect 1:1 - Strategies for Partnering with Cloud Providers | This Thursday, Feb 16, 2023, 10AM PT
Join @Andrew P, Principal - Alliances & Ecosystems at Pariveda and @Sophie Zugnoni, Head of Cloud Business Development at Hazelcast for a conversation about finding your niche within 750,000+ partners in the cloud ecosystem. In this talk, they will discuss:
• Navigating Partner Programs & PartnerOps
• Trust & Accountability in the Field
• Building Solutions & Joint Marketing
• Executive Alignment
Register now!
Roundtable - Tech Integration Marketplaces | Next Thursday, Feb 23, 2023, 10AM PT
In this dedicated hour, join hosts @Sue Fernand, Sr. Director Business Development and Alliances at 8x8 and Ashi Aber, Head of Technology Partnerships at Gong as they lead a discussion around scaling your SaaS offering through Tech partnerships. They'll lead a convo about:
• Why to invest in a marketplace
• Core integrations VS 1+1=3
• Partner Recruitment outbound vs inbound
Register now!
Subscribe to the Member Events Calendar Subscribe to the CSA Events Calendar Submit your events HERE!
Posts to check out
@Sean Blanda (Crossbeam) will be sharing the findings from their State of the Partner Ecosystem report tomorrow. Check it out!
@Bernhard Friedrichs is hosting a Partnerships Meetup Berlin on March 9, 2023. Don't miss it!
@Bernhard Friedrichs is also running a Partner Manager Certification. Details here.
Fresh Content
Building Better UX Practices for Your Integrations with Ryan Lunka, Co-Founder and CEO at Blended Edge and Cody Sunkel, Co-Founder and VP of Growth at Partner Fleet
Winning Partnerships With Companies That Have Been Around Longer with Patrick Cleary, Director of Strategic Partnerships, US at Wayflyer
Talkdesk Partner Strategy and Secrets of the Past, Present and Future with Walla Oriqat – Director at Talkdesk AppConnect
The Key to Successful Agency Partnerships in 2023 with Alex Glenn, CEO at Partnerhub and Sunir Shah, CSA President & CEO at AppBind
Job Board
Business Development Representative – Partnerships at Vajro
Vice President, Digital Marketing (Remote) at insightsoftware
Head of Strategic Partnerships at Client Giant
2 Account Execs, Partnerships for APOLLO
Sales Representative at Outsell
Submit your jobs HERE!
Your Action Steps!
Buy your advanced purchase bird ticket for SaaS Connect 2023 (prices go up Feb 15!)
Apply to speak for CSA Events!
Welcome some of our newest CSA members Ai Fujiki, Maritza van den Heuvel, Mariah Rhodes, Will Damron, Rachell Weiss, Rodrigo Ferrando, Diego Richards, Ivan Caldwwell, Brian Krotine, Bronagh Crowley, Josh Harvey, Murali N, Ivan Silva, Blayney Klein, Dean Archibald, Andrew Claremont, and Vince de Baca
️ Want to get included in our new weekly round-ups? Have feedback on what you'd like to see? We want to know! Message @Tamara with all the details!
Here's your weekly roundup of what's been happening in the community and what's coming up next!
Upcoming Events
SaaS Connect 2023 | April 19-20, 2023 | San Francisco
Join over 500+ SaaS partnership professionals for networking, amazing content, and more! Check out our speakers now!
Grab your Advanced Purchase tickets now before prices go up!
SaaS Connect 1:1 - Strategies for Partnering with Cloud Providers | This Thursday, Feb 16, 2023, 10AM PT
Join @Andrew P, Principal - Alliances & Ecosystems at Pariveda and @Sophie Zugnoni, Head of Cloud Business Development at Hazelcast for a conversation about finding your niche within 750,000+ partners in the cloud ecosystem. In this talk, they will discuss:
• Navigating Partner Programs & PartnerOps
• Trust & Accountability in the Field
• Building Solutions & Joint Marketing
• Executive Alignment
Register now!
Roundtable - Tech Integration Marketplaces | Next Thursday, Feb 23, 2023, 10AM PT
In this dedicated hour, join hosts @Sue Fernand, Sr. Director Business Development and Alliances at 8x8 and Ashi Aber, Head of Technology Partnerships at Gong as they lead a discussion around scaling your SaaS offering through Tech partnerships. They'll lead a convo about:
• Why to invest in a marketplace
• Core integrations VS 1+1=3
• Partner Recruitment outbound vs inbound
Register now!
Subscribe to the Member Events Calendar Subscribe to the CSA Events Calendar Submit your events HERE!
Posts to check out
@Sean Blanda (Crossbeam) will be sharing the findings from their State of the Partner Ecosystem report tomorrow. Check it out!
@Bernhard Friedrichs is hosting a Partnerships Meetup Berlin on March 9, 2023. Don't miss it!
@Bernhard Friedrichs is also running a Partner Manager Certification. Details here.
Fresh Content
Building Better UX Practices for Your Integrations with Ryan Lunka, Co-Founder and CEO at Blended Edge and Cody Sunkel, Co-Founder and VP of Growth at Partner Fleet
Winning Partnerships With Companies That Have Been Around Longer with Patrick Cleary, Director of Strategic Partnerships, US at Wayflyer
Talkdesk Partner Strategy and Secrets of the Past, Present and Future with Walla Oriqat – Director at Talkdesk AppConnect
The Key to Successful Agency Partnerships in 2023 with Alex Glenn, CEO at Partnerhub and Sunir Shah, CSA President & CEO at AppBind
Job Board
Business Development Representative – Partnerships at Vajro
Vice President, Digital Marketing (Remote) at insightsoftware
Head of Strategic Partnerships at Client Giant
2 Account Execs, Partnerships for APOLLO
Sales Representative at Outsell
Submit your jobs HERE!
Your Action Steps!
Buy your advanced purchase bird ticket for SaaS Connect 2023 (prices go up Feb 15!)
Apply to speak for CSA Events!
Welcome some of our newest CSA members
Ai Fujiki, Maritza van den Heuvel, Mariah Rhodes, Will Damron, Rachell Weiss, Rodrigo Ferrando, Diego Richards, Ivan Caldwwell, Brian Krotine, Bronagh Crowley, Josh Harvey, Murali N, Ivan Silva, Blayney Klein, Dean Archibald, Andrew Claremont, and Vince de Baca
️ Want to get included in our new weekly round-ups? Have feedback on what you'd like to see? We want to know! Message @Tamara with all the details!
@channel HAPPENING THIS WEEK! Strategies for Partnering with Cloud Providers
Join Andrew Porter, Principal - Alliances & Ecosystems at Pariveda and Sophie Zugnoni, Head of Cloud Business Development at Hazelcast for a conversation about finding your niche within 750,000+ partners in the cloud ecosystem.
They’ll dive into their lessons learned and their strategies for success when partnering with cloud providers!*
*In this talk, they will discuss: • Navigating Partner Programs & PartnerOps • Trust & Accountability in the Field • Building Solutions & Joint Marketing • Executive Alignment • And more!
REGISTER HERE: https://us02web.zoom.us/webinar/register/WN_7IOQORr7QmGb8d8bSiUmHg
Share the Partner Love this Valentine's Day
To show our appreciation to our amazing CSA community, we've got a special gift for you.
The 11th annual SaaS partnership conference, SaaS Connect, is coming up on April 19-20, 2023 in San Francisco!
And for the next two days, you can grab $75 OFF your ticket, as our Valentine's gift to our favorite partnerships pros. Just use the code PARTNERLOVE to claim your discount, only until February 16th!
Grab your SaaS Connect ticket!
To show our appreciation to our amazing CSA community, we've got a special gift for you.
The 11th annual SaaS partnership conference, SaaS Connect, is coming up on April 19-20, 2023 in San Francisco!
And for the next two days, you can grab $75 OFF your ticket, as our Valentine's gift to our favorite partnerships pros. Just use the code PARTNERLOVE to claim your discount, only until February 16th!
Grab your SaaS Connect ticket!
@channel Just a reminder that TOMORROW, THURSDAY 10am PT we're discussing Strategies for Partnering with Cloud Providers
Join @Andrew P, Principal - Alliances & Ecosystems at Pariveda and @Sophie Zugnoni, Head of Cloud Business Development at Hazelcast for a conversation about finding your niche within 750,000+ partners in the cloud ecosystem.
In this talk, they will discuss: • Navigating Partner Programs & PartnerOps • Trust & Accountability in the Field • Building Solutions & Joint Marketing • Executive Alignment • And more! REGISTER HERE: https://us02web.zoom.us/webinar/register/WN_7IOQORr7QmGb8d8bSiUmHg
Just a reminder that TOMORROW, THURSDAY 10am PT we're discussing Strategies for Partnering with Cloud Providers
Join @Andrew P, Principal - Alliances & Ecosystems at Pariveda and @Sophie Zugnoni, Head of Cloud Business Development at Hazelcast for a conversation about finding your niche within 750,000+ partners in the cloud ecosystem.
In this talk, they will discuss: • Navigating Partner Programs & PartnerOps • Trust & Accountability in the Field • Building Solutions & Joint Marketing • Executive Alignment • And more!
REGISTER HERE: https://us02web.zoom.us/webinar/register/WN_7IOQORr7QmGb8d8bSiUmHg
If you've been thinking of getting your SaaS Connect 2023 tickets...there's no better time than now! As our Valentine's day gift to our favorite partnership pros, we've dropped a $75 discount, available only until tonight at midnight!
Grab your Valentine's discount with the code PARTNERLOVE
Or use this link to grab your ticket with the discount applied!
@channel FINAL REMINDER… 10:00 am PT Strategies for Partnering with Cloud Providers
Discover how to design an integration user experience that best meets your users' needs.
Join Andrew Porter, Principal - Alliances & Ecosystems at Pariveda and Sophie Zugnoni, Head of Cloud Business Development at Hazelcast for a conversation about finding your niche within 750,000+ partners in the cloud ecosystem. They'll discuss:
• Navigating Partner Programs & PartnerOps
• Trust & Accountability in the Field
• Building Solutions & Joint Marketing
• Executive Alignment
10am PT today
REGISTER HERE: https://us02web.zoom.us/webinar/register/WN_7IOQORr7QmGb8d8bSiUmHg
FINAL REMINDER… 10:00 am PT Strategies for Partnering with Cloud Providers
Discover how to design an integration user experience that best meets your users' needs.
Join Andrew Porter, Principal - Alliances & Ecosystems at Pariveda and Sophie Zugnoni, Head of Cloud Business Development at Hazelcast for a conversation about finding your niche within 750,000+ partners in the cloud ecosystem.
They'll discuss:
• Navigating Partner Programs & PartnerOps
• Trust & Accountability in the Field
• Building Solutions & Joint Marketing
• Executive Alignment
10am PT today
REGISTER HERE: https://us02web.zoom.us/webinar/register/WN_7IOQORr7QmGb8d8bSiUmHg
@channel Starting now! Strategies for Partnering with Cloud Providers
Join Andrew Porter, Principal - Alliances & Ecosystems at Pariveda and Sophie Zugnoni, Head of Cloud Business Development at Hazelcast for a conversation about finding your niche within 750,000+ partners in the cloud ecosystem.
It's not too late to register here!
Strategies for Partnering with Cloud Providers
Join Andrew Porter, Principal - Alliances & Ecosystems at Pariveda and Sophie Zugnoni, Head of Cloud Business Development at Hazelcast for a conversation about finding your niche within 750,000+ partners in the cloud ecosystem.
It's not too late to register here!
....Our agenda for SaaS Connect 2023 is LIVE!
We have posted the agenda for SaaS Connect (April 19-20, San Francisco) with a few more announcements to come!
Check out our incredible line-up of partnerships professionals taking the stage at SaaS Connect! You can expect... • Incredible partnership executive stories like Eric Buck - Google, Neeti Gupta - VMware, Chris Bach - Netlify, and Whit Crump - AWS + more! • Aligning Partnership Strategy with C-Suite Leadership • The Key to Partnering With Your Competitors • Scaling the Partnership Org: Mistakes Revealed • The SaaS Partner Journey with Cloud HyperScalers • and so much more!
Check it out & grab your ticket!
Anyone here going to be at the BigCommerce Partner awards in Austin next Wednesday? Would love to meet up with some ShipperHQ partners if you're in town
Happy Monday, Cloud Software Association! Here's your weekly roundup of what's been happening in the community and what's coming up next!
Upcoming Events
SaaS Connect 2023 | April 19-20, 2023 | San Francisco
Join over 500+ SaaS partnership professionals for networking, amazing content, and more! Check out our speakers now!
Grab your Advanced Purchase tickets now before prices go up!
Roundtable - Tech Integration Marketplaces | This Thursday, Feb 23, 2023, 10AM PT
In this dedicated hour, join hosts @Sue Fernand, Sr. Director Business Development and Alliances at 8x8 and Ashi Aber, Head of Technology Partnerships at Gong as they lead a discussion around scaling your SaaS offering through Tech partnerships. They'll lead a convo about:
• Why to invest in a marketplace
• Core integrations VS 1+1=3
• Partner Recruitment outbound vs inbound
Register now!
Subscribe to the Member Events Calendar Subscribe to the CSA Events Calendar Submit your events HERE!
Posts to check out
@Tristan Oker (ShipperHQ) asks if anyone here will be at the BigCommerce Partner awards in Austin on Wednesday. Get connected!
@Isaac Morehouse asks: Has anyone seen ads used to find new partners and expand in a new geo territory? Join the convo.
@Shawnie Hamer shared a Greatest Minds in Partnerships article featuring industry vet Don Osburn. Don dives into strategies for perfecting partner pitch meetings. Read it here.
Fresh Content
Creating Intentional Wow Partner Experiences with Dannielle Sakher, Exec Member of CSA
Developer Evangelism Boosts Partnerships with Nicolas Grenié, Developer Advocate at Typeform
Building Better UX Practices for Your Integrations with Ryan Lunka, Co-Founder and CEO at Blended Edge and Cody Sunkel, Co-Founder and VP of Growth at Partner Fleet
Winning Partnerships With Companies That Have Been Around Longer with Patrick Cleary, Director of Strategic Partnerships, US at Wayflyer
Talkdesk Partner Strategy and Secrets of the Past, Present and Future with Walla Oriqat – Director at Talkdesk AppConnect
Job Board
@Ian Cugniere is hiring an NA Manager for the Channel Partnerships team. Reach out to get the details!
@Rob Balasabas is hiring for an Account Executive, Ecosystem (Channel Partnership) role at Uscreen. Connect with Rob!
@Julie Koslen Diehl is hiring a New Director, Sales Compensation at insightsoftware. Learn more here!
Business Development Representative – Partnerships at Vajro
Vice President, Digital Marketing (Remote) at insightsoftware
Head of Strategic Partnerships at Client Giant
2 Account Execs, Partnerships for APOLLO
Submit your jobs HERE!
Your Action Steps!
Buy your advanced purchase bird ticket for SaaS Connect 2023
Apply to speak for CSA Events!
Welcome to all of our newest CSA members Don't forget to introduce yourself in #intros!
️ Want to get included in our new weekly round-ups? Have feedback on what you'd like to see? We want to know! Message @Tamara with all the details!
Here's your weekly roundup of what's been happening in the community and what's coming up next!
Upcoming Events
SaaS Connect 2023 | April 19-20, 2023 | San Francisco
Join over 500+ SaaS partnership professionals for networking, amazing content, and more! Check out our speakers now!
Grab your Advanced Purchase tickets now before prices go up!
Roundtable - Tech Integration Marketplaces | This Thursday, Feb 23, 2023, 10AM PT
In this dedicated hour, join hosts @Sue Fernand, Sr. Director Business Development and Alliances at 8x8 and Ashi Aber, Head of Technology Partnerships at Gong as they lead a discussion around scaling your SaaS offering through Tech partnerships. They'll lead a convo about:
• Why to invest in a marketplace
• Core integrations VS 1+1=3
• Partner Recruitment outbound vs inbound
Register now!
Subscribe to the Member Events Calendar Subscribe to the CSA Events Calendar Submit your events HERE!
Posts to check out
@Tristan Oker (ShipperHQ) asks if anyone here will be at the BigCommerce Partner awards in Austin on Wednesday. Get connected!
@Isaac Morehouse asks: Has anyone seen ads used to find new partners and expand in a new geo territory? Join the convo.
@Shawnie Hamer shared a Greatest Minds in Partnerships article featuring industry vet Don Osburn. Don dives into strategies for perfecting partner pitch meetings. Read it here.
Fresh Content
Creating Intentional Wow Partner Experiences with Dannielle Sakher, Exec Member of CSA
Developer Evangelism Boosts Partnerships with Nicolas Grenié, Developer Advocate at Typeform
Building Better UX Practices for Your Integrations with Ryan Lunka, Co-Founder and CEO at Blended Edge and Cody Sunkel, Co-Founder and VP of Growth at Partner Fleet
Winning Partnerships With Companies That Have Been Around Longer with Patrick Cleary, Director of Strategic Partnerships, US at Wayflyer
Talkdesk Partner Strategy and Secrets of the Past, Present and Future with Walla Oriqat – Director at Talkdesk AppConnect
Job Board
@Ian Cugniere is hiring an NA Manager for the Channel Partnerships team. Reach out to get the details!
@Rob Balasabas is hiring for an Account Executive, Ecosystem (Channel Partnership) role at Uscreen. Connect with Rob!
@Julie Koslen Diehl is hiring a New Director, Sales Compensation at insightsoftware. Learn more here!
Business Development Representative – Partnerships at Vajro
Vice President, Digital Marketing (Remote) at insightsoftware
Head of Strategic Partnerships at Client Giant
2 Account Execs, Partnerships for APOLLO
Submit your jobs HERE!
Your Action Steps!
Buy your advanced purchase bird ticket for SaaS Connect 2023
Apply to speak for CSA Events!
Welcome to all of our newest CSA members
Don't forget to introduce yourself in #intros!
️ Want to get included in our new weekly round-ups? Have feedback on what you'd like to see? We want to know! Message @Tamara with all the details!
@channel THIS WEEK, THURS 10AM PT Tech Integration Marketplaces Roundtable
In this dedicated hour, join hosts Sue Fernand, Sr. Director Business Development and Alliances at 8x8 and Ashi Aber, Head of Technology Partnerships at Gong as they lead a discussion around scaling your SaaS offering through Tech partnerships.
Take part in the conversation, and connect 1:1 with the top leaders in SaaS partnerships!
They'll lead a conversation around: · Why invest in a marketplace · Core integrations VS 1+1=3 · Partner Recruitment outbound vs inbound
REGISTER HERE: https://us02web.zoom.us/meeting/register/tZIoc-yqrzkuEtTjQdVz9lStWcpgANE-r9I1
Hey everyone!
I have an opportunity to get involved with some killer content. I run the content strategy at Allbound and we'd have some opportunities to highlight incredible channels and the people who run them. We have a few prompts going at the moment:
• What are you doing to drive success with your referral or reseller partnerships?
• How have you used partners to reach new B2B audiences?
• What are the use cases for partners in your organization? (Resellers, MSPs, etc.) How do they help your entire organization succeed?
◦ _You don't need to answer all three of these questions. You can answer as many or as little as you'd like._
All we need is a quote and a headshot, and then we'll get you a highlighted section in upcoming content, a link back to your LinkedIn, and a link to your company URL.
I have an opportunity to get involved with some killer content. I run the content strategy at Allbound and we'd have some opportunities to highlight incredible channels and the people who run them. We have a few prompts going at the moment:
• What are you doing to drive success with your referral or reseller partnerships?
• How have you used partners to reach new B2B audiences?
• What are the use cases for partners in your organization? (Resellers, MSPs, etc.) How do they help your entire organization succeed?
◦ _You don't need to answer all three of these questions. You can answer as many or as little as you'd like._
All we need is a quote and a headshot, and then we'll get you a highlighted section in upcoming content, a link back to your LinkedIn, and a link to your company URL.
How do you Book 1:1 meetings with over 500 SaaS Partnership Pros?
SaaS Connect is coming up, and sponsorships are selling out!
Along with our sponsors we’re hosting the best SaaS Partnerships conference in town this April 19th, and 20th in downtown San Francisco.
Our sponsors, and registrants outdid themselves in 2022 by booking meetings with over 40% of our attendees _before day 1!_ This year, we’re adding more networking space, increasing attendees, and enabling our sponsors to start booking those quality meetings even earlier.
It’s not too late to join us in hosting SaaS Connect by: • Sponsoring High tops tables! • Getting in on hosting The Networking Garden • Helping us create incredible parties, and happy hours Connect us on our remaining sponsorships by emailing
Hi everyone, the Tech Integration Marketplaces Roundtable for today has been rescheduled to Thursday, May 25, 2023 10:00 AM PT. Thanks for your understanding!
I'll be announcing a new Roundtable for next week shortly!
I'll be announcing a new Roundtable for next week shortly!
Curious how others are approaching data & reporting for their channel programs? Then you'll want to join our roundtable next week!
Roundtable: Data & Reporting Practices for Partner Programs | March 2nd 10AM PT
In this dedicated hour, join hosts @Aidan Weinrib, Head of Partnerships at Wizehire and @Gloria Castillo, Sr. Manager, Partner Programs at Loopio, as they lead a discussion around:
• Using data to prove the performance of your partner program • How people are approaching partner acquisition, metrics & benchmark KPIs • Partner ops: the impact of having a dedicated headcount vs not Take part in the conversation, and connect 1:1 with the top leaders in SaaS partnerships. Register now! https://us02web.zoom.us/meeting/register/tZUpfumrqz8vH9Vz6PnPcftp7iH3VETGv_o4
Roundtable: Data & Reporting Practices for Partner Programs | March 2nd 10AM PT
In this dedicated hour, join hosts @Aidan Weinrib, Head of Partnerships at Wizehire and @Gloria Castillo, Sr. Manager, Partner Programs at Loopio, as they lead a discussion around:
• Using data to prove the performance of your partner program • How people are approaching partner acquisition, metrics & benchmark KPIs • Partner ops: the impact of having a dedicated headcount vs not Take part in the conversation, and connect 1:1 with the top leaders in SaaS partnerships. Register now!
https://us02web.zoom.us/meeting/register/tZUpfumrqz8vH9Vz6PnPcftp7iH3VETGv_o4
54 days until SaaS Connect 2023!!! Time to grab your ticket if you haven't already!
http://saasconnect.org/
Curious what past attendees have to say? Here's what Indus thought about last year's event:
Happy Friday, CSA! How was your week?
Any partnership WINS you'd like to share so we can celebrate them with you? Feel free to share any learnings too - drop them in the thread!
How was your week?
Any partnership WINS you'd like to share so we can celebrate them with you? Feel free to share any learnings too - drop them in the thread!
Happy Monday, Cloud Software Association! Here's your weekly roundup of what's been happening in the community and what's coming up next!
Upcoming Events
SaaS Connect 2023 | April 19-20, 2023 | San Francisco
Join over 500+ SaaS partnership professionals for networking, amazing content, and more! Check out our speakers now!
Grab your Advanced Purchase tickets now before prices go up!
Roundtable: Data & Reporting Practices for Partner Programs | This Thursday, March 2, 2023, 10AM PT
join hosts @ Aidan Weinrib, Head of Partnerships at Wizehire and @ Gloria Castillo, Sr. Manager, Partner Programs at Loopio, as they lead a discussion around successful data and reporting practices for channel programs. We'll discuss:
They’ll lead a conversation around:
• Using data to prove the performance of your partner program
• How are people approaching partner acquisition, metrics & benchmark KPIs
• Partner ops: the impact of having a dedicated headcount vs not
Register now!
Subscribe to the Member Events Calendar Subscribe to the CSA Events Calendar Submit your events HERE!
Posts to check out
@Justin Zimmerman has posted the WIP (week in partnerships) update. Don't miss it to get up to date on all things partnerships!
@Khyati is creating a GTM Playbook 2023 and wants to include your inputs - it will be distributed to over 35 communities! Learn more.
@Kelly Sarabyn (HubSpot) shared some HubSpot app partner success stories they published, which you won't want to miss! Read them here.
@Shawnie Hamer shared content on How to Win Partner’s Hearts & Minds with Shawn Li from Flip CX. Check it out here!
@Cristy Garcia just shared the details for impact.com's Partnership Experience (iPX) in New York. Learn more.
@Jay McBain asks: "Have the industry’s channel chiefs really moved to an ecosystem model?" Check out the insights!
@Ali Spiric has an awesome content opportunity - learn how to get showcased by sharing your insights!
Fresh Content
Creating Intentional Wow Partner Experiences with Dannielle Sakher, Exec Member of CSA
Developer Evangelism Boosts Partnerships with Nicolas Grenié, Developer Advocate at Typeform
Building Better UX Practices for Your Integrations with Ryan Lunka, Co-Founder and CEO at Blended Edge and Cody Sunkel, Co-Founder and VP of Growth at Partner Fleet
Job Board
Junior Content Writer at Jotform
Marketing Event Manager at Outsell
Business Development Representative – Partnerships at Vajro
Vice President, Digital Marketing (Remote) at insightsoftware
Head of Strategic Partnerships at Client Giant
2 Account Execs, Partnerships for APOLLO
Submit your jobs HERE!
Your Action Steps!
Buy your advanced purchase bird ticket for SaaS Connect 2023
Apply to speak for CSA Events!
Welcome to all of our newest CSA members Noah Mazur, harish naidu, Aleksey Chepovoi, Kyle Shannon, Michael A., Matthew, Greg Fragin, Nataraj, Kegan, Leslie Ferrell, Greg Wilber, Gagandeep Saini, and Bethany Bierig. Don't forget to introduce yourself in #intros!
️ Want to get included in our new weekly round-ups? Have feedback on what you'd like to see? We want to know! Message @Tamara with all the details!
Here's your weekly roundup of what's been happening in the community and what's coming up next!
Upcoming Events
SaaS Connect 2023 | April 19-20, 2023 | San Francisco
Join over 500+ SaaS partnership professionals for networking, amazing content, and more! Check out our speakers now!
Grab your Advanced Purchase tickets now before prices go up!
Roundtable: Data & Reporting Practices for Partner Programs | This Thursday, March 2, 2023, 10AM PT
join hosts @ Aidan Weinrib, Head of Partnerships at Wizehire and @ Gloria Castillo, Sr. Manager, Partner Programs at Loopio, as they lead a discussion around successful data and reporting practices for channel programs. We'll discuss:
They’ll lead a conversation around:
• Using data to prove the performance of your partner program
• How are people approaching partner acquisition, metrics & benchmark KPIs
• Partner ops: the impact of having a dedicated headcount vs not
Register now!
Subscribe to the Member Events Calendar Subscribe to the CSA Events Calendar Submit your events HERE!
Posts to check out
@Justin Zimmerman has posted the WIP (week in partnerships) update. Don't miss it to get up to date on all things partnerships!
@Khyati is creating a GTM Playbook 2023 and wants to include your inputs - it will be distributed to over 35 communities! Learn more.
@Kelly Sarabyn (HubSpot) shared some HubSpot app partner success stories they published, which you won't want to miss! Read them here.
@Shawnie Hamer shared content on How to Win Partner’s Hearts & Minds with Shawn Li from Flip CX. Check it out here!
@Cristy Garcia just shared the details for impact.com's Partnership Experience (iPX) in New York. Learn more.
@Jay McBain asks: "Have the industry’s channel chiefs really moved to an ecosystem model?" Check out the insights!
@Ali Spiric has an awesome content opportunity - learn how to get showcased by sharing your insights!
Fresh Content
Creating Intentional Wow Partner Experiences with Dannielle Sakher, Exec Member of CSA
Developer Evangelism Boosts Partnerships with Nicolas Grenié, Developer Advocate at Typeform
Building Better UX Practices for Your Integrations with Ryan Lunka, Co-Founder and CEO at Blended Edge and Cody Sunkel, Co-Founder and VP of Growth at Partner Fleet
Job Board
Junior Content Writer at Jotform
Marketing Event Manager at Outsell
Business Development Representative – Partnerships at Vajro
Vice President, Digital Marketing (Remote) at insightsoftware
Head of Strategic Partnerships at Client Giant
2 Account Execs, Partnerships for APOLLO
Submit your jobs HERE!
Your Action Steps!
Buy your advanced purchase bird ticket for SaaS Connect 2023
Apply to speak for CSA Events!
Welcome to all of our newest CSA members
Noah Mazur, harish naidu, Aleksey Chepovoi, Kyle Shannon, Michael A., Matthew, Greg Fragin, Nataraj, Kegan, Leslie Ferrell, Greg Wilber, Gagandeep Saini, and Bethany Bierig. Don't forget to introduce yourself in #intros!
️ Want to get included in our new weekly round-ups? Have feedback on what you'd like to see? We want to know! Message @Tamara with all the details!
HAPPENING THIS THURSDAY, 10AM PT! @channel
Roundtable: Data & Reporting Practices for Partner Programs
Join hosts @Aidan Weinrib, Head of Partnerships at Wizehire and @Gloria Castillo, Sr. Manager, Partner Programs at Loopio, as they lead a discussion around: • _Using data to prove the performance of your partner program_ • _How people are approaching partner acquisition, metrics & benchmark KPIs_ • _Partner ops: the impact of having a dedicated headcount vs not_ You won't wanna miss this! Register now!
https://us02web.zoom.us/meeting/register/tZUpfumrqz8vH9Vz6PnPcftp7iH3VETGv_o4
Salaries, KPIs, and lots of data to green-light ecosystem-led growth in your org!
If you haven’t taken a peek yet, Crossbeam’s 2023 State of the Partner Ecosystem report is 60 pages of analysis that can help you:
• Make the case for co-selling (on average, 51% of sales reps co-sell. But fun fact: More than 20% of SaaS companies say 100% of their sales reps participate in co-selling). • Decide which tools, integrations, and processes to invest in (76% of partnership professionals push partner data to their CRM. Next up: pushing partner data into visualization tools). • Understand which KPIs and targets are most common by company size (partner-sourced revenue is #1 across all company sizes, but how much are people aiming for?). Many have used this report to negotiate their salaries, get buy-in, and more.
Check it out, and see what stands out to you!
(And feel free to share your thoughts in the comments below!)
Want to join 1000+ SaaS founders in one room?
This March 16-17, 2023, Nathan Latka is bringing together 75 speakers with $2m-$200m in revenues at SaaSOpen to share revenue growth, equity negotiations, and market benchmarks.
And we'd love to invite you to join the conversation and be in the room alongside 1000+ SaaS founders. Not only that, we've worked with Nathan to make it a no brainer for CSA members.
With the code CLOUDSOFTWARE, you can save $2000 off the ticket prices for SaaSOpen! Ready to lock in your spot? Claim your discounted ticket to SaaSOpen.com now, coupon code: CLOUDSOFTWARE
This March 16-17, 2023, Nathan Latka is bringing together 75 speakers with $2m-$200m in revenues at SaaSOpen to share revenue growth, equity negotiations, and market benchmarks.
And we'd love to invite you to join the conversation and be in the room alongside 1000+ SaaS founders. Not only that, we've worked with Nathan to make it a no brainer for CSA members.
With the code CLOUDSOFTWARE, you can save $2000 off the ticket prices for SaaSOpen! Ready to lock in your spot?
Claim your discounted ticket to SaaSOpen.com now, coupon code: CLOUDSOFTWARE
TODAY, 10AM PT! @channel Roundtable: Data & Reporting Practices for Partner Programs
Join hosts Aidan, Head of Partnerships at Wizehire and Gloria, Sr. Manager, Partner Programs at Loopio, as they lead a discussion around: • _Using data to prove the performance of your partner program_ • _How people are approaching partner acquisition, metrics & benchmark KPIs_ • _Partner ops: the impact of having a dedicated headcount vs not_ It's not too late to join the convo!
https://us02web.zoom.us/meeting/register/tZUpfumrqz8vH9Vz6PnPcftp7iH3VETGv_o4
@channel Starting now! Roundtable: Data & Reporting Practices for Partner Programs
Join hosts Aidan Weinrib, Head of Partnerships at Wizehire and Gloria Castillo, Sr. Manager, Partner Programs at Loopio, as they lead a discussion around successful data and reporting practices for channel programs.
It's not too late to join the convo here!
Roundtable: Data & Reporting Practices for Partner Programs
Join hosts Aidan Weinrib, Head of Partnerships at Wizehire and Gloria Castillo, Sr. Manager, Partner Programs at Loopio, as they lead a discussion around successful data and reporting practices for channel programs.
It's not too late to join the convo here!
Happy Friday, CSA!
Salaries, KPIs, and lots of data to green-light ecosystem-led growth in your org!
If you haven’t taken a peek yet, Crossbeam’s 2023 State of the Partner Ecosystem report is 60 pages of analysis that can help you:
• _Make the case for co-selling_ (on average, 51% of sales reps co-sell. But fun fact: More than 20% of SaaS companies say 100% of their sales reps participate in co-selling).
• _Decide which tools, integrations, and processes to invest in_ (76% of partnership professionals push partner data to their CRM. Next up: pushing partner data into visualization tools).
• _Understand which KPIs and targets are most common by company size_ (partner-sourced revenue is #1 across all company sizes, but how much are people aiming for?).
Many have used this report to negotiate their salaries, get buy-in, and more. Check it out, and see what stands out to you!
Salaries, KPIs, and lots of data to green-light ecosystem-led growth in your org!
If you haven’t taken a peek yet, Crossbeam’s 2023 State of the Partner Ecosystem report is 60 pages of analysis that can help you:
• _Make the case for co-selling_ (on average, 51% of sales reps co-sell. But fun fact: More than 20% of SaaS companies say 100% of their sales reps participate in co-selling).
• _Decide which tools, integrations, and processes to invest in_ (76% of partnership professionals push partner data to their CRM. Next up: pushing partner data into visualization tools).
• _Understand which KPIs and targets are most common by company size_ (partner-sourced revenue is #1 across all company sizes, but how much are people aiming for?).
Many have used this report to negotiate their salaries, get buy-in, and more. Check it out, and see what stands out to you!
You're invited to join 1000+ SaaS founders in one room!
This March 16-17, 2023, Nathan Latka is bringing together 75 speakers with $2m-$200m in revenues at SaaSOpen to share revenue growth, equity negotiations, and market benchmarks.
And we'd love to have you join the conversation and be in the room alongside 1000+ SaaS founders. We've also got an amazing discount for CSA members only!
With the code CLOUDSOFTWARE, you can save $2000 off the ticket prices for SaaSOpen! Ready to lock in your spot? Claim your discounted ticket to SaaSOpen.com now, coupon code: CLOUDSOFTWARE
This March 16-17, 2023, Nathan Latka is bringing together 75 speakers with $2m-$200m in revenues at SaaSOpen to share revenue growth, equity negotiations, and market benchmarks.
And we'd love to have you join the conversation and be in the room alongside 1000+ SaaS founders. We've also got an amazing discount for CSA members only!
With the code CLOUDSOFTWARE, you can save $2000 off the ticket prices for SaaSOpen! Ready to lock in your spot?
Claim your discounted ticket to SaaSOpen.com now, coupon code: CLOUDSOFTWARE
Happy Monday, Cloud Software Association! Here's your weekly roundup of what's been happening in the community and what's coming up next!
Upcoming Events
SaaS Connect 2023 | April 19-20, 2023 | San Francisco
Join over 500+ SaaS partnership professionals for networking, amazing content, and more! Check out our speakers now!
Grab your Advanced Purchase tickets now before prices go up!
@Indu Manglotra is hosting the Ecosystem Aces Pro Panel on March 8, discussing Partner Program Best Practices. Sign up!
@Roddy Smith is hosting a partnerships meetup, Cheers with Peers, on March 9 in Toronto. Save your spot!
@Casey Trujillo is hosting a live event: Our top 5 hacks for reaching 18 million views from end users every single year on March 23. Register here.
@Bernhard Friedrichs is hosting a Partnerships Meetup in Berlin on March 29. Check it out here!
Subscribe to the Member Events Calendar Subscribe to the CSA Events Calendar Submit your events HERE!
Posts to check out
@Phil Norton is asking: where do you go to find new partners for your program? Share your thoughts!
@alejandro sanchez is asking: anyone have experience with channel partners in LATAM around the topic of data analysis? Share your thoughts!
@Che Thornbury is asking: what was a memorable win and challenge when you established your partnership programs? Share yours!
@Alex Glenn shared some data on why agencies partner with tech companies. Check it out!
@Diego Richards is looking to connect with anyone who has worked with any tech resellers. Help him out!
Fresh Content
Succeeding across the pond: Partner ecosystem business building in Europe by Rob Rebholz at Superglue.io
Strategies for Partnering With Cloud Providers with Andrew Porter, Principal — Alliances & Ecosystems at Pariveda, and Sophie Zugnoni, Senior Director — Cloud Sales at Hazelcast
Creating Intentional Wow Partner Experiences with Dannielle Sakher, Exec Member of CSA
Developer Evangelism Boosts Partnerships with Nicolas Grenié, Developer Advocate at Typeform
Building Better UX Practices for Your Integrations with Ryan Lunka, Co-Founder and CEO at Blended Edge and Cody Sunkel, Co-Founder and VP of Growth at Partner Fleet
Job Board
Junior Content Writer at Jotform
Marketing Event Manager at Outsell
Business Development Representative – Partnerships at Vajro
Vice President, Digital Marketing (Remote) at insightsoftware
Submit your jobs HERE!
Your Action Steps!
Buy your advanced purchase bird ticket for SaaS Connect 2023
Apply to speak for CSA Events!
Welcome to all of our newest CSA members Vishal Shah, Shadab Shaikh, Thato Sethebe, Annette Snow (Stamped), Sarah Jackson, Suhail Ahmed S, Bridget Thompson, Anthony Smith, Nate Roybal (Syncari), Kristy M, paul, Gasper Anderle, Muhammad Ali, Sam Shah, Lotty Vathananonh, Sharanya N, Phil Norton, Jerome Agnola, and Che Thornbury. Don't forget to introduce yourself in #intros!
️ Want to get included in our new weekly round-ups? Have feedback on what you'd like to see? We want to know! Message @Tamara with all the details!
Here's your weekly roundup of what's been happening in the community and what's coming up next!
Upcoming Events
SaaS Connect 2023 | April 19-20, 2023 | San Francisco
Join over 500+ SaaS partnership professionals for networking, amazing content, and more! Check out our speakers now!
Grab your Advanced Purchase tickets now before prices go up!
@Indu Manglotra is hosting the Ecosystem Aces Pro Panel on March 8, discussing Partner Program Best Practices. Sign up!
@Roddy Smith is hosting a partnerships meetup, Cheers with Peers, on March 9 in Toronto. Save your spot!
@Casey Trujillo is hosting a live event: Our top 5 hacks for reaching 18 million views from end users every single year on March 23. Register here.
@Bernhard Friedrichs is hosting a Partnerships Meetup in Berlin on March 29. Check it out here!
Subscribe to the Member Events Calendar Subscribe to the CSA Events Calendar Submit your events HERE!
Posts to check out
@Phil Norton is asking: where do you go to find new partners for your program? Share your thoughts!
@alejandro sanchez is asking: anyone have experience with channel partners in LATAM around the topic of data analysis? Share your thoughts!
@Che Thornbury is asking: what was a memorable win and challenge when you established your partnership programs? Share yours!
@Alex Glenn shared some data on why agencies partner with tech companies. Check it out!
@Diego Richards is looking to connect with anyone who has worked with any tech resellers. Help him out!
Fresh Content
Succeeding across the pond: Partner ecosystem business building in Europe by Rob Rebholz at Superglue.io
Strategies for Partnering With Cloud Providers with Andrew Porter, Principal — Alliances & Ecosystems at Pariveda, and Sophie Zugnoni, Senior Director — Cloud Sales at Hazelcast
Creating Intentional Wow Partner Experiences with Dannielle Sakher, Exec Member of CSA
Developer Evangelism Boosts Partnerships with Nicolas Grenié, Developer Advocate at Typeform
Building Better UX Practices for Your Integrations with Ryan Lunka, Co-Founder and CEO at Blended Edge and Cody Sunkel, Co-Founder and VP of Growth at Partner Fleet
Job Board
Junior Content Writer at Jotform
Marketing Event Manager at Outsell
Business Development Representative – Partnerships at Vajro
Vice President, Digital Marketing (Remote) at insightsoftware
Submit your jobs HERE!
Your Action Steps!
Buy your advanced purchase bird ticket for SaaS Connect 2023
Apply to speak for CSA Events!
Welcome to all of our newest CSA members
Vishal Shah, Shadab Shaikh, Thato Sethebe, Annette Snow (Stamped), Sarah Jackson, Suhail Ahmed S, Bridget Thompson, Anthony Smith, Nate Roybal (Syncari), Kristy M, paul, Gasper Anderle, Muhammad Ali, Sam Shah, Lotty Vathananonh, Sharanya N, Phil Norton, Jerome Agnola, and Che Thornbury. Don't forget to introduce yourself in #intros!
️ Want to get included in our new weekly round-ups? Have feedback on what you'd like to see? We want to know! Message @Tamara with all the details!
Why should I attend SaaS Connect 2023?
Still not sure about that ticket? Here's just _some*_ of what you can expect at SaaS Connect this year (we've got even more in store for you!)
• A powerful agenda with incredible speakers
• *Mentorship opportunities with experts
• Roundtables - participate OR lead one and share your expertise
• Workshops to dive deep into your partnerships challenges (get ready to learn!)
• Networking galore! Easily book meetings with your dream partners
• Happy hour, parties, and lots of time to meet attendees, speakers, vendors!
• _...and so much more!_
Tickets are flying - don't miss your chance to join us! 43 days until we meet again! http://saasconnect.org/
If you were recently affected by workforce reductions, the SEBS team has an opportunity made just for you
SEBS is now offering a scholarship program to the SEBS Partner Ecosystem Education Center for any partner professional whose role has been affected recently by workforce reductions.
SEBS offers education, training, workbooks, content, peer group, live sessions, support, and more to upskill and reskill professionals to the exciting and growing world of Partner Ecosystems.
Learn more by: • Visiting www.sebschool.com • Downloading a copy of the SEBS syllabus • Take a test drive of a SEBS lesson and GTM Workbook To get the details of the scholarship program, book a call with Todd! Join #sebs-school too!
HAPPENING NEXT WEEK! Moving SMBs through the SaaS Sales Cycle
SMBs are a challenging segment, given their high cost of acquisition and ongoing churn. However, their enormous purchase potential makes them a very compelling audience. _If you target SMBs, how can you best reach them?*_
Join *Stu Richards, CEO of SMB research firm Bredin, who will talk about the i_nformation sources SMBs use to select solutions for their businesses._
In this fast-paced and informative webinar, you’ll learn how important 42 different information sources are for awareness, research and purchase. Get all the insights!
Thursday, March 16, 10AM PT. Register here https://us02web.zoom.us/webinar/register/WN_HOg7MzbKRmSQ04sbQJijdQ
Looking for the Top SaaS Partner Programs
Allbound is compiling a list of top partner programs and would love to include you and your team. Drop a comment on this thread or leave an emoji reaction and I'll reach out to you to get more info.
We can't wait to highlight you and your partners!
Hi Ali, we recently spoke on another topic, and would love to add Caspio’s partner program to this list! http://caspio.com/partners
http://caspio.com/partners
REMINDER! SEBS is now offering a scholarship program to the SEBS Partner Ecosystem Education Center for any partner professional whose role has been affected recently by workforce reductions.
SEBS offers education, training, workbooks, content, peer group, live sessions, support, and more to upskill and reskill professionals to the exciting and growing world of Partner Ecosystems. Learn more by: • Visiting www.sebschool.com • Downloading a copy of the SEBS syllabus • Take a test drive of a SEBS lesson and GTM Workbook To get the details of the scholarship program, book a call with Todd! Join #sebs-school too!
Happy Monday, Cloud Software Association! Here's your weekly roundup of what's been happening in the community and what's coming up next!
Upcoming Events
SaaS Connect 2023 | April 19-20, 2023 | San Francisco
Join over 500+ SaaS partnership professionals for networking, amazing content, and more! Check out our speakers now!
Grab your Advanced Purchase tickets now before prices go up!
Masterclass: Moving SMBs through the SaaS Sales Cycle| March 16, 2023 | Virtual
SMBs are a challenging segment, given their high cost of acquisition and ongoing churn. However, their enormous purchase potential makes them a very compelling audience. _If you target SMBs, how can you best reach them?*_ Join *Stu Richards, CEO of SMB research firm Bredin, who will talk about the i_nformation sources SMBs use to select solutions for their businesses._
Register here!
@Roddy Smith is hosting a 2nd Annual Bowling Championship: March 16th in Ottawa for partnerships and ecommerce people! Sign up!
@Liz Garcia (Pandium) is hosting Best Practices for Designing and Scoping Integrations With ShipBob on March 22. Check it out!
@Casey Trujillo is hosting a live event: Our top 5 hacks for reaching 18 million views from end users every single year on March 23. Register here.
@Bernhard Friedrichs is hosting a Partnerships Meetup in Berlin on March 29. Check it out here!
@Isaac Morehouse shared pre-reg for PLX Summit 2023! Check it out.
Subscribe to the Member Events Calendar Subscribe to the CSA Events Calendar Submit your events HERE!
Posts to check out
@Ali Spiric is looking for looking for the Top SaaS Partner Programs! Get connected!
#sebs-school is now offering a scholarship program to the SEBS Partner Ecosystem Education Center for any partner professional whose role has been affected recently by workforce reductions. To get the details, book a call with Todd!
Fresh Content
Succeeding across the pond: Partner ecosystem business building in Europe by Rob Rebholz at Superglue.io
Strategies for Partnering With Cloud Providers with Andrew Porter, Principal — Alliances & Ecosystems at Pariveda, and Sophie Zugnoni, Senior Director — Cloud Sales at Hazelcast
Creating Intentional Wow Partner Experiences with Dannielle Sakher, Exec Member of CSA
Job Board
@Arthur Soulis is looking for 10+ roles at VoPay.
Junior Content Writer at Jotform
Marketing Event Manager at Outsell
Business Development Representative – Partnerships at Vajro
Vice President, Digital Marketing (Remote) at insightsoftware
Submit your jobs HERE!
Your Action Steps!
Buy your advanced purchase bird ticket for SaaS Connect 2023
Apply to speak for CSA Events!
Welcome to all of our newest CSA members Vishal Shah, Shadab Shaikh, Thato Sethebe, Annette Snow (Stamped), Sarah Jackson, Suhail Ahmed S, Bridget Thompson, Anthony Smith, Nate Roybal (Syncari), Kristy M, paul, Gasper Anderle, Muhammad Ali, Sam Shah, Lotty Vathananonh, Sharanya N, Phil Norton, Jerome Agnola, and Che Thornbury. Don't forget to introduce yourself in #intros!
️ Want to get included in our new weekly round-ups? Have feedback on what you'd like to see? We want to know! Message @Tamara with all the details!
Here's your weekly roundup of what's been happening in the community and what's coming up next!
Upcoming Events
SaaS Connect 2023 | April 19-20, 2023 | San Francisco
Join over 500+ SaaS partnership professionals for networking, amazing content, and more! Check out our speakers now!
Grab your Advanced Purchase tickets now before prices go up!
Masterclass: Moving SMBs through the SaaS Sales Cycle| March 16, 2023 | Virtual
SMBs are a challenging segment, given their high cost of acquisition and ongoing churn. However, their enormous purchase potential makes them a very compelling audience. _If you target SMBs, how can you best reach them?*_ Join *Stu Richards, CEO of SMB research firm Bredin, who will talk about the i_nformation sources SMBs use to select solutions for their businesses._
Register here!
@Roddy Smith is hosting a 2nd Annual Bowling Championship: March 16th in Ottawa for partnerships and ecommerce people! Sign up!
@Liz Garcia (Pandium) is hosting Best Practices for Designing and Scoping Integrations With ShipBob on March 22. Check it out!
@Casey Trujillo is hosting a live event: Our top 5 hacks for reaching 18 million views from end users every single year on March 23. Register here.
@Bernhard Friedrichs is hosting a Partnerships Meetup in Berlin on March 29. Check it out here!
@Isaac Morehouse shared pre-reg for PLX Summit 2023! Check it out.
Subscribe to the Member Events Calendar Subscribe to the CSA Events Calendar Submit your events HERE!
Posts to check out
@Ali Spiric is looking for looking for the Top SaaS Partner Programs! Get connected!
#sebs-school is now offering a scholarship program to the SEBS Partner Ecosystem Education Center for any partner professional whose role has been affected recently by workforce reductions. To get the details, book a call with Todd!
Fresh Content
Succeeding across the pond: Partner ecosystem business building in Europe by Rob Rebholz at Superglue.io
Strategies for Partnering With Cloud Providers with Andrew Porter, Principal — Alliances & Ecosystems at Pariveda, and Sophie Zugnoni, Senior Director — Cloud Sales at Hazelcast
Creating Intentional Wow Partner Experiences with Dannielle Sakher, Exec Member of CSA
Job Board
@Arthur Soulis is looking for 10+ roles at VoPay.
Junior Content Writer at Jotform
Marketing Event Manager at Outsell
Business Development Representative – Partnerships at Vajro
Vice President, Digital Marketing (Remote) at insightsoftware
Submit your jobs HERE!
Your Action Steps!
Buy your advanced purchase bird ticket for SaaS Connect 2023
Apply to speak for CSA Events!
Welcome to all of our newest CSA members
Vishal Shah, Shadab Shaikh, Thato Sethebe, Annette Snow (Stamped), Sarah Jackson, Suhail Ahmed S, Bridget Thompson, Anthony Smith, Nate Roybal (Syncari), Kristy M, paul, Gasper Anderle, Muhammad Ali, Sam Shah, Lotty Vathananonh, Sharanya N, Phil Norton, Jerome Agnola, and Che Thornbury. Don't forget to introduce yourself in #intros!
️ Want to get included in our new weekly round-ups? Have feedback on what you'd like to see? We want to know! Message @Tamara with all the details!
@channel HAPPENING THIS THURSDAY! Moving SMBs through the SaaS Sales Cycle
SMBs are a challenging segment, given their high cost of acquisition and ongoing churn. However, their enormous purchase potential makes them a very compelling audience. _If you target SMBs, how can you best reach them?*_
Join *Stu Richards, CEO of SMB research firm Bredin, who will talk about the i_nformation sources SMBs use to select solutions for their businesses._
In this fast-paced and informative webinar, you’ll learn how important 42 different information sources are for awareness, research and purchase. Get all the insights!
Thursday, March 16, 10AM PT. Register here https://us02web.zoom.us/webinar/register/WN_HOg7MzbKRmSQ04sbQJijdQ
36 days left until we meet again at SaaS Connect 2023!
We're super excited to bring together hundreds of SaaS partnerships professionals this April 19-20th for...
powerful networking (and new partnerships made )
incredible content from the best of the best partnerships leaders
mentorship, roundtables, and lots of spaces for discussion and collaboration!
If you're looking to book some deals, explore new opportunities, learn from some of the top professionals in the industry...you won't want to miss this.
Here's what an attendee had to say last year... > _"Whether you are in your partner program, getting started, stuck, or a veteran, you don't want to miss the opportunity to mix it up with others doing the same thing. We shared best practices, looked at the current partnership statistics, and heard speakers who built incredible partnership programs. I made connections I never would have over LinkedIn and found companies I didn't know were out there to partner with. If you are in a partnership role, don't miss the next SaaS Connect conference."_
See you at SaaS Connect? Register here https://www.cloudsoftwareassociation.com/saas-connect/
@channel TOMORROW, 10AM PT! Moving SMBs through the SaaS Sales Cycle
SMBs are a challenging segment, given their high cost of acquisition and ongoing churn. However, their enormous purchase potential makes them a very compelling audience. _If you target SMBs, how can you best reach them?*_
Join *Stu Richards, CEO of SMB research firm Bredin, who will talk about the i_nformation sources SMBs use to select solutions for their businesses._
Learn how important 42 different information sources are for awareness, research and purchase.
Thursday, March 16, 10AM PT. Register here https://us02web.zoom.us/webinar/register/WN_HOg7MzbKRmSQ04sbQJijdQ
@channel TODAY, 10AM PT! Masterclass: Moving SMBs through the SaaS Sales Cycle
If you target SMBs, how can you best reach them?* Join *Stu Richards, CEO of SMB research firm Bredin, who will talk about the i_nformation sources SMBs use to select solutions for their businesses._
Register here https://us02web.zoom.us/webinar/register/WN_HOg7MzbKRmSQ04sbQJijdQ
@channel Starting now! Moving SMBs through the SaaS Sales Cycle
Join Stu Richards, CEO of SMB research firm Bredin, who will talk about the i_nformation sources SMBs use to select solutions for their businesses._ Learn how important 42 different information sources are for awareness, research and purchase.
It's not too late to join the convo here!
Moving SMBs through the SaaS Sales Cycle
Join Stu Richards, CEO of SMB research firm Bredin, who will talk about the i_nformation sources SMBs use to select solutions for their businesses._
Learn how important 42 different information sources are for awareness, research and purchase.
It's not too late to join the convo here!
Happy Saint Patrick's Day, CSA!
Today only, use code LUCKY for $75 OFF your ticket to SaaS Connect! We're getting ready to welcome over 400 partnerships professionals next month in San Francisco. Don't miss out on this one - it will be an amazing event!
Grab your tickets
https://www.eventbrite.ca/e/saas-connect-2023-tickets-477618779627?discount=LUCKY
HAPPENING NEXT WEEK: How to Build your Partner & App Marketplace
In the decade of ecosystems, _partner and app marketplaces are becoming a key asset_ for companies to show how they connect. But very few people know how to build a marketplace that will elevate their brand, drive tangible results, and reinforce customer and partner loyalty.
Join @Cody Sunkel (Partner Fleet), Co-Founder & VP of Growth from Partner Fleet, and Katy Spalding, Product Manager, Product Manager, Developer Platform and Ecosystem from Clari who will talk about building your integrations and partner marketplaces.
They will also discuss the key considerations for deciding whether to build your marketplace in-house vs. utilizing a marketplace platform.
They will discuss topics like: • Why marketplaces take SaaS brands to the next level • 10 marketplace best practices for a top shelf experience • Ensuring your marketplace is scalable and easy to manage Register now!
https://us02web.zoom.us/webinar/register/WN_bWY3Z1tsQHKJjDbBlqPxiA
Happy Monday, Cloud Software Association! Here's your weekly roundup of what's been happening in the community and what's coming up next!
Upcoming Events
SaaS Connect 2023 | April 19-20, 2023 | San Francisco
Join over 400+ SaaS partnership professionals for networking, amazing content, and more! Check out our speakers now! Only 30 days to go!
Grab your Advanced Purchase tickets now before prices go up!
How to Build your Partner & App Marketplace | March 23, 2023 | Virtual
In the decade of ecosystems, partner and app marketplaces are becoming a key asset for companies to show how they connect. But very few people know how to build a marketplace that will elevate their brand, drive tangible results, and reinforce customer and partner loyalty. Join @Cody Sunkel (Partner Fleet), Co-Founder & VP of Growth from Partner Fleet, and Katy Spalding, Product Manager, Developer Platform and Ecosystem from Clari who will talk about building your integrations and partner marketplaces.
Register here!
@Sid Nagpal from PartnerStack is hosting Women Leading Partnerships - an incredible panel & networking session on March 21. Don't miss it!
@Liz Garcia (Pandium) is hosting Best Practices for Designing and Scoping Integrations With ShipBob on March 22. Check it out!
@Casey Trujillo is hosting a live event: Our top 5 hacks for reaching 18 million views from end users every single year on March 23. Register here.
@Bernhard Friedrichs is hosting a Partnerships Meetup in Berlin on March 29. Check it out here!
@Justin Zimmerman is hosting: _Playbook: Generating & MOVING Pipeline with Partners_ on March 30_._ Cory Synder from Sendoso will share how he uses tools like Crossbeam, Reveal, Slack, as well as KPIs he's built to push pipeline & keep aligned with leadership. Join here!
@Isaac Morehouse shared pre-reg for PLX Summit 2023! Check it out.
Subscribe to the Member Events Calendar Subscribe to the CSA Events Calendar Submit your events HERE!
Posts to check out
@sharon hiu is asking if you know of companies that offers partner MDF management services to vendors? Connect here!
@Matt Vosburgh from Keap launched their new Marketplace! SaaS platforms and app/integration developers are invited to add your listings to the Marketplace. Details here!
@Kelly Sarabyn (HubSpot) shared a podcast episode on SaaS companies leveraging media and community as a strategy, and how companies can scale connections. Check it out!
@Ella Richmond asks: "We all see B2B starting to mirror B2C. How should this change company tactics?" Share your thoughts!
Fresh Content
0 to $10M Partner Pipeline Playbook with Marco De Paulis by Justin Zimmerman
Strategies for Partnering With Cloud Providers with Andrew Porter
Job Board
@Arthur Soulis is looking for 10+ roles at VoPay.
Junior Content Writer at Jotform
Marketing Event Manager at Outsell
Business Development Representative – Partnerships at Vajro
Vice President, Digital Marketing (Remote) at insightsoftware
Submit your jobs HERE!
Your Action Steps!
Buy your advanced purchase bird ticket for SaaS Connect 2023
Apply to speak for CSA Events!
Welcome to all of our newest CSA members Natalie Jordan, Doug, Mihir Bhatt, Ella, Sachin Sinha, Shahul, Andre, Zach Fiorelli, Bruce Mazza, Bartosz Debicki (Xebia), Jarosław Bodył, BreAnne Specht, Katharina Kramer, Bailey Huston, Carly Evans, Patrick Hosch, Philippe Swamy, Marco Papa, Naina Agarwal, and Tanja Podinic. Don't forget to introduce yourself in #intros!
️ Want to get included in our new weekly round-ups? Have feedback on what you'd like to see? We want to know! Message @Tamara with all the details!
Here's your weekly roundup of what's been happening in the community and what's coming up next!
Upcoming Events
SaaS Connect 2023 | April 19-20, 2023 | San Francisco
Join over 400+ SaaS partnership professionals for networking, amazing content, and more! Check out our speakers now! Only 30 days to go!
Grab your Advanced Purchase tickets now before prices go up!
How to Build your Partner & App Marketplace | March 23, 2023 | Virtual
In the decade of ecosystems, partner and app marketplaces are becoming a key asset for companies to show how they connect. But very few people know how to build a marketplace that will elevate their brand, drive tangible results, and reinforce customer and partner loyalty. Join @Cody Sunkel (Partner Fleet), Co-Founder & VP of Growth from Partner Fleet, and Katy Spalding, Product Manager, Developer Platform and Ecosystem from Clari who will talk about building your integrations and partner marketplaces.
Register here!
@Sid Nagpal from PartnerStack is hosting Women Leading Partnerships - an incredible panel & networking session on March 21. Don't miss it!
@Liz Garcia (Pandium) is hosting Best Practices for Designing and Scoping Integrations With ShipBob on March 22. Check it out!
@Casey Trujillo is hosting a live event: Our top 5 hacks for reaching 18 million views from end users every single year on March 23. Register here.
@Bernhard Friedrichs is hosting a Partnerships Meetup in Berlin on March 29. Check it out here!
@Justin Zimmerman is hosting: _Playbook: Generating & MOVING Pipeline with Partners_ on March 30_._ Cory Synder from Sendoso will share how he uses tools like Crossbeam, Reveal, Slack, as well as KPIs he's built to push pipeline & keep aligned with leadership. Join here!
@Isaac Morehouse shared pre-reg for PLX Summit 2023! Check it out.
Subscribe to the Member Events Calendar Subscribe to the CSA Events Calendar Submit your events HERE!
Posts to check out
@sharon hiu is asking if you know of companies that offers partner MDF management services to vendors? Connect here!
@Matt Vosburgh from Keap launched their new Marketplace! SaaS platforms and app/integration developers are invited to add your listings to the Marketplace. Details here!
@Kelly Sarabyn (HubSpot) shared a podcast episode on SaaS companies leveraging media and community as a strategy, and how companies can scale connections. Check it out!
@Ella Richmond asks: "We all see B2B starting to mirror B2C. How should this change company tactics?" Share your thoughts!
Fresh Content
0 to $10M Partner Pipeline Playbook with Marco De Paulis by Justin Zimmerman
Strategies for Partnering With Cloud Providers with Andrew Porter
Job Board
@Arthur Soulis is looking for 10+ roles at VoPay.
Junior Content Writer at Jotform
Marketing Event Manager at Outsell
Business Development Representative – Partnerships at Vajro
Vice President, Digital Marketing (Remote) at insightsoftware
Submit your jobs HERE!
Your Action Steps!
Buy your advanced purchase bird ticket for SaaS Connect 2023
Apply to speak for CSA Events!
Welcome to all of our newest CSA members
Natalie Jordan, Doug, Mihir Bhatt, Ella, Sachin Sinha, Shahul, Andre, Zach Fiorelli, Bruce Mazza, Bartosz Debicki (Xebia), Jarosław Bodył, BreAnne Specht, Katharina Kramer, Bailey Huston, Carly Evans, Patrick Hosch, Philippe Swamy, Marco Papa, Naina Agarwal, and Tanja Podinic. Don't forget to introduce yourself in #intros!
️ Want to get included in our new weekly round-ups? Have feedback on what you'd like to see? We want to know! Message @Tamara with all the details!
@channel HAPPENING THIS WEEK, Thursday, 10AM PT: How to Build your Partner & App Marketplace
In the decade of ecosystems, _partner and app marketplaces are becoming a key asset_ for companies to show how they connect. But very few people know how to build a marketplace that will elevate their brand, drive tangible results, and reinforce customer and partner loyalty.
Join @Cody Sunkel (Partner Fleet), Co-Founder & VP of Growth from Partner Fleet, and Katy Spalding, Product Manager, Developer Platform and Ecosystem from Clari who will talk about building your integrations and partner marketplaces.
They will discuss topics like: • Why marketplaces take SaaS brands to the next level • 10 marketplace best practices for a top shelf experience • Ensuring your marketplace is scalable and easy to manage Register now!
https://us02web.zoom.us/webinar/register/WN_bWY3Z1tsQHKJjDbBlqPxiA
How to Kick Ass in Your First Partnerships Role
Wednesday, March 29th, 2023 - 12pm ET
You just landed a new partnerships job. Congrats! But…now what do you do?
Join CSA members @Jessie Shipman (CEO, Fluincy; ex-Apple), @Kelly Sarabyn (HubSpot) (Platform Ecosystem Advocate, Hubspot; ex-Pandium), and @Scott Pollack (CEO of Firneo; ex-Amex, WeWork) at an interactive session where you’ll go deep on the topics that are top-of-mind for every new partner manager:
• Building a solid foundation for a scalable partner program • Setting expectations and goals with your leadership team • Investing your limited time and resources wisely • Developing a shared vision for partner success • Generating quick wins to build credibility In this interactive session, you’ll compare notes in breakout groups with peers and get expert feedback on your biggest partnerships challenges. It’s free — but spots are limited.
Reserve your seat now!
Calling All Partnerships Experts!!! @channel
Apply To Lead A Roundtable At SaaS Connect
During lunch, we not only break the ice, but invite attendees to share their experience on the most difficult challenges we all face as partnership leaders. The best part? It’s led by you! Our members.
Apply to lead dynamic conversations like: • Marketplace development, distribution, and coselling with hyperscalers • Channel distribution through resellers (agencies, SPs, SIs, MSPs, and affiliates) • Partner program management including co-marketing, co-sales, and enablement • Organizational alignment with sales, marketing, product, engineering, support • Growing and maintaining a platform ecosystem, developer relations, building your own app marketplace • Strategies for scaling partnerships Ready to be our next Roundtable leader? Remember to register for SaaS Connect to be considered!
SIGN UP HERE!
@channel TOMORROW, 10AM PT: How to Build your Partner & App Marketplace
In the decade of ecosystems, _partner and app marketplaces are becoming a key asset_ for companies to show how they connect. But very few people know how to build a marketplace that will elevate their brand, drive tangible results, and reinforce customer and partner loyalty.
Join @Cody Sunkel (Partner Fleet), Co-Founder & VP of Growth from Partner Fleet, and Katy Spalding, Product Manager, Developer Platform and Ecosystem from Clari who will talk about building your integrations and partner marketplaces.
They will discuss topics like: • Why marketplaces take SaaS brands to the next level • 10 marketplace best practices for a top shelf experience • Ensuring your marketplace is scalable and easy to manage Register now!
https://us02web.zoom.us/webinar/register/WN_bWY3Z1tsQHKJjDbBlqPxiA
TODAY, 10AM PT: How to Build your Partner & App Marketplace
Join @Cody Sunkel (Partner Fleet), Co-Founder & VP of Growth from Partner Fleet, and Katy Spalding, Product Manager, Developer Platform and Ecosystem from Clari who will talk about building your integrations and partner marketplaces.
They will discuss topics like: • Why marketplaces take SaaS brands to the next level • 10 marketplace best practices for a top shelf experience • Ensuring your marketplace is scalable and easy to manage Register now!
https://us02web.zoom.us/webinar/register/WN_bWY3Z1tsQHKJjDbBlqPxiA
@channel Starting now! How to Build your Partner & App Marketplace
Join Cody Sunkel, Co-Founder & VP of Growth from Partner Fleet, and Katy Spalding, Product Manager, Developer Platform and Ecosystem from Clari who will talk about building your integrations and partner marketplaces.
It's not too late to join the convo here!
How to Build your Partner & App Marketplace
Join Cody Sunkel, Co-Founder & VP of Growth from Partner Fleet, and Katy Spalding, Product Manager, Developer Platform and Ecosystem from Clari who will talk about building your integrations and partner marketplaces.
It's not too late to join the convo here!
Look forward watching the replay :-)
Definitely recommend taking @Jason Yarborough up on his coffee chat offer. Great guy to know, and super well networked in this space.
https://www.linkedin.com/feed/update/urnactivity:7044720323258183680/
https://www.linkedin.com/feed/update/urn
![li](https://www.linkedin.com/feed/update/urn<img title="li" alt="li" src="http://www.cloudsoftwareassociation.com/images/emojis/li.png" height="16" width="16"/>activity:7044720323258183680/ "li"){kind=small}
activity:7044720323258183680/
Want to Kick Ass in Your First Partnerships Role?
Next Wednesday, March 29th, 2023 - 12pm ET
Join CSA members @Jessie Shipman (CEO, Fluincy; ex-Apple), @Kelly Sarabyn (HubSpot) (Platform Ecosystem Advocate, Hubspot; ex-Pandium), and @Scott Pollack (CEO of Firneo; ex-Amex, WeWork) at an interactive session where you’ll go deep on the topics that are top-of-mind for every new partner manager: • Building a solid foundation for a scalable partner program • Setting expectations and goals with your leadership team • Investing your limited time and resources wisely • Developing a shared vision for partner success • Generating quick wins to build credibility In this interactive session, you’ll compare notes in breakout groups with peers and get expert feedback on your biggest partnerships challenges. It’s free — but spots are limited. Reserve your seat now!
Next Wednesday, March 29th, 2023 - 12pm ET
Join CSA members @Jessie Shipman (CEO, Fluincy; ex-Apple), @Kelly Sarabyn (HubSpot) (Platform Ecosystem Advocate, Hubspot; ex-Pandium), and @Scott Pollack (CEO of Firneo; ex-Amex, WeWork) at an interactive session where you’ll go deep on the topics that are top-of-mind for every new partner manager: • Building a solid foundation for a scalable partner program • Setting expectations and goals with your leadership team • Investing your limited time and resources wisely • Developing a shared vision for partner success • Generating quick wins to build credibility In this interactive session, you’ll compare notes in breakout groups with peers and get expert feedback on your biggest partnerships challenges. It’s free — but spots are limited.
Reserve your seat now!
@channel SaaS Connect is just around the corner, and we're almost sold out of Sponsorships! This is the number one place to book meetings with Partnership, and SaaS Leaders from incredible companies like these
We have a few key packages left, but they won't last long! Reach out to or DM me to snag the last few.
This is the number one place to book meetings with Partnership, and SaaS Leaders from incredible companies like these
We have a few key packages left, but they won't last long! Reach out to
Happy Friday, CSA!
Here's your friendly reminder to apply to lead a roundtable at SaaS Connect! We're selecting roundtable leaders next week!
Lead dynamic conversations like: • Marketplace development, distribution, and coselling with hyperscalers • Channel distribution through resellers (agencies, SPs, SIs, MSPs, and affiliates) • Partner program management including co-marketing, co-sales, and enablement • Organizational alignment with sales, marketing, product, engineering, support • Growing and maintaining a platform ecosystem, developer relations, building your own app marketplace • Strategies for scaling partnerships Ready to be our next Roundtable leader? Remember to register for SaaS Connect to be considered!
SIGN UP HERE!
Here's your friendly reminder to apply to lead a roundtable at SaaS Connect!
We're selecting roundtable leaders next week!
Lead dynamic conversations like: • Marketplace development, distribution, and coselling with hyperscalers • Channel distribution through resellers (agencies, SPs, SIs, MSPs, and affiliates) • Partner program management including co-marketing, co-sales, and enablement • Organizational alignment with sales, marketing, product, engineering, support • Growing and maintaining a platform ecosystem, developer relations, building your own app marketplace • Strategies for scaling partnerships Ready to be our next Roundtable leader? Remember to register for SaaS Connect to be considered!
SIGN UP HERE!
Hi everyone, thanks for accepting me in your community and I'm here searching for resellers to our platform worldwide, please ping me if you are interested to partner with one of the leaders BI & Data Analytics platform GoodData.com
Happy Monday, Cloud Software Association! Here's your weekly roundup of what's been happening in the community and what's coming up next!
Upcoming Events
SaaS Connect 2023 | April 19-20, 2023 | San Francisco
Join 400+ SaaS partnership professionals for networking, amazing content, and more! Only 23 days to go!
Grab your Advanced Purchase tickets now before prices go up!
@Scott Pollack is hosting an event: How to Kick Ass in Your First Partnerships Role. Save your spot!
@Bernhard Friedrichs is hosting a Partnerships Meetup in Berlin on March 29. Check it out here!
@Tanyette Colon is launching a "Future Of " Fireside chat series on March 30, discussing The Future of Business: Unleashing the Ecosystem Blueprint to Redefine Growth.
@Justin Zimmerman is hosting: _Playbook: Generating & MOVING Pipeline with Partners_ on March 30_._ Cory Synder from Sendoso will share how he uses tools like Crossbeam, Reveal, Slack, as well as KPIs he's built to push pipeline & keep aligned with leadership. Join here!
Subscribe to the Member Events Calendar Subscribe to the CSA Events Calendar Submit your events HERE!
Posts to check out
@Aidan Weinrib is asking if there's a benchmark channel efficiency metric for team size? How are you advocating for headcount? Share your thoughts.
@alejandro sanchez shared a report analyzing the Shopify Plus App Ecosystem. Check it out!
@Bradley Davis is asking if you're at Shoptalk this week. Get connected if you are!
Fresh Content
Data & Reporting Practices for Partner Programs with Aidan Weinrib and Gloria Castillo
0 to $10M Partner Pipeline Playbook with Marco De Paulis by Justin Zimmerman
Strategies for Partnering With Cloud Providers with Andrew Porter
Job Board
@Cristina Flaschen is hiring for a handful of roles at Pandium. Get connected.
@Arthur Soulis is looking for 10+ roles at VoPay.
Junior Content Writer at Jotform
Marketing Event Manager at Outsell
Submit your jobs HERE!
Your Action Steps!
Buy your advanced purchase bird ticket for SaaS Connect 2023
Apply to speak for CSA Events!
Apply to lead a roundtable at SaaS Connect!
Welcome to all of our newest CSA members Ken Cheney, Paul Healy, Rachel Gillis, Jamie Taylor, Alan Shekhtman, Craig Buchner, Shelley Green, Kamil, Sri Sabesan, Edouard, Fabio Marastoni, Laura Hilty, Chris Sheehan, Hector Del Castillo at Byond, Kevin Linehan, Roger H, Erick Flores, Ira Simon, and Jordi Calli. Don't forget to introduce yourself in #intros!
️ Want to get included in our new weekly round-ups? Have feedback on what you'd like to see? We want to know! Message @Tamara with all the details!
Here's your weekly roundup of what's been happening in the community and what's coming up next!
Upcoming Events
SaaS Connect 2023 | April 19-20, 2023 | San Francisco
Join 400+ SaaS partnership professionals for networking, amazing content, and more! Only 23 days to go!
Grab your Advanced Purchase tickets now before prices go up!
@Scott Pollack is hosting an event: How to Kick Ass in Your First Partnerships Role. Save your spot!
@Bernhard Friedrichs is hosting a Partnerships Meetup in Berlin on March 29. Check it out here!
@Tanyette Colon is launching a "Future Of " Fireside chat series on March 30, discussing The Future of Business: Unleashing the Ecosystem Blueprint to Redefine Growth.
@Justin Zimmerman is hosting: _Playbook: Generating & MOVING Pipeline with Partners_ on March 30_._ Cory Synder from Sendoso will share how he uses tools like Crossbeam, Reveal, Slack, as well as KPIs he's built to push pipeline & keep aligned with leadership. Join here!
Subscribe to the Member Events Calendar Subscribe to the CSA Events Calendar Submit your events HERE!
Posts to check out
@Aidan Weinrib is asking if there's a benchmark channel efficiency metric for team size? How are you advocating for headcount? Share your thoughts.
@alejandro sanchez shared a report analyzing the Shopify Plus App Ecosystem. Check it out!
@Bradley Davis is asking if you're at Shoptalk this week. Get connected if you are!
Fresh Content
Data & Reporting Practices for Partner Programs with Aidan Weinrib and Gloria Castillo
0 to $10M Partner Pipeline Playbook with Marco De Paulis by Justin Zimmerman
Strategies for Partnering With Cloud Providers with Andrew Porter
Job Board
@Cristina Flaschen is hiring for a handful of roles at Pandium. Get connected.
@Arthur Soulis is looking for 10+ roles at VoPay.
Junior Content Writer at Jotform
Marketing Event Manager at Outsell
Submit your jobs HERE!
Your Action Steps!
Buy your advanced purchase bird ticket for SaaS Connect 2023
Apply to speak for CSA Events!
Apply to lead a roundtable at SaaS Connect!
Welcome to all of our newest CSA members
Ken Cheney, Paul Healy, Rachel Gillis, Jamie Taylor, Alan Shekhtman, Craig Buchner, Shelley Green, Kamil, Sri Sabesan, Edouard, Fabio Marastoni, Laura Hilty, Chris Sheehan, Hector Del Castillo at Byond, Kevin Linehan, Roger H, Erick Flores, Ira Simon, and Jordi Calli. Don't forget to introduce yourself in #intros!
️ Want to get included in our new weekly round-ups? Have feedback on what you'd like to see? We want to know! Message @Tamara with all the details!
@channel HAPPENING THIS WEEK Growing Partnerships Through Integrations
Thursday, March 30, 10AM PT!
In the “Decade of Ecosystems,” the winning solutions will be co-innovated by organizations that create the biggest “easy button” for their customers.
_What can partnering professionals do to accelerate the speed at which new solutions are formed?_
One of the greatest headwinds facing the creation of new disruptive technologies is the inability to integrate complementary software.
Join Brian Hattaway from IOLITE Solutions and Mark Brigman from PARTNERNOMICS as they discuss the guiding principles for software interoperability with your CRM. They will also talk about guiding principles for partnering professionals to use when setting up the technology for their partner programs.
They will discuss topics like: • Why your CRM is the center of the partnering technical stack • The two major elements that must be present in your CRM and in your partnering software. • What is required for data compatibility in software integration. • Reporting is the barometer of success. • Build for the future: the “ilities” matter. Scalability, Useability, Reliability, Extensibility, Compatibility, Flexibility Register now!
https://us02web.zoom.us/webinar/register/WN_-tnMrXNMSOiAYoKhJ_oXSw
As we count down the days to SaaS Connect 2023, here are the 6 things we’re most excited about!
1. Incredible Partnerships Content.
We’ve got speakers coming from AWS, Google, Netlify, Shopify, G2, HubSpot, Fiverr, and so much more. Expect a TON of learning from amazing partnerships leaders!
2. Roundtables. 
We’re going to dive deep and have all the partnership convos with people who get it. (It’s not too late to apply to lead one!)
3. Networking. Arguably the best part of the conference, we’re going to meet so many people - from current partners to brand new ones, to vendors, and speakers. It will be meetings and friendships-galore!
4. Negotiate, deal, win. Close game changing distribution, integrations, and acquisitions!
5. Mentorship. Book meetings with experts who are ready to answer your biggest partnerships questions. Get those challenges tackled!
6. Parties! Drinks, chats, and tons of fun!
All this plus MORE, happening _April 19-20, 2023*_ in San Francisco.
*Invest in your partnerships journey, join us at SaaS Connect! You won’t regret it
Prices go up on Tuesday, April 11th. Grab those tickets now
http://saasconnect.org/
A few years ago, one of my 1st partnership mentors Cory Snyder (who I met through CSA) took me under his wing (getting me through some tough times).
So it's my great pleasure to share...
This Thursday, Cory and I are teaming up (to give back to the community).
He's walking us through the systems, steps, and processes he built (over a decade in partnerships), so you can keep up, scale up, and hit your numbers!
During this meetup...
We're covering his "no non-sense" PLAYBOOK TO PRODUCE MORE (in less time):
How to really use Crossbeam and Reveal
How to set up Gong to find / attribute missing deals
How to use PartnerStack in new creative ways
How to create a real "engagement flywheel" across partnership
And things to know about Slack that tie everything together
This is a tactical guide into the real "automations" and "machines" he's built over at Sendoso, Maropost, ActiveCampaign, and Infusionsoft!
https://calendly.com/partnerplaybooks/meetup1?month=2023-03&date=2023-03-30
So it's my great pleasure to share...
This Thursday, Cory and I are teaming up (to give back to the community).
He's walking us through the systems, steps, and processes he built (over a decade in partnerships), so you can keep up, scale up, and hit your numbers!
During this meetup...
We're covering his "no non-sense" PLAYBOOK TO PRODUCE MORE (in less time):
How to really use Crossbeam and Reveal
How to set up Gong to find / attribute missing deals
How to use PartnerStack in new creative ways
How to create a real "engagement flywheel" across partnership
And things to know about Slack that tie everything together
This is a tactical guide into the real "automations" and "machines" he's built over at Sendoso, Maropost, ActiveCampaign, and Infusionsoft!
https://calendly.com/partnerplaybooks/meetup1?month=2023-03&date=2023-03-30
@channel HAPPENING TOMORROW, 10AM PT Growing Partnerships Through Integrations
In the “Decade of Ecosystems,” the winning solutions will be co-innovated by organizations that create the biggest “easy button” for their customers. _What can partnering professionals do to accelerate the speed at which new solutions are formed?_
Join Brian Hattaway from IOLITE Solutions and Mark Brigman from PARTNERNOMICS as they discuss the guiding principles for software interoperability with your CRM. They will also talk about guiding principles for partnering professionals to use when setting up the technology for their partner programs.
They will discuss topics like: • Why your CRM is the center of the partnering technical stack • The two major elements that must be present in your CRM and in your partnering software. • What is required for data compatibility in software integration. • Reporting is the barometer of success. • Build for the future: the “ilities” matter. Scalability, Useability, Reliability, Extensibility, Compatibility, Flexibility Register now!
https://us02web.zoom.us/webinar/register/WN_-tnMrXNMSOiAYoKhJ_oXSw
@channel TODAY, 10AM PT Growing Partnerships Through Integrations
Join Brian Hattaway from IOLITE Solutions and Mark Brigman from PARTNERNOMICS as they discuss the guiding principles for software interoperability with your CRM. They will also talk about guiding principles for partnering professionals to use when setting up the technology for their partner programs.
They will also discuss topics like: • Why your CRM is the center of the partnering technical stack • The two major elements that must be present in your CRM and in your partnering software. • What is required for data compatibility in software integration. • Reporting is the barometer of success. • Build for the future: the “ilities” matter. Scalability, Useability, Reliability, Extensibility, Compatibility, Flexibility Register now!
https://us02web.zoom.us/webinar/register/WN_-tnMrXNMSOiAYoKhJ_oXSw
@channel Starting now! Growing Partnerships Through Integrations
Join Brian Hattaway from IOLITE Solutions and Mark Brigman from PARTNERNOMICS as they discuss the guiding principles for software interoperability with your CRM. They will also talk about guiding principles for partnering professionals to use when setting up the technology for their partner programs.
It's not too late to join the convo here!
Growing Partnerships Through Integrations
Join Brian Hattaway from IOLITE Solutions and Mark Brigman from PARTNERNOMICS as they discuss the guiding principles for software interoperability with your CRM. They will also talk about guiding principles for partnering professionals to use when setting up the technology for their partner programs.
It's not too late to join the convo here!
Sometimes you just need to chat with a fellow partnerships leader
And we're making the intros!
Book Time With A Mentor At SaaS Connect
We have recruited _5 top experts in the SaaS partnership industry_ who are excited to spend time coaching you! Meet your amazing mentors.
There are only 4 sessions per mentor & we're launching the booking links NEXT WEEK!
Want first access? Register now to book your meetings! http://saasconnect.org/
And we're making the intros!
Book Time With A Mentor At SaaS Connect
We have recruited _5 top experts in the SaaS partnership industry_ who are excited to spend time coaching you! Meet your amazing mentors.
There are only 4 sessions per mentor & we're launching the booking links NEXT WEEK!
Want first access? Register now to book your meetings!
http://saasconnect.org/
Are you a partnerships professional looking to stay on the cutting edge of your field, but facing financial constraints due to job loss or company budget cuts? CSA wants to help.
We're pleased to offer a limited number of scholarships for our upcoming conference, SaaS Connect, exclusively for partnership professionals who have been laid off or need to purchase tickets out of their own pocket. Our event is a great opportunity to network with like-minded professionals, learn new skills, and discover exciting career opportunities.
To apply for our scholarship, simply fill out our short application and tell us a bit about yourself, your experience in partnerships, and why you’d like to attend SaaS Connect. We'll be selecting a limited number of applicants to receive a significant discount on their ticket, so _don't hesitate to apply.*_
At SaaS Connect, you'll have the chance to connect with industry leaders, participate in engaging sessions, and gain valuable knowledge to take your partnerships career to the next level. We believe that everyone in our community deserves access to opportunities for growth and advancement, and we're committed to helping you achieve your professional goals.
You can apply here.*
Please reach out to @Tamara if you have any questions!
Happy Monday, Cloud Software Association! Here's your weekly roundup of what's been happening in the community and what's coming up next!
Upcoming Events
SaaS Connect 2023 | April 19-20, 2023 | San Francisco
Join over 500+ SaaS partnership professionals for networking, amazing content, and more! Check out our speakers now! Only 16 days to go!
Grab your Advanced Purchase tickets now before prices go up!
@Kelly Sarabyn (HubSpot) is hosting a webinar on How to be Successful in a Large Ecosystem on April 25. Check it out!
Subscribe to the Member Events Calendar Subscribe to the CSA Events Calendar Submit your events HERE!
Posts to check out
Want to come to SaaS Connect but facing financial constraints due to job loss or budget cuts? We've opened up a scholarship. Here are the details.
@François Grenier shared that Laika rebranded to Thoropass! Get the info!
@Agnese Kalniņa started a discussion on when you shouldn't invest in partnerships at all. Join the convo.
Job Board
Channel Marketing Manager, Strategic Alliances (Global) at SOTI
Strategic Partnership Manager at SOTI
Partner Development Manager at TextUs
Head of Partnerships at Loop
Senior Partner Manager at Hygraph
Submit your jobs HERE!
Your Action Steps!
Buy your advanced purchase bird ticket for SaaS Connect 2023
Apply to speak for CSA Events!
Apply to lead a roundtable at SaaS Connect!
Welcome to all of our newest CSA members Dave Grunberg, Vaibhav Saxena, Keehan Teixeira, Rafał Borecki, Sydni Craig-Hart, Siddharth Garg, Patrick Gagnon, Kavya, Katie Bird, Roch, Colin Fitzgerald, Minal Meshram, Kevin Diaz, Maggie Stephens, IHOR, Nilendu Pal, Asel Smail, Islam Elhendawy, Shubham Sharma, Natalie, and more! Don't forget to introduce yourself in #intros!
️ Want to get included in our new weekly round-ups? Have feedback on what you'd like to see? We want to know! Message @Tamara with all the details!
Here's your weekly roundup of what's been happening in the community and what's coming up next!
Upcoming Events
SaaS Connect 2023 | April 19-20, 2023 | San Francisco
Join over 500+ SaaS partnership professionals for networking, amazing content, and more! Check out our speakers now! Only 16 days to go!
Grab your Advanced Purchase tickets now before prices go up!
@Kelly Sarabyn (HubSpot) is hosting a webinar on How to be Successful in a Large Ecosystem on April 25. Check it out!
Subscribe to the Member Events Calendar Subscribe to the CSA Events Calendar Submit your events HERE!
Posts to check out
Want to come to SaaS Connect but facing financial constraints due to job loss or budget cuts? We've opened up a scholarship. Here are the details.
@François Grenier shared that Laika rebranded to Thoropass! Get the info!
@Agnese Kalniņa started a discussion on when you shouldn't invest in partnerships at all. Join the convo.
Job Board
Channel Marketing Manager, Strategic Alliances (Global) at SOTI
Strategic Partnership Manager at SOTI
Partner Development Manager at TextUs
Head of Partnerships at Loop
Senior Partner Manager at Hygraph
Submit your jobs HERE!
Your Action Steps!
Buy your advanced purchase bird ticket for SaaS Connect 2023
Apply to speak for CSA Events!
Apply to lead a roundtable at SaaS Connect!
Welcome to all of our newest CSA members
Dave Grunberg, Vaibhav Saxena, Keehan Teixeira, Rafał Borecki, Sydni Craig-Hart, Siddharth Garg, Patrick Gagnon, Kavya, Katie Bird, Roch, Colin Fitzgerald, Minal Meshram, Kevin Diaz, Maggie Stephens, IHOR, Nilendu Pal, Asel Smail, Islam Elhendawy, Shubham Sharma, Natalie, and more! Don't forget to introduce yourself in #intros!
️ Want to get included in our new weekly round-ups? Have feedback on what you'd like to see? We want to know! Message @Tamara with all the details!
@channel! Last chance to grab the LAST trade show table at SaaS Connect 2023!
Join Google, AWS, G2, Salesforce + more and connect 1:1 with the entire conference. Send me a message for more details, or email
https://www.cloudsoftwareassociation.com/saas-connect/
Join Google, AWS, G2, Salesforce + more and connect 1:1 with the entire conference. Send me a message for more details, or email
https://www.cloudsoftwareassociation.com/saas-connect/
Friendly reminder Are you a partnerships professional looking to stay on the cutting edge of your field, but facing financial constraints due to job loss or company budget cuts? CSA wants to help.
We're pleased to offer a limited number of scholarships for our upcoming conference, SaaS Connect, exclusively for partnership professionals who have been laid off or need to purchase tickets out of their own pocket. Our event is a great opportunity to network with like-minded professionals, learn new skills, and discover exciting career opportunities.
To apply for our scholarship, simply fill out our short application and tell us a bit about yourself, your experience in partnerships, and why you’d like to attend SaaS Connect. We'll be selecting a limited number of applicants to receive a significant discount on their ticket, so _don't hesitate to apply.*_
At SaaS Connect, you'll have the chance to connect with industry leaders, participate in engaging sessions, and gain valuable knowledge to take your partnerships career to the next level. We believe that everyone in our community deserves access to opportunities for growth and advancement, and we're committed to helping you achieve your professional goals.
You can apply here.*
Please reach out to @Tamara if you have any questions!
.
You don’t want to miss it
Join us for a fireside chat
with industry leaders from Cisco and Presidio, for what promises to be an engaging conversation in partner ecosystems today - how can partners join forces to drive joint customer lifecycle from positioning, selling, using, engaging, adopting and renewing cloud software subscriptions.
Get insights into the transformative CX journey of Cisco and Presidio and the role WorkSpan played in helping them build and automate their partner programs to support the end-to-end customer lifecycle.
Wednesday, April 26th
9:00 am - 10:00 am PT | 12:00 pm - 1:00 pm ET | 18:00h - 19:00h CET
Our seasoned thought leaders- Dave Scolini and Matthew Rehm will discuss:
• The evolution of Cisco and Presidio and how CX plays a role in the customer lifecycle. • Implementation of WorkSpan in Cisco x Presidio Partner Plan, Deals and CX Activities. • New transformative offers, telemetry, and API integration. • Role of WorkSpan in the journey and get advice for your own partnership journey. We look forward to seeing you on April 26th!
Register Now! .
What better way to start off your Monday than a brand new top 40 partner programs list from the Allbound team?
There are a few names you may recognize!
• @Dan O’Leary
• @Nikunj Sanghvi
• @Aleksi Mattlar (Vena)
check out the full list here
Only 8 days till SaaS Connect 2023!
And we're so excited to meet again in person! We've got an AMAZING group of partnerships professionals joining this year on April 19-20 in San Francisco. If you're still not sure about that ticket...here's what you can expect:
• Incredible speakers from top SaaS companies sharing their partnerships story: insights, learnings, challenges, tips included! • Networking, networking, networking! We just launched the networking app yesterday..don't miss the action! Meet your new partners
• Mentors! Book 1:1 with top partnerships pros ready to connect with you
• Roundtables. Get involved in all the convos, share your own expertise with other!
• Parties! We've got a pre-conference party plus a kick-off event on Day 1!
Plus so much more. Imagine the people you'll meet, the take-aways you'll have for your own partner program, and the deals you'll make! It'll be a ton of fun!
So, we'll cya there? Grab your ticket! Remember that day passes are also available! https://www.cloudsoftwareassociation.com/saas-connect/
p.s. if budget is holding you back, please PM me!
And we're so excited to meet again in person!
We've got an AMAZING group of partnerships professionals joining this year on April 19-20 in San Francisco. If you're still not sure about that ticket...here's what you can expect:
• Incredible speakers from top SaaS companies sharing their partnerships story: insights, learnings, challenges, tips included! • Networking, networking, networking! We just launched the networking app yesterday..don't miss the action! Meet your new partners
• Mentors! Book 1:1 with top partnerships pros ready to connect with you
• Roundtables. Get involved in all the convos, share your own expertise with other!
• Parties! We've got a pre-conference party plus a kick-off event on Day 1!
Plus so much more. Imagine the people you'll meet, the take-aways you'll have for your own partner program, and the deals you'll make! It'll be a ton of fun!
So, we'll cya there? Grab your ticket! Remember that day passes are also available!
https://www.cloudsoftwareassociation.com/saas-connect/
p.s. if budget is holding you back, please PM me!
VOLUNTEERS NEEDED AT SAAS CONNECT | April 19-20, 2023
We're seeking volunteers to help make this year's conference a smashing success! As a volunteer, you'll have the opportunity to participate in the conference, while lending a helping hand to the CSA team.
Your role as a volunteer may include either assisting with registration, managing session rooms, providing information and guidance to attendees, and supporting the event organizers. We'll slot you in for a morning or afternoon block.
In return, you'll receive free access to the conference, a chance to network with industry experts, and a unique behind-the-scenes experience. If you're interested, please PM me or email me at
YOU'RE INVITED! SaaS Connect 2023 and Finix Happy Hour
Tuesday, April 18th, 5:30pm - 8:00pm, Finix Headquarters
Come kick off the SaaS Connect 2023 Conference in San Francisco with CSA President and AppBind Founder, Sunir Shah, and Finix’s VP of Revenue and Strategic Partnerships, Ashley Isenberg!
Register here
https://finix.com/resources/events/saas-connect-2023-and-finix-happy-hour
P.S. Can't make the conference, but want to join the happy hour? You're more than welcome to join us!
Only 5 days to go & we cannot wait to welcome you in San Francisco at SaaS Connect 2023!
It's not too late to grab your ticket. You'll get the chance to meet amazing partner leaders, speakers, and mentors like @Gloria Castillo and more!
Got questions? Just reach out!
YOU'RE INVITED! SaaS Connect 2023 and Finix Happy Hour & Fireside Chat
Tuesday, April 18th, 5:30pm - 8:00pm, Finix Headquarters 631 Howard St San Francisco
Come kick off the SaaS Connect 2023 Conference in San Francisco with CSA President and AppBind Founder, Sunir Shah, and Finix’s VP of Revenue and Strategic Partnerships, Ashley Isenberg!
Register here
https://finix.com/resources/events/saas-connect-2023-and-finix-happy-hour
P.S. Can't make the conference, but want to join the happy hour? You're more than welcome to join us!
Hey Guys, I need your heeeeellp
We are hiring our Head of copywriting:
I'm Arnaud, I run the Scalelab, an outbound agency based in Hong Kong, Singapore, Bangkok and Manilla. We offer an array of outbound services helping medium and high ticket sales companies get qualified leads and close deals consistently.
We're currently growing and are looking to collaborate with some of the most talented cold email copywriters out there.
You will be the mastermind behind creating high performing cold email copy for the various companies seeking our support in terms of growth.
If this sounds like you, or like someone you know. Hit me up :+1:
----
Some requirements:
• A rockstar copywriter • Responsible for writing excellent cold email/linkedin sequences • Outstanding command of English, considered as a true wordsmith • Has a strong track record of conveying engaging written messages • Able to summarise complex business ideas into short and impactful text Has experience in: • Cold emailing (lemlist, lavender, outreach.io etc...) • Pitch deck presentations • Worked in a startup environment • Previous business development, sales, or marketing experience • Blog posting experience is a plus https://media.giphy.com/media/VtDRXohjexcyCDlL6Z/giphy.gif
We are hiring our Head of copywriting:
I'm Arnaud, I run the Scalelab, an outbound agency based in Hong Kong, Singapore, Bangkok and Manilla. We offer an array of outbound services helping medium and high ticket sales companies get qualified leads and close deals consistently.
We're currently growing and are looking to collaborate with some of the most talented cold email copywriters out there.
You will be the mastermind behind creating high performing cold email copy for the various companies seeking our support in terms of growth.
If this sounds like you, or like someone you know. Hit me up :+1:
----
Some requirements:
• A rockstar copywriter • Responsible for writing excellent cold email/linkedin sequences • Outstanding command of English, considered as a true wordsmith • Has a strong track record of conveying engaging written messages • Able to summarise complex business ideas into short and impactful text Has experience in: • Cold emailing (lemlist, lavender, outreach.io etc...) • Pitch deck presentations • Worked in a startup environment • Previous business development, sales, or marketing experience • Blog posting experience is a plus https://media.giphy.com/media/VtDRXohjexcyCDlL6Z/giphy.gif
Today is DAY 1 of #SaaSConnect! It's not too late to join us!
As a reminder, there are also day passes available. Don't miss out! It'll be a fantastic opportunity to connect with fellow #partnership leaders all in one room!
*If you're coming - we'll see you very soon!*
SaaS Connect | April 19-20 | San Francisco
Grab your ticket here: http://ow.ly/RliJ50NL5hX
SaaS Connect 2023 has officially kicked off! @Sunir Shah crushing the first keynote! Make sure to say hi if you’re in attendance!
Cheers to partnering in the SaaS Security industry!
Delivering secure, fast, and reliable experiences to end users at a global scale is no easy feat. Luckily, cloud security providers like you are stepping-up and offering innovative solutions through partnerships and co-selling.
So, let's raise a glass for this success and celebrate together!
Join WorkSpan for drinks and small bites at a happy hour for partnership, alliance, and cloud professionals at RSA Conference.
Connect Beyond the Firewall at RSAC
Tuesday, April 25, 2023
6:00pm - 8:00pm PT | 661 Howard @ Moscone
Register here!
https://www.workspan.com/events-and-webinar/rsac-23-happy-hour
@channel NEXT WEEK: Leveraging Major Player Ecosystems on Their Own Terms
Thursday, May 4, 10AM PT
Imagine this—you’ve not only signed a partnership with your dream partner, but you’re also working with them hands-on to drive new customers and revenue for each of your businesses. Your brand awareness and influence are growing from your joint efforts. New partnerships and strategic opportunities are opening.
Xiaofei Zhang, Senior Director of Strategic Partnerships at ActiveCampaign, will discuss how any company can pull this off by leveraging major player ecosystems on their own terms.
She will dive into how ActiveCampaign went from not having a partnership or integration with Salesforce to becoming the #1 Marketing Automation app in their AppExchange. She will detail the repeatable steps they took to win the attention of Salesforce and how you can win in the major ecosystems.
Xiaofei will cover how to: • Get attention from major ecosystems • Find the right stakeholders • Build alignment • Perform & grow together Register now!
https://us02web.zoom.us/webinar/register/WN_5IYDLr1AQ3m1RiYeBtiKTg
@channel Hey everyone, I just want to give a huge shout out to @Lindsey Ward {CSA Managing Director} and @Tamara and @Novis Steward (CSA, Events Director) for running another incredible SaaS Connect and everything they do for us.
They are just the best team I could ever hope for. And as members, they work for all of us, so please thank them and also reach out to get to know them.
We all took a much deserved break, but they’re back working today, so it’s an excellent day to fill their inbox with DMs.
They are just the best team I could ever hope for. And as members, they work for all of us, so please thank them and also reach out to get to know them.
We all took a much deserved break, but they’re back working today, so it’s an excellent day to fill their inbox with DMs.
Thank you for all your hard work @Lindsey Ward {CSA Managing Director}, @Tamara, and @Novis Steward (CSA, Events Director) !
Thank you so much @Sunir Shah It was so amazing to see it all come together again this year, and to work with our incredible team. Truly couldn't do it without you @Tamara @Novis Steward (CSA, Events Director). I'd love for anyone to reach out, and let us know what you're loving, missing, and want to see more of from CSA
It was so amazing to see it all come together again this year, and to work with our incredible team. Truly couldn't do it without you @Tamara @Novis Steward (CSA, Events Director). I'd love for anyone to reach out, and let us know what you're loving, missing, and want to see more of from CSA
Awesome job all! I had a big time FOMO couldn’t make it this year. But saw all the pics and posts on LinkedIn and saw how a big success it was. Bravo
@channel NEXT WEEK: Leveraging Major Ecosystems on Their Own Terms
Thursday, May 4, 10AM PT
Imagine this—you’ve not only signed a partnership with your dream partner, but you’re also working with them hands-on to drive new customers and revenue for each of your businesses. Your brand awareness and influence are growing from your joint efforts. New partnerships and strategic opportunities are opening.
@Xiaofei Zhang, Senior Director of Strategic Partnerships at ActiveCampaign, will discuss how any company can pull this off by leveraging major ecosystem players on their own terms.
She will dive into how ActiveCampaign went from not having a partnership or integration with Salesforce to becoming the #1 Marketing Automation app in their AppExchange. She will detail the repeatable steps they took to win the attention of Salesforce and how you can win in the major ecosystems.
Xiaofei will cover how to: • Get attention from major ecosystems • Find the right stakeholders • Build alignment • Perform & grow together Register now!
https://us02web.zoom.us/webinar/register/WN_5IYDLr1AQ3m1RiYeBtiKTg
Happy Monday, Cloud Software Association! Here's your weekly roundup of what's been happening in the community and what's coming up next!
Upcoming Events
Leveraging Major Ecosystems on Their Own Terms | Thursday, May 4, 2023, 10AM PT
Xiaofei Zhang, Senior Director of Strategic Partnerships at ActiveCampaign, will discuss how any company can leverage major ecosystem players on their own terms.
Register here!
Subscribe to the Member Events Calendar Subscribe to the CSA Events Calendar Submit your events HERE!
Posts to check out
@Marissa Stone is asking if you have suggestions for tracking what apps your customers are using with Zapier. Join the convo!
@Jay McBain shared a video about partnering stories within the auto industry. Check it out!
@Ella Richmond is asking about your partner success stories! Share yours here.
@Ella Richmond also asks what would you do if a partner wasn't engaging? Share your thoughts here.
@Gagan (sounds-like / rhymes-with Doug-un) is asking you have a partner one-pager template. Share it here!
@James Hall is looking to connect with MSPs that have managed cloud services and an interest in sustainability. Get connected!
Job Board
Partnerships Manager at Copper
Channel Marketing Manager, Strategic Alliances (Global) at SOTI
Strategic Partnership Manager at SOTI
Submit your jobs HERE!
Your Action Steps!
Apply to speak for CSA Events!
Welcome to all of our newest CSA members Bita, Caam Finch, Scott Rogers, Damodar, Nick Cosgrove, Kate Wilson, Saumit M Simon, John Thomas, Michelle Artreche, and James Greenpixie and more! Don't forget to introduce yourself in #intros!
️ Want to get included in our new weekly round-ups? Have feedback on what you'd like to see? We want to know! Message @Tamara with all the details!
Here's your weekly roundup of what's been happening in the community and what's coming up next!
Upcoming Events
Leveraging Major Ecosystems on Their Own Terms | Thursday, May 4, 2023, 10AM PT
Xiaofei Zhang, Senior Director of Strategic Partnerships at ActiveCampaign, will discuss how any company can leverage major ecosystem players on their own terms.
Register here!
Subscribe to the Member Events Calendar Subscribe to the CSA Events Calendar Submit your events HERE!
Posts to check out
@Marissa Stone is asking if you have suggestions for tracking what apps your customers are using with Zapier. Join the convo!
@Jay McBain shared a video about partnering stories within the auto industry. Check it out!
@Ella Richmond is asking about your partner success stories! Share yours here.
@Ella Richmond also asks what would you do if a partner wasn't engaging? Share your thoughts here.
@Gagan (sounds-like / rhymes-with Doug-un) is asking you have a partner one-pager template. Share it here!
@James Hall is looking to connect with MSPs that have managed cloud services and an interest in sustainability. Get connected!
Job Board
Partnerships Manager at Copper
Channel Marketing Manager, Strategic Alliances (Global) at SOTI
Strategic Partnership Manager at SOTI
Submit your jobs HERE!
Your Action Steps!
Apply to speak for CSA Events!
Welcome to all of our newest CSA members
Bita, Caam Finch, Scott Rogers, Damodar, Nick Cosgrove, Kate Wilson, Saumit M Simon, John Thomas, Michelle Artreche, and James Greenpixie and more! Don't forget to introduce yourself in #intros!
️ Want to get included in our new weekly round-ups? Have feedback on what you'd like to see? We want to know! Message @Tamara with all the details!
THIS WEEK: Leveraging Major Ecosystems on Their Own Terms Thursday, May 4, 10AM PT
Imagine this—you’ve not only signed a partnership with your dream partner, but you’re also working with them hands-on to drive new customers and revenue for each of your businesses. Your brand awareness and influence are growing from your joint efforts. New partnerships and strategic opportunities are opening.
Xiaofei Zhang, Senior Director of Strategic Partnerships at ActiveCampaign, will discuss how any company can pull this off by leveraging major ecosystem players on their own terms.
She will dive into how ActiveCampaign went from not having a partnership or integration with Salesforce to becoming the #1 Marketing Automation app in their AppExchange. She will detail the repeatable steps they took to win the attention of Salesforce and how you can win in the major ecosystems.
Xiaofei will cover how to: • Get attention from major ecosystems • Find the right stakeholders • Build alignment • Perform & grow together Register now! https://us02web.zoom.us/webinar/register/WN_5IYDLr1AQ3m1RiYeBtiKTg
Thursday, May 4, 10AM PT
Imagine this—you’ve not only signed a partnership with your dream partner, but you’re also working with them hands-on to drive new customers and revenue for each of your businesses. Your brand awareness and influence are growing from your joint efforts. New partnerships and strategic opportunities are opening.
Xiaofei Zhang, Senior Director of Strategic Partnerships at ActiveCampaign, will discuss how any company can pull this off by leveraging major ecosystem players on their own terms.
She will dive into how ActiveCampaign went from not having a partnership or integration with Salesforce to becoming the #1 Marketing Automation app in their AppExchange. She will detail the repeatable steps they took to win the attention of Salesforce and how you can win in the major ecosystems.
Xiaofei will cover how to: • Get attention from major ecosystems • Find the right stakeholders • Build alignment • Perform & grow together Register now!
https://us02web.zoom.us/webinar/register/WN_5IYDLr1AQ3m1RiYeBtiKTg
@channel TODAY, 10AM PT Leveraging Major Player Ecosystems on Their Own Terms
Join ActiveCampaign's Senior Director of Strategic Partnerships, Xiaofei (Sophie) Zhang as she presents a MasterClass today!
Xiaofei will cover how to...
Find the right stakeholders
Build alignment
Perform & grow together
...and more!
Learn how to get attention from major ecosystems to create the partnerships of your dreams!
Register now!
https://us02web.zoom.us/webinar/register/WN_5IYDLr1AQ3m1RiYeBtiKTg
@channel Starting now! Leveraging Major Player Ecosystems on Their Own Terms
Xiaofei Zhang, Senior Director of Strategic Partnerships at ActiveCampaign, will discuss how to get attention from major ecosystems to create the partnerships of your dreams!
It's not too late to join the convo here!
Leveraging Major Player Ecosystems on Their Own Terms
Xiaofei Zhang, Senior Director of Strategic Partnerships at ActiveCampaign, will discuss how to get attention from major ecosystems to create the partnerships of your dreams!
It's not too late to join the convo here!
Hey everyone, any good tips or sites for gaining knowledge on ways Generative AI can help us run better partnership operations? Or in general using Generative AI in Channel? Welcome all tips and tricks of the trade - Adam Suissa, Head of Partnerships at Powtoon.com.
- Adam Suissa, Head of Partnerships at Powtoon.com.
We had a really great session from SaaS Connect - "How I Launched A Tech Partner Program with AI: The 6 Week Launch Story" by @Paul Magnaghi! We'll be releasing the content soon
Happy Monday, Cloud Software Association! Here's your weekly roundup of what's been happening in the community and what's coming up next!
Upcoming Events
Navigating the Microsoft Partner Ecosystem | Wednesday, May 10, 2023, 12PM ET
Join @Scott Pollack from Firneo for a conversation with Juhi Saha, CEO of Partner1 and former Managing Director at Microsoft as she shares the insider secrets of how to effectively navigate the Microsoft partner ecosystem.
Register here!
WTF is an EcoSystem | Wednesday, May 24, 2023, 12 PM ET
At _WTF is an Ecosystem_ , you’ll get the lowdown on what a partner ecosystem is and how it can improve your companies bottom line. Allan Adler from Digital Bridge Partners will be joining Firneo to share his insights and tips, as we explore the ins and outs of building a kickass partner ecosystem.
Register here!
@Indu Manglotra is hosting Ecosystem Aces-Pro Panel: Getting Your Entire Company Aligned Around Partnerships on Thursday, May 25, 11AM ET. Get the details here.
Subscribe to the Member Events Calendar Subscribe to the CSA Events Calendar Submit your events HERE!
Posts to check out
@Sunir Shah started a conversation about the relationship between Partnerships and Product. Join the convo!
@Adam Suissa is asking for tips on ways Generative AI can help us run better partnership operations. Share your tips!
@Hanna Waldenmaier is asking if you have any recommendations for incentive and commission structures for partner management teams. Share yours here!
Job Board
Partnerships Manager at Copper
Channel Marketing Manager, Strategic Alliances (Global) at SOTI
Strategic Partnership Manager at SOTI
Submit your jobs HERE!
Your Action Steps!
Apply to speak for CSA Events!
Welcome to all of our newest CSA members Kristin Bento, Kelsey Johnson, Don Nielsen, Anna Belenok, Matthew, Leahanne Hobson, Lauren Richmond, Bill McLeod, and Robert Monge and more! Don't forget to introduce yourself in #intros!
️ Want to get included in our new weekly round-ups? Have feedback on what you'd like to see? We want to know! Message @Tamara with all the details!
Here's your weekly roundup of what's been happening in the community and what's coming up next!
Upcoming Events
Navigating the Microsoft Partner Ecosystem | Wednesday, May 10, 2023, 12PM ET
Join @Scott Pollack from Firneo for a conversation with Juhi Saha, CEO of Partner1 and former Managing Director at Microsoft as she shares the insider secrets of how to effectively navigate the Microsoft partner ecosystem.
Register here!
WTF is an EcoSystem | Wednesday, May 24, 2023, 12 PM ET
At _WTF is an Ecosystem_ , you’ll get the lowdown on what a partner ecosystem is and how it can improve your companies bottom line. Allan Adler from Digital Bridge Partners will be joining Firneo to share his insights and tips, as we explore the ins and outs of building a kickass partner ecosystem.
Register here!
@Indu Manglotra is hosting Ecosystem Aces-Pro Panel: Getting Your Entire Company Aligned Around Partnerships on Thursday, May 25, 11AM ET. Get the details here.
Subscribe to the Member Events Calendar Subscribe to the CSA Events Calendar Submit your events HERE!
Posts to check out
@Sunir Shah started a conversation about the relationship between Partnerships and Product. Join the convo!
@Adam Suissa is asking for tips on ways Generative AI can help us run better partnership operations. Share your tips!
@Hanna Waldenmaier is asking if you have any recommendations for incentive and commission structures for partner management teams. Share yours here!
Job Board
Partnerships Manager at Copper
Channel Marketing Manager, Strategic Alliances (Global) at SOTI
Strategic Partnership Manager at SOTI
Submit your jobs HERE!
Your Action Steps!
Apply to speak for CSA Events!
Welcome to all of our newest CSA members
Kristin Bento, Kelsey Johnson, Don Nielsen, Anna Belenok, Matthew, Leahanne Hobson, Lauren Richmond, Bill McLeod, and Robert Monge and more! Don't forget to introduce yourself in #intros!
️ Want to get included in our new weekly round-ups? Have feedback on what you'd like to see? We want to know! Message @Tamara with all the details!
NEXT WEEK: Trust and the Partner Experience
Thursday, May 18, 10AM PT
Join @Kelly Sarabyn (HubSpot), Platform Ecosystem Advocate from HubSpot and Desmond Russell, Chief Partnership Officer from Partner Elevate, as they talk about how you can build a winning partner experience that drives more revenue.
They will also cover how a well-designed partner journey can create trust and loyalty.
They will also cover topics including: · Mapping out the partner journey · Using data and technology to orchestrate positive experiences · Building trust at scale · Motivating the long tail of partners
Register now!
https://us02web.zoom.us/webinar/register/WN_5cxpqMDTS9WYTg1KSqNqfg
Hi Matthew hre from teemyco - currently setting up partner/affiliate programs - any advice on where/how best to recruit - would be greatly and very much appreciated
@channel We want to hear from you! ️
The Cloud Software Association has been busy creating member services and events. _We strive to support you in your career as a SaaS partnership leader.*_
We'd like to better understand your priorities and what you're looking for in our community.
*Fill in this short survey to share your input. It will help us better serve you!
https://8oggaw9yn2f.typeform.com/to/wOJVIKqu
Thank you!
️
The Cloud Software Association has been busy creating member services and events.
_We strive to support you in your career as a SaaS partnership leader.*_
We'd like to better understand your priorities and what you're looking for in our community.
*Fill in this short survey to share your input. It will help us better serve you!
https://8oggaw9yn2f.typeform.com/to/wOJVIKqu
Thank you!
@channel Make sure to check out the survey in #conferences! We want to hear from you on the events you're attending this fall. CSA will be planning meetups during all of them so make sure you don't miss out on connecting in person https://www.cloudsoftwareassociation.com/wp-content/themes/csa/slack/conferences.html#p1683729970278199
We want to hear from you on the events you're attending this fall. CSA will be planning meetups during all of them so make sure you don't miss out on connecting in person https://www.cloudsoftwareassociation.com/wp-content/themes/csa/slack/conferences.html#p1683729970278199
@channel NEXT THURSDAY: Trust and the Partner Experience
Thursday, May 18, 10AM PT
Join @Kelly Sarabyn (HubSpot), Platform Ecosystem Advocate from HubSpot and Desmond Russell, Chief Partnership Officer from Partner Elevate, as they talk about how you can build a winning partner experience that drives more revenue.
They will also cover how a well-designed partner journey can create trust and loyalty.
They will also cover topics including: · Mapping out the partner journey · Using data and technology to orchestrate positive experiences · Building trust at scale · Motivating the long tail of partners
Register now!
https://us02web.zoom.us/webinar/register/WN_5cxpqMDTS9WYTg1KSqNqfg
Happy Monday, Cloud Software Association! Here's your weekly roundup of what's been happening in the community and what's coming up next!
We want to hear from you!️*The Cloud Software Association has been busy creating member services and events. _We strive to support you in your career as a SaaS partnership leader._
We'd like to better understand your priorities and what you're looking for in our community.
*Fill in this short survey to share your input. It will help us better serve you!
https://8oggaw9yn2f.typeform.com/to/wOJVIKqu
Upcoming Events
We'd love to know...which events are you going to this year? Let us know in this quick poll!
Trust and the Partner Experience | Thursday, May 18, 2023, 10PM PT
Join Kelly Sarabyn, Platform Ecosystem Advocate from HubSpot and Desmond Russell, Chief Partnership Officer from Partner Elevate, as they talk about how you can build a winning partner experience that drives more revenue.
Register here!
WTF is an EcoSystem | Wednesday, May 24, 2023, 12 PM ET
At _WTF is an Ecosystem_ , you’ll get the lowdown on what a partner ecosystem is and how it can improve your companies bottom line. Allan Adler from Digital Bridge Partners will be joining Firneo to share his insights and tips, as we explore the ins and outs of building a kickass partner ecosystem.
Register here!
@Indu Manglotra is hosting Ecosystem Aces-Pro Panel: Getting Your Entire Company Aligned Around Partnerships on Thursday, May 25, 11AM ET. Get the details here.
Subscribe to the Member Events Calendar Subscribe to the CSA Events Calendar Submit your events HERE!
Posts to check out
@Sanjay Goel (NachoNacho) launched a community for all SaaS stakeholders. Check it out and share your thoughts here.
@Miriam Allred is asking if anyone has data or insights on B2B SaaS revenue sharing for channel partners. Share yours here!
@Kelly Sarabyn (HubSpot) shared an interview she did with Ross Brown, SVP of Cloud Ecosystems at Oracle about : The Evolution of Partnership Model and How to Leverage it.
@Alex Glenn asks: should Marketing or Partnerships run "affiliates"? Share your thoughts!
@Kelsey Johnson shared a blog post for anyone looking for inspiration in using ChatGPT for your partnerships role. Check it out!
@Matthew is asking for advice for where/how best to recruit partners/affiliates. Share your thoughts!
@Jay McBain shared that Canalys just published the largest global channel survey. Check out the takeaways here.
One more post from @Jay McBain ay with key insights about distribution as a foundational building block for global go-to-market strategy. Check it out!
Your Action Steps!
Apply to speak for CSA Events!
Add your response to this Events poll
Fill in the CSA Member Survey
Welcome to all of our newest CSA members Don't forget to introduce yourself in #intros!
️ Want to get included in our new weekly round-ups? Have feedback on what you'd like to see? We want to know! Message @Tamara with all the details!
Here's your weekly roundup of what's been happening in the community and what's coming up next!
We want to hear from you!
️*The Cloud Software Association has been busy creating member services and events. _We strive to support you in your career as a SaaS partnership leader._
We'd like to better understand your priorities and what you're looking for in our community.
*Fill in this short survey to share your input. It will help us better serve you!
https://8oggaw9yn2f.typeform.com/to/wOJVIKqu
Upcoming Events
We'd love to know...which events are you going to this year? Let us know in this quick poll!
Trust and the Partner Experience | Thursday, May 18, 2023, 10PM PT
Join Kelly Sarabyn, Platform Ecosystem Advocate from HubSpot and Desmond Russell, Chief Partnership Officer from Partner Elevate, as they talk about how you can build a winning partner experience that drives more revenue.
Register here!
WTF is an EcoSystem | Wednesday, May 24, 2023, 12 PM ET
At _WTF is an Ecosystem_ , you’ll get the lowdown on what a partner ecosystem is and how it can improve your companies bottom line. Allan Adler from Digital Bridge Partners will be joining Firneo to share his insights and tips, as we explore the ins and outs of building a kickass partner ecosystem.
Register here!
@Indu Manglotra is hosting Ecosystem Aces-Pro Panel: Getting Your Entire Company Aligned Around Partnerships on Thursday, May 25, 11AM ET. Get the details here.
Subscribe to the Member Events Calendar Subscribe to the CSA Events Calendar Submit your events HERE!
Posts to check out
@Sanjay Goel (NachoNacho) launched a community for all SaaS stakeholders. Check it out and share your thoughts here.
@Miriam Allred is asking if anyone has data or insights on B2B SaaS revenue sharing for channel partners. Share yours here!
@Kelly Sarabyn (HubSpot) shared an interview she did with Ross Brown, SVP of Cloud Ecosystems at Oracle about : The Evolution of Partnership Model and How to Leverage it.
@Alex Glenn asks: should Marketing or Partnerships run "affiliates"? Share your thoughts!
@Kelsey Johnson shared a blog post for anyone looking for inspiration in using ChatGPT for your partnerships role. Check it out!
@Matthew is asking for advice for where/how best to recruit partners/affiliates. Share your thoughts!
@Jay McBain shared that Canalys just published the largest global channel survey. Check out the takeaways here.
One more post from @Jay McBain ay with key insights about distribution as a foundational building block for global go-to-market strategy. Check it out!
Your Action Steps!
Apply to speak for CSA Events!
Add your response to this Events poll
Fill in the CSA Member Survey
Welcome to all of our newest CSA members
Don't forget to introduce yourself in #intros!
️ Want to get included in our new weekly round-ups? Have feedback on what you'd like to see? We want to know! Message @Tamara with all the details!
@channel THIS THURSDAY: Trust and the Partner Experience
Join Kelly Sarabyn, Platform Ecosystem Advocate from HubSpot and Desmond Russell, Chief Partnership Officer from Partner Elevate, as they talk about how you can build a winning partner experience that drives more revenue.
They will also cover how a well-designed partner journey can create trust and loyalty.
They will also cover topics including: · Mapping out the partner journey · Using data and technology to orchestrate positive experiences · Building trust at scale · Motivating the long tail of partners
Register now!
https://us02web.zoom.us/webinar/register/WN_5cxpqMDTS9WYTg1KSqNqfg
We want to hear from you! ️
The Cloud Software Association has been busy creating member services and events. _We strive to support you in your career as a SaaS partnership leader.*_
We'd like to better understand your priorities and what you're looking for in our community.
*Fill in this short survey to share your input. It will help us better serve you!
https://8oggaw9yn2f.typeform.com/to/wOJVIKqu
️
The Cloud Software Association has been busy creating member services and events.
_We strive to support you in your career as a SaaS partnership leader.*_
We'd like to better understand your priorities and what you're looking for in our community.
*Fill in this short survey to share your input. It will help us better serve you!
https://8oggaw9yn2f.typeform.com/to/wOJVIKqu
@channel TOMORROW, 10AM PT: Trust and the Partner Experience
Join @Kelly Sarabyn (HubSpot), Platform Ecosystem Advocate from HubSpot and Desmond Russell, Chief Partnership Officer from Partner Elevate, as they talk about how you can build a winning partner experience that drives more revenue.
They will also cover how a well-designed partner journey can create trust and loyalty.
They will also cover topics including: · Mapping out the partner journey · Using data and technology to orchestrate positive experiences · Building trust at scale · Motivating the long tail of partners
Register now!
https://us02web.zoom.us/webinar/register/WN_5cxpqMDTS9WYTg1KSqNqfg
@channel Starting now! Trust and the Partner Experience
Join Kelly Sarabyn, Platform Ecosystem Advocate from HubSpot and Desmond Russell, Chief Partnership Officer from Partner Elevate, as they talk about how you can build a winning partner experience that drives more revenue.
It's not too late to join the convo here!
Trust and the Partner Experience
Join Kelly Sarabyn, Platform Ecosystem Advocate from HubSpot and Desmond Russell, Chief Partnership Officer from Partner Elevate, as they talk about how you can build a winning partner experience that drives more revenue.
It's not too late to join the convo here!
Introducing the CSA Member Directory!
Are you looking to expand your network, showcase your expertise, and easily connect with partnership experts? We’re excited to announce the CSA Member Directory, a platform to highlight the partnership leaders who make our community thrive.
By signing up, you'll have the chance to create your personalized profile, showcase your interests and expertise, and connect with other partnership pros looking for collaboration opportunities. You’ll also find our latest content all in one place.
Join now! Here's how to sign up:
• Go to next.brella.io
• Create your profile OR sign in if you already have one
• Input the join code: BMOXZC
• _Start networking!_
NEXT WEEK! Roundtable: Tech Integration Marketplaces
Thursday, May 25th, 10:00AM PT
In this dedicated hour, join hosts Sue Fernand, Sr. Director Business Development and Alliances at 8x8 and Ashi Aber, Head of Technology Partnerships at Gong as they lead a discussion around scaling your SaaS offering through Tech partnerships. Take part in the conversation, and connect 1:1 with the top leaders in SaaS partnerships!
They'll lead a conversation around: • Why you'll want to invest in a marketplace • Core integrations VS 1+1=3 • Partner Recruitment outbound vs inbound Register here
https://us02web.zoom.us/meeting/register/tZIoc-yqrzkuEtTjQdVz9lStWcpgANE-r9I1?mc_cid=4aa1b38970&mc_eid=UNIQID
Happy Monday, Cloud Software Association! Here's your weekly roundup of what's been happening in the community and what's coming up next!
Upcoming Events
WTF is an EcoSystem | Wednesday, May 24, 2023, 12 PM ET
At _WTF is an Ecosystem_ , you’ll get the lowdown on what a partner ecosystem is and how it can improve your companies bottom line. Allan Adler from Digital Bridge Partners will be joining Firneo to share his insights and tips, as we explore the ins and outs of building a kickass partner ecosystem.
Register here.
Everflow Connect 2023 | June 13-14, 2023 in Chicago
Learn from experts, build powerful new partnerships, and join relevant mini-workshop sessions. There will be a great set of speakers from Crossbeam, HubSpot, and more. For the first 5 CSA RSVPs, they can provide complimentary tickets!
Register here.
Canva Extend developer event | Wednesday, June 14, 2023
Interested in learning more about the Canva platform and becoming an app partner? Their first ever developer event will provide intimate access to Canva product managers, developers, and designers. Learn from the experts on how to build an app on Canva for the over 125M monthly active users. Details here.
Register here.
No B.S. Guide to Co-Selling Millions with Partners | Thursday, June 15, 2023, 12PM ET
No B.S. Guide to Co-Selling Millions with Partners (from partnership people who’ve really done it). Chris Lavoie, Rob Rebholz, and @Justin Zimmerman will share the real-world sht that works.
Register here.
@Indu Manglotra is hosting *Ecosystem Aces-Pro Panel: Getting Your Entire Company Aligned Around Partnerships on Thursday, May 25, 11AM ET. Get the details here.
Subscribe to the Member Events Calendar Subscribe to the CSA Events Calendar Submit your events HERE!
Posts to check out
@Franz-Josef Schrepf shared an episode of The Partner Ship
with @Cory Snyder. Hear about how Cory “grew his partner program by 500% in 6 months! Check it out.
@Jason Doran is looking to speak with a few fellow leaders at B2B SaaS brands about how you leverage a network of independent service providers to get your SMB customers the product-implementation help they need. Details here!
Your Action Steps!
Apply to speak for CSA Events!
Fill in the CSA Member Survey
Welcome to all of our newest CSA members Laura M, Michael Cole, John Dougherty, Spencer Linsley, Ben Ryan Schwartz, Parker Bell, Mark Rawlings-Smith, Jared Barol, Michał Mariański, and Laura Hilty Don't forget to introduce yourself in #intros!
️ Want to get included in our new weekly round-ups? Have feedback on what you'd like to see? We want to know! Message @Tamara with all the details!
Here's your weekly roundup of what's been happening in the community and what's coming up next!
Upcoming Events
WTF is an EcoSystem | Wednesday, May 24, 2023, 12 PM ET
At _WTF is an Ecosystem_ , you’ll get the lowdown on what a partner ecosystem is and how it can improve your companies bottom line. Allan Adler from Digital Bridge Partners will be joining Firneo to share his insights and tips, as we explore the ins and outs of building a kickass partner ecosystem.
Register here.
Everflow Connect 2023 | June 13-14, 2023 in Chicago
Learn from experts, build powerful new partnerships, and join relevant mini-workshop sessions. There will be a great set of speakers from Crossbeam, HubSpot, and more. For the first 5 CSA RSVPs, they can provide complimentary tickets!
Register here.
Canva Extend developer event | Wednesday, June 14, 2023
Interested in learning more about the Canva platform and becoming an app partner? Their first ever developer event will provide intimate access to Canva product managers, developers, and designers. Learn from the experts on how to build an app on Canva for the over 125M monthly active users. Details here.
Register here.
No B.S. Guide to Co-Selling Millions with Partners | Thursday, June 15, 2023, 12PM ET
No B.S. Guide to Co-Selling Millions with Partners (from partnership people who’ve really done it). Chris Lavoie, Rob Rebholz, and @Justin Zimmerman will share the real-world sht that works.
Register here.
@Indu Manglotra is hosting *Ecosystem Aces-Pro Panel: Getting Your Entire Company Aligned Around Partnerships on Thursday, May 25, 11AM ET. Get the details here.
Subscribe to the Member Events Calendar Subscribe to the CSA Events Calendar Submit your events HERE!
Posts to check out
@Franz-Josef Schrepf shared an episode of The Partner Ship
with @Cory Snyder. Hear about how Cory “grew his partner program by 500% in 6 months! Check it out.
@Jason Doran is looking to speak with a few fellow leaders at B2B SaaS brands about how you leverage a network of independent service providers to get your SMB customers the product-implementation help they need. Details here!
Your Action Steps!
Apply to speak for CSA Events!
Fill in the CSA Member Survey
Welcome to all of our newest CSA members
Laura M, Michael Cole, John Dougherty, Spencer Linsley, Ben Ryan Schwartz, Parker Bell, Mark Rawlings-Smith, Jared Barol, Michał Mariański, and Laura Hilty Don't forget to introduce yourself in #intros!
️ Want to get included in our new weekly round-ups? Have feedback on what you'd like to see? We want to know! Message @Tamara with all the details!
@channel NEXT WEEK! Go to Market With Microsoft: Lessons From Running a $4.6B Channel at Microsoft
Thursday, June 1st, 10:00AM PT
Join Sunir Shah, CEO of AppBind and President of CSA, and Vince Menzione, Founder of The Ultimate Partner™ as they delve into the secrets of how to go to market with Microsoft. Vince will share the invaluable lessons that paved the path to success.
Discover the high-performance principles and go-to-market strategies you can also apply to achieve significant results!
They will also discuss: • The hyperscaler opportunity and why it’s necessary • The characteristics of exceptional partnerships • The dysfunctions of a partnership (and how to prevent it) • + more Register here https://us02web.zoom.us/webinar/register/WN_IvEnWkKKRZy5VnTOV-LHRg
NEXT WEEK! Go to Market With Microsoft: Lessons From Running a $4.6B Channel at Microsoft
Thursday, June 1st, 10:00AM PT
Join Sunir Shah, CEO of AppBind and President of CSA, and Vince Menzione, Founder of The Ultimate Partner™ as they delve into the secrets of how to go to market with Microsoft. Vince will share the invaluable lessons that paved the path to success.
Discover the high-performance principles and go-to-market strategies you can also apply to achieve significant results!
They will also discuss: • The hyperscaler opportunity and why it’s necessary • The characteristics of exceptional partnerships • The dysfunctions of a partnership (and how to prevent it) • + more Register here
https://us02web.zoom.us/webinar/register/WN_IvEnWkKKRZy5VnTOV-LHRg
SaaS Connect Metaverse is BACK!
The Virtual Conference, happening Thursday, July 13th 11AM PT
You all loved SaaS Connect 2023 in San Francisco so much that we decided not to wait a year before we did it again! Continue the conversation at SaaS Connect - Metaverse!
We're hosting our virtual summit again this year for partnership pros. This is the number 1 spot to connect with your peers, find out how we're moving partnerships forward in 2023, and securing our field in the SaaS world. You won't want to miss this FREE event!
• We only talk partnerships, jobs, platforms and distribution. • Your instant partnership network. • Connect with 200+ SaaS partnership leaders in one virtual event! • Find out how your peers are proving partnerships to their CROs • Close game changing distribution, integrations, and acquisitions! • Learn industry secrets! • Hear the honest truth from your peers' real experience • All online! REGISTER HERE
https://www.eventbrite.ca/e/saas-connect-metaverse-tickets-643176988687
Did you get your SaaS Connect Metaverse ticket yet?
The Virtual Conference, happening Thursday, July 13th 11AM PT
We're hosting our virtual summit again this year for partnership professionals. This is the number 1 spot to connect with your peers, find out how we're moving partnerships forward in 2023, and securing our field in the SaaS world. You won't want to miss this FREE event!
• We only talk partnerships, jobs, platforms and distribution • Your instant partnership network • Connect with SaaS partnership leaders in one virtual event! • Find out how your peers are proving partnerships to their CROs • Close game changing distribution, integrations, and acquisitions! • Learn industry secrets! • Hear the honest truth from your peers' real experience • All online! REGISTER HERE
https://www.eventbrite.ca/e/saas-connect-metaverse-tickets-643176988687
Hi CSA! I am excited to share a new offering from Pronto that aims to make it easier for growing companies to launch Partnership programs…
Partnership leaders will now have the ability to launch and manage a partner marketplace for FREE with our new marketplace offering, Pronto Xchange. Xchange is a turnkey platform that allows organizations to effortlessly create a partner directory or integration marketplace in minutes to showcase partnerships, drive adoption of integrations, and advertise partner services.
SIGN UP FOR EXCLUSIVE ACCESS AND LEARN MORE HERE https://www.gopronto.io/xchange
Partnership leaders will now have the ability to launch and manage a partner marketplace for FREE with our new marketplace offering, Pronto Xchange. Xchange is a turnkey platform that allows organizations to effortlessly create a partner directory or integration marketplace in minutes to showcase partnerships, drive adoption of integrations, and advertise partner services.
SIGN UP FOR EXCLUSIVE ACCESS AND LEARN MORE HERE
https://www.gopronto.io/xchange
I just read a fantastic article by Jake Saper at Emergence Capital on the factors to consider when pricing AI-enabled features in SaaS. I thought I would share some of the key takeaways with you:
𝗙𝗼𝗰𝘂𝘀 𝗼𝗻 𝘀𝗶𝗺𝗽𝗹𝗶𝗰𝗶𝘁𝘆 𝗮𝗻𝗱 𝗮𝗱𝗼𝗽𝘁𝗶𝗼𝗻. SaaS companies should prioritize making their AI features easy to use and widely adopted by customers. This means designing features that are intuitive and user-friendly, and that provide clear benefits to users.
𝗗𝗶𝗳𝗳𝗲𝗿𝗲𝗻𝘁𝗶𝗮𝘁𝗲 𝘆𝗼𝘂𝗿 𝗔𝗜 𝗼𝗳𝗳𝗲𝗿𝗶𝗻𝗴𝘀. Companies should assess how unique and valuable their AI features are compared to what is available elsewhere. If the majority of the value can be found elsewhere, pricing should reflect that. Companies should also consider how they can differentiate their AI offerings through features such as personalization, customization, and integration with other applications.
𝗦𝘁𝗮𝗿𝘁 𝘄𝗶𝘁𝗵 𝗳𝗶𝗿𝘀𝘁 𝗽𝗿𝗶𝗻𝗰𝗶𝗽𝗹𝗲𝘀. When pricing AI features, it's important to start with first principles and ask yourself, "What is the differentiated value created by this AI feature?" By understanding the value that your AI features create, you can price them in a way that is both fair and sustainable.
https://techcrunch.com/2023/06/01/factors-to-consider-before-pricing-ai-enabled-saas/
So, what are your thoughts? How can companies differentiate their AI offerings in a way that justifies a premium price?
𝗙𝗼𝗰𝘂𝘀 𝗼𝗻 𝘀𝗶𝗺𝗽𝗹𝗶𝗰𝗶𝘁𝘆 𝗮𝗻𝗱 𝗮𝗱𝗼𝗽𝘁𝗶𝗼𝗻. SaaS companies should prioritize making their AI features easy to use and widely adopted by customers. This means designing features that are intuitive and user-friendly, and that provide clear benefits to users.
𝗗𝗶𝗳𝗳𝗲𝗿𝗲𝗻𝘁𝗶𝗮𝘁𝗲 𝘆𝗼𝘂𝗿 𝗔𝗜 𝗼𝗳𝗳𝗲𝗿𝗶𝗻𝗴𝘀. Companies should assess how unique and valuable their AI features are compared to what is available elsewhere. If the majority of the value can be found elsewhere, pricing should reflect that. Companies should also consider how they can differentiate their AI offerings through features such as personalization, customization, and integration with other applications.
𝗦𝘁𝗮𝗿𝘁 𝘄𝗶𝘁𝗵 𝗳𝗶𝗿𝘀𝘁 𝗽𝗿𝗶𝗻𝗰𝗶𝗽𝗹𝗲𝘀. When pricing AI features, it's important to start with first principles and ask yourself, "What is the differentiated value created by this AI feature?" By understanding the value that your AI features create, you can price them in a way that is both fair and sustainable.
https://techcrunch.com/2023/06/01/factors-to-consider-before-pricing-ai-enabled-saas/
So, what are your thoughts? How can companies differentiate their AI offerings in a way that justifies a premium price?
NEXT WEEK! What Sort of Partners and Partner Leaders do Saas Companies Really Need?
Thursday, June 8th, 10:00AM PT
Join Rob Spee, Podcast Host and SVP Channels & Alliances at BeyondTrust and Lana King, expert in Global Partner Programs & Enablement, for an engaging conversation on SaaS partnerships.
Rob and Lana will talk about the types of partners and partner programs SaaS companies are seeking, or should be seeking, in this new economy. They’ll discuss the impact higher interest rates and mass layoffs are having on the job market for channel professionals.
Here are just a few of the topics they’ll address: 1. Reasons why SaaS companies are turning to partners – it’s not always what you may think 2. Considerations for introducing new partner programs – think PX and CX 3. The current market for channel pros – what sort of jobs are out there? Register here
https://us02web.zoom.us/webinar/register/WN_9939dz8uTIePERwl5itaOg
Did you get your SaaS Connect Metaverse ticket yet?
The Virtual Conference, happening Thursday, July 13th 11AM PT
We're hosting our virtual summit again this year for partnership professionals. This is the number 1 spot to connect with your peers, find out how we're moving partnerships forward in 2023, and securing our field in the SaaS world. You won't want to miss this FREE event!
• We only talk partnerships, jobs, platforms and distribution • Your instant partnership network • Connect with SaaS partnership leaders in one virtual event! • Find out how your peers are proving partnerships to their CROs • Close game changing distribution, integrations, and acquisitions! • Learn industry secrets! • Hear the honest truth from your peers' real experience • All online! REGISTER HERE
https://www.eventbrite.ca/e/saas-connect-metaverse-tickets-643176988687
THIS WEEK @channel What Sort of Partners and Partner Leaders do Saas Companies Really Need?
Thursday, June 8th, 10:00AM PT
Join Rob Spee, Podcast Host and SVP Channels & Alliances at BeyondTrust and Lana King, expert in Global Partner Programs & Enablement, for an engaging conversation on SaaS partnerships.
Rob and Lana will talk about the types of partners and partner programs SaaS companies are seeking, or should be seeking, in this new economy. They’ll discuss the impact higher interest rates and mass layoffs are having on the job market for channel professionals.
Here are just a few of the topics they’ll address: 1. Reasons why SaaS companies are turning to partners – it’s not always what you may think 2. Considerations for introducing new partner programs – think PX and CX 3. The current market for channel pros – what sort of jobs are out there? Register here
https://us02web.zoom.us/webinar/register/WN_9939dz8uTIePERwl5itaOg
email. I'll share with you later this week. Maybe even do an encore live presentation after (if enough people here are interested).
TOMORROW, 10 AM PT @channel What Sort of Partners and Partner Leaders do Saas Companies Really Need?
Join Rob Spee, Podcast Host and SVP Channels & Alliances at BeyondTrust and Lana King, expert in Global Partner Programs & Enablement, for an engaging conversation on SaaS partnerships.
Rob and Lana will talk about the types of partners and partner programs SaaS companies are seeking, or should be seeking, in this new economy. They’ll discuss the impact higher interest rates and mass layoffs are having on the job market for channel professionals.
Here are just a few of the topics they’ll address: 1. Reasons why SaaS companies are turning to partners – it’s not always what you may think 2. Considerations for introducing new partner programs – think PX and CX 3. The current market for channel pros – what sort of jobs are out there? Register here
https://us02web.zoom.us/webinar/register/WN_9939dz8uTIePERwl5itaOg
TODAY, 10 AM PT What Sort of Partners and Partner Leaders do Saas Companies Really Need?
Join Rob Spee, Podcast Host and SVP Channels & Alliances at BeyondTrust and Lana King, expert in Global Partner Programs & Enablement, for an engaging conversation on SaaS partnerships.
Here are just a few of the topics they’ll address: 1. Reasons why SaaS companies are turning to partners – it’s not always what you may think 2. Considerations for introducing new partner programs – think PX and CX 3. The current market for channel pros – what sort of jobs are out there? Register here
https://us02web.zoom.us/webinar/register/WN_9939dz8uTIePERwl5itaOg
@channel Starting now! What Sort of Partners and Partner Leaders do Saas Companies Really Need?
Join Rob Spee, Podcast Host and SVP Channels & Alliances at BeyondTrust and Lana King, expert in Global Partner Programs & Enablement, for an engaging conversation on SaaS partnerships.
It's not too late to join the convo here!
What Sort of Partners and Partner Leaders do Saas Companies Really Need?
Join Rob Spee, Podcast Host and SVP Channels & Alliances at BeyondTrust and Lana King, expert in Global Partner Programs & Enablement, for an engaging conversation on SaaS partnerships.
It's not too late to join the convo here!
Exciting news about the Cloud Software Association!
Our mission has always been to bring together like-minded individuals in the SaaS partnerships space to foster connections and drive growth.
Starting now, the Cloud Software Association is now completely free again! We aim to build a community that's accessible and inclusive for all partnership professionals.
Whether you're seeking opportunities, looking for insights, or just want to connect with fellow professionals in person or online, the CSA is your go-to destination. We're building a vibrant community where you can network, learn, and thrive.
What does your FREE CSA Membership include? • Forever free access to the Slack community
• Virtual events including masterminds, webinars, and roundtables
• Access to previously gated content like Masterclasses
• In-person networking events and meet-ups for free events
• Members Directory
• Entry level Vendor Directory listing
• Access to post, and connect with our Job Board
• Events Board, and calendar
• And more!
Start with your FREE access to our Masterclasses PLAYLIST!
Our mission has always been to bring together like-minded individuals in the SaaS partnerships space to foster connections and drive growth.
Starting now, the Cloud Software Association is now completely free again!
We aim to build a community that's accessible and inclusive for all partnership professionals.
Whether you're seeking opportunities, looking for insights, or just want to connect with fellow professionals in person or online, the CSA is your go-to destination. We're building a vibrant community where you can network, learn, and thrive.
What does your FREE CSA Membership include? • Forever free access to the Slack community
• Virtual events including masterminds, webinars, and roundtables
• Access to previously gated content like Masterclasses
• In-person networking events and meet-ups for free events
• Members Directory
• Entry level Vendor Directory listing
• Access to post, and connect with our Job Board
• Events Board, and calendar
• And more!
Start with your FREE access to our Masterclasses PLAYLIST!
Happy Monday, Cloud Software Association! Here's your weekly roundup of what's been happening in the community and what's coming up next!
Did you hear? The Cloud Software Association is now completely free again! We aim to build a community that's accessible and inclusive for all partnership professionals. We're building a vibrant community where you can network, learn, and thrive. Check out the details here!
Upcoming Events
Canva Extend Developer Event | Wednesday, June 14, 2023
Interested in learning more about the Canva platform and becoming an app partner? Their first ever developer event will provide intimate access to Canva product managers, developers, and designers. Learn from the experts on how to build an app on Canva for the over 125M monthly active users. Details here.
Register here.
How to Be a Partnerships MVP | Wednesday, June 14, 2023
Join us on June 14th for the Summer 2023 Firneo Cohort Preview Session and gain exclusive insights into the powerful frameworks, strategies, and tactics you’ll master during the comprehensive 8-week program.
Register here.
No B.S. Guide to Co-Selling Millions with Partners | Thursday, June 15, 2023, 9AM PT
No B.S. Guide to Co-Selling Millions with Partners (from partnership people who’ve really done it). Chris Lavoie, Rob Rebholz, and Justin Zimmerman - PartnerWebinar.com will share the real-world sht that works.
Register here.
*Roundtable - Tech Integration Marketplaces | Thursday, June 15, 2023, 10AM PT
Join hosts Sue Fernand, Sr. Director Business Development and Alliances at 8x8 and Ashi Aber, Head of Technology Partnerships at Gong as they lead a discussion around scaling your SaaS offering through Tech partnerships.
Register here.
Subscribe to the Member Events Calendar Subscribe to the CSA Events Calendar Submit your events HERE!
Posts to check out
@Raphaela Brandner from Meister is hiring a Senior Partner Manager. Check out the details here!
@Kelly Sarabyn (HubSpot) shared an interview with Jeff Barr, the Chief Evangelist at AWS, on Creating and Scaling Impactful Content.
Your Action Steps!
Apply to speak for CSA Events!
Check out the Masterclass Playlist
Welcome to all of our newest CSA members Saugat Sthapit, Saugat Sthapit, Vinay Chandrasekaran, Laurent St-Pierre, Rowan, Robert Rand, Emilie, Casey Curnan, kimberly Altman, Vaidy A. (AWS Migrations, Dallas), Patrick Riley, Edina, Sibela Shata, Stefan Mladenov, Nikola Bubevski, Hafsa Shorish, SUNANDO (CEO, apiculus.com), Phanidhar Kasinadhuni, and Juraj Pal Don't forget to introduce yourself in #intros!
️ Want to get included in our new weekly round-ups? Have feedback on what you'd like to see? We want to know! Message @Tamara with all the details!
Here's your weekly roundup of what's been happening in the community and what's coming up next!
Did you hear? The Cloud Software Association is now completely free again! We aim to build a community that's accessible and inclusive for all partnership professionals. We're building a vibrant community where you can network, learn, and thrive. Check out the details here!
Upcoming Events
Canva Extend Developer Event | Wednesday, June 14, 2023
Interested in learning more about the Canva platform and becoming an app partner? Their first ever developer event will provide intimate access to Canva product managers, developers, and designers. Learn from the experts on how to build an app on Canva for the over 125M monthly active users. Details here.
Register here.
How to Be a Partnerships MVP | Wednesday, June 14, 2023
Join us on June 14th for the Summer 2023 Firneo Cohort Preview Session and gain exclusive insights into the powerful frameworks, strategies, and tactics you’ll master during the comprehensive 8-week program.
Register here.
No B.S. Guide to Co-Selling Millions with Partners | Thursday, June 15, 2023, 9AM PT
No B.S. Guide to Co-Selling Millions with Partners (from partnership people who’ve really done it). Chris Lavoie, Rob Rebholz, and Justin Zimmerman - PartnerWebinar.com will share the real-world sht that works.
Register here.
*Roundtable - Tech Integration Marketplaces | Thursday, June 15, 2023, 10AM PT
Join hosts Sue Fernand, Sr. Director Business Development and Alliances at 8x8 and Ashi Aber, Head of Technology Partnerships at Gong as they lead a discussion around scaling your SaaS offering through Tech partnerships.
Register here.
Subscribe to the Member Events Calendar Subscribe to the CSA Events Calendar Submit your events HERE!
Posts to check out
@Raphaela Brandner from Meister is hiring a Senior Partner Manager. Check out the details here!
@Kelly Sarabyn (HubSpot) shared an interview with Jeff Barr, the Chief Evangelist at AWS, on Creating and Scaling Impactful Content.
Your Action Steps!
Apply to speak for CSA Events!
Check out the Masterclass Playlist
Welcome to all of our newest CSA members
Saugat Sthapit, Saugat Sthapit, Vinay Chandrasekaran, Laurent St-Pierre, Rowan, Robert Rand, Emilie, Casey Curnan, kimberly Altman, Vaidy A. (AWS Migrations, Dallas), Patrick Riley, Edina, Sibela Shata, Stefan Mladenov, Nikola Bubevski, Hafsa Shorish, SUNANDO (CEO, apiculus.com), Phanidhar Kasinadhuni, and Juraj Pal Don't forget to introduce yourself in #intros!
️ Want to get included in our new weekly round-ups? Have feedback on what you'd like to see? We want to know! Message @Tamara with all the details!
@channel Join our campaigns to drive your revenue
SaaS Connect Ignite, July 13
Hi folks, thanks for your survey responses. It was loud and clear. Priority number 1 right now is to drive revenue.
Time for action. The CSA is organizing campaigns to drive revenue through our partner network.
So we've changed our July event (Metaverse) into SaaS Connect Ignite. It's now a town hall to coordinate each of these campaigns.
Join SaaS Connect Ignite, July 13
Hear more from @Sunir Shah about the event by watching the video below! Then register your spot!
SaaS Connect Ignite, July 13
Hi folks, thanks for your survey responses. It was loud and clear. Priority number 1 right now is to drive revenue.
Time for action. The CSA is organizing campaigns to drive revenue through our partner network.
So we've changed our July event (Metaverse) into SaaS Connect Ignite. It's now a town hall to coordinate each of these campaigns.
Join SaaS Connect Ignite, July 13
Hear more from @Sunir Shah about the event by watching the video below! Then register your spot!
Learn how to be a Partnerships MVP Firneo's Certified Partnerships Professional program is back (and applications close in 9 days!)
Imagine cutting years off of your learning curve and confidently building strategic partnerships that accelerate the growth of your company — and your career? Firneo's Certified Partnerships Professional program is a certification program that teaches you how to create game-changing partnerships.
During the 8-week program, you'll: • Get hands-on practice with building partnerships skills • Collaborate with peers to work through your current challenges • Walk a mile in an expert's shoes with interactive case studies based around the real-world experiences of partnerships experts Curious to learn more? Join the Summer 2023 Cohort Preview Session TODAY, June 14th, 12PM EST and gain exclusive insights into the frameworks, strategies, and tactics you'll master during the program.
Special offer for CSA members: Get a free 1:1 personalized coaching session with Firneo CEO, Scott Pollack (ex-Amex, WeWork) after enrollment. APPLY NOW!
Firneo's Certified Partnerships Professional program is back (and applications close in 9 days!)
Imagine cutting years off of your learning curve and confidently building strategic partnerships that accelerate the growth of your company — and your career? Firneo's Certified Partnerships Professional program is a certification program that teaches you how to create game-changing partnerships.
During the 8-week program, you'll: • Get hands-on practice with building partnerships skills • Collaborate with peers to work through your current challenges • Walk a mile in an expert's shoes with interactive case studies based around the real-world experiences of partnerships experts
Curious to learn more? Join the Summer 2023 Cohort Preview Session TODAY, June 14th, 12PM EST and gain exclusive insights into the frameworks, strategies, and tactics you'll master during the program.
Special offer for CSA members: Get a free 1:1 personalized coaching session with Firneo CEO, Scott Pollack (ex-Amex, WeWork) after enrollment. APPLY NOW!
TOMORROW, 10AM PT! Roundtable: Tech Integration Marketplaces
Join hosts Sue Fernand, Sr. Director Business Development and Alliances at 8x8 and Ashi Aber, Head of Technology Partnerships at Gong as they lead a discussion around scaling your SaaS offering through Tech partnerships. Take part in the conversation, and connect 1:1 with the top leaders in SaaS partnerships!
They'll lead a conversation around: • Why you'll want to invest in a marketplace • Core integrations VS 1+1=3 • Partner Recruitment outbound vs inbound Register here
https://us02web.zoom.us/meeting/register/tZIoc-yqrzkuEtTjQdVz9lStWcpgANE-r9I1
@channel TODAY, 10AM PT! Roundtable: Tech Integration Marketplaces
Join hosts Sue Fernand, Sr. Director Business Development and Alliances at 8x8 and Ashi Aber, Head of Technology Partnerships at Gong as they lead a discussion around scaling your SaaS offering through Tech partnerships. Take part in the conversation, and connect 1:1 with the top leaders in SaaS partnerships!
They'll lead a conversation around: • Why you'll want to invest in a marketplace • Core integrations VS 1+1=3 • Partner Recruitment outbound vs inbound Register here
https://us02web.zoom.us/meeting/register/tZIoc-yqrzkuEtTjQdVz9lStWcpgANE-r9I1
@channel Starting now! Roundtable: Tech Integration Marketplaces
Join hosts Sue Fernand, Sr. Director Business Development and Alliances at 8x8 and Ashi Aber, Head of Technology Partnerships at Gong as they lead a discussion around scaling your SaaS offering through Tech partnerships.
It's not too late to join the convo here!
Roundtable: Tech Integration Marketplaces
Join hosts Sue Fernand, Sr. Director Business Development and Alliances at 8x8 and Ashi Aber, Head of Technology Partnerships at Gong as they lead a discussion around scaling your SaaS offering through Tech partnerships.
It's not too late to join the convo here!
SaaS Connect Ignite, July 13 | 11AM-1PM PST, Virtual
It’s time to once again rally the community to organize go-to-market campaigns together! Register for our kick-off event, SaaS Connect - Ignite, July 13th (online!).
This will be THE place to learn how to drive community action, get real facetime with those succeeding in leading the new wave of partnerships, and leave with actionable insights that will immediately start driving revenue.
We’re putting the community’s plans into action, and kicking off go-to-market campaigns for each of: • Distribution. We’re hosting the major distribution channels so you can find out what opportunities are coming, and then work together with other ISVs to take advantage. • Partner acquisition. We’re expanding our campaign to join forces as SaaS companies to acquire channel partners through Agency Connect. • Conference co-marketing. We continue to make event marketing effective by splitting costs on cocktail parties (e.g. SaaStr, INBOUND, Dreamforce, SaaStock) • Co-marketing. We’ll make it easier to recruit partners to your comarketing campaigns to spread your message farther and faster. • Content marketing. Get louder by using the Cloud Software Association’s content channel to reach the market.
Join SaaS Connect Ignite, July 13
Hear more from @Sunir Shah about the event by watching the video below! Then register your spot!
Happy Monday, Cloud Software Association! Here's your weekly roundup of what's been happening in the community and what's coming up next!
Did you hear? The Cloud Software Association is now completely free again! We aim to build a community that's accessible and inclusive for all partnership professionals. We're building a vibrant community where you can network, learn, and thrive. Check out the details here!
Upcoming Events
The ABC’s Of Technology Partner Enablement | Thursday, June 22, 2023, 10AM PT
Join Rachel Collie from Unanet who will talk about how Unanet has created tools to scale and build a foundation for Unanet’s Technology Program–using technology vs people to build out.
Register here.
How to Co-market with Tech Partners | Thursday, June 28, 2023, 10AM PT
Kelly Sarabyn from HubSpot will be leading a discussion with leaders from Everflow, ClickUp, ON24, and PartnerPlaybooks.
Register here.
SaaS Connect Ignite | Thursday, July 13, 2023, 11AM-1PM PT
It’s time to once again rally the community to organize go-to-market campaigns together! This will be THE place to learn how to drive community action, get real facetime with those succeeding in leading the new wave of partnerships, and leave with actionable insights that will immediately start driving revenue.
Register here.
Subscribe to the Member Events Calendar Subscribe to the CSA Events Calendar Submit your events HERE!
Posts to check out
@Marina Barsoum shared an upcoming event, Unlock Partnerships with ChatGPT. Check it out!
@Michelle Juarbe shared 2 opportunities! First contract opportunity here. Partner Manager opportunity here. Or check the #jobs channel!
@Raphaela Brandner shared a Senior Partner Manager role.
@Patrick Riley shared his first blog post: Launching Your Cloud GTM Strategy
Your Action Steps!
Register for SaaS Connect Ignite!
Apply to speak for CSA Events!
Check out the Masterclass Playlist
Welcome to all of our newest CSA members Jennifer Rooker, Son Chu, Zane Meeks, Mike Parker, Julia Gowans, Janine Johnson, Jonathan B, Sam Schumacher, Roee Stimler, Lydia Sugarman, Rob Santoliquito, and Andrew Phelps Don't forget to introduce yourself in #intros!
️ Want to get included in our new weekly round-ups? Have feedback on what you'd like to see? We want to know! Message @Tamara with all the details!
Here's your weekly roundup of what's been happening in the community and what's coming up next!
Did you hear? The Cloud Software Association is now completely free again! We aim to build a community that's accessible and inclusive for all partnership professionals. We're building a vibrant community where you can network, learn, and thrive. Check out the details here!
Upcoming Events
The ABC’s Of Technology Partner Enablement | Thursday, June 22, 2023, 10AM PT
Join Rachel Collie from Unanet who will talk about how Unanet has created tools to scale and build a foundation for Unanet’s Technology Program–using technology vs people to build out.
Register here.
How to Co-market with Tech Partners | Thursday, June 28, 2023, 10AM PT
Kelly Sarabyn from HubSpot will be leading a discussion with leaders from Everflow, ClickUp, ON24, and PartnerPlaybooks.
Register here.
SaaS Connect Ignite | Thursday, July 13, 2023, 11AM-1PM PT
It’s time to once again rally the community to organize go-to-market campaigns together! This will be THE place to learn how to drive community action, get real facetime with those succeeding in leading the new wave of partnerships, and leave with actionable insights that will immediately start driving revenue.
Register here.
Subscribe to the Member Events Calendar Subscribe to the CSA Events Calendar Submit your events HERE!
Posts to check out
@Marina Barsoum shared an upcoming event, Unlock Partnerships with ChatGPT. Check it out!
@Michelle Juarbe shared 2 opportunities! First contract opportunity here. Partner Manager opportunity here. Or check the #jobs channel!
@Raphaela Brandner shared a Senior Partner Manager role.
@Patrick Riley shared his first blog post: Launching Your Cloud GTM Strategy
Your Action Steps!
Register for SaaS Connect Ignite!
Apply to speak for CSA Events!
Check out the Masterclass Playlist
Welcome to all of our newest CSA members
Jennifer Rooker, Son Chu, Zane Meeks, Mike Parker, Julia Gowans, Janine Johnson, Jonathan B, Sam Schumacher, Roee Stimler, Lydia Sugarman, Rob Santoliquito, and Andrew Phelps Don't forget to introduce yourself in #intros!
️ Want to get included in our new weekly round-ups? Have feedback on what you'd like to see? We want to know! Message @Tamara with all the details!
The ABC’s Of Technology Partner Enablement This Thursday, June 22, 10AM PT
Partner portals typically focus on sales and marketing. How do we get assets into the hands of sales so they can effectively “sell” partner solutions? What is forgotten is how we enable Technology/Integration — from the initial identification of a potential partnership to the first “sale” of the integration.
During this MasterClass, we’ll review the enablement tools Unanet put together using Monday.com. Discover the structure that was put together, the areas that are addressed, and how they’ve launched both internally and externally.
These new enablement tools enabled all stakeholders to track the growth and all the details to make it all synch. They put together something so simple that a toddler learning their ABCs could use it.
Join Rachel Collie from Unanet, who will talk about how Unanet has created tools to scale and build a foundation for Unanet’s Technology Program–using technology vs people to build out.
Register here https://us02web.zoom.us/webinar/register/WN_WjQ5TaJkQEKAMcIVpA9bFQ
This Thursday, June 22, 10AM PT
Partner portals typically focus on sales and marketing. How do we get assets into the hands of sales so they can effectively “sell” partner solutions? What is forgotten is how we enable Technology/Integration — from the initial identification of a potential partnership to the first “sale” of the integration.
During this MasterClass, we’ll review the enablement tools Unanet put together using Monday.com. Discover the structure that was put together, the areas that are addressed, and how they’ve launched both internally and externally.
These new enablement tools enabled all stakeholders to track the growth and all the details to make it all synch. They put together something so simple that a toddler learning their ABCs could use it.
Join Rachel Collie from Unanet, who will talk about how Unanet has created tools to scale and build a foundation for Unanet’s Technology Program–using technology vs people to build out.
Register here
https://us02web.zoom.us/webinar/register/WN_WjQ5TaJkQEKAMcIVpA9bFQ
Grab the worksheet How to evaluate partnership compatibility
With various partners to choose from, it can be tricky to find the best fit for your business. Dive into this worksheet to assess whether a prospective partner is compatible with your business goals.
Establish common ground, determine who your partnership will target, and define what metrics will be used to evaluate success. Finish off with a rating on your desire to work with them, and confidently select the best partner for your business needs!
Download the worksheet
SaaS Connect Ignite, July 13 | 11AM-1PM PST, Virtual
It’s time to once again rally the community to organize go-to-market campaigns together! Register for our kick-off event, SaaS Connect - Ignite, July 13th (online!).
This will be THE place to learn how to drive community action, get real facetime with those succeeding in leading the new wave of partnerships, and leave with actionable insights that will immediately start driving revenue.
We’re putting the community’s plans into action, and kicking off go-to-market campaigns for each of: • Distribution. • Partner acquisition. • Conference co-marketing. • Co-marketing. • Content marketing.
Join SaaS Connect Ignite, July 13
Hear more from @Sunir Shah about the event by watching the video below! Then register your spot!
@channel The ABC’s Of Technology Partner Enablement TOMORROW, 10AM PT
Join Rachel Collie from Unanet, who will talk about how Unanet has created tools to scale and build a foundation for Unanet’s Technology Program–using technology vs people to build out.
During this MasterClass, we’ll review the enablement tools Unanet put together using Monday.com. Discover the structure that was put together, the areas that are addressed, and how they’ve launched both internally and externally.
These new enablement tools enabled all stakeholders to track the growth and all the details to make it all synch. They put together something so simple that a toddler learning their ABCs could use it.
Register here
https://us02web.zoom.us/webinar/register/WN_WjQ5TaJkQEKAMcIVpA9bFQ
TODAY, 10AM PT! The ABC’s Of Technology Partner Enablement
Join Rachel Collie from Unanet, who will talk about how Unanet has created tools to scale and build a foundation for Unanet’s Technology Program–using technology vs people to build out.
During this MasterClass, we’ll review the enablement tools Unanet put together using Monday.com. Discover the structure that was put together, the areas that are addressed, and how they’ve launched both internally and externally.
These new enablement tools enabled all stakeholders to track the growth and all the details to make it all synch. They put together something so simple that a toddler learning their ABCs could use it.
Register here
https://us02web.zoom.us/webinar/register/WN_WjQ5TaJkQEKAMcIVpA9bFQ
@channel Starting now! The ABC’s Of Technology Partner Enablement
Join Rachel Collie from Unanet, who will talk about how Unanet has created tools to scale and build a foundation for Unanet’s Technology Program–using technology vs people to build out.
It's not too late to join the convo here!
The ABC’s Of Technology Partner Enablement
Join Rachel Collie from Unanet, who will talk about how Unanet has created tools to scale and build a foundation for Unanet’s Technology Program–using technology vs people to build out.
It's not too late to join the convo here!
Chip in for the Agency Connect Mixer during INBOUND 2023 Boston, September 6th, 2023 | 5-7 PM
We're organizing a cocktail party during Hubspot's INBOUND conference 2023! It's happening on September 6th, 5-7PM at MJ O'Connors in the Boston Convention Center!
As a sponsor you get branding on the site and placement in the venue (step+release and a table). Sponsors also receive the attendee list before, and after the event! The Cloud Software Association will take care of the logistics, signage, contract negotiation, and all the other heavy lifting.
INBOUND reaches hundreds of thought leaders in SaaS, and we want to make sure that you have a spot to connect with them. The last time, we had 400+ RSVPs!
Don't miss your chance to connect with agencies!Email
Boston, September 6th, 2023 | 5-7 PM
We're organizing a cocktail party during Hubspot's INBOUND conference 2023! It's happening on September 6th, 5-7PM at MJ O'Connors in the Boston Convention Center!
As a sponsor you get branding on the site and placement in the venue (step+release and a table). Sponsors also receive the attendee list before, and after the event! The Cloud Software Association will take care of the logistics, signage, contract negotiation, and all the other heavy lifting.
INBOUND reaches hundreds of thought leaders in SaaS, and we want to make sure that you have a spot to connect with them. The last time, we had 400+ RSVPs!
Don't miss your chance to connect with agencies!
Email
Grab the worksheet How to evaluate partnership compatibility
With various partners to choose from, it can be tricky to find the best fit for your business. Dive into this worksheet to assess whether a prospective partner is compatible with your business goals.
Establish common ground, determine who your partnership will target, and define what metrics will be used to evaluate success. Finish off with a rating on your desire to work with them, and confidently select the best partner for your business needs!
Download the worksheet
Hello everyone, do any of you know of dedicated B2B tech sales slack channels that exist? I’m trying to learn more about the industry and would appreciate an invite or two
Happy Monday, Cloud Software Association! Here's your weekly roundup of what's been happening in the community and what's coming up next!
Did you know? We have plenty more channels you can explore to get in-depth with partnerships convos! Here are a few to check out, if you haven't already! Join now
• #channel-partnerships
• #co-selling
• #marketing-opportunities
• #tech-partnerships
• #templates
• #tools
• #jobs
• Find all of our channels by clicking Channels on the side bar > Manage > Browse channels.
Upcoming Events
How to Co-market with Tech Partners | Thursday, June 28, 2023, 10AM PT
Kelly Sarabyn from HubSpot will be leading a discussion with leaders from Everflow, ClickUp, ON24, and PartnerPlaybooks.
Register here.
SaaS Connect Ignite | Thursday, July 13, 2023, 11AM-1PM PT
It’s time to once again rally the community to organize go-to-market campaigns together! This will be THE place to learn how to drive community action, get real facetime with those succeeding in leading the new wave of partnerships, and leave with actionable insights that will immediately start driving revenue.
Register here.
Subscribe to the Member Events Calendar Subscribe to the CSA Events Calendar Submit your events HERE!
Posts to check out
@Sunir Shah is at Collision this week in Toronto - say hi and connect with other CSA members!
@Dominique Swiecicki is looking for help in her GTM strategy. Share some tips!
@M (Mangla) Bansal is asking for recommendations for B2B tech sales slack channels. Any recommendations?
@Patrick Riley shared a conversation about Cloud GTM teams with Michael Cooper. Check it out!
Your Action Steps!
Register for SaaS Connect Ignite!
Apply to speak for CSA Events!
Check out the Masterclass Playlist
Welcome to all of our newest CSA members Anoop A, BRYAN rOY, Glen Roth (Bonterra), Tiffany Talley, Mrinay, and Dominique Swiecicki Don't forget to introduce yourself in #intros!
️ Want to get included in our new weekly round-ups? Have feedback on what you'd like to see? We want to know! Message @Tamara with all the details!
Here's your weekly roundup of what's been happening in the community and what's coming up next!
Did you know?
We have plenty more channels you can explore to get in-depth with partnerships convos! Here are a few to check out, if you haven't already! Join now
• #channel-partnerships
• #co-selling
• #marketing-opportunities
• #tech-partnerships
• #templates
• #tools
• #jobs
• Find all of our channels by clicking Channels on the side bar > Manage > Browse channels.
Upcoming Events
How to Co-market with Tech Partners | Thursday, June 28, 2023, 10AM PT
Kelly Sarabyn from HubSpot will be leading a discussion with leaders from Everflow, ClickUp, ON24, and PartnerPlaybooks.
Register here.
SaaS Connect Ignite | Thursday, July 13, 2023, 11AM-1PM PT
It’s time to once again rally the community to organize go-to-market campaigns together! This will be THE place to learn how to drive community action, get real facetime with those succeeding in leading the new wave of partnerships, and leave with actionable insights that will immediately start driving revenue.
Register here.
Subscribe to the Member Events Calendar Subscribe to the CSA Events Calendar Submit your events HERE!
Posts to check out
@Sunir Shah is at Collision this week in Toronto - say hi and connect with other CSA members!
@Dominique Swiecicki is looking for help in her GTM strategy. Share some tips!
@M (Mangla) Bansal is asking for recommendations for B2B tech sales slack channels. Any recommendations?
@Patrick Riley shared a conversation about Cloud GTM teams with Michael Cooper. Check it out!
Your Action Steps!
Register for SaaS Connect Ignite!
Apply to speak for CSA Events!
Check out the Masterclass Playlist
Welcome to all of our newest CSA members
Anoop A, BRYAN rOY, Glen Roth (Bonterra), Tiffany Talley, Mrinay, and Dominique Swiecicki Don't forget to introduce yourself in #intros!
️ Want to get included in our new weekly round-ups? Have feedback on what you'd like to see? We want to know! Message @Tamara with all the details!
@channel Hey folks, I’m focused right now lining up big distribution opportunities for us and I lined up a big one.
G2 has 6.5+ million monthly visitors looking to buy B2B SaaS products. They just keep getting better at driving new sales for us.
That’s why I’m excited to announce AppBind (that’s me!) is now working with G2. We’re helping them dramatically upgrade G2 profile pages with “Easy Buy” direct sign up buttons.
This is a game changer. This brings your G2 profile page right inside your sales funnel. Results so far are powerful:
• Direct sign up increases conversion rates of your G2 profile page an astounding 30% to 300% over forcing customers to bounce to landing pages. • Adding an additional discount for new customers increases conversion rates another 200% to 300% more. Wow, oh wow. This is the direction G2 is heading because it’s better for customers. Additionally, organizations participating in the Easy Buy button program will receive a promotional boost through social media and email, as well as be featured in the new Easy Buy filter on G2.
I’m personally working alongside G2's co-founders, Tim Handorf and Michael Wheeler, on this project.
I’m organizing our first cohort of 10 companies to work directly with Tim and Mike as well. This is a very special and unique opportunity to give direct feedback to improve G2 to drive sales for you.
Do you want in? Ping me here on DM or
G2 has 6.5+ million monthly visitors looking to buy B2B SaaS products. They just keep getting better at driving new sales for us.
That’s why I’m excited to announce AppBind (that’s me!) is now working with G2. We’re helping them dramatically upgrade G2 profile pages with “Easy Buy” direct sign up buttons.
This is a game changer. This brings your G2 profile page right inside your sales funnel. Results so far are powerful:
• Direct sign up increases conversion rates of your G2 profile page an astounding 30% to 300% over forcing customers to bounce to landing pages. • Adding an additional discount for new customers increases conversion rates another 200% to 300% more. Wow, oh wow. This is the direction G2 is heading because it’s better for customers. Additionally, organizations participating in the Easy Buy button program will receive a promotional boost through social media and email, as well as be featured in the new Easy Buy filter on G2.
I’m personally working alongside G2's co-founders, Tim Handorf and Michael Wheeler, on this project.
I’m organizing our first cohort of 10 companies to work directly with Tim and Mike as well. This is a very special and unique opportunity to give direct feedback to improve G2 to drive sales for you.
Do you want in? Ping me here on DM or
EBOOK ALERT!! Commerce content, community forums, consultants, and even influencers: affiliate marketing is a game-changer for SaaS brands. With the industry surging, there’s a surplus of information competing to get in front of customers.
But customers are cutting out the noise by doing their own research—turning to trustworthy online figures and reliable publishers for opinions before purchasing. Learn why affiliate marketing is a lever for scale, see how major SaaS players are already harnessing its power, and start accelerating your own business growth with this guide.
Get the free ebook!
Commerce content, community forums, consultants, and even influencers: affiliate marketing is a game-changer for SaaS brands. With the industry surging, there’s a surplus of information competing to get in front of customers.
But customers are cutting out the noise by doing their own research—turning to trustworthy online figures and reliable publishers for opinions before purchasing. Learn why affiliate marketing is a lever for scale, see how major SaaS players are already harnessing its power, and start accelerating your own business growth with this guide.
Get the free ebook!
Who's coming to SaaS Connect Ignite? July 13, 2023, 11AM PT
Connect 1:1 with Google, G2, and 80+ more companies at Ignite! Here are some of the partnership leaders who will be joining the conversations at SaaS Connect Ignite.
Connect with the best and register now!
July 13, 2023, 11AM PT
Connect 1:1 with Google, G2, and 80+ more companies at Ignite! Here are some of the partnership leaders who will be joining the conversations at SaaS Connect Ignite.
Connect with the best and register now!
Chip in for the Agency Connect Mixer during INBOUND 2023 Boston, September 6th, 2023 | 5-7 PM
We're organizing a cocktail party during Hubspot's INBOUND conference 2023! It's happening on September 6th, 5-7PM at MJ O'Connors in the Boston Convention Center!
As a sponsor you get branding on the site and placement in the venue (step+release and a table). Sponsors also receive the attendee list before, and after the event! The Cloud Software Association will take care of the logistics, signage, contract negotiation, and all the other heavy lifting.
INBOUND reaches hundreds of thought leaders in SaaS, and we want to make sure that you have a spot to connect with them. The last time, we had 400+ RSVPs!
Don't miss your chance to connect with agencies!Email
Boston, September 6th, 2023 | 5-7 PM
We're organizing a cocktail party during Hubspot's INBOUND conference 2023! It's happening on September 6th, 5-7PM at MJ O'Connors in the Boston Convention Center!
As a sponsor you get branding on the site and placement in the venue (step+release and a table). Sponsors also receive the attendee list before, and after the event! The Cloud Software Association will take care of the logistics, signage, contract negotiation, and all the other heavy lifting.
INBOUND reaches hundreds of thought leaders in SaaS, and we want to make sure that you have a spot to connect with them. The last time, we had 400+ RSVPs!
Don't miss your chance to connect with agencies!
Email
Commerce content, community forums, consultants, and even influencers: affiliate marketing is a game-changer for SaaS brands. With the industry surging, there’s a surplus of information competing to get in front of customers.
But customers are cutting out the noise by doing their own research—turning to trustworthy online figures and reliable publishers for opinions before purchasing. Learn why affiliate marketing is a lever for scale, see how major SaaS players are already harnessing its power, and start accelerating your own business growth with this guide.
Get the free ebook!
But customers are cutting out the noise by doing their own research—turning to trustworthy online figures and reliable publishers for opinions before purchasing. Learn why affiliate marketing is a lever for scale, see how major SaaS players are already harnessing its power, and start accelerating your own business growth with this guide.
Get the free ebook!
If you’re a partnership pro carrying partner-sourced and partner-influenced KPIs, but little partner-specific technology to support your goals, Pronto gives you a place to start.
Pronto Xchange is a _free,_ turnkey partner marketplace platform that is fully integrated into Pronto’s next-gen PRM, giving your organization a suite of partnership tech that grows with your business.
• Want to learn more? Read about Pronto's FREE Xchange Partner Marketplace here • Ready to get started? Sign up here and launch a live partner marketplace by EOD
Pronto Xchange is a _free,_ turnkey partner marketplace platform that is fully integrated into Pronto’s next-gen PRM, giving your organization a suite of partnership tech that grows with your business.
• Want to learn more? Read about Pronto's FREE Xchange Partner Marketplace here • Ready to get started? Sign up here and launch a live partner marketplace by EOD
NEXT WEEK: Connect 1:1 with Google, G2, and 100+ more companies at SaaS Connect Ignite July 13, 11AM PT
This will be THE place to learn how to drive community action, get real Facetime with those succeeding in leading the new wave of partnerships, and leave with actionable insights that will immediately start driving revenue.
Join us to discuss and plan campaigns around: Distribution.
Partner acquisition.
Conference co-marketing.
Co-marketing.
Content marketing.
Register here: https://ow.ly/PL4x50OOflZ
See you NEXT WEEK! #partnerships
July 13, 11AM PT
This will be THE place to learn how to drive community action, get real Facetime with those succeeding in leading the new wave of partnerships, and leave with actionable insights that will immediately start driving revenue.
Join us to discuss and plan campaigns around:
Distribution.
Partner acquisition.
Conference co-marketing.
Co-marketing.
Content marketing.
Register here: https://ow.ly/PL4x50OOflZ
See you NEXT WEEK! #partnerships
YOU'RE INVITED to SaaS Connect Ignite this Thursday! @channel
Connect 1:1 with Google, G2, and 130+ partnership professionals at
July 13, 11AM PT
This will be THE place to learn how to drive community action, get facetime with those succeeding in leading the new wave of partnerships, and leave with actionable insights that will immediately start driving revenue.
Join us to discuss and plan campaigns around:
Distribution.
Partner acquisition.
Conference co-marketing.
Co-marketing.
Content marketing.
Register here: https://ow.ly/PL4x50OOflZ
See you on Thursday!
LAST CALL to join 170+ Partnership Professionals TOMORROW at SaaS Connect Ignite! @channel
July 13, 11AM - 1PM PT
We’re putting the community’s plans into action, and kicking off go-to-market campaigns for each of: • Distribution. We’re hosting distribution channels like G2 and Google, so you can find out what opportunities are coming, and then work together with other ISVs to take advantage. • Partner acquisition. We’re expanding our campaign to join forces as SaaS companies to acquire channel partners through Agency Connect. • Conference co-marketing. We continue to make event marketing effective by splitting costs on cocktail parties (e.g. SaaStr, INBOUND, Dreamforce, SaaStock) • Co-marketing. We’ll make it easier to recruit partners to your comarketing campaigns to spread your message farther and faster. • Content marketing. Get louder by using the Cloud Software Association’s content channel to reach the market.
Register here: https://www.eventbrite.ca/e/saas-connect-ignite-tickets-643176988687
TODAY IS THE DAY We start in 2 hours!!!
LAST CHANCE to join 170+ Partnership Professionals at SaaS Connect Ignite! @channel
11AM - 1PM PT | 2PM - 4PM ET
We’re putting the community’s plans into action, and kicking off go-to-market campaigns for each of: • Distribution. We’re hosting distribution channels like G2 and Google, so you can find out what opportunities are coming, and then work together with other ISVs to take advantage. • Partner acquisition. We’re expanding our campaign to join forces as SaaS companies to acquire channel partners through Agency Connect. • Conference co-marketing. We continue to make event marketing effective by splitting costs on cocktail parties (e.g. SaaStr, INBOUND, Dreamforce, SaaStock) • Co-marketing & co-selling. We’ll make it easier to recruit partners to your comarketing campaigns to spread your message farther and faster. • Content marketing. Get louder by using the Cloud Software Association’s content channel to reach the market. Register here: https://www.eventbrite.ca/e/saas-connect-ignite-tickets-643176988687
We start in 2 hours!!!
LAST CHANCE to join 170+ Partnership Professionals at SaaS Connect Ignite! @channel
11AM - 1PM PT | 2PM - 4PM ET
We’re putting the community’s plans into action, and kicking off go-to-market campaigns for each of: • Distribution. We’re hosting distribution channels like G2 and Google, so you can find out what opportunities are coming, and then work together with other ISVs to take advantage. • Partner acquisition. We’re expanding our campaign to join forces as SaaS companies to acquire channel partners through Agency Connect. • Conference co-marketing. We continue to make event marketing effective by splitting costs on cocktail parties (e.g. SaaStr, INBOUND, Dreamforce, SaaStock) • Co-marketing & co-selling. We’ll make it easier to recruit partners to your comarketing campaigns to spread your message farther and faster. • Content marketing. Get louder by using the Cloud Software Association’s content channel to reach the market.
Register here: https://www.eventbrite.ca/e/saas-connect-ignite-tickets-643176988687
SaaS Connect Ignite is starting NOW!!
It's not too late to register here: https://www.eventbrite.ca/e/saas-connect-ignite-tickets-643176988687
Have questions about getting on to the platform? Message @Tamara and we'll get you sorted!
It's not too late to register here: https://www.eventbrite.ca/e/saas-connect-ignite-tickets-643176988687
Have questions about getting on to the platform? Message @Tamara and we'll get you sorted!
@channel NEXT WEEK! How to Build an Ecosystem Business Model
Thursday, Jul 20, 10:00AM PT
Join Kenny Browne, CEO of Partner Fleet, who will talk about how to generate more revenue with an ecosystem business model.
He will cover the steps towards an ecosystem business model, from getting company-wide buy-in to understanding partner influence at every stage of the buyer’s journey and customer lifecycle.
You’ll come away with a holistic big picture view on driving growth in your company through an ecosystem strategy, and how to get started today.
They will also discuss: • The hyperscaler opportunity and why it’s necessary • The characteristics of exceptional partnerships • The dysfunctions of a partnership (and how to prevent it) • + more Register here https://us02web.zoom.us/webinar/register/WN_1vrOM8hDQmKDMwqrzjaC6Q
NEXT WEEK! How to Build an Ecosystem Business Model
Thursday, Jul 20, 10:00AM PT
Join Kenny Browne, CEO of Partner Fleet, who will talk about how to generate more revenue with an ecosystem business model.
He will cover the steps towards an ecosystem business model, from getting company-wide buy-in to understanding partner influence at every stage of the buyer’s journey and customer lifecycle.
You’ll come away with a holistic big picture view on driving growth in your company through an ecosystem strategy, and how to get started today.
They will also discuss: • The hyperscaler opportunity and why it’s necessary • The characteristics of exceptional partnerships • The dysfunctions of a partnership (and how to prevent it) • + more Register here
https://us02web.zoom.us/webinar/register/WN_1vrOM8hDQmKDMwqrzjaC6Q
@channel THIS WEEK! How to Build an Ecosystem Business Model
Thursday, Jul 20, 10:00AM PT
Join Kenny Browne, CEO of Partner Fleet, who will talk about how to generate more revenue with an ecosystem business model.
He will cover the steps towards an ecosystem business model, from getting company-wide buy-in to understanding partner influence at every stage of the buyer’s journey and customer lifecycle.
You’ll come away with a holistic big picture view on driving growth in your company through an ecosystem strategy, and how to get started today.
Kenny will also discuss: • The hyperscaler opportunity and why it’s necessary • The characteristics of exceptional partnerships • The dysfunctions of a partnership (and how to prevent it) • + more Register here https://us02web.zoom.us/webinar/register/WN_1vrOM8hDQmKDMwqrzjaC6Q
THIS WEEK! How to Build an Ecosystem Business Model
Thursday, Jul 20, 10:00AM PT
Join Kenny Browne, CEO of Partner Fleet, who will talk about how to generate more revenue with an ecosystem business model.
He will cover the steps towards an ecosystem business model, from getting company-wide buy-in to understanding partner influence at every stage of the buyer’s journey and customer lifecycle.
You’ll come away with a holistic big picture view on driving growth in your company through an ecosystem strategy, and how to get started today.
Kenny will also discuss: • The hyperscaler opportunity and why it’s necessary • The characteristics of exceptional partnerships • The dysfunctions of a partnership (and how to prevent it) • + more Register here
https://us02web.zoom.us/webinar/register/WN_1vrOM8hDQmKDMwqrzjaC6Q
@channel TOMORROW! How to Build an Ecosystem Business Model
Thursday, Jul 20, 10:00AM PT
Join Kenny Browne, CEO of Partner Fleet, who will talk about how to generate more revenue with an ecosystem business model.
He will cover the steps towards an ecosystem business model, from getting company-wide buy-in to understanding partner influence at every stage of the buyer’s journey and customer lifecycle.
You’ll come away with a holistic big picture view on driving growth in your company through an ecosystem strategy, and how to get started today.
Kenny will also discuss: • The hyperscaler opportunity and why it’s necessary • The characteristics of exceptional partnerships • The dysfunctions of a partnership (and how to prevent it) • + more Register here https://us02web.zoom.us/webinar/register/WN_1vrOM8hDQmKDMwqrzjaC6Q
TOMORROW! How to Build an Ecosystem Business Model
Thursday, Jul 20, 10:00AM PT
Join Kenny Browne, CEO of Partner Fleet, who will talk about how to generate more revenue with an ecosystem business model.
He will cover the steps towards an ecosystem business model, from getting company-wide buy-in to understanding partner influence at every stage of the buyer’s journey and customer lifecycle.
You’ll come away with a holistic big picture view on driving growth in your company through an ecosystem strategy, and how to get started today.
Kenny will also discuss: • The hyperscaler opportunity and why it’s necessary • The characteristics of exceptional partnerships • The dysfunctions of a partnership (and how to prevent it) • + more Register here
https://us02web.zoom.us/webinar/register/WN_1vrOM8hDQmKDMwqrzjaC6Q
TODAY, 10AM PT How to Build an Ecosystem Business Model
Join Kenny Browne, CEO of Partner Fleet, who will talk about how to generate more revenue with an ecosystem business model.
He will cover the steps towards an ecosystem business model, from getting company-wide buy-in to understanding partner influence at every stage of the buyer’s journey and customer lifecycle.
You’ll come away with a holistic big picture view on driving growth in your company through an ecosystem strategy, and how to get started today.
Kenny will also discuss: • The hyperscaler opportunity and why it’s necessary • The characteristics of exceptional partnerships • The dysfunctions of a partnership (and how to prevent it) • + more Register here https://us02web.zoom.us/webinar/register/WN_1vrOM8hDQmKDMwqrzjaC6Q
How to Build an Ecosystem Business Model
Join Kenny Browne, CEO of Partner Fleet, who will talk about how to generate more revenue with an ecosystem business model.
He will cover the steps towards an ecosystem business model, from getting company-wide buy-in to understanding partner influence at every stage of the buyer’s journey and customer lifecycle.
You’ll come away with a holistic big picture view on driving growth in your company through an ecosystem strategy, and how to get started today.
Kenny will also discuss: • The hyperscaler opportunity and why it’s necessary • The characteristics of exceptional partnerships • The dysfunctions of a partnership (and how to prevent it) • + more Register here
https://us02web.zoom.us/webinar/register/WN_1vrOM8hDQmKDMwqrzjaC6Q
Why (and How) to Build a B2B Affiliate Marketing Program
Thursday, July 27, 10AM PT
How does B2B affiliate marketing work, and what role should the affiliate channel play in a modern B2B partnerships program?
In this panel discussion led by Matt Moore, Product Marketing at impact.com, veterans from across the B2B affiliate ecosystem will shed light on these topics, and suggest some best practices for anyone looking to create or grow a B2B affiliate marketing program.
Joining us as featured panelists are: • Keemia Ferasat, Manager of Global Affiliate Marketing & Partnerships, Microsoft 365 • Tye DeGrange, CEO, Round Barn Labs • Zoe Mackay, Strategic Partnership Manager, Technology Advice
Register here https://us02web.zoom.us/webinar/register/WN_bHmeM4sSRdm4Bd9xEVc8nA
Thursday, July 27, 10AM PT
How does B2B affiliate marketing work, and what role should the affiliate channel play in a modern B2B partnerships program?
In this panel discussion led by Matt Moore, Product Marketing at impact.com, veterans from across the B2B affiliate ecosystem will shed light on these topics, and suggest some best practices for anyone looking to create or grow a B2B affiliate marketing program.
Joining us as featured panelists are: • Keemia Ferasat, Manager of Global Affiliate Marketing & Partnerships, Microsoft 365 • Tye DeGrange, CEO, Round Barn Labs • Zoe Mackay, Strategic Partnership Manager, Technology Advice
Register here
https://us02web.zoom.us/webinar/register/WN_bHmeM4sSRdm4Bd9xEVc8nA
Hi, I am Robin, Founder of DoDAO.
We are a customer acquisition and engagement platform and our deal size is ~50K. We have a very small team and all the sales have been handled by me so far. We need to expand our sales and I am looking forward to connecting with you all.
I live 2 hr from Toronto, Canada. If anyone around, would love to meet in person
We are a customer acquisition and engagement platform and our deal size is ~50K. We have a very small team and all the sales have been handled by me so far. We need to expand our sales and I am looking forward to connecting with you all.
I live 2 hr from Toronto, Canada. If anyone around, would love to meet in person
Happy Monday, Cloud Software Association! Here's your weekly roundup of what's been happening in the community and what's coming up next!
Upcoming Events
Why (and How) to Build a B2B Affiliate Marketing Program | Thursday, July 27, 2023, 10AM PT
In this panel discussion led by Matt Moore, Product Marketing at impact.com, veterans from across the B2B affiliate ecosystem will shed light on these topics, and suggest some best practices for anyone looking to create or grow a B2B affiliate marketing program.
Register here.
Submit your events HERE!
Posts to check out
@Jay McBain shares great insights on how Businesses and governments (globally) will spend $4.7 trillion this year on technology and telco. Read more here.
@Will Taylor shared the Nearbound Sales Blueprint. Check it out and share your thoughts!
@Ali Spiric is looking to connect with partnerships pros! Get connected.
@Andrew P shared a customer event that Pariveda is hosting during the AWS Summit New York on July 27th. Get the details here.
@Bernhard Friedrichs is hosting the Summer Edition of the Partnerships Meetup Berlin! Sign up here.
@Bernhard Friedrichs also shared a post on how to build a Partner Strategy Map, and details on his new service. Check it out.
@Sunir Shah asks about what tools you may be using to detect which of your customer accounts have a consultant managing it for a customer. Join the convo.
Job Opportunities Visit #jobs!
Hypgraph is hiring a Senior Partner Manager.
Katapult is hiring a Partner Business Development Manager.
FullStory is hiring a Senior Manager, ISV & Technology Allicances.
Supermetrics is hiring a Technology Partnerships Manager.
Living Security is hiring a Channel Account Manager.
Your Action Steps!
Apply to speak for CSA Events!
Check out the Masterclass Playlist
Welcome to all of our newest CSA members Don't forget to introduce yourself in #intros!
️ Want to get included in our new weekly round-ups? Have feedback on what you'd like to see? We want to know! Message @Tamara with all the details!
Here's your weekly roundup of what's been happening in the community and what's coming up next!
Upcoming Events
Why (and How) to Build a B2B Affiliate Marketing Program | Thursday, July 27, 2023, 10AM PT
In this panel discussion led by Matt Moore, Product Marketing at impact.com, veterans from across the B2B affiliate ecosystem will shed light on these topics, and suggest some best practices for anyone looking to create or grow a B2B affiliate marketing program.
Register here.
Submit your events HERE!
Posts to check out
@Jay McBain shares great insights on how Businesses and governments (globally) will spend $4.7 trillion this year on technology and telco. Read more here.
@Will Taylor shared the Nearbound Sales Blueprint. Check it out and share your thoughts!
@Ali Spiric is looking to connect with partnerships pros! Get connected.
@Andrew P shared a customer event that Pariveda is hosting during the AWS Summit New York on July 27th. Get the details here.
@Bernhard Friedrichs is hosting the Summer Edition of the Partnerships Meetup Berlin! Sign up here.
@Bernhard Friedrichs also shared a post on how to build a Partner Strategy Map, and details on his new service. Check it out.
@Sunir Shah asks about what tools you may be using to detect which of your customer accounts have a consultant managing it for a customer. Join the convo.
Job Opportunities
Visit #jobs!
Hypgraph is hiring a Senior Partner Manager.
Katapult is hiring a Partner Business Development Manager.
FullStory is hiring a Senior Manager, ISV & Technology Allicances.
Supermetrics is hiring a Technology Partnerships Manager.
Living Security is hiring a Channel Account Manager.
Your Action Steps!
Apply to speak for CSA Events!
Check out the Masterclass Playlist
Welcome to all of our newest CSA members
Don't forget to introduce yourself in #intros!
️ Want to get included in our new weekly round-ups? Have feedback on what you'd like to see? We want to know! Message @Tamara with all the details!
THIS THURSDAY, 10AM PT @channel Why (and How) to Build a B2B Affiliate Marketing Program
How does B2B affiliate marketing work, and what role should the affiliate channel play in a modern B2B partnerships program?
In this panel discussion led by Matt Moore, Product Marketing at impact.com, veterans from across the B2B affiliate ecosystem will shed light on these topics, and suggest some best practices for anyone looking to create or grow a B2B affiliate marketing program.
Joining us as featured panelists are: • Keemia Ferasat, Manager of Global Affiliate Marketing & Partnerships, Microsoft 365 • Tye DeGrange, CEO, Round Barn Labs • Zoe Mackay, Strategic Partnership Manager, Technology Advice
Register here
https://us02web.zoom.us/webinar/register/WN_bHmeM4sSRdm4Bd9xEVc8nA
I'm with #Mindmatrix so take it for what it's worth - but we have a platform devoted to exactly that, core Bus Dev activities in partnerships. And, a partnership with Reveal to cover public account mapping. Let me know if you want to chat about it (DM). Our own Bus Dev folks use it to drive their everyday activities.
- but we have a platform devoted to exactly that, core Bus Dev activities in partnerships. And, a partnership with Reveal to cover public account mapping. Let me know if you want to chat about it (DM). Our own Bus Dev folks use it to drive their everyday activities.
TODAY, 10AM PT @channel Why (and How) to Build a B2B Affiliate Marketing Program
How does B2B affiliate marketing work, and what role should the affiliate channel play in a modern B2B partnerships program?
In this panel discussion led by Matt Moore, Product Marketing at impact.com, veterans from across the B2B affiliate ecosystem will shed light on these topics, and suggest some best practices for anyone looking to create or grow a B2B affiliate marketing program.
Joining us as featured panelists are: • Keemia Ferasat, Manager of Global Affiliate Marketing & Partnerships, Microsoft 365 • Tye DeGrange, CEO, Round Barn Labs • Zoe Mackay, Strategic Partnership Manager, Technology Advice
Register here https://us02web.zoom.us/webinar/register/WN_bHmeM4sSRdm4Bd9xEVc8nA
Why (and How) to Build a B2B Affiliate Marketing Program
How does B2B affiliate marketing work, and what role should the affiliate channel play in a modern B2B partnerships program?
In this panel discussion led by Matt Moore, Product Marketing at impact.com, veterans from across the B2B affiliate ecosystem will shed light on these topics, and suggest some best practices for anyone looking to create or grow a B2B affiliate marketing program.
Joining us as featured panelists are: • Keemia Ferasat, Manager of Global Affiliate Marketing & Partnerships, Microsoft 365 • Tye DeGrange, CEO, Round Barn Labs • Zoe Mackay, Strategic Partnership Manager, Technology Advice
Register here
https://us02web.zoom.us/webinar/register/WN_bHmeM4sSRdm4Bd9xEVc8nA
@channel Starting now! Why (and How) to Build a B2B Affiliate Marketing Program
In this panel discussion led by Matt Moore, Product Marketing at impact.com, veterans from across the B2B affiliate ecosystem will shed light on these topics, and suggest some best practices for anyone looking to create or grow a B2B affiliate marketing program.
It's not too late to join the convo here!
Why (and How) to Build a B2B Affiliate Marketing Program
In this panel discussion led by Matt Moore, Product Marketing at impact.com, veterans from across the B2B affiliate ecosystem will shed light on these topics, and suggest some best practices for anyone looking to create or grow a B2B affiliate marketing program.
It's not too late to join the convo here!
Happy Monday, Cloud Software Association! Here's your weekly roundup of what's been happening in the community and what's coming up next!
Posts to check out
@Will Taylor is recruiting experts onto the Howdy Partners Podcast. Get connected!
@robin nagpal is looking for platforms that enable partnership at Business Development Representative level. Share your thoughts.
Job Opportunities Visit #jobs!
Hypgraph is hiring a Senior Partner Manager.
Katapult is hiring a Partner Business Development Manager.
FullStory is hiring a Senior Manager, ISV & Technology Allicances.
Supermetrics is hiring a Technology Partnerships Manager.
Living Security is hiring a Channel Account Manager.
Your Action Steps!
Apply to speak for CSA Events!
Check out the Masterclass Playlist
Welcome to all of our newest CSA members Cross, Jesse Paliotto, Esraa Alaa, William Armstrong, Tyson Brown, Chuck Fazio, Matouš, and robin nagpal. Don't forget to introduce yourself in #intros!
️ Want to get included in our new weekly round-ups? Have feedback on what you'd like to see? We want to know! Message @Tamara with all the details!
Here's your weekly roundup of what's been happening in the community and what's coming up next!
Posts to check out
@Will Taylor is recruiting experts onto the Howdy Partners Podcast. Get connected!
@robin nagpal is looking for platforms that enable partnership at Business Development Representative level. Share your thoughts.
Job Opportunities
Visit #jobs!
Hypgraph is hiring a Senior Partner Manager.
Katapult is hiring a Partner Business Development Manager.
FullStory is hiring a Senior Manager, ISV & Technology Allicances.
Supermetrics is hiring a Technology Partnerships Manager.
Living Security is hiring a Channel Account Manager.
Your Action Steps!
Apply to speak for CSA Events!
Check out the Masterclass Playlist
Welcome to all of our newest CSA members
Cross, Jesse Paliotto, Esraa Alaa, William Armstrong, Tyson Brown, Chuck Fazio, Matouš, and robin nagpal. Don't forget to introduce yourself in #intros!
️ Want to get included in our new weekly round-ups? Have feedback on what you'd like to see? We want to know! Message @Tamara with all the details!
Hi, if you looking for guidance on how to build your Ideal Partner Profile (IPP) check this free guide.
https://www.linkedin.com/feed/update/urnactivity:7094233026846408704
![li](https://www.linkedin.com/feed/update/urn<img title="li" alt="li" src="http://www.cloudsoftwareassociation.com/images/emojis/li.png" height="16" width="16"/>activity:7094233026846408704 "li"){kind=small}
activity:7094233026846408704
Hi again,
I am curating a list of the best or most influential videos on Partnerships & Ecosystems topics published so far. Two videos that I personally found super insightful are: https://lnkd.in/etX5qF24 : Sarah Wang, Andreessen Horowitz: The best-performing companies are prioritizing partnerships. (Supernode 2022, Crossbeam)
https://lnkd.in/ezdQVaab : Andy Drummond, Zift Solutions: SaaS Metrics Masterclass for Buy-In (Masterclasses, Cloud Software Association)
And there are definitely more! What are your personal favorites and why? Thanks for sharing. I also asked on a post on LinkedIn. https://www.linkedin.com/posts/bfriedrichs_andreessen-horowitzs-sarah-wang-the-best-a[…]351845343233-NgII
Feel free to answer in the comments, DM me or email me.
I will share the list with everyone and keep it updated.
Thanks, Bernhard
I am curating a list of the best or most influential videos on Partnerships & Ecosystems topics published so far. Two videos that I personally found super insightful are:
https://lnkd.in/etX5qF24 : Sarah Wang, Andreessen Horowitz: The best-performing companies are prioritizing partnerships. (Supernode 2022, Crossbeam)
https://lnkd.in/ezdQVaab : Andy Drummond, Zift Solutions: SaaS Metrics Masterclass for Buy-In (Masterclasses, Cloud Software Association)
And there are definitely more! What are your personal favorites and why? Thanks for sharing. I also asked on a post on LinkedIn. https://www.linkedin.com/posts/bfriedrichs_andreessen-horowitzs-sarah-wang-the-best-a[…]351845343233-NgII
Feel free to answer in the comments, DM me or email me
I will share the list with everyone and keep it updated.
Thanks, Bernhard
The single best room to connect with SaaS leaders during Dreamforce! @channel
In San Francisco for Dreamforce? Grab a drink and a bite with your peers. Meet other SaaS companies, and leaders to network and create partnerships.
Located steps from Moscone center, this is the warmest room to build relationships at Dreamforce.
Want to meet other SaaS marketing and partnership professionals? We will make introductions! Let us break the ice. We'll help you make the most of your time in San Francisco and Dreamforce by making introductions to anyone else coming to our cocktail party if you opt in.
Thank the hosts and sponsors! This party is hosted by the Cloud Software Association and its partners Salesforce, Aquiva Labs, InVisory as a way of thanking our partners and meeting new people at Dreamforce. Give them a high five in San Francisco.
GRAB YOUR FREE TICKET!
Importance of Partner Operations + Enablement & the Impact on Agencies @channel
Thursday, August 24, 2023, 10 AM PT
Join Lindsey Ward from Cloud Software Association as she guides the discussion featuring industry experts Shubham Sood from JustCall, Christi Williams from HubSpot, and Vince De Benedetto from Automated Dreams.
Together, they will dive into a conversation about the significance of partner operations and enablement, and its impact on agencies. This insightful panel will provide valuable insights, strategies, and real-world experiences that shed light on the dynamic role of partner operations.
They will discuss topics like: • Why is Partner Operations an important focus area for SaaS businesses? • Key differences observed in partner behavior pre/post enablement • Agency perspective on a streamlined order of operations and enablement • Tools, training, and resources needed for partners to be successful • How to track partner enablement goals
REGISTER HERE: https://us02web.zoom.us/webinar/register/WN_xMyNFQN1ShO4jLTE7D2VXQ
THIS THURSDAY Importance of Partner Operations + Enablement & the Impact on Agencies @channel
August 24, 2023, 10 AM PT
Join Lindsey Ward from Cloud Software Association as she guides the discussion featuring industry experts Shubham Sood from JustCall, Christi Williams from HubSpot, and Vince De Benedetto from Automated Dreams.
Together, they will dive into a conversation about the significance of partner operations and enablement, and its impact on agencies. This insightful panel will provide valuable insights, strategies, and real-world experiences that shed light on the dynamic role of partner operations.
They will discuss topics like: • Why is Partner Operations an important focus area for SaaS businesses? • Key differences observed in partner behavior pre/post enablement • Agency perspective on a streamlined order of operations and enablement • Tools, training, and resources needed for partners to be successful • How to track partner enablement goals
REGISTER HERE: https://us02web.zoom.us/webinar/register/WN_xMyNFQN1ShO4jLTE7D2VXQ
Hey everyone! Are any of you attending Google Next next week? It would be great to connect with other partnership professionals in the Google ecosystem while I'm there 
https://cloud.withgoogle.com/next
https://cloud.withgoogle.com/next
TOMORROW Importance of Partner Operations + Enablement & the Impact on Agencies @channel
August 24, 2023, 10 AM PT
Join Lindsey Ward from Cloud Software Association as she guides the discussion featuring industry experts Shubham Sood from JustCall, Christi Williams from HubSpot, and Vince De Benedetto from Automated Dreams.
Together, they will dive into a conversation about the significance of partner operations and enablement, and its impact on agencies. This insightful panel will provide valuable insights, strategies, and real-world experiences that shed light on the dynamic role of partner operations.
They will discuss topics like: • Why is Partner Operations an important focus area for SaaS businesses? • Key differences observed in partner behavior pre/post enablement • Agency perspective on a streamlined order of operations and enablement • Tools, training, and resources needed for partners to be successful • How to track partner enablement goals
REGISTER HERE: https://us02web.zoom.us/webinar/register/WN_xMyNFQN1ShO4jLTE7D2VXQ
STARTING NOW Importance of Partner Operations + Enablement & the Impact on Agencies @channel
Join Lindsey Ward from Cloud Software Association as she guides the discussion featuring industry experts Shubham Sood from JustCall, Christi Williams from HubSpot, and Vince De Benedetto from Automated Dreams.
Together, they will dive into a conversation about the significance of partner operations and enablement, and its impact on agencies. This insightful panel will provide valuable insights, strategies, and real-world experiences that shed light on the dynamic role of partner operations.
They will discuss topics like: • Why is Partner Operations an important focus area for SaaS businesses? • Key differences observed in partner behavior pre/post enablement • Agency perspective on a streamlined order of operations and enablement • Tools, training, and resources needed for partners to be successful • How to track partner enablement goals
REGISTER HERE: https://us02web.zoom.us/webinar/register/WN_xMyNFQN1ShO4jLTE7D2VXQ
Thank you to everyone who joined our panel today for a great discussion on Partner Operations and Enablement. We had a few questions that we ran out of time to discuss. We'd love to throw it out to the community to share your thoughts! Also tagging @Shubham Sood @Lindsey Ward {CSA Managing Director} @Christi Williams
Got ideas? We'd love to hear from you!
Q1: Do you use partnerships to enter market sectors that is new to both partners, or do you prefer to leverage a hold that a partner has in a sector to enter it yourselves?
Got ideas? We'd love to hear from you!
Q1: Do you use partnerships to enter market sectors that is new to both partners, or do you prefer to leverage a hold that a partner has in a sector to enter it yourselves?
How to Leverage the Startup Ecosystem to Accelerate Your Go To Market Growt*h @channel
August 31, 2023, 10 AM PT
We are all focused on growing our business. We want the lowest cost go-to-market with the greatest ability to scale - That’s where startup partnerships come in. How can you focus on this fast growing high potential segment as part of your GTM motion?
This talk by *Kelsey Aina, Senior Head of Startup Partnerships at HubSpot, will guide you through building a successful startup partnership program and discuss strategies to get to market faster and scale with less friction.
Learn how HubSpot has scaled its Startup Program over 10 years into a global program of 5,000 partners and 25,000 startups. You will walk away with tangible takeaways and the next steps that you can take to launch your own program.
REGISTER HERE: https://us02web.zoom.us/webinar/register/WN_MawcjZCYTCyD_KZv5aR8eQ
@channel Hey folks, I’ve upgraded my pet robot @Huckleberry again. You can now search all of the Slack history, link directly to the Slack archives, and it provides a summary of the conversation so far. Try a query like
.
/huck How do I convince my CEO to invest in partnerships?p.s. please Help Huck learn by rating the responses with :+1: or
.
@Arman Nijadiyan Hi Arman, one of my partners (Luigi's Box) uses the preview functionality in our customer onboarding process, not sure if it is your product, but I love working with it .
Does Vercel work with external full cycle bizdev partners on some markets?
Why am I asking? We are positioned well for CEE markets, our focus on SME & corporate ecommerce means that every larger dev studio is already in touch with us in some capacity, often through their big customers.
.
Does Vercel work with external full cycle bizdev partners on some markets?
Why am I asking? We are positioned well for CEE markets, our focus on SME & corporate ecommerce means that every larger dev studio is already in touch with us in some capacity, often through their big customers.
THIS WEEK! How to Leverage the Startup Ecosystem to Accelerate Your Go To Market Growt*h @channel
Thursday, August 31, 2023, 10 AM PT
We are all focused on growing our business. We want the lowest cost go-to-market with the greatest ability to scale - That’s where startup partnerships come in. How can you focus on this fast growing high potential segment as part of your GTM motion?
This talk by *Kelsey Aina, Senior Head of Startup Partnerships at HubSpot, will guide you through building a successful startup partnership program and discuss strategies to get to market faster and scale with less friction.
Learn how HubSpot has scaled its Startup Program over 10 years into a global program of 5,000 partners and 25,000 startups. You will walk away with tangible takeaways and the next steps that you can take to launch your own program.
REGISTER HERE: https://us02web.zoom.us/webinar/register/WN_MawcjZCYTCyD_KZv5aR8eQ
How to Leverage the Startup Ecosystem to Accelerate Your Go To Market Growt*h @channel
Thursday, August 31, 2023, 10 AM PT
We are all focused on growing our business. We want the lowest cost go-to-market with the greatest ability to scale - That’s where startup partnerships come in. How can you focus on this fast growing high potential segment as part of your GTM motion?
This talk by *Kelsey Aina, Senior Head of Startup Partnerships at HubSpot, will guide you through building a successful startup partnership program and discuss strategies to get to market faster and scale with less friction.
Learn how HubSpot has scaled its Startup Program over 10 years into a global program of 5,000 partners and 25,000 startups. You will walk away with tangible takeaways and the next steps that you can take to launch your own program.
REGISTER HERE: https://us02web.zoom.us/webinar/register/WN_MawcjZCYTCyD_KZv5aR8eQ
In San Francisco for Dreamforce? Grab a drink and a bite with your peers. Meet other SaaS companies, and leaders to network and create partnerships.
Located steps from Moscone center, this is the warmest room to build relationships at Dreamforce. Want to meet other SaaS marketing and partnership professionals? We will make introductions! We'll help you make the most of your time in San Francisco and Dreamforce by making introductions to anyone else coming to our cocktail party if you opt in.
Thank you to our hosts and sponsors! This party is hosted by the Cloud Software Association and its partners Salesforce, Aquiva Labs, InVisory as a way of thanking our partners and meeting new people at Dreamforce. Make sure to say hello in San Francisco.
REGISTER NOW https://www.eventbrite.ca/e/saas-connect-cocktails-during-dreamforce-tickets-699027759847
Located steps from Moscone center, this is the warmest room to build relationships at Dreamforce. Want to meet other SaaS marketing and partnership professionals? We will make introductions! We'll help you make the most of your time in San Francisco and Dreamforce by making introductions to anyone else coming to our cocktail party if you opt in.
Thank you to our hosts and sponsors! This party is hosted by the Cloud Software Association and its partners Salesforce, Aquiva Labs, InVisory as a way of thanking our partners and meeting new people at Dreamforce. Make sure to say hello in San Francisco.
REGISTER NOW
https://www.eventbrite.ca/e/saas-connect-cocktails-during-dreamforce-tickets-699027759847
THIS THURSDAY! How to Leverage the Startup Ecosystem to Accelerate Your Go To Market Growt*h
August 31, 2023, 10 AM PT
We are all focused on growing our business. We want the lowest cost go-to-market with the greatest ability to scale - That’s where startup partnerships come in. How can you focus on this fast growing high potential segment as part of your GTM motion?
This talk by *Kelsey Aina, Senior Head of Startup Partnerships at HubSpot, will guide you through building a successful startup partnership program and discuss strategies to get to market faster and scale with less friction.
Learn how HubSpot has scaled its Startup Program over 10 years into a global program of 5,000 partners and 25,000 startups. You will walk away with tangible takeaways and the next steps that you can take to launch your own program.
REGISTER HERE: https://us02web.zoom.us/webinar/register/WN_MawcjZCYTCyD_KZv5aR8eQ
How to Leverage the Startup Ecosystem to Accelerate Your Go To Market Growt*h
August 31, 2023, 10 AM PT
We are all focused on growing our business. We want the lowest cost go-to-market with the greatest ability to scale - That’s where startup partnerships come in. How can you focus on this fast growing high potential segment as part of your GTM motion?
This talk by *Kelsey Aina, Senior Head of Startup Partnerships at HubSpot, will guide you through building a successful startup partnership program and discuss strategies to get to market faster and scale with less friction.
Learn how HubSpot has scaled its Startup Program over 10 years into a global program of 5,000 partners and 25,000 startups. You will walk away with tangible takeaways and the next steps that you can take to launch your own program.
REGISTER HERE: https://us02web.zoom.us/webinar/register/WN_MawcjZCYTCyD_KZv5aR8eQ
@channel Hey folks, I upgraded @Huckleberry again!
• The Slack is now archived on https://www.cloudsoftwareassociation.com/slack
• The Slack and website is searchable from right here
• The robot summarizes what we know.
• Answers are private to you.
It now knows about all the blog posts, which include summaries of the majority of our video archive. Feel free to ask it whatever you want, and probably we have some kind of answer in the community collective knowledge. Here’s an example query.
buttons to rate the summaries.
/huck How do I launch an integration?p.s. Please help out and click the :+1: and
buttons to rate the summaries.
TODAY, 10AM PT! How to Leverage the Startup Ecosystem to Accelerate Your Go To Market Growt*h
We are all focused on growing our business. We want the lowest cost go-to-market with the greatest ability to scale - That’s where startup partnerships come in. How can you focus on this fast growing high potential segment as part of your GTM motion?
This talk by *Kelsey Aina, Senior Head of Startup Partnerships at HubSpot, will guide you through building a successful startup partnership program and discuss strategies to get to market faster and scale with less friction.
Learn how HubSpot has scaled its Startup Program over 10 years into a global program of 5,000 partners and 25,000 startups. You will walk away with tangible takeaways and the next steps that you can take to launch your own program.
REGISTER HERE: https://us02web.zoom.us/webinar/register/WN_MawcjZCYTCyD_KZv5aR8eQ
How to Leverage the Startup Ecosystem to Accelerate Your Go To Market Growt*h
We are all focused on growing our business. We want the lowest cost go-to-market with the greatest ability to scale - That’s where startup partnerships come in. How can you focus on this fast growing high potential segment as part of your GTM motion?
This talk by *Kelsey Aina, Senior Head of Startup Partnerships at HubSpot, will guide you through building a successful startup partnership program and discuss strategies to get to market faster and scale with less friction.
Learn how HubSpot has scaled its Startup Program over 10 years into a global program of 5,000 partners and 25,000 startups. You will walk away with tangible takeaways and the next steps that you can take to launch your own program.
REGISTER HERE: https://us02web.zoom.us/webinar/register/WN_MawcjZCYTCyD_KZv5aR8eQ
@channel Starting now! How to Leverage the Startup Ecosystem to Accelerate Your Go To Market Growth
This talk by Kelsey Aina, Senior Head of Startup Partnerships at HubSpot, will guide you through building a successful startup partnership program and discuss strategies to get to market faster and scale with less friction.
It's not too late to join the convo here!
How to Leverage the Startup Ecosystem to Accelerate Your Go To Market Growth
This talk by Kelsey Aina, Senior Head of Startup Partnerships at HubSpot, will guide you through building a successful startup partnership program and discuss strategies to get to market faster and scale with less friction.
It's not too late to join the convo here!
@Galina Shmeleva You can catch the recording here: https://www.linkedin.com/events/howtoleveragethestartupecosyste7103052968802844672/comments/
In San Francisco for Dreamforce? Grab a drink and a bite with your peers. Meet other SaaS companies, and leaders to network and create partnerships.
Located steps from Moscone center, this is the warmest room to build relationships at Dreamforce. Want to meet other SaaS marketing and partnership professionals? We will make introductions! We'll help you make the most of your time in San Francisco and Dreamforce by making introductions to anyone else coming to our cocktail party if you opt in.
Thank you to our hosts and sponsors! This party is hosted by the Cloud Software Association and its partners Salesforce, Aquiva Labs, InVisory as a way of thanking our partners and meeting new people at Dreamforce. Make sure to say hello in San Francisco.
REGISTER NOW https://www.eventbrite.ca/e/saas-connect-cocktails-during-dreamforce-tickets-699027759847
Located steps from Moscone center, this is the warmest room to build relationships at Dreamforce. Want to meet other SaaS marketing and partnership professionals? We will make introductions! We'll help you make the most of your time in San Francisco and Dreamforce by making introductions to anyone else coming to our cocktail party if you opt in.
Thank you to our hosts and sponsors! This party is hosted by the Cloud Software Association and its partners Salesforce, Aquiva Labs, InVisory as a way of thanking our partners and meeting new people at Dreamforce. Make sure to say hello in San Francisco.
REGISTER NOW
https://www.eventbrite.ca/e/saas-connect-cocktails-during-dreamforce-tickets-699027759847
Hello , Is anyone going to SaaStr Annual Conference in San Francisco this week? Drop me a DM if you like to meet.
, Is anyone going to SaaStr Annual Conference in San Francisco this week? Drop me a DM if you like to meet.
Yeah definitely @Len Martin! They're early stage so at the moment the games have to be hosted on their platform, but soon you'll be able to put the games on your site/partner portal. Glad you found it interesting - I thought it was such a cool concept and wanted to help them get the word out. They've also joined PartnerVerse, so I like them even more
Hey @channel! Want to crush your EOY goals?
Learn the BD & Partnerships playbook that gets you promoted
Firneo is launching an 8-week certification program for creating game-changing partnerships that accelerate your company and your career! What if you had a clear playbook of frameworks and tactics to help you:
Have a clear process for building scalable strategic partnership deals
Build and prioritize a pipeline of the highest-impact deals
Overcome roadblocks to close partnership deals quickly
Align with internal stakeholders in Product, Marketing, Legal, and Finance to gain buy-in and secure resources
Access that and more with Firneo! The next cohort is October 7th - December 1st, 2023 Self paced learning + weekly live sessions on Wednesdays 6-8 PM ET. Applications Close: September 22nd 2023 They gave us a special offer for CSA Members: Get a FREE 1:1 mentor coaching session upon enrollment.
https://courses.firneo.com/cloud-software-association
Learn the BD & Partnerships playbook that gets you promoted
Firneo is launching an 8-week certification program for creating game-changing partnerships that accelerate your company and your career! What if you had a clear playbook of frameworks and tactics to help you:
Have a clear process for building scalable strategic partnership deals
Build and prioritize a pipeline of the highest-impact deals
Overcome roadblocks to close partnership deals quickly
Align with internal stakeholders in Product, Marketing, Legal, and Finance to gain buy-in and secure resources
Access that and more with Firneo! The next cohort is October 7th - December 1st, 2023 Self paced learning + weekly live sessions on Wednesdays 6-8 PM ET. Applications Close: September 22nd 2023 They gave us a special offer for CSA Members: Get a FREE 1:1 mentor coaching session upon enrollment.
https://courses.firneo.com/cloud-software-association
Hey guys, to get PartnerVerse in the hands of more innovators, we'll be launching on Product Hunt on Tuesday (19th). I'd love it if you guys could check it out - there will be a full walkthrough video of the system, so you can get a proper understanding of how it's designed to make your life building partnerships much easier. Support and upvotes would be incredibly appreciated - getting us in the Top 10 for the day would be huge, and could help us build more features to make your lives even easier much faster . If you're happy to support then please do visit this link and click 'Notify me' so you don't miss us on launch day, while I'll be posting the link to our Launch again on the day https://www.producthunt.com/products/partnerverse
. If you're happy to support then please do visit this link and click 'Notify me' so you don't miss us on launch day, while I'll be posting the link to our Launch again on the day https://www.producthunt.com/products/partnerverse
Hello all - as mentioned last week, PartnerVerse has today been launched on Product Hunt! Would love you to check it out; there's a full walkthrough video to show you how it works (only 1min), and there's a code for 6 months free upgrade on there too! I'm trying to build something that simply makes Partnership People's lives easier, so any support would be hugely appreciated Here's the link if you'd like to take a look: https://www.producthunt.com/posts/partnerverse
Here's the link if you'd like to take a look: https://www.producthunt.com/posts/partnerverse
The returned results did not contain sufficient information to be summarized into a useful answer for your query. Please try a different search or restate your query differently. button 
button SEARCH RESULTS 
Tuesday, August 4, 2020 10
26 PM - general
And yes, a member directory will be coming. done! Message from <@UE88TM4CF> at 1596578606.143700 in #general Test! Message from @Ryan Lunka at 1596578608.143900 in #general Boom. Message from @Trevayne O’Brien (Skylark Platform) at 1596618768.144900 in #general done - thanks for the nudge
Wednesday, July 10, 2019 10
21 PM - Value Based Pricing (Patrick Campbell, Profitwell)
cool you know here's here's what you. know we want to do now I would caution. you to actually look at basically. getting some people who weren't in that. test set because those test set probably. hopefully loved you know your work with. them and so then we're gonna have some. heavy bias there um on for testing. willingness to pay how much of the.
Tuesday, September 19, 2023 7
52 AM - reads
done! Message from <@UE88TM4CF> at 1596578606.143700 in <#C9EBK59M5|general> Test! Message from @Ryan Lunka at 1596578608.143900 in #general Boom. Message from @Trevayne O’Brien (Skylark Platform) at 1596618768.144900 in #general done - thanks for the nudge
Wednesday, July 10, 2019 1021 PM - Value Based Pricing (Patrick Campbell, Profitwell)
cool you know here's here's what you. know we want to do now I would caution. you to actually look at basically. getting some people who weren't in that. *test set because those test set probably. hopefully loved you know your work with. them and so then we're gonna have some. heavy bias there um on for testing. willingness to pay how much of the.
Tuesday, September 19, 2023 6
37 AM - reads
done! Message from <@UE88TM4CF> at 1596578606.143700 in <#C9EBK59M5|general> *Test! Message from @Ryan Lunka at 1596578608.143900 in #general Boom. Message from @Trevayne O’Brien (Skylark Platform) at 1596618768.144900 in #general done - thanks for the nudge
Wednesday, July 10, 2019 1021 PM - Value Based Pricing (Patrick Campbell, Profitwell)
cool you know here's here's what you. know we want to do now I would caution. you to actually look at basically. getting some people who weren't in that. *test set because those test set probably. hopefully loved you know your work with. them and so then we're gonna have some. heavy bias there um on for testing. willingness to pay how much of the.
Tuesday, September 19, 2023 7
08 AM - reads
done! Message from <@UE88TM4CF> at 1596578606.143700 in #general *Test! Boom. Message from <@UTLV3U0UQ> at 1596618768.144900 in #general done - thanks for the nudge
Wednesday, July 10, 2019 1021 PM - Value Based Pricing (Patrick Campbell, Profitwell)
cool you know here's here's what you. know we want to do now I would caution. you to actually look at basically. getting some people who weren't in that. *test set because those test set probably. * hopefully loved you know your work with. them and so then we're gonna have some. heavy bias there um on for testing. willingness to pay how much of the.
button button SEARCH RESULTS Tuesday, August 4, 2020 1026 PM - general
And yes, a member directory will be coming. done! Message from <@UE88TM4CF> at 1596578606.143700 in #general Test! Message from @Ryan Lunka at 1596578608.143900 in #general Boom. Message from @Trevayne O’Brien (Skylark Platform) at 1596618768.144900 in #general done - thanks for the nudge
Wednesday, July 10, 2019 1021 PM - Value Based Pricing (Patrick Campbell, Profitwell)
cool you know here's here's what you. know we want to do now I would caution. you to actually look at basically. getting some people who weren't in that. test set because those test set probably. hopefully loved you know your work with. them and so then we're gonna have some. heavy bias there um on for testing. willingness to pay how much of the.
Tuesday, September 19, 2023 752 AM - reads
done! Message from <@UE88TM4CF> at 1596578606.143700 in <#C9EBK59M5|general> Test! Message from @Ryan Lunka at 1596578608.143900 in #general Boom. Message from @Trevayne O’Brien (Skylark Platform) at 1596618768.144900 in #general done - thanks for the nudge
Wednesday, July 10, 2019 1021 PM - Value Based Pricing (Patrick Campbell, Profitwell)
cool you know here's here's what you. know we want to do now I would caution. you to actually look at basically. getting some people who weren't in that. *test set because those test set probably. hopefully loved you know your work with. them and so then we're gonna have some. heavy bias there um on for testing. willingness to pay how much of the.
Tuesday, September 19, 2023 637 AM - reads
done! Message from <@UE88TM4CF> at 1596578606.143700 in <#C9EBK59M5|general> *Test! Message from @Ryan Lunka at 1596578608.143900 in #general Boom. Message from @Trevayne O’Brien (Skylark Platform) at 1596618768.144900 in #general done - thanks for the nudge
Wednesday, July 10, 2019 1021 PM - Value Based Pricing (Patrick Campbell, Profitwell)
cool you know here's here's what you. know we want to do now I would caution. you to actually look at basically. getting some people who weren't in that. *test set because those test set probably. hopefully loved you know your work with. them and so then we're gonna have some. heavy bias there um on for testing. willingness to pay how much of the.
Tuesday, September 19, 2023 708 AM - reads
done! Message from <@UE88TM4CF> at 1596578606.143700 in #general *Test! Boom. Message from <@UTLV3U0UQ> at 1596618768.144900 in #general done - thanks for the nudge
Wednesday, July 10, 2019 1021 PM - Value Based Pricing (Patrick Campbell, Profitwell)
cool you know here's here's what you. know we want to do now I would caution. you to actually look at basically. getting some people who weren't in that. *test set because those test set probably. * hopefully loved you know your work with. them and so then we're gonna have some. heavy bias there um on for testing. willingness to pay how much of the.
Get ready to be the leader that inspires excellence in partnership teams!
Mark your calendar for November 2nd, because we're back with another thrilling Ecosystem Aces-Pro Panel: "Leading by Example: Inspiring Partnership Teams to Excel."
Save the Date:
Thursday, November 2nd 
8:00 am - 9:00 am PT | 11:00 am - 12:00 pm ET
Our stellar panelists are set to delve into the secrets of leadership that ignite excellence within partnership teams.
• What are important qualities of a leader that can inspire partnership teams to excel? • What challenges do leaders face in leading partnership teams and how can they overcome them? • How do you motivate and recognize outstanding performance within your partnership teams? Register Now to elevate your leadership skills and inspire excellence within your partnership teams
@channel make sure to fill out the SaaS Connect 2024 poll, and add your choices if you don't see them there
![li](https://www.linkedin.com/feed/update/urn<img title="li" alt="li" src="http://www.cloudsoftwareassociation.com/images/emojis/li.png" height="16" width="16"/>activity:7111063326477991936 "li"){kind=small}
activity:7111063326477991936
@channel! Don't miss out on getting your ticket to SaaStock in Dublin next month! Prices go up on October 1st! CSA gets an exclusive discount code available here for members only! https://ti.to/saastock/saastock-2023/discount/CSA-30
Prices go up on October 1st! CSA gets an exclusive discount code available here for members only! https://ti.to/saastock/saastock-2023/discount/CSA-30
@channel Sad news, but happy things are ahead for CSA! I wanted to let you all know that after two incredible years as Managing Director, I'll be leaving the CSA.
I wanted to thank each and every one of you for the incredible opportunity to grow this community. I'm so proud of what we've all been able to achieve together, and I know that CSA will keep expanding and doing amazing things! @Sunir Shah will be your point of contact for the time being! BUT I'll still be around in the community as a member, so please say hello Once again thank you all SO much, and I look forward to connecting with everyone again soon.
I wanted to thank each and every one of you for the incredible opportunity to grow this community
. I'm so proud of what we've all been able to achieve together, and I know that CSA will keep expanding and doing amazing things! @Sunir Shah will be your point of contact for the time being! BUT I'll still be around in the community as a member, so please say hello Once again thank you all SO much, and I look forward to connecting with everyone again soon.
Hello everyone,
I need your opinion or better your vote. What is your definition of an Integration Partner? Last week I had a discussion and realized that in partnerships we sometimes use the same words but mean different things.
What would you say is an Integration Partner:
A company that has its own product integrated with your product in order to create more value for the customer?
A company that provides a service to integrate your product into other 3rd party systems (e.g., of a client or partner).
If you have a few seconds, please check the link and vote.
https://www.linkedin.com/posts/bfriedrichs_saas-b2b-partnerships-activity-7118277241393795073-4Zzb?utm_source=share&utm_medium=member_desktop
I need your opinion or better your vote. What is your definition of an Integration Partner? Last week I had a discussion and realized that in partnerships we sometimes use the same words but mean different things.
What would you say is an Integration Partner:
A company that has its own product integrated with your product in order to create more value for the customer?
A company that provides a service to integrate your product into other 3rd party systems (e.g., of a client or partner).
If you have a few seconds, please check the link and vote.
https://www.linkedin.com/posts/bfriedrichs_saas-b2b-partnerships-activity-7118277241393795073-4Zzb?utm_source=share&utm_medium=member_desktop
Testing is an important process in various contexts, including business optimization and digital transformation [3]. It is recommended to test ideas not only within sales and marketing, but also among peers to ensure relevance and gather diverse perspectives [3]. Collaborating with individuals who have different levels of visibility into the business can provide valuable insights [3]. However, specific details about the nature of the tests or their outcomes are not provided in the search results. button button SEARCH RESULTS Tuesday, August 4, 2020 1026 PM - general
And yes, a member directory will be coming. done! Message from <@UE88TM4CF> at 1596578606.143700 in #general Test! Message from @Ryan Lunka at 1596578608.143900 in #general Boom. Message from @Trevayne O’Brien (Skylark Platform) at 1596618768.144900 in #general done - thanks for the nudge
Monday, September 14, 2020 9
30 PM - 03_general
But can be solved with “listen in” messaging when promoting Ah thats true Message from <@U010W4ADZAM> at 1600119510.292900 in #03_general want to test Message from @U01AN8ZGAR1 at 1600119556.293100 in #03_general @U010W4ADZAM think there’s another one coming up soon. Message from @U010W4ADZAM at 1600119614.293600 in #03_general lol, tempted to test but that might be my least favorite debate topic ever.
Tuesday, September 19, 2023 708 AM - reads
<https://www.youtube.com/watch?v=tBzWaO_Fy5Q|Tuesday, November 20, 2018 7
13 AM - Digitally transforming business From optimization to disruption>
study that's easily communicable and. easily understandable write and test it. my recommendation would be don't just. test it amongst your sales and marketing. *but test it in this room I test. administering with some of your peers to. make sure it's relevant some folks who. don't have all the visibility of your. business in your business model all.
Tuesday, September 19, 2023 637 AM - reads
<https://www.youtube.com/watch?v=tBzWaO_Fy5Q|Tuesday, November 20, 2018 713 AM - Digitally transforming business From optimization to disruption>
study that's easily communicable and. easily understandable write and test it. my recommendation would be don't just. test it amongst your sales and marketing. but test it in this room I test. administering with some of your peers to. make sure it's relevant some folks who. don't have all the visibility of your. business in your business model all.
Tuesday, November 20, 2018 713 AM - Digitally transforming business From optimization to disruption
study that's easily communicable and. easily understandable write and test it. my recommendation would be don't just. test it amongst your sales and marketing. *but test it in this room I test. administering with some of your peers to. make sure it's relevant some folks who. don't have all the visibility of your. business in your business model all.
[3]. It is recommended to test ideas not only within sales and marketing, but also among peers to ensure relevance and gather diverse perspectives [3]. Collaborating with individuals who have different levels of visibility into the business can provide valuable insights [3]. However, specific details about the nature of the tests or their outcomes are not provided in the search results. button button SEARCH RESULTS Tuesday, August 4, 2020 1026 PM - general
And yes, a member directory will be coming. done! Message from <@UE88TM4CF> at 1596578606.143700 in #general Test! Message from @Ryan Lunka at 1596578608.143900 in #general Boom. Message from @Trevayne O’Brien (Skylark Platform) at 1596618768.144900 in #general done - thanks for the nudge
Monday, September 14, 2020 930 PM - 03_general
But can be solved with “listen in” messaging when promoting Ah thats true Message from <@U010W4ADZAM> at 1600119510.292900 in #03_general want to test Message from @U01AN8ZGAR1 at 1600119556.293100 in #03_general @U010W4ADZAM think there’s another one coming up soon. Message from @U010W4ADZAM at 1600119614.293600 in #03_general lol, tempted to test but that might be my least favorite debate topic ever.
Tuesday, September 19, 2023 708 AM - reads
<https://www.youtube.com/watch?v=tBzWaO_Fy5Q|Tuesday, November 20, 2018 713 AM - Digitally transforming business From optimization to disruption>
study that's easily communicable and. easily understandable write and test it. my recommendation would be don't just. test it amongst your sales and marketing. *but test it in this room I test. administering with some of your peers to. make sure it's relevant some folks who. don't have all the visibility of your. business in your business model all.
Tuesday, September 19, 2023 637 AM - reads
<https://www.youtube.com/watch?v=tBzWaO_Fy5Q|Tuesday, November 20, 2018 713 AM - Digitally transforming business From optimization to disruption>
study that's easily communicable and. easily understandable write and test it. my recommendation would be don't just. test it amongst your sales and marketing. but test it in this room I test. administering with some of your peers to. make sure it's relevant some folks who. don't have all the visibility of your. business in your business model all.
Tuesday, November 20, 2018 713 AM - Digitally transforming business From optimization to disruption
study that's easily communicable and. easily understandable write and test it. my recommendation would be don't just. test it amongst your sales and marketing. *but test it in this room I test. administering with some of your peers to. make sure it's relevant some folks who. don't have all the visibility of your. business in your business model all.
Hi everyone!
We’re LIVE on Product Hunt!
I would greatly appreciate your support/upvote
https://www.producthunt.com/posts/catchapp-bookings
Feel free to comment, review and get our limited deal. Thank you in advance
We’re LIVE on Product Hunt!
I would greatly appreciate your support/upvote
https://www.producthunt.com/posts/catchapp-bookings
Feel free to comment, review and get our limited deal. Thank you in advance
Cross-Sprint by Sprinto is live on Product Hunt!
Cross-Sprint is a simple tool that helps you identify overlaps between various cybersecurity frameworks like SOC2, ISO27001, GDPR, etc., so you can save on costs and scale your security programs with confidence.
:
https://www.producthunt.com/posts/cross-sprint
Thanks in advance for your support and please feel free to share your feedback.
Cross-Sprint is a simple tool that helps you identify overlaps between various cybersecurity frameworks like SOC2, ISO27001, GDPR, etc., so you can save on costs and scale your security programs with confidence.
Ask: Please support our launch and feel free to give the tool a spin :
https://www.producthunt.com/posts/cross-sprint
Thanks in advance for your support and please feel free to share your feedback.
The returned results did not contain sufficient information to be summarized into a useful answer for your query. Please try a different search or restate your query differently. button button SEARCH RESULTS Wednesday, February 15, 2023 4
54 PM - CSA Masterclass -How I Increased Partners by 50% using the 7-stage "Bow-Tie" Funnel with Matt Irving
so like there's.
like distribution place there um and so. when we thought about it we. we looked at um uh the the beginning. of the whole partner program started. with affiliates uh people who were. writing content and writing reviews of. like hosting platforms. and seeing how many of those not only. just write content but also.
Tuesday, January 15, 2019 6
17 AM - The LastPass Roadtrip to Being a Timely Success Story
nerds breaches and friends oh my so. remember where we are right right around. now in this conversation where around. 2011 and 2014 when the first employees. who I spoke with about this called this. the Golden Age of media for them so a.
couple of things to think about first. personal relationships were really. critical there's a gentleman named Steve. Gibson an early Technical Evangelist a.
very big in sort of the the techie IT.
Thursday, August 3, 2023 3
40 PM - Why (and How) to Build a B2B Affiliate Marketing Program
that building like a successful B2B. affiliate program it takes time so have. patience.
um start by defining your objectives. clearly and then just kind of go down. and identify potential Affiliates who. kind of share your target audience and. can resonate with the products or. services that your brand carries so um. one piece of advice I would offer is.
Friday, October 15, 2021 12
19 PM - intros
Welcome <@U02HD7C89RV>. It’s been a while since I talked to someone at Nuvemshop Thanks! I just joined the team this week. Who have you spoke with in the past?
Wednesday, March 23, 2022 2
49 PM - Tech Partnerships Are the Rocket-Fuel for Growth
uh when the partner development managers. take over a particular relationship do. they carry.
uh revenue numbers or. will they they'll be allocated a few. partners but when when you spoke about. what that translates into revenues for. zoom or licenses for zoom or zoom events. or stuff like that so is that pre. allocated to those partners or.
button button SEARCH RESULTS Wednesday, February 15, 2023 454 PM - CSA Masterclass -How I Increased Partners by 50% using the 7-stage "Bow-Tie" Funnel with Matt Irving
so like there's.
like distribution place there um and so. when we thought about it we. we looked at um uh the the beginning. of the whole partner program started. with affiliates uh people who were. writing content and writing reviews of. like hosting platforms. and seeing how many of those not only. just write content but also.
Tuesday, January 15, 2019 617 AM - The LastPass Roadtrip to Being a Timely Success Story
nerds breaches and friends oh my so. remember where we are right right around. now in this conversation where around. 2011 and 2014 when the first employees. who I spoke with about this called this. the Golden Age of media for them so a.
couple of things to think about first. personal relationships were really. critical there's a gentleman named Steve. Gibson an early Technical Evangelist a.
very big in sort of the the techie IT.
Thursday, August 3, 2023 340 PM - Why (and How) to Build a B2B Affiliate Marketing Program
that building like a successful B2B. affiliate program it takes time so have. patience.
um start by defining your objectives. clearly and then just kind of go down. and identify potential Affiliates who. kind of share your target audience and. can resonate with the products or. services that your brand carries so um. one piece of advice I would offer is.
Friday, October 15, 2021 1219 PM - intros
Welcome <@U02HD7C89RV>. It’s been a while since I talked to someone at Nuvemshop Thanks! I just joined the team this week. Who have you spoke with in the past?
Wednesday, March 23, 2022 249 PM - Tech Partnerships Are the Rocket-Fuel for Growth
uh when the partner development managers. take over a particular relationship do. they carry.
uh revenue numbers or. will they they'll be allocated a few. partners but when when you spoke about. what that translates into revenues for. zoom or licenses for zoom or zoom events. or stuff like that so is that pre. allocated to those partners or.
Hey folks, if your are on the Salesforce AppExchange, take 10 minutes to help out the team at Invisory as they survey the landscape for trends: https://www.linkedin.com/feed/update/urnactivity:7130999134211211264/
![li](https://www.linkedin.com/feed/update/urn<img title="li" alt="li" src="http://www.cloudsoftwareassociation.com/images/emojis/li.png" height="16" width="16"/>activity:7130999134211211264/ "li"){kind=small}
activity:7130999134211211264/
The returned results did not contain sufficient information to be summarized into a useful answer for your query. Please try a different search or restate your query differently. button button SEARCH RESULTS Wednesday, January 4, 2017 9
23 PM - Big outcomes in SMB: how to achieve big exits for SMB-focused startups (Mark MacLeod, SurePath)
the event Joe from endurance. international has the honor of being the. guy who executed the largest SMB focused. acquisition ever which was the purchased. of constant contact for 1.1 billion. dollars so it's just kind of a flavor of. kind of deal count deal sizes etc on the. acquisition side how much of these. companies worth so you'll see that one.
Wednesday, January 4, 2017 923 PM - Big outcomes in SMB: how to achieve big exits for SMB-focused startups (Mark MacLeod, SurePath)
it's probably hard to see but that's. actually the revenue growth rate over. time and you'll see that it's massively. decelerating and so you know I think. anyone who achieves a 1.1 billion dollar. outcome should have a round of applause. but I think that way they had more. opportunity had they continue to invest. in product and continue to maintain.
Thursday, February 11, 2021 6
47 PM - 03_general
^^ I’ve had to resort to that before, or use my personal email address to get access. mobile OR personal device, personal email
I'll keep the thread alive in case others have additional feedback Message from <@U01LXGK3UAC> at 1613067707.362600 in #03_general +1 to mobile
Thursday, July 9, 2020 2
03 PM - 02_introductions
they're also experimenting with audio-first approach More the better. Message from <@U016RC61WE6> at 1594305783.380900 in #02_introductions Space is less about 1:1 Message from @U016RC61WE6 at 1594305804.381500 in #02_introductions It’s more like gumroad meets audible Message from @U016RC61WE6 at 1594305841.382300 in #02_introductions Supporting creators through paying premium users or ads.
Friday, September 11, 2020 7
34 PM - 03_general
Yasssssss that haul Message from <@U01AHD16BEU> at 1599853234.261400 in #03_general +1 here!! Message from @U0169PTSZ33 at 1599857328.270000 in #03_general Another reason there needs to be a pets of Community Club channel, @ULPSHSP19 — so we can see @U019CMNNU91’s wagging, walking bumper sticker Message from @U019CMNNU91 at 1599864349.272700 in #03_general Omg, and your bb @U0169PTSZ33!
button button SEARCH RESULTS Wednesday, January 4, 2017 923 PM - Big outcomes in SMB: how to achieve big exits for SMB-focused startups (Mark MacLeod, SurePath)
the event Joe from endurance. international has the honor of being the. guy who executed the largest SMB focused. acquisition ever which was the purchased. of constant contact for 1.1 billion. dollars so it's just kind of a flavor of. kind of deal count deal sizes etc on the. acquisition side how much of these. companies worth so you'll see that one.
Wednesday, January 4, 2017 923 PM - Big outcomes in SMB: how to achieve big exits for SMB-focused startups (Mark MacLeod, SurePath)
it's probably hard to see but that's. actually the revenue growth rate over. time and you'll see that it's massively. decelerating and so you know I think. anyone who achieves a 1.1 billion dollar. outcome should have a round of applause. but I think that way they had more. opportunity had they continue to invest. in product and continue to maintain.
Thursday, February 11, 2021 647 PM - 03_general
^^ I’ve had to resort to that before, or use my personal email address to get access. mobile OR personal device, personal email
I'll keep the thread alive in case others have additional feedback Message from <@U01LXGK3UAC> at 1613067707.362600 in #03_general +1 to mobile
Thursday, July 9, 2020 203 PM - 02_introductions
they're also experimenting with audio-first approach More the better. Message from <@U016RC61WE6> at 1594305783.380900 in #02_introductions Space is less about 1:1 Message from @U016RC61WE6 at 1594305804.381500 in #02_introductions It’s more like gumroad meets audible Message from @U016RC61WE6 at 1594305841.382300 in #02_introductions Supporting creators through paying premium users or ads.
Friday, September 11, 2020 734 PM - 03_general
Yasssssss that haul Message from <@U01AHD16BEU> at 1599853234.261400 in #03_general +1 here!! Message from @U0169PTSZ33 at 1599857328.270000 in #03_general Another reason there needs to be a pets of Community Club channel, @ULPSHSP19 — so we can see @U019CMNNU91’s wagging, walking bumper sticker Message from @U019CMNNU91 at 1599864349.272700 in #03_general Omg, and your bb @U0169PTSZ33!
The returned results did not contain sufficient information to be summarized into a useful answer for your query. Please try a different search or restate your query differently. button button SEARCH RESULTS Wednesday, January 4, 2017 923 PM - Big outcomes in SMB: how to achieve big exits for SMB-focused startups (Mark MacLeod, SurePath)
the event Joe from endurance. international has the honor of being the. guy who executed the largest SMB focused. acquisition ever which was the purchased. of constant contact for 1.1 billion. dollars so it's just kind of a flavor of. kind of deal count deal sizes etc on the. acquisition side how much of these. companies worth so you'll see that one.
Wednesday, January 4, 2017 923 PM - Big outcomes in SMB: how to achieve big exits for SMB-focused startups (Mark MacLeod, SurePath)
it's probably hard to see but that's. actually the revenue growth rate over. time and you'll see that it's massively. decelerating and so you know I think. anyone who achieves a 1.1 billion dollar. outcome should have a round of applause. but I think that way they had more. opportunity had they continue to invest. in product and continue to maintain.
Thursday, February 11, 2021 647 PM - 03_general
^^ I’ve had to resort to that before, or use my personal email address to get access. mobile OR personal device, personal email
I'll keep the thread alive in case others have additional feedback Message from <@U01LXGK3UAC> at 1613067707.362600 in #03_general +1 to mobile
Thursday, July 9, 2020 203 PM - 02_introductions
they're also experimenting with audio-first approach More the better. Message from <@U016RC61WE6> at 1594305783.380900 in #02_introductions Space is less about 1:1 Message from @U016RC61WE6 at 1594305804.381500 in #02_introductions It’s more like gumroad meets audible Message from @U016RC61WE6 at 1594305841.382300 in #02_introductions Supporting creators through paying premium users or ads.
Friday, September 11, 2020 734 PM - 03_general
Yasssssss that haul Message from <@U01AHD16BEU> at 1599853234.261400 in #03_general +1 here!! Message from @U0169PTSZ33 at 1599857328.270000 in #03_general Another reason there needs to be a pets of Community Club channel, @ULPSHSP19 — so we can see @U019CMNNU91’s wagging, walking bumper sticker Message from @U019CMNNU91 at 1599864349.272700 in #03_general Omg, and your bb @U0169PTSZ33!
button button SEARCH RESULTS Wednesday, January 4, 2017 923 PM - Big outcomes in SMB: how to achieve big exits for SMB-focused startups (Mark MacLeod, SurePath)
the event Joe from endurance. international has the honor of being the. guy who executed the largest SMB focused. acquisition ever which was the purchased. of constant contact for 1.1 billion. dollars so it's just kind of a flavor of. kind of deal count deal sizes etc on the. acquisition side how much of these. companies worth so you'll see that one.
Wednesday, January 4, 2017 923 PM - Big outcomes in SMB: how to achieve big exits for SMB-focused startups (Mark MacLeod, SurePath)
it's probably hard to see but that's. actually the revenue growth rate over. time and you'll see that it's massively. decelerating and so you know I think. anyone who achieves a 1.1 billion dollar. outcome should have a round of applause. but I think that way they had more. opportunity had they continue to invest. in product and continue to maintain.
Thursday, February 11, 2021 647 PM - 03_general
^^ I’ve had to resort to that before, or use my personal email address to get access. mobile OR personal device, personal email
I'll keep the thread alive in case others have additional feedback Message from <@U01LXGK3UAC> at 1613067707.362600 in #03_general +1 to mobile
Thursday, July 9, 2020 203 PM - 02_introductions
they're also experimenting with audio-first approach More the better. Message from <@U016RC61WE6> at 1594305783.380900 in #02_introductions Space is less about 1:1 Message from @U016RC61WE6 at 1594305804.381500 in #02_introductions It’s more like gumroad meets audible Message from @U016RC61WE6 at 1594305841.382300 in #02_introductions Supporting creators through paying premium users or ads.
Friday, September 11, 2020 734 PM - 03_general
Yasssssss that haul Message from <@U01AHD16BEU> at 1599853234.261400 in #03_general +1 here!! Message from @U0169PTSZ33 at 1599857328.270000 in #03_general Another reason there needs to be a pets of Community Club channel, @ULPSHSP19 — so we can see @U019CMNNU91’s wagging, walking bumper sticker Message from @U019CMNNU91 at 1599864349.272700 in #03_general Omg, and your bb @U0169PTSZ33!
![LinkedIn Post](https://www.linkedin.com/feed/update/urn<img title="li" alt="li" src="http://www.cloudsoftwareassociation.com/images/emojis/li.png" height="16" width="16"/>activity:6828687557249781760/?commentUrn=urn%3Ali%3Acomment%3A(ugcPost%3A6828687557006528512%2C6829420836848496640)){kind=link}
![Join it](https://www.linkedin.com/video/event/urn<img title="li" alt="li" src="http://www.cloudsoftwareassociation.com/images/emojis/li.png" height="16" width="16"/>ugcPost:7025890931161669632/){kind=link}
![LinkedIn live video here](https://www.linkedin.com/feed/update/urn<img title="li" alt="li" src="http://www.cloudsoftwareassociation.com/images/emojis/li.png" height="16" width="16"/>activity:7075114211625857024){kind=link}